Sport Fashion SS13

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Spring/Summer 2013 Sport Fashion Lookbook

Change the World Through Sport

Football FestivalKabul Afghanistan,April 2012

Amputee teamFreetown Sierra LeoneNovember 2011

U.N DiplomatchU.N. Secretary Ban Ki Moon, NY USA April 2012

3SPRING / SUMMER 2013 SPORT FASHION

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Team Karma United Freetown Sierra Leone, November 2011

Nato matchKabul AfghanistanOctober 2010

For hummel, sport is more than a physical activity. It is a universal language with the strength to eliminate differences in politics, culture, religion and beliefs.

We trust that we can make a real change in the world by using sport to create borderless understanding, respect and unity. From Afghanistan to Sierra Leone we support projects that help people live out their passion for sport. In a connected world, we believe this will act as a boomerang of positive change for all of us.

We are on the same team.

4 SPRING / SUMMER 2013 SPORT FASHION

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5SPRING / SUMMER 2013 SPORT FASHION

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draws upon the 1990’s eclectic and multi coloured sportswear. Merging vibrant retro elements with contemporary street fashion, the new collection offers a trendy yet casual outlook with a funky twist.

‘A retrospective future lab’ is the overall design frame. Sporty edge is created from vibrant coloured graphics inspired by comics, arcade games and pop art. Graphics with an attitude in combination with playful use of elements from the bee and chevron logo, brings fun to the collection, and adds a cool 1990´s feel.

Edgy colour blocking and stripes is key elements designed in contemporary cotton blend sweat fabric selections of different structures and melanges. Mixing shiny woven fabrics and sporty polyester materials with mat sweat versions create exiting designs in the sphere where sport meets fashion. There is a distinct 90’s mood in silhouettes and designs with sporty details of pop colour trimming.

The colour palette for both men and women has a sport feel created from basics such as white, black, grey melanges and deeper tones as wine red and dark blue. An energetic twist to women’s wear is added from true 90´ties colours such as mint leaf, fuchsia red, yellow and Malibu blue. For men’s wear, mint leaf, paradise pink, yellow and Hawaiian ocean creates dynamic contrast.

Continuously we reflect on human health and sustainability, and The Oeko-tex standard 100 mark “confidence in Textiles - tested for harmful substances” can be found on a wide range of the products.

AW2013 Sport Fashion collection embraces the 1990’s street sport fashion in cool, contemporary design.

Sport Fashion SS 2013

SPRING / SUMMER 2013 SPORT FASHION

DROP 1Ida36-240-2336 // IRMELIN ZIP JACKET39-547-2336 // IRMELIN PANTS

ShoeS63-311-9271 // HUMMEL MISS STADIL MOC TOE HG


DROP 1Ida36-239-7893 // IRMELIN SWEATSHIRT


DropDROP 1Ida08-710-3655 // MARIAH SS TEE39-548-7666 // NIKKI PANTS

ShoeS63-310-3618 // HUMMEL MISS BEE MID TWILL


DROP 1Ida36-244-3857 // NIKKI HOOD


DropDROP 1Ida36-243-9001 // NIKKI SWEATSHIRT

ShoeS63-297-3000 // HUMMEL STADION LOW


DropDROP 1Ida08-715-9001 // ZITA TOP39-548-2006 // NIKKI PANTS


DROP 1Ida08-707-3857 // AYA SS TEE39-547-2336 // IRMELIN PANTS


DropDROP 1Ida08-706-2001 // SALLY TOP08-715-5089 // ZITA TOP



DROP 1Ida36-241-7666 // SOPHIE LONG ZIP JACKET08-715-5089 // ZITA TOP


DROP 1Ida36-242-2001 // AMBER ZIP JACKET


DropDROP 1Ida36-238-3837 // ATLANTA DNA ZIP JACKET SS1308-708-2006 // TIONNE SS TEE39-548-2006 // NIKKI PANTS

ShoeS63-323-9001 // HUMMEL MISS STADIL SPIN HIGH


DropDROP 1Ida81-128-3857 // CHRISTAL JACKET08-715-9001 // ZITA TOP



DROP 1Ida36-242-7666 // AMBER ZIP JACKET08-715-5089 // ZITA TOP


DropDROP 1Ida08-714-7893 // AMY SS TEE

TobIaS08-727-6594 // CAPICE SS TEE


DropDROP 1TobIaS36-253-6594 // MIQUEL HOOD39-549-2001 // MARIANO PANTS

ShoeS63-307-8198 // HUMMEL SUPREME HIGH

IDA08-713-3655 // IBEN SS TEE

ShoeS63-311-2001 // HUMMEL MISS STADIL MOC TOE HG


DropDROP 1TobIaS36-250-2800 // AL ZIP HOOD39-549-2800 // MARIANO PANTS

ShoeS63-315-0537 // HUMMEL SLIM. STADIL OILED HIGH

Ida36-258-5094 // KIM SWEATSHIRT

ShoeS63-111-5274 // HUMMEL SLIMMER STADIL HIGH


DROP 1TobIaS36-255-2336 // SANTOS CREW40-870-7666 // CANVAS SHOULDER BAG


DROP 1TobIaS08-722-3857 // BEN SS TEE


DROP 1TobIaS08-721-9001 // EUGENE SS TEE


DROP 1TobIaS08-719-6594 // JUAN SS TEE


DropDROP 1TobIaS08-726-7004 // TIONNE SS TEE


DROP 1TobIaS36-245-7222 // HUMBERTO CREW39-549-7666 // MARIANO PANTS

ShoeS63-306-8198 // HUMMEL SUPREME LOW


DropDROP 1TobIaS08-728-9001 // LUIGIANO SS TEE


DropDROP 1TobIaS36-246-7004 // HUMBERTO HOOD


DROP 1TobIaS08-720-2001 // JOAQUIN SS TEE


DropDROP 1TobIaS08-718-2001 // GERARD TANK


DropDROP 1TobIaS81-129-2001 // NICHOLAS JACKET08-721-3346 // EUGENE SS TEE39-549-2001 // MARIANO PANTS


DropDROP 1TobIaS36-253-7666 // MIQUEL HOOD


DropDROP 1TobIaS36-248-7060 // OSMAN CREW39-392-7666 // PRESTON PANTS

ShoeS63-307-7459 // HUMMEL SUPREME HIGH


DropDROP 1TobIaS36-252-3346 // LARRY ZIP HOOD


DropDROP 1TobIaS08-723-7666 // HAVANA SS TEE


DropDROP 1TobIaS36-247-7772 // IVAN ZIP JACKET

ShoeS63-321-9001 // HUMMEL H-BALL 2013 HIGH


DROP 1TobIaS36-256-6594 // CIRO CREW


DROP 1TobIaS36-254-3857 // MARIANO ZIP JACKET08-727-6594 // CAPICE SS TEE39-551-7666 // CUBA PANTS

ShoeS63-321-8074 // HUMMEL H-BALL 2013 HIGH


DropDROP 1TobIaS36-249-7666 // OSMAN HOOD


DropDROP 1TobIaS08-717-8501 // STEFANO SS TEE


DropDROP 1

08-706 // SALLY TOP

2001BLACK

2006GREY MELANGE

7893MALIBU BLUE

50% polyester, 50% cottonSingle jersey

Oeko-tex 100Pigment printDeep armhole

Regular fit

08-715 // ZITA TOP

3857MAUVE WINE

5089ZINNIA

7893MALIBU BLUE

9001WHITE

92% nylon, 8% elastaneSoft & stretchable fabric

Oeko-tex 100Quick dry treatment

Antibacterial treatmentSuitable for workout

Slim fit

36-243 // NIKKI SWEATSHIRT

2006GREY MELANGE

9001WHITE

65% cotton, 35% polyesterInterlock sweat fleece

Oeko-tex 100Pigment print

Loose fit

39-548 // NIKKI PANTS

2006GREY MELANGE

7666PEACOAT

65% cotton, 35% polyesterInterlock sweat fleece

Oeko-tex 100Regular fit


DropDROP 1

08-713 // IBEN SS TEE

2006GREY MELANGE

3655ADOBE ROSE

92% cotton, 8% polyesterSingle jersey with knobs

Oeko-tex 100Loose fit

36-239 // IRMELIN SWEATSHIRT

2336DARK SHADOW

7893MALIBU BLUE

100% cottonSweat fleece

Oeko-tex 100Regular fit

36-240 // IRMELIN ZIP JACKET

2336DARK SHADOW

7893MALIBU BLUE


Oeko-tex 100Rib hem at hood edge

Loose fit

39-547 // IRMELIN PANTS

2336DARK SHADOW


Oeko-tex 100Twisted sideseams

Zipper pocketsRegular fit with slim leg


DropDROP 1

08-714 // AMY SS TEE

2600CASTLE ROCK

7893MALIBU BLUE

100% cottonSingle jersey with oil wash

Oeko-tex 100Applications at chest

36-244 // NIKKI HOOD

2006GREY MELANGE

3837FUCHSIA RED

3857MAUVE WINE

65% cotton, 35% polyester

Oeko-tex 100Cutlines at front

36-258 // KIM SWEATSHIRT

5094AURORA

6594MINT LEAF

7893MALIBU BLUE


DropDROP 1

08-707 // AYA SS TEE

3857MAUVE WINE

9001WHITE



Turn up at sleeve hem

08-710 // MARIAH SS TEE

3655ADOBE ROSE

9001WHITE

White tee: 100% cottonAdobe Rose tee: 92% cotton, 8% polyester

White tee: single jerseyAdobe Rose tee: single jersey with knobs

Oeko-tex 100Waterbased print

08-708 // TIONNE SS TEE

2006GREY MELANGE

9001WHITE




DropDROP 1

36-238 // ATLANTA DNA ZIP JACKET SS13

3837FUCHSIA RED

7893MALIBU BLUE

80% polyester, 20% cottonDouble faced interlock

Polyester on frontside & cotton on backsideOeko-tex 100Chevron tape

Contrast rib at bottom & sleeve hemHidden zipper at pockets

Loop & buttonhole for headphone wireRegular fit

36-242 // AMBER ZIP JACKET

2001BLACK

7666PEACOAT

Shell: 100% polyesterBody & hood lining: 100% cotton

Sleeve lining: 100% nylonShell: Woven fabric

Body & hood lining: single jerseySleeve lining: Woven fabric

Waterbased print at yoke fabricRegular fit

81-128 // CHRISTAL JACKET Shell: 100% polyesterSleeves: 70% cotton, 30% polyester

Lining: 100% polyesterShell: satin fabric

Sleeves: interlock sweat fleeceLining: satin fabric

Press buttons at frontShort & regular fit

36-241 // SOPHIE LONG ZIP JACKET

0215SUMMER STRIPED

3857MAUVE WINE

7666PEACOAT

60% cotton, 40% polyesterSweat fleece

Oeko-tex 100Pigment printed stripes

Long & regular fit

3857MAUVE WINE

2001BLACK



DROP 1

08-723 // HAVANA SS TEE

6594MINT LEAF

7666PEACOAT

50% cotton, 50% polyesterSingle jersey

Oeko-tex 100Double dyed

Slim fit

08-727 // CAPICE SS TEE

2336DARK SHADOW

6594MINT LEAF

7060HAWAIIAN OCEAN

100% cottonSingle jersey

Oeko-tex 100Oil washedRegular fit

36-254 // MARIANO ZIP JACKET

2800MEDIUM MELANGE

3857MAUVE WINE


Oeko-tex 100Contrast zipper pocket


39-549 // MARIANO PANTS

2001BLACK

2800MEDIUM MELANGE

7666PEACOAT


Oeko-tex 100Embroidered Chevrons

Fake flyRegular fit


DROP 1

81-129 // NICHOLAS JACKET

2001BLACK

3857MAUVE WINE

Body: 100% polyesterSleeves: 70% cotton, 30% polyester

Body: Satin, woven fabricSleeves: Interlock

Application detail frontLoop & buttonhole for headphone wire

08-722 // BEN SS TEE

2800MEDIUM MELANGE

3857MAUVE WINE

9001WHITE



39-551 // CUBA PANTS

3857MAUVE WINE

7666PEACOAT

80% polyester, 20% cottonDouble faced interlock

Polyester on frontside & cotton on backsideOeko-tex 100Chevron tape


DROP 1

36-255 // SANTOS CREW

2336DARK SHADOW

7666PEACOAT

100% cotton

Oeko-tex 100Patches at elbows

39-392 // PRESTON PANTS

7666PEACOAT

8339NOMAD

100% cottonTwill, woven fabric

Heavy stone washed

08-728 // LUIGIANO SS TEE

2800MEDIUM MELANGE

7666PEACOAT

9001WHITE




DROP 1

08-721 // EUGENE SS TEE

2001BLACK

3346PARADISE PINK

9001WHITE

95% cotton, 5% elastaneStretchable single jersey


Regular fit

08-718 // GERARD TANK

2001BLACK

7666PEACOAT


Oeko-tex 100Pigment printLow armholes

Regular fit

36-256 // CIRO CREW

3346PARADISE PINK

5013ORANGE POPSICLE

6594MINT LEAF


Oeko-tex 100Contrast piping

Deco stitching at front necklineRegular fit

36-253 // MIQUEL HOOD

6594MINT LEAF

7004VICTORIA BLUE

7666PEACOAT


Oeko-tex 100Embroidered Chevrons

Regular fit


DROP 1

36-248 // OSMAN CREW

2001BLACK

2800MEDIUM MELANGE

7060HAWAIIAN OCEAN



V-insert at front neckRegular fit

36-249 // OSMAN HOOD

2001BLACK

2800MEDIUM MELANGE

7666PEACOAT



Regular fit

08-720 // JOAQUIN SS TEE

2001BLACK

7060HAWAIIAN OCEAN


Oeko-tex 100Carbon brushed

Pigment printRegular fit

08-717 // STEFANO SS TEE

2001BLACK

7772PEACOAT MELANGE

8501BLUE RADIANCE



Regular fit


DROP 1

08-719 // JUAN SS TEE

6594MINT LEAF

9001WHITE



Regular fit

08-726 // CAPONE SS TEE

2001BLACK

7004VICTORIA BLUE



Regular fit

36-245 // HUMBERTO CREW

2800MEDIUM MELANGE

3857MAUVE WINE

7772PEACOAT MELANGE



V-insert at front neckRegular fit

36-246 // HUMBERTO HOOD

2001BLACK

2800MEDIUM MELANGE

7004VICTORIA BLUE



Front pocketRegular fit


DROP 1

36-251 // AL POLY ZIP HOOD

2001BLACK

Upper body: 80% polyester, 20% cottonLower body: 70% cotton, 30% polyester

Upper body: InterlockLower body: Sweat fleece



36-250 // AL ZIP HOOD

2800MEDIUM MELANGE

6594MINT LEAF

Upper body: 70% cotton, 30% polyesterLower body: 80% polyester, 20% cotton

Upper body: Sweat fleeceLower body: Interlock



36-252 // LARRY ZIP HOOD

3346PARADISE PINK

7666PEACOAT

100% polyesterInterlock

Oeko-tex 100Allover pigment print

Contrast pipingLoop & buttonhole for headphone wire

Regular fit

36-247 // IVAN ZIP JACKET

7004VICTORIA BLUE

7772PEACOAT MELANGE


Oeko-tex 100Loop & buttonhole for headphone wire

Regular fit


DROP 1

41-408 // LUKE CAP

2001BLACK

7666PEACOAT

100% cottonWoven canvasLeather patch

Adjustable strap at backRegular fit

24-034 // HANKY BOXERS 2-PACK

3425RIBBON RED

6242LIME PUNCH

7060HAWAIIAN OCEAN



Jaquard elastic bandRegular fit

40-870 // CANVAS SHOULDER BAG

7666PEACOAT

8339NOMAD

100% cottonWoven canvas

Waterbased printPiping at seams

Zipper pocket at frontsideZipper pocket insideMobile pocket inside

L: 41cm, H: 30cm, W: 11cm

40-871 // CANVAS BACKPACK SS13

7666PEACOAT

8339NOMAD

Shell: 100% cottonBackside & details: 100% nylon

Shell: Woven canvasBackside & details: Woven fabric

Waterbased printRegulation strap on shoulder straps

Buckle at shoulder strapsZipper pocket at frontside

pocket insideL: 33 cm, H: 48 cm, W: 15 cm


DROP 1

40-867 // LOGO SHOULDER BAG SS13

2001BLACK

3650PINK GLO

7666PEACOAT

100% nylonWoven fabric


Binding at front pocketZipper pocket at frontside

Zipper pocket insideMobile pocket inside

H: 30cm, W: 41cm, D: 11cm

40-868 // RETRO SHOULDER BAG SS13

3425RIBBON RED

7666PEACOAT

100% nylonWoven fabric


Zipper pocket at backsideZipper pocket insideMobile pocket inside

L: 41cm, H: 30cm, W: 11cm

40-860 // LOGO MEDIUM BAG AW12

7879VINTAGE BLUE

8061VINTAGE BROWN

100% puEmbroidery logo

Piping at seams & front pocketInvisible press button at front pocket


Key hanger insideDetachable shoulder strap

L: 39cm, H: 24cm, W: 19,5cm

40-859 // LOGO BIG BAG AW12

7879VINTAGE BLUE

8061VINTAGE BROWN

100% puEmbroidery logoPiping at seams


Key hanger insideDetachable shoulder strap

L: 57cm, H: 34,5cm, W: 23cm


62 SPRING / SUMMER 2013 SPORT FASHION

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Tel: +45 87 34 48 00Fax: +45 87 34 48 29Email: [email protected]: www.hummel.net

Balticagade 208000 C AarhusDenmark

hummelInternational Sport & Leisure A/S

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Sport Fashion SS13