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8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 130
WE ENABLE NEW BUSINESS
SIPPO Training Workshop21 May 08h30 ndash 17h30 Hotel Melia Lima
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 230
WELCOME
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE2
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 330
The SIPPO team in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE3
Markus Koh li
InternationalConsultant
Maria Eugenia de Aliaga
National ConsultantPeru
Corinne Schirmer
SIPPORepresentative in
Peru
Mirjam Moine
Project ManagerTourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 430
The agenda
4
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 530
ABOUT SIPPO
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE5
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 630
Switzerland Global EnterpriseEnabling new business
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE
Switzerland Global Enterprise is the implementingagency for three mandates of the SwissSecretariat for Economic Affairs
ImportPromotion (SIPPO)
ExportPromotion
InvestmentPromotion
6
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 730
Osec S-GE SIPPO Switzerland Global Enterprise
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE7
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 830
SIPPO Servicesndash At a glance
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE8
We connect you wi th potential buyers We make you f it for export
Enabling new business
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 930
SIPPO SectorsSectors and faces
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE9
Industrial Sub-contracting
SoftwareDevelopment
Home Accessories
Furniture
NaturalIngredients
Fruit andVegetables
Fish andSeafood Tourism
Technical Wood Fashion
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 230
WELCOME
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE2
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 330
The SIPPO team in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE3
Markus Koh li
InternationalConsultant
Maria Eugenia de Aliaga
National ConsultantPeru
Corinne Schirmer
SIPPORepresentative in
Peru
Mirjam Moine
Project ManagerTourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 430
The agenda
4
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 530
ABOUT SIPPO
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE5
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 630
Switzerland Global EnterpriseEnabling new business
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE
Switzerland Global Enterprise is the implementingagency for three mandates of the SwissSecretariat for Economic Affairs
ImportPromotion (SIPPO)
ExportPromotion
InvestmentPromotion
6
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 730
Osec S-GE SIPPO Switzerland Global Enterprise
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE7
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 830
SIPPO Servicesndash At a glance
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE8
We connect you wi th potential buyers We make you f it for export
Enabling new business
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 930
SIPPO SectorsSectors and faces
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE9
Industrial Sub-contracting
SoftwareDevelopment
Home Accessories
Furniture
NaturalIngredients
Fruit andVegetables
Fish andSeafood Tourism
Technical Wood Fashion
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 330
The SIPPO team in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE3
Markus Koh li
InternationalConsultant
Maria Eugenia de Aliaga
National ConsultantPeru
Corinne Schirmer
SIPPORepresentative in
Peru
Mirjam Moine
Project ManagerTourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 430
The agenda
4
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 530
ABOUT SIPPO
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE5
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 630
Switzerland Global EnterpriseEnabling new business
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE
Switzerland Global Enterprise is the implementingagency for three mandates of the SwissSecretariat for Economic Affairs
ImportPromotion (SIPPO)
ExportPromotion
InvestmentPromotion
6
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 730
Osec S-GE SIPPO Switzerland Global Enterprise
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE7
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 830
SIPPO Servicesndash At a glance
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE8
We connect you wi th potential buyers We make you f it for export
Enabling new business
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 930
SIPPO SectorsSectors and faces
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE9
Industrial Sub-contracting
SoftwareDevelopment
Home Accessories
Furniture
NaturalIngredients
Fruit andVegetables
Fish andSeafood Tourism
Technical Wood Fashion
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 430
The agenda
4
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 530
ABOUT SIPPO
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE5
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 630
Switzerland Global EnterpriseEnabling new business
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE
Switzerland Global Enterprise is the implementingagency for three mandates of the SwissSecretariat for Economic Affairs
ImportPromotion (SIPPO)
ExportPromotion
InvestmentPromotion
6
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 730
Osec S-GE SIPPO Switzerland Global Enterprise
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE7
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 830
SIPPO Servicesndash At a glance
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE8
We connect you wi th potential buyers We make you f it for export
Enabling new business
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 930
SIPPO SectorsSectors and faces
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE9
Industrial Sub-contracting
SoftwareDevelopment
Home Accessories
Furniture
NaturalIngredients
Fruit andVegetables
Fish andSeafood Tourism
Technical Wood Fashion
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 530
ABOUT SIPPO
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE5
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 630
Switzerland Global EnterpriseEnabling new business
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE
Switzerland Global Enterprise is the implementingagency for three mandates of the SwissSecretariat for Economic Affairs
ImportPromotion (SIPPO)
ExportPromotion
InvestmentPromotion
6
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 730
Osec S-GE SIPPO Switzerland Global Enterprise
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE7
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 830
SIPPO Servicesndash At a glance
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE8
We connect you wi th potential buyers We make you f it for export
Enabling new business
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 930
SIPPO SectorsSectors and faces
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE9
Industrial Sub-contracting
SoftwareDevelopment
Home Accessories
Furniture
NaturalIngredients
Fruit andVegetables
Fish andSeafood Tourism
Technical Wood Fashion
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 630
Switzerland Global EnterpriseEnabling new business
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE
Switzerland Global Enterprise is the implementingagency for three mandates of the SwissSecretariat for Economic Affairs
ImportPromotion (SIPPO)
ExportPromotion
InvestmentPromotion
6
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 730
Osec S-GE SIPPO Switzerland Global Enterprise
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE7
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 830
SIPPO Servicesndash At a glance
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE8
We connect you wi th potential buyers We make you f it for export
Enabling new business
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 930
SIPPO SectorsSectors and faces
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE9
Industrial Sub-contracting
SoftwareDevelopment
Home Accessories
Furniture
NaturalIngredients
Fruit andVegetables
Fish andSeafood Tourism
Technical Wood Fashion
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 730
Osec S-GE SIPPO Switzerland Global Enterprise
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE7
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 830
SIPPO Servicesndash At a glance
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE8
We connect you wi th potential buyers We make you f it for export
Enabling new business
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 930
SIPPO SectorsSectors and faces
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE9
Industrial Sub-contracting
SoftwareDevelopment
Home Accessories
Furniture
NaturalIngredients
Fruit andVegetables
Fish andSeafood Tourism
Technical Wood Fashion
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 830
SIPPO Servicesndash At a glance
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE8
We connect you wi th potential buyers We make you f it for export
Enabling new business
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 930
SIPPO SectorsSectors and faces
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE9
Industrial Sub-contracting
SoftwareDevelopment
Home Accessories
Furniture
NaturalIngredients
Fruit andVegetables
Fish andSeafood Tourism
Technical Wood Fashion
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 930
SIPPO SectorsSectors and faces
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE9
Industrial Sub-contracting
SoftwareDevelopment
Home Accessories
Furniture
NaturalIngredients
Fruit andVegetables
Fish andSeafood Tourism
Technical Wood Fashion
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1030
SIPPO sector activit ies and partner countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE10
bull Egyptbull Ghanabull South Africabull Tunisia
Europe
bull Ukrainebull Albaniabull Bosnia amp
Herzegovinabull Kosovobull Macedoniabull Serbia
Asia
bull Indonesiabull Cambodiabull Vietnam
South America
bull Boliviabull Colombiabull Peru
Africa
Food amp Tourismbull Fruits amp
Vegetablesbull Fish amp
Seafoodbull Natural
Ingredientsbull Tourism
Non-Foodbull Fashionbull Furniturebull Home
Accessories
Technical Sectorbull Technical
wood productsbull Industrial
Subcontractingbull Software
Development
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1130
Focus countries 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE11
European Union and EFTA countries
EU EFTA
bull Austria bull Denmark bull Hungary bull Malta bull Sweden bull Switzerland
bull Belgium bull Estonia bull Ireland bull Netherlands bull Slovenia bull Liechtenstein
bull Bulgaria bull Finland bull Italy bull Poland bull Spain bull Iceland
bull Croatia bull France bull Latvia bull Portugal bull United Kingdom bull Norway
bull Cyprus bull Germany bull Lithunia bull Romania
bull Czechia bull Greece bull Luxembourg bull Slovakia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1230
Sectors of SIPPO activi ties in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE12
Non-Food- Furniture
Tourism
Food- Fish
- Fruits amp Vegetables- Natural Ingredients
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1330
SIPPOTOURISMSECTOR
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE13
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1430
The SIPPO tourism sector
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE14
Peru South Africa Serbia
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1530
Our partners in Peru
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE15
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1630
SIPPO Overal objectives
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE16
The goal of the ldquoSwiss ImportPromotion Programmerdquo isbull to promote favourable
business relations betweenexporters of the partnercountries and Europeanimporters
bull to enhance sustainably theeconomical potential ofSMEs in the partnercountries
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1730
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1830
The SIPPO programProcesses
Corporate Design PowerPoint | 07062013 | copy SWITZERLAND GLOBAL ENTERPRISE
4 Preparation6 Follow up
5 Participationat WTM or ITB
1 2 3
bull Content of one laquocycleof participationraquo
bull Each company completesthree cycles
1st year 3rd year2nd year
3 CompanySelection
1 Companyapplication
2 Evaluation
18
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 1930
SIPPO Service PackageTraining ndash Successful access to the European tourism market
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE19
Training ndash We supportbull2-days training workshop in Peru 1-day training workshop one day beforetrade fairbullTraining onminusInternational trade fairs as amarketing toolminusKnow your product present yourcompany`s USPminusKnow your market Get familiar withthe European tourism marketminusKnow your customer Understandingyour potential customerminusPresentation amp sales trainingminusExport marketing strategyminusDigital marketing trainingminus
Sustainable tourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2030
SIPPO Service PackagePromotion - Successful participation at international trade fair
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE20
Promotion ndash We connectbullSupport of companies (tour operatorstravel agencies and oraccommodations) at Peru Pavilion atWTM or ITBbullMatchmaking services support inarranging contacts with potentialcustomers at trade fairbullMarketing support promotionalactivitiesbullPreparation of companies before tradefairbullConsultancy and support of SIPPOteam during trade fairbullFollow-up support of companies aftertrade fair
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2130
Impressions WTM 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE21
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2230
Impresssions ITB 2014
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE22
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2330
What w e can deliverResults from ITB 2013
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE23
212 qualifiedcontacts at ITB 2013
30 qualified contactsper company
150 offers sent
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2430
THE SIPPOPACKAGE ampSELECTIONCRITERIA
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE24
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2530
Please consider
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE25
bull Trade fair participation is a long term investmentbull Improved market success after a certain period of time
only
bull Trade fair participation as part of your marketing strategybull Attend relevant trade fairsbull Visit a limited number of trade fairs visit them
repeatedlybull Ensure financial resources to visit a trade fair repeatedlybull Reserve the appropriate workforce for trade fair
preparation and follow-up
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2630
Who can participateSelection criteria
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE26
bull SMEs (less than 250 employees)bull Registered company in partner
country and not ow ned by statebull Products marketable in Europebull Motivated to deal with new marketsbull Donrsquot have know-howresources
(financial marketing network ) toaccess European market themselves
bull Committed to stay in the 3-yearsSIPPO program
bull Financial capability of covering costsof SIPPO package amp travel expenses
bull Able to create jobs and increase ofturnover in the future
bull Commitment for sustainability bull Capability to communicate in English
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2730
SIPPO trade faicircr package for ITB 2015
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE27
bull Booth at Peru Pavilionbull Hotel accommodation in Berlin for
two persons during trade fairbull Matchmaking servicesbull 2-days training workshops in Limabull 1-day training workshop one day
before trade fairbull Welcome lunch or dinnerbull Marketing supportpromotional
activitiesbull Flyer with company descriptionbull Visa application supportbull Preparation supportbull Assistance of SIPPO team during
trade fairbull Follow-up support
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2830
How much does it cost
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE28
1st Year USD 1100
2nd Year USD 1400
3rd Year USD 1900
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 2930
Is it worth the investment
Corporate Design PowerPoint | 21052014 | copy SWITZERLAND GLOBAL ENTERPRISE29
The team fromSIPPO are a bigsupport for this
fair TucanoPeru
SIPPO has been agreat support toreach potential
buyers HatuchayHotels
We have learneda lot at ITB made
very goodcontacts with
potential partnersWe had
a successful ITBPeruvian Soul
The SIPPO preparation madeour fair participation productiveand our participation generatenew changes in the company
new corporate image newproduct design and be part of
the international market Andean Lodges
The training hasbeen useful to
modify our productsto make them moreaccessible to theEuropean marketCajamarca Travel
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism
8122019 Introduction SIPPO Programme 2014-2
httpslidepdfcomreaderfullintroduction-sippo-programme-2014-2 3030
Your contact
Maria Eugenia de AliagaSIPPO National Tourism ConsultantTourismconsultant_masippoch+51 99 352 21 39
Mirjam MoineProject Manager Tourismmmoines-gecom +41 44 365 52 76
Switzerland Global EnterpriseBleicherweg 10CH-8002 ZuumlrichSwitzerlandwwws-gecomtourism