IRSA 2011

Online Everything: Reaching Students Using Social Media and New Technologies

Engage Indiana

Who are we?

» Devan Fox˃ Graduate Assistant-Intramural Sports, Indiana State University

» Ben Peak˃ Assistant Director-Informal Sports, Ball State University

» Eric Kammeyer˃ Assistant Director-Intramural and Club Sports, Butler University

imleagues

Key features of imleagues:» Completely free» On-line registration/payment» Easy scheduling » Participation statistics» Referee scheduler option» Mass text/email option» League settings» One day events » Surveys

imleagues

Challenges with imleagues:» All students must create a profile through imleagues» Transferring enrollment uploads from the University

to imleagues» How to manage team payments» Getting the older student population to buy into the

program

Blogs

4 Major uses:» Club sports

˃ Free if hosted by university, theme options, credibility/recruitment, Yr-Yr access

» Committees/associations/councils (IRSA)˃ Easy editing, landing site, email reduction, historical record keeping

» Personal Portfolios ˃ Self promotion, personal integration

» Small Business ˃ Website feel, SEO features, integrates your marketing, no html necessary

» Let’s take a closer look…at Wordpress.

iPad Uses

4 Major uses:» imleagues

˃ Access, Updating scores, forms/contact lists,

» E-form collection˃ Paperless˃ Use of Google Docs

» Surveys˃ Instantaneous Feedback

+ Opportunities lost

» Clock in/out˃ May need 3G depending on wireless network

» Pics/video, Weather Radar, Contact lists

iPad Issues

Pitfalls of iPads:» Building Hours

˃ Battery Life

» Front time to build the documents/database» Internet Signal» Potential Weather Issues» Additional Costs for cases

We work in a Rec Center!

Video

Why Use Video?» Video highlights for programs» Purdue, Butler, Ball State, IU

˃ Training (IM, Facilities)+ Game Stations (IU)

˃ Video Highlights for your website˃ Top Play of the Week˃ Top Fitness Move of the Week˃ Promo Pieces˃ Security

+ Big Brother?

» Who is using what?˃ Adobe˃ Movie Maker˃ iMovie

Social Media

Brief strategies of social media» Facebook

˃ Butler, Ball State, Notre Dame, IU, Purdue, IU South Bend, Indiana State University

+ Contests (# of “likes”), pics, updates, early promotions

» Twitter˃ Butler, IU, Purdue

+ Quick alerts to landing page or pics of programs

» Youtube˃ Notre Dame, IU, Purdue, Butler, Ball State

+ Example: Battleship

Other Tech Stuff

What are some other techy things people are doing?» QR codes: quick access to sites, game with patrons

˃ Butler University

» Orgsync: club organization and promotion˃ Indiana State University

» Mail Chimp: strategic marketing email marketing˃ University of Notre Dame˃ Butler University

» Want more info on anything discussed today?

Thank you.

Questions?