Research - Asian Development Bank · This research shows how little difference there is in basic features offered by vendors, ... Analysis ... 2.1.7 InnoCentive

Research

Publication Date: 16 August 2010 ID Number: G00205262

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Who's Who In Innovation Management Technology

Carol Rozwell, Kathy Harris, Mary Mesaglio

Innovation management technology has transformed from tools to collect ideas, to platforms that support collaborative and open innovation methods. We outline how this technology is used and describe some of the vendors delivering this capability.

Key Findings

Innovation is supported by a wide range of processes including ideation, collaborative and open innovation.

Innovation management technology supports early stage activities, such as idea generation, evaluation and selection, as well as later stage activities such as innovation portfolio management.

This research shows how little difference there is in basic features offered by vendors, but some important differences in geographic and industry focus, and compatibility with other platforms.

Recommendations

Choosing technology to support innovation is the last step in developing a better innovation management capability. Before selecting any technology, determine program goals and define processes for idea collection, evaluation and selection.

Consider also using use cases or scenarios that describe how you want processes to work when choosing innovation management vendors rather than relying solely on checklists to gather requirements.

Publication Date: 16 August 2010/ID Number: G00205262 Page 2 of 29

© 2010 Gartner, Inc. and/or its Affiliates. All Rights Reserved.

TABLE OF CONTENTS

Analysis ....................................................................................................................................... 3 1.0 Market Overview — From Idea Management to Collaborative Innovation ................... 3 2.0 Innovation Management Vendors ............................................................................... 3

2.1 Innovation Management Vendor Profiles........................................................ 8 2.1.1 BrainBank ...................................................................................... 8 2.1.2 Brightidea ...................................................................................... 9 2.1.3 Elguji ............................................................................................ 10 2.1.4 Hype ............................................................................................ 11 2.1.5 Imaginatik .................................................................................... 12 2.1.6 Induct Software ............................................................................ 13 2.1.7 InnoCentive.................................................................................. 14 2.1.8 Inova Software ............................................................................. 15 2.1.9 Kindling ........................................................................................ 16 2.1.10 MindMatters ............................................................................... 17 2.1.11 Spigit.......................................................................................... 18

2.2 Social Software Vendors with Idea Management Modules ........................... 20 2.2.1 Jive .............................................................................................. 21 2.2.2 NewsGator ................................................................................... 22 2.2.3 salesforce.com ............................................................................. 23

2.3 Product Life Cycle Management .................................................................. 25 2.3.1 Sopheon ...................................................................................... 26

3.0 Additional Innovation Tools and Techniques ............................................................. 27 4.0 Methodology ............................................................................................................ 28

Recommended Reading ............................................................................................................. 28

LIST OF FIGURES

Figure 1. Idea Management Features ........................................................................................... 5

Figure 2. Idea Management Features (continued) ......................................................................... 6



Figure 5. Idea Management Features for Social Software Vendors ............................................. 20

Figure 6. Idea Management Features for Social Software Vendors (continued) ........................... 21

Figure 7. Idea Management Features for Product Life Cycle Management Vendor ..................... 25

Figure 8. Idea Management Features for Product Life Cycle Management Vendor (continued) ... 26



ANALYSIS

1.0 Market Overview — From Idea Management to Collaborative Innovation

This document was revised on 20 August 2010. For more information, see the Corrections page on gartner.com.

Innovation technology has evolved, along with the recognition that organizations need to continually innovate and that innovation is not the sole domain of R&D (see "Five Myths of Innovation, 2010 Update"). Techniques and practices formerly delivered by consultants are now available as off-the-shelf applications that support sophisticated innovation processes.

Early idea management tools focused on the collection and prioritization of ideas. The value proposition was the improvement gained by using tools designed for this purpose instead of e-mail, electronic "suggestion boxes" or spreadsheets. Investing in these applications made sense for organizations that created innovation programs, ran multiple innovation campaigns and were collecting hundreds or thousands of ideas.

As organizations' experience with ideation increased, it also became apparent that a richer stream of ideas resulted when people had the opportunity to see, comment on and refine the submissions of others. This collaborative approach to innovation also produced a more valuable outcome. Mechanisms to rate and rank ideas were added to the technology so innovation program leaders could not only tap employees for their ideas, but also involve them in determining which ideas are most promising. In today's innovation management tools, analytics and reporting are also improved and social software features have made innovation process even more collaborative.

Gartner expects that vendors will continue to build out their capability to perform detailed analyses of idea proposals. This will make it easier to evaluate individual proposals as well as to assess the organization's innovation project portfolio for balance and risk. Vendors will also make it easier to link the early stages of innovation to the new product development process, or other later stage activities.

2.0 Innovation Management Vendors

This research covers selected vendors offering technology support for innovation management and specifically for the idea generation and evaluation phases of the innovation process. The functionality supported may include activities described in various ways: in the innovation realm, it is most often termed idea management, but in other work settings, this technology enables functions with other titles including "suggestion box" support and business improvement or product development ideas.

Three categories of vendors provide innovation and idea management technology. The categories are:

Innovation management vendors with products designed to support idea generation, evaluation and selection processes and some aspects of innovation portfolio management (see "Managing Innovation: A Primer, 2009 Update" for a description of the full innovation management process).

Social software vendors with innovation modules that allow community members to engage in the ideation process.

http://www.gartner.com/technology/about/policies/current_corrections.jsp

http://www.gartner.com/technology/about/policies/current_corrections.jsp



Product life cycle management vendors with functionality to enable the early stages of new product development such as ideation.

There are 15 vendors included in this research document — 11 are in the innovation management category, three in the social software category and one is in the product life cycle management category. This represents an evolution in idea management technology. Tools used to be offered as stand-alone applications. As market demand has increased and idea management is understood to be a process that requires collaboration, social software vendors are adding ideation modules to their offerings.

Organizations that intend to create an ongoing capacity for innovation will continue to select robust idea management offerings from vendors with an established track record. Those that want to capitalize on an employee's good idea will seek tools that are accessible from the enterprise collaboration platform.

Innovation Management Vendors:

1. BrainBank

2. Brightidea

3. Elguji

4. Hype Softwaretechnik

5. Imaginatik

6. Induct Software

7. InnoCentive

8. Inova

9. Kindling

10. MindMatters

11. Spigit

Social Software Vendors:

12. Jive

13. NewsGator

14. salesforce.com

Product Life Cycle Management:

15. Sopheon

For each vendor included in this research, there is a profile which highlights their support for idea management. We have also listed any differences between the commonly requested idea management functions and what each vendor offers.

Since idea management is one of the most well-defined dimensions of innovation management, the vendor survey concentrated on this functionality (see Figures 1 to 8).



Figure 1. Idea Management Features

Source: Gartner (August 2010)



Figure 2. Idea Management Features (continued)










2.1 Innovation Management Vendor Profiles

2.1.1 BrainBank

www.brainbankinc.com

Dorval, QC, Canada

Description: BrainBank's products are:

Idealink Sequential: linear idea submission and collaboration workflow.

Idealink Open: open innovation workflow.

Idealink Custom: a solution specifically designed to meet a client's need.

The company is privately held and located in Dorval, Quebec, Canada. It has been in business for more than 10 years and was among the pioneers in developing innovation and idea management software.

What's interesting about BrainBank?

Short-term episodic idea management activities are supported via Ideablitz for companies that are not ready to commit to a permanent innovation program. BrainBank can also support clients who want to run innovation scrum events using its Ideaswarm approach.

Pricing for Idea Management:

BrainBank offers on-premises, application service providers, software-as-a-service (SaaS) and a trial version of its software, but pricing information was not provided.

http://www.brainbankinc.com/



Services: BrainBank offers a range of implementation and advisory services.

Key Customers:

Baxter

Campbell's

FedEx

Hertz

Highlights:

BrainBank offers a trial version of its software. Product releases include a quarterly minor update and yearly major update.

Its offerings address two main innovation choke points: idea development prior to evaluation to keep management engaged and flexible resource allocation, discrete role-player participation, calibration of task cycles and routing to give an idea the resource set required for the best chance of success.

Product development follows an "organic" innovation model based on customer use and feedback (what actually works and/or what doesn't) on BrainBank's products.

To support end-to-end process support, its product operates with both sequential and open workflow engines and business rules.

2.1.2 Brightidea

www.brightidea.com

San Francisco, California, U.S.

Description: Brightidea's "cloud"-based Innovation Pipeline Management software suite consists of three products:

WebStorm: a browser-base tool for online brainstorming.

Switchboard: an idea routing and prioritization engine that bridges the gap between online brainstorms and an organization's innovation pipeline.

Pipeline: a project tracking tool designed for innovation teams working on projects not tracked or managed by existing enterprise systems.

Each of its products can function as a stand-alone tool or utilized as part of an integrated system.

What's interesting about Brightidea?

Brightidea offers top-level dashboard reporting at enterprise level, as well as individual community reporting for local administrators. It also provides ad hoc reports directly in its application through a user interface and can export data into Excel or similar reporting tool. Users have access to APIs to develop reports with third-party tools.


On-premises license: not offered

Hosted or SaaS annual price:

http://www.brightidea.com/



Express, $5,000

Department, $25,000 to $50,000

Enterprise, $250,000 to $1,500,000

Services: innovation strategy, communications, rewards and recognition, setup and configuration, outsourced moderation, technical services (customization, integration), technical support and project management.

Key Customers:

American Express

Bayer

Cisco

General Electric

Highlights:

Brightidea's products are in use in more than 300 companies; it supports more than 1.2 million registered users.

Brightidea receives 30% of its business through its channel partners. Major partners include HP, Planview and Rally IBM focal point, in addition to more than 40 resellers in nine countries.

Social software support, such as user profiles, live updates, micro-blogging, user messaging, user networks, Really Simple Syndication (RSS) feeds, user reputation, user recognition and others.

The following components are sold separately: application programming interface (API), advanced reporting, iPhone/mobile application, Facebook integration and single sign-on.

2.1.3 Elguji

Vancouver, WA, U.S.

London, U.K.

www.elguji.com

Description: Elguji provides enterprise social networking software and offers a number of products designed to support the front end of the innovation process. With three employees, Elguji is the smallest vendor covered in this research. Of particular note is Elguji's IdeaJam product. IdeaJam provides a Web-based space that supports the posting and ranking of ideas by a large group, generally employees.

What's interesting about Elguji?

Elguji is not focused solely on the collection and the ranking of ideas. It has extended its product set to include an open knowledge management tool called IQJam, which provides a collaborative question and answer knowledge exchange for employees to facilitate the sharing of expertise and knowledge resident in the enterprise. It can also be used to uncover and share additional ideas. Elguji also developed, LinkJam,a social bookmarking application that allows users to share trusted and vetted website bookmarks.

http://www.elguji.com/




On-premises license: $15,000 per server.

SaaS annual price:

$50,000 for 1,000 users

$240,000 for 10,000 users

$1,200,000 for 100,000 users

Services: application development services for the desktop, Web, mobile and cloud. Implementation consulting and development services, as well as management consulting.

Key Customers:

Sun Life Financial

PricewaterhouseCoopers

USDA

Carl Zeiss

Highlights:

Consider Elguji if you work in an IBM Lotus environment. Elguji's products are designed to work in a Lotus-collaborative environment. The main product is delivered as Lotus Notes/Domino templates and can be integrated with IBM WebSphere, Lotus Connections, Lotus Sametime and Lotus Quickr. All of Elguji's products also integrate with Microsoft SharePoint.

Social software support: Twitter integration, wide variety of widgets available, share via social networks.

Almost three quarters of Elguji's revenue comes from the business or consumer services industry, followed by an even spread between government, software development and utilities.

The largest installation to date is 130,000 users.

2.1.4 Hype

www.hypeinnovation.com

Bonn, Germany

Denver, Colorado, U.S.

Description: Hype's product, HypeIMT, focuses on organizing and systematizing the "front end of innovation" (idea generation and evaluation). The product includes a toolkit and best practices. The product supports and integrates all types of idea management and evaluation. It contains best practices from more than 140 projects. The software is configured by clicking and typing with no programming required to adapt to the customer's processes.

What's interesting about Hype Software?

http://www.hypeinnovation.com/



The company was founded in 2001 as a spin-off from DaimlerChrysler and has conducted 140 projects since 2004. It offers a full-service trial priced at $14,850, plus travel — which includes an on-site workshop to transfer idea management know-how to the customer, analysis of the customer's business process, followed by approximately six weeks of implementation and approximately eight weeks of pilot use.


On-premises license: €50,000 to €500,000

Hosted or SaaS annual price:

€45,000 for 1,000 users

€140,000 for 10,000 users

€ 300,000 for 100,000 users

Services: consulting and support services in-house and through partnership with Sopheon. Partners with Tech 1 Group (Chile) and Innovare (Costa Rica) for implementation/consulting.

Key Customers:

Nokia-Siemens

Procter & Gamble

PricewaterhouseCoopers

Clorox

Highlights:

More than 120 worldwide corporate installations in Europe, the U.S., Latin America, the Middle East, South Africa and India.

Revenue is proportioned as: 42% outside Germany, 25% from outside Europe, 18% from the U.S.

Multi-lingual employee base speaks German, English, French, Italian, Spanish, Portuguese, Danish, Macedonian, Hungarian, Italian, Thai, Arabic and Hebrew.

Social software support: Watchlist, my profile, upload avatars, contact requests like LinkedIn, voting like Pligg (like, dislike) or Amazon (1 to 5 stars), similar ideas, relevant people, followers, visitors, comments with photo of the person commenting.

2.1.5 Imaginatik

Boston, MA, U.S.

Winchester, England, U.K.

www.imaginatik.com

Description: Imaginatik is a veteran vendor and one of the few public companies in the innovation management market. The latest version of its platform, Idea Central 10, provides a configurable interface including functionality that enables collaboration, social networking and expertise location, engagement, rewards and recognition, streamlined review process, reporting

http://www.imaginatik.com/



and results analytics. It can be used to manage an innovation portfolio of initiatives, projects or tasks using Portfolio Monitor.

What's interesting about Imaginatik?

The platform helps streamline the review process through features such as auto-suggestion, which is integrated into the idea submission process, thus reducing duplicates and promoting collaboration. Imaginatik offers a Web service API to facilitate integration with Microsoft SharePoint, Jive, Yammer and other applications. Users can connect to Idea Central Mobile using iPhone, BlackBerry and other personal communication devices.

Pricing for Idea Management: Imaginatik offers on-premises licenses, SaaS or hybrid deployments but declined to provide pricing information.

Services: innovation strategy consulting, innovation management technology platform, enterprise deployment, business process consulting, turn-key innovation solutions and interim innovation leaders for hire.

Key Customers:

The Hartford

Pfizer

Goodyear

Dow Chemical

Highlights:

Imaginatik has a sizable installed base in the healthcare provider, manufacturing, insurance and financial services industry verticals.

The company has over 12 years experience building successful innovation programs and has completed more than 400 enterprise Innovation software/solution projects.

Social software support: text analysis, blog, portal, points/recognition, warehouse, Orchid Personality Test, group administration and open innovation capabilities.

2.1.6 Induct Software

Oslo, Norway

Boston, MA, U.S.

Weifang, China

www.inductsoftware.com

Description: Induct provides an integrated Web-based service that supports custom design, management, and measurement of the full open or closed innovation process. Induct integrates Enterprise 2.0 technology and social networking concepts with a flexible and customizable innovation process management framework. Induct also aims to provide a service-based platform that allows companies to practice open innovation through the creation of corporate "innovation communities."

What's interesting about Induct?

http://www.inductsoftware.com/



Induct supports ongoing communities in an open innovation environment. It focuses on innovation management as well as idea management, offering capabilities to automatically identify resources, information, ideas and challenges between corporate innovation communities.



SaaS annual price:

$40,000 for 1,000 users

$200,000 for 10,000 users

Services: implementation and end-to-end process design. Partner for implementation/consulting through the National Health Service (U.K.). Basic training included with product, advanced training offered at $200 per hour.

Key Customers:

Oslo University Hospital

Det norske Skogselskap (Norwegian Timber Association)

Husbanken (Norwegian Housing Bank)

U.K. Healthcare Service Innovations, London

Highlights:

In supporting the innovation management process, Induct retains the knowledge associated with an idea from origination to implementation.

Induct is partnering on a major European-funded research project addressing open innovation needs.

It also is working with other partners for implementation or consulting services in South and North America, Europe and Asia.

Social software support: community support including forum groups, discussion groups, chat, community message system, resource center and microblogs.

2.1.7 InnoCentive

Waltham, MA, U.S.

www.innocentive.com

Description: InnoCentive was founded in 2001 as the world's open innovation marketplace. It is best known for creating an open innovation marketplace where seekers (people or institutions with problems or challenges they need help solving) can find solvers (people with solutions to those challenges). Seeker organizations post their challenges on the InnoCentive website and offer a financial recompense to solvers — people registered in the InnoCentive Solver community — who provide a solution that is adopted. In the idea management space, InnoCentive offers an application called InnoCentive@work, designed for internal enterprise use.

What's interesting about InnoCentive?

http://www.innocentive.com/



InnoCentive@work draws on the company's expertise running open innovation challenges in its open innovation marketplace on www.innocentive.com. The innovation workflow embedded into the product is based on the life cycle of a specific challenge rather than an undefined effort and takes therefore a non-traditional view of idea management. InnoCentive@work does not allow use of corporate directory for event invitations, configuration of confidentiality levels, review using selection criteria or promotion of events based on criteria.

Pricing for Challenge-Driven Innovation:

InnoCentive does not offer on-premises license at this time; it is planning to do so in October 2010.

InnoCentive uses a "per challenge" pricing model, allowing an unlimited number of users to access the software. Price per challenge varies, based on services purchased and volume of Challenges purchased.

The software is sold as a basic bundle including documentation, setup, consulting and training, including challenge definition consulting. Additional consulting services and training and additional challenge postings are sold separately.

Maintenance and support charges are included in the bundled fee. No additional charge is applied.

Services: consulting and training services are bundled into the offering.

Key Customers:

Eli Lilly

Medtronic

Syngenta

Highlights:

For customers interested in extending their innovation effort to open innovation, InnoCentive has deep expertise in this area, providing features such as public and private teaming and sharing challenges.

InnoCentive's innovation approach is challenge-based, with a standard workflow embedded in its product, which encompasses the life cycle of a challenge, rather than focusing on open-ended idea generation.

InnoCentive has a well-distributed revenue base between North America and Europe, with 60% coming from the former and 40% from the latter, making it a good choice for companies with a significant footprint in the U.S. and Europe that need to involve people in both geographies.

Over three quarters of InnoCentive's company revenue comes from business or consumer services.

2.1.8 Inova Software

Lyon, France

www.inova-software.com

Description: Inova's products are available in two types:

http://www.innocentive.com/

http://www.i-novasoftware.com/



Entry-level SaaS, offering for the Events process module, which supports ideation campaigns.

On-premises installation of "Inova Suite," which includes all three innovation process modules: Events, Funnels and Labs. This full product platform has processes embedded within each of the modules and is tailored to customers' specific needs, based on the type of innovation program they want to build.

Inova's product is configurable to support different styles of ideation. It also offers an executive dashboard and metrics to help diagnose program performance.

What's interesting about Inova?

Inova's product has a proprietary correlation engine algorithm that allows users to find the best ideas and people that match their specific needs and objectives. Inova's product also offers a user rights management system to customize its platform for the specific organizational and process requirements of its customers.


Pricing ranges from €25,000 for an "Events"-packaged SaaS entry point, to as much as €250,000 for full, on-premises deployments with custom configuration.

Services: implementation support

Key Customers:

L'Oreal

Michelin

Philip Morris

Schneider Electric

Highlights:

A significant percentage of Inova's current customer base is in the energy (oil and gas) industry and it has a strong presence in discrete manufacturing.

Inova Suite provides an "Innovation Cockpit" for advanced users, which includes a complex dashboard of trend analytics and reporting tools.

Social software features: Based on each user's activity, Inova Suite "twins," people with similar interests and recommends ideas match each user's interests and a "correlation map," interactive graph, showing experts conceptually-related to an idea.

Inova has a strategic-partnership agreement with Planisware, which allows for basic off-the-shelf integration between Inova Suite and Planisware 5.

2.1.9 Kindling

New York, NY, U.S.

www.kindlingapp.com

Description: Kindling designed its idea management tools to drive employee engagement. Across all Kindling customers, the participation level is above 77%. Kindling supports

http://www.kindlingapp.com/



collaboration around ideas indirectly, via the public commentary on an idea, and directly, through wiki-style editing of any idea.

What's interesting about Kindling?

Kindling sees the evolution of reputation and a motivating factor for participation in idea management campaigns. In 2010, it has plans to provide better support for the decision-making workflow around ideas such as the ability to assign "owners" and add contextually relevant data to ideas that will assist in coming to a decision. It will also provide functionality for intelligently mapping people to ideas based on interest and their behavioral history.



SaaS annual price:

$ 50,000 for 1.000 users

$ 75,000 for 10,000 users

$100,000 for 100,000 users

Services: strategic consulting, Web analytics, development and design.

Key Customers:

Department of Veterans Affairs

Medtronic

Motley Fool

Symantec

Highlights:

The company has significant penetration in the healthcare providers and retail markets.

Kindling provides an Outlook plug-in, as well as support for unified authentication, using ActiveDirectory and Single Sign-On for SharePoint.

Kindling mobile allows smartphone users to submit, vote and discuss ideas.

Clients express interest in reputation-oriented solutions focused on the role and contribution of the individual within the Kindling environment.

2.1.10 MindMatters

Canonsburg, PA, U.S.

www.us-mindmatters.com

Description: MindMatters was founded in 2000 with the express purpose of creating effective idea management software. Its idea management system is called Innovator Enterprise Management System software, which provides end-to-end support for the corporate innovation process. It has significant experience in the healthcare and financial services sectors.

What's interesting about MindMatters?

http://www.us-mindmatters.com/



MindMatters offer three main innovation products: Innovator Professional, designed for the most complex, multi-business unit idea management initiatives with unlimited users, Express, a customizable application limited to 1,000 users in a single department, and Flagpole, an off-the-shelf cloud-based solution. The company also focuses on the safeguard and protection of intellectual property as central to the innovation process.


MindMatters offers both software-as-a-product and SaaS delivery models. The majority of its revenue comes from the SaaS model. Pricing includes maintenance and support and in the licensing model is done on a "per client" basis, named clients only. More specific pricing information was not provided by the company.

Services: consulting and training services, solution customization.

Key Customers:

PPG Industries

Respironics

Johnson Controls

3M

Highlights:

MindMatter's idea management solutions offer extensive intellectual property management capabilities and functionality.

MindMatters provides an eight-week innovation immersion program for corporations.

More than three quarters of MindMatters' revenue base comes from North America and the rest from Europe.

2.1.11 Spigit

Pleasanton, CA, U.S.

www.spigit.com

Description: EnterpriseSpigit integrates social collaboration with traditional idea management workflow and analytics. With Spigit for SharePoint, companies have a centralized location within SharePoint where ideas can be created, shared, discussed and evaluated. Ideas go through multiple stages. Each stage has its own criteria for advancement to the next stage: crowdsourced signals (votes, comments, views, and analytics), formal reviews and role-based approvals.

What's interesting about Spigit?

Spigit's reputation measuring system, RepUrank, computes interaction among community members to evaluate people and ideas independent of existing ties. This allows the best ideas and people to surface, not just those that are the most popular. In addition to idea management, PredictionSpigit can be used to capture the different knowledge and perspectives from communities to forecast the outcome of events.


On-premises license:

http://www.spigit.com/



Server: $15,000

$52,000 for 1,000 users

$105,000 for 10,000 users

$320,000 for 100,000 users

SaaS annual price:

$52,000 for 1,000 users

$105,000 for 10,000 users

$320,000 for 100,000 users

Services: business planning, community and process architecture, design and launch readiness, deployment, optimization.

Key Customers:

AT&T

Cisco

Southwest Airlines

MetLife

Highlights:

Spigit offers products that can be used to run crowdsourcing contests (ContestSpigit). MobileSpigit lets iPhone users post, vote, engage and explore ideas in real-time from any location.

Spigit also has an offering for State, Local and Federal government organization — CitizenSpigit — that can be used to work more closely with citizens or innovate within an agency.

Social software features: blogs, wikis, forums, activity streams, tags, social profiles, social networks, cross-platform search for all content and users.

Spigit has plans to build out its functionality for external open innovation to support the needs of private and public sector clients.



2.2 Social Software Vendors with Idea Management Modules

Figure 5. Idea Management Features for Social Software Vendors




Figure 6. Idea Management Features for Social Software Vendors (continued)


2.2.1 Jive

Palo Alto, CA, U.S.

www.jivesoftware.com

Description: Jive's Ideation module enables idea creation, voting, scoring, highlighting and filtering within an internal collaborative environment or external-facing community. Built on the Jive Engage platform, the Ideation module allows real-time innovation and crowdsourcing. Rich content such as images, videos and tables can be includes with ideas.

What's interesting about Jive?

Jive's product brings together the front end of idea capture and integrates that process into a collaborative community environment while also enabling companies to tap into conversations occurring across the social Web for additional crowdsourced ideation. The idea template can be configured to include specific questions or fields to help ensure critical information is always provided by idea submitters. Idea categories suggest specific labels as people create ideas and open-ended tagging is also supported.


http://www.jivesoftware.com/



On-premises license and SaaS annual price:

$20,000 for up to 5,000 users internally

If used externally, 500,000 page views/month.

Services: strategy consulting services along with online and in-person training are offered with several options and levels.

Key Customers:

Taleo

Mayo Clinic

SAP

LiveNation

Highlights:

Market penetration includes more than 3,000 customers, which account for more than 8 billion page views annually and 15 million users.

Jive's personalized dashboard functionality lets members "drag and drop" widgets containing people, places, or content from various parts of the community that are most pertinent to their job or interests.

Social media monitoring capabilities add an additional dimension for R&D and product development executives looking to crowd source ideas from the social Web and engage with influencers.

2.2.2 NewsGator

Denver, CO, U.S.

www.newsgator.com

Description: NewsGator's idea management tool is built into its social computing offering, Social Sites, which is integrated into Microsoft SharePoint. The Social Sites ideas module is integrated directly into a work stream where users can collaborate, participate, and stay engaged. The module allows organizations to increase the visibility of new ideas and makes innovation an organic part of the social computing workflow. The interface lets users to submit, vote for, comment on, promote, and manage ideas within the Social Sites activity stream.

What's interesting about NewsGator?

NewsGator's Social Sites provides a simple Welcome Wizard to help users create their personal brand through a social profile, allowing them to highlight their unique contributions, expertise, strengths, skills, and interests.


On-premises license:

$75,000 for 1,000 users

$375,000 for 10,000 users

http://www.newsgator.com/



$2,500,000 for 100,000 users

SaaS annual price:

$37,500 for 1,000 users

$187,500 for 10,000 users

$1,250,000 for 100,000 users

Services: data migration and integration, enterprise 2.0 consulting, user experience, custom development, reporting, user documentation, user training, premium maintenance.

Key Customers:

Citi

Deloitte

Merck

United States Air Force

Highlights:

NewsGator customers include over 350 Fortune 2000 companies and over 2.5 million paid enterprise users..

Collaboration within online communities facilitates quick and informed decision making, decreases the time it takes to find the information people need to do their jobs and enables them to locate expertise they might not have known existed otherwise.

Social software features: microblogging, social search, social profiles, social networks, RSS, communities, activity streams, knowledge/expertise location skills, desktop and mobile clients, as well as social analytics/metrics.

2.2.3 salesforce.com

San Francisco, CA, U.S.

www.salesforce.com

Description: Salesforce.com is best known for its cloud-based customer relationship management and sales force automation offerings. Salesforce.com's 2009 annual revenue, 100% of which comes from its SaaS model, was $1.077 billion and it is by far the largest vendor covered in this research. The majority of revenue comes from its customer relationship management (CRM) activities, rather than its innovation services. In the innovation management space, it provides a product called Salesforce Ideas, integrated into its enterprise offering and designed to capture and manage the ideas residing in the sales force.

What's interesting about salesforce.com?

Salesforce.com's integration of its idea management tool into its wider product offering allows the user to take full advantage of the enterprise scalability built into their main CRM platform. On the flipside, this means that its solution is not appropriate for an enterprisewide innovation management system, as it is designed for the sales force and customers.


http://www.salesforce.com/




SaaS annual price:

$3,000 for 1,000 users

$30,000 for 10,000 users

$300,000 for 100,000 users

The trial version of an ideas-only license is $3 per user, per year.

The pricing model for occasional users is $0.25 per login, bought in monthly bundles.

Services: business planning, community and process architecture, design and launch readiness, deployment, optimization.

Key Customers:

Bank of America

Sappi

Abbott Labs

Canon

Highlights:

In addition to idea management, salesforce.com's products include tools for communication and collaboration, with tools such as Chatter, and the creation of customer community capabilities like Q&A, discussion boards and a knowledge base.

The Salesforce Ideas solution is integrated with the wider solution and therefore enjoys the benefits of scale and security, as well as some of the customization features, that salesforce.com produces for its general CRM platform.

Salesforce Ideas will be of particular interest to enterprises with a salesforce.com solution already in place.

Salesforce Ideas, as part of salesforce.com, is available in 11 end-user languages.



2.3 Product Life Cycle Management

Figure 7. Idea Management Features for Product Life Cycle Management Vendor




Figure 8. Idea Management Features for Product Life Cycle Management Vendor (continued)


2.3.1 Sopheon

Minneapolis, MN, U.S.

www.sopheon.com

Description: Sopheon is best known for its product life cycle management (PLM) software solutions. Annual revenue for 2009 was $13 million. Sopheon includes three principal products in its Accolade offering, which taken together cover the innovation process end-to-end: Accolade Process Manager, Accolade Idea Lab, and Accolade Vision Strategist. The Sopheon Idea Lab offering can be sold on its own or integrated with the other Accolade products. No Idea Lab components are sold separately.

What's interesting about Sopheon?

Accolade Idea Lab can be fully integrated with Sopheon's product portfolio management solution and is integrated with Microsoft Project 2003 and 2007. The innovation management software is part of an integrated solution that provides end-to-end support for the product innovation process.

http://www.sopheon.com/




Sopheon offers on-premises and SaaS versions of its software, but pricing information was not provided.

Services: training is offered at a rate of $2,000 per day for individual roles.

Key Customers:

Afton Chemical

Hormel Foods

Abbott Labs

Bank of America

Highlights:

Of particular interest for product innovation efforts, less so for other types of innovation such as process and business model innovation.

With 85 fulltime employees, Sopheon is one of the largest vendors covered in this research, although the majority of its revenue is derived from the PLM software, rather than innovation management.

Just below 70% of Sopheon's revenue comes from North America, with the balance made up in Europe. 92% of Sopheon's annual revenue comes from the manufacturing sector.

Because of its PLM experience, its most important sector by far is manufacturing, both discrete and process.

3.0 Additional Innovation Tools and Techniques

In addition to the vendors described in this research and the technology they provide, there are other tools and techniques enterprises can use for uncovering innovative ideas such as:

Facilitated team meetings

Jams

Business narratives (anecdote circles) and sensemaking

Brainstorming

Focus groups

Hybrid thinking and contextual inquiry (customer-centered design)

TRIZ method

Patent exploration

Pattern-based modeling and analysis

Social media monitoring

Social network analysis (organizational, value and social influence network analysis)



These tools and techniques are discussed in other Gartner analysis listed in the Recommended Reading section of this document.

4.0 Methodology

The information presented in this report was collected via survey during 2Q10. Vendors were presented with a questionnaire and asked to provide specific information about their innovation products, partners and client references. The survey data was supplemented with primary research by Gartner analysts and validated through client inquiry.

As required by Gartner's research methodology, vendors received a copy of the information for review and approval prior to publication.

RECOMMENDED READING

"Toolkit: RFI Product Requirements Template for Idea Management Applications"

"Managing Innovation: A Primer, 2009 Update"

"Five Myths of Innovation, 2010 Update"

This research is part of a set of related research pieces. See "'New Normal' Business Demands New Focus on Innovation, Cost, Risk Management and Governance" for an overview.



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Documents

Research - Asian Development Bank · This research shows how little difference there is in basic features offered by vendors, ... Analysis ... 2.1.7 InnoCentive