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2012-2013 Advertising With Charleston Stage Charleston Stage, South Carolina’s largest professional theatre company in residence at the Historic Dock Street Theatre, offers advertising vehicles to deliver your message to a prime demographic group of dynamic, Lowcountry arts patrons. Research shows during our 2011-2012 season: 79% (24,000+) of Charleston Stage patrons live in the Lowcountry 21% (6,550) of Charleston Stage patrons are visiting tourists 500+ Charleston Stage Season Members have an average income greater than $50,000 250 Lowcountry residents are special opening night patrons with an average income greater than $200,000 Show Program Advertising Receive six months of exposure for one low price. Ads appear in six distinct, high-quality MainStage show programs (30,000+ programs printed each season). This season (September 2012 through April 2013), reach more than 30,000 Charleston Stage patrons traveling to the Historic Dock Street Theatre and downtown Charleston. Program Reservation Deadline: July 15, 2012 Program Artwork Deadline: August 1, 2012 Ticket Stock Advertising Capture the attention of every Charleston Stage patron by advertising on the back of all 2012-2013 tickets (40,000+ tickets, 99 performances). Maximize the impact and include an offer or discount to drive Charleston Stage patrons to your business. Only one advertising space available. Ticket Reservation Deadline: May 1, 2012 Ticket Artwork Deadline: June 1, 2012 Ad Rates: See ad sizes and rates on back How To Prepare Artwork: Create outlines on all type. Premium Color program ads must be CMYK. Inside program ads and ticket stock ad must be submitted as Greyscale. File Format: PDF, JPEG (300 dpi or higher), Adobe Illustrator, or Adobe Photoshop Payment Deadline: Payment of 50% of the total contract is due upon signing. Full payment must be received by August 1, 2012. Charleston Stage will invoice the advertiser for the balance. 2012-2013 MainStage Shows: Past Advertisers: Charleston Magazine Piggly Wiggly Carolina Company Vannatta Group of Merrill Lynch Summit Place of Daniel Island McElveen Automotive The Library at Vendue Inn Haynsworth Sinkler Boyd. P.A. South Carolina Electric & Gas Company Blackbaud, Inc. Dunes West Golf and River Club Jarrard, Nowell & Russell, LLC Lynch Cracraft Wealth Management Group Berchtold Corporation Dixon Hughes Franke at Seaside Rosen, Rosen & Hagood, LLC MUSC Health Durlach Associates Lane & Smythe Real Estate, LLC Bocci’s Italian Restaurant Roper St. Francis Nexsen/Pruet, LLC Blue Water Benefits Publix Super Markets Charities Wells Fargo Handsome Properties Sandpiper Premier Senior Living Taylor & Associates, P.A. Tristan Restaurant Lutheran Homes of South Carolina Bluefish Fitness Club South Carolina Bank & Trust September 2012 October 2012 December 2012 February 2013 March 2013 April 2013

Program Advertising 2012-2013

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Page 1: Program Advertising 2012-2013

2012-2013 Advertising With Charleston Stage

Charleston Stage, South Carolina’s largest professional theatre company in residence at the Historic Dock Street Theatre, offers advertising vehicles to deliver your message to a prime demographic group of dynamic, Lowcountry arts patrons. Research shows during our 2011-2012 season:

79% (24,000+) of Charleston Stage patrons live in the Lowcountry•21% (6,550) of Charleston Stage patrons are visiting tourists•500+ Charleston Stage Season Members have an average income greater than $50,000•250 Lowcountry residents are special opening night patrons with an average income greater than $200,000•

Show Program AdvertisingReceive six months of exposure for one low price. Ads appear in six distinct, high-quality MainStage show programs (30,000+ programs printed each season). This season (September 2012 through April 2013), reach more than 30,000 Charleston Stage patrons traveling to the Historic Dock Street Theatre and downtown Charleston.

Program Reservation Deadline: July 15, 2012 Program Artwork Deadline: August 1, 2012

Ticket Stock AdvertisingCapture the attention of every Charleston Stage patron by advertising on the back of all 2012-2013 tickets (40,000+ tickets, 99 performances). Maximize the impact and include an offer or discount to drive Charleston Stage patrons to your business. Only one advertising space available.

Ticket Reservation Deadline: May 1, 2012 Ticket Artwork Deadline: June 1, 2012

Ad Rates: See ad sizes and rates on back

How To Prepare Artwork:Create outlines on all type. Premium Color program ads must be CMYK. Inside program ads and ticket stock ad must be submitted as Greyscale. File Format: PDF, JPEG (300 dpi or higher), Adobe Illustrator, or Adobe Photoshop

Payment Deadline:Payment of 50% of the total contract is due upon signing. Full payment must be received by August 1, 2012. Charleston Stage will invoice the advertiser for the balance.

2012-2013 MainStage Shows:

Past Advertisers:Charleston Magazine Piggly Wiggly Carolina Company Vannatta Group of Merrill Lynch Summit Place of Daniel IslandMcElveen Automotive The Library at Vendue Inn Haynsworth Sinkler Boyd. P.A. South Carolina Electric & Gas CompanyBlackbaud, Inc. Dunes West Golf and River Club Jarrard, Nowell & Russell, LLC Lynch Cracraft Wealth Management GroupBerchtold Corporation Dixon Hughes Franke at Seaside Rosen, Rosen & Hagood, LLC MUSC Health Durlach Associates Lane & Smythe Real Estate, LLC Bocci’s Italian Restaurant Roper St. Francis Nexsen/Pruet, LLC Blue Water Benefits Publix Super Markets CharitiesWells Fargo Handsome Properties Sandpiper Premier Senior Living Taylor & Associates, P.A.Tristan Restaurant Lutheran Homes of South Carolina Bluefish Fitness Club South Carolina Bank & Trust

September 2012 October 2012 December 2012 February 2013 March 2013 April 2013

Page 2: Program Advertising 2012-2013

Advertising rAtesBlack and White Program AdsFull Page $1,750

Half Page $1,050

1/4 Page $700

1/8 Page $500

Full Color Program Ads/Premium PositioningBack Cover (Color) SOLD

Inside Front Cover (Color) SOLD

Inside Back Cover (Color) SOLD

Ticket Stock AdTicket Back (b/w) SOLD

Ad SubmissionAll program ad materials must be received by August 1, 2012.Ticket stock ad materials must be received by June 1, 2012.

Please send all artwork [email protected]

Acceptable FormatsPDF, JPEG300 dpi or higher (CMYK for color ads)

Adobe Illustrator, PhotoshopCreate outlines on all type(CMYK for color ads)

Submit Form by:Mail: Charleston Stage Attn: Beth Curley PO Box 356 Charleston, SC 29402

Fax: (843) 577-5422

Email: [email protected]

Full Page Ad7.75” tall x 5” wide

Half Page Ad3.75” tall x 5” wide

1/4 Page Ad3.75” tall x 2.25” wide

Advertise With Charleston Stage Today!Business Name: __________________________________________________________________________

Contact Name: __________________________________________________________________________

Address: _______________________________________________________________________________

City: _______________________________________________ State: __________ Zip: _______________

Phone: ____________________________________ Fax: ________________________________________

Email: _________________________________________________________________________________

Check program ad to be purchased: Back cover (full pg color) SOLD

Inside Back Cover (full pg color) SOLD Inside Front Cover (full pg color) SOLD

Full Page (b/w) $1,750 1/2 Page (b/w) $1,050 1/4 Page (b/w) $700 1/8 Page (b/w) $500

Ticket Back: (b/w) SOLD

Payment Options (Check One): Check # (payable to Charleston Stage) ___________________________________________________

Credit Card # ___________________________________________ Expiration Date _______________

VISA MC AMEX DISC CV V# (3 or 4 digit # on back of card) ______________ Signature: ___________________________________________________________________________

Invoice (Payment of 50% of the total contract is due upon signing. Full payment for program ads must be received by August 1, 2012 and for ticket stock by June 1, 2012. Charleston Stage will invoice the advertiser for the balance.)

1/8 Page Ad1.75” tall x 2.25” wide

Ticket Back Ad1.75” tall x 2.75” wide

Program Ad Sizes:

Ticket Stock Ad Size: