Research Notes and Examples of Music DVD Digipaks.

Casey Brown.

Research Notes.

• CD & DVD DIGIPAKS ARE A GATEFOLD (BOOK-STYLE) PAPERBOARD OR CARD WITH ONE OR MORE PLASTIC TRAYS THAT CAN HOLD A SINGLE OR MULTIPLE CD OR DVD ATTACHED TO THE INSIDE. DIGIPAKS WERE ONE OF THE FIRST ALTERNATIVES TO JEWEL CASES AND QUICKLY WERE USED BY MAJOR RECORD COMPANIES, AND THE TERM DIGIPAK BECAME THE NAME THAT IS OFTEN USED GENERICALLY AS A CARD PACK WITH A FULL CLEAR PLASTIC TRAY.

• CD DIGIPAK-STYLE PACKAGING IS REGULARLY USED FOR CD SINGLES OR SPECIAL EDITIONS OF CD ALBUMS. BECAUSE THE PACKAGING IS LESS RESISTANT TO ABRASION THAN JEWEL CASES, IT CAN TO SHOW SIGNS OF WEAR FAIRLY QUICKLY.

• DISC MAKERS HAVE DEVELOPED A WIDE AND VARIED RANGE OF ‘OFF THE SHELF’ CD & DVD DIGIPAK PACKAGING SOLUTIONS.

• DIGIPAKS ARE A GREAT WAY OF PROMOTING YOUR CDS AND DVDS, AND THEY ALSO OFFER A GREAT WAY OF PROTECTING THE DISC. THERE ARE NUMEROUS VARIATIONS OF SIZES AND DESIGNS. THEY ARE FULLY PRINTABLE SO A CLEAR TRAY ALLOWS AN EXTRA PANEL FOR GRAPHICS OR INFORMATION.

• THE MOST POPULAR DESIGN IS THE REGULAR 140MM X 120MM 4-PAGE VERSION.

Photo Examples.