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Safe, Simple, Savings™ from EnvirOx®For the Distributor Sales Professional

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Distributor Sales Professional Situation

• Estimated at $148 million annually, hard floor surface cleaning is one of the single largest areas of chemical use in the industry. A major opportunity for Distributor Sales Professionals.

• Feedback from Distributor Sales Professionals indicates they: • desire product packages that are simple and easy to sell.• benefit from having a “door-opening” product and value proposition to capture the

customer’s attention. • seek items they can make higher than industry average margins on.

• Distributor Sales Professionals also seek:• new product innovation that helps reduce labor and deliver results.• problem solving products (like eliminating sticky floors and soap residue). • products that are safe for people, surfaces and the environment. • product that have third party green product certification like Green Seal® • portable dispensing to reduce equipment hassle and provide flexible solutions to

customers.

• EnvirOx has heard from Distributor Sales Professionals that their customers like the EnvirOx® cleaning power, but some seek a more economical price per gallon for large hard floor areas.

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Idea

Present the NEW EnvirOx Floors2Go™ program to your customers that need a simple and powerful solution for high volume floor cleaning.

Support… we’re going to review a simple customer presentation that you can use with your customers to show how simple and effective the NEW

Floors2Go™ program really is!

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Safe, Simple, Savings™ from EnvirOx®

END USER PRESENTATION

Presented To:

Presented By:

Date:

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Situation:• Effective maintenance of hard floor surfaces impacts the appearance, cleanliness and longevity of

the facility.

• Most facility managers agree hard floor cleaning products need to be:– Safe for all floor surfaces.– Safe for use on floors with finished surfaces (waxes and sealers).– Effective on a variety of floor types and soil loads.– Easy for employees to mix properly into a mop bucket or auto scrubber.– Complimentary to green cleaning practices.– An effective cleaner with an affordable in-use cost per gallon.

• Since labor is the #1 component in the “cost to clean”; having effective products helps the cleaner see the result of their work.

END USER PRESENTATION

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EnvirOx® Floors™ is Proven Hydrogen Peroxide Cleaning Technology from the Makers of H2Orange2®!

Floors™ is your one product for all hard floor cleaning needs. Effective on tile, linoleum, terrazzo, marble,

Mondo, rubber, slate, wood and VCT flooring.

Powered by the next generationof hydrogen peroxide cleaning. GNx2 technology,

from the inventor of H2Orange2®, outperformsconventional floor cleaners while raising the bar

for health, safety and environmental impact.

Meets the environmental standards established byGreen Seal™ and provides superior cleaning while reducing toxicity and organic compound content.

• Improved Cleaning Power = Results• Reduced Floor Residue = Cleaner Floors• Super Concentrated = Low In-Use Cost• Reduced Aquatic Toxicity• Reduced Human Toxicity• Improved Biodegradability• Plant Based Solvent and Surfactants

NEW!

Floors™ Super Concentrated

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Floors™ Cleans...• Tile• Linoleum• Marble• Mondo• Rubber• Slate• Terrazzo• Tile & Grout• VCT flooringAnd all other water safe surfaces!

Floors™ Sustainability Facts:• Neutral fragrance• Low VOC’s• Biodegradable• Does not contain asthmagens• Made from plant derived, renewable

resource ingredients

Additional Benefits of Floors™• Safe to use on all water-safe surfaces. • No surface damage in your facility from product misuse (safe on finishes & waxes).• Non-corrosive, meaning it won’t hurt your employees or customers.• Reduce worker compensation claims due to cleaning chemical toxicity or irritation.• Outperforms conventional floor cleaners while raising the bar for health, safety and

environmental impact.

Floors™ Safety Facts:• HMIS 0,0,0 in-use dilution• Biodegradable• Neutral pH

Dilution Rate: 0.8 oz/gal

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Everything You Need in 1 Box 4 Gallons of Floors™ Super Concentrate with closed loop system for additional safety and concentrate use control!

One H2Go™ handheld dispenser designed to produce 640 gallons of Floors™ cleaning solution per case.

The H2Go™ handheld dispenser provides the correct dilution at 4 gallons per minute fill rate under normal water pressure conditions.

The H2Go™ handheld dispenser is reusable and does not need to be thrown away after a single use.

Floors2Go™ is a portable system that is flexible to meet the needs of multiple locations in all types of facilities.

1 Case of Floors2Go™ includes:4 x 1 - Gallons of Floors™ with closed loop bottles

1 - H2Go™ handheld dispenserProduct Literature

High Performance to Help You Manage Your Total Cost to Clean

Case Price - $113.00*Delivers 640 Gallons of Ready-to-Use Solution

In-Use Cost per Gallon = 18 Cents* MSRP

END USER PRESENTATIONNEW!

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Key Benefits Cleaning performance from the makers of

H2Orange2® designed specifically for hard floor care.

Green Seal Certified Super Concentrate. GNx2 Technology leaves less residue than

conventional chemical compounds. Cost effective cleaning for large facilities. Safe for all surfaces, employees and the

environment. Simple for employees to use. Savings in terms of time, cleaning efficacy

with a competitive in-use cost per gallon versus conventional cleaning compounds.

No installation complexity. Reusable, reliable H2Go™ portable dispenser.

Next Steps1. Determine where Floors2Go™ can help you

with your hard floor cleaning challenges.2. Schedule a training sessions with your floor

cleaning crew.3. Determine how many cases of Floors2Go™

you need.4. Place an order with your authorized EnvirOx®

distributor.5. If you have questions, comments or need

technical assistance, please call EnvirOx® at (800) 281-9604.

On behalf of the employees of EnvirOx®, a family-owned U.S. business, we appreciate the opportunity to earn your business.

END USER PRESENTATIONNEW!

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In Addition to the Simple Presentation We Just Reviewed, We Also Have a Simple Sell Sheet

• Simple front and back helps “Tell The Story”

• In-Use Cost Per Gallon Calculator on back page can be used with your pricing

• The sales materials are available in hard copy or electronic copy for use on a lap top or iPad

• Floors2Go™ contains everything in 1 box

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Competitive Set• Where do I focus my efforts to sell Floors2Go™?

– Any end user with large square footage of hard floors to clean.– End users seeking to extend the time between a scrub & recoat by reducing the residue build up on the floor.– Current EnvirOx 118 / 117 customers that use a competitive product to clean their floors due to the competitive

in-use cost per gallon.

• How is Floors2Go™ priced versus competition?– There are many competitors in the general purpose and neutral floor cleaning category from Mr. Clean® to

Diversey’s Stride®.– Some use dispensing platforms, some are diluted in a bucket right out of a gallon bottle.– It is impossible to benchmark against every competitor and every SKU.– Let’s look at Diversey’s Stride® dispensed by their portable Ready-To-Dispense package:

• Floors2Go™ is competitive in the hard floor cleaning category and delivers the cleaning ability of EnvirOx stabilized hydrogen peroxide.

Case Price to End User*

In Use Gallons per Case

In Use Cost per Gallon

EnvirOx® Floors2Go™ MSRP $113.00 640 $0.18

Diversey® Stride™ RTD 5 Liter List Price $98.58 339 $0.29Internet Price $83.78 339 $0.25

18 Cents / Gallon Price $61.02 339 $0.18* Distributors establish the selling prices to end using customers. These are examples.

End Using Customer

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Super Concentrate Floors™ Options to Help Grow Your Business

Super Concentrate Floors™ is Green Seal certified. Also available in 30 gallonand 55 gallon drums and 275 gallon totes for large end users. A Floors2Go™hand held dispenser retrofit kit is available for drums. Other dispensing options are available for totes.

Product Code Product Description MSRP In-Use Gallons per Case

MSRP Cost per Gallon

114-04B-GS-RD-H2Go Floors2Go™ $113.00 640 $0.184 - pre plugged Super Concentrate

Floors™ with Floors2Go™ hand held dispenser - - ALL IN 1 BOX!

114-04B-GS-RD Super Concentrate Floors™ $108.97 640 $0.174 - pre plugged gallons of Floors™

Distributor Price

6-252-2L Floors2Go™ Hand Held Dispenser $9.95Single Flow Rate - 4 Gallons / Minute

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This is not a replacement for our core value proposition.

The EnvirOx value proposition of 1 Product with 2 Dilutions to

meet 95% of Cleaning Needs is our core value proposition.

However, there is significant opportunity to take our

technology and expand it to other areas.

The cleaning of hard floors is the #1 usage area for general

purpose cleaners.

Floors2Go™ is designed to help our distributors grow their business by focusing on new usage areas. We also believe getting you on a sales meeting or in front of an end user to

talk about Floors2Go™ provides a platform to discuss our core value proposition.

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Key Benefits

EASY FOR SALES PROFESSIONALS TO SELL…1 SKU!

Floors2Go™ can open doors to the single largest

area of chemical usage. No installation hassle. Higher than industry average distributor margins. Cost effective cleaning for large facilities. Sales presentation for iPad, laptop or demo case. Safe for all surfaces, employees and the

environment.

Innovation from the makers of H2Orange2®

designed specifically for hard floor cleaning. Simple for employees to use.

Reusable, reliable H2Go™ portable dispenser.

Next Steps

1. Develop a list of target customers to introduce Floors2Go™.

2. Schedule sales calls with your EnvirOx Sales Representation.

3. Have fun selling a simple, sustainable, highly effective and versatile product that eliminates facility damage and equipment hassle!

4. Questions? Contact your EnvirOx sales rep for support or EnvirOx Client Relations at

(800) 281-9604.

On behalf of the employees of EnvirOx®, a family-owned U.S. business, we appreciate the opportunity to earn your business.

Distributor Sales Professional Benefits