11
An Introduction to the EBS MBA Options at B An Introduction to the EBS MBA Options at B An Introduction to the EBS MBA Options at B An Introduction to the EBS MBA Options at B&B Inside this prospectus Inside this prospectus Inside this prospectus Inside this prospectus About B&B and EBS 2 EBS/HWU Titbits 3 Programmes On Offer 4 Class Schedules 5 Course Overviews 6 Course Material 11 Fees 11 U9U hÇ|äxÜá|àç VÉÄÄxzx _àw U hÇ|äxÜá|àç VÉÄÄxzx _àw U hÇ|äxÜá|àç VÉÄÄxzx _àw U hÇ|äxÜá|àç VÉÄÄxzx _àw EBS Postgraduate Management Programmes EBS Postgraduate Management Programmes EBS Postgraduate Management Programmes EBS Postgraduate Management Programmes In FINANCE, Marketing, HRM and Strategic Planning In FINANCE, Marketing, HRM and Strategic Planning In FINANCE, Marketing, HRM and Strategic Planning In FINANCE, Marketing, HRM and Strategic Planning Why you should choose Why you should choose Why you should choose Why you should choose an EBS MBA option an EBS MBA option an EBS MBA option an EBS MBA option Quality Recognition and marketability Convenience and flexibility Personalized support Multiple exit-routes Guided discussions Experience in graduate education Classes structured to enhance learning experience INFORMATION PROSPECT INFORMATION PROSPECT INFORMATION PROSPECT INFORMATION PROSPECTUS US US US MAR MAR MAR MARCH 2011 CH 2011 CH 2011 CH 2011 Heriot Heriot Heriot Heriot-Watt University At A Glance Watt University At A Glance Watt University At A Glance Watt University At A Glance Heriot-Watt University is the eighth oldest higher education institution in the UK. T h e n a m e commemorates George Heriot - the 16th century financier to King James, and James Watt - the great 18th century inventor and engineer. The University origi- nated as the School of Arts of Edinburgh in 1821, and in 1966, Heriot-Watt became a University by Royal Charter. HWU is one of the UK's leading research institu- tions having been rated at the highest level by the national review body, the RAE. The University aims to de- liver research of interna- tional standing, provid- ing innovative and prob- lem-solving capacity for business, industry and society, and exploiting novel multi-disciplinary approaches. Partnership and pooling are key to development in research at Heriot-Watt and the University is constantly working to build new multi-university partner- ships.. Heriot-Watt has around 7,000 on-campus stu- dents in Scotland, more than a quarter of whom are from outside the UK. This international focus creates a very cosmopolitan environment. In addi- tion, approximately 10,000 students from 150 countries world- wide are studying on the various Distance Learn- ing international pro- grammes of HWU. This programme prospectus is designed to provide an introduc- tion to the Edinburgh Business School (EBS) programmes at B&B University College Ltd (B&B). EBS is the graduate school of business of Heriot-Watt University. B&B acts as an Approved Learning Partner providing tuition support for the EBS programmes in the form of revision seminars, workshops and tutorial sessions. Information in this brochure may be superseded by the official word of EBS, as detailed on their web- site www.ebsglobal.net EBS Main Building at HWU Edinburgh Campus

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Page 1: U99 UU9U hÇ|äxÜá|àç VÉÄÄxzx àwU hÇ|äxÜá|àç …bbucjm.com/html/wp-content/uploads/2012/07/98903180-MBA...4th in the UK in the Times Higher Education “Access Elite”

An Introduction to the EBS MBA Options at BAn Introduction to the EBS MBA Options at BAn Introduction to the EBS MBA Options at BAn Introduction to the EBS MBA Options at B&&&&BBBB

Inside this prospectusInside this prospectusInside this prospectusInside this prospectus

About B&B and EBS 2

EBS/HWU Titbits 3

Programmes On Offer 4

Class Schedules 5

Course Overviews 6

Course Material 11

Fees 11

UUUU9999U hÇ|äxÜá|àç VÉÄÄxzx _àwU hÇ|äxÜá|àç VÉÄÄxzx _àwU hÇ|äxÜá|àç VÉÄÄxzx _àwU hÇ|äxÜá|àç VÉÄÄxzx _àw EBS Postgraduate Management ProgrammesEBS Postgraduate Management ProgrammesEBS Postgraduate Management ProgrammesEBS Postgraduate Management Programmes

In FINANCE, Marketing, HRM and Strategic PlanningIn FINANCE, Marketing, HRM and Strategic PlanningIn FINANCE, Marketing, HRM and Strategic PlanningIn FINANCE, Marketing, HRM and Strategic Planning

Why you should choose Why you should choose Why you should choose Why you should choose

an EBS MBA optionan EBS MBA optionan EBS MBA optionan EBS MBA option

♦ Quality

♦ Recognition and

marketability

♦ Convenience and

flexibility

♦ Personalized support

♦ Multiple exit-routes

♦ Guided discussions

♦ Experience in graduate

education

♦ Classes structured to

enhance learning

experience

INFORMATION PROSPECTINFORMATION PROSPECTINFORMATION PROSPECTINFORMATION PROSPECTUS US US US MARMARMARMARCH 2011CH 2011CH 2011CH 2011

HeriotHeriotHeriotHeriot----Watt University At A GlanceWatt University At A GlanceWatt University At A GlanceWatt University At A Glance

Heriot-Watt University is the eighth oldest h i g h e r e d u c a t i o n institution in the UK. T h e n a m e commemorates George Heriot - the 16th century financier to King James, and James Watt - the great 18th century inventor and engineer.

The University origi-nated as the School of Arts of Edinburgh in 1821, and in 1966, Heriot-Watt became a University by Royal Charter.

HWU is one of the UK's leading research institu-tions having been rated at the highest level by the national review body, the RAE. The University aims to de-liver research of interna-tional standing, provid-ing innovative and prob-lem-solving capacity for business, industry and society, and exploiting novel multi-disciplinary approaches. Partnership and pooling are key to development in research at Heriot-Watt and the University is constantly working to build new

multi-university partner-ships..

Heriot-Watt has around 7,000 on-campus stu-dents in Scotland, more than a quarter of whom are from outside the UK. This international focus creates a very c o s m o p o l i t a n environment. In addi-tion, approximately 10,000 students from 150 countries world-wide are studying on the various Distance Learn-ing international pro-grammes of HWU.

T h i s p r o g r amme prospectus is designed to provide an introduc-tion to the Edinburgh Business School (EBS) programmes at B&B University College Ltd(B&B). EBS is the graduate school of business of Heriot-Watt University. B&B acts as an Approved Learning Partner p rov id ing tu i t ion support for the EBS programmes in the form of revision seminars, workshops and tutorial sessions. Information in this brochure may be superseded by the official word of EBS, as detailed on their web-site www.ebsglobal.net EBS Main Building at HWU Edinburgh Campus

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disciplines to the global market

EBS Courses have been carefully constructed by teams of leading faculty from HWU and other academics from universities around the world, including:

♦ Professor Keith Lumsden

is the Director of EBS.

Professor Lumsden was

for 15 years a member of

faculty of the Graduate

School of Business, Stan-

ford University, USA. In

1994, he was awarded the

Economics America Henry

H. Villard Award in

Edinburgh Business School, the Graduate School of Business at HWU, offers a range of postgraduate programmes in business . It’s MBA programme has pro-duced over 10,000 graduates since inception, making it one of the most popular online distance learning MBA programmes in the world.

The Edinburgh Business School courses were launched in 1990, following 15 years of research and development led by Professor Keith Lumsden, the School's director. The courses are designed to meet the unique demands of stu-dents in the workplace and deliver applied management

recognition of his out-

standing contribution to

economics education

through research.

♦ P r o f e s s o r K e nn e t h

Boudreaux is Professor of

Economics and Finance at

Tulane University

♦ Professor Robert Dailey,

was Professor of Manage-

ment at Drake University.

♦ Professor David Targett

was formerly at the Lon-

don Business School.

About BAbout BAbout BAbout B&&&&B University College LtdB University College LtdB University College LtdB University College Ltd

About Edinburgh Business SchoolAbout Edinburgh Business SchoolAbout Edinburgh Business SchoolAbout Edinburgh Business School

Located near New Kingston in the heart of Jamaica’s commercial centre, B&B University College is a p r i v a t e , t e r t i a r y - l e ve l institution offering a range of training courses and seminars in management disciplines.

In its 22 years of existence, B&B has carved a niche as a pioneer in the introduction of professional-level courses to Jamaica, and has developed a t r a c k - r e c o r d w h i c h encourages the continued

succ e ss , g rowth and development of all who pass through its doors.

The Mission Statement of the organisation is as follows:

“B&B will provide the means through which individuals can achieve personal and professional growth at all stages of their professional life by facilitating the acquisition of globally-recognised qualifications and the continuous development of skills in management and business-services”

B&B is registered as an approved tertiary education provider by The University Council of Jamaica, and is a member of The Joint

Committee for Tertiary Education. B&B has been evaluated and met the s t anda rds o f s e ve r a l institutions, including:

♦ The University of the West

Indies;

♦ The Association of Ac-

counting Technicians

♦ The Association of Busi-

ness Executives

♦ Heriot-Watt University

♦ The Society for Human

Resources Management

Programmes mainly take the form of review sessions pre-paring candidates for qualifi-cations from leading interna-tional institutions.

Page 2 EBS POSTGRADUATE MANAGEMENT PROGRAMMES

Quality…. Quality…. Quality…. Quality….

...Heriot-Watt

University is

rated as the #3

University in

Scotland. Its

graduates are

known

throughout the

world and have

established

track-records in

several

disciplines

including bio-

chemistry,

information

technology and

management...

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♦ 4th in the UK in the Times

Higher Education “Access

Elite” League Table

♦ HWU is approved by the

US Dept of Education

♦ EBS has over 7,000 active

students and over 12,000

alumni in 150 countries

HWU is inspected periodi-cally by the UK Quality As-surance Agency (QAA) to ensure it satisfies UK stan-dards for higher education. The QAA conducted an ELIR (Enhancement Led Institutional Review) at

♦ HWU rated in 2010 as the

#3 university in Scotland

♦ EBS ranked in 2009 as the

second largest MBA

programme in the world

and the largest in Europe

♦ Over 40% of Fortune 500

companies have students

on the EBS MBA

♦ HWU was ranked 18th in

the UK in the 2004 Learn-

ing to Earning guide, the

authoritative guide to what

employers think of Univer-

sity graduates

Heriot-Watt University in January/February 2006. On the basis of its findings the QAA confirmed that “broad confidence can be placed in the University’s current, and likely future, management of the quality of its provision and the academic standards of its awards”. This it the highest outcome possible under the ELIR review system. Full details are available on the QAA website at: http://www.qaa.ac .uk/reviews/r e p o r t s / i n s t i t u t i o n a l /HeriotWatt06/contents.asp

EBS Academic ModelEBS Academic ModelEBS Academic ModelEBS Academic Model

Useful Facts and Stats on HWU and EBSUseful Facts and Stats on HWU and EBSUseful Facts and Stats on HWU and EBSUseful Facts and Stats on HWU and EBS

The course materials consti-tute not only the curriculum but also the learning model.

The courses were, and con-tinue to be, created by a team of leading international academic faculty. Each course provides in depth cov-erage of the core concepts and theories of the subject,

explained and analysed within the context of real-world business cases. Courses are divided into modules to structure students’ learning. Since 2003 the courses have been made available in elec-tronic form and comprise:

♦ Text

♦ End of module questions

and solutions

♦ Practice final examinations

and solutions

♦ Profiler, an online self as-

sessment tool

♦ Simulations and videos.

The EBS academic offering provided by the courses and assessment methods and associated administrative systems is fully modular and was designed to support distance learners.

Today, the model supports all students i.e distance learners, on-campus students and students studying with ALPs such as B&B. EBS courses fulfil the original aim - to produce self-contained, complete learning resources which students could study independently, without the need for face-to-face teaching.

Page 3

Recognition and Recognition and Recognition and Recognition and marketability....marketability....marketability....marketability....

...The EBS MBA is

rated as the

world’s largest

MBA outside of

the USA

(Financial Times

– March 2006).

50% of the

companies on

the Fortune 500

list have

employees on

this MBA...

EBS POSTGRADUATE MANAGEMENT PROGRAMMES

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T h e n o r m a l e n t r y requirements is a first degree (or equivalent qualification) and three years work experi-ence. Persons without a first degree are allowed entry into the programme under the Mature Student Entry Route. MSER candidates may begin the programme, but must pass three EBS courses (including at least one desig-

nated core course for the programme being followed) before they will be matricu-lated and receive a EBS stu-dent identification card.

EBS Programme Structure at B&BEBS Programme Structure at B&BEBS Programme Structure at B&BEBS Programme Structure at B&B

Entry Requirements and RegulationsEntry Requirements and RegulationsEntry Requirements and RegulationsEntry Requirements and Regulations

EBS offers a suite of Masters level courses, each credit rated at 20 credits under the Scottish Credit & Qualifica-tions Framework, which can be combined to lead to a range of award opportunities.

The awards available at B&B are as follows:

♦ Masters in Business Ad-

ministration (General)

♦ MBA with Specialism in

Financial Management

♦ MBA with Specialism in

Strategic Planning

♦ MBA with Specialism in

Marketing

♦ MBA with Specialism in

Human Resource Mngmnt

The courses leading to the award of these degrees are d e s i g n a t e d a s c o r e (compulsory) or elective. The same course may be desig-nated core for one award and elective for another. The award of an MBA requires students to complete 7 core and 2 elective courses, a specialist MBA requires 7

core and 4 electives from a designated list.

Students can achieve interim awards as they progress through their chosen study route. They may plan their study towards achieving a Postgraduate Certificate (requirement: completion of three courses including one core for that pathway) or Postgradua te Dip loma (requirement: completion of six courses including one core for that pathway) as their preferred exit award. For example, students studying on the MBA pathway may be eligible for the general awards of Postgraduate Certificate in Business Administration (passes in 3 courses including a core course for the MBA pathway) or a Postgraduate D ip loma in Bus ine ss Administration (passes in 6 courses, including a core course for the MBA pathway) – as interim or exit awards.

With the above in mind, persons with graduate or postgraduate qualifications in other disciplines have the

option of gaining exposure to the various areas covered without having to do a full MBA. Thus, persons with a science degree who desire exposure to management concepts to advance their career (or persons with an MBA in Human Resources Management who want exposure to finance concepts) can choose the courses that best suits their needs.

Page 4 EBS POSTGRADUATE MANAGEMENT PROGRAMMES

Convenience and Convenience and Convenience and Convenience and flexibility….flexibility….flexibility….flexibility….

...Schedule

your course

around your life

- not the other

way around.

Register only

for as many or

as few courses

as you can

handle at any

one time as your

budget and/or

time-demands

dictate. Course

exemptions may

be granted at

the discretion

of EBS. This

reduces the

time/cost of

completing the

MBA...

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The classes will focus on the review, discussion and practical application of key concepts and material. This teaching style is designed to deepen the knowledge of an area by encouraging a critical-thinking approach revolving around an

understanding of the material, rather than a de-tailed “rote-learning” regurgitation of the syllabus.

The courses are arranged around the examination diets of June and December, and the programme is structured so that students will only handle between two and three subjects at any one time (barring re-sits). The total delivery period will span 24 months, and students may enter the programme twice per year (July and January).

The relevant class schedule follows:

Class Schedule

Page 5

Personalised Personalised Personalised Personalised support...support...support...support...

...B&B puts an

emphasis on

ensuring

personal care

and attention.

Registration

with EBS gives

you access

through the EBS

web portal to

invaluable

learning

resources and a

global network

of alumni,

academics and

fellow

students...

Time

Format of Classes

9:00 to 12:00

Discussion of Core Concepts: Discussion workshops, tutorial sessions, etc

12:00 to 1:00

LUNCH BREAK

1:00 to 4:00

Practice Analysis: Review of multiple choice questions, past exam questions, assigned essays, etc

Based on your prior studies,

you may obtain Exemptions or

Credit Transfers from individ-

ual courses. A maximum of 2

Exemptions and 2 Credit Trans-

fers may be awarded. Further

information on exemptions,

credit transfer and the relevant

fees is available at the EBS

web-site at www.ebsglobal.net.

EBS POSTGRADUATE MANAGEMENT PROGRAMMES

January - May July - November

Time Year I Year II Year III Year I Year II

Week I

Economics Strategic Planning

Strategic Risk

Management or Credit Risk Management

Finance

Financial Risk Management

or Making Strategies Work

Week II

Accounting Project Management

Competitive Strategy

or Derivatives or International

Marketing or Performance Management

Marketing Mergers &

Acquisitions or Marketing Channels

or Employee Relations

Week III

Organisational Behaviour

Marketing

Communications or Human Resource Management

Exemptions granted

for prior studies

reduces time and cost

implications!

Students can register for classes either on Saturdays or Sundays (the holding of classes on Sunday will depend on the number of registrations). Classes on both days will run between the hours of 9:00 A.M to 4:00 P.M. The class will fo-cus on a particular course for the entire day, while courses will be rotated in three-week cycles. Accordingly, each subject will only be addressed once every three weeks. The focus of the allocated time-slots is seen in the table to the right:

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Course Overview

Page 6 EBS POSTGRADUATE MANAGEMENT PROGRAMMES

Experience in Experience in Experience in Experience in graduate graduate graduate graduate education... education... education... education...

...For over a

decade, B&B has

been seen as the

established

leader in the

teaching of

graduate-level

professional

certifications,

such as the

Certified Public

Accountant, the

Professional in

Human

Resources, the

Chartered

Financial

Analyst and the

Certified

Information

Systems

Auditor….

Course Content

Accounting This course provides a thorough understanding of the preparation and interpreta-tion of financial accounts and reporting. This will provide skills and techniques for analysing the financial strength of companies.

Competitive Strategy

This elective looks at alternative strategic choices (e.g. vertical moves, new mar-kets and technologies, international expansion). It develops a set of analytical approaches and tools to help formulate and evaluate these strategic topics.

Credit Risk Management

This course provides an understanding of the credit process and the management of financial distress. The course will examine credit risk modelling, the assess-ment of credit risk, and managing credit risk, through to the problems that com-panies face in financial distress and bankruptcy.

Derivatives This course introduces the derivative product set of forwards, futures, swaps, and options. The features of each are examined and the pricing of each derivative is developed. The practical use of derivatives is also explored.

Economics This course examines the factors affecting business performance. If you ignore economic principles, you will be unable to figure out likely changes in market conditions, competitive forces and efficient allocation of resources.

Employee Relations

The employment relationship is subject to a wide range of influences. These in-fluences and their implications for employee relations are examined in depth. The conflicts inherent to that relationship and the processes used to resolve these conflicts and manage the relationship are also examined

Employee Resourcing

Employee Resourcing is concerned with the range of methods involved in filling resource needs such as staffing (recruitment, selection, retention and dismissal), performance (appraisal and management of performance), administration (policy development, procedural development, documentation) and change management.

Finance This course teaches key finance principles and gives a thorough understanding of time value of money, valuation, capital budgeting and net present value, the choice between debt and equity funding, through to international finance.

Financial Risk Management

Successful risk management involves identifying, measuring and controlling risk exposure. Key financial risks of interest rate, currency, commodity and equity risks are analysed, and risk management techniques are presented

Human Resource Development

A shift is taking place from training (an instructor-led, content-based interven-tion) to learning (a self-directed, work-based process), leading to increased adap-tive capacity. This course teaches the essentials of that shift

International Marketing

This course provides an approach and framework for identifying and analysing the important cultural and environmental uniqueness of any country or global region. It raises the student’s consciousness about the importance of viewing international marketing management strategies from a global perspective

Making Strate-gies Work

This course explores the key challenges facing senior managers seeking to execute strategy. It introduces a practical and rigorous process to drive from conceptual plans through to the concrete actions that deliver results.

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Course Overview (cont)

Page 7

Flexible award Flexible award Flexible award Flexible award structure... structure... structure... structure...

............Postgraduate certificates and

diplomas are

awarded for the

completion of

prescribed

courses.

Persons in

specialised

fields can get

exposure to

specific

management

topics without

having to sit

through and pay

for the entire

mba, while

students may

obtain a

qualification

without having

to complete the

entire MBA

before their

achievements

are recognised...

Course Content Marketing The course will enable you to analyze and critically evaluate marketing problems

and opportunities. It will also help you develop and implement marketing strate-gies and programmes which take best advantage of your firm's situation.

Marketing Channels

Channel relationships are increasingly important in creating market value and sustainable competitive advantage. This elective looks at the relationships among marketing channels using the channel relationship model (CRM).

Marketing Communica-tions

The concept of marketing communications is examined from a strategic perspec-tive. The ideas explored include: the blend of internal and external communica-tions; how audiences frame and interpret marketing messages

Mergers and Acquisitions

This course looks at the strategy, identification, valuation and implementation of mergers and acquisitions. Reasons for the failure of bids to create wealth for bidders is examined, and a framework for successful M&A strategy is laid out.

Organisational Behaviour

An organisation continually has to adapt to changes in the competitive environ-ment. Its effectiveness depends on the motivation and behaviour of the work-force. . This course develops an understanding of the principles of key organisa-tional dynamics

Performance Management

Performance management systems are key tools to transform people's talent and motivation into a strategic organizational advantage. This course addresses the topic of performance management, a continuous process of identifying, measur-ing and developing the performance of individuals and teams and aligning per-formance with the strategic goals of the organisation.

Project Management

Implementing organisational change can be visualised as a project with time, cost and quality trade-offs. Project management tools and techniques are essential in keeping change processes on track. If you don't realise that organisational proc-esses are actually projects, you may get nasty surprises when things turn out un-expectedly. Rigorous project management techniques will not solve all problems but they do clarify the process of achieving the project's goals.

Services Marketing

This course develops an appreciation of how service marketing systems operate, addresses service-related issues such as service design, capacity management and customer relationship management. It is intended to increase managers’ capabil-ity for innovative development and implementation of marketing strategy in the service environment.

Strategic Planning

This course covers the essential concepts of strategic planning and acting strate-gically. The complexity of real life can be structured as a process involving ob-jective setting, analysing competitive positioning, choosing a strategy, imple-menting it and adapting to feedback over time. The Strategic planning module introduces the processes that foster effective planning.

Strategic Risk Management

Corporate risk is typically regarded as equivalent to financial risk. This is a major error because financial risk is only one element of an organisation's risk profile. Other risks include change risk, operational risk and unforeseeable risk. This course provides a unique tool kit for all managers who have to confront risk issues.

EBS POSTGRADUATE MANAGEMENT PROGRAMMES

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The MBA is designed for individuals wishing to gain advanced management skills and expertise. The MBA is a broad-based management degree aimed at people with experience who wish to develop themselves as effective managers. The programme offers general coverage of the key management disciplines – people skills, economics, marketing, accounting, finance, and project management. . Students are required to choose 9 courses (7 compulsory and 2 from 13 options).

The course structure/timetable is as follows:

EBS MBA Programme Course Timetable

MBA, PG Diploma & PG Certificate in Business Administration MBA, PG Diploma & PG Certificate in Business Administration MBA, PG Diploma & PG Certificate in Business Administration MBA, PG Diploma & PG Certificate in Business Administration

MBA, PG Diploma & PG Certificate in Financial Management MBA, PG Diploma & PG Certificate in Financial Management MBA, PG Diploma & PG Certificate in Financial Management MBA, PG Diploma & PG Certificate in Financial Management

Page 8 EBS POSTGRADUATE MANAGEMENT PROGRAMMES

Guided Guided Guided Guided discussion discussion discussion discussion sessions…sessions…sessions…sessions…

............Students concerned

about their

discipline in

maintaining a

study schedule

will benefit

from the

structure of

regular class

sessions and

assignments to

“keep them on

track”...

January - May July - November

Time Year I Year II Year III Year I Year II

Week I

Economics Strategic Planning

Strategic Risk

Management or Credit Risk Management

Finance

Financial Risk Management

or Making Strategies Work

Week II

Accounting Project Management

Competitive Strategy

or Derivatives or International

Marketing or Performance Management

Marketing Mergers &

Acquisitions or Marketing Channels

or Employee Relations

Week III

Organisational Behaviour

Services Marketing or Human Resource Development

Marketing

Communications or Human Resource Management

The specialism in Financial Management option provides students with a deeper understanding of the application of financial theory through their completion of four specialist finance courses, be-yond the 7 core courses in the MBA. Students gain an apprecia-tion of the financial tools that enable the efficiency principles of economics to be applied in a rigorous manner.

The course structure/timetable is as follows:

EBS MBA in Financial Management Course Timetable

January - May July - November

Time Year I Year II Year III Year I Year II

Week I

Economics Strategic Planning

Credit Risk Management

Finance

Financial Risk Management

Week II

Accounting Project Management

Derivatives Marketing Mergers & Acquisitions

Week III

Organisational Behaviour

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This specialism deepens your understanding of how HRM poli-cies and activities support and reinforce more general business strategies and objectives. Students complete four specialist HRM courses, beyond the 7 core courses in the MBA. Pro-spective candidates should note that B&B reserves the right not to offer full tuition classes in the four HRM spe-cialisations if the numbers registering are unviable. In the event that the full class schedule cannot be followed, one or two review sessions would be held as a substitute. Stu-dents should rest assured that the material provided by EBS, the on-line support available and the advice and ex-planations provided by the tutors from B&B are sufficient to enable their successful completion of the programme.

EBS MBA in HRM Course Timetable

MBA, PG Diploma & PG Certificate in HRM MBA, PG Diploma & PG Certificate in HRM MBA, PG Diploma & PG Certificate in HRM MBA, PG Diploma & PG Certificate in HRM

MBA, PG Diploma and PG Certificate in MarketingMBA, PG Diploma and PG Certificate in MarketingMBA, PG Diploma and PG Certificate in MarketingMBA, PG Diploma and PG Certificate in Marketing

Page 9

Classes Classes Classes Classes structured to structured to structured to structured to enhance enhance enhance enhance learning learning learning learning experience…experience…experience…experience…

............Review classes in a particular

subject will be

held once every

3 weeks.

Students have

enough time to

review material

and prepare for

new topics,

which then

deepens their

appreciation of

the class

discussions…

EBS POSTGRADUATE MANAGEMENT PROGRAMMES

January - May July - November

Time Year I Year II Year III Year I Year II Week I

Economics Strategic Planning

Finance

Week II Accounting Project Management

Performance Management

Marketing Employee Relations

Week III Organisational Behaviour

Human Resource Development

Human Resource Management

January - May July - November

Time Year I Year II Year III Year I Year II Week I

Economics Strategic Planning

Finance

Week II

Accounting Project Management

International Marketing

Marketing Marketing Channels

Week III

Organisational Behaviour

Services Marketing

Marketing Communications

This specialism enables you to analyze and critically evaluate marketing problems and opportunities and develop and imple-ment marketing strategies and programmes which take best ad-vantage of your firm's situation. Students complete four spe-cialist Marketing courses beyond the 7 core courses in the MBA. Prospective candidates should note that B&B reserves the right not to offer full tuition classes in the four Marketing specialisations if the numbers registering are unviable. In the event that the full class schedule cannot be followed, one or two review sessions would be held as a substitute. Students should rest assured that the material provided by EBS, the on-line support available and the advice and ex-planations provided by the tutors from B&B are sufficient to enable their successful completion of the programme.

EBS MBA in Marketing Course Timetable

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external examiners from other leading UK universities.

The pass mark is 50%. A student who fails a course at the first examination attempt will be permitted one further examination attempt in that subject. If a student marginally fails a course (i.e. attains a mark of between 45% and 49%) s/he may be eligible for the award of a compensatory pass. If students wish to defer their examination for any reason,

Each course is assessed by a three hour final examination in June and December. There is no choice in the selection of questions to be answered and students may be examined in any aspect of the course. There are, however, many types of questions to enable students to demonst ra te the i r comprehension in different ways. All examinations are subject to rigorous scrutiny by both Her iot -Wat t University examiners and by

they may apply for deferrals, without charge, provided that this is done in advance of the deferral deadline date. The student’s entry will be transferred automatically to the next major diet unless they notify EBS otherwise.

MBA, PG Diploma & PG Certificate in Strategic ManagementMBA, PG Diploma & PG Certificate in Strategic ManagementMBA, PG Diploma & PG Certificate in Strategic ManagementMBA, PG Diploma & PG Certificate in Strategic Management

ExaminationsExaminationsExaminationsExaminations

Page 10 EBS POSTGRADUATE MANAGEMENT PROGRAMMES

Strategic Management focuses on the management actions that lead to the growth and development of an organisation and in-volves objective setting, analyzing competitive positioning, choosing a strategy, implementing it and adapting to feedback over time. This specialism requires students to complete four specialist Strategic Management courses, beyond the 7 core courses in the MBA, which analyse the issues in greater detail.

The course structure is as follows:

EBS MBA in Strategic Management Course Timetable

Classes Classes Classes Classes structured to structured to structured to structured to enhance enhance enhance enhance learning learning learning learning experience...experience...experience...experience...

...The classes

will focus on

the review,

discussion and

practical

application of

key concepts

and material...

January - May July - November

Time Year I Year II Year III Year I Year II

Week I

Economics Strategic Planning

Strategic Risk Management

Finance

Making Strategies Work

Week II

Accounting Project Management

Competitive Strategy Marketing Mergers & Acquisitions

Week III

Organisational Behaviour

For further information For further information For further information For further information

visit us on the web at visit us on the web at visit us on the web at visit us on the web at

www.bbucjm.com or www.bbucjm.com or www.bbucjm.com or www.bbucjm.com or

www.ebsglobal.netwww.ebsglobal.netwww.ebsglobal.netwww.ebsglobal.net

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Important Dates To RememberImportant Dates To RememberImportant Dates To RememberImportant Dates To Remember

2nd Saturday in January: Classes

begin in new courses

January

March 1: Deadline for

on-line exam registra-

tions for June exam

diet

March

April 30: Deadline for

receipt of new

applications

April

Sep 1: Deadline for on

-line exam registra-

tions for Dec exam

diet

September

First full week in December: Exams

Dec 15: Deadline for

receipt of 1st fee

December

Nov 1: Deadline for on

-line registration of

exam deferrals

November

August 25: Deadline

for receipt of 2nd fee

installment

August

2nd Saturday in July: Classes begin in new

courses

July

October 31: Deadline

for receipt of new

applications

October

May 1: Deadline for

on-line registration of

exam deferrals

May

February 15: Dead-

line for receipt of 2nd

fee installment

February

First full week in June: Examinations

June 15: Deadline for

receipt of 1st fee

June

15 Carlton Crescent, Kgn 10 920-5198 . 929-7662 www.bbucjm.com [email protected]

Psychology . Construction . IT Energy . Marketing . Finance Strategic Management . HRM

EBS POSTGRADUATE MANAGEMENT PROGRAMMES Page 12

Student TestimonialsStudent TestimonialsStudent TestimonialsStudent Testimonials Jason Julien, Trinidad & Tobago

The EBS MBA experi-ence far exceeded my expecta-tions. The quality of the teach-ing materials was first-class, as they were well written and effec-tively communicated the complex concepts. In addition to present-ing theory and practice, the au-thors fostered critical thinking with their narrative and encour-aged independent thought.

Further, the attractive selection of elective choices available al-lowed for a broader academic encounter. The range of electives truly enabled both specialization and an deep understanding of the

functional areas of management.

I highly recommend EBS for anyone seeking to further equip themselves for the challenges of today’s dynamic and competitive world. It truly provides a com-petitive advantage.

Natalie Jones, Barbados

I chose this MBA programme based on three criteria: flexibility, popularity and range of pro-grammes available. The special-ism in HRM was perfect for me, and I liked that this programme did not require me to submit periodic assignments, only self-study and examinations as fre-quently as my work schedule

would permit. Good pro-gramme, great flexibility, with online and electronic study resources to help me along the way

Alfred Okot Okidi, Uganda “I have found the EBS MBA to be unique, practical, relevant and so enriching. The programme was quite taxing, as I had to blend my reading with a demand-ing work schedule. The beauty of the programme to me was in the flexibility of the course and concise course materials pre-sented in stimulating language. I can only say thank you EBS ... for the excellent responses and