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Solo Ads
What are solo ads
Pay someone upfront who owns an email list to promote your offer
Advantages
Super fast traffic
Cheap
People read emails
Disadvantages Not as targeted as PPC, Facebook ads or even joint ventures (with customer lists)
Where do you find solo ads for sale
SoloAdDirectory.com
Udimi.com
SoloAdsX.com
WarriorForum.com
DirectoryOfEzines.com
WSO Solo Ad ProductsMatt Bacak
David Eisner
Skype
Google "solo ad"
How to evaluate solo ad seller
Look for reviews/testimonials
Start small
Buy more traffic from venders who provide you with high optin rates/sales
Track optins/sales
Look at the countries where traffic is coming from
Do the names/emails look legit?
Ask questions before buying
Remind them if they didn't deliver all clicks
Questions to ask a solo ad seller
What niche is your list in?
How did you build your list?
Where can I join your list?
How responsive is your list?
What offers do you mail your list?
What offers tend to do well?
When can you deliver clicks?
What percentage of tier one traffic?
Do you have a sales page?
Do you have testimonials?
Do you mail your buyers?
Can I pay you to just mail your buyers? (this will cost more but worth it)
How often do you mail your list?
How long have you been building your list/selling solos?
Can I get a discount?
How to minimize your risks
Ask questions
Buy from established sellers
Avoid scammy sellers (Fiverr is notorious)
Buy with escrow services
Credit cards are better than PayPal for disputes
Start small
Buy from multiple venders
Test/track/tweak
If successful ramp up
Don't give up
How to track your campaignAdTrackzGold is what I use
How to ramp up your campaign
Track individual campaigns
Buy more clicks from those that get you sales/optins
Get ramping up your campaign with the best venders to have more success
Stay at your job and re-invest all internet marketing products and a percentage of your income into advertising
The more people on your list who know, like and trust you the more money you will make
Whoever can spend the most to profitably acquire a customer WINS
How to profit from solo ads
Sales Funnel
Your own products
CPA offers
Autoresponder followups/broadcasts
Build a relationship
Affiliate offers
Sell your own solos
Free related forms of trafficAdswaps
Clickbanking