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Review of 8/23/11 Minutes Review To support and promote the United States lavender industry and trade through research, education, networking and marketing.
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Organizing Committee
Meeting Date: 09/20/2011Meeting time: 7:00 EasternLocation: web conference with Anymeeting and audio via telephoneRecorded: Yes
9.20.11 Agenda
• Review of previous meeting• Vote on Name • Sharing the status of our work• Ideas for Wordpress discussions• Planning future meetings• Introduce Audience/Membership
Review of 8/23/11
• Minutes Review• To support and promote the United States
lavender industry and trade through research, education, networking and marketing.
Name• We need to brainstorm, discuss, and decide on a name that
reflects the mission, values, and direction of this organization.
• Considerations in picking a name are:– does it embody the mission of the organization– what does this name project– is it short, powerful, and descriptive– is it easily remembered– is the acronym memorable– is it easily said– is it available (trademarks, in the state we’ll file which is TBD)– is the website available (.com, .org)– is it easily confused with another organizations name
Name – points of discussion
• United States vs. American• Growers or not• Trade or not• Association, organization, group, alliance,
guild
Name Suggestions• ALA – American Lavender Association• ALGA – American Lavender Growers Association• ALGTA – American Lavender Growers and Trade
Association• AUSLG – Association of US Lavender Growers• ALGUS – Association of Lavender Growers, US• LGA – Lavender Growers Association• LAUS – Lavender Association of the United States• LGTO – Lavender Growers Trade Organization• LGAUS – Lavender Growers Association of US• LGTAUS – Lavender Growers Trade Association of the
United States
Name Suggestions• USLG – United States Lavender Growers• USLA – United States Lavender Association• USLTA – United States Lavender Trade Association• USLGA – United States Lavender Growers Association• USLGO – United States Lavender Growers Organization• USLTA - United States Lavender Trade Association• USLGTA – United States Lavender Growers and Trade
Association• USTALG – United States Trade Association for Lavender
Growers• USLTAG – United States Lavender Trade Association of
Growers
Supported Names
• ALGA• USLGA• LGAA• USLGTA• LGTAUS
Sharing our status
• What can we share with others• What are our guidelines• How do we keep consistent language
Wordpress• Ideas for Wordpress discussions• Currently have:– Values/Goals/Core Beliefs– Equipment Info– Grading Standards– Insurance Coverage– Tax Status– Mission– Audience/Membership– Name– Meetings/Temp Board
Planning future meetings• every 2 weeks (ie Tuesdays)(now that harvest season is
done):– 10/4 – 10/18– 11/1– 11/15– 11/29
• every 3 weeks (ie Tuesdays):– 10/11– 11/1– 11/22– 12/13
Membership/Audience
• Who should join this organization?• Why should they join?• Levels of membership ideas• Groups to model
Next Steps
• Vote on Name• Discuss Membership• Introduce Bylaws