VOLUME 1 / ISSUE 1 • FALL 2011

OPTION/CLICK APPLE USER COMMUNITY MONTHLY NEWSLETTER

THE DEATH OF A GENIUS / In 1986, he acquired the computer graphics division of Lucasfilm Ltd, which was spun off as Pixar Animation Studios. He was credited in Toy Story (1995) as an executive producer. PAGE 2

The iPhone 4 is a touchscreen smartphone developed by Apple Inc. It is the fourth generation iPhone, and successor to the iPhone 3GS. It is particularly marketed for video calling (marketed by Apple as FaceTime), consumption of media such as books and periodicals, movies, music, and games, and for general web and e-mail access. It was announced on June 7, 2010, at the WWDC 2010 held at the Moscone Center, San Francisco,[8] and was released on June 24, 2010, in the United States, the United Kingdom, France, Germany and Japan.

The iPhone 4 runs Apple’s iOS operating system, the same operating system as used on previous iPhones, the iPad, and

the iPod Touch. It is primarily controlled by a user’s fingertips on the multi-touch display, which is sensitive to fingertip contact.

The most noticeable difference between the iPhone 4 and its predecessors is the new design, which incorporates an uninsulated stainless steel frame that acts as the device’s antenna. The internal components of the device are situated between two panels of chemically strengthened aluminosilicate glass.[9] It has an Apple A4 processor and 512 MB of eDRAM, twice that of its predecessor and four times that of the original iPhone. Its 3.5-inch (89 mm) LED backlit liquid crystal display with a 960×640 pixel resolution is marketed as the “Retina Display”.

RETURNof theKING!

THE IPHONE 4 RUNS APPLE’S IOS OPERATING SYSTEM, THE SAME OPERATING SYSTEM AS …IPHONES, THE IPAD, AND THE IPOD TOUCH. IT

Here’s the top ten features in the new Mac OS (10.7) that you may not be aware of, that you should be aware of. PAGE 3

Mac OS 10.7REVEALED

Home Media:Steam Everything,Everywhere!This a short guide to cutting the wires and dependance on physical forms of media. Apple has the solution. PAGE 4

Page 2

The Death of a Genius

Steven Paul “Steve” Jobs February 24, 1955 – October 5, 2011) was an American business magnate and inventor. He was co-founder, chairman, and chief executive officer of Apple Inc. Jobs was co-founder and previously served as chief executive of Pixar Animation Studios; he became a member of the board of directors of the Walt Disney Company in 2006, following the acquisition of Pixar by Disney.

In the late 1970s, Jobs – along with Apple co-founder Steve Wozniak, Mike Markkula and others – designed, developed, and marketed one of the first commercially successful lines of personal computers, the Apple II series. In the early 1980s, Jobs was among the first to see the commercial potential of Xerox PARC’s mouse-driven graphical user interface, which led to the creation of the Apple Lisa and, one year later, the Macintosh. After losing a power struggle with the board of directors in 1985, Jobs left Apple and founded NeXT, a computer platform development company specializing

in the higher-education and business markets.

In 1986, he acquired the computer graphics division of Lucasfilm Ltd, which was spun off as Pixar Animation Studios. He was credited in Toy Story (1995) as an executive producer. He remained CEO and majority shareholder at 50.1 percent until its acquisition by The Walt Disney Company in 2006, making Jobs Disney’s largest individual shareholder at seven percent and a member of Disney’s Board of Directors. Apple’s 1996 buyout of NeXT brought Jobs back to the company he co-founded, and he served as its interim CEO from 1997, then becoming permanent CEO from 2000 onwards, spearheading the advent of the iPod, iPhone and iPad. From 2003, he fought a eight-year battle with cancer, and eventually resigned as CEO in August 2011, while on his third medical leave. He was then elected chairman of Apple’s board of directors.

On October 5, 2011, around 3:00 p.m., Jobs died at his home in Palo Alto, California, aged 56, six weeks after resigning as CEO of Apple. A copy of his death certificate indicated respiratory arrest as the immediate cause of death, with “metastatic pancreas neuroendocrine tumor” as the underlying cause. His occupation was listed as “entrepreneur” in the “high tech” businesss.

QUICK FACTS ABOUT STEVE JOBS:

• StevenPaulJobs• BornFebruary24,1955• AttendedReedCollege

(onesemesterin1972)• PracticedBuddhism• Primaryinventororco-

inventorin342UnitedStatespatentsorpatentapplicationsrelatedtoarangeoftechnologiesfromactualcomputerandportabledevicestouserinterfaces(includingtouch-based),speakers,keyboards,poweradapters,staircases,clasps,sleeves,lanyardsandpackages.

STEVE PAUL JOBS1955 - 2011

“ INNOVATION DISTINGUISHES BETWEEN A LEADER AND A FOLLOWER”

Macintosh128kDebuted 1984

The Macintosh 128K machine, released as the “Apple Macintosh”, was the original Apple Macintosh personal computer.

Page 3

Mac OS 10.7 REVEALED

Apple® announced that in just one day, over one million users bought and downloaded Mac OS® X Lion, the eighth major release of the world’s most advanced operating system. Available through the Mac® App Store™ for $29.99 (US), users are buying Lion faster than any other OS release in Apple’s history.

“Lion is off to a great start, user reviews and industry reaction have been fantastic,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “Lion is a huge step forward, it’s not only packed with innovative features but it’s incredibly easy for users to update their Macs to the best OS we’ve ever made.”

Lion introduces more than 250 new features to the Mac, including Multi-Touch® gestures; system-wide support for full screen apps; Mission Control, an innovative view of everything running on your Mac; the Mac App Store, the best place to find and explore great software; Launchpad, a new home for all your apps; and a completely redesigned Mail app.

Available in 123 countries, the Mac

App Store brings the revolutionary App Store experience to the Mac so you can find great new apps, buy them using your iTunes® account, download and install them in just one step. The Mac App Store offers apps in Education, Games, Graphics & Design, Lifestyle, Productivity, Utilities and other categories. Users can browse new and noteworthy apps, find out what’s hot, see staff favorites, search categories and look up top charts for paid and free apps, as well as user ratings and reviews. The Mac App Store is built right into Lion and available for Snow Leopard® users through Software Update as part of Mac OS X version 10.6.8.

Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced iPad 2 which is defining the future of mobile media and computing devices.

GLOBAL DESKTOP OS USAGE FOR AUGUST 2011Number of People using 10.7 92.44% Number of People using Windows 7 6.45% Number of Peopleusing some flavor of Linux

1.1%

Other OS Usage 0.00%

Data gathered from http://marketshare.hitslink.com/operating-system-market-share.aspx?qprid=8&qpcustomd=0

SSD or Nothing!The Hard Drive is dead! Long live SSD. These devices entered the market less than 5 years ago and have revolu-tionized the storage industry. With no moving parts, it’s similar to RAM in that information is stored on a chip. The installation of this device will increase startup time and all-around performance. How-ever, the prices per gigabyte are high now - more than 4 times as high as a regular hard drive - but is worth the money!

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A LOT OF ENTERTAINMENT IN A VERY LITTLE BOX.

With Apple TV, everything you want to watch — movies, TV shows, photo slideshows, and more — plays wirelessly on your widescreen TV. No managing storage. No syncing to your iTunes library. HD movies and TV shows from iTunes and Netflix play over the Internet on your HDTV, and music and photos stream from your computer. All you have to do is click and watch.

With iCloud, you can browse and watch your purchased TV shows and lis-ten to your previously purchased music.1 And with Photo Stream, your photos update automatically — no syncing, no sending.

Apple TV features a powerful A4 chip, so it plays everything effortlessly, without frozen screens or stutters. Videos look crisp and clear. And just like watch-ing a DVD, you can fast-forward through opening credits, pause for a popcorn break, or replay a hilarious scene until you memorize every line.

Apple TV is quiet, energy efficient, and so small it fits in the palm of your hand. Which makes it perfect for sitting neatly on a TV stand or squeezing into

a crowded media cabinet. And when it’s not filling your living room with drama, romance, and comedy, it uses less power than a night-light.

YOUR CONTENT. LARGE AND IN CHARGE.

Not only can you stream music, photos, and videos to Apple TV from your computer — but thanks to Air-Play, you can also stream it all from your iPhone, iPad, and iPod touch.5 So if you feel like watching a movie you have on one of your devices, you don’t need to rent or buy it again. You can also stream a home video you just recorded or videos from websites and AirPlay-enabled apps. Simply tap to start playing content on your iPhone, iPad, or iPod touch, then tap again to instantly stream whatever you’re watching — or listening to — di-rectly to Apple TV.

And now with AirPlay Mirroring, you can wirelessly and securely stream what’s on your iPad 2 or iPhone to your HDTV. So you can show off just about anything you can do on your iPad or iPhone for the whole room to see. Like that awesome new app and your gaming skills (or lack thereof ).

Home Media:Steam Everything,

Everywhere!

AppleTV$99

40-inchHDTV$399

Any computer with a wireless connec-tion will do. I prefer mac but Linux or

Windose will work for streaming.

AComputer$999

YourFiles$0

The sky is the limit! The more files you hoard on external storage devices the

more choices you have!

The jewel of the scheme. The is the hub and controller of the media being streamed. At

$99 you cant beat the price.

WHAT YOU NEED: