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O X F O R D S H I R E S P O R T S P A R T N E R S H I P
A n n u A l
r e p o r t
A p r i l 2 0 1 1 - M A r c h 2 0 1 2
O x f o r d s h i r e S p o r t s P a r t n e r s h i pA n n u a l
Re p o r t
Ap
r i l2
01
1-
Ma
r ch
20
12
c o n t e n t s
Introduct ion p3
Key Achievements p4
Customers p6
Operat ions p20
People p24
Investment p30
Oxfordshire Spor t Par tnership Board p32
Oxfordshire Spor ts Par tnership Core Team p34
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[ Introduct ion ] Oxfordshire is
now the sportiest
county in the
country...I am very pleased to introduce Oxfordshire Sports
Partnership’s annual report which once again
highlights a great year of sport and physical activity
development within Oxfordshire.
With the significant changes to funding nationally and locally it has
become increasingly important to avoid any duplication of what we and
our partners do and to maximise our efficiencies and the value we create
from working together.
This integral approach which the Partnership has adopted has led on to
considerable success in the past with particular highlights being:
� Oxfordshire comes out as the sportiest and most active county
� Launch of Sportivate within the county with television coverage
� 109 coaches attended a multi-sport coaching conference with
former Olympian guest speaker David Hemery CBE
� The Launch of the £600,000 Active Women project within
Oxfordshire
� Getting the School Games project started within Oxfordshire
� The first National Sport Makers convention held at the Kassam
Stadium, Oxford.
I would like to thank all partners and stakeholders for their hard work for
creating these successes. The efforts of both individuals and partnership
working have combined to help increase participation in sport and
physical activity in Oxfordshire, resulting in some fantastic Active People
Survey results this year.
Finally, I would like to thank the Board for their hard but unglamorous
work over the year in providing solid governance for the multi-agency
work of the Partnership.
Mike Walker
Chairman of the Oxfordshire Sports Partnership
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[ Key Achievements ]
customers
� Oxfordshire is now the sportiest county in the country. Sport England’s annual Active
People survey reported that people in Oxfordshire are more active and do more sport than
any other county
� Sportivate launched by Sport England Regional Champion, John Cove and covered by
BBC Oxford TV news. Oxfordshire’s Sportivate project is one of the top performing
schemes nationally
� GO Active participation target of 6,500 exceeded. 7,296 new participants attended courses
throughout the year
� Launch of the £600,000 Active Women project by England and Arsenal Football player
Rachel Yankey, covered by BBC Radio Oxford
� Parallel Youth Games held at Blackbird Leys for able-bodied and disabled athletes.
operations
� E-News database compiled with 4,000 subscribers
� 24 partner e-Bulletins and e-News distributed
� Incorporation research started
� Public Health offer developed
� Dr Len Almond presents new National Physical Activity Guidelines to partners
� 6th Oxfordshire Sports Awards the best attended to date.
people
� 620 Coaches attended Coach Development Workshops
� First national Sportmakers convention held at the Kassam stadium
� 109 coaches attended this year’s Coaching Conference - the highest attendance so far. Former
Olympian David Hemery CBE was the key note speaker
� Oxfordshire RFU achieved recognition as the first county body to be awarded a Seal of
Approval (Clubmark) with Core Team Support
� Agreements put in place with 28 NGBs
� Coaching-Mentoring team established with Oxfordshire Basketball.
investment
� £428,280 Sportivate project launched in Oxfordshire
� £70,000 funding confirmed for School Games
� £27,000 Small Grants funding for Cheney Rowing Club, Bicester Go Ride Club,
Didcot Devil Basketball Club
� £30,000 funding secured from Primary Care Trust to support physical activity within Oxfordshire
� South East efficiency project supported.
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109 coaches
attended this
year’s Coaching
Conference
“
“
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[ Customers ]Satisfying customers & stakeholders
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Active people Survey (ApS) results
Oxfordshire is officially the most active county in England. Sport England’s annual survey of sport and activity around
the country reported that 27.2 % of Oxfordshire’s population, nearly 165,000 people, are taking part in sport and
active recreation for at least 30 minutes, on 3 or more days a week. This is an increase of nearly 4% on figures
published in 2005 when the survey began which showed 23.5% as active and engaging in sport.
We’d like to congratulate everyone in the Oxfordshire Sports Partnership for their hard work and efforts that
are contributing to the fantastic increase in the number of people doing more sport and supporting our shared
vision - “'Everyone more active and achieving their potential in sport'
Go Active (Get oxfordshire Active)
GO Active (Get Oxfordshire Active) was set up in 2008 with funding from Sport England, Leisure Providers, Local
Authorities and the Oxfordshire NHS to increase adult participation in sport and physical activity in Oxfordshire. After
delivering successful programmes such as Nordic Walking, Two Left Feet and beginner jogging groups, Sport
England funding came to an end in November 2011.
After a positive independent evaluation and on target key performance indicators (KPIs), partners came
together to find a solution that would ensure that GO Active could continue until March 2012 and beyond.
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“I normally need
crutches to walk. I did
the nordic exercise and
the poles really help. The
other week I did a nine
mile walk for charity and
couldn’t believe it!”
Participant quotes from the evaluation:
“I’m diabetic and was overweight. My nurse has told me to exercise,
which I try and do three times a week. I’ve lost two stone. It’s helped bring
my diabetes under control. My nurse is now really happy with me which is
really reassuring to know. This is important to me especially as I lost my
husband a few years ago.”
“I’m 73 years old and probably the oldest person in the group. I had five
fractures in my arm and couldn’t lift it above my head. I was doing
rehabilitation for ages and nothing seemed to work. Since coming here
it’s been great. My arm seems to be mending as I can now lift it much
higher. The instructor is brilliant. She keeps an eye on me so that I don’t
over do it. I also suffer from a chest infection and breathing problems but
the exercise helps that too.”
Funding was initially found for the continuation of the project until March 2012. This included a successful bid to Sport
England to continue to deliver a beginner running programme, called Run England Oxfordshire. £47,670 allowed GO
Active to continue to train and develop jog leaders and run a series of jog groups for beginners.
As well as jogging, GO Active has continued to deliver it’s most successful programmes. By March 2012 it had
engaged a total of 18,900 people since its launch in April 2009. It had deployed and developed 327 coaches and 317
volunteers, all of whom have contributed to the success of the programme.
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The Project Management Group went on to secure funding for
GO Active to continue until March 2013. This has included funding from
local partners, the Sports Partnership, and national funding from the
Community Games programme in addition to Sport England running
funding.
Community Games, funded by the Cabinet Office Social Action Fund,
will help communities to stage their own 2012 Games, providing
people in Oxfordshire with their own Olympic or Paralympic moment.
Bury Knowle health Walk – one year on
case Study
In November 2011, Bury Knowle Health Walk celebrated
one year of encouraging people to get out walking in their
local community.
Since starting a year before, the group has delivered 50 walks and got 50 people
out walking at least once a week. So far the group has managed to attract 434
walkers and by walking at least 1 mile together each week they have already
walked the equivalent of the distance from Oxford to Scarborough and back!
Walkers past and present were invited to celebrate this occasion by joining the walk leaders for a Bring and
Share lunch at Headington Baptist Church between 12-2pm on Friday 25th November.
The Oxford Health Walks were set up as a pilot project in November 2010 by GO Active and Oxford City
Council after receiving some funding from Walk for Life. The pilots soon grew into a thriving ongoing project
and weekly walks are now being offered from Hinksey Park every Wednesday at 10am and from Bury
Knowle Park every Friday at 10am.
The popularity of the health walks led the team to branch out into other additional ‘event’ type walks. Utilising
the walk leader’s fantastic local knowledge, a couple of CS Lewis themed walks were delivered during the
summer which drew a total of 54 people. There was also a special Boxing Day Walk planned for Shotover
Country Park which drew in festive walkers from across the city.
Councillor Mark Lygo, Board Member for Parks and Sports, says: “Health Walks are a great way of keeping
fit and doing some gentle exercise. They have proved really popular in Oxford and have been a great
success.”
Bridget Doole from Headington, Health Walk Leader for Bury Knowle, says: “I first got involved with leading
local Health Walks because I've always enjoyed walking and it seemed such a good way of encouraging
people who don't walk to try it. It's very rewarding to see how people's level of ability can improve over the
weeks.”
“Apart from walking being physically good for you, you can see how people benefit from the social aspects
too; we always go for coffee together at the end of the walk, and sometimes spend almost as long chatting
in the coffee shop as we do walking”.
“Over the last year Ihave met so manynice people, leadersand walkers alike, it'sa really enjoyable andworthwhile way ofspending a Fridaymorning.”
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Health Walks are a great way to start or get back into some gentle exercise; whether that is for physical,
mental or social benefits. It can be all be done by stretching your legs in the great outdoors!
All Health Walks offer a 1 mile route each week, but as people progress the walk leaders will aim to offer a
range of additional routes and distances that will be taken at a pace to suit the group. The walk’s focus is on
making getting active more sociable, so the groups all enjoy meeting for a tea, coffee and a chat afterwards.
The success of the walks was recognised earlier in the year when the programme was accredited by Natural
England as meeting the requirements to become part of the national Walking for Health programme.
This success is owed to the fantastic team of 4 volunteer walk leaders that give their time, energy and
enthusiasm every week; without them the walks simply could not be delivered. One of these leaders started
off as a walker herself, but she found that her enthusiasm for walking and enjoyment in being part of the
group made her the perfect candidate for a volunteer walk leader, so she quickly trained up. There is still free
training available to anyone interested in becoming a walk leader in their community. It is crucial for the
continuation of the Oxford Health Walks for this cycle of development to become established.
Just Jog
Cliff Baker jogs with his local running group who meet
every Wednesday evening in East Oxfordshire.
“I hadn’t exercised regularly for well over a year and had put on
nearly 2 stone in weight. My energy and fitness were at an all
time low. I felt stressed from my work as a Health Service
manager and was not sleeping well. I had been signed off work
for a week, when the group started. I thought the group could help kick start my fitness and was
keen to join.”
“It was good to meet people who were in a similar position to myself and to encourage each other. The
sessions had a mixture of stretching, fitness and running. I enjoyed
catching up with the others at the start of sessions and seeing how
we had got on in between times. There was a real sense of
commitment to each other and a lot of warmth and good humour.”
“I now run 3 times a week and have set myself the target of
completing a 10k run on the 26th September. I’ve really benefited
from the running and exercising and I have lost weight too.”
“The benefit that I had not expected is that I have made new
friends, and look forward to the evening as being some quality time
for myself. The group have started to meet and run on a Sunday
and a group of us are running a 10k together.”
“The course is well run, enabling people to feel they can set their
own goals but achieve them as a team.”
“I feel that I ammanaging my stress alot better and that myself esteem andconfidence haveimproved.”
case Study
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Zumba
Maureen has been attending Salsa
Fit and Zumba for the last 12
months and was introduced to the
activities through her local
activator Lisa Booth.
In the past Maureen enjoyed horse
riding and tried to attend local dance
classes once a week when she had
time. Swimming and the gym didn’t
really appeal to her, and general life
demands didn’t really allow enough
time to explore other avenues.
Maureen found that once she had
retired she could once again focus on
trying new activities. She joined her local Nexus Leisure centre in Witney and was quickly enjoying
both the social and physical rewards of the activities that were on offer. She now attends up to 5
different activities a week. Salsa Fit, Tai Chi, Zumba and Community Health walks.
Maureen became aware of Salsa Fit and Zumba through the GO Active notice board and has never
looked back since; she also attended the “Put your heart into it” sponsored Zumbathon in February
to raise money for the British Heart Foundation. She says “GO Active tries really hard to introduce
new activities into the community that everyone can enjoy whatever their age.
“My health and fitness have really benefited,
along with my social life. I have made new friends
and look forward to attending each week. If
anything I’d struggle to squeeze much more in!
The centre in Witney is the hub of the community
and prices are kept very reasonable, compared to
other leisure providers in the county”.
“In the future I would be really interested in trying
Nordic Walking. I have a friend who has already
completed a course through GO Active. Lisa has
mentioned that she will be running a new course
in this area in the New Year, so I guess I’ll be
giving that a go too”.
case Study
“My health andfitness have reallybenefited...”
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Active Women
After an award of £371,000 from Sport England to Oxfordshire Sports Partnership to
increase the number of women taking part in sport and active recreation, England and
Arsenal Football player Rachel Yankey officially launched Oxfordshire’s Active Women
project in Oxford City’s Bonn Square in May 2011.
Oxfordshire Active Women is a Partnership project between Oxfordshire’s Local Authorities, Leisure Providers
and six National Governing Bodies of Sport (NGBs) (England Netball, Badminton England, Oxfordshire Football
Association, British Gymnastics, the Lawn Tennis Association and England Athletics), led by the Oxfordshire
Sports Partnership Core Team.
From left top to right : Cath Dale, Participation Officer,
South Oxfordshire District Council and Vale of White
Horse District Council, Debbie Cameron, GO Active
Activator, Nexus Community, Hendriette Thorn, GO Active
Co-ordinator, South Oxfordshire District Council,
Councillor Janet Carr, Vice Chairman, South Oxfordshire
District Council, Rachel Yankey, England and Arsenal
Football Player, Councillor Bill Service, South Oxfordshire
District Council and Oxfordshire District Council,
Councillor Alison Thomson, Chairman of the Vale of White
Horse District Council and Sue Blackshaw, coach at
Kidlington Netball Club.
From bottom left to right : Vicky Bonham, Women and
Girls Football Development Officer, OFA, Sean Christie,
GO Active Co-ordinator, West Oxfordshire District
Council, Antonia Bridges, Active Recreation Manager,
Oxfordshire Sports Partnership, James Craggs, Disability
and Inclusion Sports Development Officer, Oxfordshire
Sports Partnership and Nina Bridge, Regional
Development Officer Badminton England.
Back to Badminton, thame
“We had just started playing again and booking a court on a Sunday evening
and playing as a family. We saw the posters for the Active Women Back to
Badminton and were really keen to come along and learn some new shots and
refresh the scoring.
The sessions were really good fun and we really liked the fact that as mother
and daughter we could go along to the same session. This really motivated us
to keep going and was also the reason we encouraged our friends to come
along. It is rare to find a session which we can both take part in.
We brought along one of our friends and her daughter who hadn’t played badminton for a long time. They
were really nervous at first but came along each week and as a result their game has really improved.
We are all still playing badminton once a week and really enjoyed being able to play badminton together.”
Amy and Holly, Mother and Daughter
case Study
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Sportivate
Sportivate forms part of Places People Play, the £135 million mass participation
legacy plans unveiled by the Government in November 2010.
Sportivate is a four-year programme that captures the excitement of sport and London 2012 to provide attractive
and sustainable community opportunities in sport for participants between 14 and 25 year olds.
The Oxfordshire programme aims to help young people by removing barriers that might prevent them from taking
part in regular sport, keep them involved in their coaching sessions (minimum 85% attendance) and to help them
progress beyond sportivate coaching sessions by joining clubs and participating in sport regularly.
Year 1 April 2011 to March 2012
In Year 1 £73,000 in funding was made available by Sport England for Sportivate. As the Oxfordshire programme
was one of the top performing schemes nationally, an extra £15,000 was awarded to the Partnership in Year 1.
The key performance indicator was to retain young people in the programme, by attending at least 85% of the
sessions provided. The retained target in Year 1 was 1088 young people. This target was exceeded. 1585 young
people were engaged in the programme in total and 1340 were retained in the programmes, attending at least
85% of the sessions provided.
LAs, NGBs, Further Education Colleges and Higher Education Institutions (FE & HE) and Schools Sports
Partnerships (SSPs) all received funding. Between them 88 Sportivate programmes were delivered allowing
young people to participate in 22 different sports.
Sport No. of Projects Engaged Participants Retained Participants
Badminton 6 151 112
Basketball 7 167 157
Boxing 1 17 17
Canoeing 3 47 47
Cheerleading 1 9 9
Cycling 6 7 7
Dance 1 100 75
Fencing 1 9 8
Football 10 313 280
Golf 6 58 50
Gym/Fitness 7 111 81
Lacrosse 6 91 82
Netball 2 38 30
Disability Sport 2 19 15
Rowing 1 34 34
Rugby Union 13 259 227
Squash 4 31 22
Swimming 1 7 2
Table Tennis 2 38 24
Tennis 3 20 20
Trampolining 1 11 11
Volleyball 4 48 30
Total 88 1585 1340
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community – club link
oxfordshire touch rugby programme
Sportivate has enabled the Oxfordshire Rugby Football Union (ORFU) to work with its member clubs to create a
Touch Rugby programme that has assisted the direct development needs of the rugby clubs that have run the
project.
The RFU carried out an audit of its clubs at the start of 2011 to find out in which specific areas they needed
support to develop and grow Touch Rugby within Oxfordshire. Three clubs were keen to work with the Touch
programme in year one. These included; Witney RFC (WODC), Oxford RFC (VOHW) and Wallingford RFC
(SODC). Each were keen to develop the game for both adult men and women, which offered a chance to boost
recruitment of adult women into the game.
The Community Rugby Coaches (CRCs) were given responsibility for each of the clubs and were given the job of
finding new players from non-rugby backgrounds - a condition of the Sportivate funding. ORFU then worked
together with In 2 Touch and GO Active to run and market the Touch Rugby programme.
projects
engaging the local communityoxford city Street Basketball 3v3
Sportivate recently supported a highly successful basketball project in
Oxford. The 3v3 Basketball project came about following discussions
between Oxford City Council Sports Development Team and the
Oxfordshire Sports Partnership Core Team regarding participation figures
for basketball in Oxford.
The Sports Development Team utilised local demographic data and the
Sport England Market Segmentation tool to develop a project that would
have the highest impact in terms of physical numbers playing the sport.
However, during initial discussions organisers realised that the target
audience could be prevented from taking part due to cost, time, work
commitments and limited language skills. With this knowledge, the idea was
formed to potentially develop a 3v3 league addressing the above barriers
and working in specific areas of the city where there was a large community
of people who may be interested in Basketball including; Eastern
Europeans and the Chinese and Asian communities.
Key partners involved in the project included; Oxford City Council Sports Development Team, Oxford City Council
Street Sports Team, England Basketball, Oxford Hoops Basketball Club, Oxfordshire Sports Partnership Core
Team. Between them these partners provided coaches, facilities, equipment, finance and experience.
The project was set up in Multi Use Games Areas around the city. Research showed that the sport would be best
offered as a 3v3 league split into two age groups and offered in 4 areas of the city. Sportivate funding allowed the
project to be well marketed which generated a lot of interest.
3v3 Basketball proved to be a great success. Of the audience targeted for the project, 112 signed up to take part.
94 (83%) of the 112 attended 6 out of the 7 coaching sessions provided and the overall attendance for the project
was 80%. As a result of the success of Sportivate’s Street Basket ball project, Oxford Hoops Basketball team
recruited 50 new players and created 3 new teams.
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The GO Active programme was a key partner in the project. Its organisers were able to reach out and put
us in touch with community groups and local business that the RFU CRC’s would not otherwise have had
access to. CRC’s then visited local schools, colleges and businesses within the local community to
introduce the project, explain its aims, generate interest and encourage potential players to sign up.
ORFU’s County Development team were given the challenge of
finding one entire new team per club in Oxfordshire - 18 new
teams in total. They achieved full numbers in both Wallingford
and Oxford. Player recruitment was lower in Witney, but a
different style of pitch up and play worked well.
In return for getting involved clubs were offered a bursary to
help with the cost of the upkeep of their grounds. Each member
of the Touch Rugby programme was awarded a social
membership to the club where they were involved, encouraging
them to either play or to continue coming to the club as a
supporter.
Overall the programme proved a great success with each of the
3 clubs recruiting new players and supporters too.
engaging with targeted Groups
Freedom Football
The aim of the Freedom Football project was to work with two particular target groups in Oxford City,
children under 16 and young people under 19 involved with the Positive Futures, a project that reaches
out to young people from deprived areas of the city and gets them involved them in football. The project
offers young people a more structured and professional football environment and hopes to encourage
them to get involved in competitive football.
Target Group included young people
involved in crime or anti social
behaviour, needing positive
engagement, with an interest in club
football and those involved in the
Positive Futures project who have
competitive football potential.
The project achieved its objectives and
its key success included engaging a
total of 40 young people in competitive
football on Saturday evenings. There
was a reduction in the amount of
anti-social behaviour and vandalism
reported whilst the project was taking
place. Children and young people’s
parents were keen to start local football
teams as a result of the success of the
projects. And there was also improved
integration between local estates.
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Sporting offerSouth oxfordshire School Sports partnership (SoSSp)
226 young people have taken part in a programme led by the SOSSP. There were
18 projects in total, which included; Boxing, Canoeing, Cheerleading, Cycling,
Dance, Fencing, Golf, Rowing, Squash, Tennis, Yoga and Zumba. Early indications
show that 43% of the young people have continued to play sport with a local club
or leisure centre. As a result of the project, SOSSP have made strong links with
local organisations. They have agreed with them to offer young people activities at
reduced rates, putting them on at times to fit the young people’s lifestyles. Clubs
involved have also reported that their junior sections are now full as a result of
the project.
New provision oxford Brookes University inter-University Sports competitions
Oxford Brookes University Sport (OBUS) provides training and organises competitions for British Universities
and Colleges Sport (BUCS) athletes. It also has a general sports complex that is open to all students. After
discussions with the Core Team, OBUS began using Sportivate funding from the Sports Partnership from
September 2011 onwards to introduce sports competitions for all students between university faculties and
departments.
The Sportivate funding allowed OBUS to set up 9 projects in 8 different
sports; Football (11 a-side), Football (5 a-side), Basketball, Netball,
Badminton Rugby, Cricket, Cycling and Squash. The cost of the
Sportivate sessions to students was £3 each. The competitions ran for six
weeks. They then continued on a self-financing basis. Sessions were run
by students, often those involved in the BUCS sport teams, who were
given free membership as an incentive to support the competitions
throughout the year. The projects were marketed in a variety of ways
through Freshers Fairs, posters, emails and social media campaigns
using Facebook and Twitter.
The project proved highly successful. It introduced 9 new informal sports
programmes to the University. Its organisers engaged with 500 18-25
year olds and 457 (91.4%) of the those recorded 80% attendance. The
project put an increased focus on more casual forms of sport and led to a
greater use of the University’s sports facilities.
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Disabilityparticipation
The annual Active People Survey (APS)
which measures the number of people
taking part in some form of activity 3 or
more times as week, showed that in
2011-2012 the percentage of people with
a limiting disability taking part in sport and
active recreation increased by 0.4% to
13.7%.
Below are examples of successful
projects that the core team and partners
worked on throughout the year that
contributed to this increase:
Working to develop disability and inclusive sport sections in sports clubs,
e.g. Oxford City Football Club and OXSRAD Boccia Club
Ongoing support of Oxfordshire Special Olympics based at OXSRAD but
with satellite venues throughout the county
Good partnership working with Hinksey Heights Golf Club to promote the All
Abilities Golf Day, a disability golf day event that was fully subscribed with 30
people attending.
Working with leisure providers through the Fit for All programme to welcome
people with disabilities and develop sport opportunities. Partners involved in
the two pilot projects included Core Team, Oxfordshire County Council,
Oxford City Council, West Oxfordshire District Council, Fusion Lifestyle and
Nexus Community. The pilot projects took place at two leisure centres,
Windrush Leisure Centre in Witney, West Oxfordshire and Black Bird Leys
Leisure Centre in Oxford.
The successful co–ordination of the 2011 Oxfordshire Playground to Podium
programme. The Playground to Podium project led by Sport England (in
Partnership with the English Federation of Disability Sport), the Youth Sports Trust
and Paralympics GB, saw 48 talented athletes from across the county attend the
County Assessment Day held at Iffley Road, Oxford. At the event, coaches
identified athletes level of talent and directed them on the correct pathways
which were fast-tracking, club or social players. The selected sports for
2011 were Athletics, Football, Table Tennis, Boccia and Wheelchair
Basketball.
The Parallel Youth Games for secondary aged pupils took place at Black
Bird Leys Leisure Centre, Oxford in July 2011. The event saw over 80 pupils
with a range of disabilities take part in Tag Rugby, Golf, Boccia, Athletics,
Table Cricket and New Age Kurling. Some of those involved were taking part
in these activities for the very first time.
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The core team and partners worked together with the Oxfordshire
Learning Disability Partnership through the Fighting Fit Group to
stage the “Have A Go” sports day, for adults with learning
disabilities. The event was fully inclusive and gave some
participants their first experience of running on an athletics track.
The event also included Football, Boccia, New Age Kurling and
Kwik Cricket. 80 people took part, and planning began for
expanding the event for the following year. In addition to the “Have
A Go” Sports Day, the Fighting Fit Group promoted opportunities for
adults with learning disabilities to play more sport and take part in
physical activity.
Planning for the Oxfordshire School Games 2012 began in 2011
and encompassed the development of inclusive sport opportunities
in Boccia, Goalball and Sitting Volleyball for disabled and
non-disabled young people. One of the main aims for the event
was to make it as inclusive as possible with non-disabled and
disabled young people taking part together in certain sports.
A series of Boccia Leaders courses were delivered to train partner
staff and volunteers enabling them to run and coach Boccia sessions
to participants. Courses were delivered to staff from a range of organisations including day centres, leisure
centres and schools, giving people of different ages the opportunity to take up the sport.
September saw the launch of “Wheels for All” in the county which is part of a national inclusive cycling for young
people and adults. Funding towards this project for disabled young people was received from Oxfordshire County
Council from its Aiming High Short Breaks fund.
the “Wheels for All” oxfordshire project
case Study
The “Wheels for All” Oxfordshire project is an inclusive
cycling project, forming part of the national Wheels for
All scheme co-ordinated by the national charity, Cycling
Projects. It involved staging a number of open days,
giving opportunities for young people and adults from 4
yrs upwards, with a wide range of disabilities, to take
part in cycling on adapted bikes in a safe environment.
The project included the provision of training for
volunteers and enabled the progression of regular
sessions that were managed by these newly trained
volunteers, as well as the development of a fleet of
adapted bikes.
testimonials
“The Wheels for All project has already proved itself to be
one of the most popular and effective health initiatives for
people with a learning disability. The taster sessions have
been well attended and the bikes were by far and away the
most popular activity at the Have A Go Sports Day. The
Learning Disabilities Community team physiotherapists have
been inundated with requests of further opportunities to ride
bikes, be outdoors, meet friends, have fun and to keep fit.”
Hans Edwards, Physiotherapist, Ridgeway Partnership
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“lots of different bikesto see. Everyone veryhelpful, made medetermined to ride”Participant at a taster session
National Governing Bodies of Sport Support
The Sport England Core Offer provides a framework of support by County
Sports Partnerships to National Governing Bodies (NGBs) in the delivery of
their Whole Sport plans.
Oxfordshire Sports Partnership Core Team provides a generic supporting
offer to all 46 NGBs and engages and supports those who are focusing on
Oxfordshire as an area for development.
In 2011-12, working relationships were put in place with 28 NGBs that were
ready to network locally with connections made with another 6.
Some examples include:
� Delivery of the Oxfordshire Sports Partnership’s Active Women
project with Athletics, Badminton, Netball, Football, Gymnastics, Tennis
� Support to local development groups such as Athletics, Cycling,
Rugby and Cricket
� Core Team helping to promote NGB products and enabling local
connections across the county, e.g. Rush Hockey
� Promotion of activities and events including “No Strings” Badminton,
Canoe trails and the “Back to” schemes such as Netball
� Support to local infrastructure (Archery) through helping to set up
clubs and Development Groups
� Networking for new sports such as Baseball and Lacrosse, enabling
the brokering of relationships and making introductions
� The Sport Group is a forum that allows the targeting of certain agreed
work areas and the sharing of good practice. 4 events were held
during 2011/12, with 28 NGBs attending at least one event.
“Fantastic opportunity to try all sorts of
bikes, my boys really enjoyed it”
Mother of participant
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NGB highlights
� Recognised Models of Good Practice
� The Archery Development Group
� Blackbird Leys “No Strings” Badminton programmes
� Brookes Intramural Sports scheme
� Oxfordshire Athletics Network
� Regional and national Awards for coaching awarded to Jock Murray,
Alan Vincent, Ian Warland, Franky Marulanda.
Sport Forums
Two Sports Partnership Forums were held in 2011/12. Both aimed to provide
opportunities for partner and stakeholder learning, sharing good practice,
networking and influencing the future priorities of the Partnership.
The May 2011 Forum at Oxford Town Hall aimed to look at the changes that are
happening in the sports and physical activity landscape and key note speakers included:
Hannah Bladen, Sport England Regional Lead;
Simon Kearey, Head of Strategy and Transformation, Social and Community Services, Oxfordshire County
Council and Sports Board Member.
Topics included:
� NHS and Health update
� ‘In it for the Long Run’ toolkit - what it is and how it could be of benefit?
� 2012 - sharing what is going on and opportunities for joint working
� ‘Places People Play’ and Sportivate within Oxfordshire
� Strategic Commissioning – its introduction and its increasing importance
� Maximising benefits in a partnership - via collaborative planning
� Adult participation - growing participation in sport
� Developing quality volunteers.
The December 2011 Forum was held at Chinnor Rugby Club with Key Note Speaker:
Dr Len Almond - Visiting Professor at the Centre for Workplace Health at St. Mary's University College in London.
He is also the Foundation Director of the BHF National Centre for Physical Activity and Health.
Topics included:
� Updates from Physical Activity and Sports sectors
� National Physical Activity guidelines
� Oxfordshire’s Physical Activity Offer
� Sport England update from Andrew Hanson, Strategic Lead, Sport England
� Culture and Sport Improvement Toolkit
� School Games update and looking at 2013
� Planning workshop.
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Safeguarding
planning for Safeguarding event“crossing the line”
Planning began in March 2012 to organise a Safeguarding
event in partnership with the Oxfordshire Safeguarding
Children Board (OSCB). The event is to involve the Geese
Theatre Company to perform “Crossing the Line”, a powerful
and interactive performance which explores safeguarding
issues in a sporting context. The plan for the performance is to
involve the audience in a learning style event that considers a
range of issues including; the way in which perpetrators of
abuse can use sport to groom potential victims; the role of the
welfare officer; whistleblowing; the impact of abuse on the
individual and the benefits of a pro-active rather than reactive
approach to safeguarding.
[ Operations ]Supporting the development of excellent operations
oxfordshire Sports Awards 2011 – raising the profile of sport in oxfordshire
The Oxfordshire Sports Awards 2011 continued to honour the sporting best in Oxfordshire and to raise the
profile of sport and physical activity.
The much anticipated award ceremony, now in its 6th year, took place at the Kassam Stadium, Oxford on
Friday 9th December. The event was attended by some of Oxfordshire’s finest sporting talent, local
dignitaries, Oxfordshire Sports Partnership partners, local clubs and the media.
The Oxfordshire Sports Partnership Core Team has organised and managed the Oxfordshire Sports Awards
for the last 6 years. The event grows year on year, with more people attending, increasing numbers of
nominations and greater coverage of the awards in the media.
The strong partnership with local media has continued again this year, with Oxford Mail and BBC Oxford
committing and supporting the awards from the planning stage through to the big night. BBC Oxford’s
presenters, Jerome Sale, Brennan Nicholls and Jo Thoenes built up the excitement on the night, presenting
the glamorous awards ceremony and announcing the winners.
The Oxfordshire Sports Awards are one of Oxfordshire Sports Partnership’s flagship events that help to
raise the profile of sport and physical activity in Oxfordshire. They also play a part in ensuring that very
deserving sporting individuals, clubs, teams and unsung heroes are recognised for their achievements and
commitment to the sports they love.
We receive overwhelming valuable support each year from sponsors which enables the event to take place.
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2011 oxfordshire Sports Awards Winners:
Active Inspiration Award, sponsored by GO Active & Active Women
Jacob Ibbotson
Club of the Year, sponsored by Oxford City Council
Abingdon Vale Swimming Club
Coach of the Year, sponsored by The Community
Arena at Oxford City FC
Scott Farnell, Abingdon Vale Swimming Club
Junior Sports Team of the year, sponsored by BRITA
Henley U16s Rowing Team
Sports Team of the Year, sponsored by BRITA
Shipton-under-Wychwood Cricket Team
Young Volunteer, sponsored by Reside in Oxford
Rhiann Todd, Freeland Cricket Club
Unsung Hero, sponsored by Fullflight
Franky Marulanda, Oxford Hoops Basketball Club
Junior Sportsperson of the Year, sponsored
by Nexus Community
Hollie Roberts
Disabled Sportsperson of the Year, sponsored by Parkwood
Andrew Gardiner
Sportsman of the Year, sponsored by Fusion Lifestyle
John Paul, Track Cycling
Sportswoman of the Year, sponsored by Oxford Brookes
University Sports Department
Hannah England, Athletics
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oxfordshire physical Activity plan
Since 2009 the Sports Partnership has also been the Strategic Partnership for physical activity within the county.
The Oxfordshire Physical Activity Group, chaired by the Oxfordshire NHS, continued to meet throughout 2011-12
to provide strategic co-ordination for the development of physical activity in Oxfordshire.
This year the group played a key role in advocating for the inclusion of physical activity within the new
Oxfordshire Health and Wellbeing Board’s priorities and targets for 2012-13. The group continues to focus on
increasing physical activity levels in the least active and in children and young people. Key members of the group
are; GLL and Fusion Lifestyle, Oxfordshire County Council, Oxfordshire NHS, the Oxfordshire Play Association,
Age UK and Oxfordshire’s district Local Authorities.
Volunteering
Part of the work of the Partnership is to recruit volunteers to
support the activities of sports clubs, organisations and events
across the county as well as supporting and encouraging
people to lead sport and physical activity informally in their
communities.
Oxfordshire Archery Coaching and Development Group
The Oxfordshire Archery Development Group was instigated
by the core team. The group has an open invitation to all clubs
and individuals wishing to develop Archery in Oxfordshire.
During 2011-12 the group has achieved a number of successes through working in partnership.
These include:
� A record turnout at the county championships, attended by archers from all six Oxfordshire clubs, including
RAF Brize Norton, thanks to better promotion and the involvement of previously distant clubs in the
Development Group
� An indoor league has been set up to encourage new archers to try out the sport. This has resulted in new
people taking out Archery GB membership so they can take part
� A new club was formed and supported in Banbury. All courses for both adults and juniors fully subscribed
� A successful proficiency scheme, which enables participants with different bow types to compare themselves
against others, was developed by one club and shared with others
� The group put in a joint bid to host the Archery GB Series Grand Final in the centre of Oxford in 2012 with
beginner “Have a Go’s” staffed by archers from across the clubs involved in the Development Group
� New School Club Links exploration began with schools in Oxford to provide winter indoor facilities in return
for coaching.
Oxfordshire now has a constituted group to handle coaching where previously it relied on Berkshire. It has
already doubled the number of qualified coaches in the county.
At the 2011 Archery GB conference, the Oxfordshire Coaching and Development Group were presented with the
ontarget Partnership Award. Jock Murray, chair of Oxford Archers, received the ontarget Volunteer of the Year for
all his work in coaching and supporting newly formed club, Banbury Cross Archers. Jock was nominated by the
committee of Banbury Cross Archers who have been established for less than a year. In that time the club grew
to 55 members of which 30 were new to Archery. The club then received a £7,500 grant from Sport England
Small Grants and is set to grow further with over 40 people on a waiting list for beginners courses.
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Sport Makers
Oxfordshire Sports Partnership leads the way for Olympic Legacy Project, Sport Makers
Sport Makers was launched by Sport England in the summer of 2011 as a key part of its Olympic legacy
plans, Places, People, Play. Oxfordshire Sports Partnership took on the role of Lead CSP for the South East
and led the way by organising the first of nine national pilots.
Sport Makers workshops, sessions were facilitated at the Kassam Stadium, one of Oxfordshire’s iconic
sporting venues. Olympic Gold medallist Ben Hunt-Davies joined the launch event as an inspirational
ambassador to help inspire participants to give 10 hours of their time to help make sport happen, whether in
a club, at an event or completely informally.
The successful event was attended by 40 participants. Opportunities to volunteer in sport were promoted at
the event and representatives were on hand to talk directly with potential volunteers from GO Active, England
Squash and the Blenheim Half Marathon. At the Oxfordshire launch event, all participants were asked to
complete a pledge card with what they intended to do following the completion of the workshop. The pledge
cards proved a useful resource and were then introduced as a key part of all future workshops nationally.
Early 2012 saw the Sport Makers project finding it’s feet and establishing a solid foundation from which a
concerted campaign could be launched in the months leading up to the London 2012 Olympics. The
Partnership tested various ways of delivering the project to reach new audiences. The first national case
study of a Sport Maker attending a workshop and going on to make sport happen in their community came
from Dan Gee who was supported by GO Active in Oxford to set up a regular tennis group in Headington.
Oxfordshire also provided an example of good practice in partnership working through their work with Run
England. To launch Run England Oxfordshire, Sport Makers and GO Active teamed up to organise a Sport
Makers workshop that was targeted at those interested in promoting running. It was promoted through
existing networks, the Sport Makers website and advertised in Oxfordshire newspapers. The workshop
involved a good mix of existing jog leaders and people interested in leading future groups.
case Study
Dan Gee approached GO Active with an interest in finding people to play
tennis with on the courts in Bury Knowle Park, Headington. He had played
tennis when he was younger but had given up. He wanted to start again to
help him get fitter. Dan was invited to attend a Sport Makers workshop
organised by the Oxfordshire Sports Partnership at The Oxford Academy.
The workshop helped Dan to identify how best to promote his activity. As
part of the wider Olympic Legacy, it made Dan committed to making it work
and a long term project. The tennis sessions Dan started quickly grew from
a couple of people turning up each, to closer to 16, meaning that all four
courts were in use.
Dan’s story has also been an inspiration to others with. A video was made
of Dan and his group which was put on the Sportmakers website and used
to promote the programme nationally. The video has also been played at
many other workshops in Oxfordshire to show other participants what Sport
Makers is about.
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targeted Development of coaches
The Partnership has established links with Oxford Brookes University through which it is adding value to
degree studies by developing vocational and work placement opportunities for sport and coaching study
students. Placements were also brokered with clubs and LA sports development teams and Mentor Training
was delivered to 18 placement hosts.
Targeted Development of Coaches
The Partnership again facilitated the organisation of an NGB led Coaching Conference
109 Coaches attended the conference altogether
85% of attendees rated the quality of tutors as ‘very good’
100% rated their overall satisfaction with the conference as ‘good’ or ‘very good’
76% said they would come again next year
97% said they would recommend it to a friend.
A key feature to the success of the Conference was the Coaching Lead role in brokering relationships,
bringing partners together and creating "buy-in" from all involved. The Conference was a great example of
what can be achieved through partnership working.
Coach Manager Training was provided for 17 partners during 2011/12.
Four editions of Coaching Matters (online coaching newsletter) were produced during the year for the
Partnership’s database of 1,100 coaches.
Stakeholder Survey results 2011
100% of partners were satisfied or very satisfied with the Oxfordshire Sports Partnership for:
� Promoting local funding sources and providing advice and support including Sport England Lottery
Funding opportunities
� Enabling partners to share information and knowledge through meetings, workshops and electronically
through the Partner Portal
� Developing links between sport and physical activity with health partners
� Providing wider support for clubs & volunteers
97% of partners were satisfied or very satisfied with the Oxfordshire Sports Partnership for:
� Level of support provided
� Professionalism and helpfulness of staff
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[ People ]Supporting the development of the
Oxfordshire workforce
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95% of partners were satisfied or very satisfied with the following:
� Satisfaction with the Core Team of the Oxfordshire Sports Partnership
� Co-ordinating and promoting coach and volunteer development opportunities
93% of partners were satisfied or very satisfied with the Oxfordshire Sports Partnership for:
� Providing a lead role for sport and physical activity in Oxfordshire
� Adding value to the services that you provide
Priorities for partners coming into 2012 include:
� Increasing Participation in Adult Sport
� Maximising the legacy of London 2012
� Sustainability of projects / sports development
� School Games
� Coach/ Volunteer Development
� Building Partnerships and improving links with health sector, local clubs and NGBs
� Club development
Challenges being faced by partners included:
� Funding and sustainability of projects
� Marketing brand and products
� Brokering relationships with local partners
And finally opportunities for partners in 2012 included:
� Potential links with health and
physical activity
� Supporting NGBs and promoting
new products
� Coach Development
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in the Zone
In the Zone is Oxfordshire’s Education for Sport and Physical Activity
directory.
From April 2011 to March 2012 the Oxfordshire Sports Partnership ran
60 workshops as part of the In the Zone programme.
Workshops
Total Number of Learning Opportunities
60 workshops were run as part of the programme and 810 places were sold to a total of 602 coaches.
Safeguarding and Protecting Children and First Aid form the basis of our programme as they are minimum
standards of deployment for most coaches. The Partnership ran 17 Safeguarding and 21 First Aid workshops.
21 other workshops took place which included workshops specifically for coaches and also for clubs. There were
also more general workshops aimed at all those working in sport and physical activity such as Business and
Marketing Essentials plus specific workshops such as Boccia Leaders and Wheels for All training.
Workshops by District
In the Zone aims to provide an equal spread
of learning opportunities across the county.
In 2011/12 the breakdown of workshops by
district was relatively even.
West Oxfordshire has a higher percentage
than expected as the figures include the
workshops from the coaching conference
that took place at Cokethorpe School, Witney.
Understandably, Oxford also had a high percentage of workshops as it is the most central part of the county.
A workshop was also organised for an NGB in Berkshire.
club workshops
It was our aim after 2010/11 to run more workshops that were specifically aimed at clubs and would support their
development. We ran 4 workshops in 2011/2 for this purpose, including 2 funding related workshops. The main
success was the Sport England Small Grants workshop which was very well attended and has led to 3 clubs
submitting applications for funding.
We are running 2 further club workshops which fall in 2012/13 which include; Developing Partnerships with Clubs
and Schools and Right People, Strong Club and Making the Most of Volunteers.
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Workshop Type Location District No. attended % full DNA
Small Grants Open Abingdon Vale 19 95 0
Funding for your Club Open Thame South 13 65 1
Community Amateur Open Abingdon Vale 8 40 2
Sports Clubs
Asset Transfers Closed Thame South 14 70 0
54 Ave. 3
67.5
coach Workshops
In 2011/12 we ran the following workshops for coaches:
Workshop Type District No. attended % full DNA
Sports Nutrition Open Oxford 16 80 3
Guide to Mentoring Sports Coaches Open Oxford 15 75 1
How to Coach Disabled People in Sport Open West 15 75 0
FUNdamentals Taster Open Oxford 6 30 0
Coach Mentoring Open West 18
Biomechanics Open West 18
Football
“Possession for the Modern Game” Open West 24
“Linking the way children ‘play’ to their
development in football”
Essential Movement Skills for Netball Open West 12
Rugby Ready Open West 21
Teaching Games for Understanding Open West 24
Speed Agility and Quickness Open West 25
195 Ave. 65 4
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open and closed Workshops
Two types of workshops, open and closed, were offered. Open workshops are open to all members of the
public with no restrictions. Closed workshops are offered where a club, NGB or county association want to
organise a workshop for their members. It allows the organisation to host the workshop in a convenient
location and tailor the content to suit their audience. It is also a more cost-effective way of training coaches
and volunteers and the savings made can be passed on to the delegates.
The majority of workshops that were organised in 2011/12 were open.
Cricket clubs and the Oxfordshire Cricket Board
have benefited greatly from this process and
have provided Safeguarding and First Aid
training for over 110 coaches and volunteers
during 2011/12.
District
The delegates were
located mostly in
Cherwell and South
Oxfordshire. There
were half the number
of delegates from
Oxford, Vale and West.
Sport
The majority of delegates were
from cricket and rugby closely
followed by football, swimming,
hockey and netball.
Local Authorities
No. of Delegates
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[ Investment ]Sufficient resouces to support partners
Sportivate GO Active Active Community Sport TOTALS
Women Coaches Unlimited
Cherwell 13994 46758 15434 0 11168 87354
Oxford 10666 19375 19123 0 0 49164
West 0 83183 0 0 0 83183
South 11841 25800 3832 3750 0 45223
Vale 0 48237 6669 1250 0 56156
Countywide 7440 5000 3000 0 0 15440
336520
Funding
The Partnership produced the following chart for the Oxfordshire Chief Leisure Officer meeting on the funding
secured by the Partnership for Local Authorities.
Explanations for the funding split was discussed, for example each Local Authority secured what it had requested
from the Sportivate fund.
Additional funding was also secured for the wider variety of partners.
Website – google analytics
18,388 people visited the Sport Partnership’s main website in 2011/12, compared to 14,773 in 2010/11
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2011-12 Accounts
Income
Sport England funding Project and capacity funding 609343
Other Partners funding 188380
Fees/sponsorship In the Zone/Sports Awards etc 42200
TOTAL INCOME 839923
Expenditure
Salaries Total salaries/training/transport 361745
Services Hosting and accommodation 32995
General services 59860
Contributions Partner funding 375207
TOTAL EXPENDITURE 829807
Carry Forward 10116
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The Oxfordshire Sports Board meets 4 times a year under the Independent Chairmanship of Mike Walker.
The Board’s purpose is to provide strategic direction for joint working within the county and to agree monitor
and review strategic plans, policies and budgets.
Board’s role
Leadership – inspire partners and provide clear direction
Advocacy – champion the benefits of sport and the role of the Partnership
Influence – represent Oxfordshire’s interests at regional and national levels
Strategic Direction - develop the Partnership’s strategy and business plan
Delivery – agree the Partnership’s plans and policies and monitor progress and impact
Governance – ensure the Partnership and Board operates to the highest standards
Partnership working – maintain high levels of partner commitment and satisfaction
Financial – monitor progress and agree strategic priorities for funding.
Promoting and protecting the Partnership’s position – values, integrity, image and reputation
Good Governance Standard
The Board has adopted the Voluntary Code of Good
Governance for the Sport and Recreation Sector
which has been produced by the Sport and
Recreation Alliance. It also self assesses against the
Code criteria each year.
Board members are non-executive and are expected
to act in the best interests of the Partnership (not their
respective organisation) and have a 2 year period of
office which can be extended by Board approval.
In line with good governance and Sport England
funding conditions, there is no one sector that controls
the Board. An effective mix of Members are recruited
for their skills and representation from key sectors,
which include Clubs, Health, Education, and the ability
to influence.
[oxfordshire Sports Partnership]The Board...
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Chairman: Mike Walker
Mike Walker directs the Win Tennis Academies
throughout the UK & Europe.
Mike has worked very closely for many years with
the LTA, Sport England, The English Institute of
Sport, The British Olympic Association and The
International Tennis Federation. Mike is a former
world ranked player and former LTA National
Training Senior Manager. He has trained more than
100 world ranked tennis players and is a television
commentator for Asian TV & Sky Sports
Ian Pickford- Vice Chairman
Previous career teaching PE and currently Director
of Mazars (5th largest firm of accountants in UK)
responsible for sales, training, recruitment and
product development.
Chairman of Oxford Cricket Club, the largest cricket
club in Oxfordshire.
Kevin Robinson
Managing partner Robin Oxford International wines.
12 years Chairman of Chinnor Rugby Club, 2 years
President Oxfordshire RFU and presently Chairman
of Oxfordshire Rugby Partnership. Level 3 Rugby
Coach and County Welfare Manager.
Chris Ellis
Development Manager for the Youth Sport Trust.
Previously Chris worked in Local Authority Sports
Development
Councillor Bill Service
A keen ex-rugby player Bill is a County Councillor,
District Councillor for South Oxfordshire and a Town
Councillor. He is also the Portfolio Holder for Leisure
at South Oxfordshire District Council
Councillor Nicholas Turner
Lived in Banbury for over 40 years, educated at
Cheltenham College. Now runs the family farm and
golf centre on the outskirts of Banbury. Following in
his father's footsteps on the County Council, also on
Banbury Town and Cherwell District Councils.
Played rugby for Oxfordshire. Past Chairman of the
Banbury National Farmers' Union.
Chris Tyson
Presently Head of Economy, Leisure and Property at
Vale of White Horse District Councils and South
Oxfordshire District Councils.
Jon Roycroft
Director of Sport at Oxford University.
Angela Baker
Angela is a Consultant in Public Health, Prevention
& Protection for NHS Buckinghamshire &
Oxfordshire Cluster.
Jessica Cook
Jessica is the Regional Manager for the English
Federation of Disability Sport. She is a keen
swimmer and has progressed to be an international
paralympian.
Claire Furlong
Claire is presently Head of Communications at UK
Athletics and has previously been a journalist as well
as previously Head of Media for the English Institute
of Sport.
Ian Brooke
Ian is Head of Service for City Leisure (Sport,
leisure, Parks & Open Spaces) at Oxford City
Council. A keen triathelete
Simon Kearey
Simon is a Level 2 Football Coach and Head of
Strategy and Transformation at Oxfordshire County
Council. Previously Senior Manager at the BBC and
Epson.
Colin Taylor
Managing Director of Oxford City Football Club.
Passionate about disability sport through an
involvement with OXSRAD
Board Member profiles for 2011-12
Oxfordshire Sports Board - Member profiles
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Chris Freeman, Managing Director
Chris started his Managing Director role with the
Oxfordshire Sports Partnership in 2006 after being
seconded from Cherwell District Council. His role
involves developing and managing the Partnership's
strategy, performance framework, governance
structure, partnerships, finance, projects and overall
management of the core team. His interests include
reading autobiographies, gardening and golf.
Toni Flanders, Active Recreation Manager
After graduating from Brighton University with a Sports
Science degree, Toni started her career working in
public relations and marketing communications for
organisations in the health industry. After various roles
in this industry and a career break to travel, Toni
worked at Rushcliffe Primary Care Trust in Nottingham
where she worked in public health evaluating the
districts exercise referral scheme.
After setting up various health and physical activity
projects while at Broxtowe Borough Council in
Nottingham, she moved to the Oxfordshire Sports
Partnership as Active Recreation Manager. Her current
role includes managing the GO Active and Active
Women projects, overseeing disability sport and
coordinating the Oxfordshire Physical Activity Group.
Michelle Oxley, Development Manager, Marketing
and Administration
After graduating from Swansea University with a
degree in Social Anthropology and Sociology, Michelle
began her career in television as a researcher before
moving into the Publishing industry where she worked
in events and marketing, including the organisation of
award shows and then later on producing European
conferences, forums and seminars.
She relocated to Oxfordshire to join the Oxfordshire
Sports Partnership Core Team in October 2006 as
Development Manager – Marketing and Administration.
Michelle undertook postgraduate studies and gained
the CIM Professional Diploma in Marketing during her
time in this role.
She returned from maternity leave in 2011 and now
works part-time. Her current role includes strategic
marketing and communications, media, overseeing
business administration and finance and
line-management responsibilities and support to the
Sports and Finance Administrator.
Steve Kemp, Sports Development Manager
Steve is the Sports Development Manager for the Core
Team. His areas of personal interest are club and
coach development. Development is a complex issue,
with many different and sometimes contentious
definitions. Steve’s particular interest focuses on each
area of human development. Development, therefore,
is empowerment and he believes it is about local
people taking control of their own lives, expressing
their own demands and finding their own solutions to
their problems.
His main works areas include; providing support to
NGBs to connect to local networks for the delivery of
their Whole Sport Plans, leading delivery of the Places
People Place Legacy project, Sportivate. His
line-management responsibilities include supporting
the Coaching Development Officer and Sports
Development Officer within the Core Team. He is also
Lead Safeguarding Officer for the Oxfordshire Sports
Partnership.
Denise Brown, Coaching Development Officer
Denise Brown is the Coaching Development Officer for
the Core Team. She has been involved in sports
coaching and teaching throughout her career, working
initially as a PE teacher and then as a Development
Officer for Ulster Squash in Northern Ireland.
She joined the Core Team in 2006 as a Workforce
Development Officer and is now the Partnership’s
Coaching Development Officer.
Denise is responsible for; coordinating and managing
the Coaching Systems Support Network (CSSN) on
behalf the Partnership’s stakeholders; leading on the
organisation of the Partnership’s annual coaching
conference; is responsible for supporting an increase
in the number of qualified coaches within the
Partnership (based on the workforce development
needs of NGBs), for increasing the number of NGB
active coaches accessing needs led CPD opportuities
(in line with NGB plans and Sport England’s objectives)
and for establishing a Support Network for coaches
within Oxfordshire Sports Partnership, and to provide a
“commuity of learning”.
[oxfordshire Sports Partnership]The Core Team
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Lucy Tappin, Disability and Inclusive Sports
Development Officer
Lucy joined the core team in 2006 and in her current
role as Disability and Inclusive Sports Development
Officer she works to increase participation rates
amongst people with disabilities.
She returned from maternity leave in October and her
role includes promoting and enhancing existing
opportunities as well as developing new ones with
partners such as the newly formed Wheels for All
Inclusive Cycling project.
Lucy particularly enjoys the wide ranging nature of the
role, developing relationships with partners from the
disability, sport and physical activity sectors. As well
as this she likes seeing the positive impact sport has
on people’s lives.
James Craggs, Disability and Inclusive Sports
Development Officer (maternity cover) and Active
Recreation Officer
James has been employed in two roles within the
Core Team. He originally joined in December 2010
providing maternity cover in the Disability and
Inclusive Sports Development Officer role.
Following the Disability and Inclusive Sports
Development Officer’s return, James became the
Active Recreation Officer in the Core Team. In that
role he project-managed the first Oxfordshire School
Games festival, which included event managing the
two day county final, as well as playing a leading role
in developing the sub-committees which supported
the event.
He also supported the Active Women project through
central marketing and the co-ordination of county
events. He was also a member of the Physical Activity
group, supporting meetings and promoting news from
the physical activity sector.
Zoe O’Neill, Sports and Finance Administrator
Having spent 10 years working within the NHS in the
Medical Personnel field, Zoe joined the Oxfordshire
Sports Partnership in 2009 as the Core Team’s Sports
& Finance Administrator. Her areas of expertise
include; finance, budget sheets, workshop bookings
and supporting the Core Team with individual
projects.
In her role as Sports and Finance Administator, Zoe is
responsible for; supporting the team with the In the
Zone: Coach Education Programme, for managing
administration of the Partnership’s finances - dealing
with Oxford City Council’s accounts department,
processing invoices and purchase orders, and for
project managing and running the Partnership’s
prestigious annual Oxfordshire Sports Awards.
Tristan Hale, Sports Development Officer
Tristan graduated with a degree in Mathematics
before going on to complete his MSc in Sport
Management. He brings experience with technical
systems to the team. His main area of interest is the
management of volunteers in sport and his role
includes providing advice and support to clubs,
organisations and events. He is also responsible for
the management of the Sport Makers project in
Oxfordshire.
Tristan has extensive experience with Fencing as a
coach, referee and administrator and is also
responsible for liaison with Archery.
Graham Hurst, Sports Project Officer
Graham joined the Core Team as Sports Project
Officer. His role includes using the power of sport in
helping people and developing local communities.
Prior to coming to Oxfordshire he spent a significant
time overseas and in particular India.
He recently spent time in Africa as a volunteer with
Cricket Without Boundaries, a world leading Cricket
Development and AIDS awareness charity. He was
also involved in various informal sporting activities
such as Badminton and Tennis and is keen to try new
sports such as Rush Hockey.
His main work areas include; support to clubs to
access funding for their development work, leading on
In the Zone Club and Coach Education Programme,
data analysis to provide insight to partners on delivery
and development areas, providing website and
communications support to core team members and
Deputy Lead Safeguarding Officer for the Oxfordshire
Sports Partnership.
Age UK
Active Nation
Amateur Boxing Association of England
Amateur Swimming Association
Angling Development Board
Archery GB
Badminton England
Baseball and Softball UK
Berks, Bucks, Oxon Golf Partnership
British Cycling Federation
British Equestrian Federation
British Fencing
British Gymnastics
British Judo Association
British Orientation Federation
British Rowing
British Triathlon
British Canoe Union
Cherwell District Council
CSPN
England Athletics
England Basketball
England Golf Union
England Hockey Association
England Netball
England Squash and Racketball
England Table Tennis Association
English Federation of Disability Sport
English Lacrosse
Football Association
Fusion Lifestyle
GLL
Health and Well-Being Partnership
Henley College
Lawn Tennis Association
North Oxfordshire School Sports Partnership
Oxford and Cherwell College
Oxford and Thame School Sports Partnership
Oxford Athletic Network
Oxford Brookes University
Oxford City Council
Oxford University
Oxfordshire Badminton Association
Oxfordshire County Council
Oxfordshire Community and Voluntary Action
Oxfordshire Cricket Board
Oxfordshire Football Association
Oxfordshire Lawn Tennis Association
Oxfordshire NHS
Oxfordshire Partnership
Oxforshire Play Association
Oxfordshire Playing Fields Association
Oxfordshire Rugby Football Union
Oxfordshire's Sports Clubs
OXSRAD
Parkwood Community Leisure
Ridgeway Partnership
Rounders England
Royal Yachting Association
Rugby Football League
Rugby Football Union
SEEDA
Skills Active
SOLL Leisure
South Oxfordshire District Council
South Oxfordshire School Sports Partnership
Sport England
Sportscoach UK
The Golf Foundation
Vale of White Horse District Council
Vale PE and School Sports Partnership
West Oxfordshire District Council
West Oxfordshire School Sports Partnership
Youth Sport Trust
oxfordshire Sports partnership partners and Stakeholders
Bury Knowle House I Bury Knowle Park
North Place I Headington I Oxford I OX3 9HY
Tel: 01865 252 676 I Fax: 01865 761 251
Email: [email protected]
www.oxfordshiresport.org
Twitter @oxsport
