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Oakland Unified School District Farm to School Initiatives . Defining LOCAL in Oakland. Local In Oakland: The Numbers. Oakland Unified School District 86 Schools 37,000 students enrolled 39,000 meals served per day 71% free and reduced Local Purchasing – Produce - PowerPoint PPT Presentation
California Thursdays
Oakland Unified School District Farm to School Initiatives
Defining LOCAL in Oakland
Local In Oakland: The NumbersOakland Unified School District 86 Schools37,000 students enrolled 39,000 meals served per day71% free and reduced
Local Purchasing ProduceMeal Program 50-65% local depending on the season Harvest of the Month 100% localProduce Markets 75-85% local depending on the season Fresh Fruit and Vegetable Program 65-75% local depending on the season
3New Farm to School Initiative: California ThursdaysWhy CA Thursdays?Freshly prepared mealsBoost for the local economyReduced carbon footprint
California Thursdays is:Freshly prepared mealsFresh CA cropsLocal producersFamily farmsProfessional DevelopmentInnovative procurement strategiesMarketing opportunities Nutrition education
CA Thursdays is the next step in Farm to School for OUSD. We are moving beyond produce, to shift our procurement of meats, dairy, and grans to more local, sustainable, and healthful sources.
One day per week, we highlight freshly prepared meals made with ingredients sourced from California growers and producers. This is a leverage point with which to create change in the school meal program.
4Chorizo and Greens
5Kung Pao Chicken
CA Thursday 2013 Launch
7CA Thursday 2013 Launch
8
Sourcing: ProduceLocal ProduceDefining Small ScaleCreative Procurement
OUSD defined local as less than 250 miles for our Produce purchasing and now we need to define small farms. We are looking to source from framers that are under 500 acres because CAFF defined small farms as 500 acres
Partnering broad-line produce distributors (Fresh Point, Pac Rim) with smaller scale farms (Capay Organics, ALBA) to distribute processed vegetables to 30 cooking sites and 2 central kitchens. Distribution is huge for us I think it should be highlighted. Most school districts (according to vendors) accept drop ship from manufactures
Challenges cost, ordering, communication
Price: Using raw products, staff development, processing
No data currently available for other food purchases OR for purchases from small scale family farms.
Ordering: working with family farms and processors requires extra lead time Communication: internal and external
9October Boot Camp!
October 2013: How to Read a Recipe, demo of Chorizo and Greens, hands on work on Kung Pao chicken
10October Boot Camp!
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
11October Boot Camp!
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
12School Produce Markets
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
13Program Overview20 school sites across Oakland.In all schools, more than 70% of Students qualify for F/R Lunch.Weekly markets open during after school hours.Open to parents, school staff, students, and neighborhood residents.
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
14Program Overview20-60 varieties of fresh fruits, vegetables, nuts, eggs and honey sold at each market.Affordable prices with low mark-up from wholesale prices.75-100% Pesticide-Free or Certified Organic produce, 75-85% local depending on the season.Culturally familiar foods like tomatillos, collard greens and Chinese broccoli & new items like kale, chard and butternut squash.
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
15Oakland FRESH!
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
16Oakland FRESH!
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
17Successes Increased ACCESS to fresh, local, affordable produce.Schools as community centers.Positive peer pressure = healthy eating at school AND at home.Supporting small family farms.
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
18Successes Distributed 340,000 pounds of produce in neighborhoods surrounding 20 schools in East and West Oakland.Sold over $500,000 worth of produce last year. Gained the tireless and invaluable support of more than 200 community residents as Volunteers!Hired 35 community residents as Market Managers.
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
19Oakland FRESH!
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
20Our Farmers!
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
21ChallengesCentral distribution capacity.Under-resourced school district.Competing priorities of test scores and teaching with market operations/outreach.
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
22ChallengesStaffing structure imbalances: unpaid liaisons, varying skill sets of managers, dependence on volunteer labor.Training. Cost/Pricing Access vs. support of sustainable agriculture.Driving demand.
January 2014: Know Your Kitchen, demo of Kung Pao Chicken, hand on work on Rice Noodles with Bok Choy, Tofu and Chili Lime sauce
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