10
Regional Studies. Vol. 38.9, pp. 991-999, December 2(K)4 Carfax Publishing Regional Competitiveness: An Elusive yet Key Concept? MICHAEL KITSON*, RON MARTINf and PETER TYLER^ *Juiige Institute of Management, "[Department of Geography and i^Department of Laud Economy, University of Cm Cambridge, UK. Emails: [email protected]; [email protected]; [email protected] , INTRODUCTION There is now widespread agreement that we are wit- nessing the 'resurgence' of regions as key loci in the organization and governance of econoniic growth and wealth crearion. A previous special issue of this journal ('Rethinking the Regions', Regional Studies (2003) 37(6/7)) was devoted to recent developments and debates in regional development theory. The present special issue on 'Regional Competitiveness' is intended to complement that earlier collection of papers by focusing on what has become one of the most discussed aspects of the new concern with regions, n^unely their competitive performance. The competitiveness of regions is an issue not just of academic interest and debate, but also of increasnig policy deliberation and action. However, as the papers in this issue make clear, the very notion of regionai competitiveness is itself compiex and contentious, and even though policy- makers everywhere have jumped onto the regional and urban competitiveness bandwagon, we are far from a consensus on what is meant by the term and how it can be measured: as is often the case, policy has raced ahead of conceptual understanding and empirical analysis. The papers included in this issue are intended to advance that understanding and analysis. The pur- pose of this extended Editorial introduction is to provide some of the background to this project. I , THE COMPETITIVENESS FAD The credo of competitiveness has attracted a veritable host of believers and followers. Economists and experts everywhere have elevated 'competitiveness' to the status of a natural law of the modern capitalist economy. To assess a country's competitiveness and to devise policies to enhance it have become officially institution- alized tasks in many nations, e.g. the USA, the UK, Uelgium, Italy, the Netherlands and Japan. The USA ied the way in the eariy iy9<)s by setting up a govern- mcntai Competitiveness Fohcy Council to report regu- iarly on and to promote the competitiveness ot the US economy. In the same year, the European Commission established a European Council of Competitiveness, and it undertook to produce a regular Competitiveness Report on the pertbrmance of the economy of the European Union (the most recent being the seventh, for 201)3). In the European Union, the issue of com- petitiveness has taken on particular significance in rela- tion to its Lisbon 'growth strategy', with its higlily ambitious aim to close the 'competitiveness gap' with the USA and to become the world's most dynamic and competitive knowledge-based economy by 2010. In addition, numerous private organizations and con- sultancies concerned with measuring and lobbying the cause of competitiveness have emerged recently, such as the World Economic Forum (Geneva, Switzerland), the Competitiveness Institute (Barcelona, Spain), the Council on Competitiveness (Washington, DC, USA) and the Institute for Strategy and Competitiveness (Harvard, MA, USA). This focus on competitiveness has not just been a macroeconomic phenomenon, however. It has also assumed key significance at the regional, urban and local scales. Within governmental circles, interest has growji in the 'competitive performance' of individual regions and cities, with identifying the key determi- nants of regional and urban competitiveness, and with devising policies to promote and foster those determi- nants. In the UK, for example, the improvement of regional and urban competitiveness has moved to central stage in the poHcy statements of the Treasury, Department of Trade and Industry, and the Office of the Deputy Prime Minister (DTI, 2004; H. M. TREASURY, 2001, 2003. 2004; ODPM, 2003, 2004). Likewise, the EUROPEAN COMMISSION (2004) sees the improvement of competitiveness in Europe's lagging regions as vital to 'social cohesion'. At the same time, city and regional authorities are themselves increasingly obsessed with constructing local competi- tiveness indices so as to compare the relative standing of their locaiities with tliat of others, and with devising poiicy strategies to move their area up the 'competi- tiveness league table'. Thus, in the same way that the World Economic Forum produces aiinuai global 0<)34-34l)4 pruit/136IMl5yi oiiUiic/04/090991-09 ©2004 Regioiial Studies Association h t cp: / z* www. re gional-studies-assoc. ac. uk DOl:10.K)80/(Kt34.M()(t42C)00320816

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Regional Studies. Vol. 38.9, pp. 991-999, December 2(K)4 Carfax Publishing

Regional Competitiveness: An Elusive yet KeyConcept?

MICHAEL KITSON*, RON MARTINf and PETER TYLER^*Juiige Institute of Management, "[Department of Geography and i^Department of Laud Economy, University of Cm

Cambridge, UK. Emails: [email protected]; [email protected]; [email protected] ,

INTRODUCTION

There is now widespread agreement that we are wit-nessing the 'resurgence' of regions as key loci in theorganization and governance of econoniic growth andwealth crearion. A previous special issue of this journal('Rethinking the Regions', Regional Studies (2003)37(6/7)) was devoted to recent developments anddebates in regional development theory. The presentspecial issue on 'Regional Competitiveness' is intendedto complement that earlier collection of papers byfocusing on what has become one of the most discussedaspects of the new concern with regions, n^unelytheir competitive performance. The competitiveness ofregions is an issue not just of academic interest anddebate, but also of increasnig policy deliberation andaction. However, as the papers in this issue make clear,the very notion of regionai competitiveness is itselfcompiex and contentious, and even though policy-makers everywhere have jumped onto the regional andurban competitiveness bandwagon, we are far from aconsensus on what is meant by the term and how itcan be measured: as is often the case, policy hasraced ahead of conceptual understanding and empiricalanalysis. The papers included in this issue are intendedto advance that understanding and analysis. The pur-pose of this extended Editorial introduction is toprovide some of the background to this project.

I ,

THE COMPETITIVENESS FAD

The credo of competitiveness has attracted a veritablehost of believers and followers. Economists and expertseverywhere have elevated 'competitiveness' to the statusof a natural law of the modern capitalist economy.To assess a country's competitiveness and to devisepolicies to enhance it have become officially institution-alized tasks in many nations, e.g. the USA, the UK,Uelgium, Italy, the Netherlands and Japan. The USAied the way in the eariy iy9<)s by setting up a govern-mcntai Competitiveness Fohcy Council to report regu-iarly on and to promote the competitiveness ot the USeconomy. In the same year, the European Commission

established a European Council of Competitiveness,and it undertook to produce a regular CompetitivenessReport on the pertbrmance of the economy of theEuropean Union (the most recent being the seventh,for 201)3). In the European Union, the issue of com-petitiveness has taken on particular significance in rela-tion to its Lisbon 'growth strategy', with its higlilyambitious aim to close the 'competitiveness gap' withthe USA and to become the world's most dynamicand competitive knowledge-based economy by 2010.In addition, numerous private organizations and con-sultancies concerned with measuring and lobbying thecause of competitiveness have emerged recently, suchas the World Economic Forum (Geneva, Switzerland),the Competitiveness Institute (Barcelona, Spain), theCouncil on Competitiveness (Washington, DC, USA)and the Institute for Strategy and Competitiveness(Harvard, MA, USA).

This focus on competitiveness has not just been amacroeconomic phenomenon, however. It has alsoassumed key significance at the regional, urban andlocal scales. Within governmental circles, interest hasgrowji in the 'competitive performance' of individualregions and cities, with identifying the key determi-nants of regional and urban competitiveness, and withdevising policies to promote and foster those determi-nants. In the UK, for example, the improvement ofregional and urban competitiveness has moved tocentral stage in the poHcy statements of the Treasury,Department of Trade and Industry, and the Officeof the Deputy Prime Minister (DTI, 2004; H. M.TREASURY, 2001, 2003. 2004; ODPM, 2003, 2004).Likewise, the EUROPEAN COMMISSION (2004)sees the improvement of competitiveness in Europe'slagging regions as vital to 'social cohesion'. At thesame time, city and regional authorities are themselvesincreasingly obsessed with constructing local competi-tiveness indices so as to compare the relative standingof their locaiities with tliat of others, and with devisingpoiicy strategies to move their area up the 'competi-tiveness league table'. Thus, in the same way thatthe World Economic Forum produces aiinuai global

0<)34-34l)4 pruit/136IMl5yi oiiUiic/04/090991-09 ©2004 Regioiial Studies Association

h t cp: / z* www. re gional-studies-assoc. ac. ukDOl:10.K)80/(Kt34.M()(t42C)00320816

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992 Michael Kitson et al.

competitiveness indices that rank national economies,so a plethora of city and regional indices have appearedthat rank places on the basis of this or that measure ofcompetitiveness. The Progressive Policy Institute inWashington, DC, for example, compiles various 'neweconomy' indices for US cities and regions ( A T K I N -

SON and CoDURi, 2002; ATKINSON and WrLHHLM.2002). ROBERT HUGGINS ASSOCIATES (20a4a, b)produces the World Knowledge Competitiveness Indexthat seeks to benchmark the globe's leading knowledgeeconomy regions; it also produces a EuropeanCompetitiveness Index that ranks cities and regions.Yet another of these indices of 'place competitiveness'is FLORIDA'S (2002) 'creativity nidex', a proxy for anarea's openness to different kinds of people and ideas.

However, this new focus on 'territorial competi-tiveness' is itself highly problematic. For despite therush to measure, compare and promote 'regional com-petitiveness', the very notion is contentious and tarfrom well understood. As GARDINER et al. (m thisvolume) ask: What, precisely, is meant by the competi-tiveness of regions, cities and localities? In what sensedo regions and cities compete? How can regionalcompetitiveness be measured? What are the connec-tions between regional competitiveness and regionaleconomic prosperity? Although the academic literatureon regional and urban competitiveness has beenexpanding (e.g. STEINLE, 1992; CHESHIRK andG O R D O N , 1995; DUFFY, 1995; GROUP OF LISBON,

1995; STORPER, 1995, 1997;JENSEN-BUTLER etal.,1997; BEGG, 1999, 2002; URBAN STUDIES, 1999;CAMAGNI, 2003; PORTER, 1998a, b, 2000, 2001,2003), there is still no generally agreed theoretical orempirical framework for answering these questions.The concern is that there is an elusive concept, flawedindicators and over-prescribed policies.

COMPETITIVENESS: AN ELUSIVECONCEPT

At its simplest, regional (and urban) competitivenessmight be defmed as the success with which regionsand cities compete with one another in some way.This might be over shares of (national, and especiallyinternational) export markets. Or it might be overattracting capital or workers. Such notions would seemto underpin Michael STORPKR'S (1997, p. 20) defmi-tion of'place competitiveness' as:

The ability of an (urban) economy to attract and maintainfirms with stable or rising market shares in an activitywhile maintaining or increasing standards of living forthose who participate in it.

Similarly, in recent work on regional competitiveness.PORTER (1998a, b, 2000, 20()la, b) has emphasizedthe key role of export-orientated clusters as tbe basisfor a higb regional standard of living.

However, this focus on regional export shares as a

measure of regional competitiveness is problematic.First, it uses a concept of competitiveness defmedoriginaiiy for national economies witbout questioningwhether this is the most useful or meaningful concepttor use at the sub-national (urban and regional) scale.Second, as a consequence, it carries over all tbe prob-lems and debates that surround the notion of nationalcompetitiveness as defmed in trade and export terms.

For even at the national level, there is considerabledisagreement over the idea of competitiveness(CELLINI and Soci , 2002). As KRUGMAN (1996a, b)and othen (e.g. GROUP OF LISBON, 1995) havepointed out, there may be less to the export marketshare view of competitiveness than meets the eye. Tbecomplaint is that while the notion of competitivenessmay well be meaningful for an individual firm, it ismisplaced to carry the concept over to the aggregatenational economy: national economies do not go out ofbusiness such as uncompetitive firms, and internationaltrade is far from being a zero-sum game.

Traditionally, in economics, the notion of comparativeatii^anta^e (with roots going back to Ricardo and re-formulated in modern guise by Heckscber and Ohlin)has been used rather than that of competitive advantageor competitiveness. The concept of comparative advan-tage holds that countries, through specialization, canbenefit fix>m trade even if they do not have an absoluteadvantage, so that trade can be a positive sum game. Itacts as an antidote to some of the paranoia aboutglobalization, the development of the newly industrial-izing countries and the rise in outsourcing. Undercomparative advantage theory, trade reflects nationalditferences in fector endowments (land, labour, naturalresources and capital). Nations gain factor-basedcomparative advantage in industries that make intensiveuse of the factors they possess in abundance. But theconcept of comparative advantage has limitations. It isa static concept based on inherited tactor endowmentsand, in most forms, it assumes diminishing returnsto scale and equivalent technologies across nations.Nevertheless, comparative advantage based on factorsof production has intuitive appeal and has certainlyplayed a role in determining trade patterns in manyindustries. It is also a view that has informed muchgovernment policy toward competitiveness, becausegovernments believe they can alter factor advantagethrough various forms of intervention, especially hyaltering factor costs (through reductions in interestrates, efforts to hold down wages, currency devaluation,subsidies, export credits, etc.).

Over the past 20 years or so, however, there hasbeen a growing sentiment that comparative advantagebased on factors of production is not suflicient toexplain patterns of trade. A new paradigm oi' cowpetitiveadvantage has risen to the fore. This is meant to capturethe view that nations can develop and improve theircompetitive position. It focuses on the decisive charac-teristics of a nation that allow its firms to create and

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Regional Competitiveness: An Elusive Yet Key Concept? 993

sustain competitive advantage in particular fields. AsMichael Porter, one of the prime exponents of thisnotion, and indeed the doyen of the whole competi-tiveness debate, puts it:

I believe that many policy makers, like many corporateexecutives, view the sources of true competitivenesswithin the wrong framework, f f you believe that competi-tiveness comes fixjm having cheap capital, and low costlabour, and low currency prices and if you think thatcompetitiveness is driven by static efliciency, thfn youbehave in a certain way to help industry. However., myresearch teaches tliat competitiveness is a function ofdynamic progressiveness, innovation, and an ability tochange and improve. Using this framework, things thatlook useful under the old model prove counterproductive.

(POKTER, 1992, p. 40)

For Porter, the only meaningful concept of competi-tiveness is productivity. The principal goal of a nation isto produce a high and rising standard of living for itscitizens. The ability to do so depends, according toPorter, not on the fuzzy and amorphous notion of'competitiveness', but on the productivity with whicha nation's resources are employed. A rising standard ofliving depends on the capacity of a natioii's firms toachieve high levels of productivity and to increaseproductivity over time. Sustained productivity growthrequires that an economy continually upgrades itself.

Similarly, KRUGMAN (1990, p. 9) also argues that ifcompetitiveness has any meaning, then it is simplyanother way of saying productivity:

Productivity isn't everything, but in the long am it isalmost everything. A country's ability to improve itsstandard ot living over time depends almost entirely onits ability to raise its output per worker.

The focus on productivity is apparent throughout theindustrialized world: fbr example, fbr the USA. see theC O U N C I L ON COMPETITIVENESS (2001); for the UK,see DEPARTMENT OF TRADE AND INDUSTRY (DTI)

(1998, 2003b, c), H. M. TREASURY (2000) andBROWN (2001); and for Europe, see EUROPEAN

COMMISSION (2003) andO'MAHONY and VAN ARK(2003). Furthermore, the preoccupation with pro-ductivity is now firmly focused on the region: for theUSA, see PORTER (2001a, b); for the UK. see H. M.

TREASURY (2001, 2003) and DTI (20()3a, 2004); andfor Europe, see SAPIR et al. (2004). Indeed, one aspectof Porter's productivity approach to competitiveness isof particular interest: namely, his argument that 'com-petitive advantage is created and sustained through ahighly localized process' (PORTER, 1990, p. 19: alsoPoRrKR, iy98a, 20()lb). In fact, in recent years, hisfocus has shifted away from the competitive advantageof nations Co the competitive advantage of regions,

THE COMPETITIVE ADVANTAGE OFREGIONS?

It is certainly possible to derive measures of regionalproductivity either from firm-based micro-data or from

aggregate regional output figures, and such measuresprovide valuable information on a region's standardof living, both through time and relative to otherregions. But although regional productivity is certainlya useful indicator of what might be termed 'revealedregional competitiveness' (GARniNEB et al.., 2004),there are empirical problems in measuring it accurately(KiTSON, 2004) as well as conceptual issues abouthow to interpret what is actually meant by regionalproductivity. All of the problems associated with mea-suring and interpreting national or sectoral productivitycarry over the regional case. Thus, should one focuson labour productivity (possibly adjusted to take intoaccount the number of hours worked) or on total (ormultifactor) productivity (TFP)? Additional problemsinclude the output indicator used, which at the regionallevel also raises the issue of residence- versus workplace-based measures. There is the difficulty of measuringthe output of services and the government sector. Theestimation and interpretation of regional TFP are evenmore problematic: TFP requires data that are rarelyavailable at the sub-national scale, and the estimationof regional production functions that are themselvescontentious. In addition, productivity on its own isonly one aspect of revealed regional competitiveness,or competitive advantage. What also matters is theregional employment rate. The ability to sustain ahigh rate of employment amongst the working-agepopulation is as important as having a high output perworker. Although the two usually go together, a focusjust on the latter can be misleading. Examples aboundof regions in which firms and industries have soughtto raise labour productivity through the extensiveshakeout of workers and closure of plants, that isby reducing employment. But it would obviously beperverse to view such regions as having improved theirlong-run competitive advantage if the cost of increasedlabour productivity is persistent high unemployment.

Beyond these issues, useful though regional produc-tivity analyses might be - and even these are not thatcommon - they tell us little about the meaning, sourcesor processes of regional competitive advantage ( B U D Dand HiRMis, 2004; T U R O K , 2004). If Porter is correctthat competitive advantage is a highly localized process,then this requires further elaboration for it suggests thatthere is something distinctive and formative aboutregional and local economic development: that theregional economy is more than just the sum (or aggre-gate) of its parts.

As CELLINI and Soci (2002) argue, the notion ofregional competitiveness - or to use our terminology,regional competitive advantage — is neither niacro-(nationai) nor micro-economic (firm-based). Regionsare neither simple aggregations of firms, nor are theyscaled-down versions of nations. These authors go onto surest that competitiveness takes on a differentmeaning according to the scale or level at which theterm is being used. Thus, they distinguish between the

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994 Michael Kitson et al.

macro level (the competitiveness of a country), themicro level (the competitiveness of the individual firm)and the meso level (the competitiveness of local eco-nomic systems), where the latter is further divided intoindustrial districts (or what Porter would call 'clusters')and regions. They suggest that the regional level ispossibly the most difficult and complex one at whichto defme competitiveness. They acknowledge that itmeans much more than the potential abihty to exportor the surplus in trade balance, and that it reaches farbeyond the production of goods to include a widerange of material and immaterial inputs and theirmobility, from housing and infrastructure to conununi-cations to social networks. Beyond this, however, theyfail to provide much insight.

CAMAGNI (2002) offers a much more usefiil discus-sion. He takes the view that regions do indeed compete,over attracting firms (capital) and workers (labour), asw ell as over markets, but based on absolute advantagerather than comparative advantage. According toCamagni, a region may be thought of as having absolutecompetitive advantages when it possesses superior tech-nological, social, infrastructural or ltistitutional assetsthat are external to but which benefit individual firmssuch that no set of alternative factor prices wouidinduce a geographical redistribution of economicactivity. These assets tend to give the region's firms,overall, a higher productivity than would otherwise bethe case. A similar view has been expressed by theEUROPEAN COMMISSION (1999, p. 5);

IThc idea of regional competitiveness] should capturethe notion that, despite the fact that there are stronglycompetitive and unconipetidve firms in every region,tliere are common features within jt region which atfectthe competitiveness of all firms located there.

The question is: what are these 'common features' andwhat makes them specifically regional in nature? Oneway of thinking about these question is in terms of'regional externalities', or resources that reside outsideof individual local firms but which are drawn on -directly or indirectly - by those firms and whichinfluence their efficiency, innovativeness, flexibility anddynamism: in short, their productivity and competitiveadvantage.

There is now a considerable hterature, within botheconomic geography and economics, that emphasizesthe distinctive role of regions and cities as sources ofkey external economies. This interest is in fact part ofa more general recognition of the role of geography asa source of increasing returns, and the rediscoveryand extension of ALFRED MARSHALL'S (1890/1920)original triad of external economies of industrial local-ization - skilled labour, supporting and iuicillary indus-tries, and knowledge spillovers - all held together bywhat he called 'something in the air' or 'industrialatmosphere'. Marshall's schema forms the basis of

Porter's 'cluster concept', in which regional competi-tive advantage derives trom the presence and dynamicsof geographically localized or clustered activities amongwhich there is intense local rivalry and competition,favourable factor input conditions, demanding localcustomers, and the presence of capable locally basedsuppliers and supporting industries. The more localizedare these industrial/business clusters, he argues, themore intense the interactions between these four com-ponents of the 'competitive diamond' and the moreproductive the region.

According to Porter, a key aspect of cluster formationand success — and hence of regional competitive advan-tage - is the degree of social embeddedness, the c.idst-ence of facHitative social networks, social capital andinstitutional structures (PORTER, 1998a, b, 200]a, b).The formation and evolution of such 'soft' externahtiesis seen as crucial for the dynamic competitiveness ofregions and cities, ln economic geography, .Storper'snot dissimilar notion ot 'untraded interdependencies' -such as flows of tacit knowledge, technological spill-overs, networks of trust and cooperation, and localsystems of norms and conventions — is also regarded ascentral to understanding the economic performanceand competitive advantage of a region (STORPER,

1995; PoLENSKE, 2004).

There is in fact an increasing tendency to explainregional growth and development in terms of such'soft' externalities. In particular, considerable emphasisis now given to local knowledge, learning and creativity(P INCH et al, 2003; MORGAN, 2004). The argumentis that in a globalized economy, the key resources forregional and urban competitiveness depend on localizedprocesses of knowledge creation, in which people andfirms learn about new technology, learn to trust eachother, and share and exchange information (MALECKI ,

2004). Indeed, an assumed link between localizationand tacit or informal, uncodified knowiedge is nowalmost accepted axiomatically (P INCH et al., 2003).While problems abound in all these discussions (onthe cluster concept, see, for example, MARTIN andSuNLEY, 2003), one point is clear: that the defmitionand explanation of regional competitive advantage needto reach well beyond concern with 'hard' productivity,to consider several other - and softer - dimensions ofthe regional or urban socio-economy (Fig. 1). Thequality and skills of the labour force (humau capital),the extent, depth and onentation of social networksand institutional forms (social/institutional capital), therange and quality of cultural facilities and assets (culturalcapital), the presence of an innovative and creative class(knowledge/creative capital), and the scale and qualityof public infrastructure (infra.structural capital) are alljust as important as, and serve to support and underpin,in the form of regional externalities, an efficientproductive base to the regional economy (productivecapital). For example, the ability of regions to attract

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Regional Competitiveness: An Elusive Yet Key Concept? 995

PRODUCTIVECAPITAL

KNOWLEDGE/CREATIVE CAPITAL

INFRASTRUCTURALCAPITAL

RegionalProductivity,

Employment andStandard of Living

HUMANCAPITAL

SOCIAL-INSTITUTIONAL

CAPITAL

Fig. 1. Bases of regional competitive advantage

skilled, creative and innovative people; to provide high-quality cultural facilities; and to encourage the develop-ment of social networks and institutional arrangementsthat share a common commitment to regional prosper-ity, are all key regional 'externalities' or 'assets' thatbenefit local firms and businesses, and hence are majoraspects of regional competitive advantage.

This is not to assume, however, that such externalitiesall operate at the same spatial scales, or that they canbe nurtured or developed equally across all parts of aregional economic space. On the contrary, one of themost pressing research questions concerns the appro-priate spatial scale at which to measure and analyseregional competitiveness. Do different externalitiesoperate over different geographical scales? How dothey interact across space? We actually know surpris-ingly little about such issues. Yet they are of criticalimportance given the need to ensure that policy inter-ventions to improve regional competitiveness are mean-ingful and etfective.

POLICY ISSUES

If there is no generally accepted definition or theoryof regional competitiveness, this has not stopped pohcy-makers from devising policies designed to boost thecompetitiveness of this or that region or city. Just asproductivity has been used as the dominant indicatorof 'revealed competitiveness', so it has tended to be aprime target for policy intervention. The UK illustratesthis tendency well. Over the past few years, the UKTreasury, the DTI and the Office of the Deputy' PrimeMinister, have all sought to identity the underlyingdeterminants - or 'drivers' to use the fashionable policy

parlance - of the productive performance of the coun-try's regions, cities and local authority areas. Five suchdrivers have been singled out in relation to policies atthe regional level: skills, enterprise, innovation, com-petition and investment (H. M. TREASURY, 2001,2004} (Fig. 2). In the case of urban competitiveness,the list of drivers is somewhat different: innovation,human capital, economic diversity and specialization,connectivity, strategic decision-making, and quality ofUfe factors (ODPM, 2003, 2004). Why the driversunderpinning urban competitiveness should differ fromthose underpinning regional competitiveness is notexplained when some of those listed for cities wouldseem just as relevant to regions.

The broad rationale for government intervention inrelation to these drivers is to overcome the market andinstitutional failures that restrain their contribution tothe growth of regional productivity. Thus, accordingto H. M. TREASURY (2004, p. 14):

there are important implications for the desigii and deliv-ery of regional policy in two respects. First, it is essentialthat a comprehensive package of policy instruments be inplace to stretifjjthen each of the five dnvers tliroughoutthe UK. Failure to do so would undermine effortsto strengthen individuai drivers and overall economicperformance. A region's economic underperformancecould be perpctiiaced if, for example, policy makers tailedto recognise the importance of a stn)iig local skills basett) the attraction and growth ot new businesses. Secondly,it is vital that there is a coordinated approach to thedesign and implementation of policies designed to raiseregions' productivity ;ind growth. ... There will be hene-tkinl synergies from ;! coordinated effort to strcngtlien allof the- drivers tliat may be holding back a particularregion's growth.

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996 Michael Kitson et al.

SKILLS

Skills raise firms' capacityto develop and use

new technology

INNOVATION

Investment inphysical capitalincreases fimis'

innovative capacity

Management skills raiseentrepreneurshlpandbusiness exceilence

New firms can createdemand for skilled labour

Increasing competitionencourages innovation

INVESTMENT

ENTERPRISE

Entry of newfiimsraises competition

COMPETITION

Increasing competitioncreates incentives forbusiness investment

Fig. 2. Driivrs of regional produaiuitY used in UK regional competitiveness policy.Sourrv: H. M. TREASURY (2004).

One problem witb this approach is that there appearsto be no underlying coherent theoretical justificationfor the particular choice o f drivers'. At best, ditierenttheories seem to be implicit in different drivers. Thedifficulty here, of course, is that severai difterent candi-dates are available as theoretical underpinnings forconceptualizing and devising poiicy interventions topromote regional competitive advantage, and all havetheir limitations. Standard regional export-base theoryoffers far too narrow a view ofthe nature and determi-nants of regionai competitive advantage. Likewise,standard regional growth theory, with its dependenceon the idea of a regional production function subjectto constant returns to scale, is of very Uniited usefulness.Much more promising are those approaches thatemphasize the importance of increasing returns, sincethese at ieast aliow for consideration of what wastermed above 'regional externalities'. But even herethere is a wide choice: from regional versions ofendogenous growth models (MARTIN and SUNLEY,

1998), through the spatial agglomeration models oftheso-called 'new economic geography' (FUJITA et ai.,1999; FUJITA and THISSE, 2002; BALDWIN et al.,2003), cumulative causation models (SETTERFIELD,

1998), evolutionary theories (BOSCMMA, 2004), tocluster theory (PORTER. 1998a, b, 2001a, h). In theUK, there has certainly been more than a whiff ofendogenous growth theory behind Treasury thinkingin this area, while within the DTI Porter's clustertheory has been bighly influential — both in focusingon regional productivity as the key indicator of regionalperfornunce and in advocating the promotion ofclasters as an integral component of regional strategies.

Another problem is that policies — both in the UKand elsewhere - tend to be overwhelmingly supply-side

in approach, and little attention is given to the demandside (FoTHERGiii, 2004). It is as if a sort of Say's lawof regional competitive advantage is being invoked: ifall the 'drivers' are in place, then demand for the region'sproducts and services should follow. As i^irter's workbas emphasized, demand tor a region's products is notsimpiy an end result but is itself an important 'driver' ofa region's competitive advantage. A low ievel of localdemand tends to dampen local innovativeness and entre-preneuHalism. encourages the exodus of skilled andeducated workers in search of better employment pro-spects elsewhere, hinders the development of high-quality cultural and infrastnictural capital, and generallyweakens the competitive dynamics ofthe area. Tacklingthe supply side is certainly necessary to foster growthand development, but tnay not of itself be sufficient.Action may also be needed to help stimulate localdemand (on the importance of markets, see CLARK€t al.., 2004). In this context, favourable macro-economic conditions and policies are also important,

A third limitation is the 'universalism' of manypolicies aimed at boosting regional or urban competi-tiveness, whereby it is assumed that the sanie 'drivers'are equally important everywhere, and hence the samebasic policy model is applicable, tbe idea being that, inprinciple, the process of regional economic growth isgoverned by a series of universal economic rules (onthe limitations of such universalism, see KHNNY andWILLIAMS. 20(>i); thus, if you puii the nght levers,the 'drivers' will respond in similar ways with similaroutcomes. But both history and geography vvill have amajor impact on the relevance of particular drivers andtheir impact. Thus, investing in 'innovation' (assumingsuch an investment could be adequately defined) mayhave beneficial effects in one region but have litde

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Regional Competitiueness: An Elusive Yet Key Concept? 997

impact in anotber. In the absence of a robust theoreticalframework that takes account ot spatial specificity, it ishard to gauge bow policy initiatives targeted on anyone specific driver contribute to fmal outcomes, howthe policy drivers work togetber, what relative weightshould be applied to eacb, and the time it takes forchange to occur.

Yet a further problem is that alluded to above:namely, tbat there bas been little research into whattbe appropriate spatial scale of mtervention sbould be.Some processes of regional competitive advantage maybe highly localized, while others nuy operate at a morebroad regional scale, and some may be national orglobal. In most instances, however, polices are pursuedon the basis of predefmed administrative or politicalareas that may have little meaning as economicallyfunctioning units, and from which policy effects may'leak out' into other regions. At the same time, byfollowing similar strategies (based on similar 'drivers')different regions may end up competing one witbanother over a particular form of growth and develop-ment that has a very specific and geographicallyrestricted form, as in the case, for example, of certainhigh-technology activities. Thus, many regions crave abiotechnology cluster as a key element to boost theirregion's competitive performance. Yet not only do fewregions have any potential competitive advantage inthis activity, arguably it is a sector that thrives mostwhen concentrated in a limited number of largeclusters. In otber words, not every region can bave amajor biotechnology industry cluster, and for eacb toattempt to nurture such a cluster of its own maysimply result in tbe failure to develop a strong nationalbiotechnology sector at all. The same argument maywell apply to other 'new economy' type activities, suchas information and communication technologies (ICT),creative media, nanotechnology and the like. In short,tbere is no 'one-size fits all' regional competitivenesspolicy (on this, see also LOVE RING, 1999).

To compound this problem, and again related to thequestion of wbat the appropriate scale of interventionshould be. there is the issue of whether and how farpolicy should focus on particular localities within tberegion ratber than on others. Is the best strategy onethat focuses policy interventions and resources in justone or two growth zones (such as the major urbanagglomerations or selected localized dusters)? If so, towbat extent will any improvements in competitiveperformance spread out into other parts of the regionaleconomy more generally? In other words, tbe focus onregional competitiveness should not ignore or neglectissues of intra-regional inequality. As the EuropeanCommission has recognized, social cohesion (tbereduction of spatial socio-economic inequalities) sbouldbe an integral component of any policy aimed at

improving regional competitiveness: indeed, socialcohesion should rank equally with productivity andemployment in any notion of regional competitiveadvantage.

CONCLUDING COMMENT

The issue of'regional competitiveness' is thus ripe witbtheoretical, empirical and policy debate. In an era of'performance indicators and rankings', it is perhapsinevitable that regions and cities should be comparedagainst each other in terms of their economic pertbr-mance. Such comparisons can serve a useful purposein that tbey point up the fact that, and call for explana-tions of why, regions and cities differ in econoniicprosperity. But, to adapt Krugman's criticism of tbeidea of national competitiveness, it is at best potentiallymisleading and at worst positively dangerous to viewregions and cities as competing over market shares as ifthey are in some sort of global race in wbich tbere areonly 'winners' and 'losers'. This is not to deny theimportance of competition. In econoniic lite andbeyond, competition is one of the fundamental sourcesof mobilization and creativity. But tbere are structurallimits to, and negative consequences of, excessivecompetition as construed in narrow adversarial marketterms (GROUP OF- LISBON, 1995). Crucially, it i.simportant to distinguisb between 'competition' and'competitiveness".

As tbe papers in tbis issue make clear, if tbe notionof regional competitiveness has meaning and value, itis as a much more complex and richer concept; andone, moreover, tbat focuses more on the determinantsand dynamics of a region's (or city's) long-run pros-perity tban on more restrictive notions of competingover shares of markets and resources. It is one thatrecognizes that ultimately competitive regions and citiesare places where both companies and people want tolocate and invest in. We are far from any agreedframework for defining, theorizing and empiricallyanalysing regional competitive advantage. But giventbe current fasbion for notions of regional and urbancompetiriveness in policy circles, the need for such afi-amework is all the more urgent. Witbout sucb aframework, policies lack coherent conceptual and evid-ential foundations, and pohcy outcomes may as aconsequence prove variable and disappointing. Tbenotion of regional competitiveness requires informeddebate: the papers that follow are intended as contri-butions to this task.

Acknowledgements - The authors thank two anonymousreferees for cointnents on an earlier version ot this paper.The usual disclaimer applies.

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998 Michael Kitson et al.

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