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PERCEPTION: Selective Attention,
Perceptual Organization &
Perceptual Illusion
AP Psychology Chapter 6: Perception
Fall 2014
• Perception is our top-down processing.
• It is the way our brain anticipates, organizes and interprets incoming sensory information.
• Our need to perceive our surroundings, situations, and interactions is automatic and ongoing.
Do you see a woman reading in the light?
Do you see the man’s profile?
SELECTIVE ATTENTION
• At any given moment, our awareness
can only focus on one limited aspect
of all possible experiences.
– Focus your attention on the sound of
the air conditioning or the wireless box
– Now focus your attention on the taste in
your mouth
– Now focus on the colors in the carpet
Types of Selective Attention
• Limits of our attention: – We cannot focus fully on more than one thing at
a time
– It takes time (albeit a short amount) to shift from our focus from one thing to another
• Cocktail Party Effect
• Inattentional blindness
• Change blindness
• Choice blindness
Cocktail Party Effect
• This is our ability to listen to only
one voice at a time while there are
many conversations going on at once.
• In other words, we can’t listen to all conversations simultaneously.
• So if you’re eavesdropping, you’re not concentrating on the person who is talking to you!
Inattentional Blindness
• When we are focusing on one
specific stimulus, we aren’t able to
focus our attention on what else is
going on, and are therefore “blind”
to it.
• Pay close attention!
Change Blindness
• When we are especially focused on
one thing, we can become “blind” to
changes that have occurred around
us or to us!
• Can you detect the change?
Choice blindness
• When people make a choice between 2
things (faces, objects, etc.) they often
haven’t really focused their full attention
on their choice.
• Therefore, if at a later time, they are
shown the opposite face or object and are
told that it was their selection, people
won’t know the different.
• In other words, we make choices all the
time without really thinking about it!
Pop-Out
• A strikingly distinct stimulus that
draws our eye to it.
Can you find the head?
Perceptual Illusion
• Illusions occur when what we think
we see differs from the truth of what
we are seeing
• Illusions help us understand our
expectations and perceptions better
• They reveal how our minds work and
the flaws in the way we perceive.
Visual Illusions
• Poggendorf Illusion
PERCEPTUAL ORGANIZATION
• Gestalt:
– A German word
– Whole; organized whole
– Many parts combine to make a whole
– The whole is greater that the sum of it’s
parts
• Our brains are always organizing
incoming sensory information into
meaningful wholes.
Gestalt Examples
Another example
Aoccdrnig to rscheearch at Cmabrigde
Uinervtisy, it deosn’t mttaer in what
order the ltteers in a word are, the
only iprmoetnt thing is that the frist
and lsat ltteer be at the rghit pclae.
The rset can be a total mses and you
can still raed it wouthit a porbelm.
This is bcuseae the human mind
deos not raed ervey lteter by istlef,
but the word as a wlohe.
Form Perception
• When we are looking at lines, shapes
and objects, our brain has several
different ways of organizing the
stimuli:
– Figure-ground:
What’s the object?
And what’s the
surrounding area?
Has your mind put together the “whole” picture?
Form Perception
• Grouping: As the Gestalt theory states, we are always grouping things together to add meaning. When we are identifying forms, we often group them based on:
– How close they are to one another (proximity)
– How much the forms are like one another (similarity)
– Whether the forms fit together to create one continuous form (continuity)
– Whether objects appear to be touching in which case we perceive them as being connected (connectedness)
– And if there are any gaps in the form, our minds just fill them in to complete the shape (closure)
Form Perception
• Grouping: How many different types of grouping can you identify?
• What about in this one?
Depth Perception
• Binocular Cues
– Clues given by both eyes to help us
determine how deep or far away
something is.
• Monocular Cues
– Clues to help us determine depth that
can be identified using just one eye.
Binocular Cues
• Retinal Disparity:
– Each eye has a slightly different
perspective
– Our brains combine the images from
both eyes to determine how far away
the objects are.
• The bigger the difference between the
retinal images, the closer the object is, and
the smaller the different between the eyes’
images, the further away.
Retinal Disparity
• 3-D movies: 2
cameras used to
represent our 2
retinal images.
Binocular Cues
• Convergence:
– Our brains can also tell how close or far away
something is by how much our eye muscles
need to turn inward in order to focus
– A neuromuscular cue
Monocular Cues
• Cues that are available to each eye separately
• The ways we can tell depth in a 2-dimensional painting or photograph.
– Relative size
– Interposition
– Relative clarity
– Texture gradient
– Relative height
– Relative motion
– Linear perspective
– Light and shadow
Relative Size
• We have schemas for all sorts of
objects, people, etc. Therefore, we
assume that certain objects are
roughly the same size (cars,
buildings, etc.)
• When we are looking at 2 similar
objects and one is small and one is
large, we assume that the large one
is closer to us than the smaller one
Relative Size Examples
Relative Size Illusion
Interposition
• If 2 objects are overlapping, the one
in front appears closer to us! (Duh.)
Interposition Illusion
Relative clarity
• Objects that are closer are clearer;
objects that are farther away are
hazier and duller in color
– This is because the light from distant
objects has to pass through more
atmosphere which reduces clarity
Relative Clarity example
Relative Clarity Example
Texture gradient
• The further away an object gets, the
less distinct the texture appears
– Patterns or textures of objects will
appear smaller and closer together the
further away they are.
Texture gradient example
Relative height
• When we look at the horizon, a
painting or a photograph…
– We think objects higher in the image
are farther away and are part of the
“ground” in figure-ground
– We think objects lower in the image are
closer and are the “figure” in figure-
ground
Relative height Illusion
Perceptual Illusion
Relative Motion
• When we are moving and are looking out the window at a fixed point:
– Objects between you and the fixed point will appear to be moving backwards
– Objects beyond the fixed point will appear to be moving in your same direction
– Your brain determines distance based on the speed and direction of perceived movement
Relative Motion example
• Try to concentrate on the moving
landscape instead of the dog. I know,
it’s hard.
Linear perspective
• Parallel lines appear to converge as
they move away from us toward the
horizon.
• The close the lines are, the farther
away we perceive them to be.
Linear Perspective Example
Light and Shadow
• Lighter objects (or parts of objects)
appear closer because nearby
objects reflect more light
• Therefore, objects or parts of
objects that appear dimmer or
darker are perceived as farther
away.
Light and Shadow example
Artists use all the monocular cues to give depth to their art
Relative Clarity
Light and Shadow Linear Perspective
Relative size
Interposition
Texture Gradient
Relative Height
Julian Beever’s Chalk Art
More Amazing Art…
More Amazing Art…
More Amazing Art…
Motion Perception
• Our brain perceives motion when:
– Objects are shrinking (moving away from us)
– Objects are growing (moving toward us)
– Size of objects interfere with our perception’s
accuracy
• Larger objects appear to be moving more slowly that
smaller objects moving at the same speed.
Motion Perception Example
• Phi Phenomenon:
– When lights that are next to each other
blink on and off in succession, we
perceive motion
– Here’s an example
• Stroboscopic movement:
– We perceive a series of slightly
different images strung together as
movement
– A Snowball Fight
Motion Illusion
Motion Illusion
Perceptual constancy
• Shape Constancy: – Our schemas for objects include the shape of the
object and because that is part of our expectation for an object, we “see” that shape even though our perspective may have altered the actual visible shape of the object.
Perceptual constancy
• Size-distance relationship:
– When 2 objects of the same size are placed in
a picture with powerful monocular depth cues, our brains are fooled!
– The depth cues influence our perception of the objects’ sizes.
– To us, the object at the top of image appears farther away and therefore bigger.
– The object of the same size that is at the bottom of the image is perceived as nearer and therefore smaller
Size-Distance Relationship example
Culture & the Müller-Lyer Illusion
• Our environment experiences with buildings, corners and edges have influenced our depth cues.
Lightness Constancy
• Also known as brightness constancy
• We know that an apple is red, so even
when we take an apple out into the
sunshine and it’s bright red, or we take it
into a dimly lit room and it becomes dark
red, our mind doesn’t wonder why the
apple changed shades of red.
• We perceive both shades as the same
because we know the apple’s color stays
constant.
Light constancy
Relative Luminance
The visual system computes brightness and color relative to surrounding objects.
Perceptual Set
• A mental predisposition to perceive
one thing and not another.
• A pre-established expectation that
influences the way we put sensory
stimuli together
• Perceptual sets can be created from
experiences, memories, stereotypes,
etc.
Context Effect
• Information presented before or surrounding an image impacts the way we perceive it.
Which direction is she turning?
http://www.theness.com/images/blogimages/spinning.gif