ÖzenRayGeneralCompanyPresentation

2016

ÖzenRayGeneralCompanyPresentation

v Introductionv CompanyProfilev Servicesv Organizationv CooperatedCompaniesv Referencesv Customersv ProcurementSystemv BusinessOpportunitiesv Summaryv Recommendations

CompanyProfileÖzenGroup

•ThecompaniesandfacilitiesofÖzenGroup:v ÖzenRayDemiryoluLtdSti- İzmirv ÖzenYapı– Ankarav ÖzenFinancialAdvisor – Didim/Aydinv ÖzenTechnicalConsultancy– İzmirv ÖzenMedia– İzmirv RayHaber – Railwaywebsiteandmagazine (Turkish)v RaillyNews -Railwaywebsite(English)v Rayİhale – Railwaytenderwebsite(Turkish)v TeleferikHaber– Ropewaynewswebsite(Turkish)v KarayoluHaber– Highwaynews website(Turkish)v DESA *

*Establishmentisunderprogress

CompanyProfileFinancial

•2015Salesv ÖzenRayDemiryoluLtdŞti– 1,3MEURv ÖzenYapı0,7MEURv ÖzenFinancialAdvisor 0,3MEURv ÖzenTechnicalConsultancy0,5MEURv ÖzenMedia0,5MEUR

•2016Targetsv ÖzenRayDemiryoluLtdŞti– 2,1MEURv ÖzenYapı0,8MEURv ÖzenFinancialAdvisor 0,4MEURv ÖzenTechnicalConsultancy0,6MEURv ÖzenMedia0,6MEUR

*excludingDESA0

5

2010 2011 2012 2013 2014 20152016

CompanyProfileFinancialFuture

05

CompanyProfileÖzenRay

v ÖzenRayisamemberofÖzenGroupandestablishedin2015v MainOfficeisinIzmir/Turkeyv BranchOfficesareinAnkaraandAydınv Innovativesolutionsandproductsv Experience&knowledgeindifferentsubfieldsoftherailwaysystems

– RailwayCivilWorks– RailwayElectroMechanicalWorks– RailwayRollingStock

v Cooperationwithforeign&localcompaniesinthemarketv Distributionpartnershipandagencyservices

ServicesGeneral

v RepresentinginnovativeandwellknownforeigncompaniesinTurkeyv Equipmentandmaterialsalestolocalcustomersv Manufacturingoftrackworkandcatenaryequipmentv Rentalservicesforrailwayv ConsultancytocompaniesviaÖzenTechnicalConsultantv ConstructionandinstallationsolutionsviaÖzenYapıv FinancialservicesviaÖzenFinancialAdvisoryv Webdesign,translationandsocialmediaservicesviaÖzenMediaGroup

ServicesKeyItems

v Createandmaintaincustomercontactsv Promoterepresentedcompaniesandtheirproductsv Obtaintechnicalapprovalsbysamples,tests,demos.v Providecontinuousinformationexchangeandreportingv Providerequirementsandprocurementintelligencev Conductmarketresearchandprovideinformationoncompetitionv Followupoffersevaluationandexecutionofcontracts includingbids,

performancebonds,shipments,acceptancesandpaymentsv Provideaftersaleservicesv Arrangeservicesforvisits,meetings,presentations(hotelreservations,

transportation,translation,localizations,officerequirements)v Technicalspecificationanalysisv SpecialInstallationandcalibrationworks

ServicesConsultancy

Weprovidethefollowingservices:vMarketResearchvBusinessStrategiesvMarketReportingvBrandAwarenessvTraining&EventOrganizationsvCo-production&DistributionArrangementsvTerritoryMarketingPlanvFinancingSolutionsvDetailedReportingincludingstrengthsandweaknessesvAssistanceasadviseinofferpreparationsvMaterialandMaintenanceManagementvInvestmentPlanning

Organization2016

GeneralManagement- İZMİR

Quality- İZMİR

Design&Development

Testing

Technical Service

DESA - ANKARA

Secheron

HaslerRail

SAB

ruf

Administration -İZMİR

Secretary

Translation

Finance- AYDIN

Customs

Accounting

Sales&Marketing-İZMİR

AmbergTechnologies

edilon)(sedra

ArthurFlury

Contracting- ANKARA

Installation

Construction

Manufacturing

ReferencesMajorClients2016

Projects:AnkarayLRTSystem– AnkaraBursarayLRTSystem– BursaKayseriTram- Kayseri

Clients:TCDD,Tüvasaş,TülomsaşMunicipalities

RollingStockManufacturers:Durmazlar,Bozankaya,Vako

PrivateCompanies:Siemens,GE,Strabag,PorrBauKolin,Gülermak,YapıMerkeziE+M,Metroray,UZKA,Yapıray

ReferencesAgency/Consultancy/CooperatedCompanies

Distributor /Agencyv ArthurFlury - CH

Consultancyv AmbergTechnologies-CHv edilon)(sedra -NLv stm Engineering - IT

Cooperationv IMSAT- ROv Vako - TRv Durmazlar- TRv Gürmak - TRv UltraTeknoloji- TRv Eser- TRv Koltek – TRv Truvisa - TR

CustomersPortfolio

vStateOwned&GovernmentRelatedRailwayCompanies• TCDD,TÜLOMSAŞ,TÜVASAŞ,TÜDEMSAŞ,VADEMSAŞ• AYGM,Municipalities

vPrivateConstructionCompanies• Gülermak,Kolin,Limak,Çelikler,Alarko,Makyol,YapıMerkezi• Ultra,İÇTAŞ,

vPrivateElektromechanicalCompanies• ABB,Schenider,Siemens,GE• E+M,Metroray,Aykon

vPrivateTrackworkConstructionCompanies• Yapıray,UZKA,Murtezaoğlu

vPrivateRollingStockCompanies• Siemens,Alstom,Bombardier,Skoda• Eurotem,Bozankaya,Durmazlar,CSR-MNG,Vako

ProcurementSystem2016

v INTERNATIONALTENDERSINTURKEY• RollingStockSupply• FIDICProjects(New/Renewals)

v LOCALTENDERSINTURKEY• RollingStockSupply• Tram,LRT,MetroTendersfromAYGM/Municipalities• TCDDTenders

v DIRECTPURCHASES• Salesawardedcompanies• Spareparttenders• Directsupplywithouttendering

BusinessOpportunitiesGeneral

v Geographicallocationandgateofresourcescreateuniquebusinessopportunities.

v 75millionpopulationandincreasingconsumerpurchasingpoweroffersahugedynamicdomesticmarket.

v Competitivelaborratesoffercuttingedgeforindustries.v StrongculturalandhistoricaltiesprovideprivilegedaccesswithTurkic

Republicstodevelopbusiness.v Youngtelecommunicationsnetworkwithlatesttechnologycompetes

withdevelopedcountries.

v Macroeconomicindices:– GDPTurkey $721billion(2016)– ConstructionIndustry %27.3– RailwayInvestments $100billion(2016)

BusinessOpportunitiesTCDD

TCDDRailwayMap

BusinessOpportunitiesTCDD

ConventionalLines+HighSpeedTrainTrackworkNetwork

12.466km ExistingTCDDLines(Renewalswillbeneeded)3.500km +VeryHighSpeedLineConstruction8.500km +HighSpeedLineConstruction1.000km +ConventionalLineConstruction25.466km TotalTCDDLinesuntil2023

*2023TargetofTCDD

Current Planned Value

RenewalofExistinglines 9.000km 10BEUR

NewConventionallines 1.000km 2BEUR

NewHighSpeedLines 12.000km 48BEUR

Total60BEUR

BusinessOpportunitiesTCDD

ROLLINGSTOCK- TCDD

vHighSpeed12setsHST- 90newsets(20foreign,60local%51,20local%100)vLocomotives490DieselLoco,52DieselLocoSet- 3.000newslocos46ShuntingLoco53ElectricLoco,111ElectricLocoSets- 2.000electriclocosvWagons920PassengerWagons(49.850passengers)- 20.000passengerwagons18.873FreightWagons(827.584tons)- 70.000freightwagons

•TCDDRollingStock(2014values)

Description Planned Value

HighSpeedTrain 90pcs 3BEUR

Locomotives 5.000pcs 12BEUR

Wagons 90.000pcs 55BEURTotal60BEUR

BusinessOpportunitiesMunicipalities

Tramway,LRT&MetroMap

BusinessOpportunitiesMunicipalities

Suburban,Tram,LRT,Metro&MonorailLinesExisting Planned

City Tram LRT Metro Tram LRT Metro MonorailAnkara 33 372 11 60Istanbul 181 453 152 789 26İzmir 176 116 4Adana 36 40Antalya 22 22Samsun 17 20Kayseri 44 60Malatya 12 22Kocaeli 12 20Bursa 12 78 60 90 4Eskisehir 23 12Gaziantep 74 20Konya 120 30Mersin 0 42Diyarbakır 0 84

370 282 1013 424 241 985 341665 1684

BusinessOpportunitiesMunicipality

ROLLINGSTOCKSuburban

Description Existing Planned(2yrs)Tram&Monorail 629pcs 1,0BEURLRT 564pcs 1,0BEURMetro 3.039pcs 3,0BEUR

Total5,00BEUR

v 13citieshavesuburbantransportationsystemsv 12citiesareplanningtoaddrailwaytransportationsolutionsv Nearly5BEURrollingstockmanufacturingisrequiredaccordingtoplansofnext2yearsv Monorailandropewaysystemsarealsoplanned

BusinessOpportunitiesAdvantagesofHavingAgentInTurkey

v IntroduceandpromotetheproductstoTurkishcustomersv Conductregularcustomervisitsandarrangemeetingswiththe

customerstoestablishgoodrelationship topresenttheproductsv Createinterestandrequirementfortheproductswhichispromotedv Followupcustomerrequirementsandpurchasesactivelyv Provideinformationoncustomers’procurementmethodsandsystemv Assistanceforpreparationofoffersaccordingtocustomerspecificationsv Coordinatetheproposalandsubmittothecustomerintimev Followupeachstepofevaluationoftheproposalandkeepyou

informed onthedevelopments andprovidetheresultofevaluationv Takeallactivitiesateachstageofcontractandordersimplementationv Actaseyesandearsofyour companyinlocalmarketv Followuptrials,testsanddemosandinformyou about technicaland

commercialrequirementsofcustomers

BusinessOpportunitiesAdvantagesofHavingAgentInTurkey

v RegisteryourProductandobtaintechnicalapproval ofcustomer.v Provideaftersalesservicesv Providecompetitiveinformationonthemarketv Providebasisforcontinuousinformationexchangev Followupallactivitiesandprocessverycloselyregardingbidbonds,

performancebonds,LoC,shipments,deliveriesandpaymentsv Preparebriefingsandpresenttheproductstothecustomers.v Publisharticlesoftheproductsinrailwaynewsanddistributetothe

relatedindividualsandpotentialcustomersv Participateinlocaltendersonbehalfofyour companyv Participateindeliveryinspectionactivelyandfindcompromisesolutions

todisputeswhen/ifitarisesv Provideregularreportsaboutour activitiesrelatedtoyour company.v Informyouinvestmentofourcustomereveryyearv Arrangevisitsormeetingswiththecustomerswhenitisrequested

Summary2016

WHOWEARE?v Weareacompanywith25yearsofrailwayexperiencev Weareverydynamicandflexiblecompanyv OurExpertiseisinthefieldofRepresentation,Consultancy,Production

andConstructionv Wehaveprofessionalsanddedicatedemployees

WHATWEDO?v Weestablishalliancesforprojectsinanethicalandprofessionalwayv Provideworldclassdomainconsultingandrepresentationservicesto

ourclientsandvaluedcustomersv Providequalityservicesinsupplyingequipmentandsystemsaswellas

inmaintenanceandimportingofsystemsandequipment.v Weprovidecompetitiveservices.

Summary2016

v ÖzenRayoffersavarietyofchallenging, interesting&innovativebusinessopportunitiesaswellasasignificantworksthatencouragesteamworkandfosterdiversity.

v Our culture:customerfocused,dynamic,flexible&progressivev ÖzenRaystrivesforexcellenceandcustomersatisfaction• Wearetherightpartnertoguaranteethatonlyyourhighestquality

productsaredeliveredtoourcustomer• Yourdelivery,paymentproblemsofsaletoTurkishmarketareour

challenge• Constantlychangingmarketingconceptsandsalesdemandapartner

thatisinnovative,flexible,andcommittedtothehighestqualitystandards.

Recommendations2016

v Selecttherightcompanywhichisincompliancerequiredconditionsv Arrangeexclusiveagreementtocoveralloftheproductsv Arrangetrainingsfortheclients&customersv ProvidealistofproductslisttobesoldtoTurkishmarketv Organizedemoandtrialsofproductsforbrandawarenessv Conductcustomervisitswheneveritisrequestedv Cooperatewithusfordirectsalestotheclientsv ProvidedemounitandTurkishliteratureofproductsv Providetimelyandsatisfactoryresponsetocustomerrequirementsfor

maintaininggoodandlongrelationshipsv Pursuecooperationpossibilitieswithlocalcompaniesv Delivertherightgoodsintimetoavoidpenaltiesv Provideaftersaleserviceforsecuringfuturesales

Recommendations2016

Thankyou

LeventÖzenÖZENRAYDemiryoluLtd.ŞtiA:Adaletmah.Anadolucad.MegapolTowerKat:8No:41/81 35530Bayraklıİzmir/Türkiye

T:+90(232)7000729F: +90(850)5200729#4M:+90(532)4785797E: levent@ozenray.comW: www.ozenray.com