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How do we add more WOW to the mobile travel experience? There is an app for that.……
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Red Roof Inn Mobile Application Add more WOW to your mobile travel experience. You asked and we listened. Stay connected with Red Roof Inn on the road with the Red Roof Inn app. Available for iOS and Android devices, search for an inn using your location, click to call to book, learn about Red Roof Inn, keep your family entertained on the road with travel games, receive mobile app only deals and notifications stay connected to Red Roof Inn with our social feeds.
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Red Roof Inn Mobile App V1 Official Launch Date: 6/1/2014 Available Devices: iOS Android App Icon
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App Main Menu • Locations • Reservations “Book Now” • Our Website • Our Company • Travel Games • Push Notifications • Social Feeds
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App Main Menu • Locations • Search by Geographic Location
or by city or zip.
8 Locations
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App Main Menu • Reservations/Book Now • Click to call. Unique number set
up for application.
10 Reservations
Number is not final number for demonstration purposes only.
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App Main Menu • Our Website • Access Mobile site within app.
12 Our Site
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App Main Menu • Our Company • Brand and policy information.
14 Our Company
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App Main Menu • Travel Games • Instructions for popular games
to play while traveling.
16 Travel Games
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App Main Menu • Notifications • Push notifications. Each user
will receive a welcome message from Red Roof Inn. Push can be used to promote national or local deals and also welcome groups into your area. Push will go to all users in V1, we can target locations starting in V2.
Notification Mailbox
18 Notifications
Test example only
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App Main Menu • Social Feeds • Instant and real time connection
to the Red Roof Inn Facebook and Twitter posts. YouTube and Pinterest to follow in v2.
Social Feeds
20 Social Feeds
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App Marketing Roll Out • Begin 6/1/2014 • Social Media Blitz on all social
sites. • Mobile App landing page on Red
Roof website. Links to download application on Home page.
• Mobile Application Social Contest.
• Promotion in Radio spots. • App only discount for the first
7 days of downloads. $5 off room offer.
• Link to go on monthly email templates.
• Summer Press Kit • Press Release