Our teams, both on and off the pitch, create memories. We offer you the opportunity to be part of our team and success.

St Johnstone Football Club

Sponsorship Proposal

www.perthstjohnstonefc.co.uk

Sponsorship Benefits

Shirt AdvertisingYour corporate brand displayed on the front of the home and away playing jerseys worn by the first team as

well as replicas sold to supporters through our agents

St Johnstone FC Brand PromotionWebsite – Presence on every page, including the title page

Matchday programme – Front page sponsorship acknowledgement and full page advertisement for the season

Stadium scoreboard – prominent logo placement

Trackside advertising boards - TV-facing - at all games

Electronic advertising board, during live televised matches on Sky, ESPN and terrestrial TV

Brand featured on all corporate hospitality material issued by St Johnstone FC - invites, menus, team sheets

PA acknowledgement at home fixtures

Area for leaflet/brochure presentation in the east and west stands and reception area of McDiarmid Park

Interview back drop for all post match TV interviews

St Johnstone FC AppearancesThe club will supply players and officials for public appearances at company events

Framed MemorabiliaYou will receive a framed signed jersey and a framed team group photograph for display

Key Exposure Considerations

Guaranteed Coverage for the SPL as a Whole

Weekly live match coverage on either SKY Sports or ESPN

Dedicated SPL highlights programmes on SKY and BBC1 Scotland

“Secondary coverage” on various SKY highlights and news programmes, plus “Soccer AM”, “Soccer Saturday”

and “Goals on Sunday”.

Audience Figures

Cumulative SPL TV audience for season 2010 – 11 to date: 62.6 million

Total TV coverage time: 142 hours 17 minutes

Average live programme audience: 129,300

Average “Sportscene” highlights audience: 154,400

Terrestrial highlights cumulative reach: 1,372,800

Specific Audience Figures:

St Johnstone v Celtic, BBC1 Scotland, 27th October 2010

Peak audience: 490,000

St Johnstone v Celtic, ESPN, 30th October 2010

Broadcast audience: 125,504

Peak audience: 218,147

Cumulative audience: 2,086,147

Audience figures from the SPL mid-season media evaluation and BBC Scotland

Media Exposure ConsiderationsYour brand will receive exposure throughout the media including web and social media sites, national press

including The Sun (Scottish circulation 351,869), The Daily Record, The Daily Mail, The Scotsman as examples

and locally The Perthshire Advertiser, The Courier and Advertiser and The Evening Telegraph.

Super-smooth Saints increase the

pressure on Hibs and Hughes

“I’ll never tire of people telling me that St Johnstone punch well above our weight.”

Derek McInnes - Manager, St Johnstone FC

“Everyone’s very well looked after. The ground’s easy to find. The facilities are of a really nice quality.

The meal’s very, very good.”

Liam Barn – Marketing Projects Manager, SSE

“I’ve been fortunate enough to experience hospitality around the country.....

..... I would certainly say that St Johnstone’s is one of the best that I’ve attended.”

Steve Hardy, Director, Sidey Ltd

Testimonials

We offer you the opportunity to be part of our team, raise your business profiile, increase sales and be a part of the St Johnstone FC community.

www.perthstjohnstonefc.co.uk

Teamwork, friendship, partnership . . . . . . . that is how we score goals, on and off the pitch.

St Johnstone Football Club LimitedMcDiarmid Park, Crieff Road, Perth PH1 2SJ T 01738 459090E grant@perthsaints.co.uk