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Real Estate Development Professor Daniel Elan The Peninsula Proposal CJones Development: Andrew Katz, David Lawrence, Leon Toulon, Ying Wang, Anthony Zak

Peninsula Proposal

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Page 1: Peninsula Proposal

Real  Estate  Development  Professor  Daniel  Elan    

The Peninsula Proposal  

 

   CJones  Development:  Andrew  Katz,  David  Lawrence,  Leon  Toulon,  Ying  Wang,  Anthony  Zak        

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EXECUTIVE  SUMMARY  

Columbus  is  a  growing  market  with  a  total  population  of  1.5  million  with  average  per  capita  personal  

income  $28,601  about  1.5%  above  the  national  average  of  $28,184.  Downtown  Columbus  is  the  largest  

real  estate  submarket  in  the  city.  The  Franklinton  Peninsula,  a  large  mixed-­‐use  development  project  is  

located  near  COSI  and  Vets  Memorial.  This  piece  of  land  is  close  to  green  river  frontage  and  has  bridge  

access.  Our  primary  project  is  a  150,000  square  feet  Marriott  Hotel  located  between  W  Broad  St  and  

Rush  Alley,  within  Franklinton  neighborhood.  Also  included  in  the  project  site  will  be  a  60,000  square  

foot  commercial  strip  center,  a  5,000  square  foot  Chase  Bank,  and  a  5,000  square  foot  Chick-­‐Fil-­‐A  on  one  

of  the  pads.  This  will  be  Phase  I  of  the  Peninsula  development.  Phase  II  will  begin  no  earlier  than  5  years  

after  the  commencement  date  of  Phase  I.  Phase  II  will  aim  to  further  develop  the  entire  site  with  the  

addition  of  residential  properties  and  a  multi-­‐level  parking  structure,  as  well  as  further  

commercialization.  

 

Site  uses  for  our  project  include  commercial  and  open  space/recreational  structures.  For  the  purposes  of  

this  development,  the  hotel  will  sit  on  the  northeast  corner  of  our  site,  and  all  financials  and  specifics  of  

this  report  will  pertain  to  that  development  alone.  The  northeast  portion  of  the  site  will  involve  the  

development  of  a  150,000  square  foot  Marriott  Courtyard  Hotel  with  its  own  dedicated  parking  lot.  

Elsewhere  on  the  site  (see  attachment  A)  will  be  a  60,000  square  foot  strip  center,  a  5,000  square  foot  

bank,  and  a  5,000  square  foot  Dave  and  Busters.  

 

The  development  planned  in  our  short-­‐term  includes  design  features,  which  will  help  modernize  the  

area  and  impact,  draw  of  traffic  into  the  area  for  our  largely  commercial  tenants.  By  cleaning  up  the  area  

to  the  south  of  our  development,  it  will  create  a  buffer  for  our  project,  which  limits  the  impact  of  the  

train  running  through  our  project  area.  

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The  construction  period  will  end  in  2016  and  the  project  will  be  operated  for  15  years  and  sold  in  2031  

at  a  cap  rate  of  10.0%.  The  project  financing  will  be  acquired  from  equity  investors,  a  construction  loan  

and  a  permanent  loan.  The  construction  loan  and  permanent  loan  make  up  70%  of  total  costs  and  the  

investors  will  pay  the  other  30%  in  the  form  of  equity.  The  project  is  likely  to  generate  a  NPV  of  

$41,522,370  and  45%  leveraged  IRR  using  the  discount  rate  of  7%.  

 

In  terms  of  zoning,  this  site  is  assumed  to  lie  within  the  zoning  areas  for  downtown  Columbus,  falling  

under  the  regulations  for  chapter  33  section  59.  While  there  are  certain  development  scenarios  that  

may  require  a  certificate  of  appropriateness  or  are  prohibited  entirely,  our  proposed  project  does  not  

fall  into  either  category.  For  parking,  we  must  abide  by  the  City  of  Columbus  Code  3312,  which  details  

how  parking  may  be  accessed  and  the  dimensions  of  the  parking  stalls.  According  to  the  minimum  

parking  requirements  for  hotels  of  one  spot  per  guest  room,  the  hotel  will  require  at  least  211  spaces.  

Considering  the  dimensions  of  each  spot,  it  can  be  concluded  that  the  parking  lot  for  the  hotel  will  

measure  approximately  34,182  square  feet.  

 

MARKET  ANALYSIS  

Demographics  &  Economy  

Columbus  city  (MSA)  has  experienced  a  growth  of  $114,257  million  of  GDP  with  nearly  787,033  

population  and  an  unemployment  rate  of  4.0%  compared  with  4.8%  for  Ohio  and  5.6%  for  the  U.S  1.  The  

site  area  (43215)  population  is  totally  12,410,  approximately  52.8%  male  (6,549)  and  47.2%  female  

(5,861)  with  the  median  age  being  30.8  years.  In  terms  of  ethnicity  consisting  of  79.13%  white  (9,715),  

12.9%  black  (1,597),  3.8%  Asian  (473),  and  3%  Hispanic  (373).  The  economy  in  downtown  area  keeps  

consistently  growing  that  the  median  household  income  is  $44,985  and  the  mean  household  income  is  

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$70,142  2.  

 

Real  Estate  market  

With  the  growth  of  economy,  the  housing  sales  home  values  in  the  specific  project  area  are  typically  

valued  at  approximately  $332,000  ($215  Per  SF)  whereas  Commercial  property  values  average  $754,500  

($107  Per  SF).  There  are  a  total  of  5,109  housing  units  with  738  new  housing  units  increasing  from  2012  

in  downtown  area.  In  the  commercial  market,  the  vacancy  rate  of  office  market  is  around  13.2%  with  

the  $18.43  rental  rate,  which  has  $2  to  $3  premiums  over  lease  rates  in  other  area.  On  the  supply  side,  

there  are  280,000  square  feet  under  construction  3.  On  the  other  hand,  the  retail  rental  is  $12  square  

feet  with  a  vacancy  of  5.66%  in  a  market  radius  of  sites  like  Gay  Street,  Capitol  Square  and  Third  &  Main  

Streets  4.  

 

The  most  notable  surrounding  use  in  the  area  is  the  COSI  museum  next  door.  In  2012,  COSI  drew  

627,833  visitors,  compared  with  7,196,543  visitors  to  attractions  in  2013.  In  addition,  the  number  of  

convention  center  events  reached  over  300  events  and  more  than  1  million  attendance.  These  drive  the  

demand  of  the  hotel  market  in  Columbus  especially  in  site  area.  The  Columbus  hotel  market  is  broken  

up  into  5  submarkets  including  Airport,  Downtown,  rural/small  town,  Dublin/I-­‐270  West  and  

Worthington/I-­‐270  North.  The  hotel  ADR  and  RevPAR  are  around  $113  and  $72  per  room  per  night  for  

Columbus  area,  which  is  the  highest  in  the  5  submarkets.  There  are  around  15  hotels  in  downtown  area  

with  68%  occupancy  rate,  which  include  6  four-­‐star  and  9  three-­‐star  hotels  5.  The  occupancy  improved  

around  4.2%  rate  due  to  limited  new  supply  and  strong  demand  growth  in  Columbus  especially  in  

downtown  area.  The  project  is  likely  to  generate  a  maximum  efficiency  6.  

 

Amenities,  Access  &  Infrastructure  

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The  available  amenities  of  the  region  are  comprised  of  residential,  a  pool,  parking,  a  laundry  and  a  dryer.  

For  the  access  part,  directly  east  of  COSI  is  the  Scioto  River,  and  east  of  the  river  is  the  downtown  area  

of  Columbus.  Downtown  is  accessed  from  our  site  by  three  different  bridges.  The  area  directly  across  

the  river  is  known  as  the  Capital  Crossroads  Special  Improvement  District  (CCSID),  a  conglomerate  of  

commercial  and  residential  properties  in  the  core  of  downtown  Columbus.  East  of  the  CCSID  lies  the  

Discover  Special  Improvement  District  (DSID),  a  walk-­‐able  mixed  use  neighborhood.  Our  site  could  draw  

from  both  of  these  nearby  districts.  

 

In  terms  of  access,  state  highway  315  is  located  in  close  proximity  to  the  site,  with  entrances  to  

Interstate  70  just  south,  and  Interstate  670  just  to  the  north.  From  these  access  points,  daily  average  

traffic  counts  of  nearby  exits  (in  vehicles)  gives  us  64,250  for  I-­‐70  to  US40  W  Broad  St.  exit  and  96,400  

for  the  315  to  US40  W  Broad  St  exit.  

 

As  one  of  the  infrastructure  facilities,  Bicycle  Share,  in  partnership  with  the  City  of  Columbus  with  CoGo  

bike  share  system  is  located  in  Downtown  District.  In  addition,  ODOT  continues  the  construction  on  

rebuilding  Interstates  70  and  71  on  the  edges  of  downtown  that  will  connect  downtown  directly  to  

Mound  Street.  Columbus  will  also  build  a  new  bridge  to  connect  the  Scioto  Mile  and  Downtown  to  COSI  

and  the  Franklinton  neighborhood.  There  are  use  green  rooftops  and  large  green  public  area  to  reduce  

the  heat  island  effect.  

 

Site  Uses,  Square  Feet  and  Required  Parking  

Commercial  

There  will  be  a  211  guest  room  hotel  on  the  site’s  main  strip,  which  we  plan  on  being  an  anchor  of  

business  for  the  area  as  a  go-­‐between  between  OSU’s  campus  and  downtown  Columbus,  with  easy  

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access  to  both  downtown  and  Campus/Short  North  areas  but  with  more  affordable  rates  to  draw  in  

customers  similar  to  the  Harper  Court  Developments  in  Chicago.  Other  commercial  land  uses  would  

include  a  proposed  strip  mall  and  the  proposed  pads  for  a  bank  and  a  standalone  restaurant.  The  bank  

would  sit  on  5,000  square  feet  with  12  parking  spots.  The  restaurant  will  be  placed  on  5,000  square  feet  

with  15  parking  spots.  The  strip  center  will  sit  on  60,000  sq.  ft.  with  85  parking  spots.  

 

Open  Space/  Recreation  

Open  space/recreational  space  would  be  a  proposed  park  of  over  170,000  sq.  ft.  located  below  the  

southwest  event  center.  (Comparable  to  Goodale  Park  behind  German  Village-­‐  will  provide  useful  buffer  

between  railroad  and  development  similar  to  highway  buffer  effect  of  the  park).  

 

DESIGN  

Surrounding  Buildings  

There  are  not  many  surrounding  buildings  in  the  project  area  aside  from  Spaghetti  Warehouse,  some  

residential  houses,  The  Columbus  Idea  Foundry,  Franklin  Country  Veterans  Services,  Veteran  memorial  

and  Museum,  COSI  and  the  downtown  building  group  on  the  other  side  of  the  river.  

 

Street  layout  &  Building  Layout  

(See  attachment  A:  Sketchup  completed  analysis)  

 

Land  Uses  

We  propose  a  strip  center  to  be  built  on  the  northern  part  of  our  site,  up  against  Broad  Street  and  

wrapping  down  Belle  Street  (Giving  multiple  points  of  entrance  will  increase  traffic).  Parking  will  be  

available  in  front  of  the  center.  Further  south  within  the  site,  we  propose  our  anchor  tenant,  the  

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Courtyard  Hotel.  We  also  plan  to  use  the  most  southern  pad  to  build  a  standalone  restaurant  (Dave  and  

Busters).  There  will  also  be  a  park  located  below  the  event  center  in  the  northwest  corner.  

 

Landscaping  

New  green  parkland  can  be  built  in  the  project  area  creating  large  green  space.  More  trails  and  bike  

paths  will  be  completed  to  connect  the  downtown/metropolitan  areas  in  central  Columbus.  

 

Infrastructure  

1. Genoa  Park  –  ongoing  development  competition  in  the  area    

2. Railway  –  rail  transit  runs  through  our  site  

3. New  Bridge  –  being  built  near  the  development  area,  increases  traffic  through  our  site  

 

Architectural  Plans  

The  Courtyard  hotel  will  envelop  a  contemporary  style,  with  a  modern  twist.  The  strip  center  we  

envision  will  have  a  modern  and  clean  design,  as  its  location  on  Broad  Street  will  be  imperative  for  

drawing  consumers.  The  proposed  bank  would  have  a  modernist,  simplistic  design,  which  blends  in  well  

with  area  buildings  also  to  be  constructed.  The  strip  center  will  be  comparable  to  the  Arlington  strip  

center  in  Upper  Arlington  in  terms  of  tenant  projections.  The  style  of  the  park  will  be  family  oriented,  

complete  with  children’s  play  sets  and  attractive  landscaping.  We  are  attempting  to  limit  high  levels  of  

variance  in  the  area;  Columbus  tends  to  have  excellent  flow  of  neighborhoods  between  areas.  

 

Density  and  Massing  

We  predict  our  site  to  be  relatively  dense,  but  with  plenty  of  space  for  parking  and  amenities  allotted  so  

that  it  will  not  feel  cramped.  Currently,  there  is  very  little  density  in  the  area.  There  will  be  large  parking  

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lots  in  order  to  accommodate  this  high  density  of  the  strip  center  and  all  around  the  hotel  complex.  

 

Design  Influences  

Our  design  influences  include  current  projects  such  as  the  Gateway  Center,  Arlington  Center,  and  

planned  development  of  14th-­‐17th  street  on  High  Street.  Also,  design  specs  for  Courtyard  Hotels  are  

fairly  boilerplate,  and  can  be  counted  as  influential  on  overall  design  of  our  project.  

 

CONSTRUCTION  

Schedule  

The  construction  operations  phase  of  our  hotel  is  anticipated  to  last  approximately  around  20  months  

beginning  Fall  2015.    Each  step  of  the  process  is  broken  down  individually  with  an  estimated  amount  of  

days  each  step  will  require.    

 

1 Demolition 8-1-15 8-25-15 242 Form Foundations 8-25-15 9-24-15 303 Foundation Utilities 9-24-15 10-15-15 214 Building Constrcution 10-16-15 8-11-16 3005 Install Doors and Windows 8-12-16 10-15-16 646 Interior Finishes 10-16-16 12-20-16 657 Painting 12-21-16 1-31-17 418 Fixtures 2-1-17 2-15-17 149 Equipment 2-16-17 3-15-17 27# Clean up 3-16-17 3-31-17 15

Total days 601Total Months 20

Tasks Start EndDuration

(Days)

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Construction  Costs  

The  land  use  of  our  hotel  is  around  150,000  square  feet  with  211  parking  spaces.  The  unit  mix  of  our  211  

guest  rooms  are  the  typical  unit  mix  are  67%  of  King  room,  30%  of  Queen  and  3%  of  King  Suite  “A”.  

Construction  costs  of  a  hotel  include  hard  costs  and  soft  costs  of  guestrooms  and  public  space.  Because  

hotel  is  a  functional  building  to  serve  guests,  its  costs  include  concrete,  foundations,  masonry,  flooring  

and  HVACetc.    

 

 

 Hotel  Construction  Costs      Total  sqft   150000  Room   211  Parking  spot   211  

     Building  Structure   Total   $  per  sqft  Concrete   $1,272,501   $8.48  Foundations   $678,631   $4.52  Masonry   $2,867,474   $19.12  General  trades   $7,024,837   $46.83  Painting   $139,106   $0.93  Flooring   $309,826   $2.07  Casework   $635,460   $4.24  Door  Hardware   $246,596   $1.64  Kitchen  Equipment   $444,190   $2.96  

Jan to JuneAug Sep Oct Nov Dec2015

Jul Aug Sep Oct Nov2016

Dec Jan Feb Mar2017

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Plumbing   $877,314   $5.85  Fire  Protection   $219,724   $1.46  HVAC   $637,009   $4.25  Techology   $420,479   $2.80  Voice  &  Data   $154,913   $1.03  

     Parking  Space      Outdoor  Parking   $844,000   $4,000.00  

Total  construction  cost  estimated   $16,772,059    

Contract  Type  

As  developers  on  this  project,  CJones  Development,  Inc.  will  pursue  a  cost-­‐plus  incentive  agreement  

with  our  contractors.    This  type  of  contract  is  where  the  contractor  will  be  incentivized  for  the  timely  

construction  and  quality  of  work  throughout  the  project.    This  seems  to  be  the  best  type  of  contract  

considering  the  large  size  of  our  project  and  its  lengthy  time  frame.    

   

Specific  Technologies  of  Project  

Due  to  our  project’s  proximity  to  a  river,  it  will  be  important  to  manage  storm  water  in  such  a  way  that  

our  building’s  development  will  not  push  water  into  the  river  at  a  rate  that  could  cause  flooding  

(especially  because  we  will  be  building  with  mostly  non-­‐porous  materials  such  as  cement  and  asphalt),  

and  to  do  so  in  a  ‘green’  manner  will  help  if  we  wish  to  get  our  development  LEED  certified.  Examples  of  

technology  that  could  be  used  to  counter  the  increased  runoff  from  our  development  include  using  

parts  of  the  courtyard  area  as  a  rain  garden,  impressed  into  the  ground  to  increase  retention.  Another  

green  technology  that  can  be  used  is  a  “buffer  zone”  next  to  the  river  of  trees  and  plants,  which  will  

absorb  some  of  the  chemicals  from  our  site’s  future  runoff  such  as  lawn  care  chemicals7.  

 

FINANCIAL  ANALYSIS  

Project  Lifetime  Costs  

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Our  Marriott  Courtyard  Hotel  in  the  detail  area  will  have  a  parking  lot  of  211  spots  on  this  prime  spot  

right  off  of  Broad  Street.  Using  building  journal.com’s  construction  cost  estimator,  we  found  that  our  

hotel  excluding  parking  space  will  cost  an  estimated  $107  per  square  foot  ($15,928,059/150,000  sqft).  

Thus  total  costs  for  this  project  are  projected  to  $20,084,950  including  $16,724,500  hard  costs  with  

contingency  and  $1,672,450  soft  costs  with  contingency  over  the  upcoming  15-­‐year  period.  The  hotel  

will  also  charge  franchising  fees  of  $92,500  assuming  it  is  a  Marriott  Courtyard  hotel.  

Sources  and  Uses  

The  development  sources  and  uses  of  funds  are  presented  as  below:    

 

 

 

 

 

 

 

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Revenue  Streams  

Revenue  for  this  project  streams  directly  from  room  rentals  (excluding  food  &  beverage  incomes).  See  

the  chart  below  for  projected  revenues  from  these  rentals.  

Courtyard-­‐style  Hotel   High-­‐End  Rooms   211  Average  Vacancy  Rate/Nigh   68%  Average  Booked/Night   144  Average  Room  Cost/Night   $182.00  Average  Revenue/Night   $25776.00  Days  Per  Year   365  Projected  Yearly  Gross  Revenue   $9,408,240.00    

 

 

 

 

 

 

ASSUMPTIONS

Inflation Factor 2%Revnue Growth 2%

Expense Inflation Rate 1%Occupancy Rate 68%

Cap Rate 10.0%

RENTAL REVENUES EXPENSESAverage Daily Rate Admin & General 28%

Room Mix ADR #Room % Room Sales & labor 30%King $179.00 141 67% Marketing 3%

Queen $169.00 63 30% Management Fee 2.50%Suite $199.00 6 3% Food & Beverage 5%

Average Daily Room Rate $182 Telecommunications 3%Total Room 211 Insurance 1.5%

Tota Sqaure feet 150,000 Property Tax 2.80%Franchise Fees $92,500

OTHER REVENUESFood & Beverage POR 20% Other revenues (Amenities) 10%Telecomunication POR 4%

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Financial  Analysis  from  2015-­‐2019  

 

 

 

 

 

 

 

 

 

Hotel Development Pro Forma (BUSFIN 4413)

Year 0 1 2 3factors 2015-2016 2017 2018 2019

AssumptionsInflation Factor 2%

Expense Inflation Rate 1%Total Room 211

Rooms Completed 0 211 211 211Tota Sqaure feet 150,000Occupancy Rate 68% 68% 68% 68%

Cap Rate 7.3%Average Daily Room Rate $182

Parking space lot 211Cost per spot $4,000

Construction Loan Balance $0Revenues

Gross Revenue $0 $9,722,004 $9,916,444 $10,114,773Food and Beverage Revenue 20% $0 $1,487,467 $1,547,560 $1,610,082

Telecommunication 4% $0 $396,658 $412,683 $429,355Other revenues 10% $991,644 $1,031,707 $1,073,388Total Revenues $0 $12,597,773 $11,876,687 $12,154,210

Operating ExpensesAdmin & General 28.0% $0 $2,749,383 $2,832,414 $2,917,953

Sales & Labor 30.0% $0 $2,945,767 $3,034,729 $3,126,378Marketing 3.0% $0 $381,713 $363,462 $375,675

Management Fee 2.5% $0 $314,944 $296,917 $303,855Food and Beverage 4.5% $0 $437,490 $446,240 $455,165Telecommunication 3.0% $0 $44,624 $46,427 $48,302

Franchise Fees $92,500 $0 $92,500 $92,500 $92,500Insurance 1.5% $0 $145,830 $148,747 $151,722

Total Expenses $7,112,251 $7,261,436 $7,471,550

Net Operating Income Before Tax $0 $5,485,522 $4,615,251 $4,682,660Real Estate Tax 2.80% $0 $153,595 $129,227 $131,114

Net Operating Income $0 $5,331,927 $4,486,024 $4,551,545

Development CostsDevelopment Costs $19,240,950 $19,240,950 $0 $0 $0

Parking space $4,000.00 $844,000 $0 $0 $0Total Development Costs $20,084,950 $0 $0 $0

Annual Cash FlowNet Operating Income $0 $5,331,927 $4,486,024 $4,551,545

ResaleTotal Development Costs $20,084,950 $0 $0 $0

Dvelopment financing $14,059,465 $0 $0 $0Construction Debt Service ($843,568) $0 $0 $0Permanent Loan Payment $0 ($1,884,255) ($1,854,964) ($1,824,429)

Net Cash Flow without financing ($20,084,950) $5,331,927 $4,486,024 $4,551,545Net Cash Flow with financing ($6,869,053) $3,447,672 $2,631,059 $2,727,117

Discount Rate 7.00%Net Present Value $41,522,370unleveraged IRR Before Taxes 45%

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Financial  Analysis  from  2020-­‐2025  

 

     

   

 

       

 

Hotel Development Pro Forma (BUSFIN 4413)

Yearfactors

AssumptionsInflation Factor 2%

Expense Inflation Rate 1%Total Room 211

Rooms CompletedTota Sqaure feet 150,000Occupancy Rate 68%

Cap Rate 7.3%Average Daily Room Rate $182

Parking space lot 211Cost per spot $4,000

Construction Loan Balance $0Revenues

Gross RevenueFood and Beverage Revenue 20%

Telecommunication 4%Other revenues 10%Total Revenues

Operating ExpensesAdmin & General 28.0%

Sales & Labor 30.0%Marketing 3.0%

Management Fee 2.5%Food and Beverage 4.5%Telecommunication 3.0%

Franchise Fees $92,500Insurance 1.5%

Total Expenses

Net Operating Income Before TaxReal Estate Tax 2.80%

Net Operating Income

Development CostsDevelopment Costs $19,240,950

Parking space $4,000.00Total Development Costs

Annual Cash FlowNet Operating Income

ResaleTotal Development Costs

Dvelopment financingConstruction Debt ServicePermanent Loan Payment

Net Cash Flow without financingNet Cash Flow with financing

Discount Rate 7.00%Net Present Value $41,522,370unleveraged IRR Before Taxes 45%

Hotel Development Pro Forma (BUSFIN 4413)

4 5 6 7 8 92020 2021 2022 2023 2024 2025

211 211 211 211 211 211

68% 68% 68% 68% 68% 68%

$10,317,068 $10,523,410 $10,733,878 $10,948,555 $11,167,527 $11,390,877$1,675,129 $1,742,804 $1,813,213 $1,886,467 $1,962,681 $2,041,973

$446,701 $464,748 $483,524 $503,058 $523,381 $544,526$1,116,753 $1,161,869 $1,208,809 $1,257,645 $1,308,454 $1,361,315

$12,438,898 $12,730,962 $13,030,615 $13,338,081 $13,653,589 $13,977,376

$3,006,075 $3,096,859 $3,190,384 $3,286,733 $3,385,993 $3,488,250$3,220,795 $3,318,063 $3,418,268 $3,521,500 $3,627,849 $3,737,410

$388,319 $401,411 $414,968 $429,007 $443,546 $458,606$310,972 $318,274 $325,765 $333,452 $341,340 $349,434$464,268 $473,553 $483,025 $492,685 $502,539 $512,589

$50,254 $52,284 $54,396 $56,594 $58,880 $61,259$92,500 $92,500 $92,500 $92,500 $92,500 $92,500

$154,756 $157,851 $161,008 $164,228 $167,513 $170,863$7,687,939 $7,910,795 $8,140,314 $8,376,700 $8,620,160 $8,870,912

$4,750,959 $4,820,166 $4,890,301 $4,961,381 $5,033,429 $5,106,464$133,027 $134,965 $136,928 $138,919 $140,936 $142,981

$4,617,932 $4,685,202 $4,753,372 $4,822,462 $4,892,493 $4,963,483

$0 $0 $0 $0 $0 $0$0 $0 $0 $0 $0 $0$0 $0 $0 $0 $0 $0

$4,617,932 $4,685,202 $4,753,372 $4,822,462 $4,892,493 $4,963,483

$0 $0 $0 $0 $0 $0$0 $0 $0 $0 $0 $0$0 $0 $0 $0 $0 $0

($1,792,595) ($1,759,408) ($1,724,811) ($1,688,744) ($1,651,143) ($1,611,945)$4,617,932 $4,685,202 $4,753,372 $4,822,462 $4,892,493 $4,963,483$2,825,337 $2,925,794 $3,028,561 $3,133,719 $3,241,349 $3,351,538

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Financial  Analysis  from  2025-­‐2031  

 

 

   

       

 

   

 

Hotel Development Pro Forma (BUSFIN 4413)

Yearfactors

AssumptionsInflation Factor 2%

Expense Inflation Rate 1%Total Room 211

Rooms CompletedTota Sqaure feet 150,000Occupancy Rate 68%

Cap Rate 7.3%Average Daily Room Rate $182

Parking space lot 211Cost per spot $4,000

Construction Loan Balance $0Revenues

Gross RevenueFood and Beverage Revenue 20%

Telecommunication 4%Other revenues 10%Total Revenues

Operating ExpensesAdmin & General 28.0%

Sales & Labor 30.0%Marketing 3.0%

Management Fee 2.5%Food and Beverage 4.5%Telecommunication 3.0%

Franchise Fees $92,500Insurance 1.5%

Total Expenses

Net Operating Income Before TaxReal Estate Tax 2.80%

Net Operating Income

Development CostsDevelopment Costs $19,240,950

Parking space $4,000.00Total Development Costs

Annual Cash FlowNet Operating Income

ResaleTotal Development Costs

Dvelopment financingConstruction Debt ServicePermanent Loan Payment

Net Cash Flow without financingNet Cash Flow with financing

Discount Rate 7.00%Net Present Value $41,522,370unleveraged IRR Before Taxes 45%

Hotel Development Pro Forma (BUSFIN 4413)

10 11 12 13 14 152026 2027 2028 2029 2030 2031

211 211 211 211 211 211

68% 68% 68% 68% 68% 68%

$11,618,695 $11,851,069 $12,088,090 $12,329,852 $12,576,449 $12,827,978$2,124,469 $2,210,297 $2,299,593 $2,392,497 $2,489,154 $2,589,715

$566,525 $589,413 $613,225 $637,999 $663,774 $690,591$1,416,312 $1,473,531 $1,533,062 $1,594,998 $1,659,436 $1,726,477

$14,309,688 $14,650,778 $15,000,908 $15,360,348 $15,729,377 $16,108,284

$3,593,595 $3,702,121 $3,813,925 $3,929,106 $4,047,765 $4,170,007$3,850,280 $3,966,559 $4,086,349 $4,209,756 $4,336,891 $4,467,865

$474,204 $490,362 $507,102 $524,445 $542,415 $561,037$357,742 $366,269 $375,023 $384,009 $393,234 $402,707$522,841 $533,298 $543,964 $554,843 $565,940 $577,259

$63,734 $66,309 $68,988 $71,775 $74,675 $77,691$92,500 $92,500 $92,500 $92,500 $92,500 $92,500

$174,280 $177,766 $181,321 $184,948 $188,647 $192,420$9,129,177 $9,395,185 $9,669,172 $9,951,382 $10,242,067 $10,541,486

$5,180,511 $5,255,593 $5,331,736 $5,408,965 $5,487,309 $5,566,797$145,054 $147,157 $149,289 $151,451 $153,645 $155,870

$5,035,457 $5,108,437 $5,182,447 $5,257,514 $5,333,665 $5,410,927

$0 $0 $0 $0 $0 $0$0 $0 $0 $0 $0 $0$0 $0 $0 $0 $0 $0

$5,035,457 $5,108,437 $5,182,447 $5,257,514 $5,333,665 $5,410,927$74,633,477

$0 $0 $0 $0 $0 $0$0 $0 $0 $0 $0 $0$0 $0 $0 $0 $0 $0

($1,571,081) ($1,528,480) ($1,484,068) ($1,437,769) ($1,389,503) ($15,448,968)$5,035,457 $5,108,437 $5,182,447 $5,257,514 $5,333,665 $80,044,404$3,464,376 $3,579,957 $3,698,379 $3,819,745 $3,944,162 $64,595,437

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PUBLIC  ASPECTS  

   Zoning  

This  site  is  assumed  to  lie  within  the  zoning  areas  for  downtown  Columbus,  falling  under  the  regulations  

for  chapter  33  section  59.  This  means  that  the  downtown  commission  will  be  responsible  reviewing  all  

designs  and  public  plans  as  well  as  hearing  all  appeals.  We  will  also  propose  a  conceptual  review  before  

the  commission  prior  to  presenting  our  full  application,  in  order  to  build  good  will  and  confirm  our  

direction  is  aligned  with  that  of  the  commission.  The  commission  will  issue  a  certificate  of  

appropriateness  for  encroachments  and  easements  as  necessary  if  the  guidelines  are  met;  internal  

construction  does  not  require  a  certificate  of  appropriateness.  The  uses  necessary  for  our  project  are  

not  classified  as  prohibited,  nor  do  they  require  a  certificate  of  appropriateness.  These  restricted  uses  

can  be  found  here13.  

   Parking  Requirements    

The  downtown  parking  should  fit  in  the  zoning  plan  and  the  required  design  standard.  These  

requirements  can  be  found  within  the  City  of  Columbus  Code  3312.  On  the  side  of  design  standard,  a  

parking  space  shall  be  a  rectangular  area  of  not  less  than  nine  feet  by  18  feet.  It  shall  be  accessible  from  

a  street,  alley,  or  maneuvering  area  and  designed  for  parking  a  motor  vehicle.  For  the  access  of  the  

building,  a  pedestrian  walkway  shall  be  provided  along  the  front  of  a  commercial  building  that  contains  

multiple  tenants.  

The  minimum  number  of  parking  spaces:  

LAND  USE   SPACE  MINIMUM   SPACE  MAXIMUM   BIKE  PARKING  Hotel  or  motel   1  per  guest  room   NA   Yes  Rooming  house   1:400  sf   NA   Yes  Apartment  hotel   1:400  sf   NA   Yes      And  the  minimum  numbers  of  loading  spaces  required  for  commercial  building  under  10,000  sqft  is  

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none;  10,000  sqft~75,000  sqft  is  one  space;  75,000~150,000  sqft  is  two  spaces,  150,000~300,000  sqft  is  

three  spaces.  

   

Design  Guidelines  

Our  hotel  will  have  211  guest  rooms,  meaning  we  must  have  a  minimum  of  211  parking  spots  available.  

Considering  our  need  of  211  parking  spots,  this  would  require  approximately  34,182  square  feet  

available  for  a  parking  lot.  

 

                                                             

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Attachments:    A:  

                                             

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Reference:    Market  Analysis    1http://columbusregion.com/Columbus/media/Columbus/PDFs/Factbook%20and%20Investor%20Directory/Columbus-­‐Region-­‐Factbook-­‐Reduced.pdf    2http://downtowncolumbus.com/docs/default-­‐source/retail/ccsid-­‐2014-­‐year-­‐end-­‐report_web.pdf?sfvrsn=0    3  http://factfinder2.census.gov/faces/nav/jsf/pages/index.xhtml

4http://www.ohiorealestate.org/images/11.5.13%20Documents/MulfifamilyMarketOverview/RetailMarketOverview.pdf

5Tripadvisors    6https://prezi.com/jdqhrs4pe0up/copy-­‐of-­‐columbus-­‐trends-­‐2013-­‐us-­‐hotel-­‐market-­‐connections/    Construction    7http://www.dnrec.delaware.gov/swc/Drainage/Documents/Sediment%20and%20Stormwater%20Program/Green%20Technology%20BMPs/Green%20Technology.pdf      Financing    8tytraveler.boardingarea.com/2014/07/15/average-­‐hotel-­‐rates-­‐for-­‐hilton-­‐and-­‐marriott-­‐brands/    

9http://buildingjournal.com/construction-­‐estimating.html    

10http://www.marriott.com/Multimedia/PDF/Hotel_development/CourtyardProtoModelTrifold.pdf    

11Property  Management  Class  (for  parking  lot  info)    We  used  these  sources  to  come  up  with  our  potential  costs  and  to  help  facilitate  our  pro  forma.    Design    12https://www.municode.com/library/oh/columbus/codes/code_of_ordinances?nodeId=TIT33ZOCO_CH3359DODI    Zoning    13(https://www.municode.com/library/oh/columbus/codes/code_of_ordinances?searchRequest=%7B%22searchText%22:%22chapter%2033%22,%22pageNum%22:1,%22resultsPerPage%22:25,%22booleanSearch%22:false,%22stemming%22:true,%22fuzzy%22:false,%22synonym%22:false,%22contentTypes%22:%5B%22CODES%22%5D,%22productIds%22:%5B%5D%7D&nodeId=TIT33ZOCO_CH3359DODI)