2013 NORTHWEST SUMMIT FILM SCREENING May 20 SUMMIT May 21 | Durand Center, Harrison, AR

NAME & COMMUNITY:

TABLE OF CONTENTS

AGENDA & WELCOME

SESSIONS & SPEAKERS

HEALTHY & LOCAL EATS

LEARN ABOUT ArCOP

RESOURCES

AGENDA

6:30—7:00 7:00—8:30 8:30—9:00

Registrant Check-in, Hors d’oeuvres Film Screening: A Place at the Table Panel Discussion

MONDAY, MAY 20, 2013 evening film screening

TUESDAY, MAY 21, 2013 all day training 8:00—8:30 8:30—9:00

9:00—11:30 11:30—12:00 12:00—3:00

3:00—3:30

Registrant Check-in Welcome Session Breakout Tracks Lunch Continuation of Breakout Tracks Closing Session

WELCOMEWelcome to ArCOP’s 2013 Growing Healthy Communities Northwest Summit!

FILM SCREENING6:30 —9:00 PM DURAND A&B {MONDAY, MAY 20}

50 million people in the U.S. don’t know where their next meal is coming from.

A Place at the Table: 50 million people in the U.S.-one in four children-

don’t know where their next meal is coming from, despite our having the means to

provide nutritious, affordable food for all Americans. Directors Kristi Jacobson and

Lori Silverbush examine this issue through the lens of three people who are struggling

with food insecurity: Barbie, a single Philadelphia mother who grew up in poverty and

is trying to provide a better life for her two kids; Rosie, a Colorado fifth-grader who

often has to depend on friends and neighbors to feed her and has trouble concentrating

in school; and Tremonica, a Mississippi second-grader whose asthma and health issues

are exacerbated by the largely empty calories her hardworking mother can afford.

Their stories are interwoven with insights from experts including sociologist Janet Poppendieck, author Raj Patel

and nutrition policy leader Marion Nestle; ordinary citizens like Pastor Bob Wilson and teachers Leslie Nichols

and Odessa Cherry; and activists such as Witness to Hunger’s Mariana Chilton, Top Chef’s Tom Colicchio and

Oscar®-winning actor Jeff Bridges.

Ultimately, A Place at the Table shows us how hunger poses serious economic, social and cultural implications

for our nation, and that it could be solved once and for all, if the American public decides-as they have in the

past-that making healthy food available and affordable is in the best interest of us all.

WELCOME SESSION8:30 —9:00 AM DURAND CENTER SIDE A {TUESDAY, MAY 21}

ArCOP and Harrison representatives will welcome registrants, introduce they day, and highlight the necessity to constantly expand one’s team.

ARCOP WELCOME

Joy Rockenbach’s roles through the Arkansas Departments of Education and Health allow her to serve in her

“fun job” as co-chair of the Arkansas Coalition for Obesity Prevention. She and her husband stay healthy through

running and gardening. They’re also fantastic neighbors, happy to lend a wrench (or bottle of wine) whenever

needed.

WELCOME TO HARRISON

Jeff Crockett, Mayor of Harrison, started his professional life in the business world, with an emphasis on real

estate. A recent political success focused on ending 70 years of prohibition in Boone County to promote economic

growth. Crockett desires to assist Harrison see its tourism hopes and grow to its potential by providing needed

services, employing people, and bolstering the local economy.

COALITION BUILDING 101

A coalition is a pact or treaty among individuals or groups, during which they cooperate in joint action, each in their own self-interest, joining forces together for a common cause.

Layne Ragsdale is the owner of “The Nest Financial” in Harrison, AR. She began her career in the Financial

Services industry after 8 years as President of the Harrison Chamber of Commerce. She is the Facilitator for CORE,

the Harrison group focusing on downtown revitalization.

HOW TO...9:00 —11:30 AM, 12:00—3:00 PM DURAND CENTER FIRST FEDERAL BANK ROOM

One component of the Arkansas Hunger Relief Alliance/No Kid Hungry campaign is ending childhood hunger in America by connecting kids in need with nutritious food and teaching families how to cook healthy, affordable meals, through Cooking Matters. With the help of volunteer culinary and nutrition experts, participants learn to shop smarter, make healthier food choices, and cook delicious meals.

IMPLEMENT COOKING MATTERS

PROGRAMS IN YOUR COMMUNITY

REUSE YOUR WATER BOTTLE Help us make the most of our budget while also doing something good for our

environment: the less ArCOP spends on summit expenses (such as multiple

bottles of water per participant), the more $ goes towards Regional Grants! { }

HOW TO...(Con’t) When participants leave this session, they will be trained to coordinate and facilitate Cooking Matters courses and Cooking Matters at the Store tours.

Kathy Webb, Executive Director of the Arkansas Hunger Relief Alliance. Previously, worked in the hospitality

industry for 25 years, as a senior level manager and owner. Served three terms in the Arkansas House of

Representatives, becoming the first woman in AR history to Chair the House Budget Committee and Joint Budget

Committee.

Rachel Townsend, has worked for the Arkansas Hunger Relief Alliance as a No Kid Hungry Field Manager

where she assisted people in setting up Summer & At Risk meal sites for school aged children. Currently Rachel is the

Director of the Cooking Matters Program for the Arkansas Hunger Relief Alliance.

Braeden Hall began his AmeriCorps VISTA year with the Arkansas Hunger Relief Alliance in March and will be

working alongside Cat Chandler to bring Cooking Matters at the Store programming to even more locations across

our state. Before joining the Alliance, Braeden earned a bachelor’s degree from Hendrix College in Psychology and in

Philosophy and Religious Studies, worked on organic farms in the Czech Republic and on an 18th century sailing

vessel off of the shore of California.

IMPLEMENT COOKING MATTERS

PROGRAMS IN YOUR COMMUNIT

COOKING MATTERS KITCHEN KIT Coming Soon: Thanks to a grant from the Arkansas Department of Health and cooperation from the

Arkansas Hunger Relief Alliance, ArCOP’s Access to Healthy Foods workgroup team has created Cooking

Matters Kitchen Kits.

These kits will include items such as knives, aprons, pots, pans (and more!) along with an evaluation

component. Watch for news on arkansasobesity.org for news on how to check one out.

9:00 —11:30 AM, 12:00—3:00 PM DURAND CENTER GINNY HAMMERSCHMIDT ROOM

A community garden can be urban, suburban or rural. It can grow flowers, vegetables, herbs or community. It can be one community plot or many individual plots. It can be at a school, hospital or in a neighborhood. It also can be a series of plots dedicated to “urban agriculture” where the produce is grown for a market. Farmers' markets are one of the oldest forms of direct marketing by small farmers and, in the last decade, have experienced a renaissance throughout the US. In a farmers' market, a group of farmers sell their products at a designated day, time and public place. Some farmers' markets also have live entertainment, prepared food vendors, and artisan booths.

When participants leave this session, they will be trained to build a team, create a plan (including grant writing for needed equipment/training), and start implementation on a farmers’ market, community garden, or Farm to School Program. (Con’t on next page)

HOW TO...BUILD COMMUNITY GARDENS &

FARMERS’ MARKETS

After graduating from the University of Georgia with a degree in Environmental Health Science, Rachel Spencer

joined the inaugural cohort of FoodCorps service members. FoodCorps brought her to Marshall, Arkansas to build a

school garden program there. Though she now works for FoodCorps as the coordinator of Arkansas' state program, her

proudest career moment might be when one of her 6th graders told her that she made the best food in town, even over

Sonic.

Karen Hill is the Healthy Living Coordinator at North Arkansas Partnership for Health Education (NAPHE)’s

Healthy Kids Healthy Ozarks where she has worked with community gardens and farmers markets in Boone and

Newton counties for 2 years. Prior to that, Ms. Hill received her Masters of Studies in Environmental Law and

worked on environmental matters at the Attorney General’s Office of Texas and at Motorola.

Cindy Miller has assessed the burden of obesity in Boone and Newton Counties for the last 2 ½ years and has

worked in partnership with local leadership to identify and implement solutions. Some initiatives that have sprung

from this effort include a community garden, expanding the farmers markets, developing youth hiking initiatives in

Newton County, and developing a plan and identifying funding for walking trails in Harrison.

Katherine Quinn and her family are current residents of Marion County, Arkansas where she is active in the

farming community surrounding Yellville. She and her husband acquired property to start their family farm in 2011

where they raise log-grown shiitake mushrooms, a large organic garden, and pasture raised eggs and chicken. She also

helped restructure the Yellville Farmers’ Market in 2011 and has led the organization for the past two seasons in direct

marketing efforts.

As Fayetteville Public Schools Sustainability Coordinator, Dana Smith strives to inform and engage students,

teachers, and staff to become environmental stewards. Focus areas include energy efficiency, waste reduction,

schoolyard habitats and gardens, Farm to School, and indoor environmental quality. Dana also has experience

working on a small produce farm and as a community garden manager.

HOW TO...BUILD COMMUNITY GARDENS &

FARMERS’ MARKETS

HOW TO...9:00 —11:30 AM, 12:00—3:00 PM DURAND CENTER DANIEL SPROTT ROOM

A joint use agreement (JUA) is a formal written agreement which forms a partnership between two separate entities – often a school and a city or county – setting forth the terms and conditions for shared use of public recreational property or facilities. Joint use is intended to maximize access to physical activity spaces and recreational programming and is considered a cost effective use of local resources, as partnering entities share space and operation costs for the space. Successful JUAs require ongoing collaboration and cooperation in identifying each partner’s roles and responsibilities of the partnership to address areas such as scheduling, operation and maintenance costs, and liability.

Nutrition & physical activity resources are constantly being updated and can get overwhelming. Because of that, ArCOP’s Early Childhood & Schools workgroup is creating a resource toolkit that will include the latest nutrition and physical activity opportunities including steps to conduct vending machine audits within the school districts, healthy fundraiser options, and more.

MAKE YOUR SCHOOL &

COMMUNITY HEALTHIER

HOW TO...(Con’t) When participants leave this session, they will be trained to leverage and utilize evidence-based resources by navigating through the Early Childhood and Schools, Nutrition and Physical Activity Toolkit.

Valerie Davenport is the Health Coordinator at Yellville-Summit School district with a passion for increasing

the health of individuals in both schools and the community. She and her husband are happily raising three children.

Valerie is currently serving as chair of the 2013 Marion County Growing Healthy Community team.

Nicole Fairchild, the School Based Health Center Coordinator at Jasper School District, is new to ArCOP's

Growing Healthy Communities, but well versed in school wellness initiatives.

Taniesha L. Richardson, MPH has been employed at the Arkansas Department of Health since 1999.

She is currently the Public Health Section Chief II for the Child and Adolescent Health Section- School Health

Programs. Prior to this position, Richardson was the Program Director of the Communities Putting Prevention to

Work Initiative, Public Health Educator for the BreastCare Program, Staff Development Coordinator for the

Workforce and Career Development Branch and the Federal Program Manager for the Tobacco Prevention and

Cessation (Stamp Out Smoking) Branch.

9:00 —11:30 AM, 12:00—3:00 PM DURAND CENTER COMMUNITY FIRST BANK PARTNERS ROOM

Compact, walkable communities allow residents to walk to services, shopping, schools and jobs and can reduce traffic congestion, decrease air pollution and improve public health. Walkability audits are a key planning tool that provides communities & schools with the technical assistance necessary to assess walking and biking conditions and create a plan for improving them.

When participants leave this session, they will be trained to identify areas in their communities where the built environment does not support healthy living.

Leesa Freasier is the chair of ArCOP’s Built Environment workgroup team. For the last 5 years she has been

with the Arkansas Department of Health as the Physical Activity Section Chief. Additionally, she gained the

Nutrition Section Chief position in 2011. Leesa has been a member of ArCOP since 2008 and is the proud mom of

her 12-year-old daughter, Katlee.

Dave Fitton retired from the business world and relocated from New Zealand to Harrison, AR. In his retirement,

Dave is active in the Mayor’s Council on Trails, the Destination Harrison Spoke for CORE (Central Organization

for Revitalization and Enhancement), the Safe Routes to Schools Committee and more.

MAKE YOUR SCHOOL &

COMMUNITY HEALTHIER

HOW TO...LEAD WALKABILITY

AUDITS

CURRICULUM PROVIDED BY ArCOP’s (volunteer) Workgroup Teams created the curriculum for each

breakout track. Share your expertise—join a team! { }

HOW TO...9:00 —11:30 AM, 12:00—3:00 PM DURAND CENTER DONNA S. BARBER ROOM

The CDC’s Worksite Health ScoreCard assists employers in identifying gaps in their health promotion programs, and helps them to prioritize high-impact strategies for health promotion at their worksites across the following health topics: organizational supports, tobacco control, nutrition, physical activity, weight management, stress management, depression, high blood pressure, high cholesterol, diabetes, signs and symptoms of heart attack and stroke, and emergency response to heart attack and stroke. Arkansas’ Department of Health has created a smartphone application that makes using the ScoreCard even easier.

When participants leave this session, they will be trained to understand what worksite wellness is and how it impacts the community as a whole. Worksites in the community will have the tools to conduct an assessment on their current or future worksite health promotion programs by identifying gaps and prioritizing high impact strategies in their worksites. Participants will leave with a 6 month plan that includes their goals, objectives, and budget.

Katrina Betancourt, MS, RCEP is the Worksite Wellness Section Chief for the Arkansas Department of

Health. She is completing her Doctorate in Health Education and is a Registered Clinical Exercise Physiologist. Her

role is to provide technical assistance for worksites to promote lifelong health by increasing community and

organizational level interventions.

Kenny Sandlin works at Pace Industries, a company striving to improve their Health and Wellness Culture to a

more proactive one. Pace Industries strives to be proactive with Health Risk Assessments (HRAs), wellness checks,

developing an active life style, and helping family members in stopping tobacco use.

MAKE YOUR WORKSITE

HEALTHIER

3:00—3:30 PM DURAND CENTER SIDE A

Before leaving the Summit, participants will learn tips helpful to submitting a powerful grant proposal and review ArCOP’s 2013 Growing Healthy Communities Regional Grants application.

GRANT WRITING 101

You can’t receive a grant without first writing the application! As with most things, practice makes perfect—and your likelihood of receiving funding increases with each grant writing experience.

Janell Robertson is the Assistant Executive Director of the Carroll County Community Foundation, an

affiliate of the Arkansas Community Foundation (ARCF) headquartered in Little Rock, AR. With a degree from

Missouri State University in Springfield, her career in national advertising, publishing, and journalism includes

owning her own marketing and design firm since 1989.

ARCF engages people, connects resources and inspires solutions to build community. The foundation makes grants to

improve the quality of life in our state and partner with individuals, families and organizations to strengthen

Arkansas’ communities through philanthropy. (Con’t)

CLOSING SESSION

CLOSING SESSIONREVIEWING ArCOP'S 2013 GHC REGIONAL GRANTS APPLICATION

Thanks to funding from the Blue & You Foundation for a Healthier Arkansas, the Arkansas Coalition for Obesity Prevention is excited to open grant opportunities to communities represented at 2013 Growing Healthy Communities Regional Summits.

A minimum of $10K will be awarded among communities in each region in support of 6 month projects starting July 15, 2013 and ending January 15, 2014. Applications, due Friday, July 12, will have tiered budget requests, allowing communities to request funding for prioritized projects. Information on these grants and a link to the application form can be found at: arkansasobesity.org/2013/05/2013-grants/

Amanda Potter Cole is an independent contractor excited to work with ArCOP’s Growing Healthy

Communities. She studied at Hendrix College, served in the founding corps of City Year Little Rock, and helped the

Women’s Foundation of Arkansas ring in a new decade. Amanda is passionate about food, running, and helping

others empower themselves.

HEALTHY & LOCAL EATS11:30 AM—12:00 PM FEDEX FREIGHT ATRIUM & DURAND SIDE A

ArCOP considers the nutritional value of each meal, sip and nibble provided—we have to practice what we preach! Catering for this summit is provided by GarnerHill Farm. Mark Garner will briefly address the summit on local food sourcing during lunch.

GarnerHill Farm is the result of a unique collaboration of the visions of Mark Garner & Karen Hill—Mark wanting

the best ingredients to cook with, Karen wanting a slower, simpler life. So they moved from Austin, TX to Arkansas

and bought a farm. Basically two people in high level corporate jobs left it all and—with open hearts and minds and

lots of books—began farming. They now sell all natural Beef, Pork, Lamb and free range eggs throughout Northwest

AR and serve farm-to-table meals in their restaurant, The TownHouse Cafe in Harrison, AR.

BREAKFAST

To start your morning, there will be a selection of Hot Teas and Coffee and a variety of fresh fruits, including strawberries from just down the road from Fenton Berry farms.

LUNCH

At Lunch you will have a choice of a Beef or Ham Wrap, made with all natural grass fed beef and pasture raised pork from GarnerHill Farm, a selection of fresh veggies and terra chips.

Those who indicated dietary restrictions on their summit registration forms need only to ask for the boxed lunch put aside specifically for them.

AFTERNOON PICK-ME-UP

Your Afternoon break will provide a sampling of scratch made sweet biscuits and cookies and maybe a surprise or two.

ABOUT ArCOPArkansas Coalition for Obesity Prevention (ArCOP)

MISSION Improve the health of all Arkansas communities by increasing physical activity and healthy eating to reduce and prevent obesity.

VISION

GOAL

ABOUT

COALITION MEETINGS

arkansasobesity.org

There is a movement afoot in Arkansas—across the nation, really—to turn our communities into vibrant, livable, healthy environments.

GROWING HEALTHY

WHY GROW HEALTHIER?

WHAT’S INVOLVED?

SIMPLE, BUT NOT EASY?

GROWING HEALTHY

FIVE WINNING STRATEGIES TO GROW A HEALTHIER COMMUNITY TODAY

Arkansas—and America—is experiencing a public health epidemic that threatens to swamp much better known health risks like heart disease, cancer and car wrecks.

Increase access to healthful foods:

Increase opportunities for physical activity:

Enhance policies that foster health:

Improve worksite wellness:

Organize for change:

1

2

3

4

5

EXECUTIVE TEAM CO-CHAIRS: Joy Rockenbach & Becky Adams | CO-CHAIR ELECT: Andrea Ridgway

ACCESS TO HEALTHY FOODS CO-CHAIRS: Ashley Anderson & Andrew Carberry

WEBPAGE: ARKANSASOBESITY.ORG/WORKGROUPS/ACCESS-TO-HEALTHY-FOODS/

BUILT ENVIRONMENT CHAIR: Leesa Freasier

WEBPAGE: ARKANSASOBESITY.ORG/WORKGROUPS/BUILT-ENVIRONMENT/

most promising

ArCOP WORKGROUP TEAMS

EARLY CHILDHOOD & SCHOOLS CO-CHAIRS: Taniesha Richardson

WEBPAGE: ARKANSASOBESITY.ORG/WORKGROUPS/EARLY-CHILDHOOD-AND-SCHOOLS/

HEALTH CARE CHAIR: Joy Rockenbach

WEBPAGE: ARKANSASOBESITY.ORG/WORKGROUPS/HEALTH-CARE/

WORKSITE WELLNESS CO-CHAIRS: Katrina Betancourt & Treg Long

WEBPAGE: ARKANSASOBESITY.ORG/WORKGROUPS/WORKSITE/

ArCOP WORKGROUP TEAMS

NOTES & IDEAS

NOTES & IDEAS

HOW TO IMPLEMENT COOKING MATTERS PROGRAMS IN YOUR COMMUNITY

HOW TO BUILD COMMUNITY GARDENS & FARMERS’ MARKETS

SUMMIT ROSTER

HOW TO MAKE YOUR SCHOOL & COMMUNITY HEALTHIER

HOW TO LEAD WALKABILITY AUDITS

SUMMIT ROSTER

HOW TO MAKE YOUR WORKSITE HEALTHIER

SUMMIT ROSTER

Below are some folk, in no particular order, who—if you haven’t already—you may want to invite to your team!

STAKEHOLDERS GUIDE

When working on your community’s health & wellness, consider the big picture of your project.

WHAT? WHO? HOW? WHEN? WHAT? WHAT? WHO? WHY?

RESOURCES ACTIVITIES

(INPUTS)

MEASURES

(OUTPUTS) OUTCOMES IMPACT

$ Immersion Training BMI Obesity Healthy Communities

Manpower Regional Summit Weight/Height Hypertension Hospitalization

Tools Other Trainings Quality of Life Diabetes Healthcare Cost

School Participation Policy Changes Economic Development

Farmer’s Markets Environment Changes Quality of Life

Breakfast Programs Food Changes Safety

PLANNING GUIDE

FEASIBILITY MATRIXFeasibility

To Get

Enacted

Size of Impact for Target Need

Large Medium Small

High

Medium

Low

For information on Growing Healthy Communities, contact:

Joy Rockenbach, ArCOP Chair | 501-683-3600 | joy.rockenbach@arkansas.gov

Amanda Potter Cole, GHC Project Director | 479-981-1343 | amanda.pottercole@gmail.com

Web: arkansasobesity.org | Facebook: facebook.com/arkansasobesity | Twitter: @AROBESITY