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ABOUT US
BCR8IVE MEDIA was developed out of a need to help business owners with their Digital Media
content which include Graphic Design, Web Design, App Design, Social Media, Marketing
and Sound Design requirements. Over the last 15 years we have seen that the Internet has
fundamentally changed the way people find, discover, share, shop, & connect and marketers
are shifting their budgets away from “interruption” advertising. The average budget spent
on company blogs & social media has nearly tripled in five years due to the realisation that
inbound marketing has proven to be at least 60% more cost effective than the traditional
outbound marketing platforms and BCR8IVE MEDIA is here to assist in establishing your
business both online and in the community.
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Marketing
Platforms
STRATEGIC APPROACH
Bcr8ive Media has been providing Digital
Media solutions to international clients
for the last 4 years. During this period,
the company has not only gained rich
experience and exposure to various
online marketing techniques, but has
also developed advanced techniques and
translated them into processes that serve
as our Intellectual Property to our team of
professionals. Very few companies have the
same experience, resources, expertise and
Intellectual Property. In this sense, Bcr8ive
Media is different from other agencies and
delivers a unique advantage to our clients.
Advanced
Writing
Research
Skills
Campaign
Implementation
Careful Campaign
Planning
Social Media
Expertise
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SMART STEPS FOR SOCIAL MEDIA CAMPAIGN
Our social media campaigns are designed to help companies build a brand, market products
and services, and manage online reputation through social networks. Social network
marketing is the growing trend and a powerful medium, which can be effectively used as an
online marketing tools.
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Test and
measure.
Measurable
marketing goals.
Research different
ad types
Competition
Analysis
Landing pages
Optimization
Set budget Know audience’s
needs.
Pick the
channel.
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SERVICES
Whether it’s just to give your business a start in the right direction
or carry you under our wings to build your brand to be a leader
in your industry BCR8IVE MEDIA can guide you every step of the
way to ensure your brand is getting the buzz it deserves.
We aspire to deliver an effective social media marketing campaign to your brand through
an engagement outlined in this proposal. An effective social media marketing campaign
requires well thought out campaign objectives, careful campaign planning, social media
expertise, advanced writing and research skills, efficient campaign implementation and
campaign success tracking procedures. We have all the necessary expertise & skills to
ensure a successful social media campaign implementation for your company.
ENGAGING
SOCIAL CONTENT
SOCIAL
CONVERSATIONS
SEO AND
INBOUND LINKSTRAFFIC
AND SALES
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CAMPAIGN OBJECTIVES
A Social Media Marketing campaign can address several business challenges. A customized
social media campaign can be designed to achieve specific objectives. Following is a list of
some of the prominent campaign objectives, which may be selected and prioritized based on
client’s business requirements.
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Increase online brand awareness
Increase awareness about the company
Increase awareness about the services
Increase direct site traffic
Promote newly launched products/ services
Increase website visibility
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Based on the campaign objectives indicated by the client in the Project Objectives & Scope
Survey document, Bcr8ive Media would design a customized social media marketing strategy
to efficiently address your business’s challenges.
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Establish company’s reputation
Established Industry experts
Increase website visibility
Increase conversations on website
Increase sales leads
Increase sales
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SOCIAL MEDIA TRENDS
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3The rise of social paid advertising
Relevant & Useful Content
The Rise of Video Content
Mobile Access Social Media
Hashtagsin everywhere
Rise of Socmed Job Offers
Big Companies were slow to move forward with the social media marketing machine but now they use Social Media Campaigns not as an alternative, but part of their marketing landscape for all campaigns.
Emerging Technology
Social Searches
With 92% of business owners recently indicating that social media is important to their
business (up from 86% in 2014), this prediction appears to be on track. Businesses are
continuing to re-allocate budgets away from traditional methods of advertising towards
social media and other inbound marketing strategies.
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INTEGRATED CAMPAIGN
SOCIAL MEDIA
Blog
Youtube
Google+
Digital campaigns don’t begin and end at launch. From planning through campaign execution
and beyond, Bcr8ive Media’s attention to detail and immaculate project management skills
ensure all deliverables are optimized.
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PROPOSAL
The services document you are reading is a
Social Media Marketing Pre-proposal. This
document gives you an overview of our
Social Media Marketing services and our
methodology for carrying out a Social Media
Marketing campaign.
Once you are confident about our methodology
for implementing a social media marketing
campaign, we will need to survey your past
promotional activities. This will help us
preserve and leverage your past promotions,
while designing a Social Media campaign to
give you maximum benefits.
Social Media Marketing Services
Profile Information Survey
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The Project Objectives survey will help us
identify your prime business challenges and
set their priorities. It will be used to develop a
comprehensive campaign strategy and plan.
The social media marketing campaign shall be
designed to address all the challenges outlines.
The Social Media Strategy and the Budget
Proposal run hand in hand as the Strategy you
choose is dependant on the Budget you have to
fund the campaign.
Campaign Objectives & Scope of Works
SocMed Strategy & Budget Plan
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$
$
$
THE POWER OF SOCIAL MEDIA
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14,000,000 ACTIVE AUSTRALIAN USERS (STEADY)
13,800,000 MONTHLY ACTIVE AUSTRALIAN USERS
WORDPRESS.COM – 5,700,000 ACTIVE AUSTRALIAN USERS
5,000,000 MONTHLY ACTIVE AUSTRALIAN USERS
2,791,300 ACTIVE AUSTRALIAN USERS
60,000 MONTHLY ACTIVE AUSTRALIAN USERS
We’re not “surface-level” types. We
like to dive in, rip stuff apart and
map out all the minute connections
that makes a campaign work. That’s
the secret behind the world’s most
effective engagement — data-fueled
strategy.
Real social media marketing can — and should — deliver
tangible results. We put killer custom content in front of the
right customers, build valuable relationships, and amplify the
return on your marketing dollars. Our stand-alone combination
of savvy social media management and powerful technology
protects and grows your online reputation so you can get more
customers through your doors and keep them coming back.
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SERVICE PRICE LIST
Bcr8ive Media will manage your social media pages to help grow your
business and reach your targeted audience in an interactive and informative way.
We will help develop and manage your page to be leaders in the social media
market.
Entry Level Engagement is designed to help a client enter the social stratasphere and help to build their brand in the right circles.Includes:FacebookInstagram
Social Engagement is designed to help a client enter the next level of the social stratasphere and help to build their brand in the right circles with a stronger PR focus.Includes:FacebookTwitterInstagramGoogle+
Reputation Engagement is designed to help a client enter the next level of the social stratosphere and help to build their brand in the right circles with targeted PR and Marketing campaigns.Includes:FacebookTwitterInstagramGoogle+
ENTRY LEVELENAGAGEMENT
SOCIALENGAGEMENT
REPUTATIONENGAGEMENT
$2500per month per month per month
$3500 $4500
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ENTERPRISE
$4500
CORPORATE
$3500
GOLD
$2500per month per month per month
Consultation and Reporting: All programs include monthly Success Tracking Reports. The
reports will outline all the activities carried out for the campaign. The campaign will be
tweaked and altered as per client requirements.
Guarantees: While we will guarantee that your business will be given 200% of our time we
don’t have the magic pill to guarantee projection volumes for growth.
Social Media Strategy
Average growth per month
Content Creation
Brand Monitoring
Boosted ads
Spam Filtering + Respond to Inbox Messages
Community Engagement
Weekend Monitoring - spam, comments & replies
Creation of Interactive Content
Weekly Contact 30min with Client to confirm week’s direction
Video Cr8ive Campaign [15-20 sec branded video content]
Social Media Contest Management
Social Media Surveys
Custom Watermarked Images
Yes
5%-10%
5 / Week
Yes
No
No
Yes
No
Yes
Yes
No
No
No
Yes
10%15%
8 / Week
Yes
Yes $400
No
Yes
Yes
Yes
Yes
No
No
No
Yes
15%+
14 / Week
Yes
Yes $400
Yes
Yes
Yes
Yes
Yes
Yes x 1
Yes
Yes
Yes
Cost of 3rd party software paid by client (~$200 a
month)
Cost of 3rd party software paid by client (~$200 a
month)
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CAMPAIGN PROCESS
Content Creation InformationWith all of this information now
gathered for your foundation, it’s
time to start actually creating your
content.
Campaign MeasureAll programs include detailed
monthly Success Tracking Reports.
Service AgreementBcr8ive Media will sign a Service
Agreement before service
initiation.
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Plan & TimelineA campaign activity plan and
timeline schedule will be prepared
before service initiation.
Analyze & Filter Out List Of KeywordsVery in-depth keyword research
process with a proprietary set of
criteria to make optimal words.
Content PromotionProminent articles, posts and
press releases need to be formally
approved by the client before
publishing.
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“People will never respond to you more positively than when you seek to make your impact felt at the human level.”
Cendrine Marrouat
Contact:
0400 315 962
