Upload
others
View
10
Download
0
Embed Size (px)
Citation preview
PROGRAMMATIC ENGAGEMENT PLATFORM
About us
FIRST-OF-ITS-KIND
PROGRAMMATIC APPROACH
One stop engagement solution for advertisers
20 Daily Ad Requests
BILLION +
70 + COUNTRIES
Campaigns 1000+
A D S S P E C I A L I S T
40+
Ad Exchanges
20+ 600 C U S T O M E R S
+
Singapore, India (Chennai & Bangalore),
Australia & UK.
Offices
Years of Ad Tech Experience
10+
BIDSOPT’S SOLUTIONS
• “Traffic. Traffic.. Every where.. But not a drop of my Audience”.
Is targeting right audience in the media traffic is getting hectic?
• Oh Yeah..I goy my right Audience now. How can you make your right audience engaging on your Ads?
• Ok Fine, Phenomenal Engagement..! Can these engagement lead to performance?
Targeting category customers is one thing, but targeting the category customers most likely
to be your next new customer is genius.!
Super light, fast and ultra interactive ads will do the engagement magic..!!
Leverage social engagement fueled act-alike models to accurately identify
brand-level future purchase intent.
?
CURRENT MEDIA BUYING SCENARIO
Appropriate Media
Matched Audience
Fast & Ultra Interactive
Creative
Regular Optimization
BIDSO
PT’S
Successful Campaign ROI
ENGAGEMENT STRATEGY
ROI
Creates custom audiences for targeting, using an AI powered model that is similar to the recommendation engines of Amazon or Netflix Leverages publicly available Brand-Consumer engagement data from social networks (400MM consumers vs 50,000 brands) It is an advanced form of look-alike modeling, called act-alike modeling
MAYBELLINE Posts content to Instagram
Jane loves that post
Bidspot Affinity captures her engagement along with all other brands that Jane has engaged with…
… and feeds that into Bidsopt Affinity
BIDSOPT AFFINITY
Bidspot Affinity repeats this process across the
engagements of 400MM people and
50,000 brand entities daily identifying act-
alike users
This fuels our recommender engine that will identify the next buyers of Maybelline Dream Urban Cover
Indicative Brand level Audience Profile: Lotus Herbals
Indicative Category Level Audience Profile: Face Creams
FACE CREAMS
Can we have a some better BG + on lotus and face cream lets have a human icon as its speak more about audience + Please pick a different image for Face cream
Cutting Edge Creative For Programmatic
Premium
Creative
100%
Viewability
Guaranteed
Engagement
High
Impact Premium
Inventory
Combined with
Location targeting
Across
Placements
Super light, fast ads Keep your audience Happy with ads a fraction of size of HTML5
Quick to produce Keep your audience Happy with ads a fraction of size of HTML5
Ultra interactive ads Keep your audience Happy with ads a fraction of size of HTML5
Increased engagement Enjoy engagement rates upto 30X that of competing formats
42x Higher CTR than
regular ads
30x Higher engagement
performance
8.5% Purchase intention
captured
1 Hour Is how quickly we produce your ads
B Y T H E N U M B E R S
In-built Creative For Programmatic
INTERACTIVE FORMATS
New Content
Flip Book In - Feed Mobile Panaroma
Desktop Video Scratch Slides
Blinds Swipe Carousel 3D - Cube Queue
Floating - Objects Fullscreen Blinds
Panorama - Splitscreen 3D - Prism Deck of Cards
Interscroller Still VR-Showroom Tiles
Roller Flip Prism Map
FRAME 1
Custom Creative For Programmatic (Sample Story Board )
• User is asked to drag and drop the herbs into the mortar
• Herbs will have loop animation of floating up and down at it’s place
• The arrow pointer above mortar will be animated as well, pointing downward
FRAME 2
• As soon as user puts all 3 herbs into the mortar, the video will start playing
• The place of mortar is exactly at the same place of product shown in the video. It will give an illusion of transforming into the Herbobuild package
• Buy Now button appears in this frame
FRAME 3
• As soon as the video ends, the last frame appears with final poster
FRAME 1
3D PANORAMA 3D PRODUCT VIEWER ACCELEROMETER COLOR CHANGER CROSS SLIDER GALLERY COUNDOWN TIMER GAME INTERACTION
Account Manager
Ads Campaign Specialist
Key Differentiator
CLIENTS
Media Planner
We help you setup campaign by providing you
• Self Service Creative support • Inventory forecast • Affinity audience volume • Planning overview • Building World class engaging creative • Measuring tool for engagements
With
• Dedicated account manager • Quick response time (1-2 Business day) • Detailed reporting & Insights
Our Platform
DEDICATED AM
ADVERTISERS
SELF S ERVICE
ADCENTER
Fraud Protection Impression – Click -Install
Cross Device
Ads
USER
Banner Ads
Audio Ads
Video Ads
Self service creative
Our Partners
AD EXCHANGES
DATA PARTNERS
INTERGRITY PARTNERS
Our Partners and Clients
Clients
Not Visible-Lets make it larger
Spice Up Your Campaigns With Bidsopt !
UK | Singapore | Adelaide | Chennai | Bangalore
w w w . b i d s o p t . c o m