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www.prw.com
Media Information
Connecting you to your customerst: +44 (0) 208 253 9600 e: [email protected]
2015Your guide to the best plastics and rubber marketing tool
Published by Crain Communications Ltd
OVERVIEW
PRW combines a fortnightly publication with a website (www.prw.com) that provides daily breaking news, business analysis and technological updates about the UK’s plastics and rubber industries.
Having served the industry for more than half a century and with an audited circulation of 10,250 per issue and nearly 19,000 unique monthly visitors to its website, PRW offers a trusted and unrivalled route to the market.
EditorialOur highly experienced editorial team is in constant contact with key executives in materials, machinery and plastics processing companies, as well as decision makers within major brand owners and OEMs across the UK, ensuring our content is both current and relevant.
Complemented by our highly successful website and a daily email news bulletin we are able to offer your company the best combination of digital and traditional print promotion.
Crain Communications LtdCrain Communications is one of the largest privately-owned media companies in the world with 30 leading business, trade and consumer brands in North America, Europe and Asia. Plastics and rubber are key Crain markets, publishing PRW, European Plastics News and Plastics News, European Rubber Journal, Rubber and Plastics News and Tire Business, together with associated websites. It also produces many leading plastics and rubber conferences, the Plastics Industry Awards and international exhibitions Plastics Design and Moulding (pdm), Plastics Recycling Expo (pre) and Plastics Recycling Show (pps).
Connecting you to your customerst: +44 (0) 208 253 9600 e: [email protected]
Media Information 2015
MAGAZINE STATISTICSAt 10,250 copies per fortnightly issue, PRW has the highest average circulation and the highest frequency of any UK plastics and rubber title.
The figures here represent Jan 2013 to December 2013 ABC audit.
Geographical Analysis (Number of copies)
United KingdomEast Anglia 435East Midlands 1,246London 268Midlands 1,683North West 1,268Northern 369South East 2,277South West 787Yorkshire 748Northern Ireland 118Scotland 347Wales 497
Republic of Ireland 175Europe (excl UK/ROI) 16North America 9Other 7
Industry Servedn Automotive & Transportation 4,724n Building & Construction 4,093n Packaging 4,043n Medical & Pharmaceutical 4,009n Domestic Applications/ Sports Toys/Leisure Goods 3,800n Electrical/Electronics/ Telecommunications 3,768n Mechanical Engineering 2,630n Aerospace/Defence 2,584n Other Industries 630
(Number of copies)
Job Title / Functionn Board Level Management/ Director/Proprietor 4,091n Production Manufacturing Management 1,108 n Technical Management 1,041n Product Design Development 759n Sales/ Marketing Management 634n Engineering Design Management 499n Purchasing Management 461n Research & Development 445n Technical/Design consultancy 385n Maintenance/Quality Control 133n Other Management 133n Machine Operator 56
(Number of copies)
(Number of copies)
MaterialsEngineering thermoplastics 4,024
Commodity thermoplastics 3,708
Additives/Colouring systems 2,973
Rubber/Elastomers 1,910
Adhesives 1,680
Polyurethane 1,351
Composites 948
Thermosets 876
Other Materials 278
Products Bought or Specified
MachineryInjection moulding 4,063
Ancillaries 2,664
Extrusion 1,937
Compounding machinery 925
Vacuum/Thermoforming 922
Compression moulding 820
Blow moulding 776
Other machinery 326
Media Information 2015
Connecting you to your customerst: +44 (0) 208 253 9600 e: [email protected]
16 Jan Injection moulding Automotive & transport
30 Jan Materials, distribution & design Energy efficiency
13 Feb Colourants, additives & masterbatch Product design & development
27 Feb Engineering polymers Advanced moulding techniques
13 Mar Prototyping & development Rotational moulding UK Ancillaries Marketplace supplement
27 Mar Blow moulding Recycling & sustainability
10 Apr Injection moulding Joining, bonding & welding
24 Apr Materials, distribution & design Hot runners Design Chain supplement
8 May Training Automation & robotics recycleplastics supplement
22 May PDM/PRE/PPS show preview: Machinery, ancillaries & moulds
5 June PDM/PRE/PPS show preview: Materials, distribution & design
19 June Materials handling & drying Composites
3 July Materials, distribution & design Colourants, additives & masterbatch 24 July Injection moulding Automotive & transport Plastics Ireland 2015 supplement
14 Aug Engineering polymers RWM (Resource efficiency & waste management show) 2015
4 Sept Compounding Rigid packaging & thermoforming
18 Sept Construction Finishing, printing & decorating Thermoplastics
2 Oct Additive manufacturing Mould & Dies PIA Awards supplement
16 Oct Injection moulding Medical
30 Oct Extrusion Flexible packaging
13 Nov Materials handling & drying Materials, distribution & design recycleplastics supplement
27 Nov Tooling & mould components Colourants, additives & masterbatch
11 Dec Injection moulding Robotics, automation & controls
SPECIAL FEATURES 2015
Media Information 2015
Connecting you to your customerst: +44 (0) 208 253 9600 e: [email protected]
Issue date Topic Issue date Topic
EDITORIAL CONTACTSEditor Hamish Champ +44 20 8253 9610 [email protected] Editor Keren Sall +44 20 8253 9612 [email protected] Editor Domenic Donatantonio +44 20 8253 9613 [email protected]
PUBLICATION RATES Display AdvertisementsAdvertisement Size Single
insertion3
insertions6
insertions11
insertions26
insertions39
insertions52
insertions% Discount 0 10 15 20 30 35 40Full Page £2,856 £2,570 £2,428 £2,285 £1,999 £1,856 £1,714
Junior Page £2,142 £1,928 £1,821 £1,714 £1,499 £1,392 £1,285
Half Page £2,040 £1,836 £1,734 £1,632 £1,428 £1,326 £1,224
Quarter Page £1,015 £914 £863 £812 £711 £660 £609
Eighth Page £505 £455 £430 £404 £354 £330 £303
Special Positions
Front Cover 15% surcharge
Outside Back Cover 10% surcharge
All prices are four-colour advertisements
Classified AdvertisementsPer Single Column cm Single
insertion3
insertions6
insertions11
insertions26
insertions39
insertions52
insertionsEPN & PRW
% Discount 0 10 20 30 35 40 45 20Rate £24.50 £22.00 £19.60 £17.15 £15.93 £14.70 £13.48 £19.60PRW.com Classified Listing Plus £50
Tenders/Auctions AdvertisementsPer Single Column cm Single
insertion3
insertions6
insertions11
insertions26
insertions39
insertions52
insertionsEPN & PRW
% Discount 0 10 20 30 35 40 45 20Rate £36.00 £32.40 £28.80 £25.20 £23.40 £21.60 £19.80 £28.80
PRW.com Tenders Listing Plus £50
Recruitment AdvertisementsAdvertisement Size Single
insertion3
insertions6
insertions11
insertions26
insertions39
insertions52
insertionsEPN & PRW
% Discount 0 10 20 30 35 40 45 20
Full Page £7,395 £6,655 £5,916 £5,177 £4,806 £4,437 £4,067 £5,916
Half Page £4,080 £3,672 £3,264 £2,856 £2,652 £2,448 £2,244 £3,264
Quarter Page £2,295 £2,066 £1,836 £1,607 £1,491 £1,377 £1,262 £1,836
Eighth Page £1,480 £1,331 £1,183 £1,035 £961 £887 £813 £1,183
70x72mm £887 £809 £710 £621 £576 £532 £488 £710
Job alert email inc in set sizes
Online jobs listing inc in set sizes
Job of the Week Plus £250
Media Information 2015
Connecting you to your customerst: +44 (0) 208 253 9600 e: [email protected]
For classified advertisements contact the sales team on 0208 253 9600 or email: [email protected]
ONLINE/EMAIL STATISTICSwww.prw.com is the website of PRW and the digital destination for professionals from around the world looking for information on the UK plastics market. Updated throughout the day, the site includes the latest news, analysis and comment from our team of expert journalists, as well as accurate and timely industry data, interviews and much more.
The daily PRW e-bulletin is sent free to all subscribers and provides a great opportunity to get your message straight to people’s inboxes from a trusted news provider. Subscribers request we send them regular information and are therefore much more likely to open and read the emails we send.
Visitor profileEurope .................................................... 50%North America ....................................... 36%Asia ......................................................... 10%India .......................................................... 2%China ........................................................ 1%
Average monthly ad impressionsLeaderboard ..................................... 18,853Skyscraper .......................................... 19,648Banner ................................................ 13,374Button* (based only on house ads) .. 7,993
Site trafficUnique visitors per month ................. 35,063Visitor sessions per month ................. 46,548Pages viewed per month ................. 75,051
News broadcast subscribersPRW daily e-bulletin ............................ 12,304
There are a number of packages available – please see overleaf for details
Why Digital Advertising?Since its launch, traffic to the site has increased on a monthly basis. Plastics professionals are increasingly turning to the internet as a real-time source of detailed information and analysis.
Online sponsorship offers numerous benefits;
• Credibility – www.prw.com and its magazine PRW are the most respected plastics news sources in the UK.
• A highly targeted audience – Due to the sector-specific nature of the site and the tightly controlled circulation of our e-bulletins.
• Measurable benefits – The impressions and click-through rates of our packages can be fully monitored
Media Information 2015
Connecting you to your customerst: +44 (0) 208 253 9600 e: [email protected]
ONLINE ADVERTISEMENT RATES
Run of site display 1 month 3 months 6 months 12 months
Leader Board £2,100 £5,775 £9,975 £13,650
Skyscraper £1,050 £2,888 £5,250 £8,400
Banner £525 £1,313 £2,100 £3,150
Button £341 £840 £1,470 £2,100
Exclusive sponsorships 1 month 3 months 6 months 12 months
News Search - £4,200 £6,300 £10,500
Page(s) - - £6,300 £9,450
Search - - - £10,500
Daily news broadcast 1 month 3 months 6 months 12 months (top or middle spot)
1 ad a week x four weeks £1,020 £2,550 £4,200 £7,350
Both ads on same broadcast £1,575 £3,938 £6,300 £11,025
High-impact ad packages 1 month 3 months 6 months 12 months
Skyscraper + news broadcast £2,000 £3,500 – –
Exclusive sponsorshipsAn exclusive section sponsorship gives the advertiser all ad impressions on the first page of a particular news section; the leader board at the top, skyscraper at the side and banner at the bottom of the page. Additionally those adverts will follow for onto the next page once an article is clicked, keeping the adverts in front of the audience for longer.
Search SponsorshipThis provides a logo on the ‘search box’ of every page of the site plus the leader board, skyscraper and banner adverts on search results pages. This option gives more ad impressions than any other.
Media Information 2015
Connecting you to your customerst: +44 (0) 208 253 9600 e: [email protected]
TECHNICAL SPECIFICATIONSAdvertisement sizes for PRW printed publicationDPS Page Trim: .........................................................342 x 496mmDPS Page Bleed: ......... ............................................348 x 502mmFull Page Trim: ..........................................................342 x 248mmFull Page Bleed: .......................................................348 x 254mmFull Page Type Area: ...............................................322 x 228mmHalf Page Vertical: ..................................................322 x 111mmHalf Page Horizontal: ..............................................156 x 228mmQuarter Page: ..........................................................156 x 111mmEighth Page Vertical: ................................................105 x 72mmEighth Page Horizontal: ...........................................78 x 111mmJunior Page: .............................................................210 x 150mmJunior Half Page Vertical: ........................................210 x 72mmJunior Half Page Horizontal: ..................................105 x 150mm2 columns: ...........................................................................72mm3 columns: .........................................................................111mm4 columns: ......................................................................... 150mm6 columns: ........................................................................ 228mm12 columns: ...................................................................... 475mm
Print SpecificationsBinding Method for PRW:SaddlestitchDigital Information: Material is acceptable in Adobe Acrobat PDF Version 1.3, Photoshop CS6, Adobe Illustrator CS6, Adobe InDesign CS6File Formats: PDF files, Mac/PC- Tiffs, EPS and JpegDigital Files: Digital files must be supplied at 300dpi (min). All files CMYK separated. Copy: We can accept copy supplied digitally either on CD, via Email or download link.
CONTACTSHamish ChampEditorTel: +44 (0)20 8253 9610Email: [email protected]
Matt Barber UK & European Sales ManagerTel: +44 (0)20 8253 9628Email: [email protected]
Mark ColyerArea Sales ManagerTel: +44 (0)20 8253 9627Email: [email protected]
Ben BlackmoreArea Sales ExecutiveTel: +44 (0)20 8253 9629Email: [email protected]
Brennan LaffertyUSA Publisher / Sales DirectorTel: +1 313 446 6768Email: [email protected]
Randolf KringsGermany, Switzerland, Austria and Poland Sales RepresentativeTel: +49 611 5324 416Email: [email protected]
Fabio PotestàItaly Sales RepresentativeTel: +39 010 570 49481Email: [email protected]
Arthur SchavemakerBenelux & France Sales RepresentativeTel: +31 (0)547-275005Email: [email protected]
Sue RothwellBusiness Development DirectorTel: +44 (0)20 8253 9625Email: [email protected]
Janice ConwayProduction Manager Tel: +44 (0)20 8253 9622Email: [email protected]
PRWCrain Communications Ltd, 4th Floor,Carolyn House, 26 Dingwall Road,Croydon, Surrey, CR0 9XF, United Kingdom.Tel: +44 (0) 208 253 9600www.prw.com
Advertisement sizes for PRW email advertisementLeaderboard 728 pixels wide 90 pixels high 22kb max file size**Tile 300 pixel wide 250 pixel high 22kb max file size**
Email Specifications**gif or jpg only, no swf files. If submitting animated gif we need to have all the informaiton in the first frame. Several email programs truncate animation at the first frame.
Advertisement sizes for prw.comonline advertisementsLeader board:728 pixels wide 90 pixels high 40kb max file size*Banner:468 pixels wide 60 pixels high 40kb max file size*Skyscraper:160 pixels wide 600 pixels high 40kb max file size*Button:125 pixels wide 125 pixels high 30kb max file size*
Online SpecificationsAd file may be animated. GIF, JPG, and SWF* extensions are acceptable. For more info regarding technical ad specs, please contact Eugene Bukhman at (330) 865 6187 or [email protected]. Send completed ad files to [email protected]. *For Flash files, 15KB maximum initial download;40KB maximum total download.1. A backup GIF or JPEG file with the same dimensions and
maximum file size as the Flash ad must be provided along with the Flash ad file. The GIF or JPEG version will auto-matically be displayed on Apple computers, including iP-ads, and in other browsers where Flash files are blocked.
2. Frame rate for Flash ads cannot exceed 18 FPS. Required file modification described at: http://www.crain.com/flash/single-click.html
Media Information 2015
Connecting you to your customerst: +44 (0) 208 253 9600 e: [email protected]