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33 rd Annual Conference The POWER of Storytelling: Shedding LIGHT on Data November 06-08, 2013 Hotel Phillips, Kansas City, Missouri Power and Light District

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33rd Annual Conference

The POWER of Storytelling: Shedding LIGHT on Data

November 06-08, 2013

Hotel Phillips, Kansas City, Missouri

Power and Light District

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President’s Welcome Celebrating 33 years of MidAIR!

Greetings, MidAIR colleagues and friends, and welcome to the 2013 Conference of the Mid-America Association for Institutional Research! It is wonderful to be here in the Power and Light District at the beautiful Hotel Phillips. We would like to extend a special welcome to all newcomers to MidAIR, who are encouraged to take advantage of the many networking opportunities available throughout the conference.

This year’s conference theme “IR: The Power of Storytelling-Shedding Light on Data!” reflects the importance of IR professionals’ role in relaying data and the story it tells to their Institutions’ leaders. Our first plenary speaker, Matthew Hendrickson (Northeastern University), will highlight key storytelling elements as they relate to IR. Our second plenary speaker will be Steve Parscale, the Director of Accreditation for the Accreditation Council for Business Schools and Programs (ACBSP), who will address the idea of accreditation reports as “telling the story” of an institution.

During the past year, the Board of Directors has worked diligently to put together an exceptional conference line-up with an array of workshops and engaging topics sure to be of value to all of us, whether newcomers, seasoned veterans, or somewhere in between! Please take advantage of all that this conference has to offer: pre-conference PDOs, sessions, speakers, business partners, and especially networking. Within the conference area, our business partners will be available to showcase their latest products and leading technologies. Please spend some time with them and learn what is available for our institutions. Their dedication to MidAIR has been extraordinary and we are grateful for their participation.

Serving on the Board has been a very rewarding and positive experience. My sincere appreciation goes towards my fellow board members and friends John Clayton, Melissa Giese, Stephanie Hargrave, Randy Sade, and Michelle Taylor for their dedication to MidAIR and serving the members. As exiting President this year, I would highly recommend serving on the board as a personal and professional growth opportunity. I would also like to thank another exiting board member, Stephanie Hargrave, for her continuous support and leadership throughout her term. We also say goodbye and thank you to our Ex officio Electronic Services Coordinator, Ramya Thiagarajan. John Clayton has been fulfilling these duties and serving as a liaison with our contracted website manager, incend Media Group. Nominated this year to join the board are: Deborah Phelps, Independence Community College and Denny Butler, Grantham University. We will have a required membership vote during the conference. Please welcome the new board members.

In closing, I encourage you to take advantage of the numerous activities and opportunities that the MidAIR conference offers, whether it be the PDOs, welcome reception, sessions, speakers, business partners, or dinner out with colleagues. Take time to introduce yourself to newcomers and make them feel welcome. Enjoy the networking opportunities that make MidAIR such a great organization. Start a conversation……

Michelle S. Flynn MidAIR President 2012-2013 Maryville University of Saint Louis

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Association Information MidAIR is a professional association with the purpose of encouraging communication, professional development, and networking among institutional research, assessment, and data professionals. It serves as a source of information about higher education issues and topics.

MidAIR serves the Midwest region of Arkansas, Iowa, Kansas, Missouri, Nebraska, and Oklahoma and is an affiliate of the Association for Institutional Research. For more information, see the association website at: www.Mid-AIR.org

Board of Directors & Committee Members President

Michelle Flynn, B.Sc. Research Analyst, Dept. of Planning, Research & Technology Maryville University Saint Louis

Immediate Past President & Program Chair

Stephanie Hargrave, Ph.D. Director, Institutional Research Friends University

External Relations Coordinator Michelle Taylor, M.B.A. Senior Research & Data Analyst Johnson County Community College

Secretary

John Clayton, M.B.A. College Director, Research & Strategic Planning Ozarks Technical Community College

Local Arrangements Chair Melissa Giese, M.A. Senior Research Analyst Metropolitan Community College

Treasurer (ex officio)

Randy Sade, M.B.A. Research Analyst University of Missouri System

Electronic Services Coordinator (ex officio)

Ramya Thiagarajan Institutional Research Associate Missouri University of Science & Technology

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Conference Information

On-site Registration

On-site conference registration will be available during the following hours:

Wednesday, November 6 – 7:30 am to 5:00 pm Thursday, November 7 – 7:30 am to 12:00 pm

Meals included with Conference Fees

Wednesday, 11/6 Welcome Reception with hors d’oeuvres and a cash bar.

Thursday, 11/7 Continental Breakfast, Morning Snack, Lunch Banquet, Afternoon Snack

Friday, 11/8 Breakfast Buffet

Please enjoy dinner on your own with MidAIR friends and colleagues at one of the area’s many fine restaurants.

Hotel Information

HOTEL PHILLIPS 106 W. 12th Street Kansas City, MO 64105 Phone: 1-816-221-7000 Toll-free: 1-877-704-5341

Hotel Parking On-site parking fee: $10 for overnight Wireless Internet Access In-Room: Included. Public areas: free.

Check-out time is 12 PM.

Room Service is available 24 hours.

Complimentary Wine and Cheese reception in Hotel lobby every evening from 5 to 6 pm.

Complimentary shuttle is available within a 5 mile radius of the hotel from 6:30 a.m. until 11:00 p.m. The shuttle will take you to the Power & Light District, River Market, or Plaza areas. Prior schedule of shuttle with hotel staff is requested.

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Plenary Session Presenters

Matthew Hendrickson | Presenter, First Plenary Session Matthew is an experienced higher education analyst, planner, and strategist. He provides direction and clarity to campus leadership through detailed analysis and engaging presentations. Having served at various types of higher education institutions for the past seven years, Matthew has gained a keen sense of important issues and problem solving techniques relating to Enrollment Management and Institutional Research.

Matthew has presented at numerous conferences across the United States. These conferences have primarily been related to Institutional Research, including the Indiana Association for Institutional Research (INAIR), the North East Association for Institutional Research (NEAIR), and the Association for Institutional Research (AIR). He has also presented at a national conference for Psychological Science. Seeing great value in professional

organizations, Matthew also volunteers heavily with NEAIR and AIR.

Currently, Matthew is completing a DLP, a professional Doctorate in Law & Policy, at Northeastern University. Prior to this, Matthew earned and M.A. in Cognitive and Social Processes, as well as Graduate Certifications in both Institutional Research and Business from Ball State University. He also holds a B.A. in Psychology from Illinois Wesleyan University.

Matthew works with the College of Professional Studies at Northeastern University to develop a retention model for continuing education students. He also provides quantitative support for data based decision making. Beyond this, Matthew works to create a data driven culture and to establish a survey program throughout the college. This serves to ensure the longevity and strength of the college’s programming.

Steven Parscale | Presenter, Second Plenary Session

Steve has been the Director of Accreditation for the Accreditation Council for Business Schools and Programs (ACBSP) since 2004. Steve worked in Higher education at several private institutions across Kansas in the capacity of program director and instructional staff and served as the chairperson for the Board of Christian Education at First Baptist Church in Louisburg, Kansas. Steve was the Director of Quality for Lee Aerospace, Inc., and was appointed by the United States Department of Commerce, National Institute of Standards and Technology as Examiner on the Board of Examiners of the Malcolm Baldridge National Quality Award. He is past president of the Kansas Center for Performance Excellence (KCPE) and served as a judge for the Kansas Award for Excellence. Steve is a Certified Quality

Manager through the American Society for Quality (ASQ). Steve was the Superintendent of the Manpower and Quality office of the United States Air Force and was Superintendent of Airfield Management and Air Traffic Control. He retired from the United States Air Force after 28 years of active duty. Steve is pursuing a Ph.D. in Management from Northcentral University in Prescott, Arizona. He has a MS in Management and a BS in HR Management Friends University

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MidAIR Award Winners

Joe Saupe Award: Best First-Time Presenter

This award was created in honor of Joe Saupe, Emeritus Professor of Education at the University of Missouri, Columbia. Joe was one of the founding members of both AIR and MidAIR and has been a role model for many institutional researchers. Among his many publications, he authored one of the seminal documents of the field, The Functions of Institutional Research. The Joe Saupe Award is an honorary award initially given to Joe in recognition of his years of participation in and contribution to MidAIR. Subsequently, it has been awarded to first-time presenters at MidAIR to acknowledge the quality of their presentation, and as an encouragement to other newcomers to present at future MidAIR conferences.

YEAR RECIPIENT

2012 John Clayton and Matthew Simpson, Ozarks Technical Community College 2011 Sheri Barrett, Benedictine College 2010 Evelyn Eubank, University of Kansas

Kelli Schutte, William Jewel College 2009 Patrick Rossol, National Higher Education Benchmarking Institute at Johnson County

Community College 2008 Derek Wesley, Mount Marty College 2007 Hong Gao, Loras College 2006 Karen Cunningham, University of Northern Iowa

Kristin Moser, University of Northern Iowa Anthony Smothers, University of Northern Iowa

2005 Mark Hamner, Texas Women’s University 2004 Larry Westermeyer, University of Missouri - St. Louis

Jennifer Spielvogel, University of Missouri - Kansas City 2003 Ralph Juhnke, Johnson County Community College

Larry Bunce, Johnson County Community College 2002 Rosemary Hayes, University of Oklahoma

Thulasi Kumar, University of Northern Iowa 2001 Cheryl Carpenter, Metropolitan Community College

Maura McCool, Metropolitan Community College 2000 Cindy Wehmeyer, St. Louis University 1999 Debra McClure, Washburn University 1998 Alisha Rychnovsky, University of Missouri System 1997 Ron Pennington, Webster University 1996 Barbara Alpern, Walsh College 1995 Carla Reichard, Oklahoma State University 1994 Ryan Cherland, University of Kansas 1993 William McCully, Iowa State University 1992 Brian Nedwek, St. Louis University 1991 Joint Conference with SAIR/SCUP--no award given 1990 Larry Kelly, Johnson County Community College 1989 John Bush, Oklahoma State University 1988 Joe Saupe, University of Missouri - Columbia

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MidAIR Best Paper Award The best paper winner is automatically awarded a slot at the next year’s AIR Forum. Beginning with the 2006 winner, MidAIR provides a small stipend to help defray travel costs to the AIR Forum.

YEAR RECIPIENT

2012 John Clayton, Ozarks Technical Community College 2011 Rachel Boon, Drake University 2010 Sarah Williams, Missouri State University 2009 Kathy Schmidtke-Felts, University of Missouri – Columbia

Mark Ehlert, University of Missouri - Columbia 2008 Ron Pennington, St. Charles Community College

Barbara Keim, St. Charles Community College 2007 Kathy Schmidtke-Felts, University of Missouri - Columbia 2006 Mark Hammer, Texas Women’s University

Lindsay Renfro, Baylor University 2005 Mike Podgursky, University of Missouri - Columbia

Mark Ehlert, University of Missouri - Columbia 2004 Charles Van Middlesworth, Metropolitan Community Colleges 2003 Thulasi Kumar, University of Northern Iowa 2002 Ming Wang, University of Missouri System 2001 Mardy Eimers, University of Missouri System

Robert Mullen, University of Missouri System 2000 Karen Conklin, Johnson County Community College 1999 Ryan Cherland, University of Kansas 1998 Theresa Smith, University of Oklahoma 1997 Guihua Li, University of Missouri

Shawna Long, University of Missouri Mary Ellen Simpson, University of Missouri

1996 Ryan Cherland, University of Kansas 1995 (No award given) 1994 Karen Conklin, Johnson County Community College 1993 Brian Nedwek, St. Louis University

Presentation Evaluations

Results of participant evaluations are used to select the Joe Saupe Award for first time presenter and the MidAIR Best Paper Award. Participant feedback on the conference is very important to the continued success of MidAIR. Evaluation forms are provided to rate both individual sessions and the conference overall. The results of the overall conference evaluations are used to make future conferences more valuable to MidAIR members. MidAIR would like to take this opportunity to thank SCANTRON for tabulating and printing the evaluations.

Evaluation forms can be dropped off at the registration desk throughout the conference. Your participation in the evaluation process is encouraged and appreciated!

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Sponsor Information MidAIR extends its welcome and appreciation to the following business partners who have agreed to display their products and services during the MidAIR conference. Exhibitor displays will be set up in the conference area on Thursday and Friday during conference times. Additionally, some exhibitors will be making presentations during the conference. See the program schedule for session times. MidAIR members and conference attendees are encouraged to stop by and visit with exhibitor representatives to learn more about their products.

MidAIR would like to thank the following companies for their generous support:

Gold Sponsors

Silver Sponsors

Additional Sponsors

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Program Schedule Tuesday, November 5, 2013

FREE Pre-Conference Workshop

8:30 am – 4:00 pm

CENSUS BUREAU DATA MINING AND USE WORKSHOP

Phillips Room Deborah “Toni” Pitchford, Census Bureau, Chicago, IL Office

One hour lunch break Participants are asked to bring a laptop with internet capability for this presentation Wednesday, November 6, 2013

Registration

7:30 am – 5:00 pm Crystal Foyer Professional Development Opportunities (PDOS)

8:30 am – 12:00 pm

PDO 1 SAS PROGRAMMING LANGUAGE: WHAT’S TO BE AFRAID OF?!

Carol Sholy, University of Missouri- St. Louis

Crystal Room Statistical Analysis Systems – more commonly known as SAS – is a powerful software application that vastly improves the functionality of data. Used in the right manner, it can turn numbers into meaningful information that IR folks can share with their institutions. This half-day workshop will introduce the novice user to some of the basics of SAS programming language, including the process for importing and exporting Excel files, writing data to an Excel worksheet, creating simple data views, and summarizing data, along with other topics.

Participants are asked to bring a laptop with SAS capability for this presentation PDO 2 ENHANCING INSTITUTIONAL IDENTITY AND VISION THROUGH IR

COMMUNICATIONS

Joan M Gallagher, Friends University

Midland Room Institutional research reflects reality, yet it is seldom emphasized as part of the higher education strategic communications plan. This session will focus on raising awareness of the importance of IR management through systematic and professional business communications applications.

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1:00 pm – 5:00 pm

PDO 3 USING EXTERNAL ENVIRONMENTAL SCANNING TO IMPROVE STRATEGIC PLANNING

Joel Lapin, The Community College of Baltimore County

Midland Room The effectiveness of community colleges is increasingly dependent on their understanding of the external environment and their capacity to forecast and respond to the changing external landscape. As a result, they need to establish a system to continuously monitor changes in that environment and to identify and weigh the implications of changes on the communities they serve and on the colleges as well. This can be accomplished in part by developing and implementing an external environmental scanning and forecasting activity to identify trends in the external environment and use external trends to develop a strategic plan. This session will explain external environmental scanning and forecasting and discuss its essential role in developing a strategic plan that anticipates and responds to forces of change affecting both community colleges and the communities they serve.

PDO 4 NEWCOMERS TO INSTITUTIONAL RESEARCH WORKSHOP

Larry Westermeyer, University Of Missouri, St. Louis Joe DeHart, Ph.D., Des Moines Area Community College

Crystal Room This popular workshop is designed for newcomers to IR - or anyone desiring a refresher! Each Institutional Research office is a unique entity shaped by an extensive assortment of internal and external forces. If you are new to IR and wondering what you've gotten yourself into, this PDO may provide some insight.

Presented by two experienced IR practitioners, this full-day workshop will touch on a wide variety of IR-related issues. Our focus is on breadth rather than depth

After introductions and listening to what you would like to take away from the day, topics planned include: some definitions of Institutional Research, IR models, identifying common functions of IR offices and how they meet institutional needs, the impact of institutional culture, project management, ethics, common definitions, reports and surveys, national data sets, technical skills, and business intelligence and statistics commonly used in IR.

Opening Reception

6:00 pm – 7:00 pm Lobby Terrace Hors d’oeuvres, cash bar

An opportunity to see old friends and make new ones. Dinner on your own in the Power & Light District.

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Thursday, November 7, 2013

Breakfast

7:00 am – 8:00 am Regency Room Continental Breakfast Registration 7:30 am – 12:00 pm

Crystal Foyer Work Room All Day Empire Boardroom Breakout Session One

8:00 am – 8:50 am 1A Objectives, objectives, everywhere, and how to assess them all

Crystal Ballroom David Collum & Tim Dilicath, Missouri Baptist University This seminar will discuss a strategic plan called Institutional Assessment Alignment Process. Strategy is institutional alignment of all objectives across all levels (institution, division, program, and course). The Process has two main goals; Align objectives from the institutional to the course level and determine where to assess each level’s objectives to optimize efficiency. An example of this process will be demonstrated and discussed, including data collection, assessment tools, data analysis, and reporting.

Topics Assessment, Learning Objective Measurement, Data Analysis Audience All Institutions 1B Tracking retention across majors for program review

Midland Room Stephanie Hargrave, Friends University This presentation will highlight current initiatives underway to enhance our ability to track student retention from time of entry by declared major. Two reports for faculty and dean use will be presented and discussed related to how the information is used to enhance program review initiatives and continuous improvement activities.

Topics Retention Measures, Program Review, Reporting of Data, Data Analysis Audience All Institutions

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1C Lyric Room

Seeing is Believing: How Institutional Data Comes to Life with Visual Analytics

Philihp Busby, Systems Engineer, SAS Your institution faces stiff competition. Other colleges and universities are vying

for the best students to enroll and graduate. Knowing which students truly fit with your institution’s criteria and will be most likely to graduate can be hard questions to answer. Wouldn’t it be nice to have a crystal ball? Data visualization will get you close and at a blistering speed. Best yet, it’s for everyone. This presentation will give you a sneak peak of SAS® Visual Analytics so you can see institutional data like never before. Questions that might have taken weeks to answer will now take seconds. You’ll get the picture – and fast without burdening IT. And you’ll have access to self-service reporting with on the fly hierarchy creation so you can drill down to answer your most pressing questions. Seeing is believing. You’ll have to join us to experience it for yourself.

Topics Data Analysis Audience All Institutions Breakout Session Two 9:00 am – 9:50 am

2A Process Model for Analysis of Institutional Assessment Data for Accreditation

Crystal Ballroom David Collum, Missouri Baptist University All of us are under pressure to gain accreditation from several outside agencies.

This seminar will present a process model that was created for analyzing assessment data for an NCATE accreditation visit. The process components consist of source of data, assessment tools, data collection and validation, data analysis, findings, and recommendations for action, or actions already taken. An example of how the process was developed and implemented will be discussed and will include a sample exhibit packet in PDF format. Lessons learned will also be discussed.

Topics Accreditation, Data Analysis, NCATE, Data Collection Audience All Institutions, NCATE Accredited Institutions 2B Missouri Reverse Transfer Initiative - an Overview Panel Discussion

Midland Room Larry Westermeyer, University of Missouri-St Louis Kristy Bishop, Metropolitan Community College Kelli Burns, St. Louis Community College

This session is designed to introduce attendees to the Missouri Reverse Transfer Initiative (MRTI), present a brief history of the project, describe the pilot efforts currently underway, and future plans. Ample time will be allowed for questions.

Topics Transfer Initiative, National Student Clearinghouse, Technology Planning and Implementation

Audience Missouri Institutions, Community Colleges, 4 year Colleges & Universities

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2C Using Analytics to Support Online Adult Learners

Lyric Room Denny Butler, Grantham University There are many challenges that face the adult learner today. Though online

learning provides the advantage of flexibility, some have questioned the ability to successfully retain students in an online environment. One of the many ways universities can meet students’ needs is through Analytics. By identifying metrics to identify students in need of assistance, universities can tailor outreach to students during an active term to assist the student to successfully complete the course and continue their educational pursuits. This presentation will walk academic administrators through the evolutionary process of identifying the appropriate metrics and defining/building the Business Intelligence to support the student utilizing tools they already have.

Topics Data Analysis, Student Success, Building Business Intelligence Audience All Institutions Snack Break 9:50 am – 10:10 am Lobby Terrace

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Breakout Session Three

10:10 am – 11:00 am

3A Workforce Training Benchmark Project

Crystal Ballroom Michelle Taylor, National Higher Education Benchmarking Institute at Johnson County Community College

Community college budgets have come under increased scrutiny as a result of the recession. Workforce, community and Economic Development (WCED) divisions across the country are under pressure to demonstrate their effectiveness to internal and external stakeholders. WCED divisions strive to establish a culture of evidence in which indicators of performance are regularly developed and data is collected to inform decision-making, planning, and improvement. The Workforce Training Benchmark Project will provide measures to establish a culture of evidence in which individual and institutional reflection and action are typically prompted and supported by data.

Topics Workforce, Economic Development, Measurement, Data Analysis, Effectiveness Audience Community Colleges, NHEBI Members 3B How do you know you are meeting mission? An initial measurement

process

Midland Room Stephanie Hargrave, Friends University The Higher Learning Commission’s rearticulated Standards of Accreditation

place considerable focus on ensuring that institutional mission is central to academic and non-academic processes and activities. But measuring how effectively an institution is meeting its mission is difficult to quantify. This presentation will demonstrate a pilot study at a private institution, using readily available data, to begin building a visual representation of mission achievement across several levels. Additional measurement and data discussions will provide opportunity for the audience to consider their own mission measurement activities.

Topics Measuring Mission, Data Analysis, Measurement Development Audience All Institutions, Private Institutions 3C Helping Graduate Students Complete their Research Journey

Lyric Room Tim Delicath, Missouri Baptist University The session will cover ways to support graduate students writing their

dissertation, thesis, course research projects, and other research papers. Support discussed would be a guidebook, research bibliography, email helpline, apps, self-paced tutorials, mentoring, seminars, and workshops. Web based support would include webinars, classroom space and MOOC’s to foster a community of research. Process can be extended to faculty in order to provide professional development opportunities.

Topics Technology Solutions, Research Support, Student Success, Professional Development

Audience Institutions with Graduate Programs, Research Institutions

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First Plenary Session

11:10 am – 12:25 pm

Phillips Room Introduction Michelle Flynn, MidAIR President

Lighting the Path to Action: Realizing the Power of Storytelling Matthew Hendrickson, Northeastern University, Boston, MA

At the core, stories are simply a series of events1. They are based upon a flexible framework that draws in a listener through an emotional component. Yet the conception that a story is something that only masters in the art can weave is faulty. We engage in storytelling every day. Stories are most often used to share knowledge and understanding between both the storyteller and the listener. However, the relationship between groups of listeners is often overlooked. This relationship is what gives a story the greatest effect.

So how does this help an Institutional Researcher? As Institutional Researchers, we know data. The depth and breadth of our experiences and knowledge is high. We love data and want to share it widely. Unfortunately, our expertise can hamper our abilities to communicate effectively with others who do not share those characteristics. So how do we shed light on our data and convey its power to our audience?

By understanding the composition of stories, the elements, and how they engage listeners, we can effect greater change within our organizations. Effective stories engage listeners, utilize typical forms or designs, connect information to existing knowledge, function on multiple levels, and compile a series of events into a larger whole that listeners can share2. When listeners share the story, the true power of the story and idea is realized. Thus, stories have the potential to help and support IR professionals who need to distribute actionable information.

1 Miller, E. (2006). “How Do We Define Storytelling Studies as a Discipline in Academia?” Presentation at the National Storytelling Conference. 2 Miller, E. (2011). Theories of Story and StoryTelling. Retrieved from http://www.storytellingandvideoconferencing.com/67.pdf

Lunch and MidAIR Business Meeting

12:40 pm – 1:30 pm

Regency Room State of the Organization Address, Awards and Other Business

Michelle Flynn, MidAIR President

Breakout Session Four

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1:40 pm – 2:30 pm

4A Collaborating Resources for Professional Development Panel Discussion

Crystal Ballroom Kristy Bishop, Metropolitan Community College John Clayton, Ozarks Technical Community College Kelli Burns, St. Louis Community College Ron Pennington, St. Charles Community College

MCCA Institutional Researchers have created professional development days to share knowledge across the state of Missouri. In times of tight resources and limited travel opportunities, it is imperative for colleges to combine talents in order to maintain quality professionals in the state. MCCA-IR has created a series of development days open to all community college IR professionals in the state.

Topics Professional Development, Audience Community Colleges, Missouri Institutions 4B Creating an Adaptable Credit Hour Calculator

Midland Room Tim Delicath & David Collum, Missouri Baptist University Institutions strive to illustrate how they are being good stewards of the student

work and credits earned. This Seminar entails the creation of an adaptable credit hour calculator. The calculator factors in such items as reading ability, writing types, seat-time, online work, homework, exams, etc. The purpose of the credit hour calculator is to validate the how the amount of course clock hours corresponds to the credit hours earned for the course. Examples using the credit hour calculator will be presented.

Topics Credit Hour Calculator, Student Success Audience All Institutions

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4C Making Data Available for Program Decisions and Assessment: Data Days

Lyric Room Stephanie Hargrave, Friends University How do faculty use data from national surveys such as NSSE or SSI, or data

from internal surveys to understand and make decisions about student performance? Historically, at Friends, the data collected with these instruments was shared only with high level administration and occasionally with units of the institution. To foster greater use by faculty, we instituted Data Days, a mandatory meeting for faculty to review data that has been disaggregated to represent the students in their majors, divisions, or college, to make decisions about budgeting, student outcomes, adjunct hiring, and faculty development as well as measurement of student learning. The presentation will highlight the development of the information distribution and the benefits of the process.

Topics Program Review, Assessment, Data Use, Data Distribution, Faculty Engagement Audience All Institutions

Breakout Session Five

2:40 pm – 3:30 pm

5A Changing the Culture of Planning: From Five- Year Review to Annual Planning

Crystal Ballroom Abby Benz, Ozarks Technical Community College John Clayton, Ozarks Technical Community College Larry Squarini & Don Bronchick, Strategic Planning Online

To align with the new HLC accreditation criteria, Ozarks Technical Community College (OTC) shifted its planning focus. The College moved from departmental five-year reviews to Annual Planning Reports. This presentation focuses on the steps the College took to make this shift and the implementation of Strategic Planning Online (SPOL), the software the College used to make annual planning part of OTC’s culture.

Topics Strategic Planning, Reporting, Strategic Planning Online Software Audience All Institutions, Community Colleges 5B Reporting Uncertainty - An Example using the SOC Approach to Reporting

IPEDS HR Survey Results

Midland Room Ronald Thompson, University of Missouri System Beginning in fiscal year 2013, NCES mandated the use of SOC codes for

submitting IPEDS HR Survey data. Consequently, institutions that previously submitted using other than SOC codes might need to apply, retroactively, the mandated FY2013 SOC approach to pre-FY2013 HR data in order to generate associated historical trends. This talk presents some ways in which the uncertainty introduced by this retroactive application might best be communicated to the university officers who routinely utilize these historical trends.

Topics IPEDS Reporting, SOC Codes Audience All Institutions

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5C A Bridge to Success: Evaluating Development Education

Lyric Room Matt Simpson, Ozarks Technical Community College Recent efforts to improve developmental education at OTCC has utilized

Tableau, a dashboard software tool, which has allowed a more comprehensive approach to examination of student success. Looking at the course sequencing from developmental to college level courses, the study has allowed for comparative analysis of success of developmental education prior to and after using the software.

Topics Developmental Education, Student Success, Tableau Audience Community Colleges, Institutions with Developmental Courses Snack Break 3:30 pm – 3:50 pm Lobby Terrace

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Breakout Session Six

3:50 pm – 4:40 pm

6A Now, How Did We Do That?

Crystal Ballroom Megan Schiller, Missouri State University It happens every year. The deadline for an annual survey approaches, and we search

our memories trying to recall how did we do that last year? We pull files from the cabinet and review hand-written notes, or we navigate saved spreadsheets and survey forms, all in an attempt to recreate the methodology. Here at MSU, we exclaimed, "Enough! There has to be a better way." I will share with you how we brought order to the chaos, documenting our projects using software already in our inventory. We now record exactly how we did that in a collaborative, online wiki.

Topics Process Documentation, Technology Innovation, Data Organization Audience All Institutions 6B Developing A Simple Community College Fall Enrollment Forecast Model

Using Time Series Regression

Midland Room Ron Pennington, St. Charles Community College As a part of St. Charles Community College's renewed planning initiative, Institutional

Research was asked to develop a forecast model for future term enrollments. After developing two initial models, a final forecast model was derived. The final model used 23 fall and spring data points in a time series regression model to predict enrollment out to fall, 2014. The model's variables included: a dichotomous term variable, annual population increases in St. Charles County, term unemployment rates in St. Charles County, in-district tuition rates, and high school graduation rates. The model's R Square was .987 and a Durbin Watson test did not indicate any serious signs of serial autocorrelation. Finally, an enrollment graph of head count gains was used to track the model's fall, 2013 forecast.

Topics Research Methodology, Enrollment Forecasting, Retention Audience All Institutions 6C Maximizing Resources for Student Success

Lyric Room Victoria Douglas, National Higher Education Benchmarking Institute at Johnson County Community College

NHEBI is developing the first national fiscal benchmark project to help community colleges better manage resources to benefit students. The new Maximizing Resources for Student Success (MRfSS) looks at community college spending through a new lens. In cooperation with American Institutes for Research and the National Center for Higher Education Management Systems and in coordination with the Institute for Higher Education Policy and the rpkGROUP, NHEBI is creating a financial tool that allows community college leaders to separate activity-related from incidental and overhead costs, identify opportunities for improvement and benchmark against peer institutions.

Topics Benchmarking, NHEBI, Fiscal Spending Audience Community Colleges, NHEBI Member Institutions

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Board Meeting

4:45 pm – 5:15 pm

Empire Boardroom

Friday, November 8, 2013

Breakfast

7:30 am – 8:30 am Regency Room Breakfast buffet Second Plenary Session

9:00 – 10:15

Phillips Room Introduction Stephanie Hargrave, MidAIR Program Chair

Total Quality Management and Accreditation: Engaging Stakeholders in the Story of Success Steven Parscale, Accreditation Council for Business Schools and Programs (ACBSP)

Despite using a “total quality management” process in accreditation activities for identifying how processes and practices are planned, performed, and measured in the dynamic environment of higher education, many business schools fail the first time they seek accreditation. This encourages the school to reframe the processes to engage faculty, staff, administrators, students and other stakeholders in a synergistic process of information sharing that enhances the ability to think and act strategically, and to align or realign processes utilizing this information. Those who have gone through this engagement and sharing process received accreditation, and share that the processes are much improved afterwards. The presentation will include an overview of how to engage this synergism through the use of quality standards as the structure of the institution’s story.

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Breakout Session Seven

10:30 – 11:20

7A Can Career Development Interventions Reduce Your Institution’s Student Loan Default Rates?

Crystal Ballroom Barbara McConnell, Benedictine University A challenge in higher education is the high student loan default rate. A possible

solution is to identify which types of career interventions most boost gainful employment. We surveyed career center staff at four-year, regionally accredited, post-secondary institutions across the US, netting 313 usable responses. We found a small but significant correlation (-.12) between the level of support for stand-alone career interventions (e.g., websites and social media) and loan default. This document discusses the implications for institutional research, career services, and financial aid.

Topics Student Success, Career Development, Student Loan Default Audience All Institutions 7B Assessment, More than Numbers

Midland Room Sheri Barrett, Johnson County Community College Assessing student learning is more than a numbers game. Engaging faculty in

the entire assessment cycle is the key to meaningful data that can be acted upon by faculty for curricular changes.

Topics Student Learning, Assessment Faculty Engagement Audience All Institutions

2014 Annual Conference at the Holiday Inn, Country Club Plaza, November 5 – 7, 2014

Start planning to attend our 35th Annual Conference in Branson, MO in November, 2015

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Schedule at a Glance

Tuesday, November 5

Time Session Page #

8:30 am – 4:00 pm Census Bureau Workshop 9 Wednesday, November 6

Time Session Page #

7:30 am – 5:00 pm Registration 9 8:30 am – 12:00 pm Professional Development Workshops 1, 2 9 1:00 pm – 5:00 pm Professional Development Workshops 3, 4 10 6:00 pm – 7:00 pm Welcome Reception 10 Thursday, November 7

Time Session Page #

7:00 am – 8:00 am Breakfast 11 7:30 am – 12:00 pm Registration 11 8:00 am – 9:50 am Breakout Sessions 1, 2 11-13 9:50 am – 10:10 am Snack Break 13 10:10 am – 11:00 am Breakout Session 3 14 11:10 am – 12:25 pm Plenary Session One 15 12:40 pm – 1:30 pm Lunch and Business Meeting 15 1:40 pm – 3:30 pm Breakout Sessions 4, 5 16-18 3:30 pm – 3:50 pm Snack Break 18 3:50 pm – 4:40 pm Breakout Session 6 19 4:45 pm – 5:15 pm Board Meeting 20 Friday, November 8

Time Session Page #

7:30 am – 8:30 am Breakfast 20 9:00 am – 10:15 am Plenary Session Two 20 10:30 am – 11:20 am Breakout Session 7 21

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Hotel Phillips, Kansas City, MO

Regency Room located on the Lower Level

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www.Mid-AIR.org