M i c h e l l e

R O G E R S

C o m mu n i ca t i o n s S p ec i a l i s t

P R O F I L E

Dedicated communications professional with 14-years of experience in

journalism and a proven ability to create and execute solutions that engage

and mobilize key stakeholders. Experience includes communications

leadership for CNN and external communications for a martial arts school.

Currently, I am an independent contractor specializing in internal

communications, social media, and knowledge of project management

practice.

W O R K E X P E R I E N C E

I n t e r n a l C o m m u n i c a t i o n s , S h a r e P o i n t | I n d e p e n d e n t

2 0 1 4 – P r e s e n t

Supported a budget of $30,000 while overseeing the content

deployment of employee SharePoint 2013 site for Cricket Wireless

while contracted. Researched, wrote, and edited internal

communications materials such as an AP style guide, news articles,

contributor policy, site governance, adoption strategy, training manuals

& instructor guide. Collected weekly site metrics. Distributed weekly

corporate communications via email.

Created:

Custom lists & libraries

Overlay calendar

Document Repository with ID search function

Project Center which included timelines & Gantt charts

I n t e r n a l C o m m u n i c a t i o n s T e c h O p s | C N N

2 0 1 1 – 2 0 1 4

Drove the creation and delivery of an internal grass-roots led employee

newsletter for national & international teams. Led virtual team in

researching & writing stories of interest to employees. Wrote strategic

communication plans. Event planning for Town Hall meetings.

Coordinated corporate volunteer events fostering department’s

community outreach.

Highlight:

Improved employee engagement through internal SharePoint

2010 site from 800 views per day to over 64,000 views per

day in the first month.

M e e t i n g F a c i l i t a t o r | T u r n e r B r o a d c a s t i n g S y s t e m

2 0 1 2 – 2 0 1 3

Supported the Corp Tax department in creating employee engagement

programs. Prepared meeting agendas and established team goals.

Guided group processes to ensure meetings ran well and achieved a

high degree of consensus. Generated status reports and provided

recommendations to upper management.

Development of:

Career Development Plan

Rewards & Recognition Program

Gr e a te r A t l an t a , A re a

m i c he l l ek r og e r s@ ya h o o . c om

L i nk e d i n . c om / i n /m i ch e l l ek r og e rs

7 70 . 29 6 . 33 0 1

E D U C A T I O N

M . A . C O M M U N I C A T I O N S M A N A G E M E N T

WEBSTER UNIVERSITY / 2008 - 2010

Honors Graduate 3.9 G.P.A.

B . S C . C O M M U N I C A T I O N S OHIO UNIVERSITY / 1996 - 2000

Minors: Psychology & Journalism with

emphasis in television production.

W O R K E X P E R I E N C E

( C O N T I N U E D )

B r o a d c a s t N e w s A n a l y s t T e c h O p s | C N N

2 0 0 0 – 2 0 1 4

Executed video elements in a fast-paced live television environment.

Directed a team of 5 during pre/post production shoots. Wrote dynamic,

high impacting technical training manuals aiding peers in achieving

annual performance goals. Collaborated with cross-functional teams to

support logistics for live news programs.

Career Highlights:

Successfully promoted numerous times to increasing levels of

responsibility

Communications Project Coordinator for CNNI HD Project

Communications Lead for employee newsletter

Project Coordinator for Volunteer Involvement Program

Project team member for the Tech Ops Mentoring Program

S o c i a l M e d i a M a n a g e r | S m y r n a B l a c k B e l t A c a d e m y

2 0 0 9 – 2 0 1 3

Redesign of school website using GoDaddy eCommerce solutions. Advised content strategy for website. Tracked metrics for web traffic using Google Analytics. Executed timely & relevant messaging of school activities using social media tools. Highlights:

Increased school web traffic by 25% in the first month

Increased Facebook membership by 100% in the first quarter

Social tools: Facebook, Twitter, Blogger, foursquare, &

YouTube

Worked pro bono

E X P E R T I S E

C O M M U N I C A T I O N S / P R O J E C T

M A N A G E M E N T / S O C I A L

M E D I A / F A C I L I T A T I O N /

M E D I A R E L A T I O N S / A P

S T Y L E / E M P L O Y E E

E N G A G E M E N T / B R O A D C A S T

N E W S / J O U R N A L I S M

S K I L L S

L E A D E R S H I P

V I D E O P R O D U C T I O N

S H A R E P O I N T 2 0 1 0 & 2 0 1 3

M I C R O S O F T O F F I C E 2 0 1 3

P I X L R E D I T O R

E X T R A S

P M I – M E M B E R ( 2 0 1 5 )

P R O J E C T M A N A G E M E N T C T F

( 2 0 1 1 ) – K E N N E S AW S T A T E U

S C R U M B A S I C S C T F ( 2 0 1 4 ) – S C R U M s t u d y

S H A R E P O I N T 2 0 1 3 C T F ( 2 0 1 4 ) – L Y N D A . C O M

I N T E R E S T S & H O B B I E S

L e a r n i ng

S O C I A L M E D I A

V o l u n t e e r i n g

M a r t i a l A r t s

S o c i a l M e d i a

michellekrogers

@ExtremeJobChase

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A T L A N T A P E T R E S C U E & A D O P T I O N – V O L U N T E E R ( 2 0 1 5 )