FULFILLING THE PROMISE OF THE DIGITAL AGE:challenges and opportunities

WORLD CONGRESSON INFORMATION TECHNOLOGY

October 3-5, 2016 / Brasília-dFbrazil

Dear Colleagues,n behalf of the World Information Technology and Services Alliance (WITSA) and its 82 leading ICT associations representing more than

90% of the Global ICT industry, we are delighted to welcome you to WITSA’s 2016 World Congress on IT. WITSA would like to congratulate the Federa-tion of Associations of the Brazilian Companies for Information Technology (ASSESPRO) for being selected as the host for WCIT 2016 in Brasilia, Brazil.

In October of 1969, when the first ARPANET (Advanced Research Projects Agency Network) host-to-host (meaning independent network-to-inde-pendent network) connection was established between the University of California at Los Angeles and the Stanford Research Institute. This first packet sharing connection between two networks became the cornerstone for what came to be known in the early ‘70s as the Internet. It was not long until the connection began to be used for email and in 1976, the first commercial email service, Comet, was established. In 1993 the World Wide Web came into being. These innovations started a revolution. A revolution of information and communication technologies resulting in the emergence a new age called: The Digital Age or as some refer to it the Information/Knowledge Age. An age with a promise unimagined by its creators, digital technologies continue to impact nearly every aspect of human life; creating new industries, jobs, wealth, increased commerce, virtual education, and improved health care. The list of new innovations and benefits are endless.

This new age is not without its drawbacks, challenges, cynics and critics. However, none are insurmountable or unsolvable except perhaps one: Global inclusion. Even though ICT’s have the potential of benefiting everyone on earth, it does not mean they will. The ultimate report card for those entrusted with including everyone in the Digital Age has yet to be graded. It will be up to those governments, industries, societies and individuals responsible for including everyone on the planet to earn the highest grade.

O

It is only appropriate that WITSA, the leading voice of the global ICT industry, orchestrate periodical reviews of the status and progress of the development and inclusion of the new age. WITSA finds itself in a unique situation for such reviews in that for the past 38 years, WITSA brings together over 1800 major ICT stakeholders from industry, governments, civil society, institutions, youth, academia and media from over 80 counties at the WCIT in dif-ferent geographic locations. All of whom have a key role in ensuring that the promise of the Digital Age- a promise that every person on earth regardless of where they live, their age, education, faith, culture, economic status or social standing benefits from information and communication technologies. It is only logical that the architecture and design of WITSA’s WCIT congresses are structured to examine the major pillars (subject matter) that support the development of the Digital Age.

We are confident that WCIT 2016 will be a rewarding and unforgettable experience for all.

Often referred to as the “Olympics” of the ICT industry, the World Congress on IT brings together thought leaders and senior executives from industry, government, international institutions, academia, civil society and the media to discuss how ICT continues to revolu-tionize nearly every aspect of human life.

As a participant in WCIT 2016, you will play an important role in discussing and identifying new and innovative approaches to our shared goal of fulfilling the promise of the digital age for everyone!

On behalf of WITSA, we know that you will find this special event of great value, both now and in the future. The congress is a wonderful opportunity to sponsor as well as to attend.See you in Brasilia!

Yours sincerely

Santiago Gutierrez Dr. Jim Poisant Jeovani Ferreira SalomãoWITSA Chairman WITSA Secretary General WCIT 2016 Chairman

WITSA

90%

Spanning 38 years, the World Congress on Information Technology (WCIT) the leading global events showcasing the ICT industry; while engaging major stakeholders in the global development of Information and Communication technologies. The WCIT is unique in its global perspective on ICT issues and its ability to draw users, institutions, providers, media and academia from around the world. Global business, government and academic leaders discuss emerging markets, legal and policy issues, political and economic trends, emerging technologies, ICT user perspectives and business opportunities in the global mar-ketplace all under the vision of WITSA and the theme of its premier event, to Fulfill the Promise of the Digital Age.

Its organizer, the World Information Tech-nology and Services Alliance (WITSA), is the leading recognized voice of the global ICT industry and accounts for 90% of the world ICT market, covering some 82 coun-tries and economies.

After being held in Yokohama (Japan), Washington, DC (USA), Paris (France) To-ronto (Canada), Tokyo (Japan), Copen-hagen (Denmark), San Francisco (USA), Barcelona (Spain), Fairfax (USA), Taipei (Chinese Taipei), Adelaide (Australia), Ath-ens (Greece), Texas (USA), Kuala Lumpur (Malaysia), Amsterdam (Netherlands), Mon-treal (Canada) and Guadalajara (Mexico), the Congress arrives for the first time in South America, in Brasília.

of the global ICT market is represented

by WITSA

FIRST TIME IN SOUTH AMERICAIn 2012, the Federation of Associations of the Brazil-ian Companies for Informa-tion Technology (ASSES-PRO) won the right to hold the 20th World Congress on Information Technology with the promise of providing un-precedented global access and opportunities for the South American market.

around

2.000people

PROMISE OF THE DIGITAL AGE: CHALLENGES AND OPPORTUNITIESBusiness leaders, government officials, aca-demics, entrepreneurs, investors and inter-national media will be gathering to address the “Promise of the Digital Age: Challenges and Opportunities.” Experts will discuss op-portunities and challenges relating to access and connectivity, innovation, inclusion, trans-formation, multilateral trade, perspectives of CIO’s, and other key topics shining a light on the promise that every person on earth regardless of where they live, their age, edu-cation, faith, culture, economic status or so-cial standing benefits from information and communication technologies.

PRESENTATION

PROGRAM OCTOBER 3-5, 2016

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For more information: wcit2016.com/schedule

B2B S

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Lookwho iscoming!

President of TCU.

AROLDO CEDRAZ

Chairman, WITSA.

SANTIAGO GUTIRERREZ

Vice President and Chief Internet Evangelist for Google.

Cerf is the co-designer of the TCP/IP protocols and the

architecture of the Internet.

DR. VINT CERF

Senior Director of Information Technology and Telecommunications of the World Economic Forum.

Secretary-General of United Nations Conference on Trade and Development (UNCTAD).

ALAN MARCUS

DR. MUKHISA KITUYI

Senior Advisor for Technology and Internet Policy, reporting to the Under Secretary of State for Economic Growth, Energy and the Environment.

MANU BHARDWAJ

CONFIRMED PERSONALITIES

HARTMUT R. GLASER

ANDREW WYCKOFFDirector for Science, Technology and Innovation of the Organization for Economic Cooperation and Development (OECD). SOM MITTAL

Former President of the Indian National Association

of Software and Services Companies (NASSCOM).

Secretary of the Brazilian Internet Management in Brazil and Counselor of the Internet Corporation for Assigned Names and Numbers.

Director of Information and Communications Technology

Analysis of the United Nations Conference on Trade and Development (UNCTAD).

DR MISHA KAYHead of the Global Observatory for eHealth (GOe), launched by the World Health Organization (WHO) in 2005 to monitor, analyse and report trends and developments in the adoption of information and communication technologies (ICT) for health.

TORBJÖRN FREDRIKSSON

OREN GERSHTEINCEO at IdealityRoads. Former General Manager of Van Leer Technology Ventures.

VIRGÍLIO ALMEIDACoordinator of the Brazilian Internet

Steering Committee. Former Secretary of the Information

Technology Policy of the Ministry of Science, Technology

and Innovation.

DR. SOUMITRA DUTTA

Dean of the Samuel Curtis Johnson Graduate School at Cornell University, USA.

Supervisor of MBA programs.

FADI CHEHADÉFormer President and CEO of the Internet Corporation for Assigned Names and Numbers (ICANN).

Technical Director, Cybersecurity

Risk&Resilience CERT/Software Engineering

Institute, Carnegie Mellon University.

SUMMER C. FOWLER

CONFIRMED PERSONALITIES

ALEXANDER MORAMinister of Foreign Trade of Costa Rica. Foreign Trade Advisor of the National Information Technology Commission.

CHRISTOPHER J. FURLOWRidge Global President and former Director US Homeland Security Advisory Council

Director of the California International Law Center

(Martin Luther King, Jr.). Author of books on

e-commerce.

Author of “Cloudonomics” and “Digital Disciplines”.

He is the Cloud Economics editor for IEEE Cloud

Computing magazine.

ANUPAM CHANDER

JOE WEINMAN

HANNE MELINManager of the EMEA arm for Public Policies of the eBay Laboratory. A member of the European Commission Strategic Policy Forum.

President of ASSESPRO. President of Memora Processes Innovative AS.

JEOVANI FERREIRA SALOMÃO

AMBASSOR ALFREDO SUESCUM Attorney and diplomat in the trade area.

SEANMCCORMACK

Head of the Information

Technology sector, responsible for the digital

strategy of Harley Davidson.

ROBERTO DE MARCA

Former President of Institute of Electrical

and Electronics Engineer (IEEE).

SERGIO PAULO GALLINDOCEO of the Brazilian Association of Information Technology and Communications Companies (BRASSCOM).

Director of the Tumo Creative Technology

Center, in Armenia.

MARIE LOU PAPAZIAN

CONFIRMED PERSONALITIES

GEORGIA PAPATHOMASVice President and Chief

Information Officer Johnson & Johnson

Pharmaceuticals.

MIGUEL PORRUAE-Government Specialist of the Inter-American Development Bank (IDB).

CARLOS PALLOTTISubSecretary of Technological Services and Products of Argentinian Ministry of Production of Argentina.

Executive Director of Envision Charlotte, public-private

entity for the creation of a sustainable smart city model with measurement of results.

President of the Brazilian Association of Software

Companies (ABES).

Minister of Communications of Nigeria.

AMY AUSSIEKER

JORGE SUKARIE

BARRISTER ABDUL-RAHEEM

ADEBAYO SHITTO

ZUNAID AHMED PALAKMinister of IT & Communications of Bangladesh.

Head of ITU's regional office for the Americas.

Head of Government and Regulatory Affairs - Europe.

BRUNO RAMOS

IVO IVANOVSKI

Former President of APEX.

DAVID BARIONI NETO

HUMBERTOLUIZ RIBEIRO Chairman of Memora Processes Innovative AS.

CONFIRMED PERSONALITIES

JAMES THURNSTONVice President, Global Strategy and Development of G3ict.

TAE YOUNG KANGProf. at Institute of Integrated Engineering Technology, YONSEI Uni, Seoul, Korea.

DR. JIM POISANTSecretary General, WITSA.

Professor de Harvard e Diretor de Relações Governamentais e de Políticas Públicas do UBER

América Latina.

IVO CORRÊA

Presidente e CEO da FIG Cyber,Inc. Especialista

reconhecido na intersecção da tecnologia, política e estratégia.

Apoiou o Conselho Nacional de Inteligência, a Força Aérea

e do Exército sobre o futuro da evolução tecnológica.

JOSEPH M. KELY JR.

Global Business opportunitiesWCIT will be providing a platform and space for Business-to-Business (B2B) meetings during the congress. During the three days of the event, dele-gates will be able to meet potential partners from around the world and develop businesses rela-tionship’s, with an extensive group of Brazilian and South/Latin American companies. Participants will have unique access to the most cutting-edge and market leading companies that are eager to discuss innovative ideas that have the potential to result in long-term cooperation, partnerships, research and development initiatives.

BUSINESS TO BUSINESS

EVENT LOCATION

INTERNATIONAL CONVENTION CENtER OF BRAZIL (ICCB)

The ICCB brings together everything that is required for large events all in one place, convention center, parking lots and food courts.

The double and acoustic movable walls comply with pre-cision and quality to meet the needs of different types of events; from small and exclusive meetings to large confer-ences for up to 10,000 simultaneous participants.

15 minutes from Brasilia International Airport

8 minutes from the Tourism Northern Hotel Sector

12 minutes from the Hotel Sectors North and South

3 minutes from the gastronomic sector in Brasilia

10 minutes from the Esplanade of Ministries

8 minutes from Embassies Sector

SHOW THE WORLDYOUR COMPANY

Meet your future business partnersThe halls of International Convention Center of Brazil will be a showcase for market-leading ICT companies. Multi-sector companies will have the opportunity to show how they ap-propriate technology to meet market demands with efficien-cy and enhancing the corporate branding in booths located strategically to be accessible to delegates. Corporations of all sizes can stand out in the market by placing themselves alongside the leaders which will be present at WCIT 2016!

to Get in touch: +55 61 21 3970-5299 comercial.int@wcit.com.br

EXHIBITION

89 88 87 86 85 84 83 82 81 80 79 78 77 76 75 74 73 72 71 70 69 68 67 66 65

15,00x7,50m

15,00x7,50m

0809 10 11 12 13 14 15 16

40 39 38 37 36 35 34 33 32 31 30 29 28 27 26 25 24 23 22 21 20 19 18 17

41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64

15,00x7,50m

15,00x7,50m

5,0 3,0 3,0 3,0 3,0 3,0 3,0 3,0 6,0

3,0 4,0

3,0 3,0

25,00x5,00m

01 a 1665 a 8917 a 64

Pót

ico

Inte

rno

Pót

ico

Chapelaria

FLOOR PLAN

Accreditation

Sponsor’s Booth

Lounge

Stage

Interviews

Speakers

Authorities

Marketing

Restaurant

Help Desk

Exhibition Booth Area

Coffee and Water Table

Coffee Break Table

A

B

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Booths 01-16

65-89

4.0 x 3.0 = 12.0m²

Booths 17-64 3.0 x 4.0 = 12.0m²

Cyber 02 10.0 x 3.0 = 30.0m²

Booths 01-04 6.0 x 3.0 = 18.0m²

EXHIBITION

40 39 38

89 88 87 86 85 84 83 82

04 05 06 07

72 71 70 69 68 67 66 6581

41 42 43

37 36 35

44 45 46

34 33 32

47 48 49 50 51 52 53 54 55 56 57 58 59 60 61

19 18 17

62 63 64

01 a 16 | 65 a 89 4,0 x 3,0 = 12,0 m² 17 a 64 3,0 x 4,0 = 12,0 m² 02 10,0 x 3,0 = 30,0 m²

CY

BE

R

CY

BE

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CENTRAL IT

Delegaçãoda Argentina

BOOTHS CYBER

08

COFFE BREAK

RESERVED BOOTHS

28 27 26 22 21 2025 24 23

Delegaçãode Taiwan

80 79 78 77 76 75 74 73

01 02 0309 10 11 12 13 14 15 16

31 30 29

coffe break

*LAYOUT SUBJECT TO CHANGE

reserved booths

BOOTHS

BASIC BOOTH

BOOTHS 01-81

Value per m2 (without basic assembly)US $ 285.00Value per m2 (with basic assembly)US $ 570.00

12m2 booth – US $ 6,860.00The basic booth is a standardized assembly established by the event organizerand provides the basic conditions required for displaying products and/or services.

FloorFormat: 4.00m x 3.00m x 0.10m in heightSodem structure with white glass closing, with application of stickers

WallFormat: 4.00m x 3.00m x 2.70m in heightSodem structure with white MDF closing.

Vertical BannerFormat: 1.00m x 3.00m in heightSodem structure with blue glass closing, with application of stickers.

Horizontal BannerFormat: 4.00 m x 3.00 m x 0.50 m in heightSodem structure with white MDF closing, with application of 1 logo

Furniture1 Service Desk with application of 1 logo1 Glass top table3 Chairs1 Bin

Electricity1 Power outlet with local voltage1 Light fixture for every 3 m2²

customiZED BOOTHSSet up a booth that has the face of your company! The WCIT 2016 Brazil also offers the option of custom booth. See the Commercial department for more information.

EXHIBITION

3D sketch highlighting a 12m2 booth

MAIN SPONSORS OF PREVIOUS EDITIONS

BENEFITS OF PARTICIPATION MASTER 1 US $ 570,000.00

MASTER 2 US $ 285,000.00

DIAMOND US $ 142,500.00

GOLD US $ 70,000.00

SILVER US $ 45,000.00

BRONZE US $ 30,000.00

Booth space (assembled by the sponsor)

72M2 60M2 48M2 36M2 24M2 12M2

Registration (including opening cocktail, gala dinner, panels and conferences, coffee break, and business round)

80 50 25 15 10 5

Access to the mailing list attendants • • •

Participation in the event program – with a 2-minute greeting

PLACE AT THE OPENING TABLE

PLACE AT THE OPENING TABLE

OPENING COCKTAIL

Private meeting with a speaker of your choice, subject to the speaker’s approval

• • •

Indication of a panel topic, subject to approval

• • •

Logo in agenda notes • • •

Logo in print magazine and newspaper ads

• • •

USD1 = R$3,50

BENEFITS OF PARTICIPATION MASTER 1 US $ 570,000.00

MASTER 2 US $ 285,000.00

DIAMOND US $ 142,500.00

GOLD US $ 70,000.00

SILVER US $ 45,000.00

BRONZE US $ 30,000.00

Booth space (assembled by the sponsor)

72M2 60M2 48M2 36M2 24M2 12M2

Registration (including opening cocktail, gala dinner, panels and conferences, coffee break, and business round)

80 50 25 15 10 5

Access to the mailing list attendants • • •

Participation in the event program – with a 2-minute greeting

PLACE AT THE OPENING TABLE

PLACE AT THE OPENING TABLE

OPENING COCKTAIL

Private meeting with a speaker of your choice, subject to the speaker’s approval

• • •

Indication of a panel topic, subject to approval

• • •

Logo in agenda notes • • •

Logo in print magazine and newspaper ads

• • •

BE A SPONSOR

BENEFITS OF PARTICIPATION MASTER 1 US $ 570,000.00

MASTER 2 US $ 285,000.00

DIAMOND US $ 142,500.00

GOLD US $ 70,000.00

SILVER US $ 45,000.00

BRONZE US $ 30,000.00

Logo in digital communication ads, according to the sponsorship category

• • • • • •

Logo in print promotional material • • • • • •

Logo in the print preliminary, in accordance with the sponsorship category

• • • • • •

Logo on the event website, according to the sponsorship category

• • • • • •

Link on the website sponsorship area • • • • •

Visibility benefits during the event

Logo on the main auditorium screen • • •

Participation in press conference • • •

Logo in the press conference room, according to the sponsorship category

• • • • • •

BENEFITS OF PARTICIPATION MASTER 1 US $ 570,000.00

MASTER 2 US $ 285,000.00

DIAMOND US $ 142,500.00

GOLD US $ 70,000.00

SILVER US $ 45,000.00

BRONZE US $ 30,000.00

Logo in digital communication ads, according to the sponsorship category

• • • • • •

Logo in print promotional material • • • • • •

Logo in the print preliminary, in accordance with the sponsorship category

• • • • • •

Logo on the event website, according to the sponsorship category

• • • • • •

Link on the website sponsorship area • • • • •

Visibility benefits during the event

Logo on the main auditorium screen • • •

Participation in press conference • • •

Logo in the press conference room, according to the sponsorship category

• • • • • •

BE A SPONSOR

BENEFITS OF PARTICIPATION MASTER 1 US $ 570,000.00

MASTER 2 US $ 285,000.00

DIAMOND US $ 142,500.00

GOLD US $ 70,000.00

SILVER US $ 45,000.00

BRONZE US $ 30,000.00

Logo on the event daily newspaper, according to the sponsorship category

• • • • • •

Logo inside and outside the auditorium, according to the sponsorship category

• • • • • •

Visibility benefits during the event

Logo in the accreditation area, according to the sponsorship category

• • • • • •

Ad in the final program, according to the sponsorship category FULL PAGE

HALF PAGE IN BACK COVER

HALF PAGE1/4 PAGE WITH OTHERS OF THE

SAME CATEGORY

1/6 PAGE WITH OTHERS OF THE

SAME CATEGORY

1/8 PAGE WITH OTHERS OF THE SAME CATEGORY

BENEFITS OF PARTICIPATION MASTER 1 US $ 570,000.00

MASTER 2 US $ 285,000.00

DIAMOND US $ 142,500.00

GOLD US $ 70,000.00

SILVER US $ 45,000.00

BRONZE US $ 30,000.00

Logo on the event daily newspaper, according to the sponsorship category

• • • • • •

Logo inside and outside the auditorium, according to the sponsorship category

• • • • • •

Visibility benefits during the event

Logo in the accreditation area, according to the sponsorship category

• • • • • •

Ad in the final program, according to the sponsorship category FULL PAGE

HALF PAGE IN BACK COVER

HALF PAGE1/4 PAGE WITH OTHERS OF THE

SAME CATEGORY

1/6 PAGE WITH OTHERS OF THE

SAME CATEGORY

1/8 PAGE WITH OTHERS OF THE SAME CATEGORY

BE A SPONSOR

HOSPITALITY SUITE

Hospitality SuitE Hospitality Suites can be reserved for up to 250 people in

one hour increments for sponsors and exhibitors to present their products and services.

Hospitality Suites are available during lunch and after the main program sessions. Catering is available and charged separately.

* Cost $20,000.00 USD per Suite.

OTHERS SPONSORSHIPS OPPORTUNITIES

1. VIP room - 56m2

• Logo at the entrance and inside the room• Couch and armchairs• Conference table• Computer with Internet access and printer• Projection screen• Project• Coffee, water and juice service• Petit four• Decorative plants

US $ 14.285,00

2. Lounge space + Booth 130m2

• Comfortable armchairs with logo on the back• 2 totems with logo• Decorative plants• Miscellaneous ottomans

Without assembly: US $ 17.142,00With assembly: US $ 22.857,00

3. Internet café - 36m2

• A 36m2 space with Internet access, custom countertops and laptop brackets, with application of the sponsor’s logo• Outlets for recharging phones• 2 totems with the logo

Without assembly: US $ 11.428,00With Assembly: US $ 17.142,00

4. Badge

PVC badge with custom lanyard.Logo on the badge.

US $ 14.285,00

5. BAG

With the sponsor unique logo.

US $ 18.571,00

THERE ARE DIFFERENT WAYS TO CONNECT YOUR company TO THE congress

6. Pen

Sponsor logo affixed on pen.

US $ 14.285,00

7. Notebook

With a logo on the cover and inner sheetsCoated paper hardcover with wire-o bindingFormat: 15.0cm x 21.0cm, 50 sheets

US $ 14.285,00

8. Gala Dinner

• Sponsor recognition• WITSA Global ICT Excellence Awards Ceremony• Live music• Plate service• Decoration• Sponsor unique visual identification• 3.000 participants

US $ 171.428,00

9. Opening cocktail

• Sponsor recognition• 10 Minute greeting from sponsor• On the premises of the Convention Center• Decoration• Sponsor unique visual identification

US $ 85.714,00

10. Lunch

• One lunch at the convention center• Sponsor recognition• On the premises of the Convention Center• Sponsor's unique visual identification

US $ 57.142,00

11. HOTEl - CONVENTION CENTER - HOTEL

• Transportation marketed to Sponsor logo• Sponsor sign recognition at the congress

US $ 42.857.00

OTHERS SPONSORSHIPS OPPORTUNITIES

BILLBOARD

POSTER, BADGE AND FOLDER

OUR CONTACTS

OFFICIAL ORGANIZER

Auguri Promoções e Eventos LTDA Address: SCN Quadra 01 Bloco E-50 Sala 1802 Ed. Central Park Phone/Fax: +55 61 3327.1288 Contact: Dora or Nathalia E-mail: dora@wcit.com.br and nathalia@wcit.com.br

National Marketing

Email: comercial@wcit.com.brPhone: +55 61 2196-0066 Wellington Silva: +55 61 9992-0357 Clovis Queiroz: +55 61 9966-0123

International marketing

Email: comercial.int@wcit.com.br Phone: +55 21 3970-5299 Michelle Siqueira: +55 21 99198-5549

PRESS OFFICE

Address: SCN Quadra 01 Bloco E-50 Sala 1802 Ed. Central ParkPhone/Fax: +55 61 3327.1288 Contact: Gisele Diniz Email: gisele.wcit@assespro.org.br

HOSTED AND CO-HOSTED BY ORGANIZED BY

SUPPORTED BY

SPONSORS

PARTNERSHIP

G O V E R N O D E

G O V E R N O D E

Ministério dasRelações Exteriores

G O V E R N O D E

G O V E R N O D E

/wcitbrasil@wcitbrasilin/company/wcitbrasil

FOLLOW US

PROMOÇÕES E EVENTOS

AUGURI

PROMOÇÕES E EVENTOS

AUGURI

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