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Where are you? You are already in programmatic but you want to scale up your revenue quickly Boost your revenue How does it bring you one step further? A holistic approach to programmatic revenue generation allowing you to get the most out of your online inventory. No matter what format, campaign type or device, you don’t have to search for additional tools. You save costs, get the highest ROI and maximise revenue short and long-term What are you looking for? A solution to optimise your environment for transparency, efficiency and revenue You have been running an increasingly complicated set up to drive revenue and it is now time to optimise your set up If you have... Your own ad ecosystem Multiple technologies working next to each other Optimise your ROI You have no programmatic infrastructure yet and want to start earning money from programmatic ad sales Build your programmatic business How does it bring you one step further? Creating presence in the programmatic market with a state of the art and intuitive system which directly increases your revenue via the programmatic ecosystem. It gives opportunities to optimise your yield in your own environment by letting different buyers compete which each other If you have... A leading adserver A sales department selling directly to agencies What are you looking for? New revenue on top of your directly sold campaigns If you have... An SSP as part of your set up Your own yield optimisation team What are you looking for? A tactical solution for quick wins and access to more demand How does it bring you one step further? First step to know the real value of your audience with quick access to more demand. You give all programmatic buyers access to all types of impressions, creating a level playing field between programmatic buyers and direct campaigns Build Boost Optimise

Optimise Build What are you looking for?€¦ · yet and want to start earning money from programmatic ad sales Build your programmatic business How does it bring you one step further?

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Page 1: Optimise Build What are you looking for?€¦ · yet and want to start earning money from programmatic ad sales Build your programmatic business How does it bring you one step further?

Where are you?

You are already in programmatic but you want to scale up your revenue quickly

Boost your revenue

How does it bring you one step further?

A holistic approach to programmatic revenue generation allowing you to get the most out of your online inventory. No matter what format, campaign type or device, you don’t have to search for additional tools.You save costs, get the highest ROI and maximise revenue short and long-term

What are you looking for?

A solution to optimise your environment for transparency, efficiency and revenue

You have been running an increasingly complicated set up to drive revenue and it is now time to optimise your set up

If you have...

Your own ad ecosystem

Multiple technologies working next to each other

Optimise your ROI

You have no programmatic infrastructure yet and want to start earning money

from programmatic ad sales

Build your programmatic business

How does it bring youone step further?

Creating presence in the programmatic market with a state of the art and intuitive

system which directly increases your revenue via

the programmatic ecosystem. It gives opportunities to

optimise your yield in your own environment by letting

different buyers competewhich each other

If you have...

A leading adserver

A sales department selling directly to agencies

What are you looking for?

New revenue on top of your directly sold campaigns

If you have...

An SSP as part of your set up

Your own yield optimisation team

What are you looking for?

A tactical solution for quick wins and access to more demand

How does it bring you one step further?

First step to know the real value of your audience with quick access to more demand. You give all programmatic buyers access to all types of impressions, creating a level playing field between programmatic buyers and direct campaigns

Build

Boost

Optimise

Page 2: Optimise Build What are you looking for?€¦ · yet and want to start earning money from programmatic ad sales Build your programmatic business How does it bring you one step further?

For more information, feel free to contact

www.improvedigital.com

LONDON+44 207 90 71 424

MADRID+34 638 09 11 56

AMSTERDAM+31 202 620 277

MUNICH+49 89 189 149 80

[email protected]

Price & revenue TransparencyNo hidden fees

Maximum RevenueProgrammatic and direct compete in a single auction

Smarter automated inventory management

Content Provider FocusedNo conflict

Independent PartnerA neutral platform that works well with any kind of buying tech ( example: Progr. Guaranteed)

Contact us

8 Offices across [email protected]

Improve Digital is the All-in-One Advertising Platform for Publishers, Content Providers and Broadcasters.

Improve Digital’s mission is to build smart, efficient, and responsible digital businesses for its enterprise customers. It creates the technology that makes advertising marketplaces possible. Content providers, digital publishers and broadcasters use that technology to monetise their video, mobile and web advertising inventory.

The company works with over 250 of the world’s top media owners, an audience of more than 600 million unique visitors and, through them, supports the efforts of 112,000 advertisers each month. Improve Digital is a Swisscom company with offices located in London, Amsterdam, Munich, Antwerp, Milan, Barcelona and Paris.

Quick Facts

Foundedin 2008

10 YearsExperience

160 Employees

+ 5 000Buying Partners

+ 112 000Advertisers

+ 20 Billion Impressions per Month

8 Officesaccross Europe

+250 Content Providers