Strategy & The Will To Execute

Program Overview

The Role Of The Chief Executive Officer

Dream. Think. Become...three powerful words that describe the management role of a Chief Executive Officer (CEO), as he or she pursues the creation, growth, and preservation of wealth for his or her organization. Management in this sense, as someone once observed, “...is truly the most creative of all arts, since the medium is human talent itself ”.

Selected Clients

“In the last analysis management is practice…it’s only authority is performance.”

Peter F. Drucker

Our Strategy Practitioners

Our Directors are:

Trusted Senior Advisors with formidablebusiness experience

who assist CEOs to develop and execute a strategic direction

Using a process that is a catalyst for enormous change

Relationship-based

TrustworthyConsistent and confidential

strategic counsel

Which produces results

Our Directors provide:

The Driving Forces of Achievement

A pre-occupationwith success

A belief inCause & effect

thinking

A belief that “My” effort counts and

I can set my own goals

A moderate levelof risk taking

A desire for feedback

What You Will Accomplish

A strategic intelligence system in place that allows

you to monitor change

A constructive culture and the application of leadership skills

which empower people to deliver the results demanded

by the strategy

A clear strategy to create and serve a customer in order to make money

Clear operational battle plans that focus your team’s energies on launching or relaunching the products and services critical to

the success your strategy

A Strategic Scorekeeping System to assist you in

managing the execution of

the strategy

Analysis of competitors’ moves in the market place and plans to counter attack

STAGE I

Strategic AssessmentSTAGE II

Craft Your StrategySTAGE III

Strategic Positions

Crafting The StrategyWe will craft the strategy and identify strategic offensive and defensive positions.

1

Strategic thinking principles and techniques to craft an agreed strategy

Agree the strategic assessment pre-work to be completed by participants

Create a clear future strategic end position for the business: products/services, customers, markets

Identify critical issues and clear future priorities

Decide strategic offensive and defensive positions

Plan Battles of the Strong and Battles of the Weak to execute strategy

Capturing The StrategyWe will capture our strategy in a clear, well written “story” of what we will look like when we have achieved our strategic positions. This story will build a common understanding of what needs to be executed and the direction, investment, and development of all markets.

2

Measuring The StrategyWe will define key metrics that we will use to ensure that we are successfully executing our strategy.

3

Assessing The Will To ExecuteDo we have the will to execute? We will measure our desired culture and our current culture. We will analyze where are our biggest gaps, and how we will close them.

4

Organizing Strategy ExecutionWe will select and bring together a coalition of key people, which includes our executive leadership team, who have great influence over key parts and levels of our organization. They will guide the execution of our strategy and we will give them the tools and authority to get on with the job.

5

Leading Strategy ExecutionWe will assess, debrief and develop our new leadership skills at the senior executive level to execute our strategy.

ASSESS

DEBRIEF

DEVELOP

6

Communicating The Strategy We will develop and execute a communication plan which will ensure that key stakeholders understand our strategy as evidenced by the successful execution of priority issues.

7

8Developing The Will To ExecuteThe Cycle Of Success-Developing The Will To Execute: We will define and improve our group and individual thinking styles in order to better execute our strategy.

Cascading The StrategyWe will then cascade the Cycle of Success by developing strategy execution facilitators to guide the roll out of the strategy.

9

Tracking ExecutionWe will have regular ‚"Meetings of the Mind" to track progress to plan, making the necessary changes to improve performance and transfer that knowledge to every level.

10

LESSONS LEARNED…

Has Everything Happened That we

Wanted to Happen?

1. We will craft the strategy and identify strategic offensive and defensive positions.

2. We will capture our strategy in a clear, well written “story” of what we will look like when we have achieved our strategic positions. This story will build a common understanding of what needs to be executed and the direction, investment, and development of all markets.

3. We will define key metrics and KPIs that we will use to ensure that we are successfully executing our strategy.

4. Do we have the will to execute TM? We will measure our desired culture and our current culture. We will analyze where are our biggest gaps, and how we will close them.

5. We will assemble a ‘Guiding Coalition’ and we will give them the tools and authority to get on with the job.

6. The Guiding Coalition will develop and execute a “Communication Plan” which will ensure that key stakeholders understand our strategy as evidenced by the successful execution of priority issues.

7. We will assess, debrief and develop our new leadership skills at the senior executive level to execute our strategy.

8. The Cycle Of Success- Creating The Will To ExecuteTM - We will define and improve our group and individual thinking styles in order to better execute our strategy.

9. We will then cascade the Will to ExecuteTM by developing Internal Change Agents to facilitate the roll out ofthe strategy.

10. We will have regular ‘Meetings of the Mind’ to track progress to plan.......making the necessary changes to improve performance and transfer that knowledge to every level.

Lessons Learned - Has everything happened that we wanted to happen? What did we learn? How will we apply those lessons to our next phase of improving performance?

STRATEGY AND THE WILL TO EXECUTE - STRATEGY AND THE WILL TO EXECUTE - ROADMAPROADMAP