Alteryx Development Suite

190 South Glassell Street, Suite 201Orange, CA 92866

Phone (714) 516-2400 Fax (714) 516-2410info@extendthereach.com

www.extendthereach.com

No Technical Certification Required

Alteryx supports users at every level of anorganization’s technology skills pyramid, increasingthe number of decision makers who can access andreport on significant geographic businessintelligence insights into your business. The Alteryxsoftware brings a powerful data applicationdevelopment environment to users, without requiring specific previous programming or databasedevelopment experience or certification. Users focused on business processes quicklybecome productive using Alteryx’s simpledrag-and-drop approach to constructing flexible, scalable, and repeatable solutions. Userswith more technical backgrounds find that Alteryxautomates best-practice software developmentpractices and provides industry-standardmechanisms for deploying transparent and manageable enterprise-wide solutions.

Spatial Analysis with Business Intelligence Expertise

Alteryx and Alteryx Enterprise are offered with a Spatial Option designed specifically to integrate award-winning SRC spatial engines into a comprehensive, data processing development suite. The SRC open-source geocoder, Explorer, easily adds spatial attributes to nonspatial data using ZIP+4 and CASS offerings. Available with the Spatial Option, Explorer empowers decision makers with a predictive, geographic vision into how proprietary, industry and archived data combine to reveal strategic business insights. Allocate®, the SRC flagship spatial engine, is bundled with 2000 and 1990 U.S. Census data in the Spatial Option.

Allocate enables spatial object creation, selection, and retrieval within the Alteryx workspace. The road-tested drive time engine, Guzzler®, is also a Spatial Option offering and can calculate source-to- destination drive times to create spatial selection polygons or point-to-point route analyses.

Toolkit Canvas

The unique Alteryx drag-and-drop workspace enables users to run applications or modules as they are being developed, instantly accessing, processing and presenting data. Data anywhere along a diagram stream can be browsed as a map, graph, table or other visual element. These data flow inputs and outputs can be shared between modules, or used to populate elaborate, reusable report layouts, which are designed easily using this very familiar drag-and-drop content development methodology.

Enterprise-Wide Geographic Business Intelligence Solutions

Alteryx provides five powerful methods for easily packaging and deploying best corporate business practices throughout your enterprise. • Desktop WizardsAfter a module has been developed within the interactive Alteryx module development environment, users can easily create simplified, fill-in-the-blank forms, known as wizards, that can collect new input and program execution parameters as needed to execute the original process using these new instructions. These forms, accessed either as dashboard or desktop macros and Web services, interact with Alteryx modules directly, bypassing entirely the interactive operation of the Alteryx development environment. • Web WizardsThe Alteryx Web Wizard brings the full set of product features to an enterprise network, supporting staff, suppliers, vendors, partners and global customer markets. This Web Wizard reference framework can be shared interactively across Intranets and Extranets to manage the collecting of input data and the scheduling of Alteryx module executions. This framework enables complete control of data and file synchronization, enabling developers to monitor and manage data quality at each step of the process.

• Modules Saved as MacrosA module can also be saved and used as a macro within Alteryx, appearing as a single icon like any other Alteryx menu tool, ready to be used in the building of other modules. This feature provides developers with a means of deploying best practices among their enterprise’s users, and supports a simple and manageable library approach to controlling the sharing of every development effort and asset.

• Command-Line Module Access Alteryx modules also can be called directly using command-line instructions. Alteryx modules can be executed as scheduled runtime batch files or can be initiated using conventional command-line controls.• Alteryx API and SDK SolutionsDevelopers can enable their own applications to call directly into the Alteryx engine using Application Programmer’s Interface (API) calls, treating Alteryx as they would any application development library. The Alteryx Software Development Kit (SDK) enables developers with the easy means to add their own C and C++ programs to the Alteryx toolbox. The Alteryx API and SDK give developers the freedom they need to deploy high-performance geographic business intelligence solutions using whatever approach best suits the needs of their user communities.

Data Transformation Tools

Data transform capabilities within Alteryx are extensive, bringing the power of ETL (Extract, Transform and Load), CDI (Customer Data Integration) and Spatial Analytics to the level of a single, shared data application environment.

Reporting and Visualization Tools

Visualization and reporting capabilities within Alteryx are data driven and provide flexible, configur- able ways to deliver your modules' actionable insights. The Alteryx reporting tools are drag-and-drop icons that help you build, capture, and deploy impactful and reusable report templates and components.

The Calgary Engine in Alteryx

Alteryx includes an extremely fast data indexing, counting, querying, and list generating engine known as Calgary. Calgary quickly loads spatial and nonspatial data as it creates indexed fields of all data attributes. Data sorts, cross tab counts, filtered joins, and support for fuzzy matching comparisons between datasets are all called up at blazingly fast speeds with even the largest files. Calgary's ability to prevent data overlapping and to facilitate fuzzy matching of small data subsets within very large datasets, accomplishes what most databases cannot, and does it in seconds or minutes.

Data Offerings and Data Access

SRC’s StreetWare® is an offering of map geographythat includes U.S. interstate highways, state highways, local roads, parks, hospitals, lakes, rivers, cities, census tracts, block groups, counties, and state boundaries. StreetWare is available with the Alteryx Spatial Option or independently. Datasets detailing 15 million U.S. business records, 125 million U.S. household records, DMAs, customer profiling systems, and various other content are available from SRC. Over a decade ofbuilding international data partnerships has createdSRC’s global data provider network, including thefollowing countries: Argentina, Australia, Austria, Belgium, Brazil, Bulgaria,Canada, Chile, China (including Hong Kong), Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hong Kong, India, Ireland, Italy, Japan, Mexico, Monaco, The Netherlands, New Zealand, Norway, Poland, Romania, Russia, Singapore, South Africa, Spain, Sweden, Turkey, the United States, and the United Kingdom. In addition, Alteryx supports all major GIS mapping applications and the latest address resolution technologies, such as CASS Certified™ and ZIP+4® .

Database File Formats SupportedCSV: Comma Separated Value fileMDB: Microsoft® Access™ database fileDBF: Database File FormatXLS: Microsoft® Excel® spreadsheetMID/MIF: MapInfo Professional® Interchange Format (includes both *.MID and *.MIF)SHP: ESRI® ArcMap® Shape File (includes *.SHP, *.DBF, *.SHX,*.PRJ)TAB: MapInfo Professional® Table (Binary format includes *.TAB, *.DAT, *.MAP, *.ID, *.IND)MDB: ESRI® Personal Geodatabase®

SZ: SRC Spatial Zip file (from SRC StreetWare ®)YXDB: Alteryx® Database File

SDF: Autodesk® toolkit must be installedFlat: Flat ASCII FileKML: Google Earth™ KML File (output only)ODBC: Open Database ConnectivityOLE-DB: Object Linking and Embedding DatabaseOCI: Oracle® Spatial Database

Supporting these databases:SQL Server®

Oracle®

Reporting Formats:HTML: Hyper Text Markup LanguageDOCX: Microsoft® Word 2007PCXML: Presentation Control eXtended Markup LanguagePDF: Portable Document Format (Adobe)RTF: Rich Text FormatXLSX: Microsoft® Excel® 2007 spreadsheet

Implementation Considerations

Memory and Processing• 32-bit and 64-bit modes; utilizes all available memory for maximum performance• Use of multiple processors for even simple operations, like basic sorts, speeds results• Flexible control over Alteryx’s utilization of processing resources enables role as a background process• No data size or processing limitations other than system hardware constraints – sorts data at 20 megabytes per second or faster and can process billions of records in a single stream

Licensing and Implementation OptionsAlteryx is licensed and installed in two commonconfigurations, on a server as Alteryx Enterprise or on asingle-user system. The Alteryx Web Wizard reference framework is provided with Alteryx Enterprise and is intended for a server-class network machine runningMicrosoft® Internet Information Services (IIS) Webserver, version 5 (or higher.)

Alteryx, Allocate, Composer, Geonetx, Solocast, StreetWare, and Guzzler are registered trademarks, and Portfolio and the SRC logo are trademarks of SRC, LLC.Microsoft, Access, Excel, and SQL Server are registered trademarks of the Microsoft Corporation. Oracle, ESRI, Netezza, Teradata, Sybase, Autodesk, and MapInfo are registered trademarks of their respective corporations. DB2 is a registered trademark of IBM. MySQL is a registered trademark of MySQL AB. Google Earth is a trademark of Google, Inc.

Real-Time, Drag-and-Drop Application Development Environment

Development Suite

High-Speed, Drag-and-Drop Developmentwith Software-as-a-Service (SaaS) Deployment

Alteryx is the core technology component of the SRC Geographic Business Intelligence™ platform. The Alteryx development environment presents a visual dataflow GUI (graphical user interface) to users, simplifying the building of robust applications with advanced spatial analytic, reporting, and visualization capabilities. The Alteryx and Alteryx

Enterprise offerings integrate data from any system, repository, or business process in the enterprise, regardless of data and file type, format, or country of origin. Alteryx Enterprise, bundled with a Spatial data option, achieves pervasive deployment with rapid execution of intuitive, best-practice solutions, tying together all of your data assets in a single, seamless enterprise service.

Multiple Functions in a Single Tool to Deliver Up-To-Date, Actionable Results

Web Delivered Data Services

Sybase®

Teradata®

Netezza®

MySQL®

DB2®

2%IT & Developers

5%Power Users

25%Business Analysts

30%Operations Managers

38%Extranet, Intranet, e-Enterprise

Macros

GUI

SDK / API

Runtimes

WEB / SaaS

Serving 100% of your user technology requirements

Source: Forrester Research, Inc.

Report ContentTextChartTableMap

ImageAllocate Report

Report DesignLayoutRender

01/09

Alteryx Development Suite

190 South Glassell Street, Suite 201Orange, CA 92866

Phone (714) 516-2400 Fax (714) 516-2410info@extendthereach.com

www.extendthereach.com

No Technical Certification Required

Alteryx supports users at every level of anorganization’s technology skills pyramid, increasingthe number of decision makers who can access andreport on significant geographic businessintelligence insights into your business. The Alteryxsoftware brings a powerful data applicationdevelopment environment to users, without requiring specific previous programming or databasedevelopment experience or certification. Users focused on business processes quicklybecome productive using Alteryx’s simpledrag-and-drop approach to constructing flexible, scalable, and repeatable solutions. Userswith more technical backgrounds find that Alteryxautomates best-practice software developmentpractices and provides industry-standardmechanisms for deploying transparent and manageable enterprise-wide solutions.

Spatial Analysis with Business Intelligence Expertise

Alteryx and Alteryx Enterprise are offered with a Spatial Option designed specifically to integrate award-winning SRC spatial engines into a comprehensive, data processing development suite. The SRC open-source geocoder, Explorer, easily adds spatial attributes to nonspatial data using ZIP+4 and CASS offerings. Available with the Spatial Option, Explorer empowers decision makers with a predictive, geographic vision into how proprietary, industry and archived data combine to reveal strategic business insights. Allocate®, the SRC flagship spatial engine, is bundled with 2000 and 1990 U.S. Census data in the Spatial Option.

Allocate enables spatial object creation, selection, and retrieval within the Alteryx workspace. The road-tested drive time engine, Guzzler®, is also a Spatial Option offering and can calculate source-to- destination drive times to create spatial selection polygons or point-to-point route analyses.

Toolkit Canvas

The unique Alteryx drag-and-drop workspace enables users to run applications or modules as they are being developed, instantly accessing, processing and presenting data. Data anywhere along a diagram stream can be browsed as a map, graph, table or other visual element. These data flow inputs and outputs can be shared between modules, or used to populate elaborate, reusable report layouts, which are designed easily using this very familiar drag-and-drop content development methodology.

Enterprise-Wide Geographic Business Intelligence Solutions

Alteryx provides five powerful methods for easily packaging and deploying best corporate business practices throughout your enterprise. • Desktop WizardsAfter a module has been developed within the interactive Alteryx module development environment, users can easily create simplified, fill-in-the-blank forms, known as wizards, that can collect new input and program execution parameters as needed to execute the original process using these new instructions. These forms, accessed either as dashboard or desktop macros and Web services, interact with Alteryx modules directly, bypassing entirely the interactive operation of the Alteryx development environment. • Web WizardsThe Alteryx Web Wizard brings the full set of product features to an enterprise network, supporting staff, suppliers, vendors, partners and global customer markets. This Web Wizard reference framework can be shared interactively across Intranets and Extranets to manage the collecting of input data and the scheduling of Alteryx module executions. This framework enables complete control of data and file synchronization, enabling developers to monitor and manage data quality at each step of the process.

• Modules Saved as MacrosA module can also be saved and used as a macro within Alteryx, appearing as a single icon like any other Alteryx menu tool, ready to be used in the building of other modules. This feature provides developers with a means of deploying best practices among their enterprise’s users, and supports a simple and manageable library approach to controlling the sharing of every development effort and asset.

• Command-Line Module Access Alteryx modules also can be called directly using command-line instructions. Alteryx modules can be executed as scheduled runtime batch files or can be initiated using conventional command-line controls.• Alteryx API and SDK SolutionsDevelopers can enable their own applications to call directly into the Alteryx engine using Application Programmer’s Interface (API) calls, treating Alteryx as they would any application development library. The Alteryx Software Development Kit (SDK) enables developers with the easy means to add their own C and C++ programs to the Alteryx toolbox. The Alteryx API and SDK give developers the freedom they need to deploy high-performance geographic business intelligence solutions using whatever approach best suits the needs of their user communities.

Data Transformation Tools

Data transform capabilities within Alteryx are extensive, bringing the power of ETL (Extract, Transform and Load), CDI (Customer Data Integration) and Spatial Analytics to the level of a single, shared data application environment.

Reporting and Visualization Tools

Visualization and reporting capabilities within Alteryx are data driven and provide flexible, configur- able ways to deliver your modules' actionable insights. The Alteryx reporting tools are drag-and-drop icons that help you build, capture, and deploy impactful and reusable report templates and components.

The Calgary Engine in Alteryx

Alteryx includes an extremely fast data indexing, counting, querying, and list generating engine known as Calgary. Calgary quickly loads spatial and nonspatial data as it creates indexed fields of all data attributes. Data sorts, cross tab counts, filtered joins, and support for fuzzy matching comparisons between datasets are all called up at blazingly fast speeds with even the largest files. Calgary's ability to prevent data overlapping and to facilitate fuzzy matching of small data subsets within very large datasets, accomplishes what most databases cannot, and does it in seconds or minutes.

Data Offerings and Data Access

SRC’s StreetWare® is an offering of map geographythat includes U.S. interstate highways, state highways, local roads, parks, hospitals, lakes, rivers, cities, census tracts, block groups, counties, and state boundaries. StreetWare is available with the Alteryx Spatial Option or independently. Datasets detailing 15 million U.S. business records, 125 million U.S. household records, DMAs, customer profiling systems, and various other content are available from SRC. Over a decade ofbuilding international data partnerships has createdSRC’s global data provider network, including thefollowing countries: Argentina, Australia, Austria, Belgium, Brazil, Bulgaria,Canada, Chile, China (including Hong Kong), Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hong Kong, India, Ireland, Italy, Japan, Mexico, Monaco, The Netherlands, New Zealand, Norway, Poland, Romania, Russia, Singapore, South Africa, Spain, Sweden, Turkey, the United States, and the United Kingdom. In addition, Alteryx supports all major GIS mapping applications and the latest address resolution technologies, such as CASS Certified™ and ZIP+4® .

Database File Formats SupportedCSV: Comma Separated Value fileMDB: Microsoft® Access™ database fileDBF: Database File FormatXLS: Microsoft® Excel® spreadsheetMID/MIF: MapInfo Professional® Interchange Format (includes both *.MID and *.MIF)SHP: ESRI® ArcMap® Shape File (includes *.SHP, *.DBF, *.SHX,*.PRJ)TAB: MapInfo Professional® Table (Binary format includes *.TAB, *.DAT, *.MAP, *.ID, *.IND)MDB: ESRI® Personal Geodatabase®

SZ: SRC Spatial Zip file (from SRC StreetWare ®)YXDB: Alteryx® Database File

SDF: Autodesk® toolkit must be installedFlat: Flat ASCII FileKML: Google Earth™ KML File (output only)ODBC: Open Database ConnectivityOLE-DB: Object Linking and Embedding DatabaseOCI: Oracle® Spatial Database

Supporting these databases:SQL Server®

Oracle®

Reporting Formats:HTML: Hyper Text Markup LanguageDOCX: Microsoft® Word 2007PCXML: Presentation Control eXtended Markup LanguagePDF: Portable Document Format (Adobe)RTF: Rich Text FormatXLSX: Microsoft® Excel® 2007 spreadsheet

Implementation Considerations

Memory and Processing• 32-bit and 64-bit modes; utilizes all available memory for maximum performance• Use of multiple processors for even simple operations, like basic sorts, speeds results• Flexible control over Alteryx’s utilization of processing resources enables role as a background process• No data size or processing limitations other than system hardware constraints – sorts data at 20 megabytes per second or faster and can process billions of records in a single stream

Licensing and Implementation OptionsAlteryx is licensed and installed in two commonconfigurations, on a server as Alteryx Enterprise or on asingle-user system. The Alteryx Web Wizard reference framework is provided with Alteryx Enterprise and is intended for a server-class network machine runningMicrosoft® Internet Information Services (IIS) Webserver, version 5 (or higher.)

Alteryx, Allocate, Composer, Geonetx, Solocast, StreetWare, and Guzzler are registered trademarks, and Portfolio and the SRC logo are trademarks of SRC, LLC.Microsoft, Access, Excel, and SQL Server are registered trademarks of the Microsoft Corporation. Oracle, ESRI, Netezza, Teradata, Sybase, Autodesk, and MapInfo are registered trademarks of their respective corporations. DB2 is a registered trademark of IBM. MySQL is a registered trademark of MySQL AB. Google Earth is a trademark of Google, Inc.

Real-Time, Drag-and-Drop Application Development Environment

Development Suite

High-Speed, Drag-and-Drop Developmentwith Software-as-a-Service (SaaS) Deployment

Alteryx is the core technology component of the SRC Geographic Business Intelligence™ platform. The Alteryx development environment presents a visual dataflow GUI (graphical user interface) to users, simplifying the building of robust applications with advanced spatial analytic, reporting, and visualization capabilities. The Alteryx and Alteryx

Enterprise offerings integrate data from any system, repository, or business process in the enterprise, regardless of data and file type, format, or country of origin. Alteryx Enterprise, bundled with a Spatial data option, achieves pervasive deployment with rapid execution of intuitive, best-practice solutions, tying together all of your data assets in a single, seamless enterprise service.

Multiple Functions in a Single Tool to Deliver Up-To-Date, Actionable Results

Web Delivered Data Services

Sybase®

Teradata®

Netezza®

MySQL®

DB2®

2%IT & Developers

5%Power Users

25%Business Analysts

30%Operations Managers

38%Extranet, Intranet, e-Enterprise

Macros

GUI

SDK / API

Runtimes

WEB / SaaS

Serving 100% of your user technology requirements

Source: Forrester Research, Inc.

Report ContentTextChartTableMap

ImageAllocate Report

Report DesignLayoutRender

01/09

Alteryx Development Suite

190 South Glassell Street, Suite 201Orange, CA 92866

Phone (714) 516-2400 Fax (714) 516-2410info@extendthereach.com

www.extendthereach.com

No Technical Certification Required

Alteryx supports users at every level of anorganization’s technology skills pyramid, increasingthe number of decision makers who can access andreport on significant geographic businessintelligence insights into your business. The Alteryxsoftware brings a powerful data applicationdevelopment environment to users, without requiring specific previous programming or databasedevelopment experience or certification. Users focused on business processes quicklybecome productive using Alteryx’s simpledrag-and-drop approach to constructing flexible, scalable, and repeatable solutions. Userswith more technical backgrounds find that Alteryxautomates best-practice software developmentpractices and provides industry-standardmechanisms for deploying transparent and manageable enterprise-wide solutions.

Spatial Analysis with Business Intelligence Expertise

Alteryx and Alteryx Enterprise are offered with a Spatial Option designed specifically to integrate award-winning SRC spatial engines into a comprehensive, data processing development suite. The SRC open-source geocoder, Explorer, easily adds spatial attributes to nonspatial data using ZIP+4 and CASS offerings. Available with the Spatial Option, Explorer empowers decision makers with a predictive, geographic vision into how proprietary, industry and archived data combine to reveal strategic business insights. Allocate®, the SRC flagship spatial engine, is bundled with 2000 and 1990 U.S. Census data in the Spatial Option.

Allocate enables spatial object creation, selection, and retrieval within the Alteryx workspace. The road-tested drive time engine, Guzzler®, is also a Spatial Option offering and can calculate source-to- destination drive times to create spatial selection polygons or point-to-point route analyses.

Toolkit Canvas

The unique Alteryx drag-and-drop workspace enables users to run applications or modules as they are being developed, instantly accessing, processing and presenting data. Data anywhere along a diagram stream can be browsed as a map, graph, table or other visual element. These data flow inputs and outputs can be shared between modules, or used to populate elaborate, reusable report layouts, which are designed easily using this very familiar drag-and-drop content development methodology.

Enterprise-Wide Geographic Business Intelligence Solutions

Alteryx provides five powerful methods for easily packaging and deploying best corporate business practices throughout your enterprise. • Desktop WizardsAfter a module has been developed within the interactive Alteryx module development environment, users can easily create simplified, fill-in-the-blank forms, known as wizards, that can collect new input and program execution parameters as needed to execute the original process using these new instructions. These forms, accessed either as dashboard or desktop macros and Web services, interact with Alteryx modules directly, bypassing entirely the interactive operation of the Alteryx development environment. • Web WizardsThe Alteryx Web Wizard brings the full set of product features to an enterprise network, supporting staff, suppliers, vendors, partners and global customer markets. This Web Wizard reference framework can be shared interactively across Intranets and Extranets to manage the collecting of input data and the scheduling of Alteryx module executions. This framework enables complete control of data and file synchronization, enabling developers to monitor and manage data quality at each step of the process.

• Modules Saved as MacrosA module can also be saved and used as a macro within Alteryx, appearing as a single icon like any other Alteryx menu tool, ready to be used in the building of other modules. This feature provides developers with a means of deploying best practices among their enterprise’s users, and supports a simple and manageable library approach to controlling the sharing of every development effort and asset.

• Command-Line Module Access Alteryx modules also can be called directly using command-line instructions. Alteryx modules can be executed as scheduled runtime batch files or can be initiated using conventional command-line controls.• Alteryx API and SDK SolutionsDevelopers can enable their own applications to call directly into the Alteryx engine using Application Programmer’s Interface (API) calls, treating Alteryx as they would any application development library. The Alteryx Software Development Kit (SDK) enables developers with the easy means to add their own C and C++ programs to the Alteryx toolbox. The Alteryx API and SDK give developers the freedom they need to deploy high-performance geographic business intelligence solutions using whatever approach best suits the needs of their user communities.

Data Transformation Tools

Data transform capabilities within Alteryx are extensive, bringing the power of ETL (Extract, Transform and Load), CDI (Customer Data Integration) and Spatial Analytics to the level of a single, shared data application environment.

Reporting and Visualization Tools

Visualization and reporting capabilities within Alteryx are data driven and provide flexible, configur- able ways to deliver your modules' actionable insights. The Alteryx reporting tools are drag-and-drop icons that help you build, capture, and deploy impactful and reusable report templates and components.

The Calgary Engine in Alteryx

Alteryx includes an extremely fast data indexing, counting, querying, and list generating engine known as Calgary. Calgary quickly loads spatial and nonspatial data as it creates indexed fields of all data attributes. Data sorts, cross tab counts, filtered joins, and support for fuzzy matching comparisons between datasets are all called up at blazingly fast speeds with even the largest files. Calgary's ability to prevent data overlapping and to facilitate fuzzy matching of small data subsets within very large datasets, accomplishes what most databases cannot, and does it in seconds or minutes.

Data Offerings and Data Access

SRC’s StreetWare® is an offering of map geographythat includes U.S. interstate highways, state highways, local roads, parks, hospitals, lakes, rivers, cities, census tracts, block groups, counties, and state boundaries. StreetWare is available with the Alteryx Spatial Option or independently. Datasets detailing 15 million U.S. business records, 125 million U.S. household records, DMAs, customer profiling systems, and various other content are available from SRC. Over a decade ofbuilding international data partnerships has createdSRC’s global data provider network, including thefollowing countries: Argentina, Australia, Austria, Belgium, Brazil, Bulgaria,Canada, Chile, China (including Hong Kong), Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hong Kong, India, Ireland, Italy, Japan, Mexico, Monaco, The Netherlands, New Zealand, Norway, Poland, Romania, Russia, Singapore, South Africa, Spain, Sweden, Turkey, the United States, and the United Kingdom. In addition, Alteryx supports all major GIS mapping applications and the latest address resolution technologies, such as CASS Certified™ and ZIP+4® .

Database File Formats SupportedCSV: Comma Separated Value fileMDB: Microsoft® Access™ database fileDBF: Database File FormatXLS: Microsoft® Excel® spreadsheetMID/MIF: MapInfo Professional® Interchange Format (includes both *.MID and *.MIF)SHP: ESRI® ArcMap® Shape File (includes *.SHP, *.DBF, *.SHX,*.PRJ)TAB: MapInfo Professional® Table (Binary format includes *.TAB, *.DAT, *.MAP, *.ID, *.IND)MDB: ESRI® Personal Geodatabase®

SZ: SRC Spatial Zip file (from SRC StreetWare ®)YXDB: Alteryx® Database File

SDF: Autodesk® toolkit must be installedFlat: Flat ASCII FileKML: Google Earth™ KML File (output only)ODBC: Open Database ConnectivityOLE-DB: Object Linking and Embedding DatabaseOCI: Oracle® Spatial Database

Supporting these databases:SQL Server®

Oracle®

Reporting Formats:HTML: Hyper Text Markup LanguageDOCX: Microsoft® Word 2007PCXML: Presentation Control eXtended Markup LanguagePDF: Portable Document Format (Adobe)RTF: Rich Text FormatXLSX: Microsoft® Excel® 2007 spreadsheet

Implementation Considerations

Memory and Processing• 32-bit and 64-bit modes; utilizes all available memory for maximum performance• Use of multiple processors for even simple operations, like basic sorts, speeds results• Flexible control over Alteryx’s utilization of processing resources enables role as a background process• No data size or processing limitations other than system hardware constraints – sorts data at 20 megabytes per second or faster and can process billions of records in a single stream

Licensing and Implementation OptionsAlteryx is licensed and installed in two commonconfigurations, on a server as Alteryx Enterprise or on asingle-user system. The Alteryx Web Wizard reference framework is provided with Alteryx Enterprise and is intended for a server-class network machine runningMicrosoft® Internet Information Services (IIS) Webserver, version 5 (or higher.)

Alteryx, Allocate, Composer, Geonetx, Solocast, StreetWare, and Guzzler are registered trademarks, and Portfolio and the SRC logo are trademarks of SRC, LLC.Microsoft, Access, Excel, and SQL Server are registered trademarks of the Microsoft Corporation. Oracle, ESRI, Netezza, Teradata, Sybase, Autodesk, and MapInfo are registered trademarks of their respective corporations. DB2 is a registered trademark of IBM. MySQL is a registered trademark of MySQL AB. Google Earth is a trademark of Google, Inc.

Real-Time, Drag-and-Drop Application Development Environment

Development Suite

High-Speed, Drag-and-Drop Developmentwith Software-as-a-Service (SaaS) Deployment

Alteryx is the core technology component of the SRC Geographic Business Intelligence™ platform. The Alteryx development environment presents a visual dataflow GUI (graphical user interface) to users, simplifying the building of robust applications with advanced spatial analytic, reporting, and visualization capabilities. The Alteryx and Alteryx

Enterprise offerings integrate data from any system, repository, or business process in the enterprise, regardless of data and file type, format, or country of origin. Alteryx Enterprise, bundled with a Spatial data option, achieves pervasive deployment with rapid execution of intuitive, best-practice solutions, tying together all of your data assets in a single, seamless enterprise service.

Multiple Functions in a Single Tool to Deliver Up-To-Date, Actionable Results

Web Delivered Data Services

Sybase®

Teradata®

Netezza®

MySQL®

DB2®

2%IT & Developers

5%Power Users

25%Business Analysts

30%Operations Managers

38%Extranet, Intranet, e-Enterprise

Macros

GUI

SDK / API

Runtimes

WEB / SaaS

Serving 100% of your user technology requirements

Source: Forrester Research, Inc.

Report ContentTextChartTableMap

ImageAllocate Report

Report DesignLayoutRender

01/09

Alteryx Development Suite

190 South Glassell Street, Suite 201Orange, CA 92866

Phone (714) 516-2400 Fax (714) 516-2410info@extendthereach.com

www.extendthereach.com

No Technical Certification Required

Alteryx supports users at every level of anorganization’s technology skills pyramid, increasingthe number of decision makers who can access andreport on significant geographic businessintelligence insights into your business. The Alteryxsoftware brings a powerful data applicationdevelopment environment to users, without requiring specific previous programming or databasedevelopment experience or certification. Users focused on business processes quicklybecome productive using Alteryx’s simpledrag-and-drop approach to constructing flexible, scalable, and repeatable solutions. Userswith more technical backgrounds find that Alteryxautomates best-practice software developmentpractices and provides industry-standardmechanisms for deploying transparent and manageable enterprise-wide solutions.

Spatial Analysis with Business Intelligence Expertise

Alteryx and Alteryx Enterprise are offered with a Spatial Option designed specifically to integrate award-winning SRC spatial engines into a comprehensive, data processing development suite. The SRC open-source geocoder, Explorer, easily adds spatial attributes to nonspatial data using ZIP+4 and CASS offerings. Available with the Spatial Option, Explorer empowers decision makers with a predictive, geographic vision into how proprietary, industry and archived data combine to reveal strategic business insights. Allocate®, the SRC flagship spatial engine, is bundled with 2000 and 1990 U.S. Census data in the Spatial Option.

Allocate enables spatial object creation, selection, and retrieval within the Alteryx workspace. The road-tested drive time engine, Guzzler®, is also a Spatial Option offering and can calculate source-to- destination drive times to create spatial selection polygons or point-to-point route analyses.

Toolkit Canvas

The unique Alteryx drag-and-drop workspace enables users to run applications or modules as they are being developed, instantly accessing, processing and presenting data. Data anywhere along a diagram stream can be browsed as a map, graph, table or other visual element. These data flow inputs and outputs can be shared between modules, or used to populate elaborate, reusable report layouts, which are designed easily using this very familiar drag-and-drop content development methodology.

Enterprise-Wide Geographic Business Intelligence Solutions

Alteryx provides five powerful methods for easily packaging and deploying best corporate business practices throughout your enterprise. • Desktop WizardsAfter a module has been developed within the interactive Alteryx module development environment, users can easily create simplified, fill-in-the-blank forms, known as wizards, that can collect new input and program execution parameters as needed to execute the original process using these new instructions. These forms, accessed either as dashboard or desktop macros and Web services, interact with Alteryx modules directly, bypassing entirely the interactive operation of the Alteryx development environment. • Web WizardsThe Alteryx Web Wizard brings the full set of product features to an enterprise network, supporting staff, suppliers, vendors, partners and global customer markets. This Web Wizard reference framework can be shared interactively across Intranets and Extranets to manage the collecting of input data and the scheduling of Alteryx module executions. This framework enables complete control of data and file synchronization, enabling developers to monitor and manage data quality at each step of the process.

• Modules Saved as MacrosA module can also be saved and used as a macro within Alteryx, appearing as a single icon like any other Alteryx menu tool, ready to be used in the building of other modules. This feature provides developers with a means of deploying best practices among their enterprise’s users, and supports a simple and manageable library approach to controlling the sharing of every development effort and asset.

• Command-Line Module Access Alteryx modules also can be called directly using command-line instructions. Alteryx modules can be executed as scheduled runtime batch files or can be initiated using conventional command-line controls.• Alteryx API and SDK SolutionsDevelopers can enable their own applications to call directly into the Alteryx engine using Application Programmer’s Interface (API) calls, treating Alteryx as they would any application development library. The Alteryx Software Development Kit (SDK) enables developers with the easy means to add their own C and C++ programs to the Alteryx toolbox. The Alteryx API and SDK give developers the freedom they need to deploy high-performance geographic business intelligence solutions using whatever approach best suits the needs of their user communities.

Data Transformation Tools

Data transform capabilities within Alteryx are extensive, bringing the power of ETL (Extract, Transform and Load), CDI (Customer Data Integration) and Spatial Analytics to the level of a single, shared data application environment.

Reporting and Visualization Tools

Visualization and reporting capabilities within Alteryx are data driven and provide flexible, configur- able ways to deliver your modules' actionable insights. The Alteryx reporting tools are drag-and-drop icons that help you build, capture, and deploy impactful and reusable report templates and components.

The Calgary Engine in Alteryx

Alteryx includes an extremely fast data indexing, counting, querying, and list generating engine known as Calgary. Calgary quickly loads spatial and nonspatial data as it creates indexed fields of all data attributes. Data sorts, cross tab counts, filtered joins, and support for fuzzy matching comparisons between datasets are all called up at blazingly fast speeds with even the largest files. Calgary's ability to prevent data overlapping and to facilitate fuzzy matching of small data subsets within very large datasets, accomplishes what most databases cannot, and does it in seconds or minutes.

Data Offerings and Data Access

SRC’s StreetWare® is an offering of map geographythat includes U.S. interstate highways, state highways, local roads, parks, hospitals, lakes, rivers, cities, census tracts, block groups, counties, and state boundaries. StreetWare is available with the Alteryx Spatial Option or independently. Datasets detailing 15 million U.S. business records, 125 million U.S. household records, DMAs, customer profiling systems, and various other content are available from SRC. Over a decade ofbuilding international data partnerships has createdSRC’s global data provider network, including thefollowing countries: Argentina, Australia, Austria, Belgium, Brazil, Bulgaria,Canada, Chile, China (including Hong Kong), Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hong Kong, India, Ireland, Italy, Japan, Mexico, Monaco, The Netherlands, New Zealand, Norway, Poland, Romania, Russia, Singapore, South Africa, Spain, Sweden, Turkey, the United States, and the United Kingdom. In addition, Alteryx supports all major GIS mapping applications and the latest address resolution technologies, such as CASS Certified™ and ZIP+4® .

Database File Formats SupportedCSV: Comma Separated Value fileMDB: Microsoft® Access™ database fileDBF: Database File FormatXLS: Microsoft® Excel® spreadsheetMID/MIF: MapInfo Professional® Interchange Format (includes both *.MID and *.MIF)SHP: ESRI® ArcMap® Shape File (includes *.SHP, *.DBF, *.SHX,*.PRJ)TAB: MapInfo Professional® Table (Binary format includes *.TAB, *.DAT, *.MAP, *.ID, *.IND)MDB: ESRI® Personal Geodatabase®

SZ: SRC Spatial Zip file (from SRC StreetWare ®)YXDB: Alteryx® Database File

SDF: Autodesk® toolkit must be installedFlat: Flat ASCII FileKML: Google Earth™ KML File (output only)ODBC: Open Database ConnectivityOLE-DB: Object Linking and Embedding DatabaseOCI: Oracle® Spatial Database

Supporting these databases:SQL Server®

Oracle®

Reporting Formats:HTML: Hyper Text Markup LanguageDOCX: Microsoft® Word 2007PCXML: Presentation Control eXtended Markup LanguagePDF: Portable Document Format (Adobe)RTF: Rich Text FormatXLSX: Microsoft® Excel® 2007 spreadsheet

Implementation Considerations

Memory and Processing• 32-bit and 64-bit modes; utilizes all available memory for maximum performance• Use of multiple processors for even simple operations, like basic sorts, speeds results• Flexible control over Alteryx’s utilization of processing resources enables role as a background process• No data size or processing limitations other than system hardware constraints – sorts data at 20 megabytes per second or faster and can process billions of records in a single stream

Licensing and Implementation OptionsAlteryx is licensed and installed in two commonconfigurations, on a server as Alteryx Enterprise or on asingle-user system. The Alteryx Web Wizard reference framework is provided with Alteryx Enterprise and is intended for a server-class network machine runningMicrosoft® Internet Information Services (IIS) Webserver, version 5 (or higher.)

Alteryx, Allocate, Composer, Geonetx, Solocast, StreetWare, and Guzzler are registered trademarks, and Portfolio and the SRC logo are trademarks of SRC, LLC.Microsoft, Access, Excel, and SQL Server are registered trademarks of the Microsoft Corporation. Oracle, ESRI, Netezza, Teradata, Sybase, Autodesk, and MapInfo are registered trademarks of their respective corporations. DB2 is a registered trademark of IBM. CASS and CASS Certified are trademarks, and ZIP+4 is a registered trademark of the United States Postal Service. MySQL is a registered trademark of MySQL AB. Google Earth is a trademark of Google, Inc.

Real-Time, Drag-and-Drop Application Development Environment

Development Suite

High-Speed, Drag-and-Drop Developmentwith Software-as-a-Service (SaaS) Deployment

Alteryx is the core technology component of the SRC Geographic Business Intelligence™ platform. The Alteryx development environment presents a visual dataflow GUI (graphical user interface) to users, simplifying the building of robust applications with advanced spatial analytic, reporting, and visualization capabilities. The Alteryx and Alteryx

Enterprise offerings integrate data from any system, repository, or business process in the enterprise, regardless of data and file type, format, or country of origin. Alteryx Enterprise, bundled with a Spatial data option, achieves pervasive deployment with rapid execution of intuitive, best-practice solutions, tying together all of your data assets in a single, seamless enterprise service.

Multiple Functions in a Single Tool to Deliver Up-To-Date, Actionable Results

Web Delivered Data Services

Sybase®

Teradata®

Netezza®

MySQL®

DB2®

2%IT & Developers

5%Power Users

25%Business Analysts

30%Operations Managers

38%Extranet, Intranet, e-Enterprise

Macros

GUI

SDK / API

Runtimes

WEB / SaaS

Serving 100% of your user technology requirements

Source: Forrester Research, Inc.

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