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Optolink International Edition 2010 Q4 Issue

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Industry NewsThe development trends of Taiwan LED industryBuilding A Low Carbon Society –Taiwan Government Planning Steps for TomorrowLED Application Market and the LED Industry in ChinaLED Lights Up International ExposLED Indoor Lighting Manufacturers See Brighter OpportunitiesLighting Africa Connecting the World to AfricaExhibition Watch2011 LED Lighting Taiwan “Living Green”Ecopolis: Building a Sustainable FutureCompany ProfilesUnicond Brings Light to Chilean MinersPhilips— LED Boutique of Sense and SimplicityQisDesign— LED Boutique that Catch Your EyeHigh Tech Solutions have a name – Grenzebach

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Page 1: Optolink International Edition 2010 Q4 Issue
Page 2: Optolink International Edition 2010 Q4 Issue
Page 3: Optolink International Edition 2010 Q4 Issue
Page 4: Optolink International Edition 2010 Q4 Issue

Industry News4 The development trends of Taiwan LED industry

8 Building A Low Carbon Society – Taiwan Government Planning Steps for Tomorrow

11 LED Application Market and the LED Industry in China

15 LED Lights Up International Expos

19 LED Indoor Lighting Manufacturers See Brighter Opportunities

23 Lighting Africa Connecting the World to Africa

Exhibition Watch

28 2011 LED Lighting Taiwan “Living Green”

32 Ecopolis: Building a Sustainable Future

Company Profiles41 Unicond Brings Light to Chilean Miners

43 Philips— LED Boutique of Sense and Simplicity

45 QisDesign— LED Boutique that Catch Your Eye

47 High Tech Solutions have a name – Grenzebach

ContentsOptoLink International Edition (OLIE)is a quarterly magazine published by the Photonics Industry and Technology Development Association (PIDA).

5F., No. 9, Roosevelt Road, Sec. 2.,Taipei, Taiwan, 10093.www.pida.org.twTel.: +886-2-2396-7780Fax: +886-2-2341-4559

Publisher: Frank Ma, CEO of PIDA

Editorial Team: Angel Chiou, Dan Guo, Murphy Lin, Stephy Chen, Karen Ho, Deaphne Kuo, Jason Lu, Delux Chen,Emily Hu

Art Designer: Foung-Jean Guo

Director of Market & Bussiness Division: Ryan Chung

Sales Contact: Ginger Chen, Allen Lee, Pamela Hsiao,Cathy Zhang, Ben Tsai, Henry Nieh, Jerry Lee

Advertising:Vanessa Hou [email protected]

Subscriptions:Simon Huang [email protected]

Editorial Submissions: Angel Chiou([email protected])

OPTOLINK Q4, 2010

43

http://www.pida.org.tw/olie/

4515 35

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The development trends of Taiwan LED industryWith the fast development of the Taiwan LED industry, the application markets in backlight and lighting look bright

By PIDA

Thanks to the economic recovery, the total production value of LED of Taiwan in 2010 will reach 543 million

US dollars. With the continuous expansion of the LED application market, the annual growth rate will be 40% in 2012 (reaching 1.13 billion US dollars in 2012), as illustrated in Fig. 1. In Taiwan, with the fast advancement in the LED

technologies in the past few years, LED has been used as the backlight for cell phones, notebook computers and TV. And, with the technologies of high power rating LED in Taiwan approaching those of the big LED manufacturers in the industrial countries, the quality of products and the sales figure have shown big improvement or growth. The LED

Fig. 1 The production value of the Taiwan LED industry

Courtesy: PIDA

12,000

10,000

8,000

6,000

4,000

2,000

02008 2009 2010(E) 2011(F) 2012(F)

LED Epi ( Wafer & Chips ) LED Packaging

Unit million US dollars

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5OPTOLINK International Edition 2010 Q4

manufacturers of Taiwan have successfully become a member of the supply chain of the international manufacturers thanks to technical know-how, lower prices and outstanding quality and have entered the high-growth application markets in backlight and lighting.

In 2010, Taiwan continues to rank number one in the production value of LED wafers and chips

In 2010, Taiwan continues to rank number one in the world in terms of the production output of LED wafers and chips as Taiwan LED industry continues to grow. The main products of the LED industry are InGaN LED, AlGaInP LED and traditional infrared and ultraviolet LED products. Please refer to Fig. 2.

InGaN LED comprises 52% of the production value. As of now, because of the big growth in the backlight for liquid crystal displays and lighting, the main product is blue light InGaN LED with the addition of phosphor to provide white light LED, on which the LED manufacturers focus.

AlGaInP LED ranks second with a share of 30%.

Taiwan is the most important country in the world in terms of the manufacturing of AlGaInP LED. The quantity of AlGaInP LED fabricated in Taiwan comprises more than 60% of the total amount produced in the world. The major manufacturers include Epistar Corp., AOC and Optotech Corp. Because AlGaInP LEDs are usually used for outdoor

Fig. 3 Shares of LED wafer manufacturers in Taiwan

Fig. 2 Shares of different types of LEDs

Courtesy: PIDA

Courtesy: PIDA

InGaN52%

AlInGaP30%

Others18%

Epistar Corp. 42%

Optotech Corporation10%

Epileds Technologies Inc.2%

AOC2%

Tyntek Corp. 5%

Tekcore Co.5%

Genesis Photonics Inc. 6%

Chi Mei Lighting Technology Corp. 8%

Formosa Epitaxy Inc.10%

Huga Optotech Inc.10%

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6 OPTOLINK International Edition 2010 Q4

electronic boards, automobiles and consumer electronics, these market exhibits a growth as the economy bounces back.

Epistar Corp., which has been a leading manufacturer in Taiwan in the fabrication of LED wafers and chips, has exhibited a big growth of over 60% in 2010 thanks to the huge demand for the lighting for the mid-sized and small-sized liquid crystal displays, making the company the biggest LED wafer manufacturer in Taiwan, as shown in Fig. 3. Because of the swift rise of the LED industry in Korea, China and other countries, in the past two years, Epistar Corp. has invested in manufacturers such as Tekcore Co., Nan Ya Photonics Inc. and Huga Optotech Inc. to carry out horizontal integration so as to enhance its competitiveness. In addition, Epistar Corp. assisted several of its clients from Taiwan and China to set up a factory in China to ensure the export of its products in the future.

Among the 10 biggest wafer and chip manufacturers in Taiwan, Genesis Photonics Inc. exhibits a big growth of 2.7

times in its revenue in 2010. In 2009, the main source of its revenue, outdoor electronic boards, prompted its revenue to drop more than 20% because of the sluggish economic condition and the end of the large construction projects. In 2010, it regains the 6th ranking because of the increased demand for outdoor electronic boards and its entry to the areas of lighting and backlight.

The LED packaging and module industries have exhibited a continuous, record-high growth from the first quarter to the third quarter of 2010

The backligft application of LED has advanced from small-size panels to notebook computers and TV LCDs. The packaging companies in Taiwan have successfully found their positions in the supply chains of the big LCD TV manufacturers, such as Samsung and LG, and have hence obtained big growths.

In the past, these manufacturers had a high hope for the Ten Cities, Ten Thousand Lights Project of China. Now, the high hope has subsided. On the other hand, the LED lighting market in Japan has exhibited a big growth due to the swift slide in the price of LED lamps and the high price of electricity. This has prompted the LED lighting manufacturers in Taiwan to seek for business opportunities in Japan.

Driven by the big growths in the display backlight and LED lighting, the LED packaging and module industries have exhibited a continuous, record-high growth from the first quarter to the third quarter of 2010. It is estimated that the combined production value of these two industries reaches NT$ 85 billion in 2010.

LED packaging can be used in many types of application products, including SMD LED, traditional lamps, IR (infrared) components, LED displays, etc. Please see Fig. 4.

SMD LED has been the main product among many types of products in LED packaging with a share of 70%. LED packaging products also include thin products (such as the ones used in hand-held devices, netbook, notebook computers, etc.), sideway lighting LED used in the backlight

Courtesy: PIDA

Lamp12%

SMD70%

IR16%

Others2%

Fig. 4 LED packaging used in different types of products

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7OPTOLINK International Edition 2010 Q4

of large-size and mid-size liquid crystal displays, high power rating lighting LED (in which heat dissipating capacity is emphasized). Therefore, the LED manufacturers have increased their production output of the backlight and LED light. Th e category of IR components ranks the second with 16%.

In terms of the revenue of the leading companies in the LED package and module industries in 2010, as illustrated in Fig. 5, Everlight Electronics Co. tops the list with a 25% share, Lite-On Technology Corporation comes in second with 19% and Kingbright Electronics Co. (a company that has not gone public) ranks the third with 11%.

Th anks to the strong support of AU Optronics Corp., its two subsidiaries, Lextar Electronics Corp. and Wellypower Optronics Corp., have seen their revenues grown by two to three times in 2010. Eventually, Lextar Electronics Corp. ranks the fourth and Wellypower Optronics Corp. ranks the seventh. In 2010, Lextar Electronics Corp. acquired the package and module fabrication capacities of IHTC. As of now, Lextar Electronics Corp., Everlight Electronics Co.

and Lite-On Technology Corporation are the biggest three companies in the fi eld.

Conclusion

In 2010, the LED manufacturers enters the markets of large-size and mid-size backlight and lighting. Many manufacturers are going through various horizontal and vertical investments to increase their competitiveness. They also assist their clients to invest in China. In addition, they tap into the supply chain of leading LCD manufacturers and seeking clients from different fields. They also secure their future with diversifi ed products.

In 2011, the LED market will be led by display backlight and lighting applications. When the technology and price for LEDs are more acceptable, they would obtain a big growth and competition would become more severe. In 2011, China will definitely be one of the most intense battlefields in the world.

Fig. 5 Revenues of the leading companies in the LED packaging and module industries in 2010

Courtesy: PIDA

Everlight Electronics Co. 24%

Lite-On Technology Corporation

19%

Edison Opto Corporation4%

Harvatek Corporation5%

Advanced Optoelectronic Technology Inc.5%

Wellypower Optronics Corp.6%

Bright LED Electronics Corp. 7%

Unity Opto, Ltd. 9%

Kingbright Electronics Co.11%

Lextar Electronics Corp.10%

Page 10: Optolink International Edition 2010 Q4 Issue

8 OPTOLINK International Edition 2010 Q4

Building A Low Carbon Society –

Taiwan Government Planning Steps for TomorrowBy PIDA

Courtesy: EverlightFIG.1 LED Lighting Decorating the Night

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9OPTOLINK International Edition 2010 Q4

In spite of small size and a population of just about 23 million, Taiwan has built up its reputation as the world's

major manufacturer of semiconductors, notebook computers, and flat-panel screens over the past four decades. Admirers of Taiwan tech industry point to the success of several Science Parks that boost the island into prosperity and spur technological development that lure customers and investors.

But as global organizations, individuals and faith communities promote community efforts on the awareness of environmental issues, the ongoing severe energy crunch prompts the governments in the world to redesign their national industrial policy frameworks; besides, climate change requires international solutions and represents an opportunity to turn to green economy, and the high tech industry overall develops toward a greener future.

To maintain their competitiveness in the world, players in Taiwan are faced with challenges to cater to the hot topics including green clusters, energy saving and emission reducing, and carbon footprint verification, etc. From the public sector to the private enterprises are working to get a better idea of what green technology initiatives as well as opening a clear path to invest and develop strength across the island.

Following the Copenhagen Conference, in an effort to mitigate the potential impact of global warming on manufacturing, the Industrial Development Bureau (IDB), an organization under Ministry of Economic Affairs responsible for professional and specialized industrial promotion, assists enterprises to build green product at onset of low-carbon economy by drawing up policies and industry guidance measures.

IDB committing to carbon reduction

For example, it provides the manufacturing industry technical assistance for energy conservation and carbon reduction service via a tailored guidance to meet individual factory needs. To date, it has aided 460 factories with reductions totaling the equivalent of 220,000 tons of CO2

emissions.

Moreover, IDB promotes energy and resources integration within industrial parks, which began in 2009 in selected Lin-yuan, Lin-hai and Da-fa industrial parks, along with a carbon footprint disclosure for Taiwanese products through the vertical integration of upstream to downstream industries.

Following the government policies, the science parks in the central city of Hsinchu and in the southern cities of Tainan and Kaohsiung present their plans for green technology clusters, respectively.

For instance, the LED Industry Cluster was established in Southern Taiwan Science Park partly echoing the government's plan to stimulate growth in both the LED and photovoltaic industries. According to Chen Chun- wei, Director of STSP Administration, they are aiming to create a significant photonics industry manufacturing base in the Southern Taiwan region.

Due to the economic downturn, the scale of Taiwan's LED epitaxy and packaging industry only reached US$2.51 billion in 2008, around the same level as in 2007. But the trend that LED applications are used for the purpose of energy saving and carbon reduction, from signal lighting, indicator lights for electronic products, cell-phone backlights, and automotive lighting, is becoming the mainstream, Chen told the media that they are putting a lot of effort into promoting LED lighting technology and creating national standards for LED roadway lighting.

Under the plan for the LED Industry Cluster, STSP upholds the philosophy of low carbon, environment protection, saving energy and commits to become an Asian high-tech industrial and talent center that will foster growth among Park enterprises and create local jobs.

STSP incorporates the regional characteristics of Southern Taiwan from manufacturers, academia, research institutes to industry associations to jointly improve the competitiveness of Taiwan's LED lighting industry and further more to build an integrated optoelectronics industrial cluster to help Taiwan become the world leader in the LED industry.

As for the private sector, professional indoor and outdoor LED manufacturers in Taiwan, integrating the R&D, production and sales, are taking the responsibility to the

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10 OPTOLINK International Edition 2010 Q4

improvement of world prosperity. Together with experienced staff 's hardworking, local players are armed to build their own brand of 'Low-Carbon' and strive to develop into the most reliable and trustworthy suppliers in the world.

Carbon reduction efforts from enterprises

One remarkable enterprise is Delta Electronics, the world's leading power management company, is bending its eff orts for various energy-saving solutions in the low-carbon technology fi eld, such as: electric vehicle propulsion systems and charging stations, renewable energy generation systems, LED lighting, and low energy consumption visual display solutions, all of which demonstrate Delta s advanced technology.

Th e company takes the issue of environmental protection as its mission, and hopes to provide innovative, clean and effi cient energy solutions for a better tomorrow. By utilizing its core technologies and coordinating efforts globally in innovative research and development, Delta is actively developing clean and alternative energy solutions, successfully transcending information technology and spanning into the fi eld of energy technology.

Also, the other perfect example that combines LED industry manufacturers, academia, and research institutes is the LED Smart Lighting Management System put to the test in late October. As the fi rst trial implemented in the northern city of Sanchung of Taipei County, the system is designed b y t w o n o n - g o v e r n m e nt a l organizat ions: the Inst itute for Information Industry (III) and the Industrial Technology Research Institute (ITRI) to help reduce electricity as much as 1.7 billion kilowatt-hours (KWh) per year.

In a statement released by the government, the system integrates high-end technologies i n c l u d i n g t h e p o w e r l i n e communication (PLC) and the

ZigBee technology, a global ecosystem of companies creating wireless solutions for use in energy management, commercial and consumer applications. It detects the lighting change through several functional sensor so as to adjusts the intensity and illumination of the LED bulbs.

It was stressed that 500 LED bulbs in the system are sufficient enough to save electricity in great measure, up to 70 percent, according to III. Not only is the purpose expected to be fit for, III and ITRI wish to put it into practice across the country in the near future. By then, the quantity of the electricity that will be saved could be 8.6 times the original quantity generated by conventional hydro power.

The “Green” Economy

As international conglomerates are seeing significant economic potential in expanding renewable energy, energy efficiency, and other low-carbon measures worldwide, Taiwanese players are already making headway in the green arena. Even though green leaders may still be caught in sudden environmental problems, high tech companies in Taiwan know well to manage such issues with skills to build stronger, more profitable, longer-lasting businesses--and a healthier, more livable planet.

Courtesy: PIDA

FIG.2 LED street lamp set at Taipower building

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11OPTOLINK International Edition 2010 Q4

LED Application Market and the LED Industry in ChinaBy PIDA

Current status of the Ten Cities Ten Thousands Lights Project

In 2008, the Chinese government started to implement the Ten Cities Ten Thousands Lights Project initiated by the Ministry of Science and Technology. In April of 2009, the trial installation of LED lamps in 21 cities was approved and each of these cities has worked with LED manufacturers to carry out the trial installation.

However, in the trial installation, many LED lamps have failed to pass the standards conforming to the technical specifications for LED lamps. Therefore, many cities become more prudent in the installation of LED lamps and thus slow down the installation.

The three-stage Ten Cities Ten Thousands Lights Project

The Chinese government started to implement the Million LED lamps Project, which was devised by the Ministry of Science and Technology, in 2008. The project would be implemented in three stages.

The first trial stage (2009): Installation of LED lamps would be carried out in the following cities on a trial basis – Tianjin

City, Shijiazhuang City of Hopei Province, Baoding City of Hopei Province, Dalian City of Liaoning Province, Harbin City of Heilongjiang Province, Shanghai City, Yangzhou City of Jiangsu Province, Ningbo City of Zhejiang Province, Hangzhou City of Zhejiang Province, Xiamen City of Fujian Province, Fuzhou City of Fujian Province, Nanchang City of Jiangxi Province, Weifang City of Shandong Province, Zhengzhou City of Henan Province, Wuhan City of Hubei, Province, Shenzhen City of Guangdong Province, Dongguan City of Guangdong Province, Chengdu City of Sichuan Province, Mianyang City of Sichuan Province, Chongqing City of Sichuan Province and Xian City of Shanxi Province.

In these 21 cities of 16 provinces, traditional street/street lights were replaced by one million LED lamps to light up public areas, such as roads, tunnels, subway platforms and underground parking lots. The goal is 60% of the LED lamps were manufactured by domestic manufacturers and 220 million kilowatts of power per year would be saved.

The main tasks in the first stage were to set up the standards, carry out evaluations and strengthen the checking/testing platform.

In the second demonstrative stage (2010 to 2012), 50 cities would join the project in a demonstrative basis and two million LED lamps would be installed in these cities.

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The goal is 70% in the domestic fabrication rate of the LED lamps and it is estimated that one billion kilowatts of power per year would be saved. In the second stage, the main task is to periodically publish a guide to the relevant LED lamp products and the names of outstanding LED lamp manufacturers so as to enhance the quality of the LED lamps. In addition, subsidies will be provided by Ministry of Finance and Ministry of Science and Technology to the demonstrative cities.

Because the project is related to determining the quality of various types of LED lamps and setting up the national LED street lamps standards to be followed, the checking/testing organizations should be responsible for the evaluation and lab tests to make sure the reliability of the LED lamps providers.

In the third stage (2013 to 2015), the goal is to obtain 30% of the general lighting market and it is estimated that 140 billion kilowatts of power per year would be saved. The aims are to provide employment for more than one million people and to make the Chinese LED industry the third biggest LED industry of the world. The main task in this stage is to reach a 30% share of the general lighting market.

The achievements of the Ten Cities Ten Thousands Lights Project so far

Now, China has entered the second d e m o n s t r a t i v e s t a g e . T h e c o n c r e t e achievements in these cities are tabulated in Table 1.

In Table 1, various types of LED lamps have been installed by the provinces involved. According to PIDA's statistics, the total number of LED lamps has reached the targeted one million mark. However, most of

Table 1 Current achievements of the demonstrative cities

Courtesy: Compiled by PIDA

City LED lamps that have been installed

Tianjin City Outdoor light: 22,000 LED lamps, indoor lighting: 69,000 LED lamps

Shijiazhuang City

LED street lamps: 5,500 LED lamps, indoor lighting: 12,000 LED lamps, lighting for underground parking lots: 2,300 LED lamps and street lighting (lamp poles): 264 LED lamps

Baoding City

7,130 solar powered LED lamps, street lighting: 1,357 LED lamps, lighting for public areas: 2,565 solar powered LED lamps, lighting for aesthetic purpose: more than 600 solar powered LED lamps and lighting for highly developed areas: 1,419 solar powered LED lamps

Dalian City Street lighting: 909 LED lamps, 5,000 white-ray LED lamps,

Harbin CityStreet lights: 2,000 LED lamps, indoor lighting: 5,000 LED lamps and high power rating type: 200,000 LED lamps,

Shanghai City 100,000 LED lamps

Yangzhou City Street lighting: 1,600 LED lamps

Ningbo City Street lighting: 14,000 LED lamps

Hangzhou City Street lighting: 40,000 LED lamps

Zhengzhou City 8,700 LED lamps

Nanchang City 939 LED lamps

Weifang City Outdoor lighting: 90,000 LED lamps

Xiamen City Street lighting: 180 LED lamps

Wuhan City 5,342 LED lamps

Dongguan City Street lighting: 20,000 LED lamps

Chengdu City 6,905 LED lamps; street lighting: 1,900 LED lamps

Mianyang CityStreet lighting: 5,890 LED lamps, lighting foraesthetic purpose and courtyards: 224,788 LED lamps

Chongqing City

Street lighting: 1,200 LED lamps, tunnel lighting: 2,256 LED lamps, lighting for parking lots: 5,500 LED lamps and lighting for markets and stores: 800 LED lamps

Xian CityStreet lighting: 23,000 LED lamps, lighting foraesthetic purpose: 16,000 LED lamps, indoor lighting: 20,000 LED lamps

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the LED lamps that have been installed are for indoor lighting and are of lower power efficiency rating. There are about 0.2 million LED lamps that have been installed on the secondary roads in the urban areas.

The national standards and regulations governing the LED lamps

Ministry of Science and Technology and Ministry of Industry and Information Technology has jointly established a committee for the standards and regulations for the lighting capacity of semiconductors so as to set up the standards and regulations for the LED lamps. In a meeting on the issue held at the end of 2007, the following regulations and standards were submitted. Later in a meeting on the review of these regulations and standards in September of 2008, these regulations and standards were approved. Please see Table 2.

At the end of 2009, eight new sets of standards and requirements on LED lamping were promulgated. Please see Table 3. These standards are directed towards LED lamping modules and LED lamps. In addition, in November of 2009, China Solid State Lighting Alliance disclosed technical regulations on the LED lighting products used in the trial cities . However, the impacts of these standards and regulations on the LED lighting market are still yet to be observed.

Conclusion

The Ten Cities Ten Thousands Lights Project was started with 21 cities in 16 provinces on a trial basis and the local governments in these cities have responded enthusiastically to the project. In the beginning, since there were no standards governing LED lamps and hence many substandard LED lamps were used, many LED lamps installed for road lighting became broken or malfunctioned soon after they were installed and a negative image was created in the public.

At the end of 2009, eight sets of standards and regulations were promulgated in China to govern LED components and the performance and technical specifications of LED modules and LED lamps. From the experience of Taiwan, the impacts of these standards or regulations are still yet to be observed. As of now, high wattage LED lamps have been well developed and are quite stable, and they may be further developed. In addition, these standards and regulations will be modified or revised in the future according to technical advancements and the actual experience in the use of LED lamps. The aim is to enhance the quality of LED lamps used for street/street lights through these standards and regulations.

Though there is some troubles in the implementation of the Ten Cities Ten Thousands Lights Project and these problems have impeded the implementation pace of the project, the

Table 2 The LED lighting regulations and standards of China

Courtesy: Compiled by PIDA

Serial no.

S07006-T

S07707-T

S07708-T

S07009-T

S070010-T

S070011-T

S070012-T

Name or content

Terms and definitions in LED lighting

Detailed regulations governing photonic components and low power LED

Phosphor used for light emitting diodes

Testing methods for LED chips with phosphor

Sapphire substrate used for GaN LED

Catalogue for LED product line

Regulations governing the LED chip technologies

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local governments have given a lot support to the project and have provided business opportunities associated with the project to attract the big LED manufacturers with higher technical standards in Taiwan and developed countries, so that the latter may have interests to set up a production base in China. Such approach would benefit the development of the LED industry in China and enhance the quality of the workers engaging in the LED industry as well as help reach the goal of making the LED lamping industry in China the third biggest LED lamping industry of the world as set forth in the third stage of the project.

Table 3 Eight sets of standards and requirements on LEDlighting

Courtesy: Compiled by PIDA

Item

1

2

3

4

5

6

7

8

Serial no.

GB/T 24826-2009

GB/T 24824-2009

GB/T 24825-2009

GB/T 24826-2009

GB/T 24827-2009

GB 24819-2009

GB 19510.14-2009

GB 19651.3-2008

Name or content

Requirements on the performance of LED lighting modules for regular lighting use

Testing methods for LED lamping modules of regular lighting use

Requirements on the performance of electronic control device for LED modules

Terms and defi nitions for LEDs used for regular lighting purpose and LED modules

Requirements on the performance of lights used for the lighting of roads and streets

Safety related requirements on LED modules used for regular lighting purpose

Part 14 of Control Devices of Lights: special requirementson AC or DC electronic control device for LED modules

Part 2-2 of Various Types of Lights: special requirementson the connectors used for LED modules

Promulgated on

12/15, 2009

12/15, 2009

12/15, 2009

12/15, 2009

12/15, 2009

12/15, 2009

12/15, 2009

12/30, 2008

Effective after

5/1, 2010

5/1, 2010

5/1, 2010

5/1, 2010

5/1, 2010

2010/11/1

12/1, 2010

4/1, 2010

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LED Lights Up International ExposBy PIDA

The 2010 Taipei International Flora Exposition (the 2010 Taipei Int'l Flora Expo ), a horticulture exposition,

has opened with a dazzling fireworks show since November 6th, 2010, in Taipei. The event not only highlights this city's diversity and ideas, but established quite a few records in Taiwan, according to the Taipei City government.

As the first themed exhibition internationally recognized by the Association Internationale des Producteurs de l' Horticulture (AIPH / IAHP), Bureau of International Expositions (BIE), Taipei Mayor Hau Lung-bin was to

demonstrate the world Taiwan's cutting-edge technology to advance in environmental protection and booming creativity.

Rivers, Flowers, and LEDs

According to the organizer, the Expo features a theme of Rivers, Flowers, New Horizons, with 14 exhibition halls

included, and each possesses its own unique style over the whole 91 hectares. Mayor Hau addressed at an international news conference of the grand opening that his principal aim

FIG.1 LED lighting helps decorate the Pavilion of DreamsCourtesy: 2010 Taipei Int’l Flora Expo

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16 OPTOLINK International Edition 2010 Q4

is to inspire visitors to implement green practices in order to protect the precious Earth and preserve its exquisite beauty.

One of the most creative art shows is the Pavilion of Dreams, which is the only one among 14 without any actual plants but boastful of home to Taiwan's information, interactive and sensor technologies. Designed by the Industrial Technology Research Institute (ITRI), a research organization serving to strengthen Taiwan's technological competitiveness, the exhibition hall introduces high-end proprietary technologies to stimulate the imagination and off er audiences a new, sensational experience.

What is also notable is a green nine-story-tall building called EcoArk, which, made of 1.5 million recycled plastic bottles, is the world's fi rst pavilion constructed entirely from garbage. With its embedded solar power captured during the day runs, EcoARK's LED lights systems at night. The building, a new addition to the Taipei skyline, has already hosted numerous fashion shows, a music video filming and countless of public meetings.

In a press release, the hexagonal appearance outlined the modern architecture design. During the day, it looks like a

ful ly transparent sense of the art building; and when darkness gradually falls, the 40,000 led light up with the dynamic and colorful light. Also, with the lighting control system, it distinguished the space with programmed color and movement in wide-ranging applications.

To c ombi n e f a s h i on and LED energy-saving to create the spectacular b u i l d i n g , i t t o o k t h e professional team in charge a lot of imagination to come up with ingenious plans to build up EcoARK with the brilliant and vivid lighting effect. As introduced, the white light show effect is the demand, and although more than 40,000 lamps in total, the actual is 48 lights as a pixel which utilizing the medium-sized DMX lighting controller and 3-channel constant voltage driver to complete the EcoARK. Th anks to the high performance, the product saves costs and simplifi es the system application.

With more than one million visitors to the the Expo, the organizing committee expected to draw over 7 more millions from home and abroad over the next six months by launching a series of activities starting November 26.

Taiwan Pavilion decorated with LED Lighting technique

Aft er the Flora Exposition closes in mid 2011, there will be a re-open exhibition of the Taiwan Pavilion in Expo Shanghai

FIG.2 A scene at the 2010 Taipei Int’l Flora Expo

Courtesy: 2010 Taipei Int’l Flora Expo

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17OPTOLINK International Edition 2010 Q4

on Double Ten National Day, according to the local media Central News Agency.

The plan was finalized by Hsinchu City Mayor Hsu Ming-tsai and city council speaker Hsieh Wen-chin during a meeting in October 2010 just a few days before the event ended on the last day October. By offering a bidding price of US$150.3 million, the Hsinchu City Government beat two competitors to win the case for the ownership of the pavilion from the China External Trade Development Council (CETRA).

Mayor Hsu was excited about the relocation plan despite a big investment loan running up to US$260 million with dismantling, relocation and re-construction fee included. He told the media that his determination was supported by most

of Hsinchu Councilors because it will be a landmark of the city's pioneering status as technology leader in the island.

Based on Mayor Hsu's deployment, the new Taiwan Pavilion will be surrounded by new commercial office buildings, and a commercial hotel and international convention center in the complex, forming a new tourist attraction in the city. He expected an investment return within two to three years.

He also expected to see the pavilion, which resembles a sky lantern. It is a transparent cube housing a huge digital circle in the center that symbolizes the Earth. The main attraction of the structure is its three-dimensional theater where movies with the theme Mountain, Water, Heart and Lantern are repeatedly projected.

FIG.3 Taiwan Pavilion at Shanghai World ExpoCourtesy: Shanghai World Expo

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As exquisite as Mayor Hsu depicted, the original building in Shanghai was one of the most eye-catching pavilions that features Taiwan's natural landscape and culture after a long separate from the world expo stage since 1970's Osaka World Expo.

To echo the theme for the 2010 Shanghai World Expo Better City, Better Life , Taiwan Pavilion's renowned

architect C.Y. Lee and his team tried to denote a growing global awareness of environmental issues, and promote inter-city communication with the theme "Mountain, Water, Heart and Lantern." Inspired by eastern philosophies of Nature, Spirit, City, they built up a transparent cube housing a giant ball in its center, and a large sphere was suspended in a glass lantern. Mount Morrison and Mount Ali were painted on the exterior.

In a statement, the design was allegedly to refl ect the Expo's theme of merging humanity with nature. The sky lantern-shaped exterior symbolized hopes and prayers towards the future, while the Heart of Taiwan interior made from tens of thousands of LED lights served as the centerpiece to this year's exhibition.

Th e LED display surrounding Th e Heart of Taiwan was a creation of Opto Tech Corporation, part of the Taiwan

Pavilion construction team. With 27 years of experience, Opto Tech's R&D team tackled the technically-demanding design based on four aspects.

First, the Heart of Taiwan measured 16 meters in diameter, and weighed up to 130 tons. The exterior display had to be lightweight to prevent damage to the design, and flexible enough to mold to the shape of the globe. Opto Tech employed a great deal of point contacts and various settings to achieve this result.

Secondly, the multiple displays must be able to display synchronized as well as independent images. Opto Tech's controller centralized the synchronization and individual display controls in a single server, eff ectively simplifying the process.

Thirdly, demand was to compensate for the structural tolerance of the globe, with special-made bracket that allow for 3D adjustment (up, down, left, right, forward and backwards) of the lights to achieve smooth rendering

Lastly, to display perfect, undistorted images, Opto Tech used a Mapping technique (600,000 geometric coordinates corresponding to LED dots), setting plane programs point-by-point to the globe's surface so that they could be displayed without distortion.

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LED Indoor Lighting Manufacturers See Brighter OpportunitiesBy PIDA

FIG.1 LED light bulbs provided by Alliance OptotekCourtesy: Alliance Optotek Corporation

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20 OPTOLINK International Edition 2010 Q4

If the year of 2010 is eventful for energy saving industry, the coming year must inevitably be the main battleground

for LED indoor lighting suppliers. It's all because the ban on incandescent light bulbs, which creates enormous possibilities for LED productivity.

Almost all LED industry players in Taiwan (equipment suppliers, chip makers, packagers, and component suppliers) ready to integrate their products in 2011. It is commonly seen that HV/AC LED is the focal point of many Taiwan manufacturers in 2010. The mainstream of LED indoor lighting is believed to be products with dimmable function that presents better in managing the power saving. Unlike other production centers shifted overseas, HV/AC LED provided by the interviewed suppliers are mainly produced in their own factories located in the island.

Taiwan suppliers fully demonstrate their capabilities and ambitions by going fast in inventing high power LED bulbs. As of the interview, suppliers have presented total solutions in LED bulbs to overcome the common challenges seen in indoor lighting both for residential and commercial needs, the promise is to replace incandescent bulbs from 30 to 140 watt by LED bulbs ranging from 4 to 12.5 watt. The most updated record of efficiency in cold white LED is 162 lm/W and 150 lm/W in warm white LED at the end of 2010.

To help private corporations, Taiwan government is down to business for LED development as well. Government-supported ITRI (Industrial Technology Research Institute)'s AC LED lighting technology received patents worldwide and transferred its technologies to private suppliers; nineteen of which eventually formed alliance to tap the LED Lighting market, among which are Epistar Corporation, LiteOn Technology Corporation, Tyntek Corporation, Forward Electronics Co., Ltd., etc.

The ambition of Taiwan government is to pass beyond its two competitors: the US and Korea, and the goal is to reach the maximum sales value of AC LED lighting application in US$32.26 (NT$1,000) million, which is approximately 40 percent of market share worldwide. In order to approach the achievement, its first step is to help the alliance to push the AC LED measurements standardized in 2011. Seventeen

industry standards has been established, five of which eventually were released as CNS (Chinese National Standard) in 2010.

Ledtech Electronics Co, Ltd., a leading supplier in Taiwan providing low temperature LED light bar, is one of rare suppliers in the island targeting lighting applications. Its main clients include Coca Cola, Pepsi Cola, IR, and so on. Other than OEM market, the supplier recently started engaging in AM (after market) service where is believed to provide benefits of off-peak prices.

Newly positioned on indoor lighting applications, the way Ledtech distinguishes its competitiveness from other counterparts is to focus on customizable service which provides high gross profit in a variety of small amount products. In fact, the supplier has just expanded 3 million pieces of monthly capacity of its Taiwan factory for AC LED production in the first half of 2010. By applying ITRI's patented methodology, the item eventually receives CE and UL approvals later the year.

GlacialTech Inc., another AC LED supplier, newly launched a series of LED bulbs in the third quarter of 2010: GL-BR20D/30D/40D with TRIAC (Triode AC semiconductor switch) dimmable function. The series features include HV/AC LED with higher luminous efficacy and longer lifetime (more than 35,000 hours). One of the models GL-BR30D is fed on an AC input voltage of 90-132/180-264V at 5 watts power consumption, which complies with standard E26/E27 sockets and is suitable for indoor lighting.

Liquidleds Lighting Corp. with its expertise in AC LED bulbs, is awarded by 2010 Branding Taiwan for its Liquid Immersed Thermal Management SolutionTM (LITMSTM) that is to enhance LED light direction as well as improving the heat dissipation. In fact, the supplier's glass-packaged AC LED bulbs received golden medal from Moscow International Salon of Industrial Property Archimedes early in 2008 for its AC LED bulbs packaging with LITMSTM to boost LED illumination four times to traditional lighting sources and to help reducing the LED cost.

Meanwhile, some famous Taiwanese LED makers only recently defined their positions on LED industry. LiteOn

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Technology Corp. established in 1975, a subsidiary of LiteOn Group is the first LED supplier in the island. The low-profile company announced in Q3 2010 about its LED plan for the coming year; still targets high power LED and foresees the annual revenue of LED reached up to US$596.77 (NT$ 18,500) million. The Group vice chairman David Lin furthermore revealed that the company is seeking the possibility of mergers and acquisitions deals.

Forward Electronics Co., Ltd, a subsidiary of Tatung Group, recently set up an illumination department targeting LED lighting application in the first quarter of 2010. It provides AC and HV LED applications, the former was released in 2009 and the latter was only developed in Q1 2010 is not yet shipped overseas as of the interview. Despite neither of the said products contributed significantly in its 2010 sales value, the company still has a focus on indoor lightings for

FIG.2 LED light bulbs provided by Alliance Optotek

Courtesy: Alliance Optotek Corporation

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22 OPTOLINK International Edition 2010 Q4

the coming year and manufactures its AC LED modules in one of its own factories, located in northern Taiwan.

Alliance Optotek Corp., a specialist in high power LED, started involving in LED indoor lighting since 2008. The company is advantageous in having expertise regarding integration of LED lamps and lighting fixture. It is also the fi rst Taiwan supplier who acquires the CNS 15233 mark under that a test involved; criteria include lifetime performance examination, reality environment simulation, IP water-proof test, etc.

In addition to enterprises, increasing numbers of small and medium businesses joined the battlefi eld of LED illumination in recent years. FrontAnD Technology Corporation, for instance, provides recessed down light, panel light, tube light, and A-bulbs for general lighting; MR, PAR, and AR for accent/commercial lighting. The supplier is well-known by its under-cabinet light bar series internationally for 4 years. For 2011, it plans to enhance all of its LED products with dimmable function.

Taiwan's LED industry since 1986 has been developed complete supply chain, from upstream, midstream, to downstream. The output of the island increases every year since 2000, and the annual sales is forecasted to be remained in 2010 with a value of US$2.86 (NT$88,616) million.

Th e price of LED lighting applications dropped signifi cantly in the second half of 2010. LED T8 tubes, for instance, were priced from US$43.39 to 32.26 (NT$1500 to 1000) each in Q1 and Q410, respectively. Market researchers thus believe that the price drop will bring up the market demand on lighting applications.

It is believed that the key point of LED applied for indoor lighting is to make it immersing daily life, completely replacing traditional lighting sources. For end-users, price is the matter, neither the lifespan, nor the lumen per watt. For suppliers, the real battlefield in 2011 is supposed to be the standard on LED intensity measurements, whoever the decision maker fi nally is the champion of profi t.

FIG.3 LED light bulbs provided by FrontAnD Technology

Courtesy: Alliance Optotek Corporation

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Lighting Africa Connecting the World to AfricaBy Lighting Africa Program

Courtesy: IFC

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Currently, 1.7 billion people worldwide are without electricity, of which half a billion live in Sub-Saharan

Africa. Among the poor, lighting often costs the most, typically accounting for 10-15% of total household income. Light from kerosene lanterns, batteries, candles etc. is of low quality and cause of serious indoor pollution.

Lighting Africa seeks to accelerate the development of markets for modern off-grid lighting products in Sub-Saharan Africa where an estimated 10 to 30 percent of household incomes are spent on hazardous and low quality fuel-based lighting products.

The program is jointly managed by the World Bank and the International Finance Corporation (IFC), and was born out of the Lighting the Bottom of the Pyramid Project (LBOP), an IFC initiative that was created to facilitate the international lighting industry and the local business communities in developing a robust off-grid lighting product market in Kenya and Ghana. Lighting Africa Program is supported by a number of donors and trust funds, including seed money from the Global Environment Facility, and seeks to attract the

international lighting industry as well as local suppliers and service providers to this market.

It is the aim of Lighting Africa is to reduce these market barriers through close collaboration between the international lighting industry, local businesses and entrepreneurs, governments and other partners to accelerate the development of the modern off-grid lighting market in Africa.

Lighting Africa targets to mobilize and provide support to the private sector to supply quality, affordable, clean and safe lighting to 2.5 million people by facilitating the sale of 500,000 off-grid lighting units by 2012 while, at the same time, creating a sustainable commercial platform that will realize the vision of providing 250 million people with modern off-grid lighting products by 2030. This platform will provide an avenue for social, health and economic development, especially for households and small businesses that will realize significant cost savings and increases in productivity.

Lighting Africa specifically aims at leveraging efficient

Courtesy: PIDA

FIG.1 PIDA signed MoU with IFC and plans to hold a forum on the topic of off-grid lighting market

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25OPTOLINK International Edition 2010 Q4

lighting technologies such as light-emitting diodes (LEDs) and compact fl uorescent lamps (CFLs) to benefi t households and small businesses that are currently dependent on costly, inefficient, polluting and hazardous kerosene lamps for lighting.

The pilot phase now includes Tanzania and Zambia in addition to Kenya and Ghana, but the project design and implementation strategy are intended for replication across Africa and beyond.

Key Activities

As a multi-pronged initiative addressing both demand and supply-side constraints to improve access to better lighting, Lighting Africa Program's key activities include as follow:

Supporting Market Research to better understand consumer demand behavior and preferences, and local supply, marketing, and distribution channels.

Strengthening Ties between the Global Lighting Industry and Local Service Providers to design, develop, and deliver low cost lighting products. Examples include a Development Marketplace competition, facilitation of business-to-business linkages, and strengthening of small and medium enterprises (SMEs).

Financing Facilitation to increase access to affordable fi nancing for suppliers and end-users, reduce investor risks, mobilize local fi nancial institutions (and micro- fi nance), off er World Bank Group fi nancing, and apply Clean Development Mechanism (CDM) methodologies to bring down consumer costs.

Developing Standards, Certification, and Labeling to improve product quality and increase consumer awareness and confidence in new-to-market lighting products and services.

Aggregating Market Demand through policy support, bulk market purchasing, risk sharing, and linkages to cross sector programs.

Stimulating Knowledge Sharing and Capacity Building to include a business-to-business web portal, training

About IFC

IFC, a member of the World Bank Group, creates opportunity for people to escape poverty and improve their lives. We foster sustainable economic growth in developing countr ies by support ing pr ivate sector development, mobilizing private capital, and providing advisory and risk mitigation services to businesses and governments. Our new investments totaled $14.5 billion in fiscal 2009, helping channel capital into developing countries during the financial crisis. For more information, visit www.ifc.org

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26 OPTOLINK International Edition 2010 Q4

and train-the trainers programs, public-private partnerships, inst itut ional strengthening, and development of new business models and toolkits.

To date, nearly 1,200 lighting-related organizations from more than 52 countries have expressed interest in participating in the project or have actually registered with the program. Over 700 organizations are private lighting companies, participating in all parts of the supply chain and include global players, such as Philips and Osram, and entrepreneurs from 14 African countries. The remaining organizations include a broad range of stakeholders, including investors, research centers, NGOs, and universities working with lighting or development.

By combining the comparative strengths of both IFC and the World Bank, Lighting Africa is able to address a range of issues in the private and public sectors that need to be tackled to improve the lighting situation for millions of off -grid users in Africa.

About the World Bank

The World Bank is a vital source of fi nancial and technical assistance to developing coun t r ies a round the wor ld , w i th the mission of global poverty reduction and the improvement of living standards. It is not a bank in the common sense. It is made up of two unique development institutions owned by 185 member countries — the International Bank for Reconstruction and Development (IBRD) and the International Development Association (IDA). Each institution plays a different but supportive role in this mission. The IBRD focuses on middle income and creditworthy poor countr ies, whi le IDA focuses on the poorest countries in the world. Together, they provide low-interest loans, interest-free credit, and grants to developing countries for education, health, infrastructure, communications, and many other purposes. By doing so, the World Bank concentrates on building the climate for investment, jobs and sustainable growth, so that economies will grow, and investing in and empowering poor people to participate in development. For more information, please visit www.worldbank.org

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2011 LED Lighting Taiwan “Living Green”By PIDA

The vigorous performance of the Taiwan LED industry has pushed the 2010 LED Lighting Taiwan to a new height

with the number of exhibitors reaching173 (a growth of 32% as compared to that of 2009) and the booth number obtaining 455 (a growth of 56% as compared to the figure of 2009). Please see Fig. 1. In 2010, driven by the big growths of large-

size LED backlight and lighting, the LED industry of Taiwan bounces back from the gloomy condition in 2009 and exhibits a continuous, record-high growth from the fi rst quarter to the fourth quarter of 2010. During the three-day period, various activities were held, along with near 100 symposiums, LED related products were the center of attraction.

Fig. 1 The number of exhibitors and the number of booths in the 2010 LED Lighting Taiwan

Courtesy: PIDA

LED Lighting39.4% OPTO

+Optics+Solar60.6%

LED Lighting Taiwan 2010173 exhibitors455 booths

Photonics Festival in Taiwan 2010(LED Lighting +Solar +Optics + OPTO)

439 exhibitors1,038 booths

The number of exhibitors

Growth of 32%

2010 LED Lighting Taiwan ExhibitorsCREE, OSRAM, Philips Lumileds/Future, Lighting Solutions, Veeco, Seoul Semi, Everlight, Liteon, Kingbright , Delta, Edison Opto, Epistar, Forepi, Tyntek, Topco, Disco, Oasistek, Fujikin, Intematix, Monocrystal, Toray, Panasonic, Neo-Neon, ASM, FORWARD, AIXTRON, NTS, etc.

Growing number of booths & exhibitors in LED Lighting Taiwan

700

600

500

400

300

200

100

02006 2007 2008 2009 2010 2011(f)

53 72 62

237173

135109158 172

305

455

600exhibitior no booth no

Growth of 49%

The biggest LED lighting event in Asia -- the 2010 LED Lighting Taiwan

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29OPTOLINK International Edition 2010 Q4

In 2011, LED Lighting Taiwan will be held in Nangang Exhibition Hall with a larger scale

In 2011, LED Lighting Taiwan will be jointly and simultaneously held with Photonics Festival in Taiwan, Display Taiwan and Solar Taiwan from June 14 to June 16 in 2011 in Nangang Exhibition Hall, providing the newest photonics information to the visitors attending these expositions. It is estimated that over 700 exhibitors will participate in these expos and showcase their latest photonic products; besides, there will be more than 2,000 booths in these expos. In addition, 40,000 buyers from countries such as Japan, China, Korea, the US, Germany, Saudi Arab, India, France and Singapore, will attend these expos. Th e total scale of these expos will be greater than ever.

2010 LED Lighting Taiwan and several special zones of the expo

Exhibitors attended the 2010 LED Lighting Taiwan included the leading LED manufacturers and the upstream and downstream manufacturers, together they exhibited a miniaturized version of the LED supply chain. These exhibitors included the big LED chip manufacturers such as Epistar Corp. and Formosa Epitaxy Inc.; the leading packaging companies such as Everlight Electronics Co., Lite-On Technology Corporation, Kingbright Electronics Co. and Edison Opto Corporation; the downstream application companies such as Delta E lectronics and Energyled Corp. as well as foreign corporations like Cree, Osram, Opto Semiconductor, Philips Lumileds Lighting, Seoul Semiconductor and Neo-Neon LED Lighting International Ltd., plus equipment manufacturers, such as Axitron, Veeco, SAMCO and ASM.

Taiwan government has announced plans to gradually replace the traffi c lights with LED lamps, and thus worked out a budget of NT$ 750 millions from 2009. It is estimated that 0.7 million traffi c lights will be replaced till October of 2011. From the aspect of roadside/street lights, Taiwan government will spend the total amount of 22 billion NT dollars to replace

the existing 0.8 million street l ights with the energy-saving LED lights. As of now, there are 5,353 LED street lights in 47 areas of Taiwan. As above, in 2011 LED Lighting Taiwan, the government agencies relating to the replacement are invited to a symposium to present the business opportunities and a Street Light Zone will be set up in the expo so that the relevant LED l i g h t m a n u f a c t u r e r s could demonstrate their products in the Zone. As the LED light market develops, a price-slashing war will take place in the future and hence the relevant LED light manufacturers need to enhance the value of their products. In addition, in the LED Boutique Zone, many finer, aesthetically appealing LED products w i l l b e d i s p l a y e d t o exhibit enhanced values and competitive edges. Th e products displayed in the LED Boutique Zone will give a brand new feeling to the visitors and reflected another facet of the competitiveness of Taiwan.

Fig. 2 Taiwan pushing for LED installation projects

Courtesy: PIDA

LED Street Lights

5.5BNTD

LED Traffi cSigns

500MNTD

OtherGovernmentProjects

220MNTD

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30 OPTOLINK International Edition 2010 Q4

LED Lighting Taiwan will lead the trends of the global LED lighting industry and will provide business opportunities to the global LED lighting industry

PIDA is one of the founding members of the IOA (International Optoelectronics Association) and has dedicated itself to the long-term development of the global photonics industry. The PIDA holds annual Photonics Festival exhibition, which provides a communication platform between the domestic and foreign photonics industries, and provides many business opportunities for the Taiwan photonics industry. In 2010, PIDA held the 15th annual meeting of the IOA and the cross-strait business opportunity symposium. In 2011, the PIDA and Cree, which is a leading LED manufacturer, will jointly host and hold the Taiwan LED City Forum. The city of Raleigh in the US was the first city in the world to join the LED City Project and hence became

the first LED city in the world. Till now, seven countries and 24 cities have joined the project. Other countries (such as Europe, the US, China, Korea and Japan) that have joined in the Project will attend the Taiwan LED City Forum in June of 2011. Government agencies from different countries will demonstrate how the LED City Project is implemented in respective country and the current achievements in the reduction of the emission of carbon dioxide.

Besides, lighting in remote areas other than the municipal regions will provide a lot of business opportunities. PIDA first co-worked with the World Bank to jointly host the project of Lighting Africa in 2010, an explanatory meeting for the project was held in Taiwan to facilitate the entry of the relevant manufacturers of Taiwan into the off-grid lighting market of Africa. The meeting was given warm welcome.

In 2011, the PIDA and the office in charge of the project of Lighting Africa will jointly hold Taiwan Off-Grid Lighting Forum, which is larger in scale than the explanatory meeting

FIG.3 LED Lighting Taiwan 2010Courtesy: PIDA

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for the project in 2010. In the Forum, the latest trends in off-grid lighting in many countries will be discussed and the focus will be directed towards how to assist the relevant manufacturers of Taiwan obtain the 10 billion US dollars business opportunities posed by the gradual replacement of the traditional, low-effi ciency lights in Africa.

Other LED lighting symposiums held in 2011 will be about the developmental trends in various regions of the world, the special lighting applications, OLED and the cooperative modes between the Taiwan LED industry and the LED industry in China in the future. As the Economic Cooperation Framework Agreement (ECFA) has already been signed by Taiwan and China, the cross-strait cooperation will be greater. A symposium about the photonics industries of Taiwan and China and the business opportunities posed by the cooperation between the photonics industries of Taiwan and China will be jointly held by the PIDA and the photonics association of the Fujian Province in 2011. People from the photonics industry, the academia and the government of China and the people from the photonics industry of Taiwan will be invited to the symposium. In the symposium, the developmental trends in and policies regarding LED, photovoltaic power generation and display products will be discussed to spur interaction between Taiwan and China. Th e symposium will be a prelude to the future cooperation. Since 2011 LED Lighting Taiwan comprises many activities and a lot of LED products will be displayed in the exhibition, the 2011 LED Lighting Taiwan will be an important LED event for promoting synergy and international business opportunities for both Taiwan LED manufacturers and their foreign counterparts.

The vision of Living Green will be shown and addressed in the Ecopolis zone

In response to the Living Green , a special Ecopolis zone will be implemented in the exhibition hall. Eco-polis, fi rst proposed by the ex-Soviet Union ecologist O.Yanitsky, is a concept which uses green technology-based solutions for

building future mega-city. A total of more than 20 eco cities and science parks will present their achievements in the expo and share their experience with each other. With regard to the two global lighting projects (LED City and City People Lighting, CPL), which were initiated by Cree and Philips, achievements and concrete applications of LED lighting of the two projects will be presented in the expo. In addition, other green technologies in energy storage, electric carts, and smart grid will also be presented and addressed in the expo. The 2011 Photonics Festival in Taiwan and LED Lighting Taiwan will deliver a brand new look to the visitors.

FIG.4 LED Lighting Taiwan 2010Courtesy: PIDA

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Ecopolis: Building a Sustainable FutureDan Guo

The irreversible trend of urbanization has driven the population to

concentrate in municipal areas. According to a survey, more than

50% of the world’s population lives in the cities, and the fi gure will

rise to more than 75% by 2050. The growing population has put

a lot of pressure on the urban environment and made it a critical

mission for people to find out how to live and thrive with the

environment. “Ecopolis” – a synonym to “Sustainable city” – may be

the salvation for people.

32 OPTOLINK International Edition 2010 Q4

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The Ecopolis concept

Eco-polis, first proposed by the ex-Soviet Union ecologist O.Yanitsky, is a concept which uses green technology-based solutions for building future mega-city. Also based on the definition of Wikipedia, Ecopolis, namely a sustainable city, or eco-city, is a city designed with consideration of environmental impact and dedicated to minimization of required inputs of energy, water and food, and waste output of heat, air pollution, and water pollution.

As a whole, a sustainable city should be self-contained and relies on the surrounding environment to the least extent, and powers itself with renewable sources of energy. In doing so, it is possible to create the smallest possible ecological footprint, to produce the lowest quantity of pollution, and to recycle waste and to convert it to energy, thereby causing the minimal impact to climate change.

In the following paragraphs, this article is going to describe how Taiwan and other countries tackle the Ecopolis issue, and how the photonics industry, not only the Taiwan manufacturers but also their counterparts from the rest of the world, react to the issue.

Ecopolis in the Asia-Pacific Region

Ota City, Japan

As a leading country in the PV field, Japan is ambitious in building Ota City, a city north of Tokyo and one of Japan's sunniest spots, into the demonstration site for world PV installations. According to the city authority, since 1998, the city has invested in solar power, and thanks to the solar panel subsidies from the Japanese government, the city is calling for local contractors and solar cell manufacturers like Sharp to help embody the solar plan.

Japan announced in 2008 that it is going to spend 92 million US dollars for solar panels for households, and another 246 million US dollars for subsidies in the year starting April 2009. It is estimated that about 100,000 homes would have solar panels installed with the subsidy.

Such a policy really helps to encourage the installation process, as for now, in Ota City, there are 553 houses equipped with PV systems with a total PV capacity reaching 2,129 kW. The average capacity per house is 3.85 kW.

The solar panels installed in Ota City are distributed for free and have become an important factor in attracting people to move to the city. Besides, the steady power supply and blackout-free characteristics are also advantages provided by solar panels. Meanwhile, a lot of small solar power generators can be connected to the power grid, making it possible for electricity buy-back.

The Japanese government is hoping that the Ota City experience could be duplicated in some other areas in Japan, government officials are taking steps to form a comprehensive strategy involving both corporations and local government to expand the solar grid to other parts of the country.

Sino-Singapore Tianjin Eco-city

With its fast developing pace, China is aggressively aiming at building an economically thriving, environmentally friendly, socially harmonious and resource-efficient city. And that is the concept of the whole Sino-Singapore Tianjin Eco-city project. The key concept of the Sino-Singapore Tianjin Eco-city is firmly rooted in "three harmonies" - man living in harmony with man, now and for future generations; man living in harmony with economic activities; and man living in harmony with the environment.

FIG.1 Solar panel installations in Ota City

Courtesy: Reuters

33OPTOLINK International Edition 2010 Q4

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The overall layout of the Sino-Singapore Tianjin Eco-city comprises:

one spine: the eco-valley;three centers: one city center and two sub-centers;four districs: four integrated development districts;one island: the green core comprising the central eco-island

and water system;three water bodies: water pond, old courses of the Ji

Canal; andsix corridors: eco-corridors around the central eco-island.

According to the Sino-Singapore Tianjin Eco-city Joint Steering Council (JSC), the Tianjin Eco-city is a joint effort between China and Singapore and is one way of demonstrating the determination of both countries in reconciling global climate change, strengthening environmental protection, resource and energy conservation, and building a harmonious society. Its aim is to create a model, which will benefit not only other cities in the PRC, but also other countries that are facing similar challenges.

The Tianjin Eco-city seeks to differentiate itself in several ways. The key focus of JSC is to sustain a liveable city and find good urban solutions to deal with the challenges of high-density urban living. The JSC tries to build a practical, scalable and replicable city that will meet the needs of other fast-growing cities in China and the world. Overall, the Eco-city project covers a broad range including air and water quality, preservation of the natural ecology and biodiversity, green space provision, green buildings, green consumption and transportation within the Eco-city, waste management and recycling, energy conservation, and adoption of renewable energy.

As to the current progress, the groundbreaking ceremonies for various projects in the Tianjin Eco-city were held in 2009. For example, the Keppel Land development, which broke ground on 27 November 2009, is a 35 hectare-large integrated commercial and residential development area. The Eco-Industrial Park will have built factories housing light and clean industries from green business clusters.

In 2010 the Eco-city moved into a new development phase,

as various other projects such as the constructions for the Eco-Business Park and the first schools in the Eco-city were started, as well as the road and water services networks in the area.

Taiwan government’s Ecopolis plan

In response to the green wave, the Taiwan government has selected several key strategic industries to be developed in 2011, including intelligent green building and EVs (electric vehicles). The government promises to make green buildings more widely available and affordable to the public in Taiwan, setting the stage to help generate more business opportunities and incentives, create domestic job opportunities, and lead the transformation and development of Taiwan's economy, especially for those that can integrate information-communication technology (ICT) with construction and eco-friendliness technologies.

As to green energy and intelligent green buildings, the

FIG.2 Sino-Singapore Tianjin Eco-city

Courtesy: PIDA

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35OPTOLINK International Edition 2010 Q4

government has drafted a few master plans as follows:1. Promoting Investment in the Manufacture of CIGS and

Other Solar Cells in Taiwan, such as promoting expansion of investment in the manufacture of CIGS and other solar cells in Taiwan; promoting the introduction of new manufacturing processes; and promoting the conduct of R&D on related equipments and materials.

2. Intelligent Green Building Industry -The Project for Grading and Rewarding Green Remodeling of Convenience Stores, such as conducting a grading system for green convenience stores, issuing rewards to encourage convenience stores to carry out energy-saving remodeling, and providing technical consulting services.

3. Renewable Energy Electric Power Equipment Master Plan, according to the Bureau of Energy, Ministry of Economic Affairs, there are two major aspects:

The promotion of clean energy has been high on the policy agenda in many countries, including the US, Japan, the UK, Germany, and Korea. Taiwan has also

been active in this regard. On July 8th, 2009, Taiwan's legislature passed the Renewable Energy Development Act to provide the legal basis for promoting the development of the renewable energy industry in Taiwan.

The definition of renewable energy refers to solar energy, wind power, geothermal energy, ocean energy, and non pumped storage hydropower. Non pumped storage hydropower is the energy produced from domestic general waste and general industrial waste and/or derived from the treatment of said wastes.

Ecopolis from the view of the photonics industry

Targeting at the potential green market of Ecopolis, various initiatives have been proposed by different photonics manufacturers/providers or the like to promote the green concept in daily life.

Take LED lighting for example; it is perhaps the most

FIG.3 Building Decorated by LED LightingCourtesy: PIDA

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36 OPTOLINK International Edition 2010 Q4

dramatic change the industry has witnessed since the invention of electric light itself. LEDs are transforming the nature of lighting by opening up new possibilities for how and where artificial light is used to enhance the human experience. From a statistics done by the U.S. Department of Energy (DOE), rapid adoption of LED lighting in the U.S. over the next 20 years can:

* Reduce electricity demands for lighting by a third. * Eliminate 258 million metric tons of carbon emissions * Avoid building 40 new power plants. * Anticipate financial savings exceeding $200 billion.

Here are some examples:

LED city

Initiated by Cree, the LED City Program works to save, protect and improve quality of life. According to Cree, the LED City Program offers participation in a growing community of cities from around the world that are switching to LED lighting for significant energy and maintenance cost savings. Cree intends to help participants see LED lighting as a strategic step toward achieving their goals to reduce carbon

dioxide emissions.Cree's LED City Program was established in 2007 to

accelerate implementation of LED lighting. The company touts the benefits that can be achieved through LED lighting and encourages users to share experiences and data. Since the LED City Program started, it helped cities across the world move to solid-state lighting. Cree announced that these cities are regularly reporting energy savings of 50 to 80 percent and maintenance cost avoidance in the hundreds of thousands of dollars, over the life of the fixtures. The LED City Program also provide a forum like the LED City Council Meetings, where buyers and implementers can get information, discuss best practices and share lessons learned.

Recent ly, the U.S. DOE and Cree announce that U.S. participants in the Cree LED City Program will join forces with the DOE Municipal Solid-State Street Lighting Consortium (Consortium), a voluntary group of representatives from interested municipalities, utilities and quality lighting professionals. The Consortium will provide ongoing national organizational structure and guidance to LED City members and new members in the process of evaluating solid-state street lighting technologies meant

FIG.4 Stadium with Solar PanelsCourtesy: PIDA

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for public streets and other public areas. The Consortium currently has nearly 400 members in 48 states, 5 Canadian provinces, and four other countries, who seek to share technical information and experiences related to LED street and area lighting demonstrations.

City People Lighting (CPL)

Proposed by Philips and aimed at sustainable and livable cities, the City.People.Light (CPL) award is an annual competition which is run in conjunction with the Lighting Urban Community International Association (LUCI). It promotes the use of light in urban development and honors towns or cities that remodel the urban environment through the medium of light.

Philips Lighting, a division of Philips, thinks that life revolves around light. Light affects our mood, improves our well-being, and enables us to experience and achieve more. As society focuses more and more on the importance of climate protection and become more environmentally aware in general, energy efficient lighting solutions are increasingly in demand. It is estimated that buildings and streets account

for around 75% of all energy used for lighting. Hence, Philips Lighting focuses on innovative ways of using light to simply enhance people's lives where they live and work – in the home, at school, at work, in shops and public places, as well as on the road.

By working with architects, lighting designers, city planners, public authorities, and with consumers, Philips Lighting seeks to create meaningful innovative products and solutions which simply enhance people's lives with light.

The city of Jyväskylä in Finland has been awarded the first prize in the 2009 city.people.light awards, which honors participants who demonstrate the contribution lighting to the well-being of those who live, work or visit a city or town.

At the award presenting ceremony, the 2009 city.people.light first prize was presented in recognition of the city's City of Light project. This initiative set out to position the city as a forerunner in outdoor lighting, investing in the latest lighting technology to enhance its architecture. Jyvaskyla adopted an approach where lighting is a major component of the city's urban identity, and in the meantime achieving energy efficiency, reducing light pollution and safety, and improving the quality of life of the city's inhabitants.

FIG.5 Water tower in KuokkalaCourtesy: the City of Jyväskylä

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Electric Vehicle

People living in Ecopolis will most likely use electric vehicle (EV) as a transportation means for commuting. Electric vehicle, as opposed to vehicles using internal combustion engines, uses one or more electric motors for propulsion. Electric vehicles first came into existence in the mid-19th century, when electricity was among the preferred methods for motor vehicle propulsion, providing a level of comfort and ease of operation. Although the internal combustion engine (ICE) is the dominant propulsion method for motor vehicles but electric power has remained commonplace in other vehicle types, such as trains and smaller vehicles of all types.

During the last few decades, increased concern over the environmental impact of the internal combustion engine, along with the peak oil price, has led to renewed interest in an electric transportation infrastructure. Furthermore, one advantage of the electric vehicles is that the electricity they consume can be generated from a wide range of sources, including fossil fuels, nuclear power, and renewable sources such as tidal power, solar power, and wind power or any combination of those. The wake of Ecopolis concept will make EV more applicable than ever.

LUXGEN EV+ from Taiwan

EV+, an electric vehicle made by Luxgen, which is a brand under Taiwan's Yulon Group, is another milestone set by

Taiwan manufacturers. Luxgen claims that when it comes to carbon reduction, the electric vehicle does not emit any carbon dioxide in driving, making it the optimal choice of a zero-emission in the current mobility technology. Its energy efficiency is twice higher of gasoline cars, or 1.7 times higher of hybrid cars. When using the renewable power generation, its total energy efficiency can reach as high as 80%.

Luxgen EV+ is jointly developed by Yulon Group and the global electric vehicle pioneer, AC Propulsion (ACP), which helps develop the core technology of electric vehicle and innovative power technology for providing high performance and long range. Through the rotating magnetic field generation by the electric energy, the motor drives the vehicle, with an output power reaching as high as 150kW (201hp), offering an excellent performance and driving fun.

Meanwhile, Luxgen EV+ is appointed as the Official Green Shuttle for 2010 Taipei Int'l Flora Expo. The 2010 Taipei International Flora Expo is the first international Expo to take place in Taiwan. Luxgen has given its full support by supplying 20 of its cutting-edge full electric EV+ vehicles to serve the green shuttle services during 2010 Taipei International Flora Expo.

During the 2010 Taipei International Flora Expo, Luxgen's full electric EV+ will serve as the zero emission green shuttles for tourists from all over the world and provide a great opportunity for the general public to experience the full electric vehicles. During the 6 months duration of the expo, Luxgen expects its EV+ models will accumulate more than 350,000 km of real world usage and allow more than 100,000 passengers from around the world to experience the future of the public and personal transportation for the first time in their life.

The first mass production model: Nissan Leaf

T h e Ni s s a n L E A F ( w h i c h s t a n d s f o r L e a d i n g , Environmentally friendly, Affordable, Family car) is an electric car manufactured by Nissan in December 2010. The Leaf is the first mass-produced electric car for sale from a major car manufacturer. The United States Environmental

FIG.6 EV+ at the 2010 Taipei International Flora Expo

Courtesy: Luxgen

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Protection Agency determined the range to be 117 kilometers, with an energy consumption of 765 kJ/km and rated the Leaf 's combined fuel economy at 99 miles per gallon gasoline equivalent. Nissan claims the vehicle to be 100% Electric, 0 Emissions , the company said that LEAF has no tailpipe, and no tailpipe means zero emissions. Add in batteries as well as home charging capabilities will help people begin a transition to a zero-emissions future.

Deliveries began in the United States on December 11, 2010, and on December 22 in Japan. Sales are scheduled to begin in Portugal in January 2011, Ireland in February, the United Kingdom in March, with global market availability planned for 2012.

Come experience Ecopolis in PFT

Organized by PIDA, the Ecopolis zone in the Photonics Festival in Taiwan 2011 (PFT 2011) is specif ical ly designed to present different perspectives of the Photonics Technologies linking with the Green concept and the final

Ecopolis vision. The Ecopolis zone comprises three aspect, the fi rst promotes the current status/development of

FIG.7 EV+ Providing No-emission Riding Experience

Courtesy: Luxgen

government agencies and science parks and highlights the major achievements so far; the second presents the efforts and concept of the two lighting plans, namely LED City and City People Lighting (CPL) projects; the third aspect talks about energy storage and electric vehicles and invites manufacturers to demonstrate their latest progress in these green technologies. The Photonics Festival in Taiwan 2011 is going to deliver the most realistic green experience to the audience for sure.

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Unicond Brings Light to Chilean MinersBy PIDA

A miner's helmet is the brief hope when he is

trapped deep underground with its light still working for tens of hours, and that's what we are working for, said Sable Huang, Director of Taiwan-based Unicond Technology Co., Ltd.

Unicond is a new force in the light-emitting diode (LED) industry which has been established for just a few months under a mission given by a highly respected elder member of Ms. Huang's family. As Ms. Huang recalled, it was someday after a mining accident taking place at a state-owned coal mine in north China's Shanxi province in early 2010.

The disaster started in the afternoon on Sunday when workers dug into a network of old, water-filled shafts. Suddenly the flood came and destroyed the mine. Over a thousand rescue workers were called together to find survivor or recover bodies, along with a troop of volunteers bringing pipes to pump out water.

The rescuers raced against time and bad weather to save the victims as death

toll rises up. After eight days and nights, the rescue efforts came to an end. According to the local government, in the end of the first day, 108 of the total 261 workers in the mine were saved from drowning while the rest remain trapped. 115 more were pulled out of the pit before the rescue team evacuated. Sadly, 38 drowned in the eight feet of water.

A rescue worker told a local media that he had been impressed by the experienced miners who were calm and brave during the period underground. He related something as told by the survivors. At the first moment the accident erupted, most of them turned off the mine lamps and left solely one. One continued to light up the tunnel after the lamp in use dim gradually.

Humanitarian relief was scaled up after the tragedy dropped the curtain, said Ms. Huang, but since this kind of catastrophe happens frequently in the world, the reason we are putting our plan into action is to bring the importance of occupational safety to employers.

A critical mission

T h e f a c t b e h i n d M s . Hu ang ' s statement is indeed a serious problem. According to State Administration of Coal Mine Safety, in 2009 the deadly mining accidents in China took away more than 2,600 human lives, or seven per day. The astonishing number leads China to one of the countries where mine disasters never been completely ceased.

The venerable elder of the family encouraged Ms. Huang to embark on the research and development of a safe, rigid and long-time lighting lamp because it is a mandatory piece of equipment for any miner working underground.

Among others, coal mining is the most dangerous because miners' lamps or candles ignited the gases or coal dust trapped in the mines and caused massive explosions, said Ms. Huang. Once a terrible explosion occurs, almost all workers in the tunnel have slight chances to eke out an existence. To prevent mine explosions, studies

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have been conducted in the society.Ms. Huang said, over years, scientists

have fabricated several safety lamp models like substituted gasoline for oil to gradually lessen the danger of explosions, but they did not eliminate them. In the early 1900s, roughly 53 percent of mine explosions were still caused by miners' lamps, even the safety lamps triggered at least two explosions, according the U.S. Bureau of Mines.

Th e electric lamp made a stage pose then and was expected to become a successful portable electric mine lamp that can replace carbon fi lament lamps because it used little current, the battery was small and light enough that miners could carry them and still move about freely. Until today when technology is advanced enough to reduce the R&D cost does LED bulb have the chance to emerge from the numerous experimental models, said Ms. Huang.

Ms. Huang boasted of Unicond's innovatively designed Li-ion cap lamp which combines the latest lighting and battery technologies to result in a brighter and lighter cap lamp. She said the cap lamp uses lithium-ion technology in conjunction with a purpose designed LED the cap lamp

FIG.1 Sable Huang, Director of Unicond Technology, showcased their LED cap lampCourtesy: PIDA

is designed in accordance with the Restriction of Hazardous Substances Directive (RoHS).

She also explained that the cutting-edge technology is not only much smaller and ergonomically designed for wearer more comfortable than the traditional lead acid cap lamp, and they are one third of the weight at only 600 g. In addition, the use of lithium-ion technology also removes numerous hazards associated with the use of lead acid style batteries.

Un l i k e t r a d i t i o n a l l e a d a c i d batteries, lithium-ion doesn't contain dangerous chemicals or heavy metals and requires no maintenance such as topping up of acid. The cap lamp, designed to withstand the harshest underground conditions, signifi cantly reduces cost of ownership with no requirement to replace bulbs and a service life three times longer than lead acid batteries.

To prolong the life of the cap lamp battery, the Lithium-ion battery has an over charge protection system that will automatically cut off the circuit to protect the battery from being over charged. Additionally, there is an automatic power off in the cap lamp so that if the surface of the lamp or

the LED is broken it will automatically turn the power off for protection.

The future’s so bright for LED cap lamp

Bolstered by the advantageous technology, Ms. Huang showcased the cap lamp to enterprises in Central America in early November during a business trip led by Taiwan External Trade Development Council to seek more trade opportunities with local businesses. She said high opinions as well as compliments crowded in as the cap lamp caught prospects eyes on the spot.

We're hoping to expand our capac ity in the southern c ity of Dongguan in China to meet new customers needs as the orders for the LED cap lamp have fl ooded in starting mid November, said Ms. Huang. She declined to let out the exact number generated from the trip, but gave a rough basis of USD three million by stressing that the trend is taking off and will fast grow as more and more government are putting high emphasis on the occupational safety.

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FIG.1 Living Ambiance to create different light in occaionsCourtesy: Philips

Philips— LED Boutique of Sense and SimplicityBy Angel Chiou

Philips, as one of the largest design organization in the world, is set to

launch a series of LED lighting products in 2011.

The s te l lar por t fol io was f i rst pres ented las t Oc tob er in Hong Kong International Lighting Fair 2010, including Arcitone featuring a r c h i t e c t u r a l d e s i g n s f o r t h e postmodern home; LivingAmbiance that creates diff erent ambiance through l i g ht i ng ; A mbi ance Access or ie s presenting stylish illuminant household items; and Ledino that fuses elegant designs with the latest cool white, high-powered LEDs. All the above target around the theme Homes of the

Future: LED by Design.

To P h i l i p s , m a k i n g b e t t e r lighting products is important, but not the foremost c o n c e r n . T h e

company is much more ambitious to enhance human life with light. Philips believes human life revolves around light. It brings human better productivity and sense of security, and even aff ects people s mood.

In this sense, Philips showcases L i v i n A m b i a n c e w h i c h e n a b l e consumers to change l ight color in accordance with the moods and occasions. LivingAmbiance integrates multiple luminaires and lamps to create diff erent ambiance settings with adjustable white and colored light. Consumers can change instantly with remote control through an in-built wireless system.

LivingAmbiance is a collection that comprises multiple sub-seriesLivingColors, LivingColors Generation 2, LivingWhite, a l l of which use SmartLink technology based on the global ZigBee industry standard. Colors of rooms and household items can now be adjusted to consumer prefer.

T h e o t h e r l ight ing ser ies l a u n c h e d b y Philips is Ledino c o l l e c t i o n . L e d i n o i s t h e w o r l d s f i r s t complete range of indoor lighting using advanced LED technolog y. Featuring non mercury, higher energy efficiency, longer battery life and less CO2 emissions, LED is one of the most potential light sources to replace current incandescent light bulbs. Philips considers LED as a light with a minimalist essence that defies traditional boundaries, creating light and light forms of inspiring purity and beauty. The adoption of LED technology is Philips one step forward to approach sustainability through minimal environmental impact.

Philips Ledino collection comprises a broad range of indoor and outdoor

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l i g h t i n g f i x t u r e . A c c o r d i n g t o estimation, the LED technology saves up to 80% power in comparison with traditional incandescent bulbs, helping consumers to save money on their electricity bills and contribute to preserving the environment.

Unlike conventional lighting fi xture, this Ledino table light is of a sleek and pebble-like shape. Its LED module combines 3 LEDs in a synthetic and aluminum housing. When switched on, the light would project to the cap and then reflect and diffuse to the

room. Consumers can enjoy the cozy ambiance by being surrounded by the warm white light.

Like Philips s brand promise Sense and Simplicity, Philips design is far from conspicuousness and ostentation. It focuses on the improvement of hu m an l i v i ng an d e nv i ron m e nt sustainability. To Philips, a good design is to create products and solutions that satisfy people's needs, empower them and make them happier. All of this while respecting the environment in which human lives.

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QisDesign— LED Boutique that Catch Your EyeBy Angel Chiou

Thinking of indo or l i g ht ing , what pops up in minds might

be a bulb with a lightshade. However QisDesign would defi nitely break these stereotypes!

QisDesign is part of Qisda, a leading Taiwanese tech company as well as a global OEM/ ODM provider of a variety of products such as LCD monitors, projectors, multifunctional printers, mobile phones, and etc. In 2009, Qisda integrated its design and R&D group to establish QisDesign a brand name targets on home décor market. To enter the new fi eld of design, Qisda is in fact well prepared.

According to Manfred Wang, VP & Chief Design Offi cer of Creative Design Center in Qisda, Taiwan tech industry has grown mature. In this circumstance, industry players either compress both price and profit margins, or approach differentiation through value adding.

And deign seems a good solution, Wang added.

Qis da has a s ol id ground and abundant resource in IT industry, as

well as a group of design experts from various fields in industrial design, graphic design, market research, user interface, mechanical design, computer-aided design and prototype production. When the awareness of global warming rises and green products becomes customers favor, QisDesign soon targets on LEDs to launch series of elite and fashionable lighting fi xtures.

Talking about life style products especially lighting fixtures, however, most respected brands are primarily from Italy and France. These brand companies are venerable and long-s tanding . How QisDes ign could

outstand among its strong competitors? The different light source, says

Wang.Incandescent bulbs are still used as

major light source in European lighting fixture design. It gives QisDesign an opportunity to enter the market.

FIG.1 Crystal Light- “shimmering with silver, sparkling like diamonds, glittering with illuminating refl ection”

Courtesy: Qisda

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QisDesign orients itself as a designer of l ight ing bout iques that adopt new light source LED and OLED. According to Wang, the replacement period of lighting fixtures will largely increase in the future due to the long life feature of LEDs. At that time, the criteria that aff ect customers choice of a lighting fixture would no long hinge on illuminating function, but the add value home décor design.

R i s i n g b e y o n d t r a d i t i o n a l boundaries, QisDesign s LED lighting fixtures amaze consumers by bringing them a sense-rich experience. Based on the brand philosophy- Imagine another possibility , all products combines edgy LED technology and sophisticated design to satisfy both functional and aesthetic needs.

The Cr ystal Light launched by QisDesign is defi nitely one of the most special lighting products that amaze

everyone. This lighting boutique is inspired by crystal mines in nature, which also gives the product a unique geometric shape. Each cubic unit is of an all-in-one design and can be assembled through magnets into any forms. When it is off , the product itself is a decoration; when turned on, the LED bulb inside beams through the diff user and glow with soft light.

Crystal Light also functions as an atmosphere creator with its fascinating color changing feature. Customers can use remote controls to change diff erent light mode in accordance to the mood and environment. The Crystal Light not only provides consumers with illumination, but also stimulates their imagination.

The Coral Reef Light collection is a collaboration of QisDesign and Taiwan National Museum of Marine Biology and Aquarium. Among all, Coral Reef

LED Floor Light was announced to win German iF Product Design Award 2011, one of the most prestigious design awards in the world. Additionally, an US-based design website 3rings also posted that QisDesign s Coral Reef Floor Light tops its list of ten progressive fl oor lamps in 2010.

The appearance of Coral Reef LED Floor Light is a mimic of coral reef in the ocean. Th is exquisite lighting fi xture has an overlapping 3 layers of petals. Thanks to the company s advanced opto-mechatronics technology, each petal is clustered with 92 LEDs to allow for the maximum light output while keeping thermal problems away from the fi xture. Th e petals can be activated independently by horizontal swivel, and thus create soft light ambience to bring into room the serenity deep beneath the sea.

FIG.2 Coral Reef LED Floor LightCourtesy: Qisda

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High Tech Solutions have a name – GrenzebachPress Release

Grenzebach has achieved a leading position as an acknowledged

specialist in handling, processing and automation technology. The company designs, manufactures and delivers fabrication lines and components for the production and processing of flat glass and building panels, for processing of gypsum from raw material to fi nished plasterboard and special equipment for cutting and drying of veneers. Besides, Grenzebach also provides production technology for display glass including clean room applications, technology for thin-fi lm photovoltaic modules, process technology and automation systems for various industries as well as baggage handling equipment for airports.

In order to strengthen its product lines, various process and optical quality inspection systems and a comprehensive spectrum of fe red

by its Competence Center Service complement the product range. With production facilities in Germany, the USA and China, Grenzebach is always close to our clients. Local support and service can also be obtained from one of our many representations throughout the world.

For over 40 years Grenzebach has been a leading supplier of flat glass production machinery and offers a comprehensive range of equipment. The connection to the TFT/LCD industry is very obvious. For example, the company has developed various applications for clean room glass handling technology, including robot integrat ion, automation, sputter handling system and all software related projects. From initial planning, design, production, intelligent control solutions, commissioning and after

FIG.1 Automation device provided by GrenzebachCourtesy: Grenzebach

sales service, Grenzebach can offer customers a comprehensive range of services.

The scope of supply for the Thin Glass Industry:

- In-line Sputter handling system- Normal or Wire Cassette Loading / unloading system- Packer / Un-packer- Glass transport conveyors or stages- Alignment conveyors- Robot handling- Accumulator & Stocker- Buff er stage or system - Control and automation systems- Machine and line control- Host computers- Optimisation- Hotline supportFor further information please refer

to : www.grenzebach.com

FIG.2 Automation device provided by GrenzebachCourtesy: Grenzebach

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