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Promoting Responsibility for Sustainability

AUGUST 2019 VolUme-8 ISSUe-04 `100/-

IntervIew of the monthDr. rohit BalujaPresident, institute of road traffic education (irte)

Guest ColumnDr. Srikant Sharma

MBBs, Md

CSR IMPACT DEMANDS RELEVANT CSR KNOWLEDGE above CSR budget

NEW DELHI AUGUST 20192


Dear Readers

Independent Greetings!!The action of abrogation article 370 by the Modi government is being

interpreted by various sections of the country with their own ideological orientation.

As a responsible media agency , founder & Chief Editor, promoting holistic knowledge system catalyzing sustainable development and CSR Impact, I would like to look at this issue with more fundamental and depth insight to the Indian reality, which essentially refers to the spirit of the constitution and the Spirit of India,which doesn’t change over generations, including the times of Ramayana, Mahabharata and World War 1, World War 2. The spirit of India over all these periods have remained intact including the period of drafting of the Constitution of India.

Many provisions of the Constitution have been designed without any in-depth research in to the spirit of India who is doesn’t change over generations, as said above.

The pro modern ideology Pt. Nehru with a vision of connecting India with the modern world imposed his views on Dr. BR Ambedkar and the Constituent Assembly , many of whom were not in agreement with Pt. Nehru, but had to go by him due to his stature then and his proximity to Britishers.

Dr. BR Ambedkar was not in favour of many of the fundamental clauses of the constitution including the adoption of a parliamentary form of government like UK, against the Presidential formof government like USA. Dr. Ambedkar favoured a Presidential form of government as his intellectual grounding was at USA universities, while Pt. Nehru was influenced by UK British form of government due to his education in UK and his proximity to British politicians . American constitution was drafted after extensive research on the condition of American at that Time and the need of the country matching with its history and aspirations of Americans . Even the American constitution was put to test for ten years being formally adopted, No such efforts made in India to test the appropriateness of the constitution before it was formally adopted. The gap between the existing Spirit of India which is perennial and thriving on the ground and the Spirit of India , confirmed by provisions under Article24, 25 & 26, which deals in Religious Freedom and Discriminates Hindus against the Minorities ( Muslims & Christians) deny, rights to the Hindu temple to fully control its affairs and opens the Temples to to the interference of the Govt of India, whenever its needs while the Muslim’s and the Christian’s religious bodies are permitted to control their affairs including running education program and running welfare schemes. This Favouritsm for the minority promotes the gap between the minorities and the Majority Community, blocking the process of integration of the majority Hindu’s with other minority communities,similarly though the process of

Integration many small princely states like Junagarh, Hyderabad etc, were merged with Indian union under the dynamic leadership of Sardar Patel.

But in case of Jammu & Kashmir though the situation was different in 1950 and the Raja Hari Singh signed the document of accession of India, while the under pressure from the armed aggression by Pakistan and in need of protection from Govt of India, However the process of final accession of J&K with Government of India Led through secrete negotiation between Pt. Nehru and Sheikh Abdullah , the then head of the Jammu and Kashmir, making Pt. Nehru give concession to J&K for self-rule have their own constitution and flag and limited the process of integration with India and inserted article 370 &35A and tinkering with the constitution , He assured other leaders, those who were not in agreement that Article 370 is only a temporary provision and willbe nullified in due course of time.He obviously failed to appreciate the fact that the deletion of article 370 will emerge to be a gigantic task, even if it is a temporary provision due to change in political circumstances and the emerging greed of J&K politicians, not interesting in deleting the article 370 to continue enjoying power , even if it was not in the interest of the Nation and J&K. This process demanded highest possible commitment to and love for the interest of the country beyond narrow political consideration till Narendra Modi government came to power no previous leader of India /PM had that level of political leadership, vision and decision making capacity to get it done. But the failed politician of India who could never rise to the occasion and the exhibit the capability needed to accomplish the task of solving the Jammu Kashmir problem , the politicians, who lost theit base for enjoying power within J & K and their supporters in Delhi ,are expected to try their best to damage the initiative of Modi government , which most probably the Modi government is ready to counter and take Jammu&Kashmir on the path of development by mainstreaming j&k with Indian economy and Indian culture as it used to be in the past.

In this issue we have covered the interview of Dr. Rohit Baluja, President, Institute of Road Traffic Education (IRTE) as the interview of the month. Along with that we are going to covering a guest column of Dr. Srikant Sharma

Happy Reading. Be responsible and promote responsibility around you . Please write to me your opinions and suggestions. You may also log on to www.csrvision.in, our portal which is loaded with plethora of information.

Good luck to the people of Jammu&Kashmir as well as all Indians within and outside india.

From the Desk ofEditor-in-Chief

Prof. Ranjan [email protected]


SoCIety watCh

BreAKless Power Is the founDAtIon for

CrImnAl ACtIon.


THOUGHT OF THE MONTH

it is easy to kill individuals but you cannot kill the ideas. Great idea crumbled while the ideas survived.

— BHAGAT SINGH

03 l From the Desk of Editor-in-Chief

10 l CSR News - India

24 l CSR News - International

49 l Social Media Trends of the Month

50 l Upcoming Events of the Month

51 l Movie Review

54 l Indian Gems

55 l CSR Jobs

56 l Leadership Tips

57 l Appointments

58 l Readers Post

Editor-in-ChiefProf. Ranjan Mohapatra

Sub-EditorRakesh Kumar Yadav

CorrespondentsJagnyadutta mohanty

Hemant RoutSushant Kr. Raut

Special Correspondentsmukarram mohammed (Dubai)

Sangeeta Chaudhary

Regional Director’sS.P.Singh, JharkhandB.C. Kiran, Karnataka

Deepak Pandya, Vadodara

PhotographyTekendra Adhikari

MarketingDr. K. Sridhar (Coordinator & IeC Specialist)

National Co-ordinatorUdai Shankar Jha

Art & Designmukesh Kumar Ray

Strategic Brand Communication Advisor

P. K. mishra

Legal AdvisorAshwani K. Dubey

Printed, Published and owned by Pro. Ranjan Mohapatra Printed at Pushpak Press Private Limited, Shed No.-203-204, DSIDC Complex, Okhla Industrial Area, Phase-I, New Delhi-110020. Published at C-7, 4th Floor, Amar Colony Market, New Delhi-110024, Ph.: +91 11 26239898, 26213930.

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CSR VISION does not accept responsibility for returning manuscripts and photographs. All submitted materials should contain self-address, e-mail id, blog details (if only).

All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi/New Delhi only.

All rights reserved. Reproduction in any form is prohibited.The Contents of this publications reflect the views of writers and contributors, not necessarily those of the publishers and the editors. All disputes are subject to the exclusive jurisdiction of competent courts and forums in Delhi/New Delhi only.

CSR VISIONPromoting Responsibility for Sustainability

Mentorsmr. Sunil Shastri

ex-minister (U.P.) & ex-member of Rajya Sabha

mr. Abhijit mukharjeemember of Parliament

Dr. U.D. ChoubeyDirector General, SCoPe

mr. S.R AlI media Professional

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INTeRvIew OF The MONThDr. rohit BalujaPrESiDEnt, inStitutE of roaD traffiC EDuCation (irtE)

46

GUeST COLUMNDr. Srikant SharmamBBS, mD

Partners

ALIMCO

VISION FOUNDATION FOR DEVELOPMENT MANAGEMENT

CSR IMPACT

BUDGET (2%) v/s KNOWLEDGE (98%) ?

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Organised by

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InteRvIew of the Month

Dr. rohit BalujaPresident, Institute of Road Traffic Education (IRTE)

Dr. Rohit Baluja is the President of Institute of Road Traffic Education (IRTE). With his graduation in Commerce, he chose to pursue his Doctorate from the University of Birmingham in Civil Engineering related to Road Safety Engineering at the age of 59 in the year 2009. The Global Association of Leading Social Entrepreneurs elected Rohit as a Fellow of “Ashoka” in 2001. In 2002, the Royal Society for the Prevention of Accidents presented the Award for Distinguished Service in recognition for his outstanding contribution to the cause of global road safety.

Rohit is a Member at the United Nations Road Safety Collaboration and represents India at the Commission for Global Road Safety and the Towards Zero Foundation. As President IRTE, he is Observer Member at the Working Party 1 of the United Nations Economic Commission for Europe. The IRTE has been granted the Roster Consultative Status by the United Nations Economic and Social Council.



CSR VISION : Road safety is an issue reflected by the 1,50,000 deaths per year in India (as per the latest data). Inspite of this as per your assessment what are the causes of Road Safety not getting the importance it deserves in India?Dr. Rohit Baluja : As per the World Health Organization, road crash fatalities in India are estimated at 3,00,000 (Double of Indian data) which amounts to 24% of the global share annually.If one can feel the misery and pain of just one family who has lost a dear one, or the calamity which is faced by the family when it gets into poverty, only then can one visualize the road accident deaths and injuries are a national disaster which needs immediate attention. While stricter laws and more stringent penalties for traffic violations are important, we also need to understand that there are many reasons for this horrific death rate, ranging from road engineering, porous licensing procedures, ill-maintained vehicles, lack of road safety education as well as poor enforcement of rules and regulations. Making a difference requires concerted efforts from the Central and state governments, corporates, civil society as well as concerned individuals.

CSR VISION : Is conduct of road users the only factor responsible for deaths on the road or there are factors beyond the conduct of road users for example quality of traffic management?Dr. Rohit Baluja : Road safety is the very virtue of a good and scientific traffic management system. If we have to achieve safer roads, then we have to target each and every domain of the traffic management system.

These include: Traffic Engineering, Driver Training & Fleet Management, Road Safety Awareness for Non-motorized users, Traffic Enforcement, Accident Investigation and Post-Crash Management.

We work closely with Diageo India around two focus areas -capacity building training for traffic and transport officials and awareness viaeducation to truck drivers and university students. We partnered with Diageo India to conductdriver training courses for over 6,000 commercial vehicle drivers. To aid better enforcement, we have trained 6,100 police officials as well as donated high-quality breath analyzers to police departments of several states.

CSR VISION : What is your comment on the unavailability of traffic police in major traffic post and non-functioning of traffic signals? How important are these factors for causing road accidents?Dr. Rohit Baluja : We have 250 million vehicles in the country today. An estimated 25 million are added annually. It is bizarre to consider the fact that traffic police must grow along with the growth of motorized traffic. The role of traffic police should be limited to law and order and enforcement. It should primarily be the duty of the road authorities to control traffic with the support of devices like traffic signals, signage, markings and traffic engineering techniques.

We feel the need for traffic signals at every intersection because the drivers/riders do not understand the “Right of Way”, which is the most important principle of movement if traffic determined by the Motor Vehicles Driving Regulations. Today, when the signal is not functioning, or there is no cop, drivers consider every situation as “My Right Of Way”. This only reflects on the fact that drivers can get a license to drive without understanding the “Very Dharma” of Responsibility on the Roads.

CSR VISION : Road traffic education as a subject of knowledge essential to be taught to all for ensuring safe traffic experience. What kinds of initiatives are needed to ensure road traffic knowledge being available to all?Dr. Rohit Baluja : Our partnership

with Diageo India for their Road to Safety initiative, is to address Drink-Driving and the broader cause of road safety together with the Ministry of Road Transport and Highway and state traffic police departments since September 2014. The partnership aims to empower those on the frontline of battling the menace of road accidents i.e. the traffic police personnel and createawareness among the groups most relevant to the issue of drunk drivingthat claims many lives around the world every year. The youth, often reckless about driving after consuming alcohol, are educated as well.

It is important to educate the Motor Licensing Officers, the Trainers of Driving Schools, Engineers who are supposed to construct roads and maintain them, post-crash managers, police who investigates road accidents, data managers and

WE hAvE 250 MILLION vEhICLES IN ThE COUNTRy TODAy. AN ESTIMATED 25 MILLION ARE ADDED ANNUALLy.

IT IS BIZARRE TO CONSIDER ThE FACT ThAT TRAFFIC POLICE MUST

GROW ALONG WITh ThE GROWTh OF MOTORIZED TRAFFIC. ThE

ROLE OF TRAFFIC POLICE ShOULD BE LIMITED TO LAW AND ORDER AND ENFORCEMENT. IT ShOULD PRIMARILy BE ThE DUTy OF ThE

ROAD AUThORITIES TO CONTROL TRAFFIC WITh ThE SUPPORT OF DEvICES LIkE TRAFFIC SIGNALS,

SIGNAGE, MARkINGS AND TRAFFIC ENGINEERING TEChNIqUES.



finally the general public.

CSR VISION : Is it feasible that retired government employees or anybody else with time available for the social causes can be deployed for managing traffic in place of traffic police of the government to fill up unmanned traffic post and support the existing traffic post where ever necessary?Dr. Rohit Baluja : We believe our tomorrow is in the hands of the youth who once equipped can undertake their jobs better.

CSR VISION : Is it a feasible idea for incorporating road traffic education material in the textbooks of schools and colleges?Dr. Rohit Baluja : Yes: The basics and science of movement of traffic, understanding the principles of traffic engineering, forecasting hazards, defensive road usage and dealing with incidents must be brought by various interventions through the domain of non-formal curriculum of the education institutions.

CSR VISION : Do you agree with the contention that free issue of Driving Licenses without genuine eligibility test is a major cause of nuisances on the road?Dr. Rohit Baluja : Surely yes: It is like giving guns and arms with skill training to each and every individual without educating him/her with the Wisdom when to use them.According to me, giving licenses without proper training and testing should warrant severe penalties. In line with this, last year, Diageo India, in partnership with the Ministry of Road Transport and Highways, devised the country’s first ever integrated formal training to university students seeking a learner’s license. The goal is to reach over 500 universities across the country in the next three to five years; with the first year’s target being 100 programs across 50 universities. In partnership with Diageo India, we have also conducted driver training courses for over 6,000 commercial vehicle drivers to aid better enforcement. We have trained 6,100 police officials as well as donated high-quality breath analyzers to police departments of several states.

CSR VISION : Globally Indian driving licenses is rated very poorly in comparison to the driving licenses of UK, USA & even Dubai. What are your recommendations for correcting the situation?Dr. Rohit Baluja : Indians are very good drivers. When they

drive in foreign lands, they drive as good or even better than those drivers. What they lack is the knowledge of law, traffic control devices and defensive driving.

When foreign drivers drive on Indian roads, they drive as bad as local ones. Poor engineering, missing enforcement, No Right of Way, are some of the reasons for road accidents in India

CSR VISION : How can corporate India adopt traffic education campaign as a CSR activity, will you please suggest few project ideas?Dr. Rohit Baluja : Corporate Citizens can immensely contribute to road safety and education initiatives. Corporates must not only look at “education and awareness programmes for schools or general public”, as this has no long-lasting returns. Instead they should invest in capacity building initiatives: Manpower Development, Tools & Systems Development, Research, Application, Data Management etc.

There are multipleareas and means of CSR support however it is important for Corporates to be truly invested in these initiatives for the long-run to create real impact which will also position them as corporate social citizens.

For example, Diageo-IRTE Road To Safety Campaign (mentioned above) entails the following key aspects: • Capacity-building training programmes for traffic police• Drink driving awareness for commercial drivers such as truckers and bus drivers• Breathalyzer donation• Alcohol awareness education for underage college students

Additionally, a high-visibility 360-degree campaign on road safety in India was initiated by

Diageo in partnership with the country’s leading television company NDTV. The five-month televised ‘Road to Safety’ campaign runs every year, starting around the festival season. Besides being aired on television, it is also amplified across social media networks and radio. The electronic media campaign enables us to capture the attention of the affluent, urban consumers who respond well to messages coming through these media.

CSR VISION : Anything you would like to share with our readers?Dr. Rohit Baluja : CSR is Responsibility towards the welfare of the society. Ideally, there must be an investment for long term gains. In the area of Road Safety Management, transportation is the very basis for sustainable development and supports nation building. u

INDIANS ARE vERy GOOD DRIvERS. WhEN ThEy DRIvE IN FOREIGN

LANDS, ThEy DRIvE AS GOOD OR EvEN BETTER ThAN ThOSE DRIvERS.

WhAT ThEy LACk IS ThE kNOWLEDGE OF LAW, TRAFFIC CONTROL DEvICES

AND DEFENSIvE DRIvING.


Senior Sustainability Expert


CSR newS InDIa

Breakthrough organised a convention, ‘Let’s Reframe’- Participation of Women in formal Workforce’ at Eros Hotel

in the capital city that invited a diverse group of stakeholders (like NGOs, government departments, agencies, schemes, laws and policymakers working for the welfare of working women) on a common platform to build partnerships that will help to increase the participation of women in formal workforce and create a safer & supportive work space.

The event addressed issues impacting lives of women working in formal sector in India through three panel discussions that focussed at exploring factors responsible for women in India rapidly falling out of workspaces. The event encircled about awareness and sensitisation programme with young and adolescent girls on career choices, aspirations and also make them realise their agency and worth as equal members of the society. During the event it was also discussed to make adequate and appropriate budgetary provisions for women and child related issues and priorities. The infrastructural and public provisions that would assist and ease women's mobility should be promoted/operationalized.

The point of discussion during the event was about the constant contestation between the social identity and the work women do, which requires a recognition of women's work and her economic productivity at the family level, as well as societal level. For the increase in participation of women in workforce, revision of HR policies were also the key points which were discussed to assist women to join formal workforce since several women take

break in their careers where flexible work arrangements must be considered.

“Women’s workforce participation cannot be understood in isolation - we need to rethink the tools and involve analysts, practitioners and people on the ground”, Urvashi Butalia, Publisher, Writer & Director of Zubaan said while discussing contributing factors to bring back women in workforce.

In Asian countries, specifically in India, participation of women in formal-workforce is declining particularly in the formal sector despite the increase in the competencies of women to contribute. This eventually constitute of gender biased workplace policies in terms of hiring, flexible working conditions, and lack ofconducive workplace environment or infrastructures for women employees. Sexual harassment during commute and at workplaces and weak response mechanisms are also challenges which every working women has to face day in and day out. And in many cases domestic violence and harassment at workplace also adds up to dual or double burden.

‘It’s not that we haven’t heard this perspective earlier, but it’s the pressing need to revisit the advice and recommendations. If the infrastructure for women to enter in formal workforce is not created, then women’s economic value will forever be ignored. There is a need to overhaul policies and overall social norms”, says Sohini Bhattacharya, CEO & President, Breakthrough India in concluding remarks.

Sources : PR Team onpurposeconsulting

Let’s Reframe’- Participation of Women in formal Workforce


CSR newS InDIa

A fun filled evening complete with entertainment, music, dance, and merry, is scheduled on 21st July, 2019.

ARTISTS FOR A CAUSE curated by Samir Date in support of Access life, a childhood cancer care center, along with EKTA world, brought together artists across genres to perform to raise funds to support children fighting with cancer.

Minister of School Education, Sports and Youth Welfare of Maharashtra Ashish Shelar graced the event to show his support for the cause. Globally renowned singers Samir and Dipalee Date, India’s first female table player Anuradha Pal, celebrated and prolific painter Sangeeta Babani, and internationally renowned dancer Zia Nath were some performers who came together with the fusion of music, art and dance to raise hope for a greater cause.

Speaking on this occasion, Mr. Ashok Mohanani, Chairman, EKTA World expressed, “It always feels gratifying to make a difference and especially for the ones who need it. EKTA World looks forward to raise hope for more such initiatives.”

Access Life Assistance Foundation, an Indian not-for-profit organization registered as a section 8 company provides multi-disciplinary supportive care to families who come to Mumbai for their child’s cancer treatment. It provides a loving and temporary home for children undergoing treatment for cancer along with their parents or caretakers.

Access Life set up its first center in June 2014 in Chembur and has grown to 6 childhood cancer care centres across Mumbai and Thane. Through our 6 centers we have offered a holistic support to more than 350 underprivileged children with cancer, and their families.

The organizers hope to raise over a crore of rupees through donations from the audience which will help Access life aid more children at their center and provide them well established standards of care.

About EKTA WorldEkta World, a real estate firm established in 1987.

Contemporary in thinking and design, EKTA has grown brick by brick while making many happy homes along the way with over 14500 happy families and have over 20.08 million sq. ft. completed and under construction. The team at EKTA world is constantly working towards creating memorable projects complete with 2BHK, 3BHK and 4BHK flats in Mumbai and other cities in Maharashtra. Adding a zing of glamour and style to the city’s skyline, the group has not just built iconic structures but has also looked after the comfort and needs of its residents. This has gone a long way in building a strong reputation and goodwill amongst the discerning buyers and real estate agents in Mumbai and other cities in India.

Sources : PR Team whitemarquesolution

EKTA WoRLd curates’ unique event to support children fighting with cancer in association with Access life


CSR newS InDIa

Located in the greenest part of the city Lutyens’ Delhi, Shangri-La’s – Eros Hotel, New Delhi is the right

choice for a ‘Breathe Easy’ stay, with the natural air-purifying plants. Apart from the Electronic Air Filters that remove airborne particles as small as 2.5 microns, there are a variety of air-purifying plants that have been beautifully placed at various public areas in the hotel.

Snake plants placed in the hotel lobby are known for purifying the air and removes formaldehyde and nitrogen oxide produced by fuel burning appliances. Peace Lily (Spathiphyllum) improves the air quality by 60% and it is amongst the top house plants of the hotel. Spider plants placed near the Swimming Pool produces oxygen whilst purifying the air by absorbing carbon monoxide, formaldehyde and xylene. Additionally, Spider Plants are non-toxic and edible, making them safe for children enjoying at the kids swimming pool. Other air purifying plants at the hotel like Mother’s Plant, Money Plant and Aloe Vera are quite popular for improving the air quality.

All plants at the hotel have been carefully handpicked and have unique purification properties that helps in creating a healthier space in their own unique way.

Some other big initiatives taken to drive a socially responsible business at Shangri-La’s – Eros Hotel, New Delhi include installation of Water Aerators in the guestrooms’ health faucets to save water, replacement of coal fired tandoors with PNG fired tandoors and conventional lighting fixtures with LEDs to save energy. Special Winnow Machines has been installed in the restaurant to track food waste. An eco-friendly technology called ‘Steam Clean’ uses steam to clean the guest areas instead of chemicals.

Keeping in line with climate changes and depletion of natural resources, Shangri-La hotel, Bengaluru has save power and see green initiatives at the hotel which works to minimise the impact on environment while conserving biodiversity and managing waste, water and energy.

Solar and wind power is used as the energy source to supply power to eighty percent of the hotel to minimize commercial energy consumption. Solar and wind power plants produce clean and renewable energy from a fuel source that requires no locating, excavation, transportation, or combustion. This sustainable energy is produced without waste or emissions, is quiet and clean, and has a positive impact on hotel guest experience.

Water treatment plant supplies treated and recycled water to the cooling tower used for centralised air conditioning and is also used to water the vertical garden

outside and inside the hotel premises.Organic waste of the hotel, such as dry leaves, fruit and

vegetable peels, and used coffee grounds are recycled in the organic waste convertor to become compost through an aerobic process. Compost from the waste convertor is rich in nutrients such as phosphorus, potassium and nitrogen, and makes a natural fertilizer for the kitchen and herb garden of Shangri-La hotel, Bengaluru.

All the initiatives at the hotel ensures day-to-day operations promote and implement responsible environmental practices.

About Shangri-La Hotels and ResortsShangri-La Hotels and Resort, an iconic flagship brand

of the Shangri-La Group, currently operates over 80 deluxe hotels and resorts with a room inventory of over 35,000. Renowned for its distinctive Asian hospitality, the Company has properties in Australia, Canada, mainland China, Fiji, France, Hong Kong, India, Indonesia, Japan, Malaysia, Maldives, Mauritius, Mongolia, Myanmar, Philippines, Singapore, Sri Lanka, Sultanate of Oman, Taiwan, Thailand, Turkey, the United Arab Emirates and the United Kingdom. The group’s award-winning Golden Circle loyalty programme extends to all properties of Shangri-La Hotels and Resorts worldwide.

Sources : PR Team adfactorspr

EXPERIENCE A ‘BREATHE EASY’ STAY ANd ‘SEE GREEN’ AT SHANGRI-LA HoTELS IN INdIA


CSR newS InDIa

Freshworks Inc., a global innovator in customer engagement software, in association with Feeding

India, an award-winning non-profit organisation working towards solving the challenges of food waste, hunger and malnutrition, today took to the world stage to highlight India’s hunger plight. Freshworks flew a blimp over Lord’s Cricket Ground during the Cricket World Cup final to share its passion for cricket while raising awareness of the hunger problem back home. Freshworks will kickstart the partnership with an initial donation that provides over 100,000 meals for children through Feeding India.

To draw attention to the issue of hunger and food wastage in India, the Freshworks blimp flew at 1,500 feet above Lord’s. Freshworks, founded in India, showcased the country’s love for cricket and also announced its #Cricket4Life partnership with Feeding India, an organisation that reduces food waste and provides nutritious meals for Indians in need. Also, as part of Freshworks’ ongoing effort, the company will donate the excess food from its Indian offices which prepare meals for 2000+ employees daily.

The #Cricket4Life initiative highlights the company’s passion for the sport while shining a spotlight on a greater cause. Hunger affects one in nine people worldwide and 250 million Indians go to bed hungry each night — over three times the population of the United Kingdom. The initiative complements the company’s own democratic beliefs of providing accessible software for all.

“In India, cricket is life but we also believe cricket can give life”, said Girish Mathrubootham, Founder and CEO, Freshworks Inc. “As the world watches the final, passion for the sport can also make way for a greater cause. We believe in Feeding India’s cause to help end hunger for millions of Indians and would love to see every cricket fan contribute to the cause.”

“At Feeding India, we believe that food is not a privilege but a fundamental human right. Our focus is to ensure we reach the deserving Hunger spots in the country to create maximum social impact and solve the problem of hunger, malnutrition and food wastage at its root. The #Cricket4Life initiative is all about turning passion for the sport into social good. We are proud to partner with Freshworks to help serve 100,000 meals to children from slum schools, a project that will not only help improve nutrition, but also boost attendance and concentration during school hours ” said Ankit Kawatra, Founder, Feeding India.

Feeding India, a registered non profit, was launched after

Ankit Kawatra attended a wedding and noticed that excess food went to waste instead of feeding an estimated 10,000+ people for that night. Feeding India takes extra food from individuals, weddings, restaurants, corporate offices and provides it to people who have little to no access to food. Feeding India serves 1.1 million meals a day and recently completed serving 25 million meals to its beneficiaries through its key 5 programs. Over the last four years, the organisation has been recognized by the Prime Minister of India, the Queen of England, and the United Nations World Food Program.

About Feeding IndiaFeeding India is a not-for-profit organisation working to

solve hunger, malnutrition and food wastage in the country. It works with 20,500+ volunteers across 82 cities and serves close to a million meals every month to beneficiaries including children, women, elderly and specially-abled. In

January 2019, Feeding India became a part of Zomato to achieve their common mission of better food for more people.

About FreshworksFreshworks provides customer engagement software to

businesses of all sizes, making it easy for customer support, sales and marketing professionals to communicate more effectively with customers and deliver moments of wow. Freshworks offers a full suite of SaaS (Software as a Service) products that create compelling customer experiences and lets businesses share a 360-degree view of relevant customer information internally. Founded in October 2010, Freshworks Inc. is backed by Accel, Tiger Global Management, CapitalG and Sequoia Capital India. Freshworks is a 2,000 + team headquartered in San Mateo, California, with global offices in India, UK, Australia and Germany. The company’s cloud-based suite is widely used by over 150,000 businesses around the world including the NHS, Honda, Rightmove, Hugo Boss, Citizens Advice, Toshiba and Cisco.

Sources : PR Team of Freshworks

FRESHWoRKS takes over Lord’s skies with #Cricket4Life blimp


CSR newS InDIa

Henkel Adhesives Technologies India Private Limited (Henkel India) was recognized as the winner of “Leaders

Award” at the 2019 Sustainability 4.0 Awards under the Large Business Process Sector – Corporate category. The award was presented to Shilip Kumar, President – Henkel India and other team members from the Company during the annual India Sustainability Leadership Summit 2019 and Sustainability 4.0 Awards organized by Frost & Sullivan and The Energy and Resources Institute (TERI) at Mumbai.

On receiving the award, Shilip Kumar, President – Henkel India said, “Henkel’s commitment to leadership in sustainability is firmly entrenched in its corporate values. The balance between economic success, environmental protection and social responsibility has been an integral part of Henkel’s corporate culture for decades. This win can be attributed to the fact that Henkel India is focused on creating sustainable value for its customers, employees and society. It is an acknowledgement of our steadfast resolve to improve our sustainability performance year on year through continual focus on our business practices.”

Speaking on the occasion, Bappa Bandyopadhyay, Director – Operations & Projects, Henkel Adhesives, India said, “We, at Henkel, believe that sustainabilitysupports our growth, contributes to cost efficiency and helps reduce risks. We have consistently improved the efficiency of our production processes in addition to reducing resource consumption. The assessment process of Frost & Sullivan Sustainability Awards has helped us benchmark our performance against the industry.”

Henkel’s ambition is to achieve more with less. At Henkel, we want to significantly contribute towards sustainable development, so that in 2050, nine billion people will be able to live well within the resource limits of the planet. Our process improvements are focused on creating more with less. This means we will create more value for our customers at a reduced environmental footprint. Yearly targets are set and, more importantly, there is a year-on-year reduction target for our footprint. Separate capital investments are earmarked for projects, in order to achieve the targets.

About HenkelHenkel operates globally with a well-balanced and

diversified portfolio. The company holds leading positions with its three business units in both industrial and consumer businesses thanks to strong brands, innovations and technologies. Henkel Adhesive Technologies is the global leader in the adhesives market – across all industry segments worldwide. In its Laundry & Home Care and Beauty Care businesses, Henkel holds leading positions in many markets and categories around the world. Founded in 1876, Henkel looks back on more than 140 years of success. In 2018,

Henkel reported sales of around 20 billion eurosand adjusted operating profit of around 3.5 billion euros. Henkel employs around 53,000 people globally – a passionate and highly diverse team, united by a strong company culture, a common purpose to create sustainable value, and shared values. As a recognized leader in sustainability, Henkel holds top positions in many international indices and rankings. Henkel’s preferred shares are listed in the German stock index DAX.

About Henkel in IndiaHenkel in India has two legal entities Henkel Adhesives

Technologies India Private Limited (wholly owned subsidiary of Henkel, Germany) and Henkel Anand India Private Limited (joint venture). The Company is present in two business - Adhesive Technologies and Beauty Care, both in the business to business realm.

Sources : PR Team of Acuitious

HENKEL India receives Frost & Sullivan Sustainability Award


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Giving wings to young women’s dream of becoming a commercial pilot, Honda Motorcycle and Scooter India Pvt.

Ltd. today announced project SAPNO KI UDAAN - Honda’s unique CSR initiative on women empowerment.

Honda firmly believes that empowering women means strengthening nation and it is with this philosophy Honda is supporting young females to pursue commercial pilot training. Their journey towards becoming a commercial pilot begins with Honda.

Announcing Honda’s biggest CSR initiative, Mr. Harbhajan Singh, Director, General & Corporate Affairs, Honda Motorcycle & Scooter India Pvt. Ltd. said, “As a responsible corporate citizen, Honda 2Wheelers is always committed to bring a positive change in our society. Gujarat is special for Honda 2Wheelers India as it is here we have together covered a long journey of growth and development. Taking one step further in our commitments, we are delighted to announce project SAPNO KI UDAAN - Honda’s unique CSR initiative on women empowerment. Many of the bright young women are not able to pursue their dreams due to lack of financial support. Under this unique initiative, Honda will provide 100% scholarship 20 deserving young females in becoming commercial pilots. We believe that these young women would not only get into a highly respectable profession but also inspire millions in realizing their power of dream.”

In India, percentage of women commercial pilots stands only around 12%. Encouraging young women to pursue a highly respected profession, Honda has announced its biggest CSR project SAPNO KI UDAAN. Honda is inviting all girls from Gujarat, Haryana, Rajasthan, and Karnataka to apply in this initiative. Honda will provide 100% scholarship to 20 females for their dream of becoming a commercial pilot.

Supporting the deserving females in realizing their dream to become a commercial pilot, Honda will empower them with this once in a lifetime opportunity. Honda will bear the entire cost of training right from their selection to training period of 18 months in one of India’s leading flying school. Moreover, Honda will also assist them in getting a job as commercial pilot.

The final 20 girls will be selected based on an exhaustive selection process. The selection would take merit and income level into the consideration. Young women having scored more than 90% in Physics and Mathematics in class 12th science under State Education Board will be eligible to apply.

Further, the submitted applications would be screened based on different parameters including achievements in co-curricular activities. Finally, a written test, Medical test, Psychometric test, and a Technical assessment would be

carried out to select 20 most deserving female candidates. The girls, proving their merit by qualifying the same, will thus get to avail special training course, supported by Honda.

Candidates can apply online by submitting their documents (10th and 12th mark sheets, scanned copy of recent photograph, email id, and mobile number) on [email protected]. The application date starts tomorrow and closes on 10th August.

About Honda’s Corporate Social Responsibility initiatives:As a responsible two-wheeler manufacturer, Honda

2Wheelers India’s corporate social responsibility philosophy is aligned with United Nations’ Sustainable Development Goals. Over the years, Honda is contributing towards women empowerment, community development, road safety promotion, environment sustainability, rural sports, healthcare, education and skill development. Under these 7 pillars, Honda’s CSR initiatives have benefitted nearly 40 lakh people.1. Women empowerment: Under Project Unnati and Project

Ummeed Honda is providing Vocational training to women, making them self-reliant. Honda has made difference in the lives of 3 lakh women in last 18 years of its operation in India.

2. Community development: Under Project Jan Uthaan, Honda is developing infrastructure including bus stands and shelters, public parks, overhead tanks. Over 1.5 lakh people benefitted through this initiative.

3. Road safety promotion: As a responsible corporate, road safety is top priority for Honda. Since 2001, Honda educated more than 29 lakhIndians on road safety and adopted 14 traffic parks in India.

4. Environment sustainability: Honda’s Project Harit Udaan is not only providing livelihood to 153 families in 75 villages, but also increasing green coverage with help of modern irrigation technologies.

5. Rural Sports: Encouraging youth at local level, Honda is developing sports infrastructure in rural areas while developing stadiums, sports ground. Honda is also training talented young players for Tennis, cycling etc.

6. Healthcare: Honda’s Aarogya Abhiyaan is providing medical mobile vans, free cataract surgeries, dispensaries, medical tests, toilets for community, aids to physically challenged.

7. Education and skill development: Under Shiksha evam Kaushal Vikas Abhiyan, Honda has benefitted more than 1.15 lakh students. Upskilling youth Honda is providing job oriented skill enhancement training at its adopted 23 ITIs across India.

Sources : PR Team adfactorspr

HoNdA 2Wheelers India gives wings to young females in realising their dream


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Today, Lowe’s India announced a new scholarship program to support the educational pursuits of students

in Bengaluru. Lowe’s will be offering scholarships to 119 students based on merit and financial need, with a total donation of more than six lakhs.

Lowe’s India scholarship program in Bengaluru is an initiative to support the education of meritorious students belonging to low-income families. This announcement builds on Lowe’s India’s long-standing commitment to education. The scholarships range from INR 2,000 to INR 7,500. Students pursuing 8th and 9th standard in government schools who have secured a minimum of 60% in seventh grade and have an annual family income of below 4.5 lakhs are eligible to apply for this scholarship.

The merit-based scholarships are designed for high school learners in government schools in Bengaluru and fulfilling the eligibility criteria of the scholarship can help them receive compensation up to INR 7,500. The Lowe’s scholarship program is in association with the ‘Avsar scholarship’ byThe Akshaya Patra Foundation, a non-profit organization in India that runs the school lunch program across India.

“Investing in our communities through charitable contribution, voluntary work, bursaries, and local partnerships is an important part of Lowe’s India culture. We wish to increase the strength and resilience of the communities around us, and this scholarship program is one of our key initiatives to support and promote literacy at the grassroot level, building the future generations of leaders

in our community,” said Ankur Mittal, VP Technology & MD – Lowe’s India.

In the 2018-2019, Lowe’s India granted INR 6,03,710 for 119 students. Lowe’s India and its more than 2,000 associates are proud to support initiatives that help educate youth and empower the future of India.

About Lowe’sLowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE®

50 home improvement company serving more than 18 million customers a week in the United States and Canada. With the fiscal year 2018 sales of $71.3 billion, Lowe’s and its related businesses operate or service more than 2,200 home improvement and hardware stores and employ approximately 300,000 associates. Founded in 1946 and based in Mooresville, N.C., Lowe’s supports its hometown Charlotte region and all communities it serves through programs focused on safe, affordable housing and careers in the skilled trades.

About Lowe’s IndiaLowe’s India is the retail technology and analytics center

for Lowe’s Companies Inc. With over 2000 associates, Lowe’s India focuses on technology, analytics, and shared services. Technology teams support e-commerce, mobile, infrastructure, and corporate systems that enable various functions such as supply chain, distribution, and corporate services. Analytics teams support the company in making data-driven decisions in merchandising, store operations, finance, and supply chain.

Sources : PR Team ruderfinnasia

LoWE’S India to grant scholarship to over 100 in-need students, donating more than six lakhs


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The K.C. Mahindra Education Trust (KCMET) today announced that 62 candidates out of the 1331 applicants

are being awarded the K. C. Mahindra Scholarship for Post Graduate Studies Abroad. The top 3 scholars will get a scholarship of INR 8 lacs each and the rest will receive a scholarship of INR 4 lacs each. Aimed at enabling higher education for the brightest and best students in India, the total value of the scholarship awarded this year is Rs. 2.6 crores. The shortlisted candidates included 28 graduates from the IITs, and the balance are alumni of other premier educational institutes including BITS Pilani, the National Law Schools, Lady Shri Ram College, St. Xavier’s College, St. Stephens and Sir JJ College of Architecture. The candidates had secured admission to the highest-ranking universities overseas including Harvard, Stanford, Columbia, Carnegie Mellon, Michigan, UC Berkeley, Georgia Tech, Pennsylvania, London Business School, LSE, Oxford & Cambridge. The scholars will be pursuing their post-graduation in subjects ranging from Computer Science, Engineering, MBA, Law, Public Policy and Economics.

The selection committee comprised of eminent leaders such as Anand Mahindra, Chairman, Mahindra Group; Bharat Doshi, Chairman, Mahindra Intertrade Ltd.; Ulhas Yargop, Chairman, Bristlecone; Dr. (Mrs.) Indu Shahani, President and Chair - Indian School of Design & Innovation and Indian School of Management & Entrepreneurship; Ranjan Pant, CEO Advisor, Global Strategy Management Consultant & Change Management Expert; and Aishwarya Ramakrishnan, EA to the Chairman, Mahindra Group who interviewed the shortlisted candidates over a period of two days.

Commenting on the scholarship program and discussion with the candidates, Anand Mahindra, Chairman, Mahindra Group said, “The Mahindra Group strongly believes in the transformative power of education, both in the lives of individuals and of the country at large. The calibre of young talent from across India never ceases to amaze me and this year was no different, with some truly outstanding candidates being chosen to receive the K C Mahindra scholarships. I hope that each of them uses this opportunity to drive positive change in their lives and in their communities at large.”

The tables turned at an evening reception where the candidates got an opportunity to ask the esteemed panellists questions as well as to network with each other. The Townhall

session at this Reception was an enthusiastic and interactive one with candidates discussing the need of the hour being Skills Development (Technical, Digital, Liberal Arts Skills, as emphasized on by Anand Mahindra himself) and R&D for the youth to develop futuristic Technology to preserve, conserve and grow at the same time by using renewable, recyclable and alternative resources of energy. What was noticeable was the energy and zeal of the evening after a long day of interviews, where the brightest minds shared their vision and ideas for the future of the country with the esteemed panel.

This year at the Townhall, we were also joined by Anuradha Mahindra – Trustee K.C. Mahindra Education Trust and Publisher and Editor of Verve Magazine.

This was the very first scholarship program set up at the Trust by the founder, Mr. K C Mahindra, and it continues to offer bright Indian students the possibility of pursuing their higher education at reputed universities abroad.

About K C Mahindra Education Trust (KCMET)The K. C. Mahindra Education Trust (KCMET) was founded

by the late K. C. Mahindra in the year 1953, with an objective of promoting literacy and higher learning in the country. With its vision to transform the lives of people in India through education, by providing financial assistance and recognition to them, across age groups and income strata, KCMET has undertaken many education initiatives. Since inception, these initiatives have made a difference in the lives of over 600,000 deserving and needy students through the provision of more than USD 77 million in the form of grants, scholarships and loans.

Sources : PR Team adfactors

K.C. MAHINdRA SCHoLARSHIP for Post Graduate Studies Abroad awards scholarships to 62 students Total worth of scholarship amounts to Rs. 2.6 crores this year


CSR newS InDIa

Jubilant Bhartia Foundation and Schwab Foundation for Social Entrepreneurship, a sister organisation of the World

Economic Forum, celebrate 10 years of a vibrant partnership in bringing the most coveted social entrepreneurship award in India. In 2010, the Schwab Foundation for Social Entrepreneurship and Jubilant Bhartia Foundation came together to promote social innovation in India through the Social Entrepreneur of the Year (SEOY) India Award.

The SEOY India award 2019 will be presented at a high-profile event in New Delhi on 3rd October this year coinciding with the ‘India Economic Summit’ of the World Economic Forum and Confederation of Indian Industry.

The annual award recognises entrepreneurs who implement innovative, sustainable and scalable solutions. These entrepreneurs address pressing issues faced by under-served communities in an effort to make inclusive growth a reality in India. They work in diverse areas such as health, education, employment, water, clean energy, building identity & entitlements, financial literacy, access to information and technology among others. The applications are evaluated on the key parameters of Innovation, Sustainability, Direct Social Impact, Reach & Scope, Replicability. The year 2019 sees the addition of two new parameters of ‘Market-based’ and ‘Technology-enabled’ solutions. The finalists will be selected following an intensive search and selection process, including expert reviews and site visits. The winner is selected by a prominent Jury consisting of eminent leaders and professionals from Government, Business, Media and Civil Society.

The winner of SEOY India will join the world’s largest network of social enterprises affiliated with The Schwab Foundation for Social Entrepreneurship, so as to engage, build and sustain their social enterprises. The winner is awarded by a prominent chief guest in a magnificent ceremony every year.

2019 Applications Trend:• Over 120 applicants from 19 cities • Over 30 applications from women social entrepreneurs• Health sector with 43% applications leads the nomination

tally followed by Education at 40%, Environment 27% and Rural Development following closely at 26%

• Around 20% of the entries from Women Empowerment• Most active sectors are Education, Health, Livelihood,

Environment, Technology, Women Empowerment

New categories witnessed are Enterprise Development, Disability, Water & Sanitation, Labour Conditions, Micro Finance, Housing, Fair Trade, Energy, Sustainable Farming, Communication Media, Clean Technology and Nutrition

The Social Entrepreneur of the Year (SEOY) India Award aims to promote and celebrate leading social entrepreneurs and their unique ventures in India that help in addressing the various gaps in our society and country. Through providing recognition, the SEOY India Award hopes to inspire many other potential social entrepreneurs in India every year.

About Schwab Foundation for Social Entrepreneurship was co-founded by Professor Klaus Schwab, Founder and Executive Chairman of the World Economic Forum and his wife Hilde. For twenty years,

the Schwab Foundation for Social Entrepreneurship has supported the world’s leading social entrepreneurs in their efforts to create a more just, equitable, and sustainable world. The Schwab Foundation provides unparalleled platforms at the regional and global level to highlight and advance leading models of sustainable social innovation.

About Jubilant Bhartia Foundation (JBF), established in 2007, is the not-for-profit organisation of the Jubilant Bhartia Group. It focuses on conceptualising and implementing the Corporate Social Responsibility initiatives (CSR) for the Group. The Jubilant Bhartia Foundation’s activities include various community development work, healthcare programs, cultural and sports events, environmental preservation initiative, vocational training, women empowerment, educational activities and promotion of social entrepreneurship.

Sources : Perfectrelation

A decade of Social Entrepreneurship India Award


CSR newS InDIa

Jaquar Group, the leading ‘complete bathroom and lighting’ solutions company with a presence in over

45+ countries, announced its continued support to the government’s Skill India initiative on World Youth Skill Day. As part of the Group’s existing plumber training and customer service initiative; 63,000 plumbers have been trained through PAD (Plumber Associated with Dealers) and 2,000 unskilled personnel have been trained through Jaquar Group skill development centres. Currently, 17 skill development centres are operational while 20 are under construction at various stages. These specialised training centres have been set up in partnerships with Industrial Training Institutes (ITI), Art of Living and National Skill Development Centres (NSDC) across India. As part of the partnership with Art of Living, the Group has set new benchmarks for skill trainings by setting up centres within jails (3 functional and 4 in the pipeline).

These skill training centres offer an opportunity to unemployed youth in gaining specialised skill sets and create a lively hood for themselves. They also train skilled plumbers that are a part of the Group’s customer service team on regular developments in the bath fittings industry with respect to new products, trends and plumbing techniques.

Mr. Rajesh Mehra, Promoter & Director, Jaquar Group said, “As a leader in the bathroom category, we believe it is our responsibility to address the shortage of skilled plumbers in India and offer quality training and employment opportunities to unskilled youth.”

“Skill development is an important initiative driven by the Government and we believe that this programme not only

helps the plumbers generate livelihood but also supports Prime Minister Narendra Modi’s Skill India initiative”, he further added.

With 60 years of experience in the bathroom industry, Jaquar Group has made plumber training as a core agenda to be part of its corporate social responsibility initiatives.

As part of the programme, individuals are imparted the skills of a trained plumber through on ground teaching and execution of mock instances. The trainings are in 80-20 concept; 20% of theory & 80% of practical. It encompasses teaching on safety measures and fittings of high-tech bathing fittings including showers and wellness products.

About Jaquar GroupJaquar Group has been built on the platform of highest

quality standards, aesthetics and with the intent of providing world class products. Conceived way back in 1960, Jaquar Group is an undisputed market leader in the organized bath fittings category and is one of the fastest growing bath brands in the world with presence in 45+ countries across Europe, Middle East, Asia- Pacific, Africa and the SAARC region. Today, it caters to various socio- economic segments with brands such as Artize in the luxury category, Jaquar in the premium & Essco in the value segments. The Group is a rapidly growing multi-diversified bathing solutions brand with a turnover of more than INR 3588 Crores in 2018-19 and expected to reach INR 4278 Crores in 2019-20 and USD 1 Billion turnover by 2022.

Sources : PR Team PPRWW

World Youth Skill day: jaquar GrouP aims to train over 10,000 more plumbers by 2020


Hon’ble Vice-President of India, Shri M. Venkaiah Naidu conferred the Outlook Poshan Special Jury Award on

The Akshaya Patra Foundation in recognition of its valuable contribution in the Urban Nutrition (Institution) category. On the behalf of Akshaya Patra, the Foundation’s Vice-Chairman, Shri Chanchalapathi Dasa received the Special Jury Mention Certificate at a ceremony held at Vigyan Bhavan in New Delhi. Also present at the ceremony was Shri Ruben Banerjee, the Editor-in-Chief of Outlook.

In his address, Hon’ble Vice-President, Shri M. Venkaiah Naidu highlighted the importance of joint efforts to address malnutrition and acknowledged Outlook India’s efforts to bring all the people and institutions working towards this cause on a common platform. He said, “Nutrition is essential

for a healthy immune system, higher-order cognitive ability, empowerment of the present and future generations, and therefore, should be a top investment priority for the country.” Stating that share and care is the core of the Indian culture, he further added that it is the duty of the state and well-meaning organisations to take care of people who cannot afford and cited Akshaya Patra as one of the organisations performing this duty.

Smt. Smriti Zubin Irani, Minister of State for Women & Child Development (WCD), supported the endeavour through a video message calling malnutrition a challenge that we as Indians need to meet together and hoping that the winners of Outlook Poshan Awards will inspire many after them so that women and children are protected against the menace that is malnutrition.

Since its inception, Akshaya Patra has been striving to incentivise education and address hunger and malnutrition in India. As the implementing partner of the Government’s MDM Scheme, the Foundation serves wholesome mid-day meals to children in 45 locations across 12 states. The Foundation

also implements the Integrated Child Development Services (ICDS) Anganwadi feeding programme in eight locations.

On receiving Special Jury Mention Certificate, Shri Chanchalapathi Dasa said, “It is a matter of honour for The Akshaya Patra Foundation to be honoured at this event. It validates our efforts to support the health and education of our children.” He further added, “I want to thank our Hon’ble Vice President of India, Shri Venkaiah Naidu Ji for presenting us this certificate, and extend my sincere gratitude to the Outlook Group and all the jury members for recognising our efforts.”

In acknowledgement to the Government’s continued support to the Foundation’s endeavour, he said, “I want to thank the Ministry of Human Resource Development (MHRD), Ministry of Women & Child Development, Government of India, and all the State Governments who have given us the opportunity to serve the children of our country.”

The Outlook Poshan Innovation Award for the Urban Nutrition category was won by SNEHA (Society for Nutrition, Education and Health Action).

Outlook Poshan Innovation Awards celebrate the exemplary efforts of individuals and institutions in the field of nutrition. The awards aim to recognize the outstanding work of individuals/professionals and institutions in providing innovative solutions to tackling the scourge of malnutrition in India.

About The Akshaya Patra FoundationThe Akshaya Patra Foundation is a not-for-profit

organisation headquartered in Bengaluru, India. The organisation strives to fight issues like hunger and malnutrition in India. By implementing the Mid-Day Meal Scheme in Government schools and Government aided schools, the Foundation aims not only to fight hunger but also to bring children to school. Since 2000, the organisation has worked towards reaching more children with wholesome food on every single school day. The Akshaya Patra Foundation is continuously leveraging technology to cater to millions of children. Its state-of-the-art kitchens have become a subject of study and they attract curious visitors from around the world.

In partnership with the Government of India, various State Governments and inestimable support from many philanthropic donors and well-wishers; Akshaya Patra has grown from humble beginnings serving just 1,500 school children across 5 schools. Today, The Akshaya Patra Foundation is the world’s largest (not-for- profit run) Mid-Day Meal Programme serving wholesome food to over 1.76 million children from 15, 668 schools across 12 states in India.

SOURCE: brand-comm.com

CSR newS InDIa

AKSHAYA PATRA Honoured with the Special Jury Award at outlook Poshan Innovation Awards 2019


Mr Rajesh Kumar Srivastava took charge as the new Director

(Exploration) of energy major Oil and Natural Gas Corporation (ONGC) Limited on 2 August 2019. He takes over the reins of exploration of India’s flagship explorer upon superannuation of Mr A K Dwivedi on 31 July.

A post graduate from Lucknow University, with a Masters Degree in Engineering Geology from Indian Institute of Technology, Kanpur, Mr Srivastava joined ONGC as Geologist in 1984 at Krishna Godavari Basin, Rajahmundry.

Speaking after assuming office, Mr Srivastava shared his views in regard to future potential for improvement in Exploration and Development to realize the goals set by ONGC. He emphasized the need to focus on play-based exploration as the way forward to further energy search by bringing in new areas under the ambit of exploration.

He shared that priorities for exploration fraternity would be to open up the new plays, consolidate the successes for early monetization, acquisition of new acreages including NSP covered areas, besides working for field growth opportunities.

Taking a leaf from ONGC 2.0 concept recently advocated by his predecessor Mr A K Dwivedi, Mr Srivastava called for a unified effort from all quarters to march towards a better tomorrow and a sustainable growth of the organization. He earnestly hopes from all the stakeholders for convergence in realizing the goal of the company.

With over 35 years of experience, Mr Srivastava is an expert in up-stream hydrocarbon exploration from well site operations (on-land & offshore), development geology, seismic data

interpretation to monitoring and planning of exploration.

Mr Srivastava began his carrier as exploration Geologist from geologically complex KG-PG Basin. At IRS, Ahmedabad he was considered as one of the best hands in the trade of Reservoir modelling for preparation of field development plans, simulation studies for production forecasts and techno-Economic evaluation of prospects. He is credited to have introduced art/science of geo-cellular modeling in ONGC, Neelam being the first full field fine scale geo cellular model for dynamic modelling for

redevelopment.During his tenure at E&D

Directorate, he was closely associated with the exploration and development activities of Assam & Assam-Arakan Basin, MBA Basin and Krishna-Godavari & Cauvery basins.

He was one of the important members during formulation of ‘Hydrocarbon vision-2030 for North East India’ prepared by MoPNG. He has also evaluated several exploration & development blocks of Egypt & Sudan.

With his commendable work, Mr Srivastava was honored with the National Mineral Award in 2009.

CSR newS InDIa

Rajesh Kumar Srivastava takes charge as oNGC director (Exploration)


Marking the 25th year of undertaking breakthrough social development initiatives, Sustainable Development

Society (Sundesh) today announced the launch of a book ‘The Sundesh Story’, a book that chronicles the development journey of Sundesh through the bylanes of rural India. The book was unveiled at the India International Centre in presence of Sundesh former Chairman Mr. Pradip Burman, Chairperson Ms Indira Burman and the authors Ms. Pinky Pradhan and Ms. Sujata Parashar.

A dream project of Mr Pradip Burman, Sundesh was founded in the year 1993 to contribute to creating a better and self-reliant society. For the past 25 years, Sundesh has been organizing and implementing various development initiatives, in partnership with the communities, corporate, funding organisation both government and international. The initiatives are finalized after a thorough understanding of the specific requirements of each community through stakeholder dialogue and engagement. Over the years, Sundesh has been working on various aspects like Health, Education, Vocational Training and Women Empowerment to ensure socio-economic development of the community.

Unveiling the book, Sundesh Former Chairman Mr. Pradip Burman said: “It gives me immense pleasure to launch this book, which describes in detail the effort made by us towards establishing Sundesh and the many successes that we achieved throughout our journey. ‘The Sundesh Story’ focuses on the various initiatives undertaken by Sundesh in addressing the needs of the most deprived and weakest sections of our society. We hope that this book will work as a guide for others who are seeking to enter the development sector.”

“At Sundesh, we believe that empowerment and education are both the means to a better life and a key to ensuring overall development of the society. It aims at the holistic development of people living in rural and urban areas through integrated community development programmes. Our strong operational as well as organizational strategies have helped Sundesh give a new direction to community development programmes,” Sundesh Chairperson Ms Indira Burman added.

Source: DABURKCO.onmicrosoft.com

CSR newS InDIa

Launch of book ‘The Sundesh Story’ - MAKING THE dIFFERENCE


EMPOWERING SUSTAINABILIT Y

Promoting Responsibilityby

CSR VISIONEmpowering CSR & Sustainability

www.csrvision.in

CSR VISION - the first monthly magazine in the area of CSR & Sustainability targeted at the Decision Makers and CSR Professionals in Corporate Sector, Policy Makers in Government and Social Sector organizations and leaders. The magazine covers the topics such as policy issues, CSR best practices, corporate challenges in CSR, social problems caused by corporate functioning, social expectations from corporate, global trends in CSR, Interview of eminent personality relevant in CSR domain, CSR & Sustainability Report review, CSR News & views etc.

We invite thinkers and writers to share their experiences with us.

Come! be a part of the movement!

Promoting Responsibility for Sustainability


CSR newS InteRnatIonaL

The Maala international conference has positioned itself as a hub for discussing business impact on Inclusive

growth, and this year will capture insights from the Israeli market and implications for other markets around the world. The conference serves as a gateway to Israeli CSR for stakeholders, investors, global corporations and multinational companies operating in Israel, the global CSR and sustainability community, and other business partners. The conference will be held on December 4-5, 2019, in the old Tel Aviv port.

Hosting over 750 guests annually, the conference is a very lively, dynamic and energetic event, reflecting the vibrant sustainability community in Israel, and also appreciated for its innovative style of creating dialogue and engagement. The conference offers an immersive experience, both on the first day with power-presentations, ‘fire-chats’ and multiple dialogue sessions; and on the second day with field tours to corporate innovation sites.

The conference will discuss issues such as – leveraging business impact to address social gaps and inequality, diversity and inclusion in the workforce, social and sustainable innovation, products and services that help

people live a better life, ESG investing, and more. The conference will also see the launch of a new publication on lessons from Israel on business impact on inclusive growth. A recent article published on Triple Pundit provides a glimpse into the ongoing work in Israel on that.

The 2018 Maala International Conference featured some 750 participants from Israeli and global businesses, investors, civil society and government agencies. International speakers represented companies including Barclays, MasterCard, Danske Bank, TripAdvisor, and Blackrock; Israeli speakers included Bank Hapoalim, SodaStream, JDC Israel, Strauss Group, and Unilever Israel.

Maala is a non-profit corporate membership organization promoting sustainability and corporate responsibility in Israel. Founded in 1998, Maala is considered as the Israeli standards-setting organization, annually publishing the Maala ESG Indices on the Tel Aviv Stock Exchange. Maala also serves as a ‘hub’ of the Israeli CSR community within Israel and in representing Israel within global CSR and sustainability networks

Sources : wwwcsrwire.com

Business and Inclusive Growth at the Upcoming Maala Conference, Tel Aviv



All over the world, the exclusion of large segments of society from the fruits of economic growth is driving

political and social disruption. Inclusive growth – economic growth that enables all segments of society to enjoy its fruits and opportunities – unearths a balance between economic and sustainable development, and seeks to address such systemic social gaps and inequalities. Businesses can, and must be, be a part of the solution.

Maala, Israel’s leading non-profit organization advancing corporate social responsibility (CSR) and sustainability in Israel, and Prof. David Grayson, a leading global writer, speaker and opinion leader on Responsible business and sustainability, are collaborating on a publication that will draw lessons for positive business impact on inclusive growth. The publication will focus on an adaptation of a highly regarded model of positive business impact on inclusive growth, which was developed by Morgan Stanley in collaboration with BSR, the U.S. non-profit leader in the field. The adapted model points to four tracks in which businesses can impact inclusive growth:• Workplace

• Marketplace (Products and services, Responsible Advertising)

• Supply-chain• Business and society(eg. community investment)

The publication will feature case studies of Israeli businesses, highlighting their distinctive contribution to inclusive growth. It will also offer insights relevant to the global discourse on the potential of businesses contributing to inclusive growth.

A global advisory board comprised of leaders in the field is assisting the work on the publication. The publication will be launched at the Maala international conference, December 4th, 2019, in Tel Aviv, Israel.

Maala is a non-profit corporate membership organization promoting sustainability and corporate responsibility in Israel. Founded in 1998, Maala is considered as the Israeli standards-setting organization, annually publishing the Maala ESG Indices on the Tel Aviv Stock Exchange. Maala also serves as a ‘hub’ of the Israeli CSR community within Israel and in representing Israel within global CSR and sustainability networks.

Business and Inclusive Growth: Lessons from israel



Arrow Electronics presented Massachusetts seventh grader Vikram Anantha with its 2019 Innovation in Electronics

Award at the National Invention Convention, a celebration of K-12 inventors and entrepreneurs from across the United States.

The invitation-only event, held at The Henry Ford Museum in Dearborn, Mich., drew nearly 500 students who were selected from a pool of more than 100,000. Their inventions spanned the spectrum, from new technologies to clean oil spills, to swim goggles for those with prescription lenses. Anantha was recognized for the Automated Communication Companion, a device that teaches kids with nonverbal autism how to recognize and pronounce the names of words in the world around them.

The ACC is a wearable system that features a camera connected to a credit card-sized computer that tells the user the name of the object they are viewing. The ACC also includes a microphone and speaker to encourage users to practice saying the word they just learned.

“The past three years, the Arrow Innovation in Electronics Award has not only encouraged all students to leverage electronics in their inventions, but has also recognized students like Vikram, who are applying electrical components in particularly inventive ways,” said Nick Briere, co-founder of the National Invention Convention. “We are proud to team with such an innovative and forward-thinking organization in inspiring the next generation of innovators.”

The Arrow Innovation in Electronics Award is part of the

company’s Innovation in Technology awards, which honor the world’s brightest innovators and emerging technologies, transforming ideas into real and influential achievements that will help people and the communities in which Arrow works.

The National Invention Convention and Invention Convention Worldwide are programs of The Henry Ford.

About Arrow ElectronicsArrow Electronics (NYSE:ARW) guides innovation

forward for over 200,000 leading technology manufacturers and service providers. With 2018 sales of $30 billion, Arrow develops technology solutions that improve business and daily life

About The Henry FordThe Henry Ford, a nonprofit organization, provides

unique educational experiences based on authentic objects, stories, and lives from America’s traditions of ingenuity, resourcefulness, and innovation. Its purpose is to inspire people to learn from these traditions to help shape a better future. Attracting people from across the United States and around the world, THF hosted nearly 1.8 million visitors in 2018 and over 3.7 million unique visitors to THF’s website. In addition to inspiring millions of guests on-site and online, as well as tens of millions more who watch our nationally broadcast TV program The Henry Ford’s Innovation Nation, THF is doing still more to lay the groundwork for a vibrant, vital culture of innovation through ongoing projects and partnerships with educators, policy makers and business leaders across the nation.


Massachusetts Middle Schooler Wins 2019 ARRoW Innovation in Electronics Award



Orion Engineered Carbons S.A. (NYSE: OEC) (the “Company” or “Orion”), a worldwide supplier of specialty

and high-performance Carbon Black, today announced the inclusion of Sustainability to the charter of the Board of Directors’ Nominating, Sustainability, and Governance Committee. This is to establish the governance structure that embeds sustainability into the Company’s core management framework. Orion also announced the publication of its 2018 Sustainability Report, which outlines the Company’s commitment to environmental, social, and governance (the “ESG”) initiatives. These significant actions reflect our commitment to sustainability while maintaining our focus on underlying financial and operational performance. The report provides specific emissions reduction targets and embraces many of the values exemplified by the United Nations Sustainable Development Goals.

“There is an inherent alignment between our sustainability agenda and our strategic and operational goals. Our business is about extracting carbon from hydrocarbon based feedstock. The better we are at extracting carbon from these feedstocks the less carbon dioxide (CO2) is emitted. The more we reduce greenhouse gas emissions the more profitable we are. We also engineer our Carbon Blacks to enhance the performance and product life of our customers’ products, improving sustainability across the value chain. Our 2018 Sustainability Report is a manifesto of our ESG initiatives and their incorporation into Orion’s management framework,” said Corning Painter, Orion’s Chief Executive Officer, who also added that, “Sustainability is a core part of our values.”

About Orion Engineered Carbons S.A.Orion is a worldwide supplier of Carbon Black. Orion

group produces a broad range of Carbon Blacks that include high-performance Specialty Gas Blacks, Acetylene Blacks, Furnace Blacks, Lamp Blacks, Thermal Blacks and other Carbon Blacks that tint, colorize and enhance the

performance of polymers, plastics, paints and coatings, inks and toners, textile fibers, adhesives and sealants, tires, and mechanical rubber goods such as automotive belts and hoses. Orion runs 14 global production sites. The group has approximately 1,450 employees worldwide

Forward-Looking StatementsThis document contains certain forward-looking

statements within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements are statements of future expectations that are based on current expectations and assumptions and involve known and unknown risks and uncertainties that could cause actual results, performance or events to differ materially from those

expressed or implied in these statements. You should not place undue reliance on forward-looking statements. Each forward-looking statement speaks only as of the date of the particular statement. New risk factors and uncertainties emerge from time to time and it is not possible to predict all risk factors and uncertainties, nor can we assess the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. We undertake no obligation to publicly update or revise any forward-looking statement as a result of new information, future events or other information, other than as required by applicable law.


oRIoN ENGINEEREd CARBoNS Publishes Its First Sustainability Report



The Smithfield Foundation, the philanthropic arm of Smithfield Foods Inc., announced today a $125,000

donation to the Midwest Honor Flight organization to sponsor 83 World War II, Korean War, and Vietnam War veterans for an all-expenses-paid flight to visit the nation’s capital. The sponsored flight in September will allow veterans and guardians to fly to Washington, D.C. to visit memorials dedicated to honoring their service and sacrifice.

“We are thrilled to have Smithfield Foods sponsor a flight in-full for our veterans who are so deserving of this once-in-a-lifetime experience,” said Aaron Van Beek, Volunteer President and Director of Midwest Honor Flight. “This is a way to show our appreciation and say thank you to those who served, and we are grateful to Smithfield for showing their support and gratitude for military veterans in such a generous way.”

Smithfield’s donation will sponsor the fifth-ever flight for the Midwest Honor Flight organization, named “Smithfield Foods Mission 5: 24 SEP 2019,” for veterans located throughout northwest Iowa, South Dakota, and southwest Minnesota. Veterans on the flight will together experience the power and solidary of the Arlington National Cemetery, the Korean War Veterans Memorial, the Vietnam Veterans Memorial, and the National World War II Memorial.

Smithfield announced the $125,000 donation to charter the honor flight during a press conference at Veterans Memorial Park in Sioux Falls, South Dakota. Vietnam Air Force Veteran Bill Kortemeyer was a featured speaker, sharing his firsthand experience as a Midwest Honor Flight recipient in 2018. Beginning this month in July, Smithfield-sponsored honor flight recipients will be notified to prepare for the tour to Washington, D.C.

“Part of Smithfield’s social purpose is to honor those who have dedicated themselves in service to our country,” said Mark Wiggs, plant manager at Smithfield Foods’ Sioux Falls facility. “We strive to make sure military members and their families are supported, and we’re proud to partner with the Midwest Honor Flight organization to give our veterans this once-in-a-lifetime experience they have undoubtedly earned.”

The Midwest Honor Flight is part of the Honor Flight Network, a non-profit organization created to transport

America’s Veterans to Washington, D.C. to visit those memorials dedicated to honor their service and sacrifices.

“I will never forget my Honor Flight experience,” said Kortemeyer, a Vietnam War veteran. “It was an emotional reunion with my fellow servicemen; one which I am forever grateful to have had.”

About Smithfield FoodsSmithfield Foods is a $15 billion global food company

and the world’s largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands

including Smithfield®, Eckrich®, Nathan’s Famous®, Farmland®, Armour®, Farmer John®, Kretschmar®, John Morrell®, Cook’s®, Gwaltney®, Carando®, Margherita®, Curly’s®, Healthy Ones®, Morliny®, Krakus®, and Berlinki®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental and food safety and quality programs

About Midwest Honor FlightThe Midwest Honor Flight is a non-profit organization

created to honor America’s Veterans for their sacrifices. The organization offers paid transport and tours to Washington D.C. to visit the memorials dedicated to honor the service and sacrifices of visiting veterans and those who have perished. The Midwest Honor Flight organization’s service area includes veterans throughout Northwest Iowa, South Dakota, and Southwest Minnesota.


SMITHFIELd FoodS Sponsors Veteran Honor Flight to Nation’s Capital



Sodexo, a food and facilities management company committed to improving Quality of Life, announced today

that it has been named as one of the “Best Places to Work for Disability Inclusion” by the Disability Equality Index (DEI) -- a joint initiative between the American Association of People with Disabilities (AAPD) and the US Business Leadership Network (USBLN) to recognize organizations who promote diversity and disability inclusion in the workplace. Sodexo received a score of 90 percent and was a top scorer among 180 other businesses.

“Sodexo is proud to be recognized for the fifth year as one of the ‘Best Places to Work for Disability Inclusion,” said Rohini Anand, PhD, SVP, Corporate Responsibility & Global Chief Diversity Officer, Sodexo. “This award reinforces our commitment to diversity and inclusion and our intentionality around integrating people with disabilities into our workforce, which we know enhances our business and culture.”

Sodexo’s commitment to diversity and inclusion has been consistently recognized by external organizations and notable diversity publications. In January, Sodexo was recognized on Bloomberg’s 2019 Gender Equality Index and FORTUNE’S 2019 list of the World’s Most Admired Companies. In 2018, Sodexo was ranked in the top 10 of DiversityInc magazine’s ‘Top 50 Companies for Diversity’ list for the 9th consecutive year and inducted into DiversityInc’s Top 50 Hall of Fame.

The DEI serves as the nation’s most comprehensive annual benchmarking tool allowing America’s leading corporations to self-report their disability policies and practices. This evolving index objectively scores each corporation on a scale from 0 to 100—100 representing the most inclusive.

About the Disability Equality Index (DEI)The Disability Equality Index (DEI) is a joint initiative of

the American Association of People with Disabilities (AAPD) and Disability:IN. Developed by the DEI Advisory Committee, a diverse group of business leaders, policy experts, and disability advocates, the DEI is a national, transparent, annual benchmarking tool that offers businesses an opportunity to receive an objective score, on a scale of zero (0) to 100, on their disability inclusion policies and practices.

The DEI is an aspirational, educational, recognition tool that is intended to help companies identify opportunities for continued improvement and help build a company’s reputation as an employer of choice.

The Disability Equality Index (DEI) brings together

AAPD, the nation’s largest disability rights organization, and Disability:IN, the leading national business-to-business network, to collectively advance the inclusion of people with disabilities. The organizations are complimentary and bring unique strengths that make the project relevant and credible to corporate America and the disability community.

About the American Association of People with Disabilities (AAPD)

AAPD is a convener, connecter, and catalyst for change, increasing the political and economic power of people with disabilities. As one of the leading national cross-disability civil rights organizations, AAPD advocates for the full recognition of rights for the over 60 million Americans with disabilities.

About Disability:INDisability:IN, formerly known as the US Business

Leadership Network, is the leading nonprofit resource for business disability inclusion worldwide. Partnering with more than 180 corporations, Disability:IN expands opportunities for

people with disabilities across enterprises. The organization and 50 affiliates raise a collective voice of positive change for people with disabilities in business. Through its programs and services, Disability:IN empowers businesses to achieve disability inclusion and

equality, with the goal of advancing inclusion to the point when the organization is no longer necessary.

About Sodexo North AmericaSodexo North America is part of a global, Fortune 500

company with a presence in 72 countries. Sodexo is a leading provider of integrated food, facilities management and other services that enhance organizational performance, contribute to local communities and improve quality of life for millions of customers in corporate, education, healthcare, senior living, sports and leisure, government and other environments daily. The company employs 160,000 people at 13,000 sites in all 50 U.S. states and Canada, and indirectly supports tens of thousands of additional jobs through its annual purchases of $19 billion in goods and services from small to large businesses. Sodexo is committed to supporting diversity and inclusion and safety, while upholding the highest standards of corporate responsibility and ethical business conduct. In support of local communities across the U.S., in 2018, Sodexo contributed over 159,500 in volunteer hours, and since 1996, the Stop Hunger Foundation has contributed nearly $34.5 million to help feed children in America impacted by hunger.

SodEXo Recognized as one of the Best Places to Work for disability Inclusion for the 5th Consecutive Year


Partners

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CSR IMPACT


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Partners

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CSR IMPACT


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CSR IMPACT THRoUGH BUdGET [2%] V/S KNoWLEdGE [98%]




After 5 year of CSR law being under implementation in India the level of impact on the ground and the level of involvement of the companies to undertake CSR projects don’t seem to be involved by heart

and soul and continue to do Adhoc charity in the Adhoc charity Mode, leading to less than desired impact on the ground.

To address this issue CSR VISION felt it essential to conduct a national conference on the topic “CSR impact through budget [2%] v/s knowledge [98%]” after realizing that in absence of required knowledge on CSR system which is integrated with corporate systems on the one side and social systems on the other, acting as a bridge between both the sectors. But the CSR professional in absence of the relevant knowledge required to develop a bridge between the corporate sector and the social sector, it is nearly impossible to be successful in implementing CSR project and make the desire impact.

The CSR VISION with the support of VISION FOUNDATION for development management and in collaboration with UN Global Compact. Global compact Network, India and with support from eminent corporate houses like Petronet LNG Ltd, ONGC, IFCI foundation, ShahnazHussain, Honey Group, ALIMCO etc.

Presented below with the summary of activities during the one day national conference for thebenefit of our readers.

The Conference was organized under the following sessions a detailed below.

ThE inauguRaTiOn SESSiOnThe conference inaugurated by Dr. Madhukar Gupta, IAS, Additional secretary, Deptt. Of public enterprises, Govt. of India, Prof. Ranjan Mohapatra, editor in chief of CSR VISION gave a brief introduction of the Chief Guest Dr. Madhukar Gupta, IAS, Guest of Honor Dr. E. Sankara Rao, CMD, IFCI and Mr. D.R. Sarin, CMD,ALIMCO and


then gave an introduction to the theme of the event. In the theme address Prof. Ranjan Mohapatra, Editor in Chief of CSR VISION said it’s a great pleasure to initiate to 9th CSR National event of Vision Group. The first CSR event was organized in India in 2010. Presently, as per media Reports, 20% of CSR eligible companies, are not spending a single penny on CSR. And 40% of companies are not complying with the law and the primary reason is lack of knowledge and its benefit to motivate companies to spend on CSR, and for this reason they are not doing what they are supposed to do or what they can do.

I’ll explain this in my detailed presentation which is after the inauguration session and this topic will also continue to be discussed later in panel discussion.

Then Prof. Mohapatra invited Mr. D.R. Sarin, CMD,ALIMCO to deliver his address. Mr. Sarin in his address said the following:

Mr. D R Sarin CMD, ALIMCO spoke about the,1. Maturity Level of CSR, which has three stages,’

• In the first stage CSR domain is limited to compliances.• In the second stage, when the Companies realize

that they can use to domain to create good image about themselves and

• In the third stage, when corporate bodies realize that they have to bring about change in society.

2. He narrated his story of how he used the CSR domain to increase revenue of ALIMCO from 5 to 6 crores to 105 Corers and thereby added about one lakh new beneficiaries added to list of beneficiaries?

3. He described about, how ALIMCO benefits the Disabled, involves few steps,

First is to make them mobile through Aids and Appliances and then train them with skills to be employable and next is to provide them loans / fund for undertaking their own enterprises.

4. The CSR Spending companies when taking funding decisions are apprehensive of actual use. So He himself met various Company heads and convinced them that he could ensure genuine impact on the ground, through a transparent process.

5. Again, the companies want to know, as to the actual impact on the ground. As ALIMCO does distribution of Aids & Appliances directly to the Beneficiaries selected through a transparent process certified by local representatives. He has ensured actual impact by transforming the lives of disabled family.

6. He also spoke about history of CSR, how it’s come up and brought up the case of USA in 1930s during which US was passing through a period of Depression, and the companies were making lot of profits.

It was realized that , if the process continues, then

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community will be dissatisfied with such profit motives of companies and therefore the Companieswereadvised by Government to spend for CSR as a means of giving back to society .

Thus, CSR is not a charity, it is paying back to society, for the support and permission from society for doing business.

He also quoted Prof. Mohapatra and said, “As prof. Mohapatra has said that 1st stage has not crossed where the statutory companies as poor as 40% of the CSR eligible companies, are not complying with CSR laws”. As for as CSR &disability sector is concerned, He further said, “ I must compliment the DPE (Department of PublicEnterprises, GOI) for that ,they have come out with the guideline much before the CSR Law under Companies Act in 2013 and ALIMCO , being the PSU , when I joined in 2014 , I realize that the challenge is very huge in terms of providing empowerments to disabled persons because government provided funds around 100 to 50 crores , which is grossly insufficient to service these people, where ALIMCO has realized that there is an opportunity to tap CSR initiatives of other companies and become the implementing agency in the larger interest of disabled person , from there CSRjourney ofALIMCO started.Today we are happy to tell you that we mobilized around 105cr CSR funds for disabled people as ALIMCO for distribution and that has added around 1 lakh people every year arrival to provide aids and assistive devices just to give

a brief an introduction that how we empower the disabled people

There are three stages through which we can support the disable people.

The first and foremost need of any disabled person is to make them mobile. So we can make the mobile by giving movability devices either tricycle wheelchair or other.

The Second challenge is to provide the skills to make them employable. Unless he have the skill when he became mobile his aspiration become more and then he have to do it skilling for that.

Last point is to provide soft loan for supporting their enterprises.

In the CSR domain, a lot of PSUs have come forward aswell as even in the private sector have come forward in to CSR through disability and we are able to service the disabled people in bigger numbers.The best thing is to do in CSR is to sensitizing officials at the senior level is the most important thing, second thing is that direct delivery of benefits, what I feel is most important in CSR domain. In private sector, I found that they are very active in demanding higher quality of process of delivery. The kind ability ofALIMCO in comparison to NGOs and other CSR Delivery institution its normally found , LIMCO is stronger, which gives them confidence that they are independent. We normally do CSR through our camps. In the film being



shown, this is one of the camps we have organized through one CSR partner where we invite the sponsoringcompany who gives the money and the CSR team of the company to come and observe themselves, what we are doing.

Prof. Mohapatra thanked Mr. Sarin for his valuable comments, and invited Dr. E. Sankara Rao, CMD, and IFCI to deliver his address. Dr. Rao in his address said the following:

Dr. Emandi Sankara Rao shared his experience by saying that my experience is not like weather it is CSR/ISR. Two things which we would like to mention when we go forward to CSR. That, this is your society, your parents and the government have done a lot of things to support us. We have to give it back to the society.

I have come from two Knowledge temples of India, the IIT Delhi, and IIT Mumbai. I learn only one thing that I have to give it back, so I did not go to united states like many of my counter parts , as I had to do something in this country . He believes that anyone can achieve anything in this great country. I used to get lot of money in IDFC, Bombay, a private sector company, where I worked for 10 years.

He loved to teach free at IIMs and IITs as a part of his giving back for day to day basis or for months as a part of his CSR or giving back to society.

For last 25 years, he has been active in Education and Health, especially Cancer patients through his own funds.

In IFCI we are focusing on Sustainable and Inclusive Development. Predominantly our money is going to school infrastructure.

He mentioned Mr. Jagadish, with whom he collaborated, founder of Gurudeva Trust, who is a committed Social Worker, who did not marry and donated his land of 150 Acres and set up a center for manufacturing Disability products, supplying Disability Products to 50,000 poor people.

IFCI asper his directions is now investing its CSR funds predominantly in infrastructure and social development, including education and Health Infrastructure.

Asan example, he stated that, He had visited a school building in Odisha and Andhra boarder which was not constructed last 15 years and the students were sitting on the floor, even students of 10th standard. I sanctioned the funds on the spot for the school building. He offered this job to Mr. Jagadish, who built the school building in 2 months and children are studying comfortably now, which he inaugurated afterthe building was ready. In, IFCI we are doing Education, Health and Skill Development. We are active in 23 states.

For the disabled, are given the artificial limbs, after that, how do they survive, we support the beneficiaries with skill training and seed money of RS. 50,000 for running micro enterprises to generate income. The Gurudeva trust provides the articial limbs custom made for poor, free of cost as they

cannotafford even 5000 to 10,000 of rupees in rural areas.About toilets, there are many toilets made without water.

We have made arrangements for Water Tank and Motor for supplying water for toilets.

Real CSR is needed in rural areas, more than Cities so, we have made a policy for focusing on rural areas. As the real needs are there.

CSR does not mean only the CSR Department; it need be open to all other departments. We involve other departments to be exposed to the CSR activities we undertaken by IFCI, to make them realize and appreciate work done by us and be influenced.

Next is the Sanitary napkins, in rural areas, we have got a machine for One Lakh and offer Napkins to poor in Rs2 and free in schools .

Then Prof. Mohapatra summarized Dr. Roe’s speech as a rare case of commitment for CSR IMPACT through innovation. Dr. Rao has been innovating on various problem and needs in rural areas for finding low cost solutions employing his knowledge and expertise. He is an ideal case of working for triple Bottom lines in place of only Profit Bottom-line.

Then Prof. Mohapatra invited Dr. Madhukar Guptathe Chief Guest to deliver his inaugural Address as the last speaker of the inaugural session. Dr. Gupta in his address said the followings:

Dr. Madhukar Gupta, IAS, Additional secretary, Deptt. Of public enterprises spoke about hisinitiation in to CSR , In 2005, when he was specializing in the US one of his classmates who runs a CSR consulting company in Korea, so, I asked her what is your area of specialization, and she said CSR, and believe me I did not , hear about the term CSR in 2005. And I have no shame about that at that time. Today even the common men talks about CSR, how many of us heard about start-ups, ten year earlier. The theme is the same anything who is an entrepreneur will fall within the n the term of start-up, now everybody talks about start-up.

Today if we look at the world Bill Gates is not the Chairman of Microsoft, he is a Chairman of Microsoft foundation, so he has graduated so to say from his position as Chairman of Microsoft to that of MS foundation. In sequence, what my co-speakers Mr. Sarin & Dr. Rao said earlier why corporation exist, there are different entities, you have companies, you have firms, trust, which do business for profits and not for profit. Companies are found to be more efficient in the way business is concerned. That is why Term Company came into being. An obvious fact that when the company is efficient it is expected to make the maximum profit.Now profit for whom? The promoter’s shareholders or the public at large. Eventually , the world over people who had corporation people who promote entrepreneur they have realized that whatever

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profit are earned they are meant for the greater good of society and possibly it was with this spirit. Companies act 2013 which become effective from 1st of April 2014 as “Prof. Mohapatra said 98% knowledge and 2%funding had the government of India wanted more funds for the development of this countries they could have easily impose the say or companies”. Just the additional 2% on the profits of the corporate sector would have been enough to generate some of additional funding.Now after this act there is an opportunity for the people working in corporation to directly contribute to nation building activities which was not there in 2013.To give you a simple example to outreach of the companies in the countries, all oil companies, put together have more than 80000 petrol outlets assuming thousand people visit has petrol station every day, on an average any message like for example (beti bachao beti padao) you spend 500 rs. on a banner displaying (beti bachao beti padao) and put it on the petrol station and it reaches out to nearly 8 crore of people in a day at hardly existence so that is the kind of outreach how companies have in this countries. So when we say 98% knowledge and 2% budget funding it makes sense. Imagine the advertising budgets of bigger corporation.

Prof. Mohapatra, thanked Dr. Gupta for his valuable insights and then the conference broke for Tea

After tea, Prof. Mohapatra made a detailed presentation [Power Point Presentation] on, WHY KNOWLEDGE ISCRUCIAL FOR CSR IMPACT?

PRESEnTaTiOn bY PROf. MOhaPaTRa During 12:00 to 1:30, in the presentation Prof. Mohapatra made the following points:

The CSR knowledge promotion can be effectively done through conferences like this and the magazine which carries CSR knowledge. However the Reach of these media is limited, as the number of people who can participate in a conference is marginal and the even the subscriber base of magazine like CSR VISION is limited due to the bad habit of getting everything free in India professor Mohapatra presented a slide which short 19% of eligible companies don’t spend single penny in CSR.

The 1st slide talked of CSR IMPACT DEPENDS ON, VOLUME OF CSR OUTLAY / SPENDING and CORPORATE INVOLVEMENT. BOTH Of Which DEPENDS ON INVOLVEMENT / ENGAGEMENT,WHICH DEPENDS ON APPRECIATION OF CSR &PERCEIVED BENEFITS FOR THE COMPANY in ITS TOTALITY, THIS PERCEPTION / APPRECIATION DEPENDS ON SYSTEMIC KNOWLEDGE OF CSR , NOT LIMITED TO 2 % BUDGET.

The 2nd slide talked of the dilemmas over CSR being part of corporate system or social system. And confirmed that,it is bridge between both systems as Shown in the Slide Below.

The 3rd slide talked of the dilemma over CSR as to if it is a Stand Alone function among other function or part of entire corporate system including and connected to Functionslike, marketing, HR, Corporate Communication , Projects, Corporate Governance, Corporate Vision and Missions , Leadership, Strategy and Ethics.

Prof. Mohapatra confirmed that CSR is integrated and should not as a Stand Alone function.

The 4th slide talked of discuss about the status of CSR in India were 40% of company don’t spend enough on CSR and about 20% of companies who are mandated to spend on CSR spend 0 amount of money ..

However 7% of company spend exactly as prescribed, 28% of the companies spend less than prescribed.



The 5th slide talked of HAS DRAFTING of SECTION 135 has lost the plot?

Focusing on budget, but not CSR Knowledge, essential for implementation and impactSECTION 135 OF THE COMPANIES ACT 2013 MANDATES

• CSR Spending @ 2 % of profit • Assigns the task of approving the CSR activities to

the Board and makes the role of the Board and therefore, CORPORATE GOVERNANCE, Crucial in the entire CSR compliance

• The drafting of section 135 of the Companies Act presents an EXPENDITURE orientation, which has led to,

• Many companies under Section 135, look at CSR, negatively, equating it with another Tax

• Many Professions find CSR to be simple and get in to CSR consulting like. Chattered Accountants, Lawyers, NGO Executives, getting in to the domain of CSR roles without Comprehending CSR in its totality.

• Like Many other laws in India CSR law u/s 135 is not promoted

The 6th slide talked of BACKGROUND & NEED for a CSR IMPACT Conference.

But, VISION Group initiated by Prof. Mohapatra (through VISION FOUNDATION prepared the first draft CSR policies for Govt. of India in 2007, which was based on, approach,

where CSR is an INVESTMENT by linking CSR processes with BUSINESS Processes and getting CSR strategically linked to the BUSINESS Strategy with a VISION of Making CSR as a Part of CORPORATE SYSEM, which it should be to ensure sustainability of CSR and obviously going to be the norm for future – the era of sustainability.

However, Section 135 has indirectly brought Strategic CSR in to focus by involving the BOARD as the pivotal point.

• Any responsible Board, when spending @ 2 % of profit, will have a CHOICE between letting 2 %, go as an EXPENDITURE or INVESTMENT.

• No responsible Board in absence of any choice and relevant knowledge opts for letting 2 % go as EXPENDITURE through ADHOC CHARITY except few advanced Companies.

• How do we educate the Board about the choices, if they are not willing to learn about the challenges in shifting from Single Bottom Line history to Triple Bottom Line Future, sweeping the World?

• THE DPE and MCA have a role of educate theboards on CSR KNOWLEDGE.

The 7th slide talked of, COMPREHENDING CSR IN ITS TOTALITY:

Challenge for the entire CSR fraternity including the new consultants (from Accounting, Legal and NGO backgrounds) lies in Comprehending CSR in its totality and NOT limited to

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the language of Section 135 As a part of Corporate System, to perform successfully

CSR has to,Have a place in the Corporate Landscape and it has to

and have a balanced relationship with allied corporate functions.

Essentially, CSR has to function as a part of corporate structure and systems.

The 8th slide talked of COMPREHENDING CSR

Prof. Mohapatra said the real problem of CSR fertility is the lack of comprehension about CSR as a complete knowledge system. This slide presented by professor Mohapatra about complete comprehension of CSR. CSR is essential a bridge between corporate sector/system and it effective bridge between the corporate and social system, which can be possible only through strategic bonding of the corporation sector/system with social sector/system in a

win-win manner. The strategic connectivity is possible only when the bridge builder/ connection builder i.e. the CSR professional understand CSR including corporate system and social system. As said by professor Mohapatra the allied subsystems of corporate Sib-system are HR, Marketing, and Corporate Communication, Project (The functional management system) along with the General Management subsystem such as leadership, vision, strategic, corporate governance and ethics.

Similarly, social domain/system involves the following development domains/subsystems such as education, health, environment, poverty etc.

The slide presented 2 bars, one for corporate and one for social connected through strategic connect which is possible only through a Win-Win approach when both corporate social sector benefit.

The 9th slide conveys the entire corporate system led by



strength/height of corporate leader reflected by his vision. So, pictorially presented through a tallest bar for vision,

slightly less than this the triangle are the mountain whose top is slightly less than the height of the vision bar. And the other two bar like corporate governance and ethics are the same height reflecting the standard of ethic is influence by the standard of governance. The case of Satyam reflects the point effectively.

The 10th slide talked of WHY ZERO SPENDING BY almost 20 % of QUALIFIED COMPANIES?

• Limited Comprehension of the Challenge – limited Motivation ,

• Neither Motivation nor fear of law in absence of effective monitoring & Evaluation of Process and impact and Evaluation.

The 11th slide talked of AREAS OF CSR KNOWLEDGE:The slidepresents all the different areas of knowledge

linked to or comprise of CSR knowledge system.To comprehend CSR and generate BENEFIT to a CLIENT

/ COMPANY, a CSR Adviser MUST have the following areas of KNOWLEDGE / expertise;

• Corporate Governance and Corporate Strategy • HR systems & Strategies• Corporate Communication• Advertising & Brand Building • Financial Systems , Investment Analysis & Project

Management• Leadership Styles and vision • Ethics Management • Change Management ( CSR law forces a CHANGE

PROCESS in the Corporate System , which need careful management )

• All possible Social Sector domains, not one or two , as many CSR consultants come up after working in few domains , to decide / advise on CSR Issues for achieving productive (LOW COST – HIGH IMPACT) CSR CHOICES

• As CHANGE MANAGEMENT demands LEADERSHIP VISION and Support, LEADERSHIP STRENGTH becomes the KEY to CSR Success.

SYSTEMIC KNOWLEDGE IS KEY.The 12th slide talked about THE CHALLENGE for CSR

leadership:The Challenge is MANAGING CHANGE,From SINGLE BOTTOM LINE (ECONOMIC /PROFIT) toTRIPPLE BOTOM LINE (ECONOMIC, SOCIAL

&ENVIRONMENTAL) - THE FUTURE He has to ensure engagement of all Functional Units

and all employees of the company to be aligned with CSR Thinking AND get involved and internalize CSR IN THE COMPANY.

The 13th slide talked of ANALYSIS:ABSENCE OF LEADERSHIP STRENGTHS, is DOMINANT

CAUSE OF CSR getting limited to ADHOC CHARITY option in the EXPENDITURE Mode, at a LOSS OF OPPORTUNITIES to the company available through STRATEGIC CSR and INVESTMENT approach.

The 14th slide talked of. ABOUT VISION FOUNDATION:Prof. Ranjan Mohapatra, having been a Management

Consultant & Development Consultant FIRST and Policy Adviser NEXT, who has been behind the CSR policy for the Govt. of India (Public Sector, private sector companies) and the World Bank has developed. He is known as the leader of the CSR MOVEMENT of India, due to his VISION and pioneering work for the CSR domain in India.

While he has developed deep insights in to CORPORATE SYSTEMS as head of VISION MEDIA(CONSULTING) and deep insights in to DEVELOPMENT SYSTEMS as head of globally recognized VISION FOUNDATION, a policy Research Agency , which has worked on almost all domains of Development like, Education, Health, Livelihood, Environment, Tribal, Rural and Urban area development,

He is also the pioneer in publishing and editing India’s FIRST monthly magazine in CSR, called CSR VISION.

He promotes STRATEGIC CSR against ADHOC CHARITY, CSR as INVESTMENT against CSR as EXPENDITURE

As a columnist, he writes for newspapers on CSR & Corporate Governance regularly.

The 15th slide talked ofVISION FOUNDATION?VISION FOUNDATION provides that CHOICE to

COMPANIES, to GENERATE MORE BENEFITS out of CSR INVESTMENT by aligning BUSINESS & ORGANISATION management PROCESSES with CSR Processes.

IT OFFERS a COMPLETE CSR SOLUTION The 16th slide talked of CSR LEADERSHIP TIPS as listed

below.• Be Authentic • Learn to say No• Build Responsible Culture – Not Charity• Rethink, Reinvent, Rewire • It’s Everyone’s Job • Run it like a business function • Communicate to Motivate

The 17th slide talked of How CSR Manager can inspire others functional Leaders in Company?

• Build a network of internal allies in different functions / divisions

• Make sustainability resonate• Identity adequate incentives• Use external and internal benchmarking The 18th slide talked of CHARACTERISTICS OF A

SUSTAINABILITY& CSR LEADER , which are as under.1 Systemic, interdisciplinary understanding

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2. Emotional intelligence and a caring attitude3. Values orientation that shapes culture 4. A strong vision for making a difference 5. An inclusive style that engenders trust 6. A willing to innovate and be radical 7. A long-term perspective on impacts 8. Vertical & HORIZONAL Thinking Then the conference broke for LunchAfter lunch

PanEl diSCuSSiOn:-A panel discussion [Why knowledge is crucial for CSR impact]was conducted which was chaired by Prof. Mohapatra.

The panelists include the following imminent members:-• Mr. Sanjay Bhatia, Head, CSR Genpact• Dr. K.K. Upadhyay, FICCI (Former head of CSR)• Mr. Mohinder Singh Tonk, CGM, HR, ONGC• Ms. Rama Iyer, DG, WPP Foundation India• Kamal singh, ED - GCNIThe summary of observation of all the panelists are, are given

below:-Mr. Kamal singh, ED – GCNI said I come from UN Global

Compact which has been recognized in 2015 when 193 countries sign Paris Climate accord .GCN isthe most largest corporate initiative , supported, 193 countries. I India, Niti Ayog is the nodal Agency in India on behalf of govt. of India.

The membersof UN Global Compact are all known to be, Responsible, and sustainable companies.

The Thinking in India before the CSR law was promulgated,

the thinking was, and can the Company be profitablebeing socially concerned? This question was answered positively, saying that the companies can be profitable while being beresponsible to society.

Mr. Singh also readout the list of amendments to Companiesact with respect to the CSR Under Section 135, which was passed by the parliament on 31st July including penal provisions for non-compliance of the CSR provisions including jail up to three years.

He also pointed out that the members of the GCNI are profitable as well as Responsible following Sustainability principles. For example, Mahindra group has followed all the principles of sustainable goals, reflected by every employee of the group, starting from the Chowkidaar to CEO.

He mentioned the sustainability model of Hindustan leverThis Paris Climate Accord was all about sustainability, how

to be cover responsible business and do also see ourselves in the business not only sustaining the planet but also preserving the climate for our future generation. Every country has committed to make this planet more joyful more sustainable. Now it is 195 countries who have accepted majestic world.CSR have to achieve lot of thing so that’s why Prof. Mohapatra organized this event. CSR is not only to spent 2% budget but have knowledge also how and where have to be spent.

Ms. Rama Iyer DG, WPP Foundation India said topic for today is that, the knowledge is critical ,when it’s come to social impact I also realize earlier that there is lot of cynicism, people are not completely sure what the corporates are doing on the fact that we get it, I do want to address that working for the corporate



from last 7 years in addition to listen of Corporates that at the things has been mentioned there are lots of Corporate are doing good works whetherit is at Colgate, Whether it is Nestle, ICICI, Pepsico, yes Foundation, Wipro , Infosys ,I mean the list just goes on and on and on, in the last 3 years I think the kind of work we see in the corporate sector is amazing, it might help maybe the next time we have the forum like this , we invite more Corporates, I think it has been more exchange between corporates and PSUs and NGOs and governments let first starting point it ,I think we all need to learn of each other this is the space is not compatible with the collaborated space, I think we need to have more Corporates represented in thisforum here.

A lot of the time what is seen the laziness in the Corporates point of views of just cheque cutting or just giving money and not being involved I’m not saying that it’s not hundred percent of the companies there are lots of the Other companies people’ grappling with how to do it, it is the space which they are not interested or not invested and so far and 98% of the companies invested somewhere else so in the term of R & D and the manpower invested somewhere else for this 2% you just started taking right now the entire infrastructure it takes some time. There are some larger corporate housesat larger cities who have large CSR budget who have been able to rally that together.

The second big challenge that we really see is we have to do a needs scope, to really identify weather the gaps are and where you want to you interview now you’re going to have to make changed that’s not easy either. The third big challenge that we always see that the working with defining the entire program framework or communication process what is the input

1. As the professor Mohapatra said is you have to have CEO with you have to have leadership team on board if you don’t have that it’s a battle all the way down and specially someone like us working with so many multiples group companies if you don’t have the CEO with you . If you don’t have the heads completely alleged it’s going to be difficult process All The Way that is the first thing the CEO ,

2. The second thing is the board, I think it is important in CSR people start getting on to the board rather than being people who are seen as doing implementation. There has to be a lot more CSR representation in the Board of a company, we need to be rather part decision making rather than being known as someone in implementation.

3. The third thing is really in term of, so Setting aside the budget is for failure I think that allows us so experiment that allow us to being in innovative that allow us to try things and I think it’s important that be set as resources and budget.

Mr. Sanjay Bhatia, Head, CSR Genpact said that I was in the CSR team at time in 2013, it was quite challenging a time. Everyone was confused, when the law came .I was lucky we had advisers like KPMG on board, UNGC was with us, we were doing Sustainability Reporting., which helped us. I was only one in CSR Team,. That time, we were more in to philanthropy, not lie

the TATAs or Reliance . I attended l l the conferences .What I understood that it is not only 2 % of budget, but the expertise of corporate in to the Social Sector.It was great opportunity and great freedom to do, what you wanted to do.

We have Genpact Social Innovation Foundation ( GSIF) used Lean SIX SIGMA approach to help NGOs to reach maximum number of beneficiaries. We have 32 NGOs, associated, where, our fellows go for 6-12 months on sabbatical to use the techniques / expertise, use project approach to help NGOs improve performance It has improved NGO performance. One NGO in Punjab is helping the drug addicts to get jobs,

We are working with Sailaja Foundatio in 12 states as to how to make the system robust.

The other things we are integrated our CSR agenda CSR 2% spending with our volunteering . we have about 85000 employees across the global. 50% of our employees volunteer on the global basis with the CSR 2% funds and another budget which we have in the globally voluntary budget, we focus last year and this year on feed the children, we work with Akshaypatra, and this field almost 6 million children mid-day program, and this year we are working with Ana Mitra again to do about 10 million meal. So it is mid-day meal. To feed about 15 million children.

Another Initiative this is that, as we talk about the sustainability social impact, plastic is something really very big challenging in media, increasingly the word and the bigger bigger people cleaning beaches and taking away. Our employees will Clean the Yamuna Bank in Delhi.

We have started a Hygine, made paper Bag of hygine kit for adolescent Girls out of news Paper for this, which we will distribute in different areas. This is done through Voluneering of employees.

Prof. Mohapatra thanked Mr Singh for focusing on Employee Involvement in CSR and volunteering

Mr. Mohinder Singh Tonk, CGM, HR, ONGC said that How does ONGC connected to CSR, take a simple example of cobbler doing his job for a day at the end of the day 6 o’clock wind-up his job whatever is done is done hand over the customer what was not done with winds up quickly in wooden cupboard lock set two three places and packs off and goes on.

Our drilling life in remote areas is depended on a symbiotic relationship with the community, which owned land, used by us for drilling oil or gas.. CSR was a term which came into open in media in 2014 in 2013 of implemented of the person off 2014 by different names. ONGC is the 1st PSU to get on with the idea at of CSR idea. Long gap.

We are using the fruits of that relationship. We were spending more than 2 % much before law came as a part of our effort to strengthen that relationship. Most of our Engineering team from IITs and IIMs spend their life in remora villages and even forests.

Speaking about the article / law of the CSR we don’t require

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it actually. One of them is beautiful concept of skill development institute. We have collaborated with other Oil PSUs to set up Skill Development Institutes as Centers of Excellence in Skill Development. We are finding better and new ways better opportunities for doing CSR its every time we meet in a forum like this wondered a lot as how other companies are doing it because We have seen some is prefer to call it to best practices , its always a great field to learn.

When the whole theme is Knowledge here in this Conference, I need to share, what . Mr. Subir Raha our former Chairman, has said , Knowledge is business, but business of ONGC is knowledge. Everything is Research based, so it all knowledge based.

ONGC has been spending around 500 Cores per year on CSR , since last many years, which is growing..

It is interesting thing is that we don’t have a CSR Team, separately; we have team built of executives drawn from different departments based on their interest in CSR. We provide opportunity to every employee for getting I to and participating in CSR, they is a long queue of employees keen to be part of CSR Team.

I am learning a lot, as it is a he and complex subject and plan to share all through a book may be in future.

Prof, Mohapatra, invited Dr. K.K. Upadhyay to make his points.

Dr. K.K. Upadhyay, FICCI (Former head of CSR) gave a brief introduction o his professional profile leading t his role in FICCI and said that I think I am very lucky to be in FICCI , we have CSR award which is into 14th year long long back, the CSR activity we have foundation and we do lot of work whatever natural calamity or all is there. FICCI representative of and I was on the board of global compact also work a lot with ONGC. All those parameters we have to use here for CSR and in business, we have to speak the same language which business people talk.

He differentiated Stake Holders and Share holders and also the impact of this change.. There is trend of NGO culture coming in to corporate through CSR Foundations..

The Corporate, Governments, NGOs and Academia. These four pillars need to to collaborate.

He spoke on Social Return on Investment as a concept whose time has come.

After this the media panel discussion was conducted on the theme,Media engagement in CSR supported by eminent media professionals including;

• Mr. PankajPachouri, Founder & Editor in chief GoNews 24*7 (Former media advisor to MP Manmohan Singh)

• Mr. Satish K. Singh, Consulting editor News 24• Mr. Ajit Singh, Founder & Editor Aslibharat.com Along with Prof. RanjanMohapatra.The summary of observation are given below:-Mr. Pankaj Pachouri, Founder & Editor in chief GoNews

24*7 said that my channel ( NDTV) launched the campaign Save the Tiger Public interest campaigns like education were also carried out by CSR. CSR practice is very old practice. It is public interest and work to contribute two percent of its earnings in CSR by corporate sector CSR cannot be done without development of corporate sector. Corporate sector is working through manyfoundations. In the year, 2015-16. CSR work done for $ 2 million 1718, it stood at 8300 crores Medical sewer cleaning of Ganges, CSR should be employed in its works 10 CSR is not an event but works for public interest 11 CSR work is associated with development of corporate sector 12 CSR program not only for immediate help in the way of providing relief to people in time.

The CSR Budget of Oil companies arehuge, but that comes fromour money the consumers, of oilas the global crude Oil Prices are down while Indian Oil prices are up extracting money from us.

Mr. Satish K. Singh, Consulting editor News 24 said that CSR should be implemented in under developedstates.

There is a need to do CSR only in underdeveloped areas, not in developed areas/ states, Maharastra, Tamilnadu etc, but in Bihar,Odisha etc.

Profit should lead to social work government should give corporate houses, Tax concession so that it can be encouraged to do social work. Northeast should be included for CSR area.

People should be more aware about CSR and Media should support CSR awareness.

Mr. Ajit Singh, Founder & Editor Aslibharat.com said that Not obliged to give 2% to corporate sector for CSR Even then it engages in social work Over 100 companies spend money for 21,000 crores CSR in last 3 years which is not being used properly CSR works must be done.

He also mentioned that the CSRNEWsshouldmore IMPACT oriented in place of activity or initiative oriented to draw attention of main line media.

ThE COnCluSiOn:The event validated the theme that KNOWLEDGEis KEY to CSR IMPACT and the process becameso exciting for theparticipantsand they got so engrossed by the inputs provided by the panelist that the participants continued to be involved and continued to listen to the panelist till 6:30 p.m. way beyond the time scheduled for the closing of the conference which was 5:30 p.m.

To conclude it may be said that the conference created enough noise about the need of knowledge promotion to ensure optimum CSR impact out of the 2% of budget as mandated by law.

This theme was repeated by all the imminent speaker including the chief guest Dr. Madhukar Gupta, after the conference introduce by Prof. Mohapatra during his welcome address. u


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GueSt CoLuMn

Human body temperature is controlled by the hypothalamus, so that our body enzymes and hormones can work optimally. In normal environment, humans maintain the core body

temperature in the range of 36.5-37.5°C (97.7-99.5°F), with low levels at 6 A.M. and higher levels at 4-6 P.M. Higher temperature than this is known as fever. For armpit temperature measures are reduced by about 0.2–0.4° Centigrade from oral.

Fever, is one of the ways our immune system attempts to combat an infection. Usually, the rise in body temperature helps the individual resolve an infection. However, sometimes it may rise too high, in which case, the fever can be serious and lead to complications. A fever of >41.5°C (>106.7° F) is called hyperpyrexia. This extraordinarily high fever can develop in patients with brain hemorrhages and severe infections.

A fever enables the body to increase production

of interferon, cytokines, complements,and important substances that are critical for fighting infection. A fever doubles white cell activity levels for every degree rise in the temperature, and pathogens will also succumb to natural killer(NK) cells. NK cells can destroy microbe-infected cells. In addition, NK cells can recognize and destroy cancer cells and ‘foreign’ cells also. A fever also has an effect on killing various heat-sensitive viruses.

Hyperthermia (heat stroke) is characterized by anuncontrolled(thermoregulatory system failure) increase in

body temperature that exceeds the body’s ability to lose heat.It is important to distinguish between fever and

hyperthermia, since hyperthermia can be rapidly fatal and characteristically does not respond to antipyretics(drugs to decrease fever). Hyperthermia(heat stroke) is often diagnosed after heat exposure or treatment with drugs that interfere with thermoregulation(block sweating). Hence in heatstroke, the skin is hot but dry, whereas in hyperfever(hyperpyrexia) the skin can be cold (vasoconstriction). Hence the heat stroke patient needs to be cooled immediately with water or sprinkler to decrease temperature within 30minutes to save the patient.

TYPESA fever can be:• low grade, from 100.5–102.1°F or 38.1–39°C;• moderate, from 102.2–104.0°F or 39.1–40°C;• high, from 104.1–106.0°F to or 40.1-41.1°C;• hyperpyrexia, above 106.0°F or 41.1°C

The height of the temperature may help to indicate the cause of illness.

CauSESFever can be caused by a number of factors:

Infection(such as streptococcus throat, flu, urinary, dengue, chickenpox, or pneumonia), rheumatoid arthritis(autoimmune) like inflammatory diseases, some medications(antitubercular, amphetamine, anticonvulsant, anticancer etc.), overexposure of skin to heat/sunlight, prolonged strenuous exercise, alcohol withdrawal or sometimes cancers.

Infectious disease epidemiology depends on the interaction among pathogens, susceptible hosts, and environmental conditions allowing exposure.

Most infections are transmitted horizontally between people by contact (hands, fomites), a common vehicle (food,

FEVER : FRIENd oR FoEDr. Srikant Sharma, MBBS, MD


GueSt CoLuMn

water), air (airosol, airdrop let), or vectors (mosquitoes).

EValuaTiOn and TREaTMEnT : As long as the fever is mild, there is no need to bring it down, since it will neutralize the bacterium or virus that is causing the infection.

‘’Fever therapy’’ meaning high temperature is helpful in resolution of ailments like syphilis, tuberculosis, cancers and even maniac.

Routine use of antipyretics can mask an inadequately treated bacterial infection. Withholding antipyretics in some cases may facilitate the diagnosis of an unusual febrile disease.

But on the other hand, treatment of fever in some patients is highly recommended. Fever increases the demand for oxygen (i.e., for every increase of 1°C over 37°C, there is a 13% increase in oxygen consumption) and can aggravate the condition of patients with preexisting impairment of cardiac, pulmonary, or brain function. Children with a history of febrile or nonfebrile seizure should be aggressively treated to reduce fever.

Recommend an evaluation if a child has had a temperature for more than 2-3 days, dehydrated,

not fully vaccinated, lethargic, looks ill, not accepting food, not playful, irritability, confusion, difficulty breathing, stiff neck, inability to move an arm or leg or a first-time seizure, high grade fever, should be evaluated. Anyone has a fever over 105°F (40.5°C), unless it comes down readily with treatment also indicates to be evaluated.

For infants under 3 months of age, even a low-grade fever, even once can signal a serious infection from a bacteria.

In hyperpyrexia, the use of cooling blankets facilitates the reduction of temperature; however, cooling blankets should be used with oral antipyretics. In hyperpyretic patients with brain disease or trauma (brain bleeding), reducing temperature mitigates the destructive effects of high temperature on the brain. Tepid water sponging to whole body also helps.

The majority of acute febrile illnesses lasting less than

2 weeks have an infectious cause. These infections occur predominantly where body surface

interact with the environment, such as the respiratory tract, gastrointestinal, genitourinary systems, and skin. The majority of acute

respiratory and gastrointestinal infections are viral in nature. If the fever has been caused by a bacterial infection, the doctor may prescribe an antibiotic. But infection by viral will not need any antibiotics rather will harm the intestinal helpful bacterias.

Anyone with a fever should consume adequate fluids to prevent dehydration. Bed Rest is needed to recover, and activity may raise your body temperature. Dress in light clothing, keep the room temperature slightly cool and

comfortable.Children with a fever

may develop a febrile seizure(usually of age 6months to 6years), most of these are not serious and can be the result of an ear infection, gastroenteritis, or a respiratory infection. Less commonly, febrile seizures may be caused by something more serious, such as meningitis, a kidney infection, or pneumonia. This serious complex febrile seizures are recognised by, having seizures with recurrences (more than one seizures in 24hours), prolonged duration(longer than 15minutes), and involving any part of the body.

PREVEnTiOn • Since infection is the major cause of fever, direct contacts,

air transmission are avoided, by isolating the patient.• Hygienic food and drink habits should be maintained.• Good hygiene, hand-washing before and after meals, and

after going to the toilet should be maintained.• Avoid touching nose mouth and eyes so that infected

organism will not pass inside our body.• Available proper vaccination should be taken in proper

time.• Mosquito borne diseases may be avoided by decreasing

mosquito breeding places by avoiding collection of water where mosquito breeds, so that dengue and chikungunya like fevers can be prevented.

• Proper timely evaluation and treatment is golden achievement. u

Children with a fever may develop a febrile seizure(usually of age

6months to 6years), most of these are not serious and can be the result of an ear infection, gastroenteritis, or a respiratory infection. Less commonly, febrile seizures may be caused by

something more serious, such as meningitis, a kidney infection, or

pneumonia. This serious complex febrile seizures are recognised by, having

seizures with recurrences (more than one seizures in 24hours), prolonged

duration(longer than 15minutes), and involving any part of the body.


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CSR VISIONPromoting Responsibility for Sustainability

Pratiksha proved everyone wrong By Becoming Mumbai's First Female Bus Driver

24-year-old Pratiksha Das, who has just completed her degree in Engineering, has become the first female bus driver in Maharashtra. Heavy four-wheelers such as buses and trucks are often considered the men's zone but this lady, smashed every stereotype that got in her way. While expressing her love for heavy vehicles she said, “It is something I've wanted to master for the last six years. But my love for heavy vehicles is not new. I started off with bikes, then larger cars and now, I can drive buses and trucks.

GROOM WEDS GROOM! SURPRISED?

Vaibhav Jain and Parag V. Mehta, two men who smashed taboos and reclaimed tradition. They had a big fat Indian wedding in Texas, with all the pomp and the rituals. They got married on March , in a traditional Jain ceremony, attended by family and friends from across the U.S. and India. Vaibhav is a research associate with

the American Institutes for Research and Executive Board member of the South Asian Public Health Association. While Parag is a Senior Vice President at Mastercard.

Son’s rejection from 42 schools made this

mother to start a special school

Saswati Singh,after rejection of her son from 42 schools she start

her on special school. Where today thousands of special children are

learning and defeating autism. The hard truth about life is that we

all have to face rejection at some point of time.Most people are left

taken aback and they lose all the hope, while very few of them take

rejection as motivation.

76-year-old autowala runs free auto ambulance in Delhi.

Harjinder Singh 76 Years old owns this only auto ambulance in the city. After finishing his daily work, he refuels his auto and roams around accident-prone areas in the city with the aim of helping those injured in road accidents .As a former traffic warden, he has seen many accident victims and since then he always wanted to help them.


SoCIaL MeDIa tRenDS of the Month

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CoveR StoRyupCoMInG eventS of the Month

IPTF IS SOUTH ASIA’S BIGGEST AND ONLy PET FAIR AND IS ALSO THE BIGGEST PET EVENT IN INDIA Venue: Pragati Maidan, New DelhiIIPTF is South Asia’s biggest and only pet fair and is also the biggest pet event in India. It is a B2B (Business-to-Business) event. It showcases a wide range of pet products, along with being a platform for pet-pertinent services from all across India as well as from overseas. Do visit www.iiptf.com .

MEDWAyVenue : THE LALIT, NEW DELHINew Zealand Institues welcomes you to the largest New Zealand fair . It is an exclusive Education fair for the youth to get on the Spot Admisson and to Scholarships Available. Meet all the New Zealand reprentative from 10 am to 5 pm. This event is a goldmine of information related to your further education. The fact that experts from the New Zealand education domain and delegates from reputed collages gather under one roof to interact with students, makes it a much-awaited event every year for any student

who is serious about pursuing studies in New Zealand.

DARE TO LEADVenue : New DelhiThis training program is not just for leaders with a title or position, but anyone looking to step out with courage or greater courage in any area of their professional as well as personal life.Leadership is not about titles or the corner office. It’s about the willingness to step up, put yourself out there, and lean into courage. The world needs braver leaders.

THE EDITION OF TENT DECOR ASIA 2019VENUE: Pragati Maidan New DelhiTent Decor Asia have array of new and innovative products on display from leading manufacturers & importers from across the globe. This will enable the Tent industry, catering industry and event industry to meet the market leaders personally and compare the best products in the industry.

AuGust

24-25 AuG

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50(Source: www.bookmyshow.com and www.eventshigh.com)NEW DELHI JUNE 2019


ArtICle 15the film is based on Article 15 of the Indian Constitution, which prohibits

discrimination on grounds of religion, race, caste, sex or place of birth. While not based on one specific event, the film is inspired by multiple true life events including 2014 Badaun gang rape allegations and 2016 Una flogging incident.

The film follows a police investigation that commences after three teenage girls go missing from a small village. Here, we are taken to the grim Lalgaon in UP, where people wear their caste on their sleeves. It’s an unsettling world, where people don’t even want to share water with people from lower castes. More than a person’s name, it’s their caste which is of relevance.

Police officer Ayan Ranjan (AyushmannKhurrana) tumbles into this world. He is a man, who has grown up in different countries, and such matters are baffling to him. And he has to solve a case where two young girls were raped and murdered and hung from a tree.

A very challenging film that needed an extraordinary actor like Ayushmann. Other noteworthy scene stealers include actors Manoj Pahwa, Kumud Mishra and Mohammed ZeeshanAyub, in a short but impactful role as Nishad. And the director brings out subtle nuances through his characters and setting which add to the essence of the narrative. Director Producer AnubhavSinha’s craft lies in his subtle portrayals of the horrors that corrode the country from within. His sensitivity to such subjects shows when he depicts the evils that tear society apart. Like Mulk, Article 15 is an uncomfortable watch and makes you squirm when it shows you the caste discrimination in the country.

The film’s storyline, interspersed with powerful and poignant moments leaves you with goose-bumps.

MovIe RevIew

suPer 30Based on the real-life Patna based mathematician Anand Kumar, it tells how the

man and his batch of students dared to dream big despite the obstacles.

HritikRoshan acted Super 30 movie Challenged this education system, which dreams to equality in education system between poor and rich. Super

30 introducesAnand Kumar (HrithikRoshan) with a flashback. Though his brilliance gets him a seat in the prestigious University of Cambridge, he is unable to attend because of lack of money. Anand's fortunes turn around when he is discovered by Lallan Singh (AdityaSrivastava), who runs a coaching centre for IIT (Indian Institute of Technology) aspirants and wants him on board as a teacher. whenAnandrealises that there are many AnandKumars out there who are forced to give up on their dreams because of impoverished circumstances, he decides to start IIT Coaching center naming as Super 30, where children get free education and accommodation.

Instead of the controversies in Kumar's life, director VikasBahl and writer SanjeevDutta choose to focus on his way to glory, the rich-poor divide and how education is the only means to empower the less-privileged.

A set was erected in Mumbai at the cost of ₹10 crore to recreate Patna city of Bihar to facilitate shooting.[20] In second schedule of Varanasi shooting, the film was shot at Banaras Hindu Universityin the end of June 2018. This was the first Hindi film that the university allowed to be shot at its campus

Speaking about the music, while the songs flow with the narrative, barring Jugaraafiya and Niyam Ho, none of them linger for long. 'Shiksha' which is used as a background song, at places, leaves you with goosebumps.


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leADershIP ComPItense.


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1. One Year / 12 Issues: Rs. 1000/- (Rupees One Thousand Only) / 400 USD.2. Three Years / 36 Issues: Rs. 2700/- (Rupees Two Thousand Seven Hundred Only) / 700 USD.3. Five Years / 60 Issues: Rs. 4000/- (Rupees Four Thousand Discount @ 10% is Available for Students. / 900 USD.4. One Year E-Magazine 12 Issues: Rs. 1000/- (Rupees One Thousand Only) / 400 USD.

To receive the magazine through courier or speed post. Actual charges may apply and will be charge from the subscriber.

RATE LIST: Subscrip�on for:

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InDIan GeMS

Lt Keishing Clifford Nongrum

12 JAMMU AND KASHMIR LIGHT INFANTRY KARGIL WARLt Keishing Clifford Nongrum was tasked with the climb and assault on an almost vertical cliff.The objective of the operation was to capture Point 4812 in the Batalik sector in Kargil war. Lt Nongrum kept fighting like a champion till he succumbed to his injuries on the battlefield. For the unreal act of valour, he was awarded the MahaVir Chakra posthumously.

Captain Shashi bhushan GhildiyalCaptain ShashiBhushanGhidiyal was the Artillery Observation Post Officer for Pimple 11 Complex. During the war, the Company Commander was injured and the second in command of the assaulting company was fatally wounded during the move when the objective troops were just 400 meters away from their goal. At that time, Captain Ghidiyal used his presence of mind and took control of the company and started directing the troops.. For his valour and sacrifice, he was honoured with Vir Chakra.

Captain Jerry Prem RajCaptain Jerry Prem Raj, was a commissioned officer in the Indian Army during the Kargil War. He was the officer in charge of India’s fight at Tiger Hill (Point 5140) on 9 July 1999, during which he was severely injured. He died later the same day. Because of his effort in the battle, he was declared a war hero. For his supreme sacrifice, he was awarded the Vir Chakra.

Captain Jintu Gogoi 17 GARHWAL RIFLES

Operation Vijay was underway when Captain JintuGogoi was tasked with the eviction of enemy soldiers from ridge line Kala Pathar near LOC (line of control)..He killed a couple of enemy soldiers but was also severely injured. He was

posthumously awarded the Vir Chakra.

UNSUNG HERoES

Naik brij Mohan Singh 9 PARA (SPECIAL FORCES) KARGIL WARNaikBrij Mohan Singh was the commander of a 30-member team that was tasked with capturing “Sando Top” in Mashkoh Sub-Sector. The brave soul would lob grenades at them and then follow it up by physically charging at them.He was posthumously awarded the Vir Chakra. His act of raw courage not only helped to eliminate 5 enemy soldiers but also saved lives of his comrades.

(Source: CSR VISION Team)


ExEcutivE- csrExperience: 3 - 5 Years

Education: Degree in Social Work/ Agriculture or equivalent

Knowledge / Skills :

• executing CSR strategies.

• Identify and support in fund raising from donors.

Contact details at: www.sathguru.com

Telephone: 04066276200

SAThGURU MANAGEMENT CONSULTANTS PvT LTD. (hyDERABAD)

csr Fundraising HEadExperience: 4 – 9 Years

Education: MBA or Bachelors degree from a reputed college (MBA / Social Sector related degree a plus)


• Lead and manage strategic partnerships with various organizations to organize fundraising campaigns and events.

• Handle external and internal communications and facilitate legal agreements with partners as needed

Contact details at: Impact Guru Technology Ventures Pvt Ltd

IMPACT GURU TEChNOLOGy vENTURES PvT LTD (MUMBAI)

Fundraising ManagEr - csrExperience: 1 - 3 Years

Education: A university degree or above


• Coordination with HK-office, Clients, Selling Office and Vendors for factory audits.

• Invoicing and others as specified

Contact details at: www.bureauveritas.careersitemanager.com

csr ExEcutivEExperience: 2 - 5 Years

Education: Bachelors degree from a reputed college


• Corporate Social Responsibility

• Coordinating with agencies

Contact details at: www.m2kindia.com

CSR COORDINATOR AT BUREAU vERITAS (NOIDA)

NEGOLICE INDIA LTD. (M2k GROUP) (GURGAON)

CSR JoBS

(Source: www.naukri.com)


LeaDeRShIp tIpS

Lead by exampleLeaders need to show, not just tell. If you want your employees to be punctual, make sure you’re there on time -- or even early. If professionalism is a priority, make sure you’re dressed for success, and treat everyone you interact with (both in-person and online) with courtesy. Set the tone and your employees will follow it.

A little humility goes a long wayThere’s a difference between a leader and a boss. While both are in charge, a leader shares the spotlight and is comfortable crediting others. While it might seem counterintuitive, being humble takes more confidence than basking in glory. Your employees will appreciate it, and your clients will, too.

Communicate effectivelyEffective communication is imperative, both in the office and in life. Great leaders make sure they are heard and understood, but they also know the importance of listening. Communication is a two-way street, and making the most of it will have your company zooming forward instead of pumping the

breaks.

Keep meetings productiveAs the saying goes, time is money. So, of course, you should want to limit tangents and other time wasters during meetings. If you trust your team to do their job, there should be no need for micromanaging, and meetings can run swiftly.

LEARN EVERYTHING THAT IS GOOD FROM

OTHERS BUT BRING IT IN AND IN YOUR OWN WAY

ADSORB IT; DO NOT BECOME OTHER.

— SWAMI VIVEKANAND

For Leaders and aspiring Leaders

(Source: CSR VISION team)


The Appointments Committee of the Cabinet has approved the following appointments:

SHRI SANJAy, ISS (1992)

MS. NIDHIKHARE, LAS (JH:1992)

MS. PUJA SINGH MANDOL, IA & AS (1995)

SHRI ANGSHUMALI RASTOGI, IRSME (1995)

SHRI KASHINATHJHA, IP&TA&FS (1994)

MS. SUMAN SHARMA, IRS (IT:1990)

SHRI RAJESH AGARWAL, LAS (MN:1994)

SHRI KAILASH CHAND GUPTA, LAS (MP:1992)

SHRI MANOJ PANDEy, IRS (IT:1992)

MS. AMITA PRASAD SARBHAI, IRAS (1993)

MS. NAzLIJAFRISHAyIN, IA&AS (1999)

has been appointment as a Additional Registrar General, 010 RGI & CC, under the Ministry of Home Affairs.

has been appointment as a Joint Secretary, Ministry of Environment, Forest & Climate Change.

has been appointment as a Joint DG, Directorat General of Civil Aviation under the Ministry of Civil Aviation.

has been appointment as a Joint Secretary, Ministry of Civil Aviation.

has been appointment as a Joint Secretary, Department of Chemicals & Petro-Chemicals.

has been appointment as an Additional DGFT, Directorate General of Foreign Trade, under the Department of Commerce.

has been appointment as an Executive Director, India Trade Promotion Organisation (ITPO), under the Department of Commerce.

has been appointment as a Joint Secretary, Ministry of Skill Development & Entrepreneurship.

has been appointment as a Joint Secretary, Ministry of Corporate Affairs.

has been appointment as a Joint Secretary, Ministry of Culture.

has been appointment as a Joint Secretary, Department of Defence.

(Source: www.indianbureaucracy.com)


ReaDeRS poSt

I just say about CSR VISION that, it is the best English Magazines for today’s generation. The way of content writing, topics, pictures qualities all are very manageable.

— Seerat Kaur, Delhi

The most attractive thing in this magazine is thought of the month and the Leadership tips. They both are my favorite column.

—Saumyadeep Pandey, Pune

The magazine is full of information and up-to-date, here I get all my work details and tips about CSR. CSR NEWS INDIA and CSR News International.

Eshan Ahuja, Punjab

In the special edition of CSR magazines, I really love the interview of the month’s content. The questions were very meaningful and it was very impactful. Totally loved it.

— Nikhil Deshpande, Bihar

The quality of the magazine is improving day by day. I wish the magazine luck for the great work they’re doing.

— Nilima Aghnihoti, Uttar Pradesh

Hi, I’m a college student and I always reads newspapers and magazines. I just want to say thanks to CSR magazines members to add CSR Jobs columns, it was very helpful to me. By this job columns I got the best in Delhi-NCR. Thank you so much CSR VISION.

— Poornima Jain, Delhi


Under the Department of Empowerment of Persons with Disabilities (Divyangjan)

46 Years of Tireless Journey in the service of Persons with Disabilities

ISO 9001:2015

ALIMCO-Ottobock collaborativeArtificial Legs

ALIMCO is associated and done CSR projects with morethan 65 CPSE’s/Private Corporates in last 05 years.

ALIMCO serve around 3 lakhs Divyangjan every year in PAN India.

CSR funds generated worth Rs. 84 crores in the last financial year under CSR initiative of 32 CPSE’s/Corporates.

Only Government authorized agency to provide Aids & Assistive Devices to Children with Special Needs.

Providing Aids & Assistive Devices to the vulnerable section of Divyangjan is an approved CSR activity under

Healthcare in Schedule VII of Companies Act 2013.

School education, Healthcare & Nutrition has been approved as common theme for undertaking CSR activities

by CPSE’s for the year 2019-20 by Department of Public Enterprises.

COME, LET’S Join HANds with ALIMCO

in EMPOWERing DivyangjanAn estimated 3.68 crores Persons with Disabilities in the country who need

Aids & Assistive Devices for ease of daily living and personal development

Collaboration/Sponsorship Solicited in providing free of cost Aids & Assistive Devices to Divyangjan

(An approved under Schedule VII (I) of Company Act. 2013 )activity

Advantage of CSR project with ALIMCO

Ph.: 0512-2770319 Email: [email protected], [email protected]

For details please contact : Shri Ajay Chaudhary, DGM (CSR), ALIMCO


Postal Reg. No.: DL(S)-01/3409/2018-20Date of Posting at NDPSO, 9/10 Same Month RNI No.: DELENG/2012/42212Date of Publication: 6th of Same MonthTotal No. of Pages: 60

Documents

on CSR IMPACT · auGuSt 2019 new DeLhI 1 CSR IMPACT on Report of and India’s 1st monthly Magazine on CSR AUGUST 2019 Promoting Responsibility for Sustainability VolUme-8 ISSUe-04