SIPPO - Skopje Design Week 2017 Puntevska SIPPO... · Juliana Klose Ralph Langholz Mirjam Moine Christian Ngo Jonas Spahn Non-Food Eve Bächtold Michael Bachmann Monika Geissberger

SIPPO Swiss Import Promotion Programme

ABOUT SIPPO

What is SIPPO?

Corporate Design PowerPoint | 01.10.2013 | © SWITZERLAND GLOBAL ENTERPRISE 3

SIPPO (Swiss Import Promotion

Programme) is

• a mandate financed by the Swiss

Secretariat for Economic Affairs

SECO

• a programme for trade promotion

existing since 1999

• since 2008 executed by «Osec»

with Headquarter in Zurich

• since April 2013 Osec operates

under the new brand name

«Switzerland Global Enterprise».

Switzerland Global Enterprise Enabling new business

Corporate Design PowerPoint | 01.10.2013 | © SWITZERLAND GLOBAL ENTERPRISE

Switzerland Global Enterprise is the implementing

agency for three mandates of the Swiss

Secretariat for Economic Affairs

Import

Promotion (SIPPO)

Export

Promotion

Location

Promotion

4

SIPPO: Overall objectives


The goal of the “Swiss Import

Promotion Programme” is

• to promote favourable business

relations between exporters of the

partner countries and European

importers

• to enhance sustainably the

economical potential of SME in the

partner countries.

5

SIPPO: Expected impact in partner countries


SME in partner countries improve their

economic performance while they

• increase exports to Switzerland and

to Europe

• increase their total turnover

• increase the number of employees

• produce according to international

standards (i.e. HACCP, IFS, FSC...).

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ORGANIZATION

Switzerland Global Enterprise organizational chart 2013


8

CEO

Daniel Küng

Business Support Franz Steiger

Märkte + Beratung Markus Wyss

K+M Remo Daguati a.i

Auslandpromotion Remo Daguati

Offices Services Astrid Seiler Sandra Brown

Corinne Niklaus

Region Americas Martin von Walterskirchen

Region IMEA Christian Watts

Region Europa Oliver Bertschinger

Nina Bertschy

Region Asia Pacific + Indian Subcontinent

Wolfgang Schanzenbach

Beratung Alberto Silini Stefan Barny Daniel Bont Ruedi Büchi Marc Buser

Angela Di Rosa Katalin Dreher Suhail El Obeid

Ulrich Hinterberger Michael Kühn Beat Kuster

Beat Ineichen Fabio Speciale

Alexandra Schaer-Schiller Sandra Tobler

Geschäftsstelle Lugano Monica Zurfluh

Alessandra Pessina Rossi

Export Development Christoph Peter Jean-Luc Ginder

Rolf Lüthi Martin Meier

Monika Remund

ExportHelp Alfonso Orlando

Ana Carvalho Christina Mäder

Nicole Märki Petra Schwendimann

Geschäftsstelle Lausanne Sylvain Jaccard

Nicole Cuche Valérie Leyvraz

Benedikt Schwartz Sabina Talović

Mitgliedschaften + Allianzen

Clément Graf Klaus Lüthi

Kathrin Scherer Sylvia Zbinden

Event Marketing Ursula Dietler

Heidi Meiller-Jester Petra Rickenbach

Fritz Werffeli Raphael Winter

Crossmedia Publishing Karin Montalta-Berger

Myrijam Fuchs Turgay Kandan Gabriella Narcisi

Kefser Salihaj Jana Schultze

Kommunikation + Content

Rita Baldegger Patrick Djizmedjian Christine Cavigelli

Ellen Girod Roland Meier

Fabienne Schneider Sibylle Zumstein

Branding + Planung Petra Schellenberg

Iris Baltiswiler Andrea Preid

Location Promotion Remo Daguati

Jean-Luc Cornaz Hans Jörg Jegge Nicolas Herzog

Liv Minder

Development Services

Pirmin Aregger

Food/Tourismus Pirmin Aregger Sabine Ablinger Juliana Klose

Ralph Langholz Mirjam Moine Christian Ngo Jonas Spahn

Non-Food Eve Bächtold

Michael Bachmann Monika Geissberger

Technische Produkte Christian Bernet

Nicola Barak Sabine Hahn

Messen Pascal Blanc Aurora Berini Sandra Brogli

Valentin Diethelm Angela Hager Alexa Landolt

Bettina Thomas Angela Reinhard Corinne Schmid

Sabrina Tomaselli

Import Development Caroline Kaufmann

Mareike Buss

Human Resources Denise Müller

Désirée Bertschinger Sabrina Sprenger

Lernende

Strategische Projekte + IT

Rolf Bischofberger Christian Hoffmann

Roland Jung Andreas Lodowicks

Michael Schwab

RW/Controlling Roger Lörtscher Markus Ambühl

Ewa Cieslik Marta Lüthy Ani Renton

Sourcing + Services

Ralph Rütsche Sonia Catoja

Romana Onori Garifalia Plehan

Luzia Rey David Unternährer René Vollenweider

Sicherheitsbeauftragter

Development Services Your SIPPO Team


Pirmin

Aregger

Caroline

Kaufmann

Advisory

Board

Christian

Bernet

Sabine Hahn

Nicola Barak

Eve Bächtold

Monica

Geissberger

Nadja Kolb

Pirmin

Aregger

Jonas Spahn

Ralph

Langholz

Burhan Qureshi

(Trainee)

Michael

Bachmann Mirjam Moine

Juliana Klose

Christian

Ngo

Sabine

Ablinger

Technical

Sector Import

Development

Non-Food

Sector

Food

Sector

Mareike Buss

(Intern)

SIPPO Sectors Sectors and faces


Industrial sub-

contracting,

Software

development

Fashion, Home

Accessories

Furniture, Home

Accessories

Natural

Ingredients

Fruit

and

Vegetables

Fish and

Seafood Tourism

Timber for

technical

applications

SIPPO sector activities and partner countries


South America

• Bolivia

• Colombia

• Peru

Africa

• Egypt

• Ghana

• South Africa

• Tunisia

Europe

• Ukraine

• Albania

• Bosnia &

Herzegovina

• Kosovo

• Macedonia

• Serbia

Asia

• Indonesia

• Cambodia

• Nepal

• Vietnam

Food & Tourism

• Fruits &

Vegetables

• Fish &

Seafood

• Natural

Ingredients

• Tourism

Non-Food

• Fashion

• Furniture

• Home

Accessories

Technical

Sector

• Technical

wood

products

• Metal

products

• ICT

SIPPO focus countries


European Union and EFTA countries

EU

• Austria

• Belgium

• Bulgaria

• Cyprus

• Czechia

• Denmark

• Estonia

• Finland

• France

• Germany

• Greece

• Hungary

• Ireland

• Italy

• Latvia

• Lithunia

• Luxembourg

• Malta

• Netherlands

• Poland

• Portugal

• Romania

• Slovakia

• Sweden

• Slovenia

• Spain

• United Kingdom

EFTA

• Switzerland

• Liechtenstein

• Iceland

• Norway

EU = European Union

EFTA = European Free Trade Association

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Sectors of SIPPO activities in Macedonia


• Food

- Fresh Fruits and Vegetables

- Natural Ingredients

•Non-Food

- Garments

- Indoor Furniture

• Technical Products

- Metal Products

- Technical Wood Products

- ICT

SERVICES AND COMPETENCES

SIPPO Services Your benefits – our services


• Detailed information about industries and conditions in specific markets

• Market intervention: We help you to meet the necessary requirements

to enter new markets

• Consultancy: Expert knowledge and experience along the entire value

chain

• Training: Coaching on export marketing and quality assurance

• Matchmaking: Contact with potential buyers at trade missions, study

tours and international trade fairs

15


SIPPO Web page:

http://www.s-ge.com/global/export/

en/publications/Non-Food/Furniture

• Publicatons:

TRENDBOOK 2013

• Market Information:

• Swiss and EU Regulation

• Consumer, Market Trends

SIPPO Services Information




http://www.s-ge.com/global/export/en/content/trendbook-2013?ref=/Non-Food/Furniture



SIPPO Services Trade fair participation


• Full service trade fair organization

• Company promotion to EU and

Swiss buyers

• Local consultancy (incl. trade fair

preparation, sampling logistics,

visa recommendation letters etc.)

• International consultancy during

the trade show

• Trade fair preparation workshop

• Booth round trip

• Booth infrastructure

• Hotel accomodation

• «After» fair consultancy

• Three-time-participation

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Trade fairs 2013 SIPPO Pavilion


Place Date Sector

Heimtextil Frankfurt 09. – 12.01.2013 Home Textiles

IMM Cologne 14. – 20.01.2013 Furniture

Fruit Logistica Berlin 06. – 08.02.2013 Fruit & Vegetables

Ambiente Frankfurt 15. – 19.02.2013 Home Accessories

BioFach Nuremberg 13. – 16.02.2013 NI, F&V

CEBIT Hanover 05. – 09.03.2013 ICT

Hannover Messe Hanover 08. – 12.04.2013 Industrial Subcontracting

ESE Brussels 23. – 25.04.2013 Fish & Seafood

Interzum Cologne 13. – 16.05.2013 Wood processing

TTW Travel Trade World Zürich 16. – 17.10.2013 Tourism

Food Ingredients Frankfurt 19. – 21.11.2013 NI, Fish & Seafood

The SIPPO Trade Fair Service Package includes:

• Trade fair preparation workshop

• Booth at SIPPO pavilion; SIPPO designs and constructs the exhibition booth (stand, company name,

floor covering, display facilities, lighting, etc.). 18 – 20m2 are allocated per participant;

• Promotional activities: Mailing of SIPPO trade fair catalogue to potential buyers through SIPPO prior

to the fair.

• Entry of the company name in the official fair catalogue.

• Support during trade fair preparation, through international furniture consultant

• Hotel accommodation (*** hotel, for max. two people per company in double room, 9 nights)

• Match-making services in order to attract a large number of high quality contacts during trade fair.

Services not included:

• Additional overnight accommodation and extras (phone calls, mini-bar, additional participants, etc.)

• Shipment of the exhibits

• Travel costs to Cologne and back and personal expenses

• Meals and other personal expenses

• Personal insurance and Transport and exhibition insurance of goods

• Additional stand arrangements, audio-visual equipment, etc.

Commitment & Participation Fee

Participation in this project requires the intention of the applicant to join the project for three on going

years. To enter a new market requires a mid-term readiness to invest in building up an awareness,

reputation and trust towards the buyers.

•US $ 1’500 + 19% VAT if the company participates the 1st time

•US $ 2’200 + 19% VAT if the company participates the 2nd time

•US $ 2’800 + 19% VAT if the company participates the 3rd time


Group Participation at SIPPO Pavilion at IMM, Cologne / Germany, 13th - 19th January, 2014

Participation at SIPPO Pavilion at IMM






COOPERATING WITH SIPPO

SIPPO programme Who can participate?


1. < 500 employees

2. No criteria on the turnover but considered as an essential baseline

3. Company must be privately owned

4. Company can be owned by foreign investors, but investor has to be active

in different sector

5. Company should not already have network in EU /EFTA (max. 1 client in 3

countries; or 3 clients in 1 country)

6. All standards on sustainability, social policy etc. have to be checked on

(sub)sector level

7. English speaking staff is a must

8. Company is not a trader or an agent

9. Company is registered in the country

10. No restriction due to other trade promotion programme participation (CBI

etc.)

24

What SIPPO expects from you


• Compliance with the criteria for

participation

• Committment and financial

participation (Participation fee &

Oversea flight )

• Products and services of high

quality

• Ready to export (sustainable supply

side, export strategy / plan)

• Provision of actual company data

and figures (e.g. turnovers) on the

basis of the SIPPO company profile

• Reporting on daily contacts and

turnovers during the trade fair and

six months after

Participation means a partnership

between you and SIPPO

SIPPO and your company data


Why does SIPPO need your company data?

• Tailor-made company consultancy is only possible on the basis of

transparent and contemporary company data (incl. turnovers, number

of employees, sales based on trade fair participation etc.)

• Your success is our success. Only the results we can measure

indicate to you whether you are successful

Confidentiality agreement:

• SIPPO does not disclose company data to external parties

• Reportings are based on aggregated figures which do not allow to

draw conclusions on single company results

26

How to apply


Your options:

1. Through the SIPPO website: http://www.switzerland-ge.com/sippo

2. Through our brochure (hard copy application form at the end)

3. By email / contact with the SIPPO representative in your country

Do you feel confident of our services? Apply now!

Visit our website:

http://www.switzerland-ge.com/sippo

Contact us:

Natalija Puntevska

SIPPO Representative Macedonia, Serbia and Albania

Embassy of Switzerland

Maksim Gorki 19, MK-1000 Skopje

Tel: +389 2 310 33 50

Fax: +389 2 310 33 41

Email: [email protected]

www.sippo.ch/


http://www.switzerland-ge.com/global/export/en

http://www.sippo.ch/

Documents

SIPPO - Skopje Design Week 2017 Puntevska SIPPO... · Juliana Klose Ralph Langholz Mirjam Moine Christian Ngo Jonas Spahn Non-Food Eve Bächtold Michael Bachmann Monika Geissberger