Summarize the danger of sharing personal information on the
internet. Explain how cookies and global unique identifiers
endanger privacy. Essential Question What are some of the threats
to our privacy online?
Slide 3
Global Unique Identifier (GUID) Infringe In book, but not
listed as a key term (these are the ones you need to write down) :
Cookie Not in book: Digital Footprint
Slide 4
What is Privacy? I will provide a couple of definitions: noun
I.the state or condition of being free from being observed or
disturbed by other people. II.the state of being free from public
attention.
Slide 5
Page 452 We share information both: Knowingly Unknowingly
Slide 6
Sources Include: Public Records Directly from the individual
Website registration Online Purchases Warranty Registration
Sweepstakes Entries This information is then, often, sold to other
companies, such as marketing companies. The information is also
saved, forming your digital footprint.
Slide 7
Digital Footprint (not in text) A digital footprint is the data
that is left behind by users on digital services. There are two
main classifications for digital footprints: passive and active. A
passive digital footprint is created when data is collected without
the owner knowing An active digital footprint is created when
personal data is released deliberately by a user for the purpose of
sharing information about oneself by means of websites or social
media. Mention Amazon Adaptive Pricing
http://en.wikipedia.org/wiki/Digital_footprint
Slide 8
Different countries have different standards of online privacy
Most restricted Restricted Some restrictions Minimal restrictions
Effectively no restrictions No legislation or no information
http://www.forrestertools.com/heatmap/
Slide 9
It is not enough to guard your own privacy online. You have an
ethical, and increasingly legal, responsibility to protect the
privacy of others online. Infringe: mid 16th century: from Latin
infringere, from in- 'into' +frangere 'to break'.Latin
Slide 10
It is not enough to guard your own privacy online. You have an
ethical, and increasingly legal, responsibility to protect the
privacy of others online. The Golden Rule isnt enough
Slide 11
Is your e-mail truly private? This is particularly relevant as
the school goes to a Google domain Soon the school will be issuing
you an e-mail address Your e-mail is not private. Firstly, it is
easily forwarded. Secondly, anything on a computer system belongs
to whoever owns the system. I am not saying this is right, only
that it is. Do not ever send anything by e-mail that you would be
deeply embarrassed if it were to become public information.
Slide 12
Page 453
Slide 13
We frequently share information about ourselves knowingly (we
are aware that we are sharing information). Do we ever share
information unknowingly? Remember the Passive Digital Footprint. A
digital footprint is the data that is left behind by users on
digital services. A passive digital footprint is created when data
is collected without the owner knowing Remarketing Related
video
Slide 14
As relates to computers, what is a cookie? As relates to
computers, a cookie is a small file that is stored on your hard
drive when you visit some websites. What do cookies provide? They
provide the website with a means of storing information about you.
You can mange the cookie settings on your computer
Slide 15
Global unique Identifier (GUID) A unique number assigned to a
person, a piece of software, or a piece of hardware Similar to a
MAC Address, except that people are not aware of its presence. A
media access control address (MAC address) is a unique identifier
assigned to network interfaces for communications on the physical
network segment. MAC addresses are used as a network address for
most IEEE 802 network technologies, including Ethernet and WiFi.
getmac ifconfig/all (can be spoofed) Because people are not aware
they are being tracked, the information can be abused.
http://en.wikipedia.org/wiki/MAC_address
Slide 16
Summarize the danger of sharing personal information on the
internet. Explain how cookies and global unique identifiers
endanger privacy.
Slide 17
Global Unique Identifier (GUID) Infringe In book, but not
listed as a key term: Cookie Not in book (these are the ones you
need to write down) Digital Footprint
