Embed Size (px)
Citation preview
North Carolina Agriculture in the North Carolina Agriculture in the Global EconomyGlobal Economy
Peter ThorntonPeter Thornton
Assistant DirectorAssistant Director
NCDA&CS International MarketingNCDA&CS International Marketing
North Carolina agriculture exports to 154 countriesNorth Carolina agriculture exports to 154 countries
Agriculture Exports by StateAgriculture Exports by StateNC fluctuates between 9NC fluctuates between 9thth & 11 & 11thth largest agriculture export state. largest agriculture export state.
Source: Wiser Trade Data BaseBased on HS Codes 01-53
NC Agriculture Exports by NC Agriculture Exports by CommodityCommodity
Since the buyout, tobacco is rebounding. cotton, meat and wood are coming on strong.
0
500,000,000
1,000,000,000
1,500,000,000
2,000,000,000
2,500,000,000
3,000,000,000
3,500,000,000
4,000,000,000
1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
Cotton Tobacco Wood Pulp Meat Wood Vegtables Prepared Foods Oil Seeds All Other
US
$
•2010 agriculture exports are up 22%. •The biggest major gainers are sweet potatoes, up 44%, tobacco leaf, up 38%, raw cotton, up 35%, lumber, up 32% and poultry, up 18%.
NC Agriculture Exports by NC Agriculture Exports by CommodityCommodity
Tobacco dominates, followed by cotton, meat, wood and sweet potatoes.
Cotton Tobacco Wood Pulp Meat Wood Vegtables Prepared Foods Oil Seeds All Other
NC Agriculture Export TrendNC Agriculture Export TrendJapan leads. China and Latin American are growing.Japan leads. China and Latin American are growing.
0
500,000,000
1,000,000,000
1,500,000,000
2,000,000,000
2,500,000,000
3,000,000,000
3,500,000,000
4,000,000,000
1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
Japan China Honduras Mexico Canada Dominican Republic Indonesia Switzerland Taiwan All Other
US
$
Exports to Japan are flat, but export to China are up 35%, export to Canada are up 45% and exports to Mexico are up 56%
Primary Export MarketsPrimary Export MarketsJapan remains North Carolina’s largest export market, but pork and Japan remains North Carolina’s largest export market, but pork and tobacco exports to China and cotton to Central America are growing.tobacco exports to China and cotton to Central America are growing.
Japan China Honduras Mexico Canada Dominican Republic Indonesia Switzerland Taiwan All Other
China and MeatChina and MeatAs economies rise out of poverty, populations demand food, in particular, meat.
NC holds 10-15% of the pork and poultry market.
China has a strong demand for pork offal, chicken feet, leg quarters and other parts that are not in demand domestically. Chicken feet in China sell
for approximately what breast meat sells for in the U.S.
0
100,000,000
200,000,000
300,000,000
400,000,000
500,000,000
600,000,000
700,000,000
800,000,000
900,000,000
1,000,000,000
1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
Pork Poultry Beef
US
$
Gray Market EffectGray Market EffectNC poultry exports to Hong KongNC poultry exports to Hong Kong
US
$
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
2005 2006 2007 2008 2009 2010
China and NC TobaccoChina and NC TobaccoThere are more smokers in China than people in the US.
As their income increases, they will demand higher quality North Carolina Tobacco.
0
20,000,000
40,000,000
60,000,000
80,000,000
100,000,000
120,000,000
140,000,000
1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
US
$
NC Sweet Potato ExportsNC Sweet Potato ExportsExports now account for between 10% and 20% of productionExports now account for between 10% and 20% of production
US
$
0
5,000,000
10,000,000
15,000,000
20,000,000
25,000,000
30,000,000
35,000,000
40,000,000
1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010
United Kingdom Canada Netherlands All Other
According to USDAAccording to USDA• Agricultural exports help boost farm prices and Agricultural exports help boost farm prices and
income, while supporting about income, while supporting about 24,200 jobs24,200 jobs both on the farm and off the farm in food both on the farm and off the farm in food processing, storage, and transportation.processing, storage, and transportation.
• Exports are important to North Carolina's Exports are important to North Carolina's agricultural and statewide economy. Measured agricultural and statewide economy. Measured as exports divided by farm cash receipts, the as exports divided by farm cash receipts, the State's reliance on agricultural exports was State's reliance on agricultural exports was 26 percent 26 percent in 2006. in 2006.
More InfoMore Info• According to Biofeuls Digest - According to Biofeuls Digest - Since 1995, to meet Since 1995, to meet
increasing meat demand, China is increasing increasing meat demand, China is increasing consumption of feed grain by 615 million bushels per consumption of feed grain by 615 million bushels per year. If the US ethanol industry were to go away year. If the US ethanol industry were to go away overnight, in less than 4 years, China’s rising feed grain overnight, in less than 4 years, China’s rising feed grain demand would consume all that was lost in the ethanol demand would consume all that was lost in the ethanol industry. industry.
• North Carolina’s soybean and small grain growers found North Carolina’s soybean and small grain growers found
a market exporting in containers. Buyers in Asia, a market exporting in containers. Buyers in Asia, primarily Taiwan, paid significantly more than the primarily Taiwan, paid significantly more than the domestic market (with only one buyer). domestic market (with only one buyer).
Services offered by NCDA&CS Services offered by NCDA&CS International MarketingInternational Marketing
Putting Exporters together with North Carolina’s wealth of Export ResourcesPutting Exporters together with North Carolina’s wealth of Export Resources
Ongoing ProjectsOngoing Projects
• Natto Beans to JapanNatto Beans to Japan
• Sweet Potatoes to GermanySweet Potatoes to Germany
• Lumber to China and VietnamLumber to China and Vietnam
• Buyers to North CarolinaBuyers to North Carolina
• Produce to CanadaProduce to Canada
• Commodities in containersCommodities in containers
Export Markets for One BBQ SauceExport Markets for One BBQ SauceFords Foods was the 2008 NCDA&CS Exporter of the Year Fords Foods was the 2008 NCDA&CS Exporter of the Year
now exporting to 60 countries! now exporting to 60 countries!
Want to Talk?Want to Talk?Peter ThorntonPeter Thornton
Assistant Director, International MarketingAssistant Director, International MarketingNorth Carolina Department of Agriculture and Consumer ServicesNorth Carolina Department of Agriculture and Consumer Services
Marketing DivisionMarketing Division1020 Mail Service Center, Room 411A1020 Mail Service Center, Room 411A
Raleigh, NC 27699-1020Raleigh, NC 27699-1020Office (919)733-7912 ext. 248Office (919)733-7912 ext. 248
Cell (919)218-5713Cell (919)218-5713Fax (919)715-0083Fax (919)715-0083Skype: NCDA.IMSkype: NCDA.IM
www.ncagexports.comwww.ncagexports.com
Physical Address:Physical Address:
2 West Edenton Street, Room 411A2 West Edenton Street, Room 411ARaleigh, NC 27601Raleigh, NC 27601
