The global decentralized blockchain platform for Directed Money

moneytrack.io

PITCH DECK July 2018

MoneyTrack will dematerialize any Directed Money application.Use cases include property insurance, consumer credit, international aid, and more, where MoneyTrack will greatly increase operating efficiency while eliminating fraud.Our MTK utility token will circulate in the MoneyTrack ecosystem to enable Directed Money transactions and store them in the blockchain.

moneytrack.io

01Directed Money

moneytrack.io

DIRECTED MONEY IS IMPORTANT AND PERVASIVE, BUT POORLY MANAGED AND CONTROLLEDDIRECTED MONEY:

is Money with specific conditions attached

For specific products-services / at specific merchants

Payer can Direct / Track how money is spent

DIRECTED MONEY SERVES KEY ECONOMICAL FUNCTIONS :

a marketing tool to capture money flows

a financial tool to control money flows

a governance tool against fraud

DIRECTED MONEY

CURRENT SOLUTIONS FOR DIRECTED MONEY?

MOSTLY OFFLINE AND PAPER BASED

COSTLY

LACK OF TRUST BETWEEN DIRECTED MONEY PARTIES

INEFFICIENT

NO TRACKING AT ALL

DIFFICULT TO MANAGE AND MONITOR

MARKETS FOR DIRECTED MONEY

EST. ANNUAL VALUE(WORLDWIDE)

CONSUMER CREDIT B$ 1.200

PROPERTY INSURANCE B$ 400

INTERNATIONAL AID B$ 800

WELFARE very large

GIFT CARDS B$ 100

FIDELITY PROGRAMS large

COUPONS B$ 30

=> MARKETS FOR DIRECTED MONEYAMOUNT TO 3-5 % OF GDP

02MoneyTrack Solution

moneytrack.io

MONEYTRACK SOLUTION

DIRECTED MONEY

Financer

MTKMTKMTKMTKMT

KMTKMTKMTK

Beneficiary

Merchant network

UTILITY TOKEN

SMART CONTRACTS

DECENTRALIZED BLOCKCHAIN PROTOCOL

SECURE

USER-CENTRIC

TRACEABLE

CONFIGURABLE

AUDITABLE

AUTOMATED

Examples of Financer:Insurance companiesGift card issuersConsumer credit institutionsGovernment welfare agenciesEmployersCoupons & fidelity programs…

03Token Economy

Steps 1-2

Directed Money: $ 1000 Transaction fee (1%): $ 10 Financer must pay $10 in MTKs

MTKs are configured to carry $ 1000 and the DM characteristics (« Minting »)

Monetary example

Steps 3-5: Minted MTKs become transferable on-chain between the wallets of Financers, Beneficiaries and Merchants with a value of $ 1000.

Minted MTKs are held captive though the cycle, which induces a contraction of the available monetary mass in the system.

moneytrack.io

The MoneyTrack token (« MTK ») flows through the MoneyTrack Platform:

1. The Financer needs to buy MTKs (from the markets or directly via the MoneyTrack API) to create a Directed Money (“DM”) program; the value of MTKs required equals the fee charged to him for the use of the MoneyTrack Platform;

2. MTKs are minted and bound to the Financer’s DM program

3. The Financer airdrops minted MTKs to Beneficiaries;

4.The Beneficiary receives minted MTKs in a MoneyTrack wallet and spends them at authorised Merchants; Merchants receive minted MTKs as a temporary payment;

5. The Merchant claims a payment from the Financer, via the MoneyTrack compensation engine; the transaction audit log is kept in the MoneyTrack platform while payment is settled off-chain;

6. Minted MTKs are eventually returned by the Financer to the MTK reserve as Platform usage fee.

TOKEN ECONOMY

TOKEN ECONOMY

MTKMTKMTKMTKMT

KMTKMTKMTKMTKMTKMT

KMTK

MTKMTKMTKMTKMT

KMTK

Financers3. DISTRIBUTING

2. MINTING

1. BUYING

4. SPENDING

Beneficiaries

Primary / Secondary Market

Counterparty currency (€, $, HK$, BTC, ...)

MoneyTrack token (tradable, fungible)

Minted MTK token (non-tradable, non-fungible)

Merchants(token acceptors…)

Audit log

Minting

Smart-contracts

MTK

MTK

MoneyTrack Platform

6. PAYING

5. CLAIMING

MTK

Counterparty currency (€, $, HK$, BTC, ...)

MoneyTrack token (tradable, fungible)

Minted MTK token (non-tradable, non-fungible)

MTK

MTK

moneytrack.io

TOKEN VALUE IS DRIVEN BY PLATFORM USAGE:

Minted MTKs that are circulating in the platform, are not available in the market. In small number initially, the number of minted MTKs will rise over time as MoneyTrack develops.

MTKs will be fully premined. This induces a long term correlation

between the transaction volume on MoneyTrack, and the value of the MTK.

Premined MTKs can support unlimited MoneyTrack transactions ; while initially one MTK with a value of €0.20 can carry €20 in MoneyTrack transactions only(1), if the MTK value rises to €1 the same token now accommodates €100 in transactions.

(1) Based on a 1% transaction fee; if transaction fee on that program is set at 0.5%, a €0.20 token carries €40 in transactions

TOKEN ECONOMY

04MoneyTrack Use Cases

moneytrack.io

Insurance companies can dematerialise their claims handling process

Insurance companies pay the merchant directly, control how compensation is used

Reduced cost, delay and fraud Improved customer experience Insurers direct money to merchants whom

they have agreement with and can share affiliation commissions of 3 - 10% of spent amounts.

Complex claim handling at Insurance companies : lenghty human processing, paper-based communication, irregularities.

Fraud is estimated to account for 10% of all claims expenditure in Europe1

In the US, fraud steals about $80 billion a year from insurance2

Processes are not customer-centric, resulting in sharply increased churn rates after each claim.

TODAY WITH MONEYTRACK

1 p9 «The impact of insurance fraud» https://www.insuranceeurope.eu/fraud

2 http://www.insurancefraud.org/statistics.htm#1

Click to watch the video

PROPERTY INSURANCE

USE CASES

moneytrack.io

CONSUMER CREDIT

Banks monitor and audit how consumer loans are used by their recipients.

Directed Money programs can be tailored so that they are only usable at specific outlets and/or to buy specific product categories

Better detection of fraud Reduced default and interest rate Banks direct money to merchants whom they

have agreement with and can share affiliation commissions of 3 - 10% of spent amounts.

Improved regulatory monitoring and reduction of macro-economical risk

Consumer loans can be diverted by borrowers, repackaged as down payments for other loans, or used for speculative trading.

In China, a large share of consumer loans are diverted to the housing market; the problem has become so significant that Chinese banks now demand their customers provide proof-of-consumption.

Shadow banking accounted in 2017 for $45 trillion, and is partly responsible for this situation.1

Increasing leverage increases systemic risk and potentially threatens financial stability.

China consumer credit has grown 20% year over year to CNY 33 trillion in April 2018 2

P2P lending transaction in China amounted US$435b in 2017 3

TODAY WITH MONEYTRACK

1 Global Shadow Banking Monitoring Report 2017, FSB (2018)

2 https://tradingeconomics.com/china/consumer-credit

3 https://www.firstp2p.cn/d/E5RD

Click to watch the video

USE CASES

moneytrack.io

Donors and charities can track how their money is directed to local Non Government Organisations

In a second step, Money can even be directed to the personal wallets of individual Beneficiaries, and used for predetermined purposes

100% of aid is tracked and delivered Reliable tracking is likely to result in larger

donations

Despite their efforts, the actions of international charities are often weakened by the lack of effective funds tracking.

Annual cost of bribery: $1.5 to $2 trillion (2% of global GDP).1

The World Bank considers corruption a major challenge to its goal of boosting shared prosperity for the poorest 40 percent of people in developing countries.2

1 http://www.imf.org/external/pubs/ft/sdn/2016/sdn1605.pdf

2 http://www.worldbank.org/en/topic/governance/brief/anti-corruption

Kenya: $10 M embezzled in 2015 (Libération)

Haïti: $1.6 BN embezzled in 2014 (Courrier International)

INTERNATIONAL AID

TODAY WITH MONEYTRACK

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Click to watch the video

USE CASES

05Technology & Roadmap

moneytrack.io

THE BLOCKCHAIN SOLUTIONA BLOCKCHAIN-BASED SOLUTION TO ENABLE TRUST BETWEEN PARTIES

Need for automated, dematerialized, shared, secure and tracable management of Directed Money.

Allow parties to keep control of their data and provide trust for transactions

→ Blockchain is the most relevant technology for Moneytrack

A CUSTOM VERSION OF TEZOS Tezos is built to ease formal verification of smart contracts Scalable zero-knowledge proof is planned, and use experience

gained on existing projects, like ZCash Tezos is mainly written in OCaml, a strongly typed modern

langage well suited for security and efficiency

TECHNICAL CHALLENGES Formal verifications techniques will be used to greatly reduce

occurence of bugs in smart contracts, allowing large amounts of money to be handled by the platform

Zero knowledge proofs enable sensible information (like conditions associated to a DM transaction) to be verified without being publicly accessible

TECHNOLOGY

moneytrack.io

MONEYTRACK: THE TECHNICAL ARCHITECTURE

A 3 LAYER TECHNICAL ARCHITECTURE MTK Blockchain: an Entreprise and private

version of Tezos MTK OS: the core of MoneyTrack architecture MTK SDK (applications and APIs): the

interface for third-parties (financers, beneficiaries, merchants)

MONEYTRACK SDK Financer application: create a directed

money program and distribute vouchers Beneficiary application: spend their

payment vouchers Merchant application: track spending and

claim payment

SMART-CONTRACT CREATION Smart contracts will be written in Liquidity,

which compile in Michelson, the Tezos smart contract language

MoneyTrack will allow directed money program managers to use existing (and formally-verified) smart contracts

Directed money program managers will also be able to write and deploy their own smart contracts

FINANCER

SMART CONTRACT EXECUTION ON THE BLOCKCHAIN

Manage programManage tokensManage money

Secure

Spend moneyTop up with credit card

Audit

Registered productsAsk for reimbursement

Deliver proof-of-transaction

BENEFICIARY MERCHANT

WEB WEB MOBILE WEB

TECHNOLOGY

FUI#24 - 1.3M€

Creation of the company

Team recruitment Capitalization

2.6M€.

Proof of concept V1 production release. Insurance clients.

Smart-contract manual formal

proof.

MoneyTrackCore V2 release. Consumer

credit.

MoneyTrack platform public

release. End users are able to setup their own smart-contracts.

MoneyTrack Protocol V3

release. New applicative

program for directed money.

MoneyTrackCore V1 development

(centralized) Transaction ledger

setup on Tezos©

MoneyTrackCore V2 development

Partially decentralized

(read-only) nodes network.

Automated formal proof on smart-

contracts.

MoneyTrack Protocol V3

development. Zero-knowledge

transaction verification

protocol.

moneytrack.io

MoneyTrack

MoneyTrack

MoneyTrack

MoneyTrack MoneyTrack

MoneyTrack & OcamlPro

OcamlPro

MoneyTrack & INRIA INRIA

MoneyTrack & OcamlPro

ROADMAP

TECHNOLOGY

Q2 2020Q1 2020Q4 2019Q3-Q4 2019

Q3 2019Q2 2019Q1 2019Q3 2018Q1 2018Q4 2017

06Business model

moneytrack.io

MONEYTRACK ECOSYSTEM AND BUSINESS MODEL

MONEYTRACK DIRECTED MONEY APPLICATIONS: Front end service applications for Financials, Beneficiaries and Merchants based on MT Protocol.

Developers of Directed Money applications focus on building strong Financers + Merchants ecosystems. 

Currenlty, Merchants pay affiliation commissions ranging from 3 % to 20 % of sales (depending on product category and the Merchant’s brand recognition)

→ Attractive MoneyTrack pricing of 2 – 5 % (paid in FIATto App developper).

MONEYTRACK PLATFORM:Open protocol that runs the technical aspects of the Directed Money programs: validation of transactions, security and confidentiality, minting and token circulation

Highly configurable: the Platform makes it technically simple to develop and run Directed Money applications 

Transactions fees from online payment service providers : 0.8% to 3% of Payments 

→ MoneyTrack will be cheaper (0.5 % to 1 % paid in MTKto MoneyTrack).

BUSINESS MODEL

ECOSYSTEM: TWO FUNCTIONAL LAYERS IN THE MONEYTRACK SOLUTION: BUSINESS MODEL:

SERVICE LAYER: Client facing

Directed Money Applications

2% - 5 % of Payments Merchant commissions (in FIAT)

MoneyTrack Platform

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ECOSYSTEM:

MoneyTrack team The MoneyTrack team develops and runs the Platform and a few applications in France.

Partners Partners will run most of the MoneyTrack Directed Money applications, and earn Merchant commission fees.

0.5% - 1.0% of Payments Transaction fee (in MTK token)

PROTOCOL LAYER: Renders technical services to Apps

07Business development

moneytrack.io

BUSINESS DEVELOPMENTMONEYTRACK MARKET IN FRANCE : B€ 6.4 / YEAR (directed Money applications):

property insurance core market B€2.1 / year

consumer credit core market B€3.0 / year

entreprise gift cards market of B€1.3 / year.

Conservative figures (example for insurance) The insurance application will first get live starting Q1, 2019.

MoneyTrack needs to capture 2% of its «  core » French Market of B€ 6.4 to turn a profit; we plan to achieve this in 2021.

Local players make a profit from affiliation commissions (est. 2-5% of Directed Money transactions)

GO TO MARKET - FRANCEMoneyTrack leverages:

the CEOs 20 yrs experience of business development, and has worked in the electronic payment fields since 2013

several banks and insurance companies that are Limited Partners in Truffle’s funds, are likely early Moneytrack adopters.

GO TO MARKET - INTERNATIONAL Decentralized: local players develop and run

MoneyTrack applications worldwide MoneyTrack uses ICO proceeds to support

such players

B€200Total insurance market

Payout for replacement of home equipment

Property insurance for home

and small business

B€2,1/yr

B€11

5%

2%

BUSINESS DEVELOPMENT

2%

08Team

moneytrack.io

ALEXIS COLLOMBProfessor of Finances - Head of Finances Departement of CNAM

HUBERT DE VAUPLANEManaging Partner at Kramer Levin

JIONGZHE CUIVice President at Chong Sing Holdings FinTech Group Limited

ALEXANDRE EICH-GOZZIBlockchain Stream at Sopra Steria

PHILLIPPE RODRIGUEZManaging Partner Avolta / President Crypto Asset FRANCE Association

SAMUEL MANASSÉCEO at Smile & Pay

CHRISTOPHE DORÉ CEO20 years of experience in prepaid payment services as CEO or steering committee in global B2B companies

ABDELKADER KETTAL CTOEngineer in Mathematics, 10 years in software development in startup and major companies, last 2 years as CTO of crypto-currency exchange platform

JULIEN LECERF CFO 20 years of experience as a Big4 auditor and CFO of three international tech startups

ÇAGDAS BOZMAN Blockchain dev. PhD in Computer Sciences, Ecole Polytechnique

PIERRE MICHARD Lead Back-end developer 15 years of experience in embedded software and web development; has specialized in blockchain development for 2 years

ALAIN MEBSOUT Blockchain dev. PhD in Computer Sciences, Université Paris XI, University of Oklahoma

TATEVIK ARZUMANYANFinance analyst. Master of International Business, IAE Nice, with 8 years of experience in financial and tax accounting.

VINCENT DANOS R&DPhD in Mathematics, Ecole Polytechnique, INRIA, Ecole Normale Supérieure

FABRICE LE FESSANT Blockchain and Smart ContractPhD in Computer Sciences, Ecole Polytechnique, INRIA

JULIEN GUITTARD Lead developer 10+ years in full stack web development for major companies, Zend Certified Architect and Trainer, AWS architect

TEAM

TEAMADVISORS

09Funding and ICO

moneytrack.io

FUNDING

2017MoneyTrack is born

2.9 M€Initial R&D budget

2.6 M€Equity funding

1,3 M€R&D subsidy

30 M€Hard CAP

• R&D• Business Development

• General & Administrative

35%

19%

46%

CURRENT FUNDINGMoneyTrack has received m€ 3.9 in funding:

m€ 2.6 in equity from the CEO and Truffle Capital m€ 1.3 in R&D subvention from FUI, a French

government entity (to be paid over 3 years).

Current funding is allocated to: Core technical functionalities Directed Money Applications for France only

WHY AN ICO ?1. Build and actively support a decentralised ecosystem that builds Directed Money Applications. A « MoneyTrack Labs » technical and business development team will assist the MoneyTrack community.

2. Accelerate worldwide adoption. As the initial success of MoneyTrack is likely to inspire competition, we want to accelerate growth and make sure third parties run business on MoneyTrack, rather than develop a competing Directed Money protocol.

3. Security / Technology. Set aside funds to ensure that MoneyTrack remains a very secure protocol as blockchain technology matures.

HARD CAP = 30 m€ - PRESALE STARTED

MoneyTrack Platform on Blokchain

EQUITY FUNDING

FIAT Fee FIAT FeeTOKEN Fee TOKEN Fee

ICO FUNDING

MoneyTrack Applications

Other Applications

Other Applications

FRENCH MARKETS MORE MARKETS. WORLDWIDE

FUNDING AND ICO

10Conclusion

moneytrack.io

CONCLUSION

MASSIVE MARKET WITH MANY USE CASES

Directed Money is there to grow for fundamental reasons: it will help combat fraud and bribery, increase operational efficiency in many industries and is a very powerful marketing tool.

Current implementations are mostly offline and paper based.

Solid business model: technological disruption will allow for healthy profit margins while undercutting prices.

STRONG INSTITUTIONAL SUPPORT

MoneyTrack is backed by Truffle Capital, a VC with a strong Fintech track record. Equity funding amounts to m€ 2.6.

French Government has committed m€ 1.3 in R&D subsidy.

MoneyTrack is commited to apply ICO Best Practices and embrace regulation.

One of the very first project build on Tezos.

SENIOR TEAM CEO, CFO with +20 yrs of

experience of start-ups development.

CTO with blockchain / exchange experience.

Solid IT team that had a key role in Tezos development.

Very senior Advisors in the blockchain and legal fields, among others.

SOLID TOKEN ECONOMY The MTK Utility token

carries all MoneyTrack transactions, and is used to pay transaction fees.

Fully premined token pool. Token value correlated

with transaction volume on platform.

Think long-term intrinsic value vs short-term price fluctuations (as always...).

FOCUSED GO TO MARKET STRATEGY

The MoneyTrack core team focuses on building a robust protocol layer.

The MoneyTrack core team will also develop applications for the French market, leveraging its business network.

Initial market of B€ 6.4 in France before extending to adjacent use cases. PoC starts Q1 2019 with French Insurers.

Partners can easily develop other jurisdictions and other use cases, which amount to trillions of US dollars.

IPO funds used to develop a strong community support.

MONEYTRACK: SUMMARY

$

#TheSingleSourceOfProof

ico@moneytrack.io