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APRIL 13, 2016ACCRA, GHANA

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Introduction

Why this Project

Do’s and Don’ts 

Sample Messages

Proposed Celebrities

Partners

Conclusion

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The rationale is tofoster national peacebuilding using musicand our celebrities andtheir huge fan bases

and ability to impacttheir fans to drive themessage for peacefulelections. 

using their star power,the celebrities willinfluence their fanspositively to ensurepeaceful elections in2016.

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Why this project?

Project Outline

Budget

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A peaceful, credible andviolence free elections in 2016 

Enhanced voter education andvoter turn out for 2016

elections 

The Project seeks to focus theview of the electorate onelections as peaceful processesfor national development

To inform and educate voterson the proper way to vote andencourage them to vote. 

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Be patriotic Be mindful of your utterances

Be assertive

Be enthusiastic about peace and credibleelections

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Avoid partisan bias Avoid party colors in your outfits for the

various programmes

Avoid condemning personalities and ratherattack behaviours

Avoid running down political parties

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Ghana is the only country wehave, let’s keep it safe 

Elections is part of democracybut it doesn’t have to be

violent Ghana is a bastion of

democracy, let’s maintain thatstatus

Ghana first, partisan politicssecond

United we stand, divided wefall

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National Celebrities◦ Shatta Wale, Samini, Bisa K Dei, Sarkodie, Celestine

Donkor, Becca, Efya, Sarkodie

Regional Celebrities◦ Each region to select maximum of five celebrities

with online following eg Facebook, Twitter,Instagram etc and huge following to drive messages

on the ground

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National, Regional

and District SecurityTask Forces

Electoral Commission

Media

Political Parties

N.C.C.E

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Traditional leaders

Religious leaders

NGOs

Youth Leaders

Opinion Leaders

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The celebrities featuring in this campaignshould not be ambassadors for any politicalparty or have endorsed any party or politicalpersonality. It is essential that the Union is

perceived as non-partisan and an ally to all inour pursuit of a peaceful and credibleelections.

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