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Robin Hunicke – 3.9.07 Redefining a PC Franchise for the Nintendo Wii Small Changes, Big Results

Robin Hunicke – 3.9.07 Redefining a PC Franchise for the Nintendo Wii Small Changes, Big Results

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Robin Hunicke – 3.9.07

Redefining a PC Franchise for the Nintendo Wii

Small Changes, Big Results

Robin Hunicke – 3.9.07

Hello!

AI/Games GDC Workshops Sims EP Team Lead Designer: Wii!

Robin Hunicke – 3.9.07

Let’s Chat

Franchise Analysis (1/3) Designing to New (1/3) Takeaways (1/3)

Robin Hunicke – 3.9.07

MDA

Robin Hunicke – 3.9.07

What is MDA?

Formal Vocabulary Common Language Flexible, Extensible

Not a Methodology

Robin Hunicke – 3.9.07

How Games Work

Rules Behavior Fun

Robin Hunicke – 3.9.07

In other words…

Mechanics Behavior Fun

The rules and concepts that formally specify the game-as-system.

Robin Hunicke – 3.9.07

In other words…

Mechanics Dynamics Fun

The run-time behavior of the game-as-system.

Robin Hunicke – 3.9.07

In other words…

Mechanics Dynamics Aesthetics

The desirable emotional responses evoked by the game dynamics.

Robin Hunicke – 3.9.07

Design Perspective

Mechanics Dynamics Aesthetics

Designer Player

Robin Hunicke – 3.9.07

Player Perspective

Mechanics Dynamics Aesthetics

Designer Player

Robin Hunicke – 3.9.07

The Sims

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Mechanics

Manage Motives Work for $ Spend $ to Build/Buy Objects & Social = mood ++ Get promoted!

Robin Hunicke – 3.9.07

Mechanics

Robin Hunicke – 3.9.07

Mechanics

Manage Motives Work for $ Spend $ to Build/Buy Objects & Social = mood ++ Get promoted!

Events, object & social failures

Robin Hunicke – 3.9.07

Dynamics

Motives vs. Fun vs. Work Social for Goals

LotharioMiserSlacker

Keeping up with the Jones’Plate Spinning/RTS Compulsions

Robin Hunicke – 3.9.07

Aesthetics

Groundhog Day Fixably Broken Unique Successes and Failures

“How funny! Should I fix it?”

Robin Hunicke – 3.9.07

Success!

Millions of units sold Player community thrives

HousesObjectsSimsStories!

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Q: More?

Controls (more to balance) Tools (more to shape) Information (more storytelling)

Robin Hunicke – 3.9.07

A: Storytelling

Dream… or Nightmare? Romance… or Feud? Real… or Fantasy?

Robin Hunicke – 3.9.07

Storytelling

Dream… or Nightmare? Romance… or Feud? Real… or Fantasy?

Life!

Robin Hunicke – 3.9.07

The Sims of our Lives

Aesthetic: Lifetime Dynamics: Generations Mechanics: Aging, Wants & Fears

Robin Hunicke – 3.9.07

Aesthetics First

Aesthetic: Lifetime Dynamics: Generations Mechanics: Aging, Wants & Fears

Play to Tell Your Story!

Robin Hunicke – 3.9.07

Fan-tastic!

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Aesthetic… Verbs

Savor Experiment Create Achieve

Robin Hunicke – 3.9.07

Robin Hunicke – 3.9.07

Wii Ho!

New Context New UI New Game

Robin Hunicke – 3.9.07

First Impressions

AestheticsTactile Clean LinesFamily-oriented

Robin Hunicke – 3.9.07

First Impressions

DynamicsActiveExpressiveCommunal

Robin Hunicke – 3.9.07

Mechanics?

ConsiderCore ActivitiesTactile worldNew LookSimple but powerful tools

Robin Hunicke – 3.9.07

A New World

Comfortable paceSavorCreate

Clear goalsAchieveExperiment

Robin Hunicke – 3.9.07

MySims

Core CycleExplore (Look what I found!)Build (Look what I made!)Exchange (Look what they did!)

Robin Hunicke – 3.9.07

Achievement?

GrowthMore SimsMore BuildingsMore Levels

Robin Hunicke – 3.9.07

Sim Needs

Town Growth

Build +Customize

Collect

Socialize

Exchange

Robin Hunicke – 3.9.07

Look What I Found!

Mechanic:Open world, hidden goodies

Dynamic:Explore and discover

Aesthetic:World, not a Set

Robin Hunicke – 3.9.07

Look What I Made!

Mechanic:Decomposable/Recomposable

Dynamic:Design + Build things

Aesthetic:You control it!

Robin Hunicke – 3.9.07

Look What They Did!

Mechanic:Reactive/Responsive Sims

Dynamic:Individual and Group Expression

Aesthetic:Comic, clockwork world

Robin Hunicke – 3.9.07

Takeaways

Robin Hunicke – 3.9.07

It’s all about Tactility

Controller lets playersTouch the worldPoke the systemsBuild a community for their Sims

Robin Hunicke – 3.9.07

Aesthetics are key

SavorExperimentCreateAchieve

Robin Hunicke – 3.9.07

Aesthetics are key

TouchSavorExperimentCreateAchieve

Robin Hunicke – 3.9.07

Aesthetics are key

TouchPoke

SavorExperimentCreateAchieve

Robin Hunicke – 3.9.07

Aesthetics are key

TouchPokeShape

SavorExperimentCreateAchieve

Robin Hunicke – 3.9.07

Aesthetics are key

TouchPokeShapeDrive

SavorExperimentCreateAchieve

Robin Hunicke – 3.9.07

M Supports A

Mechanics are our domainAesthetics are closer to playerCreativity is the goal

Robin Hunicke – 3.9.07

Shared Design

Support expression Iconic Sims + Powerful Tools

Robin Hunicke – 3.9.07

Shared Design

Support explorationWorld of Nooks n’ Crannies

Robin Hunicke – 3.9.07

Shared Design

Reflect InvestmentsPlayer = CleverSims are X, Y, Z – because of

you!!!“It’s in your hands!”

Robin Hunicke – 3.9.07

(sexy video)

Robin Hunicke – 3.9.07

Stay Tuned…

mysims.com

Turn in your Eval!