13
Monita Mohan Online Portfo lio Writer/Editor/ Copywriter Writer with over 4 years experience Accounts handled - Microsoft, BlackBerry, First Gulf Bank, L'Oréal Professionnel, L'Oreal Paris, Bedrock Prestige, Digiphoto Emirates Holidays Specializes in - Blogging, Reviews, Features, Articles, Scripts, Advertising Dynamic. Versatile. Creative.

Portfolio

Embed Size (px)

Citation preview

Page 1: Portfolio

Monita Mohan Online Portfolio

Writer/Editor/Copywriter Writer with over 4 years experience Accounts handled - Microsoft, BlackBerry, First Gulf Bank,

L'Oréal Professionnel, L'Oreal Paris, Bedrock Prestige, Digiphoto Emirates Holidays

Specializes in - Blogging, Reviews, Features, Articles, Scripts, Advertising

Dynamic. Versatile. Creative.

Page 2: Portfolio

Monita Mohan Online Portfolio

Key Achievements: Silver Award Winner - Summit International Awards (SCA)

for 'The Power of Perception Calendar', 2013 Silver Award Winner - Summit International Awards (SCA)

for 'The New Office Bench Branding', 2013 Bronze Award Winner - Summit International Awards (SCA)

for 'Bespoke Windows 8 VVIP Invitation and Keepsake', 2013

Writer/Editor/Copywriter

Page 3: Portfolio

Monita Mohan Online Portfolio

Microsoft wanted the launch of

their reimagined OS to be more

than memorable. And voila, the

Key to the Future of Technology

was born. To give it that extra

Microsoft twist, we added the ‘8’

as the handle and the Windows

symbol as the bit.

This concept won us a Silver

Award for creativity.

Windows 8 Dubai Launch

Page 4: Portfolio

Monita Mohan Online Portfolio

Our client was so impressed by

our yearly calendar, they asked us

to include a similar element for

their roadshow collateral.

The Fun Facts page was thus

born.

I researched relevant technology

and Microsoft related data to

delight students and teachers

alike.

Microsoft Cloud Roadshow

Page 5: Portfolio

Monita Mohan Online Portfolio

It’s not every day that BlackBerry

can claim to beat the likes of

Nokia and Samsung.

When the BlackBerry Passport

distinctive keyboard won at the

TBreak, they wanted to make a

show of it.

I decided to leverage the

uniqueness of their keyboard (the

Touch) with a cheeky aside to

Samsung’s tagline ‘An Edge above

the rest’.

BlackBerry TBreak Award Ad

Page 6: Portfolio

Monita Mohan Online Portfolio

Valentine’s Day is all about love. I coined the term ‘DigiRomance’ to attract audiences to the benefits of purchasing from Digiphoto.

Digiphoto Valentine’s Day Promotion

Page 7: Portfolio

Monita Mohan Online Portfolio

Don’t judge a book by its cover, and don’t let perceptions deceive you. This award-winning idea sprung from reading one too many Cracked.comarticles – one in particular about the changing faces of celebrities.

Nebula Calendar 2013

Page 8: Portfolio

Monita Mohan Online Portfolio

This presentation earned me the nickname ‘James Cameron’. Despite the lack of giant blue aliens, this keynote presentation required an adequate amount of drama, that I was glad to deliver.

BlackBerry Porsche Design Presentation

11

P‘9983 smartphone

Page 9: Portfolio

Monita Mohan Online Portfolio

Microsoft Qatar is particularly fond of our Microsoft creative team. They gaveus the opportunity to create the identity for their internal program Qatar Next.It was a tight deadline, but we gave them a few options. They loved our ideas, but lesser mortals quashed their plans. But it was worth it for the goodwill generated.

Microsoft QatarNext Logo

Page 10: Portfolio

Monita Mohan Online Portfolio

Our BlackBerry client in KSA asked us to help out a friend in need. He wanted to rejuvenate his multi-purpose company, but gave us some very stringent guidelines, including colour and icon usage. But, we always find a way to make things look good. He loved our designs and finally chose one.

Promostar Logo - KSA

Page 11: Portfolio

Monita Mohan Online Portfolio

The Dark Side of the Moon

Freelance Contributor (as Lestat)for FilmDebate

Blogger (as Ensign Lestat)at lestat-randomthoughts.blogspot.com

Writer/Editor/Copywriter

Page 12: Portfolio

Monita Mohan Online Portfolio

The Dark Side of the Moon (cont.)

Writer/Editor/Copywriter

Cricinfo Fan Following Report Kolkata Fashion Week 2009Window on Travel 2014 NGI Article May-June 2012 NGI Article March-April 2012

Page 13: Portfolio

Monita Mohan Online Portfolio

My Personal Motto

That’s all, folks!