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TriVita School of Business Presents:
The Power of the 25 Customer Model
Live BroadcastTuesday, October 18, 2011, North America
Start: 5:00pm Pacific US / 8:00pm Eastern USDuration: Approx. 60 Minutes
Free internet audio available through your computer speakers or headset.
Part 6. Co-Op Media - Following Up with Media Contacts
TollPhoneAudio
United States: +1 (516)453-0014Canada: +1 (778)783-0791Australia: +61 (0) 2 8014 9491New Zealand: +64 (0) 4 974 7248
Ted HernandezAffiliate Member
Marketing Director
Corporate Presenters
Terry NewsomeInternational
Sales Director
Best Practices Presenter
Mike Riedmiller
Presidential Director
Webinar Content is Country Specific
Webinar Series:
The Power of the25 Customer Model
10 ITBOs x 25 Customers Each = 250 Customers
250 Customers x $100/mo. order = $25,000
25 Active Customer ITBO Model
Part 4Co-Op Media - Following Up with Media Contacts
Back Office Demo
Overview of the Group List
10 / 1/ 2011 to 10 / 31 / 2011
9 / 30 / 2011
10 / 1/ 2011 to 10 / 31 / 2011
10 / 17 / 2011 Orders through previous day
Current Active Month
10 / 1/ 2011 to 10 / 31 / 2011
9 / 30 / 2011
Show ‘AM’s
Inactive 90+ Days
Updates since lastcorporate refresh.Midnight AZ time
Single Name Result = ‘Judy’
Judy
Multiple Name Result = ‘Simpson’
Pick name from list
Simpson
T
To return to the full group list.Select your ID from the lineage bread crumbs
Full List
Tier placement to you
Column Headings
Denotes if account has an email address
Column Headings
Allows you to type notes directly in the Contact Mgr.
Column Headings
Shows orders for the past 12 months
Column Headings
Highest title earned for recognition purposes
Column Headings
Last month’s rank for compensation
Column Headings
Status codes for Share & Earn:1. S&E Qualified or2. S&E 60-day pay period
Column Headings
Current 45-day activity, personally acquired:Members / AMs
Column Headings
1 / 0
Referral Sale (RS) or Direct Sale (DS) – Media SaleBDS – B-12 Direct SaleNDS – Nopalea Direct Sale
Column Headings
Number of tiers qualified in the currentmonth for the compensation plan
Column Headings
Displays monthly personal volume.Recommend at least 100VP.
Column Headings
Total volume down 7 tiers. Fluctuates throughout the month based on activity.
Column Headings
Your personal referrals
Source Codes
Media contacts from radio, print and other media ads
Source Codes
Web sales from your replicable site, i.e. trivita.com/12345678
Source Codes
Web sales from non-replicable corporate sites.
Source Codes
Back Office Gift of Health: Nopalea, B-12, Super B
Source Codes
Non-Back Office GOH. Can gift any TriVita productby calling TriVita. Pay full Member price and shipping.
Source Codes
Nopalea Media Co-Op BundlesB-12 Media Co-Op Bundles
Source Codes
Affiliate Member with a 40VP monthly order – S&E qualified
Any account paying into the Share & Earn 60-day bonus period
Status Codes
Compensation paid on this rank on the closeof the previous month.
Rank Codes
(Grandfathered accounts)
Title Special Codes
Newest Member and AM accounts
At least 10 Members or AMs enrolled in last 45 days
Currently taking the NWC, first 30 days
Possible Member to Affiliate Member upgrade
Highlighted Activity
Identifying Nopalea Media Contacts
Nopalea Media Co-Op Bundles
1. Locate accounts highlighted in yellow, they are the newest accounts added2. Locate the NDS source code for Nopalea Direct Sales
Back Office Demo
Overview of the Group List
Poll QuestionNorth American Affiliates
What mechanism do you use to follow up with your media contacts?A. Phone call
B. EMail
C. Postcard
D. Social media
E. Other
Terry NewsomeInternational Sales Director
Media Contact Acquisition Overview• Award-Winning Nopalea TV Infomercial - (28:30)
• CTA: FREE Bottle of Nopalea - $9.95 Shipping
• Performance Call Center – 15-Minute Call
• Relationship Building Process - “Not an Event”
• Discovery Process: Probe to Identify Needs
• Identify their “Why”- Alignment/Possession
• Confirm Duration of Inflammation Issues
• Explain “Loading Phase”- 4-Pack Offer
• Confirm Affiliate Follow-Up - NWC
Media Contact Follow-Up (Call #1)
• Follow-up the day they receive their Nopalea shipment
• Make a courtesy call to confirm that they received their Nopalea
• Encourage them to read the Secret Killer Special Report
• Explain “Loading Phase”
– 3-6 oz per day for 30 days minimum
• Fill out the Wellness Challenge Form with them
– Find their “Why”
• Answer any questions they may have about Nopalea
• Set follow-up appointment to check on their progress
Media Contact Follow-Up (Call #2)• Follow-up near the end of the Wellness Challenge (5 -7 days)
• Call as promised to check on their progress
• Confirm they have read the Secret Killer Special Report
• Confirm “Loading Phase” (3-6 oz per day for 30 days minimum)
• Complete the Wellness Challenge Form with them
• Share benefits of continuing “Loading Phase for 60 days.”
• Explain 4-Pack Special Offer at $119.99 and 60-day money back guarantee
• Optional Autoship offer
• Two-bottle and one-bottle Autoship option
• (Optional) Enroll them as an Affiliate Member (FREE enrollment)
• Ask for referrals for Gift of Health program
• Invite them to corporate webinars and training calls
• Lead, serve and mentor new Affiliate to maximize success
Fortune is in the Follow-Up
It has been proven that Affiliates who follow up with their media contacts
see an increase from 20–40% in those contacts’ customer values.
Terry NewsomeInternational Sales Director
Mike RiedmillerPresidential Director
BEST PRACTICES
Mike RiedmillerPresidential Director
Best Practices
• The fortune is in the follow up• Most effective way to follow up is by calling them on
the phone• Introduce yourself and tell them why you are calling
(put them at ease)• Ask what prompted them to order Nopalea and
encourage them to fill out the Wellness Challenge Form• Encourage them to read the Secret Killer Health Alert• Tell them about loading phase (3 ounces, twice a day)• Set up time to call them back 1-2 weeks later
Mike RiedmillerPresidential Director
Best Practices
• When you call them back 1-2 weeks later:
– Ask them if they have completed the loading phase
– Ask them if they read the Secret Killer brochure
– Complete the wellness challenge form with them
– Tell them how they can order more Nopalea
Mike RiedmillerPresidential Director
Follow up is an effective, fun and profitable way to grow
you own Independent TriVita Wellness Business!
Ted HernandezAffiliate Member Marketing Director
Let’s give away some prizes!Submit your response in the ‘Question for Staff’ window
Type your questionPress the SEND button
“When you follow up with your Co-Op Media contacts, what is the focus of your initial call?”
Gift to Selected RespondentsFollow Up Sharing Tools
The Secret Killer Health Alert25-pack
The Secret Killer Audio CD 10-pack
Product BrochuresVariety Pack
Next Week’s Webinar:25 Customer Model Compensation
Best Practices Presenter
Kathy Smith3-Star Director
Thank you for attending!
Terry Newsome Ted Hernandez Mike Riedmiller