Steurer & Martinuzzi: CSR Policies in the EU-27ESDN Conference 2008, 1 July The role of public authorities in promoting CSR: A „trip through contemporary

Steurer & Martinuzzi: CSR Policies in the EU-27 ESDN Conference 2008, 1 July

The role of public authorities in promoting CSR: A „trip through contemporary governance“

(with map & sightseeing)

Reinhard Steurer

BOKU – University of Natural Resources and Life Sciences, Vienna

The role of public authorities in promoting CSR Reinhard Steurer

Government sightseeing


Governance sightseeing

Who is in charge here?


Business

Government

Civil society

Source: Steurer 2013

The map for our sightseeing trip …

GOVERNANCE:CSR and

public policies on CSR are key parts of

governance----

But how fit them into the map?


Business

‚Hard‘ regulation - Legal instruments (laws, decrees)

- Economic instruments (taxes, fees, permits, cap-and-trade schemes)

Government

Civil society

Regulation – the traditional way …

Source: Steurer 2013


Government sightseeing


Hard regulation sightseeing


Hard regulation sightseeing: Legally mandated solution of acid rain problem


CSR as new form of regulation

Business

Government

Civil society

CSR as

industry self-regulation

- Standards/codes - Voluntary agreements

- Audit /certification schemes



business self-regulation: businesses

specify rules, self-monitor their

conduct and self-enforce

compliance


CSR as industry self-regulation


CSR as new form of regulation

Business

Government

Civil society

CSR as firm self-regulation -

Philanthropy - CSR integration

- CSR innovation

CSR as







CSR as business self-regulation

Philanthropy


CSR integration



CSR innovation (product or process): first hybrid cars



Business

Government

Civil society



Civil regulation-Formal standard setting (Rugmark, CERES principles) -Less formalised pressuring of businesses (and governments) (e.g. against genetically modified food in the EU)

CSR as




What shapes CSR?



- CSR innovation


Civil regulation: sightseeing in the North Sea


Civil regulation: sightseeing in the North Sea


What shapes CSR?

Business

Government

Civil society



Private co-regulation - Certification schemes - Private-private partnerships (Greenfreeze)

Civil regulation-Formal standard setting (Rugmark, CERES principles) -Less formalised pressuring of businesses (and governments) (e.g. against genetically modified food in the EU) CSR as firm self-regulation

- Codes of conduct

- Strategic CSR/stake- holder management

CSR as





Civil co-regulation: sightseeing in supermarkets


Civil co-regulation: sightseeing in supermarkets


What shapes CSR?

Business

Government

Civil society



Private co-regulation - Certification schemes (FSC, MSC) - Private-private partnerships (Greenfreeze)


‚Soft‘ regulation – or CSR policies

CSR as






- CSR innovation


What shapes CSR?

Business

Government

Civil society






Public co-regulation:CSR policies

& CSRat the same time

CSR as






- CSR innovation


What shapes CSR?

Business

Government

Civil society






CSR as






- CSR innovation

Public co-regulation:

CSR policies& CSR

at the same time


Themes

Inst ruments

How public authorities promote CSR

(Source: Steurer 2010)


Themes

Inst ruments

a) Legal(soft regulation)

b) Economic

c) Informational

d) Partnering

e) Hybrid




Themes

1. Raise awareness and build capacities

for CSR

2. Improve disclosure and transparency

3. Foster Socially Responsible

Investment (SRI)

4. Lead by example ino Public procurement;o Applying SRI;

Inst ruments


b) Economic

c) Informational

d) Partnering

e) Hybrid




Themes


for CSR



Investment (SRI)

4. Lead by example ino Public procuremento Applying SRI

Inst ruments

a) Legal (soft regulation)

Laws requiring CSR reporting; regulate private labels

Laws enabeling Sustainable Public Procurement (EU-27)

b) Economic

c) Informational

d) Partnering

e) Hybrid




Themes


for CSR



Investment (SRI)


Inst ruments


Laws requiring CSR reporting; regualte private labels


b) EconomicSupport NGOs or civil (co-)regulation schemes

c) Informational

d) Partnering

e) Hybrid




What shapes CSR?

Business

Government

Civil society






CSR as






- CSR innovation


Themes


for CSR



Investment (SRI)


Inst ruments





SRI tax incentives

c) Informational

d) Partnering

e) Hybrid




Themes


for CSR



Investment (SRI)


Inst ruments





SRI tax incentives

c) InformationalGuidelines for CSR reports

Information on Sustainable Public Procurement

d) Partnering

e) Hybrid




Themes


for CSR



Investment (SRI)


Inst ruments

a) LegalLaws requiring CSR reporting; regualte private labels



SRI tax incentives



d) PartneringNegotiated agreements

e) Hybrid




What shapes CSR?

Business

Government

Civil society






CSR as






- CSR innovation

Public co-regulation:

negotiated agreements


Themes


for CSR



Investment (SRI)


Inst ruments





SRI tax incentives




e) HybridProduct labels (informational & economic)

Action plans on Sustainable Public Procurement




Common characteristics & differences


Themes


for CSR



Investment (SRI)


Inst ruments

a) Legal(soft regulation) Common:

All CSR policies represent soft regulation (non-binding – and if binding rules: voluntary adoption)

BUT big differences:

-Scope: Can be rather passive (emphasising business self-regulation) or pro-active (emphasising civil regulation and co-regulation)-Good and bad practices: in every theme with every instrument-Most promising …

b) Economic

c) Informational

d) Partnering

e) Hybrid


How governments promote CSR


Themes


for CSR



Investment (SRI)


Inst ruments





SRI tax incentives









Themes


for CSR



Investment (SRI)


Inst ruments





SRI tax incentives









Themes


for CSR



Investment (SRI)


Inst ruments





SRI tax incentives









Themes


for CSR



Investment (SRI)


Inst ruments





SRI tax incentives









Themes


for CSR



Investment (SRI)


Inst ruments





SRI tax incentives






But „w

alking the talk“

requires more …


Sightseeing continued …

City of Vienna: „ÖkoKauf“

Basics of SPP:-Legal clarity-Action Plan-Information, guidelines & trainings-Budgets

Beyond that:-Leadership & lighthouse projects that save (!) money (detergents in hospitals)-Awareness campaigns-Break habits through (often personal) persuasion-Elaborate product criteria & database


Sightseeing continued …

Birmingham City Council: the Charter for Social Responsibility

Emilia Romagna Public Procurement

Policy

City of Malmö: Monitoring

compliance with SRPP criteria

Region Flanders’ Procurement Policies

Steurer & Martinuzzi: CSR Policies in the EU-27 ESDN Conference 2008, 1 July

Thank you for joinging me on this trip!

Reinhard Steurer

BOKU – University of Natural Resources and Life Sciences, Vienna

Email: [email protected]

Main sources (please write me an email if you cannot access them):

Steurer, R. (2010): The role of governments in Corporate Social Responsibility: characterising public policies on CSR in Europe, in: Policy Sciences, 43/1, 49-72.

Steurer, R. (2013): Disentangling governance: A synoptic view of regulation by government, business and civil society, in: Policy Sciences, 46/4, 387-410.

Documents

Steurer & Martinuzzi: CSR Policies in the EU-27ESDN Conference 2008, 1 July The role of public authorities in promoting CSR: A „trip through contemporary