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ONA 2012 – Collaboration vs. Competition

ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

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Page 1: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

ONA 2012 – Collaboration vs. Competition

Page 2: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

55 partners across the Puget Sound area

Page 3: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

Prominent display of partner headlines on ST.com homepageCurrent situation:

Objective:

Page 4: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

WordPress-based tool used to pull partner headlines for both online & print page

Page 5: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

Partner content fuels print page

Page 6: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

Partner stories result in Times stories

Page 7: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

Photo swaps still a value to partners

Page 8: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

Collaboration via shared email groupOn 9/19/12 9:47 AM, Bob Payne wrote:

Times high-school sports coverage plan Friday night:

      RINGER22: Auburn at Tahoma, 7 p.m.  Sandy Ringer.  12” by 10:10 pm.

     JENKS22: O’Dea vs. Seattle Prep at West Seattle Stadium, 7 p.m. photos assigned. Jayson Jenks.  12” by 10:45 pm.

     CROW22: Nathan Hale at Rainier Beach, 7 p.m. Rob Crow. 12” by 10:45 pm.   

     MASSEY22: Issaquah at Newport, 7 p.m.  Matt Massey.  12” by 10:50 pm.

 

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Tracy Record of West Seattle Blog replies:

Thanks! For Bob and anyone else who cares:

Unless a game is WAY out of West Seattle - like 20-plus miles - we routinely cover West Seattle High School, Chief

Sealth Int'l High School, and Seattle Lutheran High School football *every* weekend. If anyone has a team coming here to play one of them and is interested in something, let us know ([email protected]) and we'll do our best to help.

Tracy @ WSB, WCN, TSPN

Page 9: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

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Page 10: ONA 2012 – Collaboration vs. Competition. 55 partners across the Puget Sound area

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