Paradigm Shift

Paradigm Shift Breaking through the dogma

Old Chiropractic Mindset• Hang your shingle and protect your turf• Go at it alone• Cold towards newcomers to your area

Airrosti Mindset• We welcome new guys to our area• We know there are Strength in Numbers• Brand Recognition Matters (Starbucks)

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Paradigm Shift 5 mile radius of ASC

• 9 treatment teams

• 2 multi-team locations

• Brand Recognition

• All Busy

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Paradigm Shift Reagan High School

Is this a “One ACP/CRS” School??? • 2476 students (2010 enrollment)• At least 9 treatment teams currently treat

Students from the school• Brand recognition is in full effect

In Comparison……Southlake High School• 2513 students in TWO GRADES. There is another 2500 down the street at the 9th and

10th grade campus• Only 1-2 Treatment Teams currently treating students from the school• Many opportunities exist to increase Airrosti awareness at school and in the community

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