LA New Product Development Team

www.lanpdt.org

by Avery Lorenzato, Pranay Uttamchandani, and Konstantin Dolgan

Top Dawg New Venture Championship 2015

GRAPHENO

GRAPHENE

PAINT

+ =GRAPHEN

O

$500,000 5% equity

Problem

June 18, 2013, H.R. bill 2417, SHEILD Act: The bulk-power systems as well as the defense critical electric

infrastructure must be shielded from EMI/EMP.

Conductive coating shielding is currently used for:

$2B market3.6% annual growth

and other…

Existing Solutions

+++

$$$

Expensive

Cu

$2.75/lb

Ni$5.72/lb

Ag

$16.4/lb

Gr$0.68/lb Low Cost=

Market

3% Annual growth

• EMI/EMP shielding conductive coating market: ~$2 BIL with an average 3% annual growth rate.

• Grapheno can capture approximately 10% of the conductive coating market (~$200M).

36%($2B

.)Conducti

ve Coatings

Other

Unmet Needs •IP: Patent pending•Stage of development: Betta testing•Same protection at fraction of a cost

Y-Shield Grapheno

$2000

$1400

Cost/server room

1600 sqft

1600 sqft

30% price reduction

•Servers across U.S: 62000•An estimated $122 M marketThat’s telecommunication alone!

ApplicationShielding a typical server room

Business Strategy

Metal manufacturers

MRI roomsPower

Telecommunications

Defense

Semiconductor Industry

Strategy

Approach early Adopters

•Willing to adopt Grapheno for quality testing at their respective facility•Use their test results to expand network outreach

Market • Engage in direct marketing

Client Base

Estimated break even volume: 12,000 gallonsExpected product life: 5-7 years (Re-purchasing period)

Grapheno$75/gallon

40 dB attenuation

Y-Shield$400/gallon

38 dB attenuation

Medical Sector

SemiconductorSector

Metallurgical sector

Business Model/Supply ChainCustomer

Patent

Graphene

Paint Manufacturer

Executive Team

• Technology guru• 30+ grants, 5 U.S.

Patents, 25 ROI’s• 5 commercialized

technologies

• Team and business manager

• LA NPDT Founder• Top Dawg NVC

2014 Prize winner

Chester Wilson CTO

Konstantin Dolgan

COO

Avery Lorenzato

IP and Marketing

Pranay Uttamchandani

R&D

Year 1: 7 employees (supply chain, accountant, sales rep. and operations)Year 5: 22 employees (20 full time and 2 part time)

• Student Representative at LATech’s IP Committee

• LA NPDT President• Founder of

Lorenzato Ventures LLC: startup experience

• R&D experience at LA Tech’s IFM

• Project management experience at LA NPDT

• Technology development experience

Employees:

Advising Team

Dave NorrisChief of Innovation @

LA TechCommercialization

Son Anh LeeProfessor @ LA

TechManagement

Richard KordalDirector of IP @ LA

TechIntellectual Property

Nicholas GrodenPhD Student @ LA

TechTechnology

William McCumber

Professor @ LA Tech

Finance

Ed MinerR&D @ Oracle

Technology

Ryan KeatingPartner @ Keating

ConsultingFinance

Arden MooreProfessor @ Tech

Technology

Competitive Advantage

Patented Technology

NO metals Easy Procedure

Eco Friendly

Low Cost$390/gal

$300/gal$305/gal

$600/gal

$75/gal

$400/gal

GRAPHENO

(cost)

Y-Shield(retail)

Sherwin Williams(retail)

PPG PRC-

DeSoto (retail)

AkzoNobel (retail)

MG Chemicals

(retail)

Development Plan & Milestones

• Developed and α-tested the technology• Patent pending• Licensing

agreement with LA Tech• Met with key

early adopters

TODAY

PAST

• Developed and pitched the investor deck• Got feedback on

the business plan at the Top Dawg New Venture Championship

IN 1 YEAR

• Acquire seed capital• Get grant from

DARPA• Run full scale

testing• Complete pilot

projects• Get experience

and feedback from the pilot projects

IN 2 YEARS

• Establish and organize the supply chain• Setup

manufacturing Conclude contracts with “early adopters”• Get feedback from

“early adopters”

LATER

• Expand and grow business• Continuous

improvement of customer relations, product quality, and the supply chain• Work on

reduction of cost and lead time

Financial Projections

1 1.5 2 2.5 3 3.5 4 4.5 5$0

$20 $40 $60 $80

$100 $120 $140 $160

$4 $17

$69

$7 $33

$145

Revenue Profit Before TaxYears

Million

s U

S D

ollars

Break-even in <1 year

1 2 30

200

400

600

800

25

140715

Years

Gallon

s (x

10

00

)

$280$238

$202

MSRP

Year 1 Year 3 Year 5

Sales Volume (gallons)

Revenue

MM

M

M

MM

K

KK

Financial Plan

Licensing fee

Employee training

Utilities and supplies

Marketing

Facility

Equipment

Emolyees

Out sourcing

Raw Meterials

5

6

10

23

25

30

200

384

890Annual Budget Breakdown

Cost

Scale: 1000

• Seeking $500K seed capital from angels to run pilot projects• Plan to match funds with DARPA

•A $1.6M startup operation• Expected ROI in about 2 years with 5% equity

Questions?

?