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Social Media Engagement
Social Media is the #1 Marketing Tool for Certain Generations
Increased Customer Service
Because The Person Doing It For You Will Eventually Quit
Why Do I Need To Know This?
Snapchat
Choose You Channels
Followers is the most important measure that will help your social media engagement.
Understand the Facebook and Instagram Algorithms. Views
Likes
Tags
Comments
Shares (Facebook only accounts)
Two Key Variables
Organic
Paid
Content Delivery
Post More Than Once a Day
Post During Different Times of the Day
Understand Your Audiences and Their Behaviors
Mobile First
Organic
The more you post, the more engagement you will have with your audience
Pro Tip
Respond Quickly
Check Often
Get Notifications
Monitor Facebook Messages
Like Customer Posts
Location Blaisdell Center
Hashtag #Blaisdell #BlaisdellCenter
Instagram Tag @BlaisdellCenter
Follow People, Especially Influencers
Respond to Comments
Instagram Engagement
Understand you have to pay to have people like your page
Boost posts to your followers so they see it
Three categories of targeting: public, your followers or your followers friends
Use Facebook targeting options
Connect Instagram to Facebook and advertise both at the same time
Advertising
Spam Jam Page Likes Campaign
Content Boosting
Boost Popular Posts
Messaging and Sponsored Ads
Huffington Post Oct. 24
#Hawaii#Oahu#Honolulu#Waikiki#Aloha#Mahalo#Hawaiian#HawaiiLife
#__________
Post Images
Develop brand image
Other Languages
Japanese Facebook
42,000 + likes
95% live in Japan or use Japan mobile phone in Hawaii
Asian Social Media
Follow Me
Instagram, Twitter, Snapchat@atmarketing(Pokemon Go too)
Facebook.com/Toby.Tamaye
