Session 3: International conference "Tracking the future"

International Conference TRACKING THE FUTURE 10 – 11 November 2010

Centro Congressi Fondazione Cariplo Via Gian Domenico Romagnosi, 8, Milan (Italy)

***

NOVEMBER 11th, 2010

Session 3 - Tracking the future: New technological research scenarios for the future agrifood chains

Objective of this session is to explore the role of S&T research in envisioning new technological approaches for improving the food chains that will supply food in the future.

Programme

9:30 Introduction:

Pier Mario Vello, Secretary General of Fondazione Cariplo Demetrio Corno, President of Tecnoalimenti

9:50 Tracking the future

Chairman: Angelo Ferro - Honorary President of Tecnoalimenti

Presentation of the Conference Declaration on “Actions for Future Food Chain Integrity” adopted by the technical sessions of this Conference - Raffaello Prugger, Director of Tecnoalimenti

Topic 1: Research as leverage for evolving the agrifood sector for the benefit of Society

Key speakers: Ciaran Mangan, Direction General Research, European Commission Daniele Rossi, Co-chairman of European Technological Platform ‘Food for Life’ Ethel De Paoli, CEO of Tecnoalimenti Tobin Robinson, Head of Unit Emerging Risks, EFSA

10:45 Coffee Break

Topic 2: Visions of the new technological scenarios for the future food chains

Key speakers: Neil Maiden, Head of Centre for Human-Computer Interaction Design, City University of

London Hannu Korhonen, Head Biomolecule Research, MTT Agrifood Research Finland Miguel Blasco, Subdirector, Asociaciòn de Investigaciòn de la Industria Agroalimentaria Carlo Mango, Director of Scientific Research Area, Fondazione Cariplo Silvio Ferrari, Delegate, Milano EXPO 2015 “Feeding The Planet, Energy For Life”

13:00 Closing remarks

A) Summaries

Welcome

• Angelo Ferro, Honorary President of Tecnoalimenti

TRACEBACK introduces the novel concept of “food chain integrity”. Under this concept the supply chain is seen as a single collaborative unit in which the product quality is interiorized in every supplier- client relation. Which is the next step: to develop a supply chain e-platform tool able to make effectively possible the management of the collaborative supply chain in Europe. TRACEBACK is the best starting point since this project realized a platform system on food chain traceability which could be implemented for this purpose with new research activities. Further, it is necessary to work on the voluntary certification involving industry and in parallel on the legal certification to guarantee in the long term a benefit for the entire economy.

• Demetrio Corno, President of Tecnoalimenti

The agrifood sector is characterised by Small Medium Enterprises (SMEs) which can become active elements in the research system if involved in project contexts. The importance to do research and sustain the research of SMEs from the governments and the European Commission becomes a fundamental element to move the economy of the countries and to establish a leverage for competitiveness.

• Pier Mario Vello - Secretary General of Fondazione Cariplo

Fondazione Cariplo is deeply involved in food research. There is modification in the attitude of the industry, now dealing more with freshness, quality and other parameters of integrity. The attention to ecological features is also a recent revolution. The Fondazione is a non profit organisation for arts, culture, environment and scientific research, acting with grants, projects, investments. Italy is in a good position in scientific research in the world, but its weakness is that research is far from the market, with few patents and licences. Fondazione Cariplo tries to stimulate this aspect of research.

• Raffaello Prugger - Director of Tecnoalimenti Introduces the Conference Declaration on “Actions for Future Food Chain Integrity”

The Sessions 1 and 2 of the conference have addressed technological aspects of food chains, focusing on safety and quality, on tools and devices and informatic support. The results must bring to the exploration of new scenarios, and the declaration is the legacy of the work of 28 partners for 4 years in TRACEBACK. The text of the Declaration is read.


• Ciaran Mangan - Direction General Research, European Commission

The Direction General Research and Innovation has published the strategy for European research, characterised by sustainability, innovation, digital agenda, resource efficiency, policy for globalisation, new skills. For food research, the challenge is to provide food security in Europe and the world, adapting to the climate change and considering population growth, decline of fish stocks, deforestation, health, wastes, biotechnology. The 2020 strategy will simplify procedures and focus on knowledge transfer and involvement of SMEs. The Declaration might serve as guidance for the Framework Programme 8.

• Silvio Ferrari - representing the European Technological Platform “Food for Life”

Italy has a central role in the European food industry, with many products which are traditional. The strong points are quality, link with the territory, high safety standards, tradition coupled with innovation. The critical areas are lack of innovation, logistics, slow growth in exports, frauds and counterfeiting, reduced distribution world-wide. Innovation should focus on products and processes. The European Technological Platforms offer an occasion for joining research and industry.


• Neil Maiden - Centre for Human-Computer Interaction Design, City University of London (UK)

The future direction of software support for traceability can refer to the emerging trends of cloud computing, mobile computing, social networks, and support to creativity. Services to consumers and companies can be removed and accessed through internet, also utilizing mobile devices with commercial applications. Social networks create virtual communities which can be used in business perspectives.

• Silvio Ferrari - Delegate, Milano EXPO 2015 “Feeding The Planet, Energy For Life”

The expos have evolved through time, from the era of industrialization, to cultural exchange, and finally nation branding performed by single countries. Italy 2015 will be centered on the territory as excellence, the high quality in tradition. The main focus will be on food, with different topics: science, security, quality, innovation, biodiversity, lifestyles and education, culture, cooperation and development.

• Hannu Korhonen - Head Biomolecule Research, MTT Agrifood Research Finland

Recent crises in the food business have evidenced some critical points to be addressed with traceability, and some of them affect the dairy chain. Animal cloning can become a controversial issue and EFSA has recently issued an opinion. Genetically modified organisms in feed give problems for tracing in milk and products. Organic production cannot be traced with objective parameters. Chemical contaminants and mycotoxins are also connected with climate change. Globalization increases risks, and new risks are emerging in the dairy chain. The concept of integrity is a platform for emerging food safety issues.

• Miguel Blasco - Subdirector, Asociaciòn de Investigaciòn de la Industria Agroalimentaria (Spain)

Traceability is a basic tool, but consumers must be take into account when working on traceability. The new calls for European Commission research programmes present many topics connected with these aspects. The question is if the demands of consumers can be satisfied by traceability. The food business has strategic opportunities, and the European food industry is central; traceability is essential, is an added value, and new tools will be key factors.

• Carlo Mango - Director of Scientific Research Area, Fondazione Cariplo (Italy)

Fondazione Cariplo together with other banking foundations have financed cooperative projects for agrifood in Italy, totaling 27 million Euro. The projects financed until now focus on cereals, fruit and vegetables, vine, apple and pear.

Conclusions

• Ethel De Paoli, CEO of Tecnoalimenti and TRACEBACK Coordinator

The Conference has provided recommendations for future project partners and for policy makers. The investment in agrifood research is an opportunity to maintain. Research must involve public and private sector. Research must be oriented towards formation of young personnel, creation of skills and interdisciplinary expertise.

B) Presentations

Index Speaker Presentation

Introduction

Pier Mario Vello, Fondazione Cariplo

Demetrio Corno, President of Tecnoalimenti

Tracking the future


Ciaran Mangan, Direction General Research, European Commission

Silvio Ferrari, representing the European Technological Platform “Food for Life”

Tobin Robinson, Head of Unit Emerging Risks, EFSA


Neil Maiden, City University of London

Silvio Ferrari, Delegate, Milano EXPO 2015 “Feeding The Planet, Energy For Life”

Hannu Korhonen, MTT Agrifood Research Finland

Miguel Blasco, Asociaciòn de Investigaciòn de la Industria Agroalimentaria

Carlo Mango, Fondazione Cariplo

Closing remarks

Pg. 7

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Pg. 17

Pg. 24

Pg. 32

Pg. 43

Pg. 48

Pg. 64

Pg. 72

Pg. 80

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“The Role of Philanthropy in supporting Research & Innovation in Europe”

Pier Mario VelloBrussels, 13 October 2010

2“The Role of Philanthropy in supporting Research & Innovation in Europe”, Brussels, October 2010Pier Mario Vello

Overview of Fondazione CariploIntervention Priorities & Tools

ACTION PLANS

Arts & Culture

Scientific Research

Social Welfare Environment

Calls forproposals

Projects

Calls for proposals

Projects

Calls for proposals

Projects

Calls for proposals

Projects

Action Plans

are multi-year documents

(medium term) that set

intervention priorities, targets

and expected results

Based on Action Plans, the 4

philanthropic areas prepare and

launch Calls for Proposals and/or

design and run directly their own

Projects

• Fondazione Cariplo acts predominantly as a grant-making foundationi.e. provides grants to non profit organizations that submit their own

projects: the most deserving initiatives are prevailingly selected

through Calls for Proposals

• In the last years the Foundation has been also furthering its own projects, designed and managed directly by the foundation’s staff and

carried out in partnership with non profit organizations and other

institutions or governmental authorities


GRANTS

Selection, prevailingly through Calls for Proposals, of the most deserving and innovative projects (submitted by non profit organizations

MISSION CONNECTED INVESTMENTSInvestments aligned with the philanthropic programmes, goals and priorities defined by the foundation

PROJECTS

FC’s own Projects are conceived and managed directly by the foundation’s staff and carried out in partnership with non profit organizations and other institutions or governmental authorities

NON PROFIT SECTOR

The Fondazione Cariplo supports the non profit sector through:


Overview of Fondazione CariploIntervention Priorities & Tools

CALLS FOR PROPOSALS

NON PROFITS

Submit project proposals

(grant requests)

Selects the best projects and awards

grants (50%)

Run projects autonomously

Project accounting

PROJECTS

Designs the project

Selects project partners

Coordinates project implementation

Funds the project


7%

40%

53%

Money market-Fixed Income tools[diversified, no Forex risk]

Equity tools[diversified, no Forex risk]

Mission Connected Investments

Mission Connected Investments in the new Benchmark

The Foundation has revised its benchmark and Mission Connected Investmentsare now an integrant part:


5Italo-chinese joint ventures“Mutual fund like” vehicle (lux Sicar)Mandarin Capital Partners

296 million €TOTAL

5Domestic venture capital Italian fund of fundsNext

4,95Italo-mediterranean joint venturesItalian PE fundEuromed

10Social HousingSocial Housing Real Estate fundSocial Housing 1

60Domestic infrastructures Italian infrastructural PE fundF2i

10Public Private PartnershipItalian fund PPP

10Technology TransferItalian fund TTVENTURE

25 Clessidra I25 Clessidra II

Non listed Italian medium-sized companiesItalian PE fundClessidra I / Clessidra II

Investment company PE sector

Italian Private Equity fund of funds

Vehicle

65,6Italian SMEs Futura Invest Spa

75Non listed Italian SMEsFondamenta

Commitment(million €)Investment Focus MCI

MCIs (Equity tools): a few examples



Technology Transfer opportunities in Italy

ITALY

Italian R&D budget exceeds 18.2 bln Eu of which nearly 4.8 bln Eu are invested in universities

Source: IPI, ISTAT - 2007

Italy is among top 4 European countries in terms of scientific production weight

Source: European Commission 2007

9.445

5.495

2.644

637

18,231 Mil Eu

Private researchcenters

Universities

Public researchcenters

Non profit institutions

Italy has strong investment opportunities in basic research which can turn into significant technology transfer opportunities



TTVenture: a fund for technology transfer

Bank Foundations:

•Cariplo•Cassa di Risparmio di Cuneo•Cassa di Risparmio di Parma

•Cassa di Risparmio di Modena•Cassa di Risparmio di Forlì

•Cassa di Risparmio di Teramo•Cassa di Risparmio de l’Aquila

•Cassa di Risparmio di Ascoli Piceno

Other Investors:

•Milan Chamber of Commerce•State Street Global Advisors

TTVenture is a private managed fund with private institutional investors ...

... focused on four main scientific and technological areas ...

... with a balanced approach within various investment stages.

AGRO-FOOD

CLEAN TECHS

MATERIAL SCIENCE

LIFE SCIENCE

TTVenture

~ 65 mln € subscribed scientific areas with highest growth potential (*)

lower risk than traditional VC funds

(*) source: Technology Foresight Report, IRER, 2002

TT Venture is a privately run and capitalised fund, focused on high growth technological areas and pursuing a balanced risk approach



TT Venture: investments in other VC funds

TTV

1

2

3

Spain- Axon

France - Sofimac

Israel - Terraventures

4

South Italy - Vertis

• Shared deal evaluation methods

• Joined investments

• Exchange scientific knowledge

• International network for portfolio

companies (suppliers, customers,

partners)

• Technology scouting in

international centres of

excellence

Small investments in other VC funds offer TTV:

Investing in other international funds is a strategy aimed at sharing knowledge and enhancing TTVenture international network



TT Venture: business – university collaboration

• Performs base research

activities in University

• Reaches a preliminary

technological validation in lab

• Seek for industrial applications

of the new technology

Researcher

• Evaluates market potential and

entrepreneur skills

• Finance proof of concept projects

• Acquires all Intellectual Property

generated

• Offers to TTVenture the IP generated

through a spin-out company

• Sells to other companies or funds all

IP not invested by TT venture

TT Seed

• Supports TT Seed in evaluating the

potential of new technologies

• Acquires IP generated with first choice

right

• Creates the new start up and invests in

it in line with fund’s investment

policies

TT Venture

TT Seed is a flexible investment vehicle which bridges research from universities into start up companies to be invested by TTVenture


PIER MARIO VELLOSecretary [email protected]

FONDAZIONE CARIPLOVia Manin, 2320121 MilanItalyT +39 02 6239.325F +39 02 6239.202

www.fondazionecariplo.it

Thank You


Prudential Investment Principles

Payout & Assets’ Preservation targets

− grants’ allocation yearly rate: 3% net assets − long term (>10 years) preservation of assets’ real value

M to M valuation

− transparent evaluation of the foundation’s management− conditio sine qua non for assessing sustainability

Sustainability (expected return vs grants, risk vs stabilization fund)

− benchmark: 40% equity / 53% money market-fixed income / 7% MCIs− stabilization fund: 488 million €

Stability of Asset Allocation

− to avoid benchmark mismatch − to avoid the risk of a procyclical investment approach

Socially Responsible Investing

− since 2008 the Foundation has adopted an evaluation system of SRI of its entire assets



Technology Transfer opportunities in Italy

Italian technology transfer indexes are still below European average

Source: our analysis on Eurostat e EVCA 2008 data Source: Balderi & Piccaluga 2009

University spin-off companies by year

Distribution of university spin-offs by turnover (Eu x 1000)

Despite the increase in their number, Italian university spin-off companies have weak economic performances

Technology transfer in Italy has significant space for improvement



TT Venture: investment sectors & geographic allocation

% of university spin offs by regionSource: Netval 2007

% of TT offices by regionSource: IPI 2005

58.6%

58.1%

55.7%

% of university spin outs by technological areaSource: Netval 2007

TT Venture is located in the most active area for technology transfer and invests in technological areas covered by the

majority of university spin offs



TT Venture network

TTVenture has established a significant network with universities, agencies and institutions and is now recognized as

a reference VC fund in the Italian research environment

National and International

Netval – Associazione Italiana UVR ■Alfred E.Mann Foundation ■MIT – Deschpande centre ■Imperial College (London) ■

Isis Innovation (Oxford) ■Aston University (Birmingham) ■

VDI/VDE Gmbh (Berlin) ■Lyon Biopole ■

Universidad de Navarra ■ZSW (Baden Württemberg) ■

University of Maryland ■Universitad Politecnica de Madrid ■

Tuscany

Università di Firenze ■Università di Pisa ■

Scuola Superiore S.Anna ■Foundazione per la Ricerca e l’Innovazione ■

Toscana Life Sciences ■

Lombardy

Università di Milano ■Università Milano Bicocca ■

Politecnico di Milano ■Incubator e Filarete ■

Università dell’Insubria ■San Raffaele Biopark ■

Camera di Commercio di Milano ■Camera di Commercio di Como■

Istituto Nazionale dei Tumori ■

Sicily

Università di Palermo ■Università di Catania ■Incubator e Catania ■

Università di Messina ■

Sardinia

Polaris Science Park ■

Friuli

Università di TriesteUniversità di UdineArea Science ParkMIB School of management

Veneto

Università di PadovaVeneto nanotechVega science park

Emilia Romagna

Università di Modena e Reggio EmiliaUniversità di BolognaUniversità di ParmaAster – Agenzia di Innovazione

RegionaleAssociazione Industriali di Bologna

Puglia

Università del Salento (Lecce)CNR Arti – network regionale UVR

Piedmont

Tecnogranda ■Università Scienze Gastronomiche ■

Politecnico di Torino ■

Abruzzo

Università de L’Aquila ■

Formal presence in TTVenture Scientific Board

Liguria

IIT ■

Marche

Università Politecnicadelle Marche

Lazio

La Sapienza ■



TT Venture operative structure

Investment Committee

Fondamenta Board of Directors Scientific Committee

STRATEGIC ADVICE

Management Team

ODORICO CIO

REDI CTO

Bonfanti Bocca Giordano

INVESTMENT SELECTION

FORMAL INVESTMENT APPROVAL

ANALYSIS, INVESTMENT PROPOSALS AND PORTFOLIO MANAGEMENT

Campanella Odorico (CIO)

Mango Redi (CTO)

Rossi

Albizzati Chiesa Freda

Team Members

Independent TBH Dini

Fund’s operative structure



TT Venture: investment process

Deal Flow

IBF

Universities

Market

Research Centres

Technological

YES

Referees

NOArchive

NOArchive

YES

Due Diligence

LegalNO

Archive

YESYES

ArchiveCo-investors

NO

ArchiveCo-investors

NO

Projects1

First Screening2

Preliminary Assessment3

Investment Committee4

5

Project’s Redefinition6

Negotiation7

Decision8

Closing

Management/ Monitoring

9

Divestment10

Investment process is well structured and uses specific selection criteria in analysis and due diligence


22 19 16 14 12 18 18 3 9 11 15 17 12 11 13 13 6 11 6

134156

175191 205 217

235253 256 265 276

291308 320 331 344 357 363 374 380

2007 2008 2009-01 2009-02 2009-03 2009-04 2009-05 2009-06 2009-07 2009-08 2009-09 2009-10 2009-11 2009-12 2010-01 2010-02 2010-03 2010-04 2010-05 2010-06 2010-07

monthly cumulated

377

246

99 72 10 1 11 1

deal flow rej. 1st screen

rej. an. analysis due dil. rej. due dil. offer rej. portfolio Std-by


TT Venture: investment selection

TTVenture selection process is aligned with industry standards

and is based on two key principles:

• Technology and IP platform

• Investment with instalments linked to scientific and development milestones

2.9%

TTVenture records a steady growing deal flow

TTVenture carefully selects a relevant deal flow (@ 31/07/2010)


PIER MARIO VELLOSecretary [email protected]

FONDAZIONE CARIPLOVia Manin, 2320121 MilanItalyT +39 02 6239.325F +39 02 6239.202

www.fondazionecariplo.it

Thank You

STRATEGIES BEHIND FRAMEWORK PROGRAMME 8

Agriculture, Forestry, Fisheries, AquacultureDirectorate E: Biotechnologies, Agriculture and Food

Directorate General for Research and Innovation

European Commission

RECENT DEVELOPMENTS

• DG RTD now called “DG Research and Innovation” reflecting Europe 2020 objectives and extending the brief of the new Commissioner.

• These changes stem from the Publication of the Europe 2020 communication

EUROPE 2020

Communication from the Commission to the European Council, (3 March 2010):

“Europe 2020 – a European strategy for smart, sustainable and inclusive growth”

3 main priorities:• Smart growth: developing an economy based on

knowledge and innovation• Sustainable growth: promoting a more resource

efficient, greener and more competitive economy• Inclusive growth: fostering a high employment

economy delivering social and territorial cohesion

EUROPE 2020

Seven flagship initiatives

1. Innovation Union2. Youth on the move3. A digital agenda for Europe4. Resource efficient Europe5. An industrial policy for a globalisation era6. An agenda for new skills and jobs7. European platform against poverty

Flagship Initiative : "Innovation Union"

Aim: to re-focus R&D and innovation policy on the challenges facing our society, such as climate change, energy and resource efficiency, health and demographic change.

Actions proposed at EU and MS levels such as Launching of 'European Innovation Partnerships'.

There is one Proposed partnership on Agriculture and innovation which covers the bioeconomy :

A DEFINITION OF THE BIOECONOMY

• The bio-economy is that part of the economy that generates growth and jobs from the development, processing and use of biological resources.

• These resources include land- and water-based inputs for use in the food and feed industry, the production of chemicals, biofuels and other products from biological resources using bio-chemically and bio-technologically based processes. It encompasses the improvement of production and processing chains of industrial sectors such as agriculture, forestry, fisheries, food and chemicals.

SCALE OF THE BIOECONOMY

FOOD & FEED TECHNOLOGIES

BIOTECHNOLOGY PROCESS TECHNOLOGIES

BIOCATALYSIS

BIOMASS PROCESSING

Productembedded knowledge

optimized biomass

FOOD

FOOD PRODUCTS

FEED GREEN CHEMICALS

BIOFUELS BIOMATERIALS

KNOWLEDGE EMPLOYMENT

BIOECONOMY

PRODUCTS CHOICE SUSTAINABILITY

AGRICULTUREFISHERIES &

AQUACULTUREFORESTRY

MICROBIAL

PRODUCTIONBIO-WASTE

BIOLOGICAL PRODUCTION SYSTEMS

KNOWLEDGE

PUBLIC GOODS

BIOECONOMY Research Challenges

Providing food security in Europe and the world while adapting to climate change- Population growth to around 9 billion =>

Increase of demand for food by 50%- Retention of fish stocks => 30% fish

population outside safe biological limits

Reducing the environmental impact of agriculture and Fisheries- 9% CO2 emissions in Europe and 14%

globally- Deforestation- Soil quality- Sustainable aquaculture

BIOECONOMY Research Challenges

Making industry “greener”- Replacing petrochemical inputs with renewable biological raw

materials and bio-processes- New markets for farmers and forest owners

Providing healthy food-Sustainable and safe food production chains-Sustainable fisheries and aquaculture While increasing dietary and nutrition standards and

understanding dietary related disease.

Closing the waste loop- reducing and/or creating added value from food production and consumption waste, and its optimisation in biorefinery and new bioprocess development

Retaining the European lead in bio-sciences and technologies

Current Actions within the Framework Programme driving the bioeconomy

The European Research AreaThe Knowledge Triangle:

- Education - Research - InnovationFreedom of movement of knowledge (the “fifth” freedom)

FP7 Theme 2: ~2 billion EUR for DIRECT COLLABORATIVE RESEARCH

Networking mechanisms: ERA-nets, SCAR, KBBE-NET

New Joint Programme Initiatives (JPI): ( Agriculture, Food security and Climate change; Food and health)

9 ETPs: Farm Livestock, Fish, Plants, Food, Biofuels, …

International cooperation initiatives: SICAs, Dedicated Partnerships

Addressing Relevant policies

• EU2020 strategy

• New Commissioner’s main priorities(Finalisation of ERA; Simplification of the FP; Focus on innovation and knowledge transfer, Increase the involvement of SMEs in research projects)

• CAP, health check of CAP, Organic Farming Action Plan; Forestry Action Plan

• The Maritime policy e.g. Communication on A European Strategy for Marine and Maritime Research; Aquaculture Strategy

• Public health e.g. "A strategy for Europe on nutrition, overweight and obesity related health issues"; Food safety legislation, health claims and food labelling

Addressing Relevant policies

• Energy policy e.g. Strategic Energy Technology Plan

• Environment policy e.g. Green paper on adaptation to climate change; ETAP; Water Initiative; Industrial Emissions Directive; EU Biodiversity Strategy

• Industrial competitiveness e.g. Mid-term review of the EU Biotechnology Strategy; Lead Market in Bio-based products

• Community Animal Health Policy and Animal Welfare Plan

• Development policy e.g. Renewed Sustainable Development Strategy; EU-Africa Strategic Partnership

• Recovery plan

A Way Forward

• Building a European Bio-economy is now an intrinsic part of the Europe 2020 strategy

• Bio-economy should become a priority in EU Member States

⇒ Building wide political support⇒ Mobilising all stakeholders and the civil society⇒ Creating an “Innovation Union” (Innovation Partnerships)⇒ Linking education, research and innovation in the Bio-

economy⇒ Building stronger links to CAP, CFP, Climate change, Public

Health, Industrial competitiveness, etc.⇒ Make innovation a concern for all government departments

not just research policy

THE END OF FP7

•• CALL FP7CALL FP7--KBBEKBBE--2011 Closing date 2011 Closing date January 2011January 2011



La Ricerca dellLa Ricerca dell’’Industria Industria Alimentare oltre il 2020Alimentare oltre il 2020

SILVIO FERRARI

Consigliere incaricato di Federalimentare

per la Ricerca, gli Studi,la Ricerca EU e l’Expo 2015

Milano, 11 novembre 2010

LL’’INDUSTRIA ALIMENTARE IN EUROPA INDUSTRIA ALIMENTARE IN EUROPA (DATI 2009)(DATI 2009)

Source CIAA data and trends 2009

TURNOVER €965 billion (+3.2% compared to 2007)LARGEST MANUFACTURING SECTOR in the EU (12.9%)

EMPLOYMENT 4.4 million people (+0.8% compared to 2007)LEADING EMPLOYER in the EU (13.5%)

NUMBER OF COMPANIES 310,000FRAGMENTED INDUSTRY of which over 99% are SMEs (48.7%of F&D turnover and 63.0% of employment in the sector).

LL’’INDUSTRIA ALIMENTARE IN ITALIA (DATI 2010)INDUSTRIA ALIMENTARE IN ITALIA (DATI 2010)

Fonte: Dati e stime Federalimentare per il 2010

FATTURATO 120 Mld € di fatturato

Secondo posto dopo il settoremetalmeccanico (13%).

N. ADDETTI 400.000

N. AZIENDE 32.300 DI CUI

6.400 imprese > 9 dipendenti.

2.600 imprese > 19 dipendenti.

EXPORT 20 Mld di €L’80% dell’export alimentareitaliano è rappresentato daprodotti industriali di marca.

IMPORT 16 Mld €

ATTIVO COMMERCIALE 4 Mld €

LE PRINCIPALI VOCI LE PRINCIPALI VOCI DIDI SPESA 2010SPESA 2010

Alimentari e bevande17%

Abbigliamento e calzature

9%

Abitazione (Acqua,

Riparaz. En. Elett. e

combust.)10%

Mobili, articoli e servizi per la

casa 9%

Spese per la salute8%

Trasporti15%

Comunicazioni3%

Istruzione, ricreazione spettacolo e cultura

7%

Servizi ricettivi e ristorazione

11%

Altri beni e servizi11%

Fonte: elaborazione dati Federalimentare

EXPORT 2009 EXPORT 2009 ‐‐ LA COMPOSIZIONE LA COMPOSIZIONE

Fonte: Dati e stime Federalimentare

Riso3%

Molitorio1% Pasta

10%

Dolciario12%

Zucchero1%

Carni preparat5%

Ittico1%

Trasfor. Ortaggi9%

Trasfor. Frutta4%Lattiero‐Caseario

8%

Oli e Grassi7%

Alim. Animale1%

Vini, Mosti, Aceto20%

Acquaviti e Liquori3%

Acque Minerali e gassose

2%

Caffè4%

Altre Ind. Alimentari

8%

INDUSTRIA ALIMENTARE ITALIANA:INDUSTRIA ALIMENTARE ITALIANA:FATTURATO PER TIPOLOGIA DI PRODOTTOFATTURATO PER TIPOLOGIA DI PRODOTTO

Tradizionale classico66%

Biologico0,7%

Tradizionale evoluto16%

Nuovi prodotti8%

Denominazioni protette9,3%

Fonte: Elaborazioni e stime Federalimentare

TRADIZIONALE CLASSICO 79,2 MLD € 66%

TRADIZIONALE EVOLUTO 19,2 MLD € 16%

DENOMINAZIONI PROTETTE 11,16 MLD € 9,3% (DI CUI 3 MLD € DI EXPORT)

NUOVI PRODOTTI 9,6 MLD € 8%

BIOLOGICO O.84 MLD € 0,7%

TOTALE 120 MLD € 100% (DI CUI 20 MLD € DI EXPORT)

LL’’INDUSTRIA ALIMENTARE ITALIANA: INDUSTRIA ALIMENTARE ITALIANA: PUNTI PUNTI DIDI FORZAFORZA

ampia offerta di prodotti di alta qualità; prodotti DOP al “top” dei mercati internazionali;

legami col territorio e col patrimonio culturale del Paese;

alti standard di sicurezza;

capacità di unire tradizione e innovazione costante di processo e di prodotto;

settore con doti anticicliche e calmieratrici.

LL’’INDUSTRIA ALIMENTARE ITALIANA: CRITICITAINDUSTRIA ALIMENTARE ITALIANA: CRITICITA’’

settore polverizzato;innovazione insufficiente (soprattutto tra le PMI);logistica che risente sfavorevolmente degli alti costi (servizi,energia, rete infrastrutturale);

crescita lenta dell’export vs Paesi concorrenti europei come la Germania e la Francia;contraffazione e imitazione, soprattutto verso i mercati ricchi ed esigenti - stimati 52 Mld €;assenza di catene distributive italiane nel mondo.

ATTRAVERSOATTRAVERSOLA CREAZIONE DI VALORE, IL SERVIZIOLA CREAZIONE DI VALORE, IL SERVIZIO

LA RICERCA, LA RICERCA, LL’’INNOVAZIONE INNOVAZIONE

IL TRASFERIMENTO IL TRASFERIMENTO DI NUOVE TECNOLOGIE ALLE PMI.DI NUOVE TECNOLOGIE ALLE PMI.

COME AUMENTARE LA COMPETITIVITCOME AUMENTARE LA COMPETITIVITÀÀEE

VINCERE LE SFIDE DELLA GLOBALIZZAZIONEVINCERE LE SFIDE DELLA GLOBALIZZAZIONE��

IMPRESE CHE INNOVANO IMPRESE CHE INNOVANO ‐‐ EUROPAEUROPA

Processmajor

innovation23%

Productmajor

innovation: 31%

Major innovators: 41%

Improvers who did notintroduced major innovations:

44%

Only15%of all

F&D firmsdid not

introduceinnovations

in the last three

years

Both: 13%

Fonte: SSA “SMEs-NET”

Processmajor

innovation20%

Productmajor

innovation: 23%

Major innovators: 34%

Improvers who did notintroduced major innovations:

42%

24%of all

F&D firmsdid not

introduceinnovations

in the last three

years

Both: 12%

IMPRESE CHE INNOVANO IMPRESE CHE INNOVANO ‐‐ ITALIAITALIA

Fonte: SSA “SMEs-NET”

fonda e coordina il Gruppo Europeo di Interesse Economico “SPES GEIE”(12 Federazioni europee del food & drink) per participare ai Programmi QuadroEU (aprile 2003).

ha partecipato ai progetti EU: SMEs-NET, TRUEFOOD, ENFFI, ICARE, TRACEBACK, BASEFOOD, FRISBEE, AFTER, NUAGE. TRUEFOOD è il maggiorefra quelli coordinati da SPES (21 mln €, di cui 15,5 finanziati UE).

rappresenta l'Industria alimentare italiana nel Comitato Ricerca e Innovazione di Confindustria (giugno 2004).

è Chairman del Research Group della CIAA (marzo 2005).

partecipa alla costituzione della Piattaforma tecnologica europea “Food for Life”, ne è Vice-chairman (D. Rossi) e membro del Board (luglio 2005).

costituisce con l'INRAN, UNIBO ed ENEA la Piattaforma tecnologica nazionale“Italian Food for Life” che coordina (Chair: D. Rossi) (luglio 2006) .

partecipa alla piattaforma tecnologica nazionale “IT – Plants for the Future”(Chair: S. Ferrari).

è tra i promotori del programma “Industria 2015 – Nuove Tecnologie per ilMade in Italy “ del MISE. Partecipa ai progetti @BILITA e MIA Over-50.

RICERCA e INNOVAZIONE: IL NOSTRO IMPEGNORICERCA e INNOVAZIONE: IL NOSTRO IMPEGNO

AREE PRIORITARIE IN CUI SI STRUTTURA LAAREE PRIORITARIE IN CUI SI STRUTTURA LAPIATTAFORMA ITALIAN FOOD FOR LIFEPIATTAFORMA ITALIAN FOOD FOR LIFE

1. Rendere la scelta sana la piùsemplice.

2. Ideare e promuovere una dieta salutare.

3. Offrire al consumatore cibi di qualità, adatti alle piùsvariate occasioni di consumo, con un alto valore aggiunto in termini di confezionamento e di servizio.

4. Garantire ai consumatori alimenti sicuri di cui possano fidarsi.

5. Raggiungere la sostenibilitàdella produzione alimentare.

6. Gestione della filiera alimentare.

7. Comunicazione, formazione e trasferimento tecnologico.

-

FoodQuality &

Manu-facturing

Food &Health

Food Safety

SustainableFood Production

Food &Consumer

Communication,Training &

Technology Transfer

Food Chain Management

Fonte: “Food for Life” SRA 2007-2020

CHAIRMANSHIP CO- CHAIRMANSHIP

OLTRE 300 STAKEHOLDERS: PRODUZIONE PRIMARIA, INDUSTRIA (PMI), DISTRIBUZIONE, CONSUMATORI

COMMUNICATION TRAINING TECHNOLOGY

TRANSFER

E. DE PAOLI (TECNOALIMENTI),M. CONTEL (NEXEN)S. TOFFANIN (EURIS)

G. SCOLA (AGRICONSULTING)

KEY – THRUST 1 IMPROVING HEALTH WELLBEING & LONGEVITY

INRAN (C. CANNELLA) – GRANAROLO (A. BORSARI)– UNILEVER (R. NARDI)

ISTI

TUZI

ON

I M

IRR

OR

GR

OU

P

KEY – THRUST 3 SUSTAINABLE &

ETHICAL PRODUCTION

ENEA (M. IANNETTA) SAPLO PERONI (G. ZASIO)

INALCA CREMONINI (G. SORLINI)

KEY – THRUST 2CONSUMER

TRUST IN THE FOOD CHAIN

UNIBO (R. FANFANI)BARILLA (R. CIATI)

M. FONTANA (FERRERO)

DANIELE ROSSI: FEDERALIMENTAREACHILLE FRANCHINI: UNIBOCARLO CANNELLA: INRANLUIGI ROSSI: ENEA

GRAZIE PER L'ATTENZIONE!

The use of trade/traceability data in riskassessment and the identification of

emerging risks

Tobin Robinson, Head of Unit, Emerging Risks

What EFSA does

EFSA is the keystone of EU risk assessmentregarding food and feed safety. In close co-operation with national authorities and in open consultation with its stakeholders, EFSA provides independent scientific advice and clear communication on existing and emerging risks

Mission

What EFSA does

1. Provide scientific advice, opinions, information, and technical support for Community legislation and policies

2. Collect and analyse data to allow characterisation and monitoring of risks

3. Promote and coordinate development of uniform risk assessment methodologies

4. Communicate risks related to all aspects of EFSA’smandate

EFSA’s tasks

What EFSA does

• Be responsible for food safety legislation• Take charge of food safety/quality controls,

labelling or other such issues• Act as a substitute for national authorities

What EFSA cannot do

Risk assesment

General Opinions

Urgent requests

Identification of emerging risks

HowHow doesdoes traceabilitytraceability impact on impact on EFSAEFSA’’ss workwork ??

Trade data is important for :

Exposure scenarios;- (see urgent requests …..)-e.g. Data on intra-EU trade is being used in an opinion on public health risks due to Salmonella in meat products.

-Need to link products to primary production methods (but also slaughter and subsequent processing)-Data is vital for realistic modelling (flow of live animals, carcasses, meat products ……)

Assessing risk of spread of plant and animal diseases;- e.g. Common and durum wheat, EU production, cultivated area and imports- e.g. Oyster trade and production- e.g. Live fish and products

GeneralGeneral OpinionsOpinions

IllegalIllegal//unregisteredunregistered tradetrade

Chaber et al., (2010) Conservation Letters, p 1-7

The scale of illegal meat importation from Africa to Europe via Paris

Sanitary inspections at Roissy-Charles de Gaulle airport, Paris, between 3 and 20 June 2008. 29 Air France flights from Central and West Africa were checked. Passengers carrying iceboxes were targeted for inspection, and other passengers chosen at random.

Most bushmeat was recovered fresh, having been slaughtered shortly before boarding. About half the meat had sanitary certificates, certifying that the meat was fit for human consumption (but not legally valid).

134 passengers were inspected, of which almost half were carrying meat or fish (note that part of the inspection was targeted).

446 kg of fish were found, 131 kg of livestock and 188 kg of bushmeat. For bushmeat, average individual consignments were over 20 kg.

The authors estimate that for the Air France routes checked, 63.2 tonnes of meat and fish were imported per week, of which 5.25 tonnes was bushmeat. (3287 and 273 tonnes per year, repectively, if these figures are representative).

Dioxins in pig meat

Melmaine in milk

Urgent Urgent requestsrequests

Background

During routine monitoring of Irish pork, elevated levels of PCBs were found.

(Later traced to electronic transformer oil contaminating pig feed)

Ireland’s farms produce over 3 million pigs per annum, almost 50% of which are consumed within the Republic. The remainder is exported, heavily to the neighboring territories of Northern Ireland and Britain, but also throughout Europe and Asia. In 2007, Ireland exported 113,000 tons of pig meat and over 500,000 live pigs were also shipped to the UK for slaughter and processing in that country.

DioxinsDioxins in in IrishIrish porkpork (2008)(2008)

ESFA received a request for a rapid assessment (2 days) ofthe public health risks due to the presence of dioxins in pork from Ireland.

DioxinsDioxins in in IrishIrish porkpork

Exposure scenarios were the main challenge;

Export volumes for pork from Ireland to other EU Member states was used in combination with production figures for each MS to arrive at a percentage of potentially contaminted pork in different EU countries.

Consumption data on pork was used, and an assumption that 50% of meat/offal consumed is pork was employed.

PCBs accumulate in fat, an assumption that 20% of porkmeat/products is fat was used.

For the risk manager, the traceability situation was rather more complex ………….


Conclusion:

To cut a long and complex story short;

No concern for « average » consumers

For consumers, consuming large quantities of Irish pig fat duringthe period of risk (90 days) their protection would be reduced but not neccessarily leading to adverse health effects.


Background

Melamine is a raw material used in the production of some plastic products (and many other items) – its use as a monomer and additive in plastics in contact with food is approved in the EU.

(waste) Melamine was fraudulently added to milk in China, in order to increase its value (gives an exaggerated apparent protein content) or ensure it complied to quality standards.

In 2008, high levels of melamine in infant milk and other milk products led to severe health effects in Chinese children (>290 000 people affected, mostly under 2 years old, at least 6 babiesdied, potential long-term complications).

MelamineMelamine in in milkmilk productsproducts fromfromChina (2008)China (2008)

EFSA received a request from the EC for a rapid assesment (5 days) of the public health risks due to melamine in infant milk and other milk products from China.

•Import into the EU of milk and milk products originating from China is prohibited under EU legislation

•Composite food products imported into the EU could contain milk or milk products. In particular, biscuits and confectionary were identified as being potentially of concern.


Exposure limits already established (due to potential for migration from food contact materials) (TDI of 0.5mg/kg body weight).

The main challenge was developing realistic exposure scenarios:

•Typical (and high) consumption of products (biscuits, toffee, chocolate)•Typical (and high) milk content of such products•Typical (and maximal) melamine contamination of dried milk

Detailed trade/traceability data would have assisted in more accuracy


Conclusion:

Estimated exposure (through biscuits and confectionary) not a concern for adults, or for children with an average consumption.

For the worst case scenario (children with high daily consumption, eating products with high content and highly contaminated milk powder), the TDI could be exceeded by three times.


Exposure scenarios rely on accurately reported trade figures

TakeTake home home ……..

Identification of emerging risks

DefinitionDefinition ofof EmergingEmerging RiskRisk

ESFA, 2007. Definition and description of « emerging risks » within the EFSA’s mandate. Statementof the Scientific Committee, 10 July 2007.

Emerging Risk

Overall strategy being developedat EFSA• Relies on three steps:

– Data collection • Soft – media, grey literature• Regulatory – RASFF, trade data, compulsory

monitoring/surveillance• Scientific literature• Expert judgement – Panels, Units, Networks, Stakeholders

– Data analysis, signal detection and filtering– Exchange of information

• Progressive implementation– 2009-10 Food and feed– 2011: Plant Health– 2012: Animal Health

Changes in trade

•New trading partners (countries)Co-risks (plant and animal pests)InexperienceDifferent production practices – new risks

•Increase in trade volumeExposure levelsPossible indicator of new uses/exposure routesIndicator of new production practices (Increased trade due to decreased price, due to ………)

•Trade in new commodities

TradeTrade andand emergingemerging risksrisks

Grazie per la vostra attenzione!

Software Technology TrendsFuture Consequences for Food Chains

Professor Neil MaidenCity University London

@NeilMaiden

Software-related innovationsWhere TRACEBACK is

– A service-oriented solution– Emerging need for service-level

agreementsImportant future directions – a

personal view– Cloud computing– Mobile computing– Social computing– Supporting creativity and

innovation in food chains

TRACEBACK – an Adaptable SolutionSoftware services

– For tracing and tracking, quality analysis, alerting..

– Assemble services within reference architecture

– Limited consumer focusHow adaptation happens

– Monitor qualities of invoked services

– Invoke and re-bind different services to maintain delivery

Well-known barrier to scale– Integrating services is hard

Service-Level Agreements (SLAs)Negotiated agreement between two parties

– Service consumer and provider– Defines expectations about

services, responsibilities, priorities, guarantees, and warranties

Monitoring software services– Specifies required service

qualities (performance, reliability etc) over periods of time

But agreements along chains?– Reinforces organizational barriers– Less flexible food chains

SLA

SLA

SLA

Cloud Computing

Whole food chain cloud

Now mainstream– Offer software-as-a-service– Large server farms– Advantages include

cheaper, quicker, up-to-date, inter-operable

Cloud services– Cloud services from email

to calculating payroll taxes to complex 3-D modeling

Cloud-based food tracing– Single players in a cloud?– Whole chains in a cloud?

Directions in Mobile ComputingApp stores

– Apps to download from commercial sites for iPhone, iPad and Android devices

– 7 billion downloads by Oct 10Consumer-led food apps

– Motivated single developers– HarvestMark app provides

food information to consumersEnterprise apps

– Increasingly available on mobile devices

– Offer powerful business applications to mobile workers

Social ComputingEmergence of new technologies

– Enabling virtual communitiesConvergence with enterprise

– Use social media internally as organizational processes

– Exploit social media externally for markets and outreach

Opportunities for food chains– Twitter as very simple tool to

enact workflows– Consumer-led blogging about

food provenance, inside or outside existing traceability structures

Creative and Innovative TracingKey for economic success

– Organizations with more creative people

– More innovative workforcesOpportunities for food traceability

– Information discovery by players in a food chain, e.g. new patterns of traced information, consumer-led product innovation

– Support for collaborative creative problem solving up-and-down food chains

Future Traceability DirectionsTechnological backbone in place

– Expect rapid growth in different directions

Food traceability

technologies

Uno sguardo sui nuovi scenari tecnologici per il futuro della filiera

agroalimentare e lo sviluppo EXPO 2015

Silvio FerrariCoordinatore

GdL Expo 2015 Confindustria “Nutrizione”

La crescita della popolazione mondiale continua

0.0

3.0

6.0

9.0

12.0

1750 1800 1850 1900 1950 2000 2050

Tota

l pop

ulat

ion

(bill

ions

)

00.1

0.20.30.4

0.50.60.7

0.80.9

Ann

ual i

ncre

men

ts (b

illio

ns)

BRUTAL FACTS: nel mondo

• La produzione di derrate alimentari non cresce più del 2% annuo

La popolazione mondiale aumenta ad un ritmo del 3% annuo

Stime ONU e FAO

Status Quo : siamo 6,8 miliardi

Nel 2025 saremo 8 miliardi e la produzione

- di cereali deve aumentare del 41%- di carne deve aumentare del 63%- di tuberi deve aumentare del 40%

• Nel mondo ci sono:• 1 miliardo di persone denutrite• 2 miliardi di persone con deficienze nutritive

Status Quo 2010

2025

6,8

Scorte mondiali di cereali

NEL 2000 BASTAVANO AD

ALIMENTARE L’UMANITÀ PER

115 GIORNI

OGGI BASTANO PER

72 GIORNI

Scorte mondiali di cereali

Maggiore efficienza Maggiore efficienza produttiva per Haproduttiva per Ha

• Gestione e utilizzo del territorio

• Emissione di Gas ad Effetto Serra

• Utilizzo e disponibilità dell’acqua

• Salute e benessere animale

Sostenibilità:

Piattaforme Tecnologiche

• Le Piattaforme Tecnologiche (Europee e nazionali) sono partnership pubblico-private che coinvolgono industrie, istituzioni di ricerca e autorità di regolamentazione

• Indirizzate dall’industria (“industry-driven”)• Focalizzate sulle aree tematiche prioritarie del FP7

(significativo impatto economico e alta rilevanza sociale)• Strumento di lobbying istituzionalizzato per coinvolgere le

industrie nella definizione dei programmi di R&D a livello nazionale ed Europeo

Piattaforme KBBE

Plants for the Future si pone a monte della altre PT della KBBE con l’obiettivo di innovare la produzione primaria di materie prime di origine vegetale.

Per “bio-economy” si intendono le industrie e i settori economici (es. agricoltura, industria alimentare, selvicoltura, agroindustria, ecc.), che producono, gestiscono e utilizzano le risorse biologiche, i relativi servizi, nonche’ le industrie di trasformazione e di consumo.

In Europa queste industrie hanno un indotto annuale di 1.5 miliardi di Euro.

EXPO 2015, MilanFeeding the Planet,

Energy for Life

Expo 2015 sarà uno straordinario eventouniversale che mostrerà la tradizione, la

creatività e l’innovazione nell’alimentazione�

Origini dei World Expo

• 1844: 1° Esposizione Industriale Francese, Parigi• 1851: 1° International Exhibition, Londra

Evoluzione World Expotre direttive principali:

La torre Eiffel , Expo 1889

IndustrializzazioneIndustrializzazione(1851(1851--1938)1938)Expo come esposizioni universali delle invenzioni, che celebrano i successi dell’umanità e contemplano il progresso

ScambioScambio culturaleculturale(1939(1939--1991)1991)Expo basati su un temaspecifico di significatoculturaleOrientamento al futuro

Space Needle , Seattle 1962.

““Nation BrandingNation Branding””(1991- ad oggi)I paesi usano l’Expoper migliorare la loroimmagine attraversoi padiglioni, pormuovendo ilterritorio

World Expo – Shanghai1° maggio – 31 ottobre 2010

Insieme alle Olimpiadi di Pechino, city brandingElemento innovativo, tema molto specifico, momentodi riflessione per il futuro (Trattato di Shanghai- tipoProtocollo di Kyoto per la qualità della vita nelle città)

Perché l’Italia?

• L’EXPO volano per l’economia del territorio e rappresentare al meglio le eccellenze nel settore dell’alimentazione italiana.

• L’alta qualità della tradizione alimentare italiana è nota e apprezzata in tutto il mondo, frutto di secoli di affinamento delle competenze di tutti gli operatori della filiera, ed in particolare delle scelte dell’Industria alimentare.

• L’EXPO rappresenta un’opportunità di promozione di tutto il comparto dell’Industria alimentare italiana e di valorizzazione di tutte le eccellenze imprenditoriali, produttive e scientifiche situate sul territorio italiano nel comparto alimentare.

I numeri significativi di Expo Milano

• Periodo: 1 maggio – 31 ottobre 2015• 20 Milioni di ingressi nei 6 mesi di Esposizione

– (14 Milioni dall’Italia, 4 Milioni dai Paesi Europei e 2 Milioni dal resto del mondo) • Investimenti infrastrutturali sul territorio per oltre € 14 Miliardi:

– Opere infrastrutturali dirette per € 3,2 Miliardi– Opere infrastrutturali già previste per € 10,2 Miliardi

• 1,7 million m² in area (RHO Pero) • Ricadute economiche per oltre € 3,7 Miliardi • 70.000 nuovi posti di lavoro• 7.000 eventi• Coinvolgimento di oltre 36.000 volontari • 5 anni di progetti nazionali e internazionali nella filiera dell’alimentazione, della sostenibilità e dell’uso razionale dell’energia

Expo 2015“Feeding the Planet, Energy for Life”

• L’EXPO - volano per l’economia del territorio per rappresentare al meglio le eccellenze nel settore dell’alimentazione italiana.

• L’alta qualità della tradizione alimentare italiana, frutto di secoli di affinamento delle competenze di tutti gli operatori della filiera, e delle scelte dell’Industria alimentare, è nota e apprezzata in tutto il mondo.

• L’EXPO opportunità di promozione di tutto il comparto dell’Industria alimentare italiana e di valorizzazione di tutte le eccellenze italiane nel comparto alimentare.

Fonte: Candidatura Expo 2015

Il Tema: Nutrire il Pianeta, Energia per la Vita

I 7 Sottotemi

Progetto Speciale Expo 2015 di Confindustria- Gruppi di Lavoro

GdL “NUTRIZIONE” Confindustria: composizione e mission

Coordinato dal Dr. SILVIO FERRARI (FEDERALIMENTARE)

COMPOSIZIONE

Membri del Comitato Tecnico “PROGETTO SPECIALE EXPO 2015”;

Esperti di Associazioni di categoria e territoriali;

Aziende industriali.

MISSION

Valorizzare le ECCELLENZE ITALIANE, anche e livello

TERRITORIALE, sul piano della QUALITÀ, della SICUREZZA

ALIMENTARE, delle INNOVAZIONI nella filiera e nella ricerca in campo

AGRO-ALIMENTARE, delle BIODIVERSITÀ e della SOSTENIBILITÀ

Sviluppo del posizionamento di eccellenza dell’industria agro-alimentare Italiana

Criteri di identificazione delle eccellenze

EXPO 2015: un’OPPORTUNITÀ unica per l’INDUSTRIA ALIMENTARE ITALIANA

Il SETTORE AGROALIMENTARE ITALIANO rappresenta una vera ECCELLENZA che primeggia sul piano della QUALITÀ, della

SICUREZZA ALIMENTARE, dell’INNOVAZIONE TECNOLOGICAd’avanguardia, della SOSTENIBILITÀ, della BIODIVERSITÀ e del

RISPETTO DELLA TRADIZIONE.

1 TEMAMODELLO ALIMENTARE ITALIANO

TURISMO TURISMO CULTURALE, CULTURALE,

ATTRATTIVITATTRATTIVITÀÀ E E RICETTIVITRICETTIVITÀÀ

SICUREZZASICUREZZAALIMENTAREALIMENTARE

RISPETTO RISPETTO DELLA DELLA

TRADIZIONETRADIZIONE

INNOVAZIONE TECNOLOGICA

D’AVANGUARDIA

COMPETITIVITÀE NUOVI MERCATI

TRASFERIMENTO DI KNOW HOW / TECNOLOGIE

BEST PRACTICES

DIETA DIETA EQUILIBRATAEQUILIBRATA

SVILUPPO EQUILIBRATO DEI SISTEMI SVILUPPO EQUILIBRATO DEI SISTEMI AGROINDUSTRIALI DEI PAESI EMERGENTI AGROINDUSTRIALI DEI PAESI EMERGENTI

2 TEMA SOCIAL RESPONSIBILITY

EDUCAZIONE ALIMENTARE E

STILI DI VITA

DIRITTI DEL LAVORO

TRASPARENZA E INFORMAZIONE

DEL CONSUMATORE

COME LE ECONOMIE PIU’ SVILUPPATE

POSSONO PROMUOVERE LA

SOCIAL RESPONSIBILITY NEI PAESI EMERGENTI

3 TEMASOSTENIBILITA’ & BIODIVERSITA’

INTERDIPENDENZASICUREZZA

ALIMENTARE /AMBIENTE

RIDUZIONE DEGLI IMPATTI & GESTIONE SOSTENIBILE DELLE

RISORSE (ACQUA, SUOLO, ENERGIA)

ADATTAMENTO AL CAMBIAMENTO

CLIMATICO E TUTELA DELLA BIODIVERSITA’

SOLO ATTRAVERSO LO SVILUPPO E SOLO ATTRAVERSO LO SVILUPPO E LL’’INNOVAZIONE SARAINNOVAZIONE SARA’’ POSSIBILE POSSIBILE

AFFRONTARE E VINCERE LE SFIDE AFFRONTARE E VINCERE LE SFIDE DEL FUTURO: LA CRESCENTE DEL FUTURO: LA CRESCENTE

DOMANDA ALIMENTARE MONDIALE E DOMANDA ALIMENTARE MONDIALE E LO SVILUPPO DEMOGRAFICO IN ATTO.LO SVILUPPO DEMOGRAFICO IN ATTO.

4 TEMARICERCA INNOVAZIONE, FORMAZIONE

RUOLO DELLE PIATTAFORME

KNOWLEDGE – BASED -BIO - ECONOMY

FORMAZIONE / NUOVE PROFESSIONALITA’’EXPO GENERATION

INNOVAZIONE E SVILUPPO DI NUOVI

PRODOTTI / PROCESSI

INNOVAZIONE DI FILIERA A SERVIZIO DELLA

SICUREZZA E DELLA QUALITA’

Road Map del GdL “NUTRIZIONE”

ISSUES:Eventi sul territorio;Eccellenze alimentari;“Sistema Italia” vs “Made in Italy”;Connettività con altri gruppi.

GdL Nutrizione Confindustria - attività

L’Industria Alimentare Italiana e gli Alimenti Funzionali:

la Tradizione presenta il Benessere:MILANO, 11 GIUGNO 2009

ROMA, 15 DICEMBRE 2009PARMA, 12 MAGGIO 2010

TERZO EVENTO DEL GDL NUTRIZIONE DI CONFINDUSTRIA IN VISTA DELL’EXPO 2015

PARMA & PIACENZA, 12 MAGGIO 20101. TERRITORIO/DISTRETTO

2 PARMA TEATRO REGIO“EXPO 2015 - FEEDING THE PLANET.

NUTRITION, WELL-BEING, BIODIVERSITY & SUSTAINABILITY”

“CULTURA DEL FARE E DEL SAPERE”PER LA VALORIZZAZIONE DELLE

ECCELLENZE

International Conference Tracking the Future 10-11 November 2010, Milano

Future challenges of the feed-dairy chain-focus on safety and traceability

Prof. Hannu Korhonen

MTT Agrifood Research Finland, Jokioinen, Finland

Determinants of food supply chain-need to compile and analyze data

Determinants of food supply chain-need to compile and analyze data

FARMFarmer

Socio-Economic Landscape

Feed modelsNutrient

management

Bio-Physical Landscape

Soil Vegetation Water Biodiversity

MARKETConsumer

BioactivesFood safetyBio-energy

Value chain

Carbon Finance

Traceability

Recent food safety crisesRecent food safety crises

BSE“Mad Cow Disease”

Salmonella Melamine Salmonella

Aflatoxin E.coli O157:H7

Website identification of dairy farms- tracing via numerical code on package label- authentic information about farm and milk production - limited applicability

Geographic tracing of cheese, e.g.- analytical tracing of Swiss Emmental or Parmesan for

Protected Designation of Origin (PDO) e.g peptides,volatile compounds- RFID tagging of Parmesan cheese

Adulteration of milk with melamine- serious health risk to infants- case for the need of a rapid global alert system ( e.g.RASFF in EU)

Examples of traceability applications in the feed –dairy chainExamples of traceability applications in the feed –dairy chain

TAG and ‘‘tagged whole wheel of Parmesan cheese

Melamine caseMelamine case

BBC News 17.09.2008

• Animal cloning• Feed GMOs• Environmental issues, incl. climate change• Microbial and chemical contaminants• Nanotechnology• Emerging zoonoses • Corporate responsibility

Current and future issues related to the safetyof the feed-dairy chain

Current and future issues related to the safetyof the feed-dairy chain

• SCNT (Somatic Cell Nuclear Transfer) technology expanding globally to produce progeny with good production traits

• Cloned animals registered and ear-tagged• No statistical differences found in milk from cloned or uncloned

cows. • EGE opinion 2008: No convincing arguments to justify the production of

food from clones and their offspring.• EFSA opinion 2008: No indication that differences exist in terms of food

safety between food products from healthy cattle and pig clones and their progeny, compared with those from healthy conventionally-bred animals.

• Animal cloning for food production has the potential to become acontroversial public issue like GMOs

Animal cloningAnimal cloning

• EC Reg 1829/03 on GMOs in foods and consumer info• EC Reg 1830/03 on GMOs traceability• Few GMOs: maize, soy, rapeseed and potato approved by

EC for cultivation in EU• National authorisation proposed by EU• GMO feeds traded globally• Tracing with approved DNA based methods (PCR), max

limit set by EU• Traceability problem: Tracing of milk from cows fed with

GMO feed not possible ?

GMOGMO

• EU-Eco Regulation in 1992 • Food label mandatory in EU since July 2010. • From July 2010 the EU organic logo is obligatory for all organic pre-

packaged food products within the European Union. It is also possible to use the logo on a voluntary basis for non pre-packaged organic goods produced within the EU or any organic products imported from third countries.

• No definite difference found in composition and quality incomparison to conventional production

• No biomarkers available to identify organic milk• Documentation requested to verify organic production

• Problem in tracing as no specific biomarker identified

Organic productionOrganic production

Chemical contaminants in the feed-dairy chainChemical contaminants in the feed-dairy chain

• Mycotoxins are toxic metabolites produced by certain fungi/moulds (Aspergillus, Fusarium, Penicillium) in foods and feeds, especially tree nuts, peanuts, maize, and cottonseed.

• More than 300 different mycotoxins have been identified.

• Climate change is considered to increase the potential for fungigrowth and toxin formation

• Aflatoxin B1, the most toxic and carcinogenic mycotoxin, can be metabolized in cattle digestion and shows up as M1 in milk.

Mycotoxins 1Mycotoxins 1

• Aflatoxin carry-over from feeds to milk is 1-6 %, on average 2,5%.

• In European countries small occurrence (o.o6% of milk samples), In tropical countries high occurrence.

• EC Regulations 1881/06, amended EC 165/10 and WHO/FAO:maximum levels of aflatoxins (B1, B2, G1, G2, M1) in feeds and raw milk - 5 ppb (µg/kg) in feed (B1),- 0.05 ppb in milk (M1)

• Problems in traceability: Accuracy of rapid tests, different maxlimits globally

• Serious public health risk, difficult to identify and communicate to producers and consumers

Mycotoxins 2Mycotoxins 2

PRODUCT SAFETYENVIRONMENTAL RESPONSIBILITY

NUTRITIONAL RESPONSIBILITY

OCCUPATIONAL WELFARELOCAL MARKET

PRESENCE ANIMAL WELFARE

ECONOMIC RESPONSIBILITY FOOD CHAIN (CSR)

DIMENSIONS

Forsman-Hugg, S., et al. 2008.

Corporate social responsibility dimensions in food chain

• Globalization, modern biotechnology and climate change will increase risks in food safety

• In the feed-dairy chain several new health risks are emerging

• Safety in the feed-dairy chain can be improved by well-functioning traceability systems covering the entire chain

• Social responsibility is considered as a new approach to add value tothe food supply chain

• The concept “Food Chain Integrity” could provide a suitable platform for dealing with emerging food safety issues

ConclusionsConclusions

Thank you for attention!

ThanksThanks

The new marketplace is the w o rld

ainiaTHE NEW MARKETPLACE IS THE WORLDM. Blasco, N. Vidal, J.M. Pinazo


GLOBALISATION

Source – Confederation of the food and drink industries of the EU (CIAA, 2010)


CONSUMERSFOOD

INDUSTRY

Legislation

Technology

Products

Food industry trends:

Products premium products, GMO, tailored food, genomics …

Technologies biotechnology, nanotechnology, intelligent packaging,…

Traceability – Basic Tool


Activity 2.2 Fork to farm: Food (including seafood), health and well being

Area 2.2.1 - ConsumersMain line 2: Communication and education strategies in the food chain

KBBE.2011.2.1-01: Strategies for improving communication between social and consumer scientists, food technology developers and consumers (CSA-S)

Area 2.2.2 - NutritionMain line 3: New tools and concepts to support nutrition scienceExpected Impact: Better assessment of the nutritional status of the general population and specific subgroups. Common tools and methodologies (SOPs), which would allow compara-bility of data in Europe. Support to monitor, refine, and adjust dietary recommendations and interventions.

KBBE.2011.2.2-02: New technologies and tools and their potential application to nutrition research (CP-IP)

FP7 Reflection paper "Food, Agriculture and Fisheries, and Biotechnology"

Strategic Research Agenda 2007-2020 ETPFFL



Area 2.2.3 - Food processingMain line 1: Process designExpected impact: Bridging scientific fields for spreading the excellence and for an innovation-driven increase of the competitiveness of food/feed producers and food/feed equipment manufacturers. Development of sustainable processes for new and innovative foods, supporting the competitiveness of European industries, in particular SMEs. Increased number of patents in the area and new market opportunities.

KBBE.2011.2.3-01: Sustainable cleaning and disinfection technologies (CP-FP)

KBBE.2011.2.3-02: Food Factory of the Future — Design Study (CSA-S)

Main line 2: PackagingExpected impact: Bridging scientific fields for spreading the excellence and for an innovation-driven increase of the competitiveness of food producers and food equipment manufacturers, measurable increase of food safety and quality, reinforcement of consumer trust in food. Increased number of patents in the area and new market opportunities. Novel food packaging technologies and novel tools for risk-benefit assessment of these technologies, including the potential use of recycled materials. Results would provide a basis for a risk management tool and address policy needs in the area of food contact materials.

KBBE.2011.2.3-03: Advanced and flexible technologies for active, intelligent and sustainable food packaging (CP-FP)




Area 2.2.4 - Food quality and safetyMain line 1: Safety, quality and traceability along the whole food chain

Expected impact: Improved quality and safety of the food supply will contribute to the reduction of undesirable agents in food and feed, the prevention of adverse health effects, and the reduction of post-harvest losses and adulteration. Furthermore, science-based policy making for the benefit of European consumers will be supported.

KBBE.2011.2.4-01: Safety and quality of ready-to-eat foods (CP-FP)



Area 2.2.5 - Environmental impacts and total food chainMain line 2: Sustainable food production and supply managementExpected impact: Development of dynamic modelling tools to demonstrate the sustainability frontiers of various food chains. Improved environmental performance of food products and processes and uptake of eco-efficient innovations by business and consumers. Promoting sustainable consumption and production patterns within the carrying capacity of ecosystems, mindful of requirements of conservation and management of natural resources, inter alia by avoiding overexploitation and pollution of renewable natural resources such as water, air and soil as well as waste generation.

KBBE.2011.2.5-01: Environmental sustainability in the European food and drink chain (CP-FP)KBBE.2011.2.5-02: Reducing post-harvest losses for increased food security —SICA (CP-FP SICA)

Main line 3: Food chain organisation and innovationExpected impact: Increased transparency of the food chain resulting in advancements in chain governance, efficiency and building trust with the consumer. The emergence of dynamic and sustainable SME networks capable of promoting and sustaining innovation in the food sector. Serving sector needs –cost/benefit and economic performance analysis. Serving consumer needs for affordable food of quality and diversity.

KBBE.2011.2.5-03: Food science and the retail sector: a platform for preparingthe effective integration of research findings within innovative concepts and applications (CSA-S)



Food Technology future

Technologies for manufacturing higher quality, safer, more natural products

Technologies to achieve food with out contamination risks and with a farm-to-fork traceability


UP TO DATE

•An implementation of intelligent monitoring system for food processing using neural networks (College of Automation, Chongqing University, China)

•RFID chips will help industry "gain insight into the total supply chain and enhance supply chain efficiencies” (Dan Vache, vice president of Supply Chain Management with the United Fresh Produce Association)

•A nano sensor to detect Salmonella bacteria has been developed which could enhance food safety and security (US Department of Agriculture’s Research Service)

•Edible nano-sensors made from silk could alert consumers to potential contamination of food produce through a hologram-like indicator embedded in the pack (US researchers)

•Active and intelligent (A&I) packaging has shifted from manufacturer concerns such as shelf-life and spoilage to consumer concerns such as freshness, quality and information (http://www.foodproductiondaily.com)

•A framework for early warning and proactive control systems in food supply chain networks (ITGroup, Wageningen University)

•Canadian food safety audit finds ‘deficiencies’ in tracking imports (http://www.foodproductiondaily.com)


Global opportunities to remain competitive

New scenarios identification

Globalisation

New markets

Stakeholders alliance

Traceability – consumer information

- Quality & Security

Cheap labourGlobalisation

Outsourcing

Legislation, features…

Traceability – Quality & Security

Growth Trend - Shortage

Product reputationInternational Conference Perspectives for Food 2030Estudio Prospectiva OPTI


Innovative products

CONSUMER DEMAND &

WISHES

Ageing population – quality of life

HEALTH & WELL-BEING

Lifestyle changes

Reverse Traceability – consumer information

Dietary patterns – from calories to nutrition

Traceability – Quality & Safety

Environment impact

GREEN

ENVIRONMENTTraceability – Added value information

Sustainable production

Global opportunities to remain competitive

International Conference Perspectives for Food 2030Estudio Prospectiva OPTI


Food chain vision: strategic opportunities

Collaborative work

Resource optimization

Internationalization challenges

Cooperation among companies

Compete by service and added valueinstead of price: coopetition, co-innovation networks

From consumable products towardstechnological products (ubiquitousservices and products)

Consumer-oriented innovation

FOOD CHAIN INTEGRITY

ISO 22000 food chain

CONCLUSIONS


Global food market concerns

•EU food industry plays a fundamental role worldwide, so traceability is a crucial tool both now and in the future in such a global market

→ need for more “Added value”

• New traceability-related tools and methodologies will become key factors for answering main trends during the following years (globalisation and consumer) and supporting new technological developments

→ need for “Food & health”, “ Add life to years”, “Environmentalissues”, etc.

• The constant evolution of the supply chain is the highest value, since the marketplace is the world



Thank you very much for you attention!!!

Cooperation between Grant-making foundations:

The AGER Project

The project overall philosophy

AGER is a cooperative research project between grant-making foundations designed through a shared creative path

AGER it’s an open initiative based on cooperation and networking

AGER main objective is to make the difference in the agrofood sector by supporting leading-edge research projects

Project background

• Agro-food is a key sector in the Italian economy

• The Agro-food sector needs to boost R&D

• Increasing demand for safety and product traceability

• Public understanding

the need of clustering excellent public and private research centres and universities against the dispersionof competences

the need of a dedicated national funding scheme forAgroofood R&D

to act as a system matching general needs with a particular attention to local impacts

to test in a concrete way a new cooperativeapproach in R&D programme management

Opportunities

The AGER partnership

The R&D targets

Ager, during the first 3 years of activity, will focus R&Dfunding on:

Cereals: durum wheat, riceFruit & vegetables (apples, pears and fresh-cutproduce)Vine growing and Wine producingPig’s chain

The Budget

FOUNDATIONAnnual subscriptions TOTAL

Fondazione Cariplo 2.000.000 6.000.000 Fondazione Cassa di Risparmio di Bologna 1.000.000 3.000.000Ente Cassa di Risparmio di Firenze 1.000.000 3.000.000Fondazione Cassa di Risparmio di Parma 1.000.000 3.000.000Fondazione Cassa di Risparmio di Cuneo 500.000 1.500.000Fondazione Cassa di Risparmio di Modena 500.000 1.500.000Fondazione Cassa di Risparmio di Teramo 500.000 1.500.000Fondazione Cassa di Risparmio di Trento e Rovereto 500.000 1.500.000Fondazione Cassa di Risparmio di Udine e Pordenone 500.000 1.500.000Fondazione di Venezia 250.000 750.000Fondazione Cassa di Risparmio di Ferrara 200.000 600.000 Fondazione Cassa di Risparmio di Vercelli 50.000 150.000Fondazione cassa di Risparmio di Padova e Rovigo 1.000.000 3.000.000

TOTAL 9.000.000 27.000.000

The Project’s governance

Management Committee Scientific Steering Committee

In 2007 the consortium agreement has been designed and negotiatedwith the potential partners

In January 2008 the consortium agreement was signed and the AGER association constituted (5 years temporary association)

THE DURUM WHEAT PRODUCTION CHAIN

-15,6 Ml23,4 Ml8Received

Merits evaluation by a panel composed by 4 international referees

3,6 Ml4,2 Ml6,3 Ml1Aknowledged tocontribution

5,6 Ml

Contributionrequired

17,4 Ml

19,2 Ml


1,2 Ml8,7 Ml2Partially aknowledged

Contributionassigned

Total costNumberProject detail

23,4 Ml9Allowed

25,7 Ml13Received

Total costNumberProject idea

Budget available € 5.000.000

VINE GROWING





4,3 Ml


19,4 Ml

19,9 Ml


3,9 Ml6,4 Ml2Partially aknowledged



26,3 Ml21Allowed

27,0 Ml24Received


APPLE PRODUCTION CHAIN






8,9 Ml

10,0 Ml




13,7 Ml4Allowed

15,4 Ml6Received


PEAR PRODUCTION CHAIN






4,0 Ml

4,0 Ml




5,8 Ml2Allowed

5,8 Ml2Received


OENOLOGY

13,9 Ml20,6 Ml11Received

Yet to evaluate


15,0 Ml

15,0 Ml



22,1 Ml13Allowed

22,1 Ml13Received



PIG PRODUCTION CHAIN



Yet to evaluate


16,0 Ml

17,8 Ml



23,9 Ml11Allowed

26,6 Ml17Received


RICE PRODUCTION CHAIN



Yet to evaluate


11,3Ml

11,8 Ml



16,2 Ml8Allowed

17,3 Ml9Received


FRESH-CUT FRUIT&VEG



Yet to evaluate


10,2 Ml

10,4 Ml



15,0 Ml7Allowed

15,4 Ml8Received


Documents

Session 3: International conference "Tracking the future"