STATE OF THE COLLEGE 2011 - Nc State University · in 2011, led by Dr. John McCreery, associate professor of supply chain and operations, and innovation management, studying macro-forc-es

STATE OF THE COLLEGE 2011

Contents

POOLE COLLEGE OF MANAGEMENT:DEFINING THE FUTURE OF BUSINESS

DEAN’S MESSAGE.......................................................................................................................................... 3A GLOBAL VIEW ......................................................................................................................................... 4EXPERIENTIAL LEARNING ............................................................................................................................ 7THROUGH SUSTAINABILITY........................................................................................................................... 11RESEARCH & ENGAGEMENT ....................................................................................................................... 14HIGHLIGHTS & AWARDS ............................................................................................................................... 17 ALUMNI & EXTERNAL RELATIONS ............................................................................................................. 20

ADMINISTRATIONDean | Ira WeissAssociate Dean, Graduate Programs & Research | Steve AllenAssociate Dean of Undergraduate Programs | Shannon DavisAssistant Dean, Budget & Finance | Arnette EjireExecutive Director, Development & External Relations | Anya Reid

DEPARTMENTSInterim Head, Department of Management, Innovation and Entrepreneurship | Steve BarrHead, Department of Business Management | David BaumerHead, Department of Accounting | Frank BucklessHead, Department of Economics | Lee Craig

POOLE COLLEGE OF MANAGEMENT ...DEFINING THE FUTURE OF BUSINESSOur first year as the named Poole College of Management at NC State has been exciting and inspiring. As we adjusted to our new name, our faculty and leader-ship team took a deep, long look at our future path, considering what our role as a college should be in helping to define the future of business through our teaching, research and engagement. We focused especially on three key areas: sustainability, globalization, and experiential learning.

This annual State of the College report presents some what we have been doing in the areas of globalization and experiential learning, and as well as a summary of our faculty task force’s work in sustainability. Highlights include:• New partnerships that allow our students to gain a truly global business per-

spective as part of their academic studies.• Expanding connections with business and industry, particularly through

the activities of our centers and initiatives, leading to more opportunities for hands-on learning in our curricula and new areas of research for our faculty.

• An understanding that sustainability will have as much of an impact on busi-ness going forward as globalization has and continues to have.

Being named was truly a defining moment for the college. Now, as we approach the 125th anniversary of the university and the 20th anniversary of Poole College later this year, we are more focused than ever on helping to define the future of business through the intellectual and professional development of our students and the advancement of knowledge through the research and outreach of our faculty.

I invite you to read this selection of our 2011 highlights. I also am very interested in hearing from you – about your professional journey since graduating and your ideas on how our alumni can assist the Poole College of Management in further Defining the Future of Business.

Regards,

Ira R. Weiss, Dean

NC STATE POOLE COLLEGE OF MANAGEMENT | STATE OF THE COLLEGE 20114

DEFINING THE FUTURE OF BUSINESS: A GLOBAL VIEW

Technology, demographics, social and politi-cal change, economics. These are among the significant forces that are continually reshaping the world of business, locally and globally.

Poole College’s leadership team has taken strategic steps to provide our students multiple paths toward gaining the global perspective needed to successfully navigate in this dynamic marketplace. The results are evident through-out the college, from undergraduate studies to executive programs and faculty research.

STUDY ABROAD: EXPANDING OPTIONS FOR ALL POOLE STUDENTSSince joining the International Partnership of Business Schools (IPBS) in 2009, our academic deans have been meeting quarterly with their counterparts at the eight other IPBS partner schools. In 2011, Ira Weiss, Poole College’s dean, was elected to a two-year term as presi-dent of the IPBS.

“Working closely with our IPBS partners helps assure that we are providing quality learning experiences designed with business students and their academic and career goals in mind,” Weiss said.

This relationship is resulting in new inter-national dual-degree programs and interna-tional internship options that the college will be recruiting for in spring 2012. More than 200 students studied abroad in the past year through these and other programs at NC State and other institutions.

“To help students identify the best choice for their academic and career paths, we brought Robert Sandruck on board as director of in-ternational programs,” Weiss said. “Rob draws on his extensive experience in both student services and international academic programs to broaden the college’s international program and help students sort through their options while staying on track toward their degree requirements,” he said.

Cost is a factor that frequently comes up in San-druck’s conversations with students. While Poole College’s students typically pay the same tuition for study abroad courses as they do for courses taken at NC State, some need assistance with trav-el and other expenses related to living in another country. That’s where donor support comes in. In the past year, the college provided scholarships to help these students achieve their goals.

IPBS partner schools in the U.S., United Kingdom France, Germany, Spain and Mexico

NC STATE POOLE COLLEGE OF MANAGEMENT | STATE OF THE COLLEGE 2011 5

DEFINING THE FUTURE OF BUSINESS:A GLOBAL VIEW

GOING GLOBAL – WITHOUT LEAVING CAMPUSStudy abroad is a powerful way to gain a global perspective, but it’s not the only way. Dr. Shan-non Davis, associate dean for undergraduate programs in the college, brings that message to incoming students during their first days of orientation.

“International is one of the three ‘I’s’ that we stress as essential for success in Poole College,” Davis said. “While we encourage students to participate in study abroad programs, the other two ‘I’s’ – Involvement and Internships – also provide opportunities for gaining an interna-tional perspective, as the following examples show.

Student Network Groups, part of Poole Col-lege’s Diversity, Professionalism and Academic Success class for all incoming undergraduate students, provide a means for new students to get involved on campus while also learning about other cultures through events held across NC State and in the Research Triangle com-munity.

The dual-degree Hamilton Scholars Program, offered jointly by Poole College and NC State’s College of Humanities and Social Sciences, includes an international focus that does not require travel abroad. Poole College’s Hamil-ton Scholars also serve as mentors for foreign exchange students studying at the college for a semester or the year – an experience that enables both groups of students to learn about each others’ countries and cultures.

Poole College students also are among the NC State mentors networking with students enrolled in SKEMA, a French business school with its U.S. campus on NC State’s Centennial Campus.

International internships provide another way for students to learn about international business by working abroad. Johna Edmonds, undergraduate accounting major (2012) was selected last fall for a spring 2012 internship working at KPMG’s offices in Paris, France. Alex Martin, a Hamilton Scholar (2012) is con-tinuing a 2011 summer internship with CISCO. One of his projects enabled him to explore the installation of technology systems in remote communities in Honduras. This follows a pre-vious independent study project that he worked on as a Caldwell Fellow, providing marketing assistance to Beleza, a fair trade store in Ra-leigh, N.C., that sells artisan crafted goods from around the world.

GLOBAL AT THE GRADUATE LEVELThe Jenkins graduate programs also have been expanding international opportunities for their students. “Studying business practices in other countries and experiencing other cultures builds confidence and provides essential skills that employers expect from today’s graduates,” said Dr. Steve Allen, associate dean for gradu-ate programs and research.

The Jenkins Master of Global Innovation Management (MGIM), a one-year dual de-gree program offered in collaboration with the Institut d’Administration des Entreprises at the Université Paul Cézanne in Aix, France, is now recruiting its third cohort of students. MGIM students complete their first semester at the French university, and their second semester at Poole College, and wrap up their program with an international summer internship. They also complete a practicum innovation project with an international company while in France, and with a U.S. company while in Raleigh.


Jenkins Master of Accounting (MAC) stu-dents have been regular summer students at NC State’s Prague Institute in the Czech Re-public, where they attend accounting courses taught by Poole College faculty. Last year, Poole College’s accounting faculty added a new op-tion for Summer 2012, this time in France.

Jenkins MBA students traveled to Shanghai and Hangzhou, China, during spring break in 2011, led by Dr. John McCreery, associate professor of supply chain and operations, and innovation management, studying macro-forc-es that have influenced China’s rise to global economic power and exploring the business challenges it faces in the future, including its evolution from a low cost producer of goods to a global provider of higher-end services and in-novative solutions. Another MBA class went to Munich in May, led by Dr. Jonathan Bohlmann, associate professor of marketing.

One of the Jenkins MBA concentrations – technology entrepreneurship commercial-ization (HiTEC) – itself has gone global. The concentration’s lead faculty, Dr. Ted Baker, associate professor of entrepreneurship, and HiTEC program director Roger Debo, received a $70,000 grant from the U.S. Department of Education to form TECnet, a collaborative network of universities, economic development organizations in Portugal (COTEC), Ireland and other countries, as well as other universi-ties in the U.S., using the HiTEC model. They wrapped up the project in summer 2011. This spring, the first IP commercialization project coming through this model was announced.

The Economics Graduate Program provides global diversity to the college by virtue of its highly international student body, which rep-resented the U.S. and about 20 other countries.

DEFINING THE FUTURE OF BUSINESS:A GLOBAL VIEW

The doctoral students bring a global perspec-tive to their research as well as the undergradu-ate economics courses that they teach in the college as part of their preparation for their teaching careers.

The college’s Executive Programs also is expanding its global reach, both through its work with global companies and in partnership with international institutions. Dan McGurrin, director of Poole College’s Executive Programs, has developed week-long programs for scien-tists and engineers in an executive program at the University of San Paulo in Brazil; their ses-sions at Poole College are the Brazilian execu-tive’s study abroad experience.

“I believe it is extremely important for busi-ness students today – at every level – to have multiple opportunities to learn about other cultures, to live in other cultures, and to inter-act with individuals from other cultures,” Weiss said.

The college’s faculty also benefits from the exchange of ideas and research with colleagues around the globe. In 2011, Poole College hosted a research workshop with faculty from NC State’s newly formed University Global Partnership Network institutions: NC State University; the University of Surrey, UK; and the University of São Paulo, Brazil. Individual faculty members also have ongoing research with colleagues at these and other universities around the world.


Hands on. Real world. Collaborative. Project based. Such terms have defined Poole Col-lege’s approach to teaching from our found-ing 20 years ago. It’s a blend of classroom instruction, student research, and applied learning. That last part challenges students to apply everything they’ve been taught to a real world problem and to produce and present a solution to a ‘client’ – their project sponsor or mentor.

The results are pretty amazing. Students gain experience that qualifies them to tell a recruiter that, “Yes, I have experience with that kind of a situation (or something simi-lar), and I can tell you how I solved it.” Em-ployers – especially those who worked with the student on the project – can expect their new recruit will be able to hit the ground running.

Students meet this kind of challenge throughout Poole College’s curriculum. In any given semester, students are working in teams or individually on projects in biosci-ences management, human resources, infor-mation technology, supply chain, entrepre-neurship, marketing, product innovation, and enterprise risk management. They report

DEFINING THE FUTURE OF BUSINESS: EXPERIENTIAL LEARNINGtheir findings to company officials in the class-room or company board rooms, and present poster sessions summarizing their projects at the college’s Leadership and Innovation Show-case, held each spring in Nelson Hall.

SOLVING PROBLEMSFollowing are several examples of the prob-

lem solving projects that move Poole College students beyond the classroom and into com-pany conference rooms.

The Supply Chain Resource Coopera-tive (SCRC) marked the 10th anniversary of its teaching model with a publication in the December 2011 issue of the journal Interfaces. The authors report that 1,251 undergraduate and graduate students completed 331 projects with 39 companies in the areas of operations management, operations research, manage-ment science, supply chain management and information systems from the time SCRC was established in 2000. SCRC currently has 11 partner companies.

For over a decade, students in the Jenkins MBA program’s Innovation Management Lab class have produced amazing results as they develop innovative market-focused solutions to complex problems. One group in the Decem-

Dr. Richard Kouri, professor of practice in the Department of Management, Innovation and Entrepreneurship, and Dr. Michael Kowolenko, research fellow in the Center for Innovation Management Studies, meet with student teams in the Business Opportunities Analysis class as they analyze potential new business opportunities that can help resolve health-care-related problems identified by students in NC State’s Biomedical Engineering (BME) program as part of a course they complete in the prior semester.


ber 2011 class developed a prototype device that monitors the amount of pesticide being applied and retained on surfaces in malaria-prone regions of the world. It has potential for helping to assure that proper amounts of the pesticide are being applied, to control and eradicate mosquito populations. This class is among the Ten Most Innovative Business School courses, according to Forbes.com.

Students in the Master of Accounting pro-gram in the past year have helped organiza-tions like the Girls Scouts of North Carolina Coastal Pines Council implement Enterprise Risk Management processes throughout their organization. Undergraduate and graduate students – like Marycobb Randall – have op-portunities to assist faculty in their research. Randall is working with Dr. Joseph Brazel in an accounting research project.

Students in the Master of Global Innova-tion Management (MGIM) program work on innovation-related projects both during their fall semester in France, collaborating with French companies, and their spring semester at Poole College, where the college’s Center for Innova-tion Management Studies (CIMS) and the Bio-sciences Management Initiative (BioSci) provide connections with the business community.

During one project in 2011, a student team created an innovative solution to a vexing problem for the French company MonShow-room.com: How to pick the correct size when ordering online. The student team completed market research, analyzed their survey results and provided two possible solutions: an interac-tive online community that engaged customers in real time ‘size advice’ and feedback, and the implementation of augmented reality on the company’s website, allowing customers to ‘try on’ their clothes while at home.

CONNECTING DATA, FINDING POTENTIAL IP COLLABORATORS

Jenkins MBA students in the biosciences management concentration are learning to help companies connect with potential collabora-tors for research and development projects. In the process, they also have been gaining criti-cal data analysis skills using IBM’s Big Data software. Students access the software via NC State’s Virtual (Cloud) Computing Lab (man-aged by the College of Engineering’s Depart-ment of Computing Science), plug in their highly targeted key word searches and analyze the results.

They are guided by instructors Dr. Richard Kouri, professor of practice and the BioSci Initiative director; Sam Straight, lecturer and Poole College executive in residence; and mentor Dr. Michael Kowolenko, CIMS fellow. The student teams have been working on these projects with a number of companies in the nearby Research Triangle Park, including Eisai, PRA International, Gentris, and BASF: real world connections that bring classroom exer-cises to life.

Undergraduate students in Kouri’s Business Opportunities Analysis class – part of the col-lege’s minor in entrepreneurship course se-quence – are learning to use the same analysis tools as they work on projects in collaboration with NC State’s Biomedical Engineering (BME) program. In this case, they are identifying technologies that have potential for solving healthcare problems identified by the BME students in the prior fall semester, during their study of processes at a regional hospital system in Raleigh, N.C.

The students are being mentored by Kouri and Kowolenko. The goal is to have students

DEFINING THE FUTURE OF BUSINESS:EXPERIENTIAL LEARNING


learn ‘how’ to manage potential start-up oppor-tunities, rather than ‘what’ to manage, Kouri explains. While new venture formation is the primary focus, the processes and skills students develop are also relevant to the creation of new product offerings by existing firms.

LAUNCHING BUSINESSESThe college’s Jenkins MBA concentration in

entrepreneurship and technology commer-cialization pairs MBA students with graduate students in science and engineering, forming teams that create new business startups from NC State-generated technologies.

Roger Debo was one of the first students in the first class of what has become known as the HiTEC program. For the past decade, he has served as the program’s director, managing the student teams as they work with mentors and inventors to identify a market and develop a business plan for their patented technologies.

The teams work closely with NC State’s Office of Technology Transfer (OTT) and, in increas-ing numbers, end up launching new business ventures. Debo received an NC State Entrepre-neur of the Year award in 2011 from OTT and the university’s Springboard Institute, recogniz-ing his dedicated service to the program and the university’s technology transfer efforts.

His work itself, though, has repeatedly pro-vided another reward along the way: Seeing serious classroom exercises evolve into viable start-ups. In 2011, work by the student teams led to the launch of VaporPulse Technologies and Polymer Braille, Inc. A venture launched in 2010 – Xanofi – saw significant growth in the past year as well.

VaporPulse Technologies began as SunEvade, a TEC project that won first place in the gradu-

ate division of the college’s 2011 Leadership and Inno-vation Showcase. The company is developing nano-coatings for fibers to protect them from UV rays.

One of its original team members, Chris Oldham, Ph.D., MBA, (2011), is its chief execu-tive officer. The company is one of 12 start-ups receiving funds through NC State University’s Chancellor’s Innovation Fund in 2011.

Polymer Braille, Inc., which also had com-peted in Poole College’s Showcase, was placed on OTT’s NC State Fast 15, along with Xanofi and VaporPulse. Polymer Braille is developing a Braille-like device for the blind, with former student team member Will Mears, (2011) ac-tively involved. Xanofi was also on the Fast 15 list. Xanofi and Polymer Braille, Inc., are based on technologies developed by researchers in NC State’s College of Engineering; VaporPulse Technologies is based on technologies from the College of Textiles.

The HiTEC model itself has gone global, via TECnet, a network of resources for universities, economic development organizations in Portu-gal (COTEC), Ireland and other countries, as well as other universities in the U.S. Just as with the HiTEC concentration at Poole College and its work with OTT staff at NC State, the goal of TECnet was to speed the transition from IP-protected university research into hi-tech hi-growth businesses.

Dr. Ted Baker, associate professor of entre-preneurship, and Debo were lead faculty for the project, funded by a $70,000 grant from the U.S. Department of Education. Baker and Debo worked with collaborators at Brown University, Loughborough University (UK), and COTEC, a consortium of Portuguese universities.

They benchmarked policies and practices for high growth entrepreneurship education,



created a network of collaborative web-based resources that provide assistance to both the educators and students within partner institu-tions, enabled collaborative research on the outcomes of process-based technology entre-preneurship education, and disseminated the results broadly in order to advance the field and build the network.

The program wrapped up in summer 2011. In February 2012, the TECnet partners an-nounced the first commercialization of intel-lectual property assessed through the HiTEC model. FMC Corporation announced that it signed an exclusive distribution and develop-ment agreement with Consumo em Verde (CEV), Biotecnologia das Plantas, S.A. of Por-tugal for the unique patented fungicidal active ingredient blad. FMC’s Agricultural Products Group will develop and market the product in the United States and Canada as Problad Plus™ for all crop and non-crop uses.

In the past year, Poole College’s entrepreneur-ship faculty has created The Entrepreneurship Collaborative, to coordinate and provide in-formation about their academics, research and outreaching activities. Their new website will launch in mid-spring 2012, providing an online environment that connects students, alumni, entrepreneurs and other mentors, along with information regarding the college’s entrepre-neurship activities in academics, research and engagement.



Poole College’s Sustainability Task Force members are, left to right: Mark Beasley, Rob Handfield, Roger Mayer, Paul Mugge, Ray Palmquist and Scott Showalter.

DEFINING THE FUTURE OF BUSINESS: THROUGH SUSTAINABILITY“Sustainability represents a sea change for many businesses, comparable to the impact of globalization,” said Scott Showalter, profes-sor of practice in Poole College’s Department of Accounting and chair of the college’s Task Force on Sustainability.

He was quoting Dr. Peter Senge, MIT senior lecturer in leadership and sustainability, who had made the statement during a talk at the 2011 conference on sustainability hosted by AACSB-International, the accrediting body for business schools. Showalter had attended the conference as part of his information gath-ering for the college’s task force.

Dr. Mark Beasley, Deloitte Professor of Enterprise Risk Management, member of the task force and director of the college’s Enter-prise Risk Management (ERM) Initiative, put it this way:

Strategically focused organizations are already realizing the need to think ahead 15-20 years to evaluate how and when their business model is likely to be impacted by unsustainable products and services critical to their supply chain, in addition to changes in customer demand for what is currently their ‘crown jewel’ product or service.

In the face of such challenges, Beasley said, “it is critical that the Poole College of Manage-ment integrate topics related to sustainability in our teaching, research, and engagement with businesses.”

Some of that is already happening.“Our spring 2011 partners’ meeting focused

on the topic, Applying Sustainable Principles to the Supply Chain,” said Dr. Rob Handfield, Bank of America Distinguished University Pro-fessor of Supply Chain Management, another task force member and director of the college’s Supply Chain Resource Cooperative (SCRC).

Also, a number of the supply chain practicum projects completed by students with the SCRC partner companies have dealt with sustainabil-ity issues.

BUILDING A BUSINESS CASE FOR SUSTAINABILITYThe college’s interest in building on what is already in place to create a strong focus on sustainability has evolved from the Poole Col-lege naming gift made by Lonnie C. Poole, Jr., a long-time advocate of sustainability in business and industry.


At the time of the naming in December 2010, Dr. Ira Weiss, dean of the college, made a com-mitment to work toward creating a center of excellence in sustainability in the college, in recognition of Poole’s interest.

The first step, Weiss said, was to build a busi-ness case for developing such a center. The six-member task force was created in 2011, with the charge to conduct research that would guide the college’s future activity in this area.

Showalter presented a summary of its report during a February 2012 meeting of the college’s faculty, which included:• Detailed market analysis of sustainability

trends and business drivers,• Emerging regulations and standards related

to sustainability reporting,• Benchmarking of what other business

schools are doing related to sustainability, and

• Market demands for talent and student placement.

The task force also documented activity that is already under way in Poole College. In addi-tion to activities managed through the SCRC, the college offers a one-credit course on as-sessing corporate responsibility in the form of labor and human rights in the supply chain, open to the college’s Jenkins MBA students in any concentration.

In this course, students complete a maturity assessment for a set of Fortune 500 companies to provide a rating of sustainable supply chain maturity.

Also, the student organization, Net Impact, based in the college, has held annual sustainability related conferences over the past year. In 2011, the organization hosted a day-long symposium on

DEFINING THE FUTURE OF BUSINESS:SUSTAINABILITY

sustainability related careers, reaching out espe-cially to undergraduate students across campus.

The task force also pointed to the college’s centers and initiatives as being in a unique position to engage with businesses on sustain-ability issues. Those units are:• The Center for Innovation Management

Studies (CIMS), in the Department of Man-agement, Innovation and Entrepreneurship

• The Enterprise Risk Management Initiative (ERM), in the Department of Accounting

• The BioSciences Management Initiative (BioSci), in the Department of Manage-ment, Innovation and Entrepreneurship

• The Supply Chain Resource Cooperative (SCRC), in the Department of Business Management,

• The Entrepreneurship Collaborative (TEC), in the Department of Management, Inno-vation and Entrepreneurship.

“To compete in the evolving global economy, entrepreneurial companies large and small are seeking products to produce and approaches to doing business that are not only sustainable, but are attractive to customers who are increas-ingly concerned with both ecological and the larger sustainability issues,” said Dr. Roger Mayer, professor in the Department of Man-agement, Innovation and Entrepreneurship.

“In addition to the growing recognition that businesses must be managed in ways that protect the natural environment, there is a re-newed recognition that sustainable companies must give more back to the social environment than they consume. This means different things to different companies, as varied as making a business case for sustainability systems, creat-ing trust and legitimacy of ecological certifica-


tion systems, and transforming organizational cultures to pursue sustainability,” he said.

Clarifying what it means for Poole College will continue as the faculty meets in a series of brown bag lunches in spring 2012 with indus-try leaders in sustainability, including Senge; Beth Ritter, vice president of human resources at Burt’s Bees; Miranda Ballentine, director of Sustainability at Wal-Mart; and researchers from four NC State colleges conducting sus-tainability related research.

Following is the full list of Poole College’s sustainability task force members.• Dr. Mark Beasley, Deloitte Professor of

Enterprise Risk Management (ERM) and director of the Enterprise Risk Manage-ment Initiative based in the Department of Accounting

• Dr. Rob Handfield, Bank of America Distinguished University Professor of Supply Chain Management and director of the Supply Chain Resource Coopera-tive (SCRC) based in the Department of Business Management

• Dr. Roger Mayer, professor, Department of Management, Innovation and Entre-preneurship (MIE)

• Paul Mugge, Professor of Practice and director of the Center for Innovation Management Studies based in the De-partment of Management, Innovation and Entrepreneurship

• Dr. Ray Palmquist, professor of natural resources and environmental economics in the Department of Economics

• Scott Showalter, professor of practice, Department of Accounting, task force chairman

DEFINING THE FUTURE OF BUSINESS:SUSTAINABILITY

In addition to his work with the task force, Showalter led a comprehensive assessment of sustainability-related research, including life cycle analysis, under way at NC State Univer-sity’s 10 colleges.

His findings were discussed at a July 2011 meeting with Dr. Jonathan Johnson, a direc-tor of The Sustainability Consortium (TSC), attended by about 60 faculty members from various colleges across campus and other repre-sentatives of NC State’s research community.

Showalter also compiled a 50-page report on university-wide research. It showed that, in the sustainability arena and more specifically in life cycle analysis, “the combined and coordinated efforts of the university’s 10 colleges represent world class agricultural, analytical, economic, engineering, environmental, management, modeling and sociological know-how.”

More than 200 multidisciplinary and disci-pline-specific research activities in virtually every discipline across NC State were noted in the report, with additional research indicated.

“We anticipate the outcomes from the work done by the task force will lead to significant activity around curriculum, research and engagement with other colleges on campus, as well as new opportunities in business and industry,” Weiss said.


Hollie Jones, Jenkins MBA student; Dr. Stacy Wood, Langdon Professor of Marketing; and Dr. Michael Stanko, assistant professor of marketing, in Wood’s Consumer Marketing Research Laboratory at Poole College.

Poole College’s faculty members are actively engaged in research and outreach activities that are making a difference within their academic disciplines as well as in the business commu-nity. Following are a few highlights.

THE NUMBERSSPONSORED RESEARCH EXPENDITURES

$1,066,759 (fiscal year 2011, an all-time col-lege high)

RESEARCH FUNDING PROPOSALS16 submitted, totaling $3,646,233 (calendar year 2011)

RESEARCH PUBLICATIONS FY 2010-11- Peer Reviewed Journals: 38- Research Monographs: 2- Books: 2- Chapters: 2- Peer Reviewed Proceedings: 3- Peer Reviewed Paper Presentations: 18- Faculty Research Seminars: 9- Non-Peer Reviewed Journals: 14- Other: 23

Research Publications Summary Learning & Pedagogical Research: 4 Contributions to Practice: 13 Discipline-based Research: 94

RESEARCH UPDATESTitles and publication information for faculty intellectual contributions are posted to the research area on Poole College’s website. That site also includes a listing of our most recent research news releases.

National publications and bloggers have been reporting on our faculty’s research, with stories appearing in Forbes.com, Dallas News, Ac-counting Today, Boston.com, Financial News USA, MSNBC, Science Blog, TMC.net, Bloom-berg BusinessWeek, Lab Manager Magazine, Daily Finance, American Banker and more.

The college’s new Poole Research Report will also be sending summaries of recently published research results, new areas of research, links to feature stories, plus thought pieces and other information from our centers and initiatives.

DEFINING THE FUTURE OF BUSINESS: RESEARCH & ENGAGEMENT


Two Poole College faculty members, both as-sociate professors of information technology in Poole College’s Department of Business Man-agement, have been named editors of journals in their disciplines.

Dr. Paul Bergey was named editor of the IEEE Engineering Management Review.Dr. Fay Cobb Payton was named to a five-year term as editor of Health Systems, a journal of the Operational Research Society.

Dr. John Seater, Thurman-Ratheon Distin-guished Professor of Economics, received NC State’s Distinguished Graduate Teaching Award in May 2011.

OPPORTUNITIES FOR ENGAGEMENTThe college’s Center for Innovation Manage-ment Studies (CIMS) and discipline-based ini-tiatives provide opportunities for engagement, from student projects to faculty research and educational programs. They provide research updates and reports about industry trends on their websites, through their newsletters and at their meetings. Check their websites for their latest news and sign up for their newsletter.The college’s Executive Programs draws on the

expertise in these centers and initiatives and the Poole College faculty as a whole, as well as expertise across NC State, as it develops custom and open enrollment programs through its Business Collaboratories model.

Following are Poole College’s Centers and Initiatives:

BioSciences Management InitiativeCenter for Innovation Management StudiesEnterprise Risk Management InitiativeSupply Chain Resource CooperativeThe Technology Collaborative Executive Programs – Business Collaboratories

STUDENT INVOLVEMENTEach of Poole College’s centers and initiatives supports research as well as student develop-ment through research opportunities and proj-ect-based learning coordinated with company mentors. An article published in the journal Interfaces in fall 2011 showcases the SCRC’s 10-year history of providing supply chain and operations education in collaboration with company sponsors.

Graduate and undergraduate students also have opportunities to assist with faculty re-search projects. For example, Hollie Jones, second-year Jenkins MBA student with a concentration in marketing, has a graduate assistantship working with Dr. Stacy Wood, Langdon Professor of Marketing, in her Con-sumer Marketing Research Laboratory, along with Dr. Michael Stanko, assistant professor of marketing. Marycobb Randall is a Jenkins Mas-ter of Accounting student with an assistantship that has her working with Dr. Joe Brazel on his research into key terms of persuasion used by CFOs and CEOs in company reports, as part of his fraud research studies.

RESEARCH AWARDSTwo Poole faculty members and one of our Graduate Economics Program students were recognized in 2011 for the impact of their research.

Dr. Ted Baker, associate professor of entre-preneurship, Department of Management, Innovation and Entrepreneurship, received the 2011 Grief Research Impact Award for his research paper, Creating Something from Nothing: Resource Construction through En-trepreneurial Bricolage. His co-author is Reed E. Nelson, Southern Illinois University and

DEFINING THE FUTURE OF BUSINESS:RESEARCH & ENGAGEMENT


DEFINING THE FUTURE OF BUSINESS:RESEARCH & ENGAGEMENT

the Universidade de Sao Paulo. The article was published in the Administrative Science Quar-terly in 2005.

Baker explains that the focus of entrepre-neurial bricolage “is on treating as resources things that other people treat as worthless.” In this paper, Baker and Nelson present the results of a field study of 29 resource-constrained firms that varied dramatically in how they were able to create entrepreneurial businesses by recom-bining elements at hand for new purposes.

An article co-authored by Dr. David Henard, associate professor of marketing in the Depart-ment of Business Management, was named one of the 10 ‘Best of the Best’ articles published over the past 40 years by the Journal of Aca-demic Marketing Science (JAMS).

The article, Customer Satisfaction: A Meta-analysis of the Empirical Evidence, was coau-thored with David Szymanski at Texas A&M University, and was originally published by JAMS in 2001.

Henard and his colleague explore the rela-tionships among five factors that influence customer satisfaction: expectations, discon-firmation of expectations, performance, affect and equity, and the outcomes of satisfaction or dissatisfaction. For managers, this research identifies the elements that they should focus on when designing strategies to augment cus-tomer satisfaction.

Casey Wichman, MS, Economics, 2011, received the Conference of Southern Graduate Schools Master’s Thesis Award for Innovative Application of Technology to Scholarship in a Master’s Thesis.

In the introduction to his dissertation, Wich-man writes: “A typical American household consumes 107,000 gallons of water each year,

with an estimated 50 to 70% used for outdoor irrigation purposes. With growing urban populations, increasing costs of developing new drinking water supplies, and rising demand for water-intensive services, it is becoming increas-ingly important that municipal utility manag-ers design policies that promote conservation of scarce water resources. In doing so, it would benefit policymakers to better understand the relationship between household characteris-tics and non-price policies designed to reduce residential water use.”

Wichman formulated a demand model, com-pleted data analysis and presented an economic framework that allowed him to thoroughly describe the relationship between household characteristics and response to demand-side water conservation policies. For example, households with children might be encouraged to reduce water demand with a public informa-tion campaign, as opposed to a mandatory out-door watering restriction, and households who irrigate regularly appear to be more sensitive to price changes than conservation policies, thus a rate increase might induce a greater reduction in quantity demanded than a non-price policy.


POOLE COLLEGE: HIGHLIGHTS & AWARDS

Among Poole College’s 2011 honorees are, left to right, top row: Dr. Robert Handfield; Poole Alumni recognized as Triangle Business Journal’s 40 under 40 recipients; Dr. Robert Clark; Dr. David Henard; Dr. Fay Cobb Payton. Bottom row: Dr. Ted Baker; Dr. John Seater; Pamela Bostic; Dr. Paul Bergey; Roger Debo; Jon Rufty.

JENKINS MBA HIGHLIGHTS

Poole College’s Jenkins MBA program wel-comed its first students in its new online option in August 2011. It also received approval for several dual degree programs, bringing the total number of MBA dual degree options to seven.• MBA/JD with Campbell University in

Raleigh, N.C.• Master in Biomedical Manufacturing• MBA, with NC State’s College of Engi-

neering• Master of Industrial Engineering/MBA,

with NC State’s College of Engineering

RANKINGSThe part time option in Poole College’s Jenkins MBA program was ranked for the first time by Bloomberg BusinessWeek in 2011.

Bloomberg BusinessWeek MBA PT, 30 (national), 5 (among programs in the South), (2011); Undergraduate Pro-grams, 100 (2011)

U.S. News & World Report MBA FT, 83 | MBA PT, 59 (2011) | Under-graduate, 81 (2011)

Forbes.com’s Ten Most Innovative Business School Classes MBA Product Innovation Lab

Beyond Gray Pinstripes MBA (2010), 99

Supply Chain Management Review Supply Chain Management Curriculum, 14th by academics; 20th by practitioners; overall ranking, 18th (2009)

The Accounting Report MAC and undergraduate programs, consistently in the top 30.

INDIVIDUAL HONORS AND RECOGNITION• Dr. Ted Baker, associate professor of en-

trepreneurship, Department of Manage-ment, Innovation and Entrepreneurship, received the 2011 Greif Research Impact


Award for his paper, “Creating Some-thing from Nothing: Resource Construc-tion through Entrepreneurial Bricolage,” published in the Administrative Science Quarterly. The award recognizes impact as measured by number of citations in the five years since it was published; to date, the paper has 103 citations through the Web of Science and 340 through Google Scholar.

• Dr. Paul Bergey, associate professor of information technology, Department of Business Management, was named to a four-year term as editor of IEEE Engi-neering Management Review.

• Dr. Robert Clark, professor of economics and management, innovation and entre-preneurship, was invited to speak on two panels for the New York Stock Exchange’s forum, Workplace Financial Fitness: Em-powering Employees Beyond the 401(k). He also participated in the ringing of the New York Stock Exchange opening bell on April 12, 2011.

• A research paper co-authored by Dr. Robert Handfield, Bank of America University Distinguished Professor of Supply Chain Management, Department of Business Management, received the Emerald Citation of Excellence award at the Academy of Management’s annual meeting in August 2011.

• A research article by Dr. David Henard, associate professor, marketing, Depart-ment of Business Management, Cus-tomer Satisfaction: A Meta-analysis of the Empirical Evidence, was placed on the Journal of Academic Marketing Science’s Top 10 list in its 40th anniversary issue.

• Dr. Fay Cobb Payton, associate professor of information technology, Department of Business Management, was named to a five-year term as editor of Health Systems, a journal of the Operational Research Society.

• Dr. John Seater, Thurman-Ratheon Distinguished Professor of Economics, received NC State’s Distinguished Gradu-ate Teaching Award in May 2011.

ALUMNI, STAFF, STUDENT AND PROGRAM AWARDS AND RECOGNITION• Pam Bostic, director of the Jenkins MBA

program, was recognized with a Woman Extraordinaire Award from Business Leader Magazine.

• Jon Rufty (‘77), founder, Rufty Homes, Inc., received the NC State Alumni As-sociation’s Distinguished Alumni Award in 2011.

Triangle Business Journal’s 40 Under 40 Awards to four college alumni: • David Forrest (’93), vice president,

commercial banker with Fidelity Bank, Raleigh, N.C.

• Laura Hulsey (’97) of Raleigh, regional vice president for Triangle Commercial Markets with RBC Bank USA.

• Paul Kizakevich ( ‘07 MBA), regional ex-ecutive with CA Technologies; Mark Saad (’08) of Garner, founder of Kinder Soles footwear.

• Jenkins MBA alumnus Ted Mosler re-ceived Business Leader Magazine’s Top 50 Catalyst Entrepreneur in Research Tri-angle Park Award in 2011.

DEFINING THE FUTURE OF BUSINESS: HIGHLIGHTS & AWARDS


• The NC State Collegiate DECA student organization, housed in Poole College, brought home several awards from the Collegiate DECA 2011 International Ca-reer Development Conference.

• Triangle Global Health Case Competi-tion: Jenkins MBA team received second place.

• National Association of Women MBAs, Jenkins MBA Chapter: second place, October 2010 NAWMBA National Case Competition.

• Jenkins MBA student Robert Flynn was selected to attend the Canadian Leader-ship Orientation Program in summer 2011.

• The NC State Society for Human Re-source Management (SHRM) student chapter, housed in Poole College, was among 109 student chapters earning a Superior Merit Award for its accomplish-ments in the 2010-2011 academic year.

• Poole College’s undergraduate account-ing team, Wolfpack in the Black, won the national 2010 AICPA Fraud Case Com-petition.

• Senior Robert Martin won a national So-ciety for Human Resource Management Award.

• Undergraduate accounting student Johna Edmonds was selected for international KPMG internship.

DEFINING THE FUTURE OF BUSINESS: HIGHLIGHTS & AWARDS


Anya Reid, right, arrived in time to meet some of Poole College’s students, faculty and alumni at the college’s 2011 Home-coming and Parade Viewing Porch Party. Among those are MBA students Bob Flynn, Alicia Baker, Jackelyn Shimko Vander Veer and Marco Zivkovic.

DEFINING THE FUTURE OF POOLE COLLEGE: ALUMNI & EXTERNAL RELATIONSAs the college’s new executive director of development and external relations, I have spent the past few months getting acquainted with our faculty and the programs they have developed. I have been impressed with the real world perspective of their teaching and research as well as their commitment to our hard-working students. The more I get to know them, the more thrilled I am to be here.

I also have been meeting with alumni and other friends of the college, and am excited about their interest in and support of our pro-grams.

Did you know? …• We have more than 20,000 alumni.

More than half of those graduated since the college was established in 1992. This growth – and that of the entire NC State alumni community – has been tremendous. But what is more remarkable is the dedication to high academic standards, teach-ing and research. We haven’t sacri-ficed quality for growth.

• While the largest proportion of our alumni live in North Carolina, we also are well represented in 45 other

states in the U.S., as well as Guam, Puerto Rico, the Virgin Islands, and 53 countries – from Australia to Zimbabwe.

• In any given month, our alumni give back to the college: through presentations in our classrooms and student organization meetings, by offering internships and jobs to our students and graduates, and by providing vital financial support through donations to the annual fund, matching gifts from alumni employers, gifts-in-kind, and other significant financial investments in our students, faculty and programs.

This is an especially exciting time for me to be joining the college and NC State and to cel-ebrate the strong foundation of excellence and outstanding community that we have here.

This spring, the university begins its 125th anniversary celebration; this fall, we will be marking our 20th anniversary as a college.

This report provides highlights from 2011. You will be receiving updates from the col-lege about our faculty’s relevant and insightful research and Dean’s Updates reporting on other


happenings in the college, as well as commu-nications from our development staff, and the university.

I look forward to celebrating together our past accomplishments and looking toward our future and how we can continue to build this growing business school that is already having a strong global impact.

I also would like to hear from you. The dean, your former professors and fellow alumni are interested in learning of your achievements over the years, and your feedback related to current students and programs. We also are interested in your thoughts on trends in your industries. We will be seeking your opinion and advice on a variety of topics, and I invite you to share your thoughts with me at any time.

Given our anniversary celebrations, as NC State reflects on its distinguished past, I would like to hear your thoughts related to our collec-tive future:

What do you think business and management education will be like 125 years from now?

You can respond on LinkedIn (search for the NC State Poole College groups) or send your re-sponse by email to [email protected].

I look forward to hearing from you.

With warmest regards,

Anya Reid

Contact Info | [email protected] or 919.515.0502

DEFINING THE FUTURE OF POOLE COLLEGE: ALUMNI & EXTERNAL RELATIONS

Documents

STATE OF THE COLLEGE 2011 - Nc State University · in 2011, led by Dr. John McCreery, associate professor of supply chain and operations, and innovation management, studying macro-forc-es