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business mattershealth & safety

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Hazardous manual tasks are a part of many activities we complete in our workplace every day, however these seemingly innocuous jobs can lead to serious and long term injury. In this article we examine the risks associated with hazardous manual tasks and employers responsibilities to provide appropriate controls and training.What is a hazardous manual task?

A hazardous manual task, as defined in the WHS Regulations, means a task that requires a person to lift, lower, push, pull, carry or otherwise move, hold or restrain any person, animal or thing involving one or more of the following: repetitive or sustained force high or sudden force repetitive movement sustained or awkward posture exposure to vibration.

These factors (known as characteristics of a hazardous manual task) directly stress the body and can lead to injury and musculoskeletal disorders.What are musculoskeletal disorders?

Musculoskeletal disorders (MSDs) cover a wide range of inflammatory and degenerative conditions affecting the muscles, tendons, ligaments, joints, peripheral nerves, and supporting blood vessels.

This can occur in two ways:1. Occur suddenly as a result of a single forceful action like

pulling, moving or lifting an object, actions causing overexertion or through a slip, trip or fall.

2. Develop over a longer period as symptoms associated with minor tissue injuries are ignored, eventually resulting in a more serious injury. Injuries suffered by workers doing repetitive work and/or work of a similar nature could also fall into this category.

Your workplace health and safety responsibilities.An employer must:

1. Identify any hazardous manual tasks in their workplace2. Assess the probability of an injury occurring and the degree of risk

and level of harm that it represents to their workforce3. Eliminate the risk so far as is reasonably practicable

4. Control the risk to the lowest level possible (if it cannot be eliminated entirely) using a variety of control measures

5. Monitor and review risk control measures so as to maintain a work environment that is without risks to the

health and safety of its workers. What hazardous manual task training should be

provided to workers?The law says a person conducting a business

or undertaking must provide any information, training, instruction or supervision that is necessary to protect all persons from risks to their health and safety (WHS Act 2011, section 19 f).

The Hazardous Manual Tasks Code of Practice further clarifies this as If a risk of MSDs remains after implementing higher level control measures, then the risk must be minimised by providing information, training and instruction.

For further information on how your business can address hazards contact SaFE on 02 6624 7000.

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For most small businesses the easiest way to increase profit is by reducing costs. Reducing direct costs will increase the profit on each sale, and eliminate unnecessary expenses. Getting your costs under control can have an immediate and pleasing impact on your bottom line.

Increasing your income and investigating ways to grow your business are also crucial focusing solely on costs can have a negative impact on your bottom line.Reduce your costs

There are a number of steps you can take to reduce your costs negotiate with your suppliers, review your processes and systems to minimise wastage and increase efficiencies or look at increasing security to reduce the chance of theft.

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Pay your bills on time. These days almost every organisation charges a late fee. Use your online banking system to set up automated payments to ensure you pay bills on time.Increase your turnover

While there is a limit to decreasing your costs, there is no limit to increasing turnover. The most obvious way to increase turnover is by investing resources into building your sales volume. Focus on actively selling. Put systems in place to make sure that your most profitable customers are also your most loyal by prioritising customer service. Make sure your staff understands the value of lifelong customers.

If you have physical premises, attracting more foot traffic into your business can assist with turnover. Have you had an objective look at the external look of your business? Is it inviting? Or are there barriers, real or perceived, that may be stopping new customers from entering your business? Feed opportunity dont starve it

Many small business owners get stuck focusing on problems rather than opportunity. Use your planning cycle to make continuous improvements, anticipate problems and increase your ability to be agile in response to market demands. Develop systems that promote best practice and share them throughout your business. Look to your customers and suppliers for tips and advice on growing your business. Your suppliers may be able to pass on useful industry advice, while your customers can tell you what areas you should be working on.

Southern Cross Credit Union has 10 branches located throughout the Northern Rivers. To speak about your business banking needs call 0422 589 469.

Please note that this is a guide only and should neither replace competent advice, nor be taken, or relied upon as financial or professional advice. Seek professional advice before making any decision that could affect your business.

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attending 2 days of Xerocon is anything but, it's all about accounting

technology and innovation. I spent 2 days learning about these innovations and hearing from industry futurists. It's absolutely mind blowing and fabulous to see the rapid pace at which this industry is evolving and more so, knowing how exciting the future of working with businesses is. It was exactly what I wanted, and now nearly 3 years later, the future continues to look exciting and the pace of change for our industry has increased dramatically.

People are getting with the program. I now work with clients in real time, looking at their business with them every month, with accurate up to date data, assisting to make decisions when they need, improving business efficiencies and monitoring against plans with ease. Just today, I sat in a business, analysed the last 3 months results by

division and it was clear one business division wasnt working and was draining business profits from the more profitable divisions their comments were, wow we always thought that was a great division and things were going well with it it comes back to tracking the numbers, and folks real and up to date numbers simply do not lie! Its clear if this division continues unchecked, it will suck the life out of the entire business, one dollar at a time. Hard to know what to do or change when you cant track up to date results.

One of the exciting areas we are also working on with clients is in the Xero Add-On space. These are cloud based software solutions designed to improve other areas of your business. The client I worked with today has 2 add on solutions integrating with Xero, a cloud Point of Sale system called Vend and a fabulous rostering program called Deputy, which allows the effortless roster management of 35 staff. Deputy integrates with Xero payroll so casual shift times are made easy in the weekly payroll. They are also using it to see real

time shift costs against sales and monitor staff for shift efficiencies sending casuals home when they are not needed. Again, it comes back to knowing the real time numbers and using them to make better business decisions.

To find out more, come to one of the Northern Rivers Xero Day events on March 31st in Lismore, Ballina & Byron Bay. See how Xero can work better for your business.

Life in the Xero lane

25www.nrbm.com.au

business mattersbanking & finance

26

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*** ELECTION SPECIAL *** ELECTION SPECIAL *** ELECTION SPECIAL *** ELECTION SPECIAL *** ELECTION SPECIAL *** ELECTION SPECIAL ***

Introducing the electorates

Autumn 2015

Ballina

The Ballina Electorate includes the Ballina local government area and most of Byron Shire, covering an area of 1060 square km. Major centres include Ballina, Alstonville, Lennox Head, Byron Bay, Brunswick Heads, Ocean Shores and Mullumbimby. Like many north coast electorates, the relative importance of rural industries is declining, and economic growth is now based on tourism and service industries to support rapid urban growth.

In the 2011 Census there were 66,029 persons usually resident in the Ballina Electorate. Out of this 18.1% of the population were between the ages of 0-14 and 33.5% were 55 years and over. The median age was 44 years, compared with 37 years for persons in Australia.

Median weekly individual income $489, Australian ave: $577. Median weekly household income $913, Australian ave: $1,234.Median weekly family income $1118, Australian ave: $1,481.

In the 2011 Census, the most common responses for occupation for employed persons were: Professionals 21.6%, Managers 14.0%, Technicians and Trades Workers 13.9%, Clerical and Administrative Workers 11.6%, Community and Personal Service Workers 11.5%, Sales Workers 10.8%, Labourers 10.4% and Machinery Operators and Drivers 4.4%.

In the 2011 Census, the most common industries of employment for persons aged 15 years and over usually resident in Ballina Electorate were: School Education 5.9%, Cafes, Restaurants and Takeaway Food Services 5.6%, Accommodation 3.2%, Hospitals 3.1% and Supermarket and Grocery Stores 2.9%.

Tweed

At the top end of the North Coast, Tweed is the state's most northerly electorate and covers the coastal strip of Tweed Shire along the new route of the Pacific Highway from near Mooball to the Queensland Border. It covers an area of 507 square km and the seat is dominated by Tweed Heads, including Banora Point, Chinderah, Terranora and Kingscliff, but also includes Tumbulgum, Bogangar, Pottsville and Burringbar.

In the 2011 Census, there were 70,404 persons usually resident in Tweed Electorate. Out of this 17.4% were children aged between 0-14 years, and 37.4% were persons aged 55 years and over. The median age was 45 years, compared with 37 years for persons in Australia.

Median weekly individual income $449, Australian ave: $577.Median weekly household income $856, Australian ave: $1,234.Median weekly family income $1070, Australian ave: $1,481.

In the 2011 Census, the most common responses for occupation for employed persons usually resident in Tweed were: Professionals 16.5%, Technicians and Trades Workers 15.9%, Clerical and Administrative Workers 12.9%, Community and Personal Service Workers 12.6%, Sales Workers 12.1%, Labourers 11.9%, Managers 10.9% and Machinery Operators and Drivers 5.7%.

In the 2011 Census, the most common industries of employment for persons aged 15 years and over usually resident in Tweed Electorate were: Cafes, Restaurants and Takeaway Food Services 5.4%, School Education 5.1%, Hospitals 3.8%, Residential Care Services 3.8% and Supermarket and Grocery Stores 3%.

ClarenceClarence is a North Coast electorate based around Grafton and deriving its name from the district's major river, the Clarence. The electorate, 13,495 square km, also includes the Clarence valley towns of Maclean, Iluka and Yamba. Since 2007 it has also extended north to take in Casino in the Richmond River Valley.

In the 2011 Census there were 71,639 persons usually resident in the Clarence Electorate. Out of this 19.3% of the population were children aged between 0-14 years, and 35.7% were persons aged 55 years and over. The median age of persons was 45 years, compared with 37 years for persons in Australia.

Median weekly individual income $398, Australian ave: $577. Median weekly household income $932, Australian ave: $1,234.Median weekly family income $784, Australian ave: $1,481.

In the 2011 Census, the most common responses for occupation for employed persons usually resident in Clarence Electorate were: Labourers 15.2%, Technicians and Trades Workers 14.2%, Professionals 13.7%, Community and Personal Service Workers 12.9%, Managers 12.1%, Clerical and Administrative Workers 11.8%, Sales 10.9% and Machinery Operators and Drivers 7.6%

In the 2011 Census, the most common industries of employment for persons aged 15 years and over usually resident in Clarence Electorate were: School Education 5.5%, Cafes, Restaurants and Takeaway Food Services 3.9%, Residential Care Services 3.5%, Supermarket and Grocery Stores 3.1% and Hospitals 2.9%.

LismoreCovering 13,021 square km this electorate includes the major regional city of Lismore. The electorate also includes the whole of Kyogle Shire, the northern parts of Tenterfield Shire, as well as Murwillumbah and the western parts of Tweed and Byron Shires.

In the 2011 Census there were 73,194 persons usually resident in the Lismore Electorate. Out of this 19.8% were children aged between 0-14 years, and 30.6% were persons aged 55 years and over. The median age was 42 years, compared with 37 years for persons in Australia.

Median weekly individual income $437, Australian ave: $577. Median weekly household income $848, Australian ave: $1234. Median weekly family income $1033, Australian ave: $1481.

In the 2011 Census, the most common responses for occupation for employed persons usually resident in Lismore Electorate were: Professionals 18.5%, Labourers 12.8%, Managers 14.3%, Technicians and Trades Workers 13.4%, Clerical and Administrative Workers 12.3% , Community & Personal Services 11% Sales 10.2% and Machinery Operators and Drivers 6.2%

In the 2011 Census, the most common industries of employment for persons aged 15 years and over usually resident in Lismore Electorate were: School Education 5.8%, Hospitals 4.7%, Cafes, Restaurants and Takeaway Food Services 4%, Sheep, Beef Cattle and Grain Farming 3.2% and Residential care Services 3.2%.

Labors North Coast team

29www.nrbm.com.au

ADVERTISEMENT

Only The Nationals are standing up for small businesses on the North Coast.

Vote The Nationals on 28 MarchAuthorised by J Schwark,

1-2/10 Kerr St, Ballina 2479www.nswnationals.org.au NSWNationals @NSWNationals NSW Nationals

We understand that sometimes the best thing government can do is stay out of the way.

> Cut red tape by removing at least two pieces of legislation for every one introduced.

> Made business licensing easier, with improved online access.

> Created an independent Small Business Commissioner.

> Ensured NSW Government agencies pay bills within 30 days.

Thats why since coming to government in 2011 we have:

If you/your party are elected, what will it mean for the regions small business owners?

It will mean a strong voice for Ballina down in Sydney who has lived small business in the northern rivers, understands what we need from government and can advocate from inside the tent to deliver.

Small businesses are the backbone of our economy I get that. Labor never understood the needs of small business or small business

owners, and failed to create an environment that supported the growth of small business. Under them, economic growth was slowest of all states in the nation for a decade weve returned NSW to the number one position in Australia.

Under them, we had the highest number of Acts of Parliament in the country The Nationals have reduced government red tape by 20% in four years, and removed at least two pieces of legislation for every one thats introduced.

Weve also ensured NSW Government agencies pay their bills particularly to small businesses within 30 days. When youre in government, helping small businesses is as much as anything about getting out of the way thats something I and The Nationals understand.The Northern Rivers is an area is an area of outstanding natural beauty. What are your/your partys views on environmental issues locally and on a wider scale?

I am a fierce advocate for the environment. We must protect our precious water, environment and prime agricultural land.

The Nationals have not introduced any new CSG exploration licences

since coming to government in 2011. We will not issue any new licences on the North Coast if elected on March 28.

Instead, weve spent the last four years cleaning up Labors mess. Labor handed out 37 new exploration licences for just $1000 each

when they were last in government. Those licences covered more than half of the State.

Weve bought back and cancelled licences, winding back the area covered to just 15%. The Ballina electorate blanketed by CSG exploration licences under Labor is now almost CSG-free thanks to The Nationals.

Labor would have you believe they will just rip up the licences they handed out it is not that easy. I dont want CSG here. Full stop. But you need a plan, which is what The Nationals have. What will a vote for you/your party mean for the local communities of the region?

A vote for me on March 28 will be a vote for a strong voice able to fight for what Ballina deserves, at the top table of government.

Its a vote for accountability, integrity and common sense. Its a vote for action, rather than hollow words and empty promises. Ive lived in northern NSW most of my life I love this place. Ive

worked here in small business and running the Westpac Rescue Helicopter Service as well as volunteering in surf lifesaving for decades.

I want to see us move forward, and to get the investment into infrastructure that we deserve. I have a clear plan, to deliver record investment into infrastructure into the Ballina electorate.

Kris Beavis NSW Nationals Candidate for Ballina

*** ELECTION SPECIAL *** ELECTION SPECIAL *** ELECTION SPECIAL *** ELECTION SPECIAL *** ELECTION SPECIAL *** ELECTION SPECIAL ***

Take Care of Your Brand

Will it be used? The more use the product gets, the more exposure for your brand. Everyday practical items get used - pens, coffee mugs, water bottles... These high use items are ideal for branding and dont break the bank.

Is it good quality? You naturally want to align your brand with quality. Poor quality product sends all the wrong messages... High quality provides for a positive and lasting association with the brand; the item lasts longer, will be frequently used and therefore increases the exposure of the brand and ROI.

Is it appealing? Undoubtedly, appealing and attractive items have a higher use rate - if people like a product, they will use it time and time again. Once more, the higher the use, the higher the brand exposure.

Is the decoration high quality? This is essential - if the branding looks unclear, messy or wears off before the end of the life of the product need I explain further?

There are literally millions of items on the market, so take your time and ask for advice from your promotions supplier, they generally know whats hot and what works for different target markets.

More than ever, building a brand name is key in the success of any business. Getting that brand into the minds of customers is one thing, but staying there is another. With so many channels to get your brand noticed you have to be

savvy which you choose, unless you have bottomless pockets of course.Promotional products are a highly cost effective way of achieving

brand visibility. In comparison with internet, TV and printed advertising material, studies have found that the recall rate of a brand name is drastically higher when seen on a product. The brand is seen again and again, day after day, week in, week out... it literally becomes part of the furniture.

This is the kind of brand penetration that creates a lasting, personal connection. Often what starts life as a branded promotional product becomes the favourite pen, "my cup" in the office, or the family beach umbrella that becomes known by the name of the brand on it. Dont forget the Stella was the phrase we had in our house for the 10 years we had a Stella Artois beach umbrella. Now the umbrella may have cost them $30, for that they had 10 years of visibility from that investment, what other medium does that?

Associations and connections are made with those positive experiences...that first cup of coffee in the morning...the beach holiday...

However, you do need to protect your brand, dont be drawn in to buying cheap and nasty throwaways, it will damage your brand. There are plenty of good quality economical items you can find, just keep these 4 things in mind:

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