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RAMADAN SALES INSIGHTS Due to increase in online time and shopping during COVID-19, in the past 30 days, Ounass has seen significant revenue increases over even White Friday/Cyber Week. Ounass Customer Demographics Who is Shopping? 49% New Customers 51% Existing Customers What are they buying? Women’s Collection 62.52% of purchases Men’s Collection 16.41% of purchases Kids’ Collection 1O.37% of purchases Unisex 9.13% of purchases Where are they Located? UAE 45% KSA 4O% KW 1O% fastest growing market Time Frame for Delivery Contactless & COD Delivery via Ounass logistics, Aramex & DHL UAE within 2 hours KSA & KW max 3 to 5 days How Much are they Spending? Average Order Value (AOV) Links AED 16OO Coupons AED 12OO

ounass sales insights - storage.googleapis.com€¦ · RAMADAN SALES INSIGHTS Due to increase in online time and shopping during COVID-19, in the past 30 days, Ounass has seen significant

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Page 1: ounass sales insights - storage.googleapis.com€¦ · RAMADAN SALES INSIGHTS Due to increase in online time and shopping during COVID-19, in the past 30 days, Ounass has seen significant

RAMADAN SALES INSIGHTSDue to increase in online time and shopping during COVID-19,

in the past 30 days, Ounass has seen significant revenueincreases over even White Friday/Cyber Week.

Ounass Customer Demographics

Who is Shopping?

49%New Customers

51%Existing Customers

What are they buying?

Women’s Collection62.52% of purchases

Men’s Collection16.41% of purchases

Kids’ Collection1O.37% of purchases

Unisex9.13% of purchases

Where are they Located?

UAE 45% KSA 4O% KW 1O%fastest growing market

Time Frame for DeliveryContactless & COD Delivery via Ounass logistics, Aramex & DHL

UAEwithin 2 hours

KSA & KWmax 3 to 5 days

How Much are they Spending? Average Order Value (AOV)

LinksAED 16OO

CouponsAED 12OO

Page 2: ounass sales insights - storage.googleapis.com€¦ · RAMADAN SALES INSIGHTS Due to increase in online time and shopping during COVID-19, in the past 30 days, Ounass has seen significant

Top DesignersRanked by revenue share:

GucciDolce & GabbanaBalenciagaValentinoBottega VenetaPradaMalone SouliersEmporio ArmaniFendiOff-WhiteKiehl'sJimmy ChooSelf-PortraitCoachBoucheronElisabetta FranchiKerastaseNeedle & ThreadMoschinoStella McCartneyBYREDOKenzoPoca & PocaGianvito Rossi

7.03%5.10%4.43%4.06%3.61%2.26%2.22%2.15%2.00%1.89%1.79%1.53%1.17%1.07%1.00%0.94%0.90%0.90%0.88%0.88%0.77%0.74%0.74%0.65%

0.63%0.62%0.61%0.59%0.59%0.53%0.52%0.50%0.48%0.48%0.48%0.47%0.46%0.42%0.41%0.41%0.40%0.40%0.39%0.39%0.38%0.38%0.38%

ChloéChopardLa MerDiptyqueGolden Goose Deluxe BrandLa PrairieMessikaBYK by BeyankiVersace JeansAesopBVLGARIMiu MiuMaison Francis Kurkdjianadidas OriginalsEmilio PucciCult GaiaMemo ParisHemant And NanditaBalmainZimmermannRevitaLashAmina MuaddiPrivate Collection

Top Categories

Clothing36.85%

Shoes22.87%

Beauty14.99%

Bags11.25%

Accessories7.O4%

Jewellery4.61%

BEST SELLING CATEGORIES & DESIGNERS @ OUNASS

Page 3: ounass sales insights - storage.googleapis.com€¦ · RAMADAN SALES INSIGHTS Due to increase in online time and shopping during COVID-19, in the past 30 days, Ounass has seen significant

Ramadan Creative

Increase Clicks & Revenues: Share banners for top-ranked Designers!

Social AdsVideo Ads

Ramadan 2O2O at Ounass is expected to be bigger

than ever before - so take the opportunity to bring a lot of

revenues and earn sky-high commissions!

ArabClicks PredictsOunass Sales will stay strong for someweeks due to 3 key factors:

1.

2.

3.

Government mandated closureof many GCC retail outlets

Slow recovery of retail culture even after

retail outlets are reopened

Big name competitors take up to 15-21 days to deliver

AMAZING OUNASS RESULTS FROM THE PAST 30 DAYS:

1O,OOO+daily app installs

2OO,OOO+daily site visits

5OO,OOO+monthly purchasers

High 1.5%conversion rate

Increasedaverage order value