Upload
faiyaz-morbiwala
View
230
Download
0
Embed Size (px)
Citation preview
8/3/2019 Project on Bajaj Group
1/19
Page | 1
BCCA INSTITUTE OF MANAGEMENT
YEAR2010-2011
TOPIC:-CASE STUDY ON CORPORRATE SOCIALRESPONSIBILITY (BAJAJ ELECTRONICS)
PROF INCHARGE:-MR.S.NAIK
HALL OF FAME
FAIYAZ MORBIWALA
29
FARHAN SHEKAI31
8/3/2019 Project on Bajaj Group
2/19
Page | 2
8/3/2019 Project on Bajaj Group
3/19
Page | 3
INTRODUCTION
Bajaj Group is anIndianconglomeratefounded byJamnalal
Bajajin 1926,Mumbai. Bajaj Group is one of the oldest & largest
conglomerates based inMumbai,Maharashtra. The group
comprises 34 companies & its flagship companyBajaj Autois
ranked as the world's fourth largest two & three wheeler
manufacturer. Some of the notable companies areBajaj
Electricals,Mukand Ltd&Bajaj Hindusthan Ltd. Involvement in
various industries that include automobiles (2 and 3 wheelers),
home appliances, lighting, iron and steel, insurance, travel and
finance. The Group is headed byRahul Bajaj.
http://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Conglomerate_(company)http://en.wikipedia.org/wiki/Conglomerate_(company)http://en.wikipedia.org/wiki/Conglomerate_(company)http://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/Maharashtrahttp://en.wikipedia.org/wiki/Maharashtrahttp://en.wikipedia.org/wiki/Maharashtrahttp://en.wikipedia.org/wiki/Bajaj_Autohttp://en.wikipedia.org/wiki/Bajaj_Autohttp://en.wikipedia.org/wiki/Bajaj_Autohttp://en.wikipedia.org/wiki/Bajaj_Electricalshttp://en.wikipedia.org/wiki/Bajaj_Electricalshttp://en.wikipedia.org/wiki/Bajaj_Electricalshttp://en.wikipedia.org/wiki/Bajaj_Electricalshttp://en.wikipedia.org/wiki/Mukand_Ltdhttp://en.wikipedia.org/wiki/Mukand_Ltdhttp://en.wikipedia.org/wiki/Mukand_Ltdhttp://en.wikipedia.org/wiki/Bajaj_Hindusthan_Ltdhttp://en.wikipedia.org/wiki/Bajaj_Hindusthan_Ltdhttp://en.wikipedia.org/wiki/Bajaj_Hindusthan_Ltdhttp://en.wikipedia.org/wiki/Rahul_Bajajhttp://en.wikipedia.org/wiki/Rahul_Bajajhttp://en.wikipedia.org/wiki/Rahul_Bajajhttp://en.wikipedia.org/wiki/Bajaj_Hindusthan_Ltdhttp://en.wikipedia.org/wiki/Mukand_Ltdhttp://en.wikipedia.org/wiki/Bajaj_Electricalshttp://en.wikipedia.org/wiki/Bajaj_Electricalshttp://en.wikipedia.org/wiki/Bajaj_Autohttp://en.wikipedia.org/wiki/Maharashtrahttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/Mumbaihttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Conglomerate_(company)http://en.wikipedia.org/wiki/India8/3/2019 Project on Bajaj Group
4/19
Page | 4
8/3/2019 Project on Bajaj Group
5/19
Page | 5
LEADERSHIP
JAMNALAL BAJAJ (1889 - 1942)
The Bajaj Group of Companies was founded byJamnalal Bajaj. An
astute businessman, Jamanalals foresight in picking the rightbusiness at the right time that generated phenomenal growth.
However, his business interests were the means to a larger and
holistic end. Very active duringIndias freedom struggle, Jamanalal
was a philanthropist who delighted in donating most of his wealth
for worthy causes. From the beginning, Jamanalal was always more
involved in social and philanthropic activities rather than business.
He was a staunch follower ofMahatma Gandhiand had the rare
distinction of being regarded by Gandhiji as his own protege.
Jamanalal assisted in Gandhijis activities and was increasingly
involved, and committed to, the Mahatmas programmes and Indias
freedom struggle.
KAMALNAYAN BAJAJ (1915 - 1972)
Kamalnayan Bajaj, the eldest son of Jamanalal Bajaj, started
shouldering family responsibilities from an early age. After
completing his education fromUniversity of Cambridge, England,Kamalnayan returned to India to assist his father Jamanalal, both
in business and in social service. Kamalnayan was a man of strict
principles, which he never swerved from. He had earmarked a large
portion of the income from his family business for public causes
and social service programmes, the mantle of all of which he had
inherited from his father. He always had a sense of a larger social
mission, transcending the dictates of business and the bottom line.
RAMKRISHNA BAJAJ (1924 - 1994)
Ramkrishna Bajaj, the younger son of Jamanalal, took over after
the demise of his elder brother Kamalnayan Bajaj in 1972. In
addition to shouldering business responsibilities, Ramkrishnas
http://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Indian_independence_movementhttp://en.wikipedia.org/wiki/Indian_independence_movementhttp://en.wikipedia.org/wiki/Indian_independence_movementhttp://en.wikipedia.org/wiki/Mahatma_Gandhihttp://en.wikipedia.org/wiki/Mahatma_Gandhihttp://en.wikipedia.org/wiki/Mahatma_Gandhihttp://en.wikipedia.org/wiki/University_of_Cambridgehttp://en.wikipedia.org/wiki/University_of_Cambridgehttp://en.wikipedia.org/wiki/University_of_Cambridgehttp://en.wikipedia.org/wiki/University_of_Cambridgehttp://en.wikipedia.org/wiki/Mahatma_Gandhihttp://en.wikipedia.org/wiki/Indian_independence_movementhttp://en.wikipedia.org/wiki/Jamnalal_Bajaj8/3/2019 Project on Bajaj Group
6/19
Page | 6
energies were largely directed towards the social service and social
welfare programmes of the Bajaj Group. He was of the firm
conviction that he could make an impactful and meaningful
contribution to the community through social work.
RAHUL BAJAJ (1965 - Present)
Rahul Bajaj, the Chairman and Managing Director of the Bajaj
group, is one of India's renowned industrialists and is
internationally respected for his business expertise and
entrepreneurial character. Rahul Bajaj is the grandson of Jamanlal
Bajaj, who founded the Bajaj Group. He completed his schooling
from Cathedral, a school in Bombay. Then he further pursed hisstudies from St Stephen's College, Delhi andHarvard University,
USA. He took over control of the Bajaj Group in 1965 and
successfully established one of India's best companies.
http://en.wikipedia.org/wiki/Rahul_Bajajhttp://en.wikipedia.org/wiki/Harvard_Universityhttp://en.wikipedia.org/wiki/Harvard_Universityhttp://en.wikipedia.org/wiki/Harvard_Universityhttp://en.wikipedia.org/wiki/Rahul_Bajaj8/3/2019 Project on Bajaj Group
7/19
Page | 7
CORPORRATE SOCIAL RESPONSIBILITY
Bajaj Group is involved in a variety of welfare activities, which are
carried out with the support of its companies and trusts.
Education Health Women Empowerment Self Reliance Rural Development Environment & Natural Resources
http://www.bajajauto.com/csr_education.asphttp://www.bajajauto.com/csr_education.asphttp://www.bajajauto.com/csr_health.asphttp://www.bajajauto.com/csr_health.asphttp://www.bajajauto.com/csr_women_empowerment.asphttp://www.bajajauto.com/csr_women_empowerment.asphttp://www.bajajauto.com/csr_self_reliance.asphttp://www.bajajauto.com/csr_self_reliance.asphttp://www.bajajauto.com/rural_development.asphttp://www.bajajauto.com/rural_development.asphttp://www.bajajauto.com/csr_environment.asphttp://www.bajajauto.com/csr_environment.asphttp://www.bajajauto.com/csr_environment.asphttp://www.bajajauto.com/rural_development.asphttp://www.bajajauto.com/csr_self_reliance.asphttp://www.bajajauto.com/csr_women_empowerment.asphttp://www.bajajauto.com/csr_health.asphttp://www.bajajauto.com/csr_education.asp8/3/2019 Project on Bajaj Group
8/19
Page | 8
EDUCATION
SHIKSHA MANDAL WARDHA
Shiksha mandal wardha was established in 1914 byJamnalal
Bajajand Shri Shrikishandas Jajoo for educating the youth of
India. This Mandal was a part of the national movement and
received support for several national leaders includingMohandas
Karamchand Gandhi. It was also the first institute in India to
prepare text books and conduct examinations in Hindi and Marathi
at the graduate level. Currently, the Mandal runs three commercecolleges (inWardha,Nagpur &Jabalpur), a Science College and
Agricultural and Rural Institute and a Polytechnic at Wardha.
http://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Mohandas_Karamchand_Gandhihttp://en.wikipedia.org/wiki/Mohandas_Karamchand_Gandhihttp://en.wikipedia.org/wiki/Mohandas_Karamchand_Gandhihttp://en.wikipedia.org/wiki/Mohandas_Karamchand_Gandhihttp://en.wikipedia.org/wiki/Wardhahttp://en.wikipedia.org/wiki/Wardhahttp://en.wikipedia.org/wiki/Wardhahttp://en.wikipedia.org/wiki/Nagpurhttp://en.wikipedia.org/wiki/Nagpurhttp://en.wikipedia.org/wiki/Jabalpurhttp://en.wikipedia.org/wiki/Jabalpurhttp://en.wikipedia.org/wiki/Jabalpurhttp://en.wikipedia.org/wiki/Jabalpurhttp://en.wikipedia.org/wiki/Nagpurhttp://en.wikipedia.org/wiki/Wardhahttp://en.wikipedia.org/wiki/Mohandas_Karamchand_Gandhihttp://en.wikipedia.org/wiki/Mohandas_Karamchand_Gandhihttp://en.wikipedia.org/wiki/Jamnalal_Bajajhttp://en.wikipedia.org/wiki/Jamnalal_Bajaj8/3/2019 Project on Bajaj Group
9/19
Page | 9
KAMALNAYAN BAJAJ SCHOOL
Kamalnayan Bajaj School location at Chinchwad was established in
1976. Initially it started off as a school providing education from
Lower KG to grade 12 and in 2007 it also started running a junior
college.
JANKIDEVI BAJAJ INSTITUTE OF MANAGEMENT STUDIES
Jankidevi Bajaj Institute of Management Studies was established in
August 1997. It is a Centre of Management Studies and the
Postgraduate Department of Management Education of the S.N.D.
T. Women's University. It offers a variety of full-time and part-time
8/3/2019 Project on Bajaj Group
10/19
Page | 10
professional courses at Masters Level and postgraduate Diploma
courses in management specifically for women.
JAMNALAL BAJAJ INSTITUTE OF MANAGEMENT STUDIES
Jamnalal Bajaj Institute of Management Studies, setup by theUniversity of Mumbai in collaboration with theGraduate School of
Business,Stanford University. With a donation from the Jamnalal
Bajaj Seva Trust, was established in 1965. It was the first to start a
full-time 2 year Masters Programme in Management Studies (MMS)
inIndia. Besides that, it offers various management courses for
executives.
The company enabled Education of eligible bright Backward
students with the launch of a program that would helpscheduled
castes and scheduled tribesstudents achieve academic excellence
and make them at par with those who can afford coaching for top
institutes.
http://en.wikipedia.org/wiki/Stanford_Graduate_School_of_Businesshttp://en.wikipedia.org/wiki/Stanford_Graduate_School_of_Businesshttp://en.wikipedia.org/wiki/Stanford_Graduate_School_of_Businesshttp://en.wikipedia.org/wiki/Stanford_Graduate_School_of_Businesshttp://en.wikipedia.org/wiki/Stanford_Universityhttp://en.wikipedia.org/wiki/Stanford_Universityhttp://en.wikipedia.org/wiki/Stanford_Universityhttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Scheduled_castes_and_scheduled_tribeshttp://en.wikipedia.org/wiki/Scheduled_castes_and_scheduled_tribeshttp://en.wikipedia.org/wiki/Scheduled_castes_and_scheduled_tribeshttp://en.wikipedia.org/wiki/Scheduled_castes_and_scheduled_tribeshttp://en.wikipedia.org/wiki/Scheduled_castes_and_scheduled_tribeshttp://en.wikipedia.org/wiki/Scheduled_castes_and_scheduled_tribeshttp://en.wikipedia.org/wiki/Indiahttp://en.wikipedia.org/wiki/Stanford_Universityhttp://en.wikipedia.org/wiki/Stanford_Graduate_School_of_Businesshttp://en.wikipedia.org/wiki/Stanford_Graduate_School_of_Business8/3/2019 Project on Bajaj Group
11/19
Page | 11
HEALTH
KAMALNAYAN BAJAJ HOSPITAL
Kamalnayan Bajaj Hospital inAurangabadwas established in 1990
as a hospital and research center. Although it was relatively small
when it started, it has soon grown into a very well equipped hospital
with 225 beds, 60 full-time doctors and 150 staff, organ transplant
center, well-equipped Cath Lab, In house medical grade Oxygen
plant, Organ transplant centre, 2 Generators, In house sewage and
Bio medical waste disposal plant, Guest house for relatives, Freebus service, Mobile hospital, Ambulance, 5 bed Casualty - 24 Hour
Service, CT Scan, MRI, Mammography & Dept of radiation oncology
and so on.
http://en.wikipedia.org/wiki/Aurangabadhttp://en.wikipedia.org/wiki/Aurangabadhttp://en.wikipedia.org/wiki/Aurangabadhttp://en.wikipedia.org/wiki/Aurangabad8/3/2019 Project on Bajaj Group
12/19
Page | 12
THE BAJAJ-YCM HOSPITAL A.R.T CENTER FOR HIV/AIDS
The Bajaj-YCM Hospital A.R.T Center for HIV/Aids in Pimpri was
established as a Public Private Partnership betweenGovernment of
India-Ministry of Health and Family Welfare-National AIDS
Control Organisation(NACO) andConfederation of Indian
Industry(CII) to provide better healthcare facilities to Aids patients.
Many dignitaries from Global Fund, WHO and such other
organizations have visited the ART centre, which is the largest unit
run by an industry under Public Private Partnership program. Apartfrom two doctors and six supporting medical staff, the ART centre
has added audio-visual facilities for group counseling, as a result of
which the ART centre registration has reached 3900 patients and
the unit is recognized today as one of the best ART centers in the
country.
http://en.wikipedia.org/wiki/Government_of_Indiahttp://en.wikipedia.org/wiki/Government_of_Indiahttp://en.wikipedia.org/wiki/Government_of_Indiahttp://en.wikipedia.org/wiki/Government_of_Indiahttp://en.wikipedia.org/wiki/Ministry_of_Health_and_Family_Welfare_(India)http://en.wikipedia.org/wiki/Ministry_of_Health_and_Family_Welfare_(India)http://en.wikipedia.org/wiki/Ministry_of_Health_and_Family_Welfare_(India)http://en.wikipedia.org/wiki/National_AIDS_Control_Organisationhttp://en.wikipedia.org/wiki/National_AIDS_Control_Organisationhttp://en.wikipedia.org/wiki/National_AIDS_Control_Organisationhttp://en.wikipedia.org/wiki/National_AIDS_Control_Organisationhttp://en.wikipedia.org/wiki/Confederation_of_Indian_Industryhttp://en.wikipedia.org/wiki/Confederation_of_Indian_Industryhttp://en.wikipedia.org/wiki/Confederation_of_Indian_Industryhttp://en.wikipedia.org/wiki/Confederation_of_Indian_Industryhttp://en.wikipedia.org/wiki/Confederation_of_Indian_Industryhttp://en.wikipedia.org/wiki/Confederation_of_Indian_Industryhttp://en.wikipedia.org/wiki/National_AIDS_Control_Organisationhttp://en.wikipedia.org/wiki/National_AIDS_Control_Organisationhttp://en.wikipedia.org/wiki/Ministry_of_Health_and_Family_Welfare_(India)http://en.wikipedia.org/wiki/Government_of_Indiahttp://en.wikipedia.org/wiki/Government_of_India8/3/2019 Project on Bajaj Group
13/19
Page | 13
WOMEN EMPOWERMENT
Among others, one of the objectives of the Jankidevi Bajaj Gram
Vikas Sanstha is to empower women and it has been doing so bytraining women in using improved technology for storage of food
grains and initiating goat rearing projects owned and managed by
women, emphasizing the importance of family planning particularly
tubectomy operations and securing loans for women members for
both consumption and income generation.
IMC Ladies' Wing Jankidevi Bajaj Puraskar for Rural
Entrepreneurship, which commemorates the birth centenary of the
late Smt.Jankidevi Bajaj, is an award conferred for outstandingcontribution of women working for rural development
8/3/2019 Project on Bajaj Group
14/19
Page | 14
SELF RELIANCE
THE JAMNALAL BAJAJ SEVA TRUST
Soon after the demise of Jamnalalji in 1942, as per his wishes, the
first charitable trust, Jamnalal Bajaj Seva Trust was established.
With an initial corpus of Rs. 500,000, that was, Jamnalalji's entireshare in the family wealth. Gandhiji himself drafted the
Memorandum and Articles of Association of the trust and finalized
its objectives.
Initially, the trust assisted Sarvodaya workers and Gandhian
constructive programmes.
In 1960, at the suggestion of Acharya Vinoba Bhave, the trust
purchased about 400 acres of land on the outskirts of Bangalore to
establish an International Sarvodaya Centre-Vishwaneedam For
promoting agriculture, dairy development, rural development and
training local women and youth for self-employment.
8/3/2019 Project on Bajaj Group
15/19
Page | 15
In 1961, the trust made a donation to the University of Mumbai for
establishing the first management institute in Mumbai, the
Jamnalar Bajaj Institute of Management Studies.
The trust also looks after the maintenance of Bajajwadi at Wardha.This was a national guest house in the pre-independence days. At
Jamnalalji's instance, Gandhiji came to stay in Wardha. Soon,
Wardha became the centre of Gandhiji's constructive and political
activities. Eminent national leaders from all over the country used
to stay in Bajajwadi, whenever they would come to meet Gandhiji.
Also, meetings of the Congress Working Committee were held here.
The Bajajwadi today reverberates memories of that historic period of
our freedom struggle.
The trust has also been contributing its share to the promotion of
arts and culture through the Kamalnayan Bajaj Hall and Art
Gallery. Exhibitions, handicrafts display as well as corporate
meetings, conferences and seminars are common activities inside
the Kamalnayan Bajaj Hall. The art gallery is used to display the
artistic works of painters and sculptors. The art gallery also
provides an opportunity to budding artists to showcase theirtalents.
8/3/2019 Project on Bajaj Group
16/19
Page | 16
THE INSTITUTE OF GANDHIAN STUDIES
The Institute of Gandhian Studies, established in 1987, promoteslong-term and short-term study courses on Gandhian thoughts and
methodology. The courses have attracted participation of students,
youth and academicians from countries like the U.S., U.K.,
Germany, Holland, Norway and many Asian countries. In addition
to the courses, the institute also organises seminars, consultative
meets for Panchayat workers, special courses for women members
of the Panchayats and trade union workers.
8/3/2019 Project on Bajaj Group
17/19
Page | 17
RURAL DEVELOPMENT
The Bajaj Group carries on rural development and welfare activities
through its different trusts and companies.Bajaj Auto, Hind lamps, Jankidevi Bajaj Gram Vikas Sanstha,
Jamnalal Bajaj Foundation, Jamnalal Kaniram Bajaj Trust and
Jamnalal Bajaj Seva Trust with funding partnership with CAPART,
Khadi & Village Industries Commision, NEDA, respective State
Governments and beneficiaries, all together undertake these rural
development activities. In various areas like-
Wardha, Pune and Aurangabad districts of Maharashtra
Villages surrounding Shikohabad in U.P.The Kashi-ka-bas village, birth place of Jamnalalji and some of the
surrounding villages in Sikar district of Rajasthan
In some of the villages adjoining Vishwaneedam, Bangalore
These rural development activities are aimed at income generation,
health, and sanitation, supply of pure drinking water, improved
agricultural practices, horticulture, social forestry and waste-landreclamation as well as training youth for self-employment. Few
villages are also being developed as models of rural development.
In Wardha, the emphasis has been on construction and
propagation of low-cost individual latrines. More than 10,000
latrines in more than 150 villages have been constructed in the
Wardha district. A Sanitation Training Centre for training
government officials and NGOs in all aspects of sanitation and a
Sanitation Par displaying models of individual latrines have also
been developed with financial support for UNICEF and Government
of Maharashtra.
8/3/2019 Project on Bajaj Group
18/19
Page | 18
In addition, various educational activities have been undertaken by
the group. These include maintenance and running of Bal Sanskar
Kendras and Balwadis, tailoring classes, literacy and hobby classes,
training programmes for self-employment, study tours, motivational
meetings, etc.Their other rural development activities include:
Distribution of solar-lantern & solar cookers
Installation of bio-gas plants
Deepening and widening of wells and drinking water scheme
Tree Plantation/ Horticulture / Kitchen Gardens
Lift irrigation
Veterinary services like insemination, vaccination and distribution
of cattle feedWatershed development / Model Village
Distribution of agricultural implements
Centre of Child Labour Welfare
8/3/2019 Project on Bajaj Group
19/19
Page | 19
ENVIRONMENT AND NATURAL RESOURCES
JANKIDEVI BAJAJ GRAM VIKAS SANSTHA
This Sanstha, named after the Padmavibhushan late Jankidevi
Bajaj,wife of late Shri Jamnalal Bajaj, was established in 1987. The
main objective of this trust is to act as a catalyst for the
participation of rural community in improving their quality of life,
eliminating poverty, empowering women, development of human
and natural resources, promoting ecological balance, etc. Presently
this is done in 24 remote and backward villages in Khed and Maval
talukas of Pune, Paithan and Gangapur talukas of Aurangabad.
Activities undertaken by the trust and rural community include:
Water conservation projects for improving agricultural productivity Construction of latrines Family size biogas plants Training women in using improved technology for storage of
foodgrains
Goat rearing projects owned and managed by women Vermiculture projects Improving agricultural implements in 11 villages Dairy development Family planning particularly tubectomy operations Polio immunisation campaigns Securing loans for women members for both consumption and
income generation