Register Today for NAM’s Annual Public Affairs Conference!April 12-14, 2015

The Ritz-Carlton, New Orleans

New Orleans, LA

The National Association of Manufacturers’ Annual Public Affairs Conference is the perfect opportunity to enhance your expertise and discuss topics that impact our economic and political future.

This conference has become the nation’s premiere annual gathering of public affairs and government relations executives from corporations and associations and focuses on grassroots involvement, best practices and policy initiatives over the course of 2 days.

WHY YOU SHOULD ATTEND?DISCOVER: Gain insightful knowledge on the latest information regarding policy, advocacy and grassroots strategies.

NETWORK: Meet and build relationships with fellow public affairs and government relations executives from corporations and associations.

INTERACT: Talk with your colleagues, ask questions and participate in group discussions during our interactive sessions.

WHO SHOULD ATTEND? � Public and government affairs vice presidents

� Directors and managers or policy development executives, including government relations and political affairs

� Association corporate communications and public relations executives

� Association government relations executives

� Heads of Washington offices

� Washington representatives

� Grassroots managers

� Policy lobbyists

� PAC administrators

� Key contact managers

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AGENDASUNDAY, APRIL 1210:00 a.m. – 5:00 p.m.

Registration and Conference Check-InLAFAYETTE BALLROOM FOYER

Noon – 2:30 p.m.

NPASC Quarterly Meeting and Luncheon (OPEN TO NPASC MEMBERS ONLY)

3:00 p.m.

Conference Welcome & Opening SessionLAFAYETTE BALLROOM

3:15 p.m. – 4:30 p.m.

The New Political Environment on Capitol Hill LAFAYETTE BALLROOM

It’s official: Republicans are in charge of the House and Senate. This new leadership is expected to bring about new questions, new policies and new opportunities. With so many pressing issues on the horizon, ranging from energy to sequestration to immigration reform, both sides of the political aisle have reason to offer an olive branch in an effort to demonstrate to the American public that they can, in fact, lead. During this session, panelists will discuss what’s in store for the 114th Congress and what manufacturers can expect to face leading up to the 2016 elections.

� Luke Hatzis, Principal, Capitol Counsel

� Gabe Horwitz, Director of the Economic Program, Third Way

� Aric Newhouse, Senior Vice President, Policy and Government Relations, NAM (moderator)

4:30 p.m. – 5:15 p.m.

All Politics is Local LAFAYETTE BALLROOM

Join Jeremy Alford, publisher and editor of LaPolitics.com and LaPolitics Weekly, to discuss the current political trends in Washington and what to expect as we head into the 2016 presidential election. 6:00 – 7:00 p.m.

Opening ReceptionCRESCENT VIEW – LOCATED ON LEVEL TWELVE OF THE RITZ-CARLTON

7:00 – 9:00 p.m.

Opening Dinner LAFAYETTE BALLROOM

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AGENDAMONDAY, APRIL 137:30 a.m. – 3:30 p.m.

NAM Office HoursMAISON

7:30 a.m. – 8:15 am.

BreakfastAUDUBON – LOCATED ON LEVEL ONE

8:30 a.m. – 9:30 a.m.

Workforce Development LAFAYETTE BALLROOM

Manufacturing has undergone a dramatic transformation in recent years and now includes some of the most technical and fastest-growing careers today. Despite this growth, manufacturers everywhere continue to have difficulty in finding skilled workers, and it’s not expected to get better anytime soon. Inspiring an interest in science, technology, engineering and math (STEM) and manufacturing can create prosperous career opportunities for today’s students and your business. Join our experts as they discuss ways to spotlight manufacturing as a career and change the face of modern manufacturing.

� Jon Chapman, Co-Founder & Chief Strategy Officer, EverFi

� Nick D’Antonio, Program Manager, Manufacturing Institute (moderator)

� Ken Martin, VP Community Affairs, National Hockey League

9:30 a.m. – 9:45 a.m.

Break

9:45 a.m. – 10:45 a.m.

Making the Best Decisions for Your Company: Shaping Your Communications StrategyLAFAYETTE BALLROOM

Effective communication is fundamental to getting your message out to the public. In today’s virtual world, we can do this through many platforms, such as broadcast, digital, print and social media. However, as these platforms constantly change and competition increases, how can you cut through the clutter and ensure that you successfully reach your audience? Join our panel as they discuss ways to engage your audience and communicate your message effectively through existing and new platforms.

� Megan Barnett Bloomgren, Partner, DCI Group

� Victoria Podesta, Vice President and Chief Communications Officer, Archer Daniels Midland

� Julie Soderlund, Vice President, Global Communications, Philip Morris International (moderator)

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AGENDA10:00 a.m. – 2:00 p.m.

Spouse/Guest Activity (DEPART FROM LEVEL ONE OF THE RITZ-CARLTON AT 9:30 A.M.)

The New Orleans School of Cooking Learn the basics of Louisiana Cooking in a way you’ll never forget. Fun is the primary ingredient in the kitchen. During your private hands-on class, you will do more than just watch and eat- after all, you’re the chef! You will be cutting, chopping, and sautéing a full meal with one of the cooking schools Creole/Cajun expert chefs. After the hard work is done, you will sit down and enjoy the meal that you have just created. These classes are not limited to “foodies;” a great time will be shared by all!

10:45 a.m. – 11:00 a.m.

Break

11:00 a.m. – 12:00 p.m.

Building a Coalition: Finding and Developing Champions in CongressLAFAYETTE BALLROOM

Manufacturers in the United States are growing the economy, but we can’t do it alone. We need pragmatic, pro-growth allies in Congress to adopt the manufacturing agenda and get things done. How do we identify the problem solvers in Congress, especially as party labels become a less reliable indicator of a member’s pro-growth tendencies? How do we ensure consistent messaging and find a unified coalition voice? Hear from our panel on the role the business community can play in helping to foster relationships between like-minded legislators of all political stripes to help achieve action on issues that matter to manufacturers.

� Paul A. Brathwaite, Principal, Podesta Group

� Brad Fitch, President & CEO, Congressional Management Foundation

� Tiffany N. Adams, Vice President, Public Affairs (moderator)

12:00 p.m. – 12:15 p.m.

Break

12:15 p.m. – 1:15 p.m.

Networking LunchAUDUBON – LOCATED ON LEVEL ONE

1:15 p.m. – 1:30 p.m.

Break

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AGENDA1:30 p.m. – 3:00 p.m.

Best Practices from the Fishbowl!BROADMOOR AND FOUNTAINBLEAU

This dual session will give participants an opportunity to discuss issues on any given topic that may be keeping them awake at night. Are you facing a particular challenge or obstacle? Are you curious about an aspect of the NAM’s policy or advocacy processes? No question will go unanswered! Submit questions anonymously for your corporate peers to answer during this session.

3:00 p.m.

Free Afternoon

6:00 p.m. – 7:00 p.m.

Reception COURTYARD

7:00 p.m. – 9:00 p.m.

Dinner on Your Own New Orleans offers one of the most incredible and vibrant outlets for exceptional dining and unforgettable cuisine. Take this evening to explore all that the city has to offer and more. A listing of restaurant recommendations is included in the workbook under the tab “Things to Do.”

TUESDAY, APRIL 147:30 a.m. – 11:30 a.m.

NAM Office HoursMAISON

7:30 a.m. – 8:00 a.m.

Breakfast AUDUBON – LOCATED ON LEVEL ONE

8:00 a.m. – 9:00 a.m.

International Economic Affairs LAFAYETTE BALLROOM

Despite the overall volatility on Capitol Hill, the environment for passing major trade legislation in the 114th Congress is positive. With Trade Promotion Authority likely to be taken up under the new Senate, what major issues will legislators need to address in an effort to boost exports and gain greater access to foreign markets? Will new bills be introduced to enact the Miscellaneous Tariff Bill or the reauthorization of the Export-Import Bank? Panelists will discuss options aimed at strengthening competitiveness, enhancing economic growth and supporting manufacturing in the United States.

� Jamie Hollenberg, Manager, Government Relations, Honeywell

� John Rauber, Director, Washington Affairs, Deere & Company

� Stephen Waguespack, President, Louisiana Association of Business & Industry (moderator)

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AGENDA9:00 a.m. – 9:15 a.m.

Break

9:15 a.m. – 10:30 a.m.

How to Influence the Regulatory Process on Energy and Environmental RegulationsLAFAYETTE BALLROOM

Congress passing legislation is only one part of the legislative process. After a bill becomes law, federal agencies must often implement it. How can manufacturers have a voice in the regulatory process of our government? What tools and strategies can we use in the energy and environmental space to ensure that rules are crafted with the manufacturing community’s needs in mind? Join us for an interactive discussion on effective ways to influence the regulatory process and review practical strategies you can use to influence the rulemaking process.

� Professor Susan Dudley, Director, Regulatory Studies Center, Trachtenberg School of Public Policy and Public Administration, The George Washington University

� Ambassador C. Boyden Gray, Partner, Boyden Gray & Associates

� Ross Eisenberg, Vice President, Energy and Resources Policy (moderator)

10:30 a.m. – 10:45 a.m.

Break

10:45 a.m. – 12:00 p.m.

Positioning Business for the 2016 ElectionsLAFAYETTE BALLROOM

The 2014 election cycle saw the resurgence of business as a driving force in the political arena. With the business community engaging in primary election activity, fewer manufacturing-friendly members of Congress faced primary challenges, and very few were defeated in general election matchups. How can we continue to build on that momentum during the critical 2016 presidential election cycle to elect more pro-manufacturing candidates? Hear from our business trade association partners on the collaborative efforts executed during the 2014 cycle and the ways your company can work with us in 2016 and beyond to shape the political landscape.

� Dave Carney, CEO and President, Norway Hill Associates, Inc.

� Nicole Crain, Vice President, Government Relations, Iowa Association of Business and Industry

� Ned Monroe, Senior Vice President, External Relations, NAM (moderator)

12:00 p.m.

Conference Wrap-Up/Adjourn

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GENERAL INFORMATIONCONFERENCE FEES Member: $1,000Additional Member: $900Non-Member: $1,200Additional Non-Member: $1,100Spouse/Guest: $300 (includes Sunday night opening reception and dinner, Monday night reception and a group guest activity)

Fees include conference registration, favor, workbook, receptions, dinners, breakfasts and lunches. Fees do not cover accommodations. There is a $100 service fee for all cancellations made after Monday, April 6, 2015. No refunds will be made after this date. Substitutions may be made at any time.

REGISTRATIONPlease visit www.nam.org/paconference2015 to register for the NAM’s Annual Public Affairs Conference.

HOTEL RESERVATIONSRitz-Carlton, New Orleans921 Canal StreetNew Orleans, LA 70112(504) 524-1331

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ABOUT THE RITZ-CARLTON, NEW ORLEANSImmerse yourself in New Orleans history at our luxury hotel on the edge of the French Quarter.

Set within the historic 1908 Beaux Arts Maison Blanche building, The Ritz-Carlton, New Orleans retains the grace and charm of an antebellum mansion. Guests of this French Quarter hotel have the advantage of staying near popular area attractions, including Bourbon Street, but can also experience local traditions in our Courtyard, which hosts special events with our Crawfish Concierge, Snowball Sommelier and Oyster Butler. The Ritz-Carlton, New Orleans offers a peaceful retreat with features including:

� Luxury guest rooms and suites blending elegant décor with modern amenities

� Live music at the Davenport Lounge

� M bistro, offering a farm-to-table dining experience

� Destination spa, the largest in the city, offering more than 100 treatments

� Enchanting wedding venues and state-of-the-art meeting spaces

� Courtyard, offering a space for guests to relax or host private events

The NAM has secured a limited number of guest rooms at The Ritz-Carlton, New Orleans at the special rate of $269 per night, single/double, plus applicable taxes. Room taxes are subject to change at any time without prior notice. We have a limited number of rooms available, once the room block commitment has been met (this may occur before cut-off date), you may not be able to obtain the special NAM group rate.

To make your hotel arrangements by phone, you may call The Ritz-Carlton, New Orleans at (504) 524-1331 or toll free at (800) 826-8987. Registrants are responsible for making and canceling their own hotel room reservations. Be sure to identify yourself as a “National Association of Manufacturers (NAM)” registrant to obtain this special room rate. All reservations must be guaranteed with a major credit card. You must make your room reservation by Friday, March 20, 2015.

Note: Once the room block commitment has been met (possibly before cut-off) or released, you may not be able to obtain our special rate.

For questions regarding registration and hotel information, please contact Shonzia Thompson, the NAM’s Senior Director of Meetings Management at (202) 637-3070 or sthompson@nam.org.

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TRAVEL INFORMATIONAIRPORTThe Ritz-Carlton, New Orleans is 20-30 minutes from Louis Armstrong International Airport (MSY).

TRANSPORTATIONTAXI SERVICE Taxi service is available at approximately $33 from the Louis Armstrong International Airport. Please note $14 will be added to the standard fare for each additional passenger. AIRPORT SHUTTLESuper Shuttle Service is also available starting at $20 one way or $38 round trip. Ticket booths are located on the lower level in the baggage claim area.

RENTAL CARS Rental car companies are available from major chains.

PARKINGValet is available at the hotel for $45 per evening.

If you require transportation assistance, or if you have other personal requests, please call Concierge Services at (504) 524-1331 ext. 4200.

DRESSBusiness casual and/or resort casual attire is appropriate for all meetings. High temperatures in April average 78° and lows average 59°.

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SPOUSE/GUEST INFORMATION REGISTRATION Spouse/Guest Registration: $300

Spouses/guests are invited and encouraged to attend all meetings, meals and social functions during the conference. Please note, if you have a spouse/guest attending any part of the conference, they must pre-register. For more information, please contact Candice Austin, the NAM’s Director of Public Affairs and Member Engagement at (202) 637-3122 or caustin@nam.org.

SPOUSE/GUEST ACTIVITY The New Orleans School of Cooking524 St. Louis StreetNew Orleans, LA 70130

Monday, April 13, 2015 10:00 am - 1:00 pm

Learn the basics of Louisiana Cooking in a way you’ll never forget. Fun is the primary ingredient in the kitchen. During your private hands-on class, you will do more than just watch and eat- after all, you’re the chef! You will be cutting, chopping, and sautéing a full meal with one of the cooking schools Creole/Cajun expert chefs. After the hard work is done, you will sit down and enjoy the meal that you have just created. These classes are not limited to “foodies;” a great time will be shared by all!

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Connect with Us

www.nam.org/paconference2015